Press "Enter" to skip to content

Entering the Amazing World of Dr. Seuss | Kay Simpson | TEDxSpringfield


it’s like walking into dr. Seuss’s

it’s like walking into dr. Seuss’s stories and finding all of the care

stories and finding all of the care

stories and finding all of the care you love since its opening the new dr.

you love since its opening the new dr.

you love since its opening the new dr. Seuss Museum has been an instantaneous

Seuss Museum has been an instantaneous

Seuss Museum has been an instantaneous success attracting national and

success attracting national and

success attracting national and international tourists but what does a

international tourists but what does a

international tourists but what does a wildly popular museum dedicated to a

wildly popular museum dedicated to a

wildly popular museum dedicated to a children’s author mean for the urban

children’s author mean for the urban

children’s author mean for the urban revitalization of his hometown city of

revitalization of his hometown city of

revitalization of his hometown city of Springfield Massachusetts we became a

Springfield Massachusetts we became a

Springfield Massachusetts we became a part of his beautiful world thank you

part of his beautiful world thank you

part of his beautiful world thank you for bringing us his passion and his art

for bringing us his passion and his art

for bringing us his passion and his art this heartfelt message was written in a

this heartfelt message was written in a

this heartfelt message was written in a comic book by a museum visitor on June

comic book by a museum visitor on June

comic book by a museum visitor on June 3rd 2017

3rd 2017

3rd 2017 during our grand opening for the amazing

during our grand opening for the amazing

during our grand opening for the amazing world of dr. Seuss Museum the museum was

world of dr. Seuss Museum the museum was

world of dr. Seuss Museum the museum was designed as a tribute to Springfield

designed as a tribute to Springfield

designed as a tribute to Springfield born icon of children’s literature

born icon of children’s literature

born icon of children’s literature Theodor Seuss Geisel by consensus dr.

Theodor Seuss Geisel by consensus dr.

