The cities
Think a little about me here.
history
in recent years I have reflected
a lot about that question
and for me the first thing that people
have to do before you think about the future
of cities is to try to understand how
people can change our model of
consumption
I think it ‘s fundamental that people
to review the way we are
consuming in the world our society
all happened a story there with me
some two or three years that marked me
So much that hurt me a lot.
I was having a beer with a
friend who was celebrating his
retirement
He’s happy as hell because the
60-somethings he finally
Start living that has really hit me.
Are you happy with your children?
taking over the business and
This gave me a lot because I always
inspired me too it continues
inspiring but at that moment I
I realized that I did not want to be rich.
I did not want to have a life is this in
that you only get to live the 60 I
I want to continue living all my
days as I do today and from this
moment I set my first goal in the
life
from that moment on that would not be
to leave a real estate of even
my children work in another and I
I see you lighting her, dying, please.
from my last beer aqmi because
I believe that the legacy we have
what to leave for our children is not
money was not this is not the
equity, but rather the ability to look
for the world to understand that it is great
and full of opportunities and the
to look at the neighbor in your
side with problems needing help
that you have to reach out to
he if he is in all this they
they will be able to be whatever they want
even wealthy if that is the case.
I’m not the team that I’m going to do with
the three are rich and have me
a very important characteristic
in this process of change of
behavior that was giving up the
car also happened more or less
around 12 years ago
I always dreamed of piloting a ferrari
and only after I stopped catching fire
I discovered that I did not want to have a
ferrari I wanted to fly one and it’s
It’s very easy for you to go to the
Italy spends a lot of money there and
week voting 300 pounds per year in
ferrari without having to buy a
a little about it
and more when I get home today I gave it to you
take a look at your house and see the
tell of things you bought
that you have to use a little bit
more often or until they have never used
is a guy I’ve been following the
That ‘s super cool called jeremy.
rifkin that he has a very theory
cool he said that in the future in 30 40
years there will be a merger between evil
successful socialist model and now
also perceived as unsuccessful
capitalist model I think that here
nobody doubts that this model is not
Cool it is not rolling and from this merger
society will emerge
sharing in which the creation
will become global
This is already happening and the production
will become local
imagine the following scenario in which I am
here together is with an Indian an Italian
together and develop the product and create
together in this product when it comes to
has two possibilities or people
locally reproduces this product each
make your money or do we make a
industry with little structure of
distribution and marketing logistics
from the south and parana
I have the impression that the first
way it will be more interesting
For me she’s betting on it a lot
and I think it’s important that everyone
also reflect a little on this
behind this movement of change of
behavior has a movement maker
it acts on a cross-sectional basis of
construction of this change of
sense of breaking paradigm
paradigms that point us to a
different future in the future and not
only in that we go beyond that
do it yourself culture and go to
the culture of doing it together has to be
together to solve the problems of
our city and to identify
opportunities and it is not enough to
people get together have to get people together
different if you take a team with
three architects who take another team with
an architect a biologist and engineer
electronic
inevitably the second team will generate a
very magical product fatally the
second time will generate a product
and if you add this
second team
the user the client the citizen there that
product will be magical because it will
reflect the real desire of people is
What are we talking about?
I wish people city
is it that the smart city is that
which has hardware sensors that have
technology embedded in all
directions
I do not think so because if it was simple
so if it were only to throw technology at
education was already resolved in the world
in the 90’s
they filled the computer room
then arrived in the year 2010 now the
People are gonna solve everything, it ‘s just a tablet.
in the place of computers
sincerely for me education in
world continue shit is not technology
that solves the technology problems
tool that solves problems is
what do we people do today is to put together
We have been developing a
super cool job
in reef a research in which people
is developing a luminaire for
pedestrians
there’s a lot that seems low when
we’ll see why the sidewalks
of the city are dark because the
public lighting turned to the street
is focused on cars and
violence ends up happening in a
more than it should because the
sidewalks are dark
So we decided to create a
lamp that is not has nothing
fantastic from the point of view
technology centered on the sidewalk with
ka solar energy capture board
sensors and that it was possible to
built by the company itself as
We are at the beginning of this age.
search
I can already see comdec this
will, give
I already have a community of
reef or from any place in Brazil and
the world in which that leadership
community will bring everyone together in
street in the square will tell us just
download the design side fabio reef in
internet has the tutorials have the manuals
have everything
I already arranged the church will enter a
Little bug so-and-so will enter a
little grocery store will get one
a little
Dona Zefinha will make the feijoada for
We celebrate after we do
all our work and is the following
weekend everyone on the street to
make a joint effort because we will
build new fixtures and we do not
will be there and will be doing maintenance
When it happens, I’ll go there.
take an honor because it will be proven
that this theory that for us still today
it is a study base, it is possible to turn
reality
and we are working with
construction of reality has another
great experience that we are
running that I think you’re going
find it very interesting
we started to rotate a
experience in a beautiful garden and a city
180 kilometers of reef more or
less and we joined the city galley
to the community had several moments
interviews and interviews but he got
a specific weekend
today we have 26 people in this community
together with eight architects with the
institute fable reef team
Conceição Moorio, we discover the
solution to create a new occupation
for that hurry area of 6 thousand meters
squares in the center of the city
and see how cool this project already
in progress it’s still right but I wanted
play a ball for you guys
happening from it is magical that
moment that we live and that we
believes more and more in power
people’s transformer
seek and find before the
alternatives that the community brings to
discuss how these spaces can be
articulate and assist in the development
people and the city as a whole.
people increasingly come to occupy the
space of the city the squares parks and
Expect a clubbing with lactec
she has several carnival balls
shopping festival that is in fact
this space of coexistence more than
is also a memory space at 10
a place where you have science also
the family picnic with my
friends in a safe place is
banks to face
so I wanted to now if you
do that question again as the
people will interact with cities in
2037
I’m sure it’s going to be very
different than many people have been talking about
around
but for this future to happen
The way I want it the way I want it
I brought you here, you gotta put it together.
A lot of people I’m building the
city that I want and you
”
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