
[Music] Wow is this where I stand this is
Wow is this where I stand this is
Wow is this where I stand this is probably the most unprepared i’ve ever
probably the most unprepared i’ve ever
probably the most unprepared i’ve ever been for something so forgive me my
been for something so forgive me my
been for something so forgive me my thoughts will jump around all over the
thoughts will jump around all over the
thoughts will jump around all over the place hopefully I can organize them in
place hopefully I can organize them in
place hopefully I can organize them in eight minutes for you i’d like to thank
eight minutes for you i’d like to thank
eight minutes for you i’d like to thank john silva he introduced me to Charlie
john silva he introduced me to Charlie
john silva he introduced me to Charlie which brought me here today what a great
which brought me here today what a great
which brought me here today what a great opportunity especially be standing on
opportunity especially be standing on
opportunity especially be standing on stage here this is a beautiful beautiful
stage here this is a beautiful beautiful
stage here this is a beautiful beautiful place and in one of the city’s that
place and in one of the city’s that
place and in one of the city’s that inspired me and my wife in our journey
inspired me and my wife in our journey
inspired me and my wife in our journey so to come back here and talk about it
so to come back here and talk about it
so to come back here and talk about it what an amazing opportunity and my
what an amazing opportunity and my
what an amazing opportunity and my daughter here today casey’s her 13th
daughter here today casey’s her 13th
daughter here today casey’s her 13th birthday so the fact thank you the fact
birthday so the fact thank you the fact
birthday so the fact thank you the fact that people from 13 years old to
that people from 13 years old to
that people from 13 years old to everybody else in this audience likes to
everybody else in this audience likes to
everybody else in this audience likes to come to these things is a testament to
come to these things is a testament to
come to these things is a testament to people like to be inspired people want
people like to be inspired people want
people like to be inspired people want information people want to see what’s
information people want to see what’s
information people want to see what’s next they want to learn and that’s
next they want to learn and that’s
next they want to learn and that’s basically our story we started a
basically our story we started a
basically our story we started a business in probably one of the toughest
business in probably one of the toughest
business in probably one of the toughest times in this economy so we were all
times in this economy so we were all
times in this economy so we were all conditioned by the 90s that we were
conditioned by the 90s that we were
conditioned by the 90s that we were moving to service industry I thought I
moving to service industry I thought I
moving to service industry I thought I was going to get rich playing the stock
was going to get rich playing the stock
was going to get rich playing the stock market in my 20s and that definitely
market in my 20s and that definitely
market in my 20s and that definitely didn’t happen so in a bad economy my
didn’t happen so in a bad economy my
didn’t happen so in a bad economy my wife and I started to business and I
wife and I started to business and I
wife and I started to business and I think it was one of the greatest things
think it was one of the greatest things
think it was one of the greatest things that ever happened to us because we
that ever happened to us because we
that ever happened to us because we found opportunity in that and that
found opportunity in that and that
found opportunity in that and that opportunity has gotten bigger and bigger
opportunity has gotten bigger and bigger
opportunity has gotten bigger and bigger and bigger and I don’t necessarily want
and bigger and I don’t necessarily want
and bigger and I don’t necessarily want to talk about you know who I am and what
to talk about you know who I am and what
to talk about you know who I am and what I’ve done and you guys can google that
I’ve done and you guys can google that
I’ve done and you guys can google that if you want I think that’s what we do
if you want I think that’s what we do
if you want I think that’s what we do nowadays just type in the type of
nowadays just type in the type of
nowadays just type in the type of mobsteel you can see some of the stuff
mobsteel you can see some of the stuff
mobsteel you can see some of the stuff playing behind us these are some of our
playing behind us these are some of our
playing behind us these are some of our products when we knew that the economy
products when we knew that the economy
products when we knew that the economy is taking the downturn and all her
is taking the downturn and all her
is taking the downturn and all her friends were losing their jobs we
friends were losing their jobs we
friends were losing their jobs we figured if we’re going to be broke we’d
figured if we’re going to be broke we’d
figured if we’re going to be broke we’d be broken happy so what made me happy
be broken happy so what made me happy
be broken happy so what made me happy was cars I was shaped by the automotive
was cars I was shaped by the automotive
was cars I was shaped by the automotive industry I was shaped by my family
industry I was shaped by my family
industry I was shaped by my family we have entrepreneurs we have friends
we have entrepreneurs we have friends
we have entrepreneurs we have friends and family that worked at proving
and family that worked at proving
and family that worked at proving grounds assembly plants manufacturing
grounds assembly plants manufacturing
grounds assembly plants manufacturing companies you name it I feel that the
companies you name it I feel that the