Theodor Seuss Geisel by consensus dr. Seuss was the greatest American picture

Seuss was the greatest American picture

Seuss was the greatest American picture book artist of the modern era every one

book artist of the modern era every one

book artist of the modern era every one of the 44 children’s books that he wrote

of the 44 children’s books that he wrote

of the 44 children’s books that he wrote are still in print 26 years after his

are still in print 26 years after his

are still in print 26 years after his death in 1991 dr. Seuss is arguably more

death in 1991 dr. Seuss is arguably more

death in 1991 dr. Seuss is arguably more popular than ever an estimated 600

popular than ever an estimated 600

popular than ever an estimated 600 million dr. Seuss books have been

million dr. Seuss books have been

million dr. Seuss books have been translated into 17 languages and sold in

translated into 17 languages and sold in

translated into 17 languages and sold in more than 95 countries around the world

more than 95 countries around the world

more than 95 countries around the world like the Grinch’s heart on Christmas

like the Grinch’s heart on Christmas

like the Grinch’s heart on Christmas morning dr. Seuss is claimed to popular

morning dr. Seuss is claimed to popular

morning dr. Seuss is claimed to popular culture has grown at least three sizes

culture has grown at least three sizes

culture has grown at least three sizes since his passing and shows no signs of

since his passing and shows no signs of

since his passing and shows no signs of slowing down

slowing down

slowing down as home to the dr. Seuss national

as home to the dr. Seuss national

as home to the dr. Seuss national memorial sculpture garden the

memorial sculpture garden the

memorial sculpture garden the Springfield museums have a unique

Springfield museums have a unique

Springfield museums have a unique relationship with the dr. Seuss brand

relationship with the dr. Seuss brand

relationship with the dr. Seuss brand Ted Geisel grew up in Springfield he was

Ted Geisel grew up in Springfield he was

Ted Geisel grew up in Springfield he was inspired by what he saw when he was a

inspired by what he saw when he was a

inspired by what he saw when he was a boy exploring the city and its many

boy exploring the city and its many

boy exploring the city and its many landmarks Street scapes and geographical

landmarks Street scapes and geographical

landmarks Street scapes and geographical features like the expanse of rolling

features like the expanse of rolling

features like the expanse of rolling hills twisting pathways and fantastic

hills twisting pathways and fantastic

hills twisting pathways and fantastic zoo at Forest Park his creative genius

zoo at Forest Park his creative genius

zoo at Forest Park his creative genius was fostered by his life in Springfield

was fostered by his life in Springfield

was fostered by his life in Springfield and it framed his outlook on the world

and it framed his outlook on the world

and it framed his outlook on the world and thinking about developing a museum

and thinking about developing a museum

and thinking about developing a museum dedicated to dr. Seuss our challenge was

dedicated to dr. Seuss our challenge was

dedicated to dr. Seuss our challenge was how to create

how to create

how to create experience that would immerse our

experience that would immerse our

experience that would immerse our visitors in a Seussian world that would

visitors in a Seussian world that would

visitors in a Seussian world that would make them feel like they had walked into

make them feel like they had walked into

make them feel like they had walked into one of his books and are now entering

one of his books and are now entering

one of his books and are now entering this most special universe of his

this most special universe of his

this most special universe of his imagination the museums have a long

imagination the museums have a long

imagination the museums have a long history of delivering experiences based

history of delivering experiences based

history of delivering experiences based on cultural content first established in

on cultural content first established in

on cultural content first established in 1857 the Springfield museums are an

