
[Applause] so I’d like you to go on a small journey
so I’d like you to go on a small journey
so I’d like you to go on a small journey with me real quick before I get into the
with me real quick before I get into the
with me real quick before I get into the geeky part of the talk I would like for
geeky part of the talk I would like for
geeky part of the talk I would like for you to think about the conception of an
you to think about the conception of an
you to think about the conception of an infinite entity an infinite entity one
infinite entity an infinite entity one
infinite entity an infinite entity one that is always existing and so when we
that is always existing and so when we
that is always existing and so when we think about that we think of something
think about that we think of something
think about that we think of something that is very godlike however I would
that is very godlike however I would
that is very godlike however I would argue that 360 thousand of them are born
argue that 360 thousand of them are born
argue that 360 thousand of them are born everyday in the globe in the world
everyday in the globe in the world
everyday in the globe in the world another or of that there’s ten thousand
another or of that there’s ten thousand
another or of that there’s ten thousand that are born just in the United States
that are born just in the United States
that are born just in the United States and we get so excited every time they’re
and we get so excited every time they’re
and we get so excited every time they’re born as we get excited and everybody’s
born as we get excited and everybody’s
born as we get excited and everybody’s point right like we get so excited like
point right like we get so excited like
point right like we get so excited like hey this is gonna be in a minute
hey this is gonna be in a minute
hey this is gonna be in a minute being excited work good what I do know
being excited work good what I do know
being excited work good what I do know for sure however is that you probably
for sure however is that you probably
for sure however is that you probably aren’t what happens is you get this
aren’t what happens is you get this
aren’t what happens is you get this amazing birth certificate that has the
amazing birth certificate that has the
amazing birth certificate that has the number VA two six one seven five nine
number VA two six one seven five nine
number VA two six one seven five nine emblazoned on it and all you see are
emblazoned on it and all you see are
emblazoned on it and all you see are cute little baby feet but for me
cute little baby feet but for me
cute little baby feet but for me that’s the beginning of an entire being
that’s the beginning of an entire being
that’s the beginning of an entire being what you will be grudgingly do is figure
what you will be grudgingly do is figure
what you will be grudgingly do is figure out how to put their height and weight
out how to put their height and weight
out how to put their height and weight in and tell me where they live and and
in and tell me where they live and and
in and tell me where they live and and you’ll even try to figure out how in the
you’ll even try to figure out how in the
you’ll even try to figure out how in the world you’re going to get gold inflected
world you’re going to get gold inflected
world you’re going to get gold inflected hazel to fit into a check box that says
hazel to fit into a check box that says
hazel to fit into a check box that says brown
but it’s important we need to know how
but it’s important we need to know how many brown-eyed people are born everyday
many brown-eyed people are born everyday
many brown-eyed people are born everyday and that’s kind of where you leave it
and that’s kind of where you leave it
and that’s kind of where you leave it you don’t think about it again
you don’t think about it again
you don’t think about it again me on the other hand I get to watch all
me on the other hand I get to watch all
me on the other hand I get to watch all of the characteristics I get to see a
of the characteristics I get to see a
of the characteristics I get to see a blood type I get to see Heights and
blood type I get to see Heights and
blood type I get to see Heights and weights I get to understand how they’re
weights I get to understand how they’re
weights I get to understand how they’re living on a day to day business if
living on a day to day business if
living on a day to day business if there’s any anomalies if there’s a sixth
there’s any anomalies if there’s a sixth
there’s any anomalies if there’s a sixth finger I get all of that information
more importantly what I get to do is I
more importantly what I get to do is I get to watch this this infinite being
get to watch this this infinite being
get to watch this this infinite being grow I get to watch the other names
grow I get to watch the other names
grow I get to watch the other names they’re called by sometimes a social
they’re called by sometimes a social
they’re called by sometimes a social security number
security number
security number sometimes a state-issued I do
sometimes a state-issued I do
sometimes a state-issued I do occasionally is the child where fell
occasionally is the child where fell
occasionally is the child where fell case number and more often than I would
case number and more often than I would
case number and more often than I would like it’s the criminal record number but
like it’s the criminal record number but
like it’s the criminal record number but all of that is VA two six one seven five
all of that is VA two six one seven five
all of that is VA two six one seven five nine all of it
nine all of it
nine all of it VA two six one seven five nine that is
VA two six one seven five nine that is
VA two six one seven five nine that is the number that lets me know that you
the number that lets me know that you
the number that lets me know that you are still going now over the years I get
are still going now over the years I get
are still going now over the years I get to actually watch all of the
to actually watch all of the
to actually watch all of the characteristics kind of refine
characteristics kind of refine
characteristics kind of refine themselves I get to see GPAs the
themselves I get to see GPAs the
themselves I get to see GPAs the infinite the infamous student permanent