companies you name it I feel that the big three has done amazing things here
big three has done amazing things here
big three has done amazing things here and I stand behind them wholeheartedly
and I stand behind them wholeheartedly
and I stand behind them wholeheartedly and it’s the people in them that has
and it’s the people in them that has
and it’s the people in them that has created thank you it’s the people in
created thank you it’s the people in
created thank you it’s the people in those plants in the offices and in this
those plants in the offices and in this
those plants in the offices and in this industry that really have shaped the
industry that really have shaped the
industry that really have shaped the soul country and the whole country
soul country and the whole country
soul country and the whole country didn’t realize that until we started to
didn’t realize that until we started to
didn’t realize that until we started to take a downturn so again there’s a lot
take a downturn so again there’s a lot
take a downturn so again there’s a lot of opportunity here I don’t want to talk
of opportunity here I don’t want to talk
of opportunity here I don’t want to talk about what went wrong it’s a cycle to
about what went wrong it’s a cycle to
about what went wrong it’s a cycle to cycle life so mobsteel is a company
cycle life so mobsteel is a company
cycle life so mobsteel is a company payment I started we build custom cars
payment I started we build custom cars
payment I started we build custom cars and it’s a lot of Sun a great journey
and it’s a lot of Sun a great journey
and it’s a lot of Sun a great journey we’ve got a brand now that’s recognized
we’ve got a brand now that’s recognized
we’ve got a brand now that’s recognized around the world we started another
around the world we started another
around the world we started another company called Detroit steel wheel
company called Detroit steel wheel
company called Detroit steel wheel company we want to manufacture something
company we want to manufacture something
company we want to manufacture something we wanted to manufacture here and we
we wanted to manufacture here and we
we wanted to manufacture here and we want to manufacture with us content
want to manufacture with us content
want to manufacture with us content turned out to be a much much more
turned out to be a much much more
turned out to be a much much more difficult challenge than we anticipated
difficult challenge than we anticipated
difficult challenge than we anticipated I thought the challenge was going to be
I thought the challenge was going to be
I thought the challenge was going to be in designing a product engineering it
in designing a product engineering it
in designing a product engineering it making it safe making it cost-effective
making it safe making it cost-effective
making it safe making it cost-effective that wasn’t the case our journey led us
that wasn’t the case our journey led us
that wasn’t the case our journey led us to a problem where some of the machinery
to a problem where some of the machinery
to a problem where some of the machinery we need it didn’t exist in this country
we need it didn’t exist in this country
we need it didn’t exist in this country anymore some of the people that we
anymore some of the people that we
anymore some of the people that we needed to solicit information from were
needed to solicit information from were
needed to solicit information from were retired or passed away these are people
retired or passed away these are people
retired or passed away these are people that were part of huge companies kelsey
that were part of huge companies kelsey
that were part of huge companies kelsey hayes other big companies out of detroit
hayes other big companies out of detroit
hayes other big companies out of detroit so we had lost a generation of knowledge
so we had lost a generation of knowledge
so we had lost a generation of knowledge we lost the machinery that made this
we lost the machinery that made this
we lost the machinery that made this country in the city great and so we had
country in the city great and so we had
country in the city great and so we had to start from the bottom our challenges
to start from the bottom our challenges
to start from the bottom our challenges became how do we implement a process
became how do we implement a process
became how do we implement a process back in the US here how do we start
back in the US here how do we start
back in the US here how do we start manufacturing here again it wasn’t about
manufacturing here again it wasn’t about
manufacturing here again it wasn’t about making the product so that took us three
making the product so that took us three
making the product so that took us three years they even make our first wheel
years they even make our first wheel
years they even make our first wheel than we did it was wildly successful so
than we did it was wildly successful so
than we did it was wildly successful so now we’re on a journey of how do we do
now we’re on a journey of how do we do
now we’re on a journey of how do we do it better faster higher quality cheaper
it better faster higher quality cheaper
it better faster higher quality cheaper and I tell you all this because I’m not
and I tell you all this because I’m not
and I tell you all this because I’m not the most brilliant person by any stretch
the most brilliant person by any stretch
the most brilliant person by any stretch I’ve worked with people that are
I’ve worked with people that are
I’ve worked with people that are better critical thinkers smarter workers
better critical thinkers smarter workers
better critical thinkers smarter workers more intelligent but it’s almost like
more intelligent but it’s almost like
more intelligent but it’s almost like the cycle of manufacturing when we
the cycle of manufacturing when we
the cycle of manufacturing when we pushed it all overseas and stuff it
pushed it all overseas and stuff it
pushed it all overseas and stuff it created a clean slate and that clean