1857 the Springfield museums are an

1857 the Springfield museums are an unparalleled visitor attraction located

unparalleled visitor attraction located

unparalleled visitor attraction located in the heart of downtown Springfield

in the heart of downtown Springfield

in the heart of downtown Springfield situated Smithsonian style around a

situated Smithsonian style around a

situated Smithsonian style around a central green the interdisciplinary

central green the interdisciplinary

central green the interdisciplinary complex includes two world-class Art

complex includes two world-class Art

complex includes two world-class Art Museum’s a Science Museum and a Museum

Museum’s a Science Museum and a Museum

Museum’s a Science Museum and a Museum of Springfield history many of our

of Springfield history many of our

of Springfield history many of our exhibitions are traditional displays of

exhibitions are traditional displays of

exhibitions are traditional displays of artifacts and artwork that are explained

artifacts and artwork that are explained

artifacts and artwork that are explained by labels or audio-visual interpretation

by labels or audio-visual interpretation

by labels or audio-visual interpretation however more and more our visitors are

however more and more our visitors are

however more and more our visitors are looking for a different level of

looking for a different level of

looking for a different level of interactivity we live in a world where

interactivity we live in a world where

interactivity we live in a world where people no longer want to just look at a

people no longer want to just look at a

people no longer want to just look at a picture they want to be in the picture

picture they want to be in the picture

picture they want to be in the picture and they want to celebrate that

and they want to celebrate that

and they want to celebrate that participation through photographs of

participation through photographs of

participation through photographs of themselves interacting with characters

themselves interacting with characters

themselves interacting with characters or entering a three-dimensional

or entering a three-dimensional

or entering a three-dimensional environment they do not want to be the

environment they do not want to be the

environment they do not want to be the audience they want to be actors on the

audience they want to be actors on the

audience they want to be actors on the stage engaging in and contributing to

stage engaging in and contributing to

stage engaging in and contributing to the story when visitors entered the dr.

the story when visitors entered the dr.

the story when visitors entered the dr. Seuss museum they find themselves awash

Seuss museum they find themselves awash

Seuss museum they find themselves awash in the spectacular colors of dr. Seuss

in the spectacular colors of dr. Seuss

in the spectacular colors of dr. Seuss characters and the scenes that he

characters and the scenes that he

characters and the scenes that he invented for them the interactive

invented for them the interactive

invented for them the interactive exhibits include digital technology

exhibits include digital technology

exhibits include digital technology larger than life-size sculptures and

larger than life-size sculptures and

larger than life-size sculptures and Florida ceiling murals visitors can sit

Florida ceiling murals visitors can sit

Florida ceiling murals visitors can sit on the seven hump lump of gum and play

on the seven hump lump of gum and play

on the seven hump lump of gum and play rhyming word games in the green eggs and

rhyming word games in the green eggs and

rhyming word games in the green eggs and ham cave the museum also includes

ham cave the museum also includes

ham cave the museum also includes three-dimensional replicas of the

three-dimensional replicas of the

three-dimensional replicas of the monuments and places that inspired Ted

monuments and places that inspired Ted

monuments and places that inspired Ted Geisel when he was growing up they can

Geisel when he was growing up they can

Geisel when he was growing up they can walk through the facade of his childhood

walk through the facade of his childhood

walk through the facade of his childhood home into a replica of his bedroom where