infinite the infamous student permanent
infinite the infamous student permanent record I get to see that like it’s
record I get to see that like it’s
record I get to see that like it’s awesome we get what college you’re gonna
awesome we get what college you’re gonna
awesome we get what college you’re gonna go to we get to understand how many
go to we get to understand how many
go to we get to understand how many calories you ate that day we get to
calories you ate that day we get to
calories you ate that day we get to understand if you liked the calories
understand if you liked the calories
understand if you liked the calories that you ate and more than that if you
that you ate and more than that if you
that you ate and more than that if you honestly took a picture of it and it
honestly took a picture of it and it
honestly took a picture of it and it looked good I might go get it right the
looked good I might go get it right the
looked good I might go get it right the risk to this is that you don’t know that
risk to this is that you don’t know that
risk to this is that you don’t know that you exist like that the risk to this is
you exist like that the risk to this is
you exist like that the risk to this is it’s you think you’re just real life you
it’s you think you’re just real life you
it’s you think you’re just real life you don’t understand we don’t understand
don’t understand we don’t understand
don’t understand we don’t understand that we actually
that we actually
that we actually in the data universe as a complete
in the data universe as a complete
in the data universe as a complete embodiment of life with all of the
embodiment of life with all of the
embodiment of life with all of the attributes of the living what’s more
attributes of the living what’s more
attributes of the living what’s more scary is that our life is terminated
scary is that our life is terminated
scary is that our life is terminated with the death record for me that just
with the death record for me that just
with the death record for me that just simply means that we get a snapshot of
simply means that we get a snapshot of
simply means that we get a snapshot of you in a moment in time but you’re
you in a moment in time but you’re
you in a moment in time but you’re always relevant what happened in 1973
always relevant what happened in 1973
always relevant what happened in 1973 was the end of Vietnam but I know every
was the end of Vietnam but I know every
was the end of Vietnam but I know every person that perished that year I also
person that perished that year I also
person that perished that year I also know every person that was born that
know every person that was born that
know every person that was born that year so it’s an infinite being with
year so it’s an infinite being with
year so it’s an infinite being with infinite implications for our future so
infinite implications for our future so
infinite implications for our future so now the geeky part of the talk I’ve
now the geeky part of the talk I’ve
now the geeky part of the talk I’ve spent 20 years watching people live
spent 20 years watching people live
spent 20 years watching people live breathe growth in data I am that person
breathe growth in data I am that person
breathe growth in data I am that person that watches all of that stuff but this
that watches all of that stuff but this
that watches all of that stuff but this discussion is not about surveillance it
discussion is not about surveillance it
discussion is not about surveillance it is not about Big Brother it is not about
is not about Big Brother it is not about
is not about Big Brother it is not about the dangerous hacker it can’t be about
the dangerous hacker it can’t be about
the dangerous hacker it can’t be about that because a certain percentage of you
that because a certain percentage of you
that because a certain percentage of you actually think that’s a good idea
actually think that’s a good idea
actually think that’s a good idea and you justify it calling it national
and you justify it calling it national
and you justify it calling it national security this is actually a different
security this is actually a different
security this is actually a different conversation it’s a conversation about
conversation it’s a conversation about
conversation it’s a conversation about the fact that there are decisions that
the fact that there are decisions that
the fact that there are decisions that are being made based on your data votes
are being made based on your data votes
are being made based on your data votes for lack of a better word that you’re
for lack of a better word that you’re
for lack of a better word that you’re not yet engaged in the conversation my
not yet engaged in the conversation my
not yet engaged in the conversation my favorite example is actually a recent
favorite example is actually a recent
favorite example is actually a recent one it’s pretty funny to me Jeff Bezos
one it’s pretty funny to me Jeff Bezos
one it’s pretty funny to me Jeff Bezos in his Amazonian enterprise and AI
in his Amazonian enterprise and AI
in his Amazonian enterprise and AI Empire the enterprise
just purchased whole food it sounds
just purchased whole food it sounds awesome especially for those of us that
awesome especially for those of us that
awesome especially for those of us that had stock in them like yes this is
had stock in them like yes this is
had stock in them like yes this is awesome and the newspapers are
awesome and the newspapers are
awesome and the newspapers are justifying it saying hey this is the
justifying it saying hey this is the
justifying it saying hey this is the best distribution network ever for
best distribution network ever for
best distribution network ever for organic food right so on it like you but
organic food right so on it like you but
organic food right so on it like you but I’m gonna give you some other
I’m gonna give you some other
I’m gonna give you some other justifications for it and I want you to
justifications for it and I want you to
justifications for it and I want you to really listen to what I’m saying because
really listen to what I’m saying because
really listen to what I’m saying because this is how we vote in data this is how
this is how we vote in data this is how
