
many of you may be wondering right now why on earth are we listening to a TEDx
why on earth are we listening to a TEDx
why on earth are we listening to a TEDx talk about something as boggling as
talk about something as boggling as
talk about something as boggling as Public Administration
Public Administration
Public Administration I mean creative Public Administration
I mean creative Public Administration
I mean creative Public Administration sounds a little bit like a vanguard
sounds a little bit like a vanguard
sounds a little bit like a vanguard Skoda a glamorous guy on a flight it
Skoda a glamorous guy on a flight it
Skoda a glamorous guy on a flight it makes no sense and maybe we don’t even
makes no sense and maybe we don’t even
makes no sense and maybe we don’t even want it to make sense or do we
want it to make sense or do we
want it to make sense or do we it’s our public administration really
it’s our public administration really
it’s our public administration really like our good old family car we want it
like our good old family car we want it
like our good old family car we want it to run efficiently but we would be
to run efficiently but we would be
to run efficiently but we would be scared if it becomes too creative I’m
scared if it becomes too creative I’m
scared if it becomes too creative I’m hearing a lot of this preconception
hearing a lot of this preconception
hearing a lot of this preconception since my car out of a book on strategy
since my car out of a book on strategy
since my car out of a book on strategy in public administration of
in public administration of
in public administration of administrator Jim came out what is
administrator Jim came out what is
administrator Jim came out what is fascinating however is a response you
fascinating however is a response you
fascinating however is a response you get to just slightly different question
get to just slightly different question
get to just slightly different question I recently asked a group of managers to
I recently asked a group of managers to
I recently asked a group of managers to give me five innovative changes that
give me five innovative changes that
give me five innovative changes that must happen here in Hungary Poland
must happen here in Hungary Poland
must happen here in Hungary Poland Romania central Eastern Europe for our
Romania central Eastern Europe for our
Romania central Eastern Europe for our countries to become as prosperous as
countries to become as prosperous as
countries to become as prosperous as Germany of Austria and here are the
Germany of Austria and here are the
Germany of Austria and here are the responses and if you think about what I
responses and if you think about what I
responses and if you think about what I just said
just said
just said these responses are quite interesting
these responses are quite interesting
these responses are quite interesting yes when we think where innovation does
yes when we think where innovation does
yes when we think where innovation does happen today what inevitably comes to
happen today what inevitably comes to
happen today what inevitably comes to mind is new apps or gadgets or electric
mind is new apps or gadgets or electric
mind is new apps or gadgets or electric cars yet when we start reflecting or on
cars yet when we start reflecting or on
cars yet when we start reflecting or on where innovation needs to happen we
where innovation needs to happen we
where innovation needs to happen we focus on goods and services provided not
focus on goods and services provided not
focus on goods and services provided not by businesses but mostly by governments
by businesses but mostly by governments
by businesses but mostly by governments education healthcare infrastructure
education healthcare infrastructure
education healthcare infrastructure political and legal system public
political and legal system public
political and legal system public administration business innovation
administration business innovation
administration business innovation and is in many ways easy today I mean
and is in many ways easy today I mean
and is in many ways easy today I mean when we create right conditions
when we create right conditions
when we create right conditions businesses innovate in a sense talking
businesses innovate in a sense talking
businesses innovate in a sense talking about business innovation is almost a
about business innovation is almost a
about business innovation is almost a waste of time it’s been figured out we
waste of time it’s been figured out we
waste of time it’s been figured out we know how to do it a monumental task
know how to do it a monumental task
know how to do it a monumental task facing countries like Hungary is to
facing countries like Hungary is to
facing countries like Hungary is to figured out a way for our government to
figured out a way for our government to
figured out a way for our government to start innovate because thank you yes
start innovate because thank you yes
start innovate because thank you yes because just take a look again and our
because just take a look again and our
because just take a look again and our to-do list of top things to catch up
to-do list of top things to catch up
to-do list of top things to catch up with Germany and Austria education on an
with Germany and Austria education on an
with Germany and Austria education on an international test of 15 year-olds Pisa
international test of 15 year-olds Pisa
international test of 15 year-olds Pisa Hungarian schoolkids underperform on
Hungarian schoolkids underperform on
Hungarian schoolkids underperform on every measure science reading
every measure science reading
every measure science reading mathematics their willingness to learn
mathematics their willingness to learn
mathematics their willingness to learn science is among the lowest of all
science is among the lowest of all
science is among the lowest of all countries studied only one central