home into a replica of his bedroom where

home into a replica of his bedroom where his parents used to let him draw on the

his parents used to let him draw on the

his parents used to let him draw on the walls

walls

walls using a large digital computer screen

using a large digital computer screen

using a large digital computer screen they can make their own drawings just as

they can make their own drawings just as

they can make their own drawings just as Ted did when he made his first attempts

Ted did when he made his first attempts

Ted did when he made his first attempts to express his artistic vision like the

to express his artistic vision like the

to express his artistic vision like the heroes and many dr. Seuss stories the

heroes and many dr. Seuss stories the

heroes and many dr. Seuss stories the museum enables visitors to experience

museum enables visitors to experience

museum enables visitors to experience the power of fantasy by allowing them to

the power of fantasy by allowing them to

the power of fantasy by allowing them to leave the ordinary world behind so they

leave the ordinary world behind so they

leave the ordinary world behind so they can have fun with his mischievous

can have fun with his mischievous

can have fun with his mischievous characters and crazy constructions the

characters and crazy constructions the

characters and crazy constructions the amazing world of dr. Seuss Museum also

amazing world of dr. Seuss Museum also

amazing world of dr. Seuss Museum also provides our visitors with an intimate

provides our visitors with an intimate

provides our visitors with an intimate glimpse into Ted geysell’s private world

glimpse into Ted geysell’s private world

glimpse into Ted geysell’s private world Ted’s stepdaughters lark ray Diamond

Ted’s stepdaughters lark ray Diamond

Ted’s stepdaughters lark ray Diamond Cates and Lea grey diamond donated their

Cates and Lea grey diamond donated their

Cates and Lea grey diamond donated their collections of dr. Seuss memorabilia

collections of dr. Seuss memorabilia

collections of dr. Seuss memorabilia artwork and furniture so that the

artwork and furniture so that the

artwork and furniture so that the museums could install a recreation of

museums could install a recreation of

museums could install a recreation of Ted’s studio and sitting room on the

Ted’s studio and sitting room on the

Ted’s studio and sitting room on the second floor of the museum the display

second floor of the museum the display

second floor of the museum the display includes the drawing dust that he worked

includes the drawing dust that he worked

includes the drawing dust that he worked on the chair that he sat in and the

on the chair that he sat in and the

on the chair that he sat in and the rotary telephone that he used to conduct

rotary telephone that he used to conduct

rotary telephone that he used to conduct business with his publishing house in

business with his publishing house in

business with his publishing house in New York City his colored pencils are on

New York City his colored pencils are on

New York City his colored pencils are on view as are as brushes oil paints and

view as are as brushes oil paints and

view as are as brushes oil paints and other tools of the trade in the adjacent

other tools of the trade in the adjacent

other tools of the trade in the adjacent sitting room visitors can see his couch

sitting room visitors can see his couch

sitting room visitors can see his couch breakfast chair and bookshelves lined

breakfast chair and bookshelves lined

breakfast chair and bookshelves lined with his favorite volumes the recreation

with his favorite volumes the recreation

with his favorite volumes the recreation is so authentic that visitors have the

is so authentic that visitors have the

is so authentic that visitors have the feeling that dr. Seuss just stepped out

feeling that dr. Seuss just stepped out

feeling that dr. Seuss just stepped out of the room just as the first floor

of the room just as the first floor

of the room just as the first floor enables children and families to

enables children and families to

enables children and families to participate in the amazing world of his

participate in the amazing world of his

participate in the amazing world of his imagination the second floor allows them

imagination the second floor allows them

imagination the second floor allows them to enter his personal space and see him

to enter his personal space and see him

to enter his personal space and see him through the eyes of the family who loved

through the eyes of the family who loved

through the eyes of the family who loved him as a husband stepfather and grand

him as a husband stepfather and grand

him as a husband stepfather and grand uncle there is this exciting new

uncle there is this exciting new

uncle there is this exciting new attraction the Springfield museums have

attraction the Springfield museums have

attraction the Springfield museums have been able to capitalize on the enormous

been able to capitalize on the enormous

been able to capitalize on the enormous market appeal of dr. Seuss the new

market appeal of dr. Seuss the new

market appeal of dr. Seuss the new museum has been extensively covered by

museum has been extensively covered by

museum has been extensively covered by local regional national and

local regional national and

local regional national and international media outlets including

international media outlets including

international media outlets including the NBC Nightly News in the Today Show

the NBC Nightly News in the Today Show

the NBC Nightly News in the Today Show since our opening on June 3rd our

since our opening on June 3rd our

since our opening on June 3rd our attendance has tripled and the

attendance has tripled and the

attendance has tripled and the visitation has included tourists from

visitation has included tourists from

visitation has included tourists from around the

around the

around the country and across the world but what

country and across the world but what

country and across the world but what does a museum dedicated to a children’s

does a museum dedicated to a children’s

does a museum dedicated to a children’s author mean for his hometown of

author mean for his hometown of

author mean for his hometown of Springfield a once bustling urban center

Springfield a once bustling urban center

Springfield a once bustling urban center that faded over the decades during the

that faded over the decades during the

that faded over the decades during the post-industrial era the answer is just

post-industrial era the answer is just

post-industrial era the answer is just as the new dr. Seuss Museum is

as the new dr. Seuss Museum is

as the new dr. Seuss Museum is reinvigorating the Springfield museums

reinvigorating the Springfield museums

reinvigorating the Springfield museums Susa fiying the downtown district could

Susa fiying the downtown district could

Susa fiying the downtown district could transform the urban landscape of

transform the urban landscape of

transform the urban landscape of concrete buildings and asphalt into a

concrete buildings and asphalt into a

concrete buildings and asphalt into a whimsical world filled with unexpected

whimsical world filled with unexpected

whimsical world filled with unexpected sculptures and colorful environments

sculptures and colorful environments

sculptures and colorful environments that invite discovery and promote

that invite discovery and promote

that invite discovery and promote participation in other words a Seussian

participation in other words a Seussian

participation in other words a Seussian world could be the perfect foil for

world could be the perfect foil for

world could be the perfect foil for creative placemaking the burgeoning art

creative placemaking the burgeoning art

creative placemaking the burgeoning art of developing space a sidewalk a hallway

of developing space a sidewalk a hallway

of developing space a sidewalk a hallway a concrete pad under an highway overpass

