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Click & quick science | Brett Lewis | TEDxQUT


[Music]

[Music] you’re all probably well aware right now

you’re all probably well aware right now

you’re all probably well aware right now the Great Barrier Reef is currently in

the Great Barrier Reef is currently in

the Great Barrier Reef is currently in perfect condition and you’re all

perfect condition and you’re all

perfect condition and you’re all probably very well aware that vaccines

probably very well aware that vaccines

probably very well aware that vaccines that cause autism and you’re all

that cause autism and you’re all

that cause autism and you’re all probably well aware that climate change

probably well aware that climate change

probably well aware that climate change is nothing but a hoax everyone in this

is nothing but a hoax everyone in this

is nothing but a hoax everyone in this room understands the incredible

room understands the incredible

room understands the incredible potential for social media to be used or

potential for social media to be used or

potential for social media to be used or misused by those in power to convey

misused by those in power to convey

misused by those in power to convey distorted information to the public

distorted information to the public

distorted information to the public these ideas that the Great Barrier Reef

these ideas that the Great Barrier Reef

these ideas that the Great Barrier Reef is fine that climate changes are hoaxes

is fine that climate changes are hoaxes

is fine that climate changes are hoaxes the vaccines are good for you

the vaccines are good for you

the vaccines are good for you they’ve become in commonplace in the

they’ve become in commonplace in the

they’ve become in commonplace in the social media world but more concertedly

social media world but more concertedly

social media world but more concertedly they’re becoming commonplace with some

they’re becoming commonplace with some

they’re becoming commonplace with some of our more regressive political and

of our more regressive political and

of our more regressive political and social influentials so with this

social influentials so with this

social influentials so with this information this misinformation getting

information this misinformation getting

information this misinformation getting around what do the scientists have to

around what do the scientists have to

around what do the scientists have to say well scientists they’re busy they’re

say well scientists they’re busy they’re

say well scientists they’re busy they’re busy unless working on cures for cancer

busy unless working on cures for cancer

busy unless working on cures for cancer heart disease blindness they’re busy

heart disease blindness they’re busy

heart disease blindness they’re busy working out in the field investigating

working out in the field investigating

working out in the field investigating our changing patterns of our climate

our changing patterns of our climate

our changing patterns of our climate now oceans and now natural resources

now oceans and now natural resources

now oceans and now natural resources they’re busy working with communities

they’re busy working with communities

they’re busy working with communities and industries to develop more efficient

and industries to develop more efficient

and industries to develop more efficient and profitable and sustainable

and profitable and sustainable

and profitable and sustainable technologies they’re busy putting

technologies they’re busy putting

technologies they’re busy putting humankind into space searching for new

humankind into space searching for new

humankind into space searching for new worlds and looking for intra and

worlds and looking for intra and

worlds and looking for intra and interstellar life they’re busy building

interstellar life they’re busy building

interstellar life they’re busy building robots they’re busy designing renewable

robots they’re busy designing renewable

robots they’re busy designing renewable energy they’re busy changing the face of

energy they’re busy changing the face of

energy they’re busy changing the face of the world and how we all get to see it

this being busy mean for us well it

this being busy mean for us well it means for one you’re not getting your

means for one you’re not getting your

means for one you’re not getting your information from experts social media

information from experts social media

information from experts social media politics and politicians sorry and

social influentials giving you

social influentials giving you information such as climate is a hoax

information such as climate is a hoax

information such as climate is a hoax that the Great Barrier Reef is fine and

that the Great Barrier Reef is fine and

that the Great Barrier Reef is fine and that vaccines are evil so with all that

that vaccines are evil so with all that

that vaccines are evil so with all that misinformation getting around

misinformation getting around

misinformation getting around how can you or how can we know what’s

how can you or how can we know what’s

how can you or how can we know what’s right how can we know it’s accurate how

right how can we know it’s accurate how

right how can we know it’s accurate how can we know it’s real well I have one

can we know it’s real well I have one

can we know it’s real well I have one solution potential solution

solution potential solution

solution potential solution it’s called click and quick science

it’s called click and quick science

it’s called click and quick science clicking quick science is based on a

clicking quick science is based on a

clicking quick science is based on a writing concept used by great authors

writing concept used by great authors

writing concept used by great authors such as Ernest Hemingway and Anton

such as Ernest Hemingway and Anton

such as Ernest Hemingway and Anton Chekhov it shows you and not tells you

Chekhov it shows you and not tells you

Chekhov it shows you and not tells you something so it’s called show don’t tell

something so it’s called show don’t tell

something so it’s called show don’t tell show don’t tell gives you information it