countries studied only one central
countries studied only one central Eastern European country Estonia is
Eastern European country Estonia is
Eastern European country Estonia is among the global education leaders
among the global education leaders
among the global education leaders health care on your health consumer
health care on your health consumer
health care on your health consumer index Hungary’s sixth from the bottom
index Hungary’s sixth from the bottom
index Hungary’s sixth from the bottom among 35 countries studied no central
among 35 countries studied no central
among 35 countries studied no central Eastern European countries in top ten
Eastern European countries in top ten
Eastern European countries in top ten though Czech Republic comes close it’s
though Czech Republic comes close it’s
though Czech Republic comes close it’s 12 on the world bank doing business
12 on the world bank doing business
12 on the world bank doing business ranked measuring bureaucratic burdens on
ranked measuring bureaucratic burdens on
ranked measuring bureaucratic burdens on entrepreneurs Hungary’s 41st again just
entrepreneurs Hungary’s 41st again just
entrepreneurs Hungary’s 41st again just one country from this region in this
one country from this region in this
one country from this region in this case Macedonia is in the top ten eighty
case Macedonia is in the top ten eighty
case Macedonia is in the top ten eighty Carnegie global cities index Budapest
Carnegie global cities index Budapest
Carnegie global cities index Budapest breathtaking architecture amazing
breathtaking architecture amazing
breathtaking architecture amazing location still ranks only 54 and just
location still ranks only 54 and just
location still ranks only 54 and just one city in this region Moscow is in the
one city in this region Moscow is in the
one city in this region Moscow is in the top 25 and finally in the transparency
top 25 and finally in the transparency
top 25 and finally in the transparency international corruption perception
international corruption perception
international corruption perception index Hungary’s 57th no central Eastern
index Hungary’s 57th no central Eastern
index Hungary’s 57th no central Eastern European country is among the top 20
European country is among the top 20
European country is among the top 20 cleanest political systems in the world
cleanest political systems in the world
cleanest political systems in the world ok but maybe you’d say let’s look at
ok but maybe you’d say let’s look at
ok but maybe you’d say let’s look at each of those areas and simply copy the
each of those areas and simply copy the
each of those areas and simply copy the salute
salute
salute winds from the countries that are higher
winds from the countries that are higher
winds from the countries that are higher up yes
up yes
up yes actually smart learning from each other
actually smart learning from each other
actually smart learning from each other is a big chunk of what innovation is
is a big chunk of what innovation is
is a big chunk of what innovation is about even in private sector you have
about even in private sector you have
about even in private sector you have very few products that are kind of
very few products that are kind of
very few products that are kind of completely out of the blue ideas mostly
completely out of the blue ideas mostly
completely out of the blue ideas mostly it is about standing on the shoulders of
it is about standing on the shoulders of
it is about standing on the shoulders of giants but make no mistake we will not
giants but make no mistake we will not
giants but make no mistake we will not simply copy our way to world class
simply copy our way to world class
simply copy our way to world class fantastic public policies and services
fantastic public policies and services
fantastic public policies and services for one we are just too poor for it the
for one we are just too poor for it the
for one we are just too poor for it the Hungarian state can spend only four
Hungarian state can spend only four
Hungarian state can spend only four thousand three hundred twenty eight euro
thousand three hundred twenty eight euro
thousand three hundred twenty eight euro a year for all goods and services
a year for all goods and services
a year for all goods and services provided to its average citizen and
provided to its average citizen and
provided to its average citizen and that’s everything making sure criminals
that’s everything making sure criminals
that’s everything making sure criminals don’t want your seat you have the army
don’t want your seat you have the army
don’t want your seat you have the army to protect your borders your kid have a
to protect your borders your kid have a
to protect your borders your kid have a school you have a hospital your parents
school you have a hospital your parents
school you have a hospital your parents have a pension your water a food is safe
have a pension your water a food is safe
have a pension your water a food is safe everything must feed four thousand three
everything must feed four thousand three
everything must feed four thousand three hundred twenty eight euro a year
hundred twenty eight euro a year
hundred twenty eight euro a year actually if you think about how much a
actually if you think about how much a
actually if you think about how much a business would charge you for an annual
business would charge you for an annual
business would charge you for an annual subscription of all those services
subscription of all those services
subscription of all those services Hungarian state is actually quite
Hungarian state is actually quite
Hungarian state is actually quite efficient Germany however can spend
efficient Germany however can spend
efficient Germany however can spend fifteen thousand 123 euro a year for its
fifteen thousand 123 euro a year for its
fifteen thousand 123 euro a year for its public goods and services this is free
public goods and services this is free