a concrete pad under an highway overpass

a concrete pad under an highway overpass into a place that is interesting and

into a place that is interesting and

into a place that is interesting and inviting and a place that people want to

inviting and a place that people want to

inviting and a place that people want to be creative placemaking acts as a

be creative placemaking acts as a

be creative placemaking acts as a catalyst for urban theater that

catalyst for urban theater that

catalyst for urban theater that enlivened streets and squares through

enlivened streets and squares through

enlivened streets and squares through connecting new and regenerated places to

connecting new and regenerated places to

connecting new and regenerated places to existing cultural assets it provides

existing cultural assets it provides

existing cultural assets it provides authenticity and local ownership and

authenticity and local ownership and

authenticity and local ownership and supports social and economic development

supports social and economic development

supports social and economic development the city that ted knew during his

the city that ted knew during his

the city that ted knew during his boyhood was visually arresting and

boyhood was visually arresting and

boyhood was visually arresting and filled with eclectic Victorian

filled with eclectic Victorian

filled with eclectic Victorian architecture that drew from cultures

architecture that drew from cultures

architecture that drew from cultures from around the world here you could

from around the world here you could

from around the world here you could find an office building topped with an

find an office building topped with an

find an office building topped with an onion shaped dome or the sculpture of an

onion shaped dome or the sculpture of an

onion shaped dome or the sculpture of an Egyptian sphinx resting on a winding

Egyptian sphinx resting on a winding

Egyptian sphinx resting on a winding staircase the interesting Street scapes

staircase the interesting Street scapes

staircase the interesting Street scapes of buildings and monuments were the

of buildings and monuments were the

of buildings and monuments were the backdrop for a mixture of Commerce

backdrop for a mixture of Commerce

backdrop for a mixture of Commerce business and leisure during the day the

business and leisure during the day the

business and leisure during the day the streets were filled with pedestrians

streets were filled with pedestrians

streets were filled with pedestrians trolleys trucks and automobiles

trolleys trucks and automobiles

trolleys trucks and automobiles merchants traveled door-to-door selling

merchants traveled door-to-door selling

merchants traveled door-to-door selling their wares from fanciful trucks decked

their wares from fanciful trucks decked

their wares from fanciful trucks decked out to attract attention at night the

out to attract attention at night the

out to attract attention at night the city’s many theaters music halls and

city’s many theaters music halls and

city’s many theaters music halls and dining establishments provided

dining establishments provided

dining establishments provided entertainment for residents and visitors

entertainment for residents and visitors

entertainment for residents and visitors after his classes Ted could walk from

after his classes Ted could walk from

after his classes Ted could walk from its heist

its heist

its heist to take music lessons in a building

to take music lessons in a building

to take music lessons in a building across from City Hall or rushed to his

across from City Hall or rushed to his

across from City Hall or rushed to his job working as an usher in the court

job working as an usher in the court

job working as an usher in the court square theater the compact downtown

square theater the compact downtown

square theater the compact downtown district was connected and walkable and

district was connected and walkable and

district was connected and walkable and residents young and old could enact

residents young and old could enact

residents young and old could enact their daily lives on an urban stage that

their daily lives on an urban stage that

their daily lives on an urban stage that was vibrant filled with people from all

was vibrant filled with people from all

was vibrant filled with people from all cultural and socioeconomic backgrounds

cultural and socioeconomic backgrounds

cultural and socioeconomic backgrounds and ever-changing over time

and ever-changing over time

and ever-changing over time Springfield like many industrial cities

Springfield like many industrial cities

Springfield like many industrial cities has lost its connectivity a downtown

has lost its connectivity a downtown

has lost its connectivity a downtown population of workers leaves the city at

population of workers leaves the city at

population of workers leaves the city at night to drive home to their houses in

night to drive home to their houses in

night to drive home to their houses in the suburbs the city’s walkability has

the suburbs the city’s walkability has

the suburbs the city’s walkability has been compromised by major thoroughfares

been compromised by major thoroughfares

been compromised by major thoroughfares that are not pedestrian friendly however

that are not pedestrian friendly however

that are not pedestrian friendly however a newly established cultural district is