show don’t tell gives you information it

show don’t tell gives you information it shows you information and it allows you

shows you information and it allows you

shows you information and it allows you the audience or the reader to make a

the audience or the reader to make a

the audience or the reader to make a decision based on evidence showing means

decision based on evidence showing means

decision based on evidence showing means you get to decide for yourself

you get to decide for yourself

you get to decide for yourself you can bill we can build a foundation

you can bill we can build a foundation

you can bill we can build a foundation for you to make that evidence-based

for you to make that evidence-based

for you to make that evidence-based decision this here is a video well it’s

decision this here is a video well it’s

decision this here is a video well it’s actually a short from a video from our

actually a short from a video from our

actually a short from a video from our peer-reviewed publication that came out

peer-reviewed publication that came out

peer-reviewed publication that came out last year it’s documenting coral

last year it’s documenting coral

last year it’s documenting coral bleaching and its mechanics for the

bleaching and its mechanics for the

bleaching and its mechanics for the first time so its behavior how can you

first time so its behavior how can you

first time so its behavior how can you know that that’s true or accurate or

know that that’s true or accurate or

know that that’s true or accurate or real well simply put it’s showing you

real well simply put it’s showing you

real well simply put it’s showing you it’s not telling you it shows you the

it’s not telling you it shows you the

it’s not telling you it shows you the inflation of the tissue it shows you the

inflation of the tissue it shows you the

inflation of the tissue it shows you the contractions it shows you the twitching

contractions it shows you the twitching

contractions it shows you the twitching and the jerking it shows you temperature

and the jerking it shows you temperature

and the jerking it shows you temperature stress it shows you coral bleaching it

stress it shows you coral bleaching it

stress it shows you coral bleaching it shows you the zoo’s Fla even being

shows you the zoo’s Fla even being

shows you the zoo’s Fla even being removed

removed

removed from the body it shows you the evidence

this successful showing has over six

this successful showing has over six million views online including YouTube

million views online including YouTube

million views online including YouTube and Facebook it has been reported on by

and Facebook it has been reported on by

and Facebook it has been reported on by over 200 news media outlets globally

over 200 news media outlets globally

over 200 news media outlets globally including Lamond in France Washington

including Lamond in France Washington

including Lamond in France Washington Post National Geographic New Scientist

Post National Geographic New Scientist

Post National Geographic New Scientist Scientific American PBS ABC in the

Scientific American PBS ABC in the

Scientific American PBS ABC in the Australian it has been used in museums

Australian it has been used in museums

Australian it has been used in museums here in Australia and overseas in the US

here in Australia and overseas in the US

here in Australia and overseas in the US and right now and in the future it will

and right now and in the future it will

and right now and in the future it will be a part of documentary and TV series

be a part of documentary and TV series

be a part of documentary and TV series for the ABC PBS and BBC this video what

for the ABC PBS and BBC this video what

for the ABC PBS and BBC this video what it does well is it takes complex science

it does well is it takes complex science

it does well is it takes complex science tangible complex science and it places

tangible complex science and it places

tangible complex science and it places it into an easily digestible language

it into an easily digestible language

it into an easily digestible language it’s information it’s knowledge but it’s

it’s information it’s knowledge but it’s

it’s information it’s knowledge but it’s perfect for an online media world click

perfect for an online media world click

perfect for an online media world click and quick science facilitates better

and quick science facilitates better

and quick science facilitates better science it facilitates better

science it facilitates better

science it facilitates better communication but importantly it

communication but importantly it

communication but importantly it facilitates us to make better decisions

facilitates us to make better decisions

facilitates us to make better decisions based on evidence social media and

based on evidence social media and

based on evidence social media and online news media they have kept us more

online news media they have kept us more

online news media they have kept us more connected than ever before and that’s a

connected than ever before and that’s a

connected than ever before and that’s a good thing it’s a very good thing for

good thing it’s a very good thing for

good thing it’s a very good thing for one it allows information like this to

one it allows information like this to

one it allows information like this to function and flourish it allows it to be

function and flourish it allows it to be

function and flourish it allows it to be effective but it also gives us an

effective but it also gives us an

effective but it also gives us an opportunity to call out those people

opportunity to call out those people

opportunity to call out those people that just want to tell you things so the

that just want to tell you things so the

that just want to tell you things so the next time someone

next time someone

next time someone politician or a celebrity influential

politician or a celebrity influential

politician or a celebrity influential says to you that the Great Barrier Reef

says to you that the Great Barrier Reef

says to you that the Great Barrier Reef is in perfect condition ask them to show

is in perfect condition ask them to show

is in perfect condition ask them to show you

and the next time someone politician

and the next time someone politician potentially says that autism is evil

potentially says that autism is evil

potentially says that autism is evil oxen to show you and the very next time

oxen to show you and the very next time

oxen to show you and the very next time that someone says climate change is

that someone says climate change is

that someone says climate change is nothing but a hoax demand that they show

nothing but a hoax demand that they show

nothing but a hoax demand that they show you

so

so what if I told you that the world was

what if I told you that the world was

what if I told you that the world was flat

”

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