created a clean slate and that clean
created a clean slate and that clean slate was a lot of opportunity so if
slate was a lot of opportunity so if
slate was a lot of opportunity so if you’re willing to work hard and I mean
you’re willing to work hard and I mean
you’re willing to work hard and I mean work hard me and my guys work 16 18
work hard me and my guys work 16 18
work hard me and my guys work 16 18 hours a day and we’re doing that right
hours a day and we’re doing that right
hours a day and we’re doing that right now we’re filming our second season of a
now we’re filming our second season of a
now we’re filming our second season of a reality TV show based around us craziest
reality TV show based around us craziest
reality TV show based around us craziest thing ever who would have thought we
thing ever who would have thought we
thing ever who would have thought we started hitting stuff with a hammer and
started hitting stuff with a hammer and
started hitting stuff with a hammer and building cars that we would be on TV who
building cars that we would be on TV who
building cars that we would be on TV who would have thought I’d be standing here
would have thought I’d be standing here
would have thought I’d be standing here but I think that’s a good message for
but I think that’s a good message for
but I think that’s a good message for people because the formula now is simple
people because the formula now is simple
people because the formula now is simple we heard these great stories back in the
we heard these great stories back in the
we heard these great stories back in the 50s our relatives and how they could
50s our relatives and how they could
50s our relatives and how they could just you know one day pick up some tools
just you know one day pick up some tools
just you know one day pick up some tools or have an idea and create a great
or have an idea and create a great
or have an idea and create a great business and a legacy for their families
business and a legacy for their families
business and a legacy for their families and and in create product and stuff well
and and in create product and stuff well
and and in create product and stuff well that’s back that’s back I’m testament of
that’s back that’s back I’m testament of
that’s back that’s back I’m testament of that my wife and I are testament of that
that my wife and I are testament of that
that my wife and I are testament of that my guys are testament of that we’re not
my guys are testament of that we’re not
my guys are testament of that we’re not the most brilliant people we put on
the most brilliant people we put on
the most brilliant people we put on their shoes and we go out every day in
their shoes and we go out every day in
their shoes and we go out every day in we’re going to kill it we work as hard
we’re going to kill it we work as hard
we’re going to kill it we work as hard as we can we do it with a lot of
as we can we do it with a lot of
as we can we do it with a lot of diligence we do business with virtue in
diligence we do business with virtue in
diligence we do business with virtue in most of all we realized that my guys my
most of all we realized that my guys my
most of all we realized that my guys my suppliers and the people around me are
suppliers and the people around me are
suppliers and the people around me are assets that’s our true assets you can
assets that’s our true assets you can
assets that’s our true assets you can take away all the machinery you can take
take away all the machinery you can take
take away all the machinery you can take away some of these buildings but the
away some of these buildings but the
away some of these buildings but the true assets are right here they’re in
true assets are right here they’re in
true assets are right here they’re in this room and so that we just kind of
this room and so that we just kind of
this room and so that we just kind of changed our way of thinking we did two
changed our way of thinking we did two
changed our way of thinking we did two things we changed our measurables I
things we changed our measurables I
things we changed our measurables I didn’t look at my bank account I don’t
didn’t look at my bank account I don’t
didn’t look at my bank account I don’t look at my bank account say how well is
look at my bank account say how well is
look at my bank account say how well is our business doing of course we have to
our business doing of course we have to
our business doing of course we have to pay bills and make payroll but I wasn’t
pay bills and make payroll but I wasn’t
pay bills and make payroll but I wasn’t measuring my success on how much money I
measuring my success on how much money I
measuring my success on how much money I was making I was a measuring my success
was making I was a measuring my success
was making I was a measuring my success on different things where was I last
on different things where was I last
on different things where was I last year what have I done this year if I if
year what have I done this year if I if
year what have I done this year if I if I rewind the clock 14 years and I look
I rewind the clock 14 years and I look
I rewind the clock 14 years and I look at where I was at we had some hard times
at where I was at we had some hard times
at where I was at we had some hard times but it was the people were meeting you
but it was the people were meeting you
but it was the people were meeting you know one night we find ourselves at
know one night we find ourselves at
know one night we find ourselves at dinner with out so Ford and some of the
dinner with out so Ford and some of the
dinner with out so Ford and some of the top designers then we’re on stage with
top designers then we’re on stage with
top designers then we’re on stage with them with cars in the North American
them with cars in the North American
them with cars in the North American auto show we’re on TV
auto show we’re on TV
auto show we’re on TV I’m on stage at TEDx Detroit I mean it’s
