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Can the UK be plastic neutral by 2030? | Bridget Boylan | TEDxBrunelUniversityLondon


last year while on holiday I was

last year while on holiday I was swimming in the sea

swimming in the sea

swimming in the sea and I encountered a plastic bag just

and I encountered a plastic bag just

and I encountered a plastic bag just like this at first glance I thought it

like this at first glance I thought it

like this at first glance I thought it was a large jellyfish and I was really

was a large jellyfish and I was really

was a large jellyfish and I was really quite frightened but then when I

quite frightened but then when I

quite frightened but then when I realized it was a plastic bag I got

realized it was a plastic bag I got

realized it was a plastic bag I got really angry because it simply should

really angry because it simply should

really angry because it simply should not have been there now when I came back

not have been there now when I came back

not have been there now when I came back to the UK I started to research about

to the UK I started to research about

to the UK I started to research about plastic in our oceans and I am truly

plastic in our oceans and I am truly

plastic in our oceans and I am truly devastated by what I found every year we

devastated by what I found every year we

devastated by what I found every year we dump 8 million tons of plastic waste

dump 8 million tons of plastic waste

dump 8 million tons of plastic waste into our oceans and seas worldwide this

into our oceans and seas worldwide this

into our oceans and seas worldwide this is equivalent to one garbage truck laden

is equivalent to one garbage truck laden

is equivalent to one garbage truck laden with plastic being dumped into the sea

with plastic being dumped into the sea

with plastic being dumped into the sea every minute that 60 garbage trucks per

every minute that 60 garbage trucks per

every minute that 60 garbage trucks per hour

hour

hour 1,440 garbage trucks per day every day

1,440 garbage trucks per day every day

1,440 garbage trucks per day every day if you prefer a plot aeroplanes

if you prefer a plot aeroplanes

if you prefer a plot aeroplanes that’s equivalent to 18,000 Boeing 747s

that’s equivalent to 18,000 Boeing 747s

that’s equivalent to 18,000 Boeing 747s laden with plastic and that cargo being

laden with plastic and that cargo being

laden with plastic and that cargo being dumped into the sea every year now the

dumped into the sea every year now the

dumped into the sea every year now the solution to the plastic problem is going

solution to the plastic problem is going

solution to the plastic problem is going to require everyone across the world to

to require everyone across the world to

to require everyone across the world to work together the solutions are going to

work together the solutions are going to

work together the solutions are going to have to be multifaceted and

have to be multifaceted and

have to be multifaceted and multi-layered for example we could

multi-layered for example we could

multi-layered for example we could require every country in the world to

require every country in the world to

require every country in the world to have a plastic production quota just

have a plastic production quota just

have a plastic production quota just like we have carbon emission quotas in

like we have carbon emission quotas in

like we have carbon emission quotas in 2017 the UK government declared that by

2017 the UK government declared that by

2017 the UK government declared that by 2040 – we will work to eliminate

2040 – we will work to eliminate

2040 – we will work to eliminate unnecessary plastic packaging that’s a

unnecessary plastic packaging that’s a

unnecessary plastic packaging that’s a great goal I support it but I’m too

great goal I support it but I’m too

great goal I support it but I’m too worried about the date because 2040 – is

worried about the date because 2040 – is

worried about the date because 2040 – is 25 years away and it’s too late by 2050

25 years away and it’s too late by 2050

25 years away and it’s too late by 2050 we’ll have more plastic than fish in our

we’ll have more plastic than fish in our

we’ll have more plastic than fish in our oceans by weight plastic is in our food

oceans by weight plastic is in our food

oceans by weight plastic is in our food chain and it’s a threat to our humanity

chain and it’s a threat to our humanity

chain and it’s a threat to our humanity and to the future of us so I would like

and to the future of us so I would like

and to the future of us so I would like a much narrower term

a much narrower term

a much narrower term say 20 30 and I’d like something more

say 20 30 and I’d like something more

say 20 30 and I’d like something more concrete I would like to work to see if

concrete I would like to work to see if

concrete I would like to work to see if the UK can become plastic neutral by

the UK can become plastic neutral by

the UK can become plastic neutral by 2030 and by plastic neutral I mean

2030 and by plastic neutral I mean

2030 and by plastic neutral I mean recycling as much plastic as we consume

recycling as much plastic as we consume

recycling as much plastic as we consume so if we look at the data in 2014 we

so if we look at the data in 2014 we

so if we look at the data in 2014 we used or consumed 2.2 million tonnes of

used or consumed 2.2 million tonnes of

used or consumed 2.2 million tonnes of plastic packaging waste we recycled 38

plastic packaging waste we recycled 38

plastic packaging waste we recycled 38 percent of that and that’s great it’s

percent of that and that’s great it’s

percent of that and that’s great it’s over a third and actually we’ve improved

over a third and actually we’ve improved

over a third and actually we’ve improved in 2015 and 2016 we improved by five

in 2015 and 2016 we improved by five

in 2015 and 2016 we improved by five percent each year so we’re definitely on

percent each year so we’re definitely on

percent each year so we’re definitely on the right track but recycling is not the

the right track but recycling is not the

the right track but recycling is not the total solution we also have to look at

total solution we also have to look at

total solution we also have to look at how much plastic we consume now at this

how much plastic we consume now at this

how much plastic we consume now at this point I have to make a confession I used

point I have to make a confession I used

point I have to make a confession I used to be a marketeer so I studied marketing