public goods and services this is free and health times more I mean for the
and health times more I mean for the
and health times more I mean for the Hungarian state to compete in its public
Hungarian state to compete in its public
Hungarian state to compete in its public services with its Western neighbors it’s
services with its Western neighbors it’s
services with its Western neighbors it’s almost like for Skoda
almost like for Skoda
almost like for Skoda to compete with Porsche in it if you
to compete with Porsche in it if you
to compete with Porsche in it if you realize the sheer size of this
realize the sheer size of this
realize the sheer size of this difference Hungarian polish Romanian
difference Hungarian polish Romanian
difference Hungarian polish Romanian Central European countries should really
Central European countries should really
Central European countries should really be operated like garage startups laser
be operated like garage startups laser
be operated like garage startups laser focus on key areas of value creation and
focus on key areas of value creation and
focus on key areas of value creation and kind of putting all hands on deck to
kind of putting all hands on deck to
kind of putting all hands on deck to compete with the Porsche guys because
compete with the Porsche guys because
compete with the Porsche guys because great startup can get talented a
great startup can get talented a
great startup can get talented a fraction of its cost since in layoffs
fraction of its cost since in layoffs
fraction of its cost since in layoffs salary
salary
salary it offers talented people something else
it offers talented people something else
it offers talented people something else an opportunity to make a meaningful
an opportunity to make a meaningful
an opportunity to make a meaningful change in the world to disrupt an
change in the world to disrupt an
change in the world to disrupt an industry address long underserved social
industry address long underserved social
industry address long underserved social need or develop a product that people
need or develop a product that people
need or develop a product that people have dreamed about for decades an
have dreamed about for decades an
have dreamed about for decades an interpreter in many ways is a person who
interpreter in many ways is a person who
interpreter in many ways is a person who connects talent with impact you know
connects talent with impact you know
connects talent with impact you know over the last decade I’ve studied
over the last decade I’ve studied
over the last decade I’ve studied numerous public sector institutions to
numerous public sector institutions to
numerous public sector institutions to figure out what we can do for our
figure out what we can do for our
figure out what we can do for our governmental managers to be a little
governmental managers to be a little
governmental managers to be a little better connecting talent with impact
better connecting talent with impact
better connecting talent with impact what holds them back you probably would
what holds them back you probably would
what holds them back you probably would think some you know crazy laws
think some you know crazy laws
think some you know crazy laws bureaucratic rules not really the single
bureaucratic rules not really the single
bureaucratic rules not really the single biggest enemy of innovative value
biggest enemy of innovative value
biggest enemy of innovative value creating state is not only law but
creating state is not only law but
creating state is not only law but simply bad habits like a conventional
simply bad habits like a conventional
simply bad habits like a conventional wisdom that the best path to a great
wisdom that the best path to a great
wisdom that the best path to a great public sector career is for being
public sector career is for being
public sector career is for being passive and opportunistic wrong even
passive and opportunistic wrong even
passive and opportunistic wrong even under the current highly imperfect
under the current highly imperfect
under the current highly imperfect system my research shows that the most
system my research shows that the most
system my research shows that the most successful public managers not unlike
successful public managers not unlike
successful public managers not unlike their counterparts in businesses or NGOs
their counterparts in businesses or NGOs
their counterparts in businesses or NGOs operate based on a clear proactive and
operate based on a clear proactive and
operate based on a clear proactive and coherent strategy and when I say
coherent strategy and when I say
coherent strategy and when I say strategy I don’t mean some vak document
strategy I don’t mean some vak document
strategy I don’t mean some vak document or lofty mission statement what I mean
or lofty mission statement what I mean
or lofty mission statement what I mean is strategic management you know a
is strategic management you know a
is strategic management you know a certain philosophy of leading that
certain philosophy of leading that
certain philosophy of leading that starts from a clear story of whether
starts from a clear story of whether
starts from a clear story of whether your organization or community wants to
your organization or community wants to
your organization or community wants to add value management rooted in a
add value management rooted in a
add value management rooted in a compelling internally consistent plan
compelling internally consistent plan
compelling internally consistent plan for how to make that happen
for how to make that happen
for how to make that happen such living strategy is truly the glue
such living strategy is truly the glue
such living strategy is truly the glue that connects talent with impact in a
that connects talent with impact in a
that connects talent with impact in a public sector context for free
public sector context for free
public sector context for free interrelated reasons so first a
interrelated reasons so first a
interrelated reasons so first a strategically managed organization is
strategically managed organization is
strategically managed organization is built on a solid foundation of talent
built on a solid foundation of talent
built on a solid foundation of talent because strategy allows you to
because strategy allows you to
because strategy allows you to communicate to the outside world what
communicate to the outside world what
communicate to the outside world what type of people you need you know the
type of people you need you know the
type of people you need you know the neonatal intensive care unit in Budapest
neonatal intensive care unit in Budapest
neonatal intensive care unit in Budapest mehek Hospital is known for its amazing
mehek Hospital is known for its amazing
mehek Hospital is known for its amazing health outcomes rooted in a philosophy
health outcomes rooted in a philosophy
health outcomes rooted in a philosophy of not over medicating preterm babies so
of not over medicating preterm babies so
of not over medicating preterm babies so if you are a doctor or a nurse believing
if you are a doctor or a nurse believing
if you are a doctor or a nurse believing in alternatives to antibiotics planes a
in alternatives to antibiotics planes a
in alternatives to antibiotics planes a fair chance you would try to seek a job
fair chance you would try to seek a job
fair chance you would try to seek a job in this unit and if the critical mass of
in this unit and if the critical mass of
in this unit and if the critical mass of like-minded professionals self-select
like-minded professionals self-select
like-minded professionals self-select themselves to work for one organization
themselves to work for one organization
themselves to work for one organization it is so much easier to manage and
it is so much easier to manage and
it is so much easier to manage and motivate them second a good strategy
motivate them second a good strategy
motivate them second a good strategy solves one of the most vexing problems
solves one of the most vexing problems
solves one of the most vexing problems of managing and knowledge intensive
of managing and knowledge intensive
of managing and knowledge intensive organization how to give people enough
organization how to give people enough
organization how to give people enough freedom to make them creative while
freedom to make them creative while
freedom to make them creative while keeping them accountable strategy in
keeping them accountable strategy in
keeping them accountable strategy in short gives your people a direction
short gives your people a direction
short gives your people a direction while making them free and empowered
while making them free and empowered
while making them free and empowered when Klaus johannes romanian mayor of
when Klaus johannes romanian mayor of
when Klaus johannes romanian mayor of the city of CBO and now Romania’s
the city of CBO and now Romania’s
the city of CBO and now Romania’s president again invented his town of
president again invented his town of
president again invented his town of hundred twenty thousand as a little
hundred twenty thousand as a little
hundred twenty thousand as a little berlin attracting events to it when
berlin attracting events to it when
berlin attracting events to it when German industrial investment he created
German industrial investment he created
German industrial investment he created a very clear direction of where the city
a very clear direction of where the city
a very clear direction of where the city is going and what type of conduct is
is going and what type of conduct is
is going and what type of conduct is expected of his City Hall officials on
expected of his City Hall officials on
expected of his City Hall officials on the way that resulted in a rapid
the way that resulted in a rapid
the way that resulted in a rapid curtailment of corruption and nepotism
curtailment of corruption and nepotism
curtailment of corruption and nepotism because corruption flourishes mostly in
because corruption flourishes mostly in
because corruption flourishes mostly in muddy waters of conflicting objectives
muddy waters of conflicting objectives
muddy waters of conflicting objectives and shifting priorities finally and
and shifting priorities finally and
and shifting priorities finally and perhaps most importantly a clear and
perhaps most importantly a clear and
perhaps most importantly a clear and attractive strategy provides a lot of
attractive strategy provides a lot of
attractive strategy provides a lot of meaning to your public sector
meaning to your public sector
meaning to your public sector professionals
professionals
professionals Robert film Havel the founding director
Robert film Havel the founding director
Robert film Havel the founding director of Copernicus Science Center central
of Copernicus Science Center central
of Copernicus Science Center central Europe’s largest science museum located
Europe’s largest science museum located
Europe’s largest science museum located in new also does not have much trouble
in new also does not have much trouble
in new also does not have much trouble motivating his highly-skilled curators
motivating his highly-skilled curators
motivating his highly-skilled curators to be passionate about their job why
to be passionate about their job why
to be passionate about their job why well think for a moment what else a
well think for a moment what else a
well think for a moment what else a Copernicus Science Center curator could
Copernicus Science Center curator could
Copernicus Science Center curator could do for a living
do for a living
do for a living maybe he or she would be an engineer in
maybe he or she would be an engineer in
maybe he or she would be an engineer in a manufacturing firm of a banker or
a manufacturing firm of a banker or
a manufacturing firm of a banker or consultant as many science graