attitude is a word with many linked meanings it can mean uncooperative
meanings it can mean uncooperative
meanings it can mean uncooperative behavior as and when a teenager storms
behavior as and when a teenager storms
behavior as and when a teenager storms off after heated argument or it can mean
off after heated argument or it can mean
off after heated argument or it can mean individuality and self-confidence as in
individuality and self-confidence as in
individuality and self-confidence as in wow she’s got some attitude or attitude
wow she’s got some attitude or attitude
wow she’s got some attitude or attitude can be the way you’re feeling and
can be the way you’re feeling and
can be the way you’re feeling and thinking about something so all your
thinking about something so all your
thinking about something so all your emotions about a particular topic event
emotions about a particular topic event
emotions about a particular topic event person or object make up the attitude
person or object make up the attitude
person or object make up the attitude towards it before we go any further
towards it before we go any further
towards it before we go any further we’re going to look at attitude from a
we’re going to look at attitude from a
we’re going to look at attitude from a psychological perspective and dissect it
psychological perspective and dissect it
psychological perspective and dissect it so in 2005 psychologist hogs and Vaughn
so in 2005 psychologist hogs and Vaughn
so in 2005 psychologist hogs and Vaughn said that attitude was a relatively
said that attitude was a relatively
said that attitude was a relatively enduring set of beliefs feelings
enduring set of beliefs feelings
enduring set of beliefs feelings emotions and behavioral tendencies
emotions and behavioral tendencies
emotions and behavioral tendencies firstly because it’s relatively enduring
firstly because it’s relatively enduring
firstly because it’s relatively enduring we can say that while this set may be
we can say that while this set may be
we can say that while this set may be rigid and difficult to change it is not
rigid and difficult to change it is not
rigid and difficult to change it is not permanent and can be manipulated
permanent and can be manipulated
permanent and can be manipulated secondly since it’s a set of beliefs
secondly since it’s a set of beliefs
secondly since it’s a set of beliefs emotions and behavioral tendencies we
emotions and behavioral tendencies we
emotions and behavioral tendencies we can say that attitude will affect our
can say that attitude will affect our
can say that attitude will affect our emotions our beliefs and our behavior in
emotions our beliefs and our behavior in
emotions our beliefs and our behavior in fact attitude is made up of three
fact attitude is made up of three
fact attitude is made up of three components also known as the ABC model
components also known as the ABC model
components also known as the ABC model the effective behavioral and cognitive
the effective behavioral and cognitive
the effective behavioral and cognitive component so let’s dwell in a little
component so let’s dwell in a little
component so let’s dwell in a little deeper and find out what these mean
deeper and find out what these mean
deeper and find out what these mean firstly we have the affective component
firstly we have the affective component
firstly we have the affective component which which concerns all your emotions
which which concerns all your emotions
which which concerns all your emotions and feelings towards something so when
and feelings towards something so when
and feelings towards something so when you have an attitude towards appetit a
you have an attitude towards appetit a
you have an attitude towards appetit a particular topic event or person your
particular topic event or person your
particular topic event or person your affective component helps you understand
affective component helps you understand
affective component helps you understand how you feel about that object I’m going
how you feel about that object I’m going
how you feel about that object I’m going to let you think about that for a while
to let you think about that for a while
to let you think about that for a while the second is the behavioral component
the second is the behavioral component
the second is the behavioral component the cognitive let’s just say and this
the cognitive let’s just say and this
the cognitive let’s just say and this encompasses all your thoughts opinions
encompasses all your thoughts opinions
encompasses all your thoughts opinions and reasoning so this can help you
and reasoning so this can help you
and reasoning so this can help you understand the affective component
understand the affective component
understand the affective component because it gives you the reason for the
because it gives you the reason for the
because it gives you the reason for the feeling towards the out attitude object
feeling towards the out attitude object
feeling towards the out attitude object in question lastly you have the
in question lastly you have the
in question lastly you have the behavioral component we
behavioral component we
behavioral component we which is basically the result of the
which is basically the result of the
which is basically the result of the first two components because your
first two components because your
first two components because your emotions and your cognitions effect and
emotions and your cognitions effect and
emotions and your cognitions effect and dictate how you behave now take a moment