this is how we vote in data this is how each one of us vote in the realm of data
each one of us vote in the realm of data
each one of us vote in the realm of data the organic food market is thirty nine
the organic food market is thirty nine
the organic food market is thirty nine point seven billion dollars that is a
point seven billion dollars that is a
point seven billion dollars that is a number one way we vote but let’s just go
number one way we vote but let’s just go
number one way we vote but let’s just go with everything
with everything
with everything thirty nine point seven billion dollars
thirty nine point seven billion dollars
thirty nine point seven billion dollars in that the most influential set of
in that the most influential set of
in that the most influential set of votes come from the Millennials to the
votes come from the Millennials to the
votes come from the Millennials to the tune of fifty two percent fifty two
tune of fifty two percent fifty two
tune of fifty two percent fifty two percent of Millennials buy and believe
percent of Millennials buy and believe
percent of Millennials buy and believe in organic food okay awesome right so
in organic food okay awesome right so
in organic food okay awesome right so what will happen is they have bought
what will happen is they have bought
what will happen is they have bought Whole Foods the number one distribution
Whole Foods the number one distribution
Whole Foods the number one distribution network in the world for organic
network in the world for organic
network in the world for organic materials to serve the fifty two percent
materials to serve the fifty two percent
materials to serve the fifty two percent of Millennials who get this have not
of Millennials who get this have not
of Millennials who get this have not even started creating their infinite
even started creating their infinite
even started creating their infinite entity Jie so this is an ongoing this is
entity Jie so this is an ongoing this is
entity Jie so this is an ongoing this is an exponential like purchase what
an exponential like purchase what
an exponential like purchase what they’re failing to consider what we are
they’re failing to consider what we are
they’re failing to consider what we are failing to consider every single time we
failing to consider every single time we
failing to consider every single time we walk into Whole Foods and spend twelve
walk into Whole Foods and spend twelve
walk into Whole Foods and spend twelve dollars on a kale salad
dollars on a kale salad
dollars on a kale salad and aside there we spend more money on
and aside there we spend more money on
and aside there we spend more money on food today than any generation before us
food today than any generation before us
food today than any generation before us but I digress alright $12 for the kale
but I digress alright $12 for the kale
but I digress alright $12 for the kale salad you with me we did that due to
salad you with me we did that due to
salad you with me we did that due to convenience
convenience
convenience honestly that same 52 percent of
honestly that same 52 percent of
honestly that same 52 percent of influence over that thirty nine point
influence over that thirty nine point
influence over that thirty nine point seven billion dollar opportunity tends
seven billion dollar opportunity tends
seven billion dollar opportunity tends to vote local sustainable an urban
to vote local sustainable an urban
to vote local sustainable an urban farmer or local farmer centric now as a
farmer or local farmer centric now as a
farmer or local farmer centric now as a single mom of three boys only honest if
single mom of three boys only honest if
single mom of three boys only honest if Jeff wants to drone drop a box of fresh
Jeff wants to drone drop a box of fresh
Jeff wants to drone drop a box of fresh veggies on my door I’m good like I might
veggies on my door I’m good like I might
veggies on my door I’m good like I might even bow down to gratitude but I
even bow down to gratitude but I
even bow down to gratitude but I understand that I am doing that at the
understand that I am doing that at the
understand that I am doing that at the expense of my own real-life morals
expense of my own real-life morals
expense of my own real-life morals values and ethics that I believe in
values and ethics that I believe in
values and ethics that I believe in today localization is probably where we
today localization is probably where we
today localization is probably where we need to start our global adventure
need to start our global adventure
need to start our global adventure together
together
together and an understanding that I really can’t
and an understanding that I really can’t
and an understanding that I really can’t justify the $12 kale salad much less the
justify the $12 kale salad much less the
justify the $12 kale salad much less the $50 drone drop box of veggies because
$50 drone drop box of veggies because
$50 drone drop box of veggies because there’s a farmer in western Virginia
there’s a farmer in western Virginia
there’s a farmer in western Virginia that I did not vote with
now how do we change that what does that
now how do we change that what does that mean for us it means a couple things it
mean for us it means a couple things it
mean for us it means a couple things it means that we acknowledge that we cannot
means that we acknowledge that we cannot
means that we acknowledge that we cannot get off the grid because you leave your
get off the grid because you leave your
get off the grid because you leave your cell phone at home because you do not
cell phone at home because you do not
cell phone at home because you do not wear the latest amazing wearable
wear the latest amazing wearable
wear the latest amazing wearable technology does not mean that you are
technology does not mean that you are
technology does not mean that you are not gridded we think that we disappear
not gridded we think that we disappear
not gridded we think that we disappear because we don’t carry a device that is
because we don’t carry a device that is
because we don’t carry a device that is not true you have a bill for service I
not true you have a bill for service I
not true you have a bill for service I got you I got you
got you I got you