I’m on stage at TEDx Detroit I mean it’s
I’m on stage at TEDx Detroit I mean it’s just one thing after another after
just one thing after another after
just one thing after another after another and again it was all just done
another and again it was all just done
another and again it was all just done through hard work and so we have now
through hard work and so we have now
through hard work and so we have now this clean slate and we’re looking at
this clean slate and we’re looking at
this clean slate and we’re looking at some issues we have now and it’s really
some issues we have now and it’s really
some issues we have now and it’s really skilled trades this is the big big
skilled trades this is the big big
skilled trades this is the big big subject now so Charlie told me that
subject now so Charlie told me that
subject now so Charlie told me that there would be six hundred high school
there would be six hundred high school
there would be six hundred high school students out here when I don’t know Otto
students out here when I don’t know Otto
students out here when I don’t know Otto is going to say today but I guess in a
is going to say today but I guess in a
is going to say today but I guess in a short period of time the message I’d
short period of time the message I’d
short period of time the message I’d like to send is if a guy like me can
like to send is if a guy like me can
like to send is if a guy like me can make this happen and I recognize now
make this happen and I recognize now
make this happen and I recognize now that there’s this clean slate and we
that there’s this clean slate and we
that there’s this clean slate and we need skilled trades we need to get
need skilled trades we need to get
need skilled trades we need to get people back to work we’ve been
people back to work we’ve been
people back to work we’ve been conditioned to you know think we’re
conditioned to you know think we’re
conditioned to you know think we’re going to be successful in all these
going to be successful in all these
going to be successful in all these other ways well the formulas simple now
other ways well the formulas simple now
other ways well the formulas simple now learn to do something with your hands
learn to do something with your hands
learn to do something with your hands your mind whatever but work hard if you
your mind whatever but work hard if you
your mind whatever but work hard if you if you’re capable of getting up and
if you’re capable of getting up and
if you’re capable of getting up and chasing a dream and working at it you
chasing a dream and working at it you
chasing a dream and working at it you can be as successful as you want you
can be as successful as you want you
can be as successful as you want you don’t have to be a scholar if you are
don’t have to be a scholar if you are
don’t have to be a scholar if you are that’s amazing I am jealous but you just
that’s amazing I am jealous but you just
that’s amazing I am jealous but you just it’s almost like you can make anything
it’s almost like you can make anything
it’s almost like you can make anything happen and to me I know what’s coming I
happen and to me I know what’s coming I
happen and to me I know what’s coming I know what’s next we have to create that
know what’s next we have to create that
know what’s next we have to create that so when we get up in the morning we know
so when we get up in the morning we know
so when we get up in the morning we know that we have to create that demand we
that we have to create that demand we
that we have to create that demand we have to create these products the people
have to create these products the people
have to create these products the people want them you can’t sit around and wait
want them you can’t sit around and wait
want them you can’t sit around and wait for this to happen you can go to school
for this to happen you can go to school
for this to happen you can go to school to be an electrician add ice utter
to be an electrician add ice utter
to be an electrician add ice utter whatever go to work for somebody figure
whatever go to work for somebody figure
whatever go to work for somebody figure out where you what you’re good at what
out where you what you’re good at what
out where you what you’re good at what you like doing but if you develop any
you like doing but if you develop any
you like doing but if you develop any type of skill trade now and you invest
type of skill trade now and you invest
type of skill trade now and you invest in the automotive industry you can be as
in the automotive industry you can be as
in the automotive industry you can be as successful as you want to be it’s just
successful as you want to be it’s just
successful as you want to be it’s just the way it is it’s that simple I’m proof
the way it is it’s that simple I’m proof
the way it is it’s that simple I’m proof of that my guys are proof of that so
of that my guys are proof of that so
of that my guys are proof of that so just think about that we have a gap 55
just think about that we have a gap 55
just think about that we have a gap 55 years plus we’ve lost all of our skill
years plus we’ve lost all of our skill
years plus we’ve lost all of our skill trades and we’ve got nobody so for the
trades and we’ve got nobody so for the
trades and we’ve got nobody so for the younger generation look up what we’ve
younger generation look up what we’ve
younger generation look up what we’ve done and if you pick pick up some tools
done and if you pick pick up some tools
done and if you pick pick up some tools pick up a skilled trade you can
pick up a skilled trade you can
pick up a skilled trade you can accomplish anything you want you know in
accomplish anything you want you know in
accomplish anything you want you know in a business it being successful as you
a business it being successful as you
a business it being successful as you want so
want so
want so thank you
”
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