dictate how you behave now take a moment
dictate how you behave now take a moment and try and apply this to yourself try
and try and apply this to yourself try
and try and apply this to yourself try and think of something that you have an
and think of something that you have an
and think of something that you have an attitude towards it can be something as
attitude towards it can be something as
attitude towards it can be something as simple as a animal or chore or as
simple as a animal or chore or as
simple as a animal or chore or as complex as a relationship or a person
complex as a relationship or a person
complex as a relationship or a person try and think of the affective component
try and think of the affective component
try and think of the affective component how do you feel about that object
how do you feel about that object
how do you feel about that object doesn’t make you feel happy sad
doesn’t make you feel happy sad
doesn’t make you feel happy sad optimistic or even angry try and think
optimistic or even angry try and think
optimistic or even angry try and think of why you feel those and justify it is
of why you feel those and justify it is
of why you feel those and justify it is it because of the way someone else feels
it because of the way someone else feels
it because of the way someone else feels about it or is it because you feel a
about it or is it because you feel a
about it or is it because you feel a certain way about that object and then
certain way about that object and then
certain way about that object and then think about the behavioral component if
think about the behavioral component if
think about the behavioral component if you were exposed to this object how
you were exposed to this object how
you were exposed to this object how would you feel about it because that’s
would you feel about it because that’s
would you feel about it because that’s how your actions will come to conclusion
how your actions will come to conclusion
how your actions will come to conclusion hopefully now after my comp clumsiness
hopefully now after my comp clumsiness
hopefully now after my comp clumsiness of forgetting my words you have a clear
of forgetting my words you have a clear
of forgetting my words you have a clear understanding of what attitude and its
understanding of what attitude and its
understanding of what attitude and its components are but why am i standing
components are but why am i standing
components are but why am i standing here and telling you about attitude you
here and telling you about attitude you
here and telling you about attitude you know what’s what’s the purpose why do we
know what’s what’s the purpose why do we
know what’s what’s the purpose why do we have attitudes so remind yourself of
have attitudes so remind yourself of
have attitudes so remind yourself of what and remind yourself of the attitude
what and remind yourself of the attitude
what and remind yourself of the attitude you thought of before and psychologists
you thought of before and psychologists
you thought of before and psychologists have tried to answer this question and
have tried to answer this question and
have tried to answer this question and come up with four functions the first
come up with four functions the first
come up with four functions the first function is utilitarian this looks like
function is utilitarian this looks like
function is utilitarian this looks like a really really complex word to say but
a really really complex word to say but
a really really complex word to say but it means something quite simple and it
it means something quite simple and it
it means something quite simple and it means it provides when your attitude is
means it provides when your attitude is
means it provides when your attitude is utilitarian it provides you with
utilitarian it provides you with
utilitarian it provides you with avoidance tendencies so it helps you
avoidance tendencies so it helps you
avoidance tendencies so it helps you avoid what you want to desire the second
avoid what you want to desire the second
avoid what you want to desire the second one is the knowledge component or the
one is the knowledge component or the
one is the knowledge component or the knowledge function this helps you
knowledge function this helps you
knowledge function this helps you understand the information that’s been
understand the information that’s been
understand the information that’s been provided to you it can be information
provided to you it can be information
provided to you it can be information like politics or person or event or the
like politics or person or event or the
like politics or person or event or the information I’m giving you right now the
information I’m giving you right now the
information I’m giving you right now the last one the third one is ego defensive
last one the third one is ego defensive
last one the third one is ego defensive but this is a self esteem protecting
but this is a self esteem protecting
but this is a self esteem protecting attitude and the last one is value
attitude and the last one is value
attitude and the last one is value expressive this is the one where it
expressive this is the one where it
expressive this is the one where it reflects your central values in your
reflects your central values in your
reflects your central values in your beliefs and shapes our identity and
beliefs and shapes our identity and
beliefs and shapes our identity and social interactions now I’m going to
social interactions now I’m going to
social interactions now I’m going to take you back and I’m going to tell you
take you back and I’m going to tell you
take you back and I’m going to tell you to remind yourself of the attitude you
to remind yourself of the attitude you
to remind yourself of the attitude you thought of before so when we were
thought of before so when we were
thought of before so when we were discussing the ABC model the effective
discussing the ABC model the effective
discussing the ABC model the effective the behavioral and the cognitive
the behavioral and the cognitive
the behavioral and the cognitive components figure out its purpose is it
components figure out its purpose is it
components figure out its purpose is it an attitude towards something you want
an attitude towards something you want
an attitude towards something you want to avoid or desire is it an attitude
to avoid or desire is it an attitude
to avoid or desire is it an attitude towards information you recently
towards information you recently
towards information you recently received is it an attitude that is
received is it an attitude that is
received is it an attitude that is self-esteem protecting or is it one that
self-esteem protecting or is it one that
self-esteem protecting or is it one that reflects your central beliefs or values
reflects your central beliefs or values
reflects your central beliefs or values now the reason why I’m telling you to do
now the reason why I’m telling you to do
now the reason why I’m telling you to do this is because I believe that
this is because I believe that
this is because I believe that understanding the functions and the
understanding the functions and the
understanding the functions and the components is the underlining principle
components is the underlining principle
components is the underlining principle of becoming aware of them and later on
of becoming aware of them and later on
of becoming aware of them and later on controlling and even manipulating them
controlling and even manipulating them
controlling and even manipulating them so this beautifully brings me to my
so this beautifully brings me to my
so this beautifully brings me to my conclusion you can do one of two things
conclusion you can do one of two things
conclusion you can do one of two things with the information I’ve given you
with the information I’ve given you
with the information I’ve given you today you can either absorb it and store
today you can either absorb it and store
today you can either absorb it and store it or you can use it you can use it for
it or you can use it you can use it for
it or you can use it you can use it for the better ladies and gentlemen I’m
the better ladies and gentlemen I’m
the better ladies and gentlemen I’m going to leave you with the challenge if
going to leave you with the challenge if
going to leave you with the challenge if you choose to accept it I challenge you
you choose to accept it I challenge you
you choose to accept it I challenge you to think of an attitude that as negative
to think of an attitude that as negative
to think of an attitude that as negative negatively affected you or the people
negatively affected you or the people
negatively affected you or the people around you and I would like you to
around you and I would like you to
around you and I would like you to dissect it in into its effective its
dissect it in into its effective its
dissect it in into its effective its behavioral and its cognitive component
behavioral and its cognitive component
behavioral and its cognitive component so like we just did there and from this
so like we just did there and from this
so like we just did there and from this deconstruction of attitude I hope you
deconstruction of attitude I hope you
deconstruction of attitude I hope you form a clearer picture of how you can
form a clearer picture of how you can
form a clearer picture of how you can change it whether by making appeals to
change it whether by making appeals to
change it whether by making appeals to its function or persuading yourself of
its function or persuading yourself of
its function or persuading yourself of more logical and beneficial attitudes or
more logical and beneficial attitudes or
more logical and beneficial attitudes or by stopping the chain of components
by stopping the chain of components
by stopping the chain of components before your emotions cause your actions
before your emotions cause your actions
before your emotions cause your actions and behavior so I compel you to use this
and behavior so I compel you to use this
and behavior so I compel you to use this information and change your life because
information and change your life because
information and change your life because we all have an ideal image of what we
we all have an ideal image of what we
we all have an ideal image of what we want to achieve and what we want to
want to achieve and what we want to
want to achieve and what we want to become and I believe that attitude is
become and I believe that attitude is
become and I believe that attitude is the key
the key
the key so unlocking those goal as Gandhi said a
so unlocking those goal as Gandhi said a
so unlocking those goal as Gandhi said a man is but the product of his thoughts
man is but the product of his thoughts
man is but the product of his thoughts what he thinks he becomes thank you
what he thinks he becomes thank you
what he thinks he becomes thank you [Applause]
[Applause]
[Applause] [Music]
”
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