got you I got you you walk into a grocery store I got you
you walk into a grocery store I got you
you walk into a grocery store I got you it’s kind of how Big Brother works if
it’s kind of how Big Brother works if
it’s kind of how Big Brother works if you were speeding yeah got you did you
you were speeding yeah got you did you
you were speeding yeah got you did you skip the toll I got you are you with me
skip the toll I got you are you with me
skip the toll I got you are you with me the problem is because you don’t know
the problem is because you don’t know
the problem is because you don’t know that I got you you didn’t know that you
that I got you you didn’t know that you
that I got you you didn’t know that you just voted that way you didn’t know that
just voted that way you didn’t know that
just voted that way you didn’t know that we gleaned the infrastructure for
we gleaned the infrastructure for
we gleaned the infrastructure for tomorrow based on how you vote
tomorrow based on how you vote
tomorrow based on how you vote unintentionally today and what I am as a
unintentionally today and what I am as a
unintentionally today and what I am as a 20 year offender of collecting your data
20 year offender of collecting your data
20 year offender of collecting your data I am entreating you I am imploring
I am entreating you I am imploring
I am entreating you I am imploring myself to do the following to one to
myself to do the following to one to
myself to do the following to one to understand that there are right now no
understand that there are right now no
understand that there are right now no comprehensive laws covering your data
comprehensive laws covering your data
comprehensive laws covering your data today beyond HIPPA there aren’t any
today beyond HIPPA there aren’t any
today beyond HIPPA there aren’t any however there are hundreds of cases
however there are hundreds of cases
however there are hundreds of cases going before the case today to discuss
going before the case today to discuss
going before the case today to discuss the collection of the sharing of the
the collection of the sharing of the
the collection of the sharing of the aggregation of the storing of the
aggregation of the storing of the
aggregation of the storing of the archiving of your information you need
archiving of your information you need
archiving of your information you need to be in that conversation you need to
to be in that conversation you need to
to be in that conversation you need to let us know that you know that we’re
let us know that you know that we’re
let us know that you know that we’re doing that and that you want to be part
doing that and that you want to be part
doing that and that you want to be part of the solution so if Jeff is gonna buy
of the solution so if Jeff is gonna buy
of the solution so if Jeff is gonna buy Whole Foods and we’re gonna buy $12
Whole Foods and we’re gonna buy $12
Whole Foods and we’re gonna buy $12 salads then perhaps because we recognize
salads then perhaps because we recognize
salads then perhaps because we recognize why he’s buying Whole Foods we get into
why he’s buying Whole Foods we get into
why he’s buying Whole Foods we get into the conversation and say we will only
the conversation and say we will only
the conversation and say we will only participate if Whole Foods incorporates
participate if Whole Foods incorporates
participate if Whole Foods incorporates the local farmer
the local farmer
the local farmer [Applause]
so I would leave you with three
so I would leave you with three responsibilities that we have
responsibilities that we have
responsibilities that we have responsibility number one you’re the
responsibility number one you’re the
responsibility number one you’re the responsibility to understand your data
responsibility to understand your data
responsibility to understand your data if you are scrolling through 23 pages of
if you are scrolling through 23 pages of
if you are scrolling through 23 pages of I don’t even know what this means and
I don’t even know what this means and
I don’t even know what this means and you click the I agree box that’s wrong
you click the I agree box that’s wrong
you click the I agree box that’s wrong that’s how you lose your DNA for those
that’s how you lose your DNA for those
that’s how you lose your DNA for those of us who did that too we do have the
of us who did that too we do have the
of us who did that too we do have the responsibility to understand our data
responsibility to understand our data
responsibility to understand our data when we fill out a form when we share it
when we fill out a form when we share it
when we fill out a form when we share it we need to know where it goes and what
we need to know where it goes and what
we need to know where it goes and what the implications are when you take a
the implications are when you take a
the implications are when you take a picture who else unintentionally gets
picture who else unintentionally gets
picture who else unintentionally gets affected by that and lastly we need to
affected by that and lastly we need to
affected by that and lastly we need to understand that we do have the
understand that we do have the
understand that we do have the responsibility to share our data to
responsibility to share our data to
responsibility to share our data to collect our data together to create
collect our data together to create
collect our data together to create those Federation’s that will help create
those Federation’s that will help create
those Federation’s that will help create the future that our real lives have
the future that our real lives have
the future that our real lives have indicated that perhaps our virtual lives
indicated that perhaps our virtual lives
indicated that perhaps our virtual lives do not agree with because at the end of
do not agree with because at the end of
do not agree with because at the end of the day we are a citizen data we are the
the day we are a citizen data we are the
the day we are a citizen data we are the ones who create tomorrow we’ve just been
ones who create tomorrow we’ve just been
ones who create tomorrow we’ve just been doing it unintentionally thank you
doing it unintentionally thank you
doing it unintentionally thank you [Applause]
”
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