to be a marketeer so I studied marketing

to be a marketeer so I studied marketing at university and I worked for a

at university and I worked for a

at university and I worked for a national supermarket in their marketing

national supermarket in their marketing

national supermarket in their marketing department I also worked for over a

department I also worked for over a

department I also worked for over a decade for a global food manufacturer

decade for a global food manufacturer

decade for a global food manufacturer now what that learning and that work

now what that learning and that work

now what that learning and that work experience has shown me is how much we

experience has shown me is how much we

experience has shown me is how much we as consumers are monitored by these

as consumers are monitored by these

as consumers are monitored by these large companies they monitor our needs

large companies they monitor our needs

large companies they monitor our needs our once our desires and they closely

our once our desires and they closely

our once our desires and they closely analyze our buying patterns now this

analyze our buying patterns now this

analyze our buying patterns now this could actually be very powerful for us

could actually be very powerful for us

could actually be very powerful for us as consumers if we choose to use it so

as consumers if we choose to use it so

as consumers if we choose to use it so armed with this knowledge I’ve decided

armed with this knowledge I’ve decided

armed with this knowledge I’ve decided to take action personally and I’ve

to take action personally and I’ve

to take action personally and I’ve decided to look at the products that I

decided to look at the products that I

decided to look at the products that I use in my house and I’m going to go

use in my house and I’m going to go

use in my house and I’m going to go naked yep I’m going to go naked with my

naked yep I’m going to go naked with my

naked yep I’m going to go naked with my products and I’m not going to buy any

products and I’m not going to buy any

products and I’m not going to buy any products that include plastic in them or

products that include plastic in them or

products that include plastic in them or in their packaging so here’s some

in their packaging so here’s some

in their packaging so here’s some examples of the changes that I’ve made

examples of the changes that I’ve made

examples of the changes that I’ve made over the last three months I’ve changed

over the last three months I’ve changed

over the last three months I’ve changed my shower gel from this to a naked bar

my shower gel from this to a naked bar

my shower gel from this to a naked bar of soap

I’ve changed my shampoo from this to a

I’ve changed my shampoo from this to a naked shampoo bar now this is an

naked shampoo bar now this is an

naked shampoo bar now this is an interesting product because I didn’t

interesting product because I didn’t

interesting product because I didn’t even know this existed until three

even know this existed until three

even know this existed until three months ago

months ago

months ago it’s a lovely product made with natural

it’s a lovely product made with natural

it’s a lovely product made with natural ingredients produced in the UK in Poole

ingredients produced in the UK in Poole

ingredients produced in the UK in Poole in Dorset and distributed via over a

in Dorset and distributed via over a

in Dorset and distributed via over a chain of a hundred shops it’s really

chain of a hundred shops it’s really

chain of a hundred shops it’s really good there’s lots of different types for

good there’s lots of different types for

good there’s lots of different types for different hair types and interestingly

different hair types and interestingly

different hair types and interestingly it costs the same as this yes yet this

it costs the same as this yes yet this

it costs the same as this yes yet this lasts twice as long so I’m saving money

lasts twice as long so I’m saving money

lasts twice as long so I’m saving money as well as saving the environment now

as well as saving the environment now

as well as saving the environment now encouraged by changing my shampoo have

encouraged by changing my shampoo have

encouraged by changing my shampoo have also changed my conditioner from this to

also changed my conditioner from this to

also changed my conditioner from this to this naked bar of conditioner and I’ve

this naked bar of conditioner and I’ve

this naked bar of conditioner and I’ve changed my deodorant from this turn

changed my deodorant from this turn

changed my deodorant from this turn naked bar of deodorant these changes

naked bar of deodorant these changes

naked bar of deodorant these changes have been very simple to make and just

have been very simple to make and just

have been very simple to make and just through these four changes I’ve reduced

through these four changes I’ve reduced

through these four changes I’ve reduced approximately 15 tubes and bottles of

approximately 15 tubes and bottles of

approximately 15 tubes and bottles of plastic from going to recycling from my

plastic from going to recycling from my

plastic from going to recycling from my house over the next 12 months however

house over the next 12 months however

house over the next 12 months however I’m not just interested in packaging I’m

I’m not just interested in packaging I’m

I’m not just interested in packaging I’m also interested in the products

also interested in the products

also interested in the products themselves take the simple plastic

themselves take the simple plastic

themselves take the simple plastic toothbrush 2.7 billion plastic

toothbrush 2.7 billion plastic

toothbrush 2.7 billion plastic toothbrushes are produced worldwide each

toothbrushes are produced worldwide each

toothbrushes are produced worldwide each year they take hundreds of years to

year they take hundreds of years to

year they take hundreds of years to decompose in our landfill and in our

decompose in our landfill and in our

decompose in our landfill and in our oceans but luckily we have an

oceans but luckily we have an

oceans but luckily we have an alternative the alternative is a bamboo

alternative the alternative is a bamboo

alternative the alternative is a bamboo toothbrush it’s light its strong and it

toothbrush it’s light its strong and it

toothbrush it’s light its strong and it decomposes much quicker in landfill you

decomposes much quicker in landfill you

decomposes much quicker in landfill you can put it you can throw it away with

can put it you can throw it away with

can put it you can throw it away with your household waste or you can put it

your household waste or you can put it

your household waste or you can put it on your own compost heap I bought this

on your own compost heap I bought this

on your own compost heap I bought this in a UK supermarket before Christmas so

in a UK supermarket before Christmas so

in a UK supermarket before Christmas so this proves that our supermarkets will

this proves that our supermarkets will

this proves that our supermarkets will provide much more eco-friendly products

provide much more eco-friendly products

provide much more eco-friendly products if we encourage them to do so this

if we encourage them to do so this

if we encourage them to do so this version has nylon bristles but you can

version has nylon bristles but you can

version has nylon bristles but you can get a fully compostable version as well

get a fully compostable version as well

get a fully compostable version as well now looking at products in my kitchen

now looking at products in my kitchen

now looking at products in my kitchen one of the most widely used products is

one of the most widely used products is

one of the most widely used products is cling film

cling film

cling film we all use it but I found a solution to

we all use it but I found a solution to

we all use it but I found a solution to this I found these wonderful pieces of

this I found these wonderful pieces of

this I found these wonderful pieces of cloth that are soaked in beeswax beeswax

cloth that are soaked in beeswax beeswax

cloth that are soaked in beeswax beeswax wraps now beeswax has antibacterial

wraps now beeswax has antibacterial

wraps now beeswax has antibacterial properties so it’s good for wrapping

properties so it’s good for wrapping

properties so it’s good for wrapping around your food they come in different

around your food they come in different

around your food they come in different sizes I use them every day once you’ve

sizes I use them every day once you’ve

sizes I use them every day once you’ve used them you wash them hang them up to

used them you wash them hang them up to

used them you wash them hang them up to dry and then reuse them the next day you

dry and then reuse them the next day you

dry and then reuse them the next day you can use them for up to a year and

can use them for up to a year and

can use them for up to a year and finally I’m looking back to what I used

finally I’m looking back to what I used

finally I’m looking back to what I used to use in the past in order to make a

to use in the past in order to make a

to use in the past in order to make a better future for decades I’ve been

better future for decades I’ve been

better future for decades I’ve been using these plus a petition wrapped in

using these plus a petition wrapped in

using these plus a petition wrapped in plastic and put together into multi

plastic and put together into multi

plastic and put together into multi packs of 10 and again wrapped in plastic

packs of 10 and again wrapped in plastic

packs of 10 and again wrapped in plastic I must have used thousands of these

I must have used thousands of these

I must have used thousands of these tissues but I thought back to what I

tissues but I thought back to what I

tissues but I thought back to what I used to use before this existed and

used to use before this existed and

used to use before this existed and there’s a simple cotton handkerchief so

there’s a simple cotton handkerchief so

there’s a simple cotton handkerchief so I’m using cotton handkerchiefs again and

I’m using cotton handkerchiefs again and

I’m using cotton handkerchiefs again and the benefit of visas that cotton is so

the benefit of visas that cotton is so

the benefit of visas that cotton is so wonderfully soft on my skin now I know

wonderfully soft on my skin now I know

wonderfully soft on my skin now I know that I’m along on a long journey just in

that I’m along on a long journey just in

that I’m along on a long journey just in these three months I’ve made at least 20

these three months I’ve made at least 20

these three months I’ve made at least 20 changes in the products that I use but

changes in the products that I use but

changes in the products that I use but if we were to all work together we could

if we were to all work together we could

if we were to all work together we could make a massive change so I would like

make a massive change so I would like

make a massive change so I would like you to go naked too with your products

you to go naked too with your products

you to go naked too with your products and look at substituting plastic

and look at substituting plastic

and look at substituting plastic products for more eco-friendly products

products for more eco-friendly products

products for more eco-friendly products if we all work together then we can make

if we all work together then we can make

if we all work together then we can make a difference for example if we were to

a difference for example if we were to

a difference for example if we were to reduce the plastic we consume by just 1%

reduce the plastic we consume by just 1%

reduce the plastic we consume by just 1% a year then by 2030 over 12 years we’ll

a year then by 2030 over 12 years we’ll

a year then by 2030 over 12 years we’ll have reduced the amount we consume down

have reduced the amount we consume down

have reduced the amount we consume down to 1.8 million tons of plastic packaging

to 1.8 million tons of plastic packaging

to 1.8 million tons of plastic packaging and if we continue to do the good work

and if we continue to do the good work

and if we continue to do the good work on recycling and improve our recycling

on recycling and improve our recycling

on recycling and improve our recycling year on year by 5% per year then by 2030

year on year by 5% per year then by 2030

year on year by 5% per year then by 2030 we will have balanced this picture and

we will have balanced this picture and

we will have balanced this picture and we can truly be plastic neutral for the

we can truly be plastic neutral for the

we can truly be plastic neutral for the UK by 2030 and when we achieve this

UK by 2030 and when we achieve this

UK by 2030 and when we achieve this target that will be a massive step

target that will be a massive step

target that will be a massive step the direction for resolving the global

the direction for resolving the global

the direction for resolving the global solution of plastic pollution in our

solution of plastic pollution in our

solution of plastic pollution in our oceans thank you

oceans thank you

oceans thank you [Applause]

”

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