a newly established cultural district is

a newly established cultural district is revitalizing once deserted city squares

revitalizing once deserted city squares

revitalizing once deserted city squares with pop-up galleries music events and

with pop-up galleries music events and

with pop-up galleries music events and art making nondescript utility boxes

art making nondescript utility boxes

art making nondescript utility boxes located along the streets have been

located along the streets have been

located along the streets have been turned into painted artworks by a

turned into painted artworks by a

turned into painted artworks by a diverse Corps of artists pedestrians are

diverse Corps of artists pedestrians are

diverse Corps of artists pedestrians are invited to sit down to engage in

invited to sit down to engage in

invited to sit down to engage in spontaneous music making at decorated

spontaneous music making at decorated

spontaneous music making at decorated pianos placed in outdoor locations

pianos placed in outdoor locations

pianos placed in outdoor locations picnic benches painted by artists and

picnic benches painted by artists and

picnic benches painted by artists and high school students have been set up at

high school students have been set up at

high school students have been set up at the base of office towers to invite

the base of office towers to invite

the base of office towers to invite workers to sit outside during their

workers to sit outside during their

workers to sit outside during their lunch hour as a way to animate sidewalks

lunch hour as a way to animate sidewalks

lunch hour as a way to animate sidewalks in green spaces the arts based downtown

in green spaces the arts based downtown

in green spaces the arts based downtown revitalization efforts are also being

revitalization efforts are also being

revitalization efforts are also being fueled by the promise of jobs generated

fueled by the promise of jobs generated

fueled by the promise of jobs generated by the major MGM resort development in

by the major MGM resort development in

by the major MGM resort development in the city South End a large apartment

the city South End a large apartment

the city South End a large apartment complex across from the Springfield

complex across from the Springfield

complex across from the Springfield museums is undergoing extensive upgrades

museums is undergoing extensive upgrades

museums is undergoing extensive upgrades so it can be transformed into safe and

so it can be transformed into safe and

so it can be transformed into safe and affordable housing for resort employees

affordable housing for resort employees

affordable housing for resort employees a pocket park started within this

a pocket park started within this

a pocket park started within this apartment complex was originally

apartment complex was originally

apartment complex was originally designed to connect the museum’s with

designed to connect the museum’s with

designed to connect the museum’s with the downtown district with a dramatic

the downtown district with a dramatic

the downtown district with a dramatic staircase and handicapped accessible

staircase and handicapped accessible

staircase and handicapped accessible elevator the park also featured public

elevator the park also featured public

elevator the park also featured public art a waterfall in landscaping for many

art a waterfall in landscaping for many

art a waterfall in landscaping for many years this park has been closed

years this park has been closed

years this park has been closed and the landscaping has become neglected

and the landscaping has become neglected

and the landscaping has become neglected and overgrown currently the museums are

and overgrown currently the museums are

and overgrown currently the museums are working with the real-estate firm

working with the real-estate firm

working with the real-estate firm managing the apartment complex and city

managing the apartment complex and city

managing the apartment complex and city officials to open the park to restore

officials to open the park to restore

officials to open the park to restore the connection between the museum’s and

the connection between the museum’s and

the connection between the museum’s and the city below plans include lighting

the city below plans include lighting

the city below plans include lighting displays and projections and a Plaza for

displays and projections and a Plaza for

displays and projections and a Plaza for performances festivals and outdoor

performances festivals and outdoor

performances festivals and outdoor eateries justification of the park and

eateries justification of the park and

eateries justification of the park and the entire cultural district could add

the entire cultural district could add

the entire cultural district could add another level of activity by introducing

another level of activity by introducing

another level of activity by introducing Seuss inspired public art and unexpected

Seuss inspired public art and unexpected

Seuss inspired public art and unexpected spaces for example an interactive

spaces for example an interactive

spaces for example an interactive catwalk inspired by dr. Seuss’s most

catwalk inspired by dr. Seuss’s most

catwalk inspired by dr. Seuss’s most famous tall haddock character could

famous tall haddock character could

famous tall haddock character could guide visitors through the downtown to

guide visitors through the downtown to

guide visitors through the downtown to discover seating areas and historic

discover seating areas and historic

discover seating areas and historic sites instead of utilitarian street

sites instead of utilitarian street

sites instead of utilitarian street lamps visitors would see brightly lit

lamps visitors would see brightly lit

lamps visitors would see brightly lit Seussian trees public benches would take

Seussian trees public benches would take

Seussian trees public benches would take the form of curvilinear Seussian

the form of curvilinear Seussian

the form of curvilinear Seussian sculptures private enterprise and public

sculptures private enterprise and public

sculptures private enterprise and public organizations could work together to

organizations could work together to

organizations could work together to transform Springfield into an experience

transform Springfield into an experience

transform Springfield into an experience destination that pays homage to a

destination that pays homage to a

destination that pays homage to a beloved native son by drawing on the

beloved native son by drawing on the

beloved native son by drawing on the power of imagination and channeling the

power of imagination and channeling the

power of imagination and channeling the playful whimsy of dr. Seuss the city

playful whimsy of dr. Seuss the city

playful whimsy of dr. Seuss the city could recapture the visual excitement

could recapture the visual excitement

could recapture the visual excitement and densely populated streets and spaces

and densely populated streets and spaces

and densely populated streets and spaces that inspired the creative genius of

that inspired the creative genius of

that inspired the creative genius of Theodor Seuss Geisel

”

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *