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Aprender a emprender | Alejandro Linares | TEDxUNAMAcatlán


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have heard that a company that in

mexico is trying to develop a year

two years unfortunately fails and

because it fails because it was not enough

thank you because it was not enough that they will change

only we also those

actions and then came the

people something like the sophists

as rené discards I think then I exist

it is possible that if I changed my way of

think alter what is happening and

it started everything is surge of the

astrophysics of the metaphysicians of the

programming of the linguistics of the

motivational people and they all started

try to change your thoughts but

they realized that this was not enough either

change the thoughts was not all

and there’s a reason for that because

lets introduce yourself here the

talk is called learning to undertake

I do not know why I exist for your

wall but good and already left murúa and what

interesting is that in that wall

forget to be seeing that you are going to

having behind the wall is time that

let’s see what’s inside the wall

forget about all the people that we

they are putting fear and that they are

making us change our scheme of

beliefs because that is not happening

as such as director of the school of

inter-American protocol what I say

is that simply a character use

certain moments of propaganda for

get to consolidate and go what

achievement

if the treaty is being reviewed

free trade if you are reviewing the

agenda that you have with people to

those who call them illegal

what is interesting is that it is not going to

happen the impact as we what

we are believing

Let’s see here please us

They said then that your lifestyle

the result of your habits and changing

the habits we were going to tear down the

walls with repetitive actions and that

then now we talk about the

thoughts suddenly born coaching

and entry into everything that has to do

the world the people we realize

that what we really have to do

change is called mental imprint what have they

listened to when you had for

first time an experience

the sensory one regarding a situation

regarding an event or a food

your brain formed somewhere

surely the reptilian zone remember

that for your study

we do it under three neo-cortex levels

psychology called part

conscious the part the indica is the

responsible for the movements

involuntary that lead us to language

nonverbal for psychology is the

subconscious and the reptilian zone to

psychology is the unconscious

us when for the first time

we hear, we hear, we taste, we perceive

we touch something an imprint is formed

mental and that mental imprint can not be

change can only be replaced

I give you an example when we have

analyzed the entrepreneurs and

businesswomen because they are not being able

consolidate your businesses and businesses has

what to do with the financial imprint

when these people were small and

little

maybe the first thing they did was

I want to put a store I want to sell

Water

I want to put something out of my house

remember you who lived there

was born your mark of being an entrepreneur or

enterprising

that’s why there are many people who are

Wanting to be but the second was not enough

imprint that was fixed on you was about

of the wealth that is everything that you

you heard after you put your

shop to play to be an entrepreneur

businessman

money is not for that

Mom, you buy me that for you, there’s no son

to behave badly

hey dad we could buy this no

son does not earn enough to buy

those things

how many things we will have heard in

this wonderful country about doing

wealth do an exercise when

end today at night which is what

remember what they told you about the

money and then you will know what they are

his imprints now put together the two

imprints to be enterprising and

enterprising and making money and they give

account that most people

for example, those who dedicate themselves to

sales are not making money because

at the moment of requesting closure at the moment

to consolidate a business at the moment in

they are going to look for that money

the new customers the words that the

accompanied are not we make it close

that’s the deal

maybe the words that are accompanied

they are if you want later I did not know how much

charge but then we see it and if not

You can pay back the payments

they know people who bring that

mentality is the real wall that

we have to tear down

that is the mental imprint that we

we have to start identifying

what are the beliefs that then

you were born you started to detect

the interesting thing is that when

you analyze because a lot of people are

closing your business

you realize that they are the imprints that

they have to see always talk that

you are the future

I agree I believe that you

they are the present

I believe that you are the people who

they are changing what is being

deciding and you are the ones that we have

that develop the internal product

gross or the gross internal that is that

we do not do it well but I do know that

what we have to start to change that

mentality that we do not deserve

that we could not do or what we could not do

we could general

today we must learn to undertake each

month

you will have to keep a log that you

identifies the actions that

you undertook what is what I decided

undertake in this month what is that

I undertook that it worked

what is it that I undertook but not

it was so successful

the second thing we have to start at

to handle us is to identify those

imprints that are not helping us

what do I think about the

economy that creates near my country that

created about me and we have

also to identify them and we have

what to learn to learn to unlearn in

another exercise that is what

did you do what you stopped doing

do it in the present active the future

the best way to not have in the future

is creating it all the people that today

are suffering for a character that

It tells us that we are going to close

doors

if the only doors that opened were

the average comfort zone doing something

half doing it well and half doing

bad for those people that at least yes

the doors are closing but there are

many doors

open to different parts of the world

there are many people and places that are

waiting for what we can do

and believe me that Mexico there are things that

we know how to do them very well the other

exercise is learning to challenge the

challenge has to do with removing fears

what are the fears that we are most

facing at this time to

dare to consolidate a company

although I make it from cough u too but what

important not everything is the company that

you are waiting to hire

Coca Cola

the big banks resistol emex is

very good to think that we could get to

they

Mexico needs us to wake up Mexico

You need to move from labor to

mind that works in Mexico we are very

given to say until you see but for

believe

we can see we need to move from the

labor to the mind that works from the

manufacturing part to the invoice in

mind

we have to start developing ideas

the concept of innovation

the concept of adaptability are things

in which we have to study

dare the great people who have

created companies did not do it in

times of abundance you know

they did it in times of crisis crisis

to reduce in Chinese that means

crisis risk and opportunity

on one side is the risk of continuing

doing what we are doing that is not

we are being very far and on the other hand

the opportunity is the opportunity

disguised

we have to learn to challenge we have

that learn to know how to handle

our negotiation framework and we have

to know that in Mexico there are very

valuable for that point number one a

summary of what I am telling you of

anaya please think more about what

you want more than what you do not want

focus more on what your

talks have to be talking about what

what is happening more than what is not

is happening is incredible and where

there are the communicators here

it’s amazing we’re going to do doping

in half an hour to see how you arrive

is incredible

the media when

I was in the process that was most

talking and they were afraid they heard

met several times to hear the word

horror and terror because these words are

the imprints that many Mexicans and

Mexicans have listened for more

35 years old

are the words of crisis that

mexico is wrong that the situation

it’s wrong it’s not a person in the

foreigner who is doing that

our nation is so poorly the

politicians are not here walk with their

money out of the country and we do not know in

where are these are the people who

they are really hurting us

and that we have to put the arrival and

we have to put the finger on why

what we do not have to allow

while we are a permissible town

We are not going to develop the

infrastructure or investiture not my

Dear and dear new friends is not

the driver who is saying what

what is going to happen is the inability to not

know how to undertake actions that consolidate

what we have to do our country

it is wonderful

so step number one develops

the imprint speaking more than what

you want what you do not want point

number 2

it’s time to make decisions

significant to what you said no

You will have to say and why not but

also to what we have said if what

we have been very permissible we will have to

say no just

the second point is I already wish to do this

this what I’m passionate about

now I must make decisions to be able

consolidate point number three

determines how important it is

decide

you imagine by a person

he determined to say that his state was

sovereign who is now free

determined to return where I was

missing you to finish not returning to the

habits that are not taking you to

nothing that you lack you determine so that

make the decision to continue undertaking

the actions that are taking a

Success of finishing is the most

difficult to

many people because they return to the

area that we call the comfort zone

finally and the wrestler said

discipline you discipline is what

led to no fractures

discipline is what led him to

keep your life healthier

how many people can not stay

on top

how many people can not get to

consolidate and have to return to

look for what they had searched for there

out society logical education

logic is going to tell you that it has not

could before you can not now and that

it will never be possible but we

we have to develop that capacity and

we have to stay in what

we can finally develop

I want us to launch an e

but let’s do it differently because

we have a lot I think that up there we

they prohibited to have public in some

matches not because of this scream we made

let’s make a group together let’s

scream but not on the other side of the wall of

this side of the wall

let’s scream what we know that we

have taught but let’s say it

together

We imagine that we unite it

imagine that we would send this cry

all the time and permanently together

we do it

hands up together and no this is already

time to say something

live mexico live our sovereignty

live the capacity of those of us who believe that

we can develop our ideas here

that we are not seeing the handle other

sides that everything we are doing

we make it happen in that place and

you are the next generation that

is already alive

you are the generation of what

let’s do let me finish collaborate

some commercial people who are

there in the cabin

can you put the first video please

notice what happened this video

three hours before it was known that he was going

to win

he said we are angry with what the

crazy wants to put on wall remember it

how dare a company that

magnitude of us from our country

be saying that one wants to put a

wall that will be so true what you

I say as protocol director that

when they knew that the numbers were

They encouraged him and traded him

they shouted and the commercial was like that

because we talk about ourselves this way

the mundet sidral we think different

because we’ve been doing the 113 years

things with ingenuity always putting the

greater effort as the engineer roberto

san martín who ingenuously transformed

the classroom on Mars and led to

his students to win a prize the nasa

we won to the wise program he there are many

Mexicans who are doing things

well with passion to the mix

sidral mundet since 1902 making the

Mexican things

welcome the nationalist campaign to

we are all upset by the wall that we

they want to build the village change but

the walls should also bother us

what we have here

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and that they do not let us move forward

crabs that criticize the success of the

the rest

we better go all up there’s no

excuses on the internet put us like that

it means that we are

that’s it, we do not tell ourselves how good

that many today

enough of victimizing life

take for what it was

without fear

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the only border that can always

maybe in this

of English Crown Borders I was going

saying 321 ee

Mexico that go together very well

that they succeed in the things that

they decide to do and that the gross domestic

we have to encourage the

let’s ignore the campaigns

that are out there that nobody goes

This store that nobody buys here does not

it’s about that it’s about buying

better what we have to

force entrepreneurs to change

your quality is in agreement with me

you are the next nation

Entrepreneurs and entrepreneurs that God

bless it was a pleasure to be with you

bye

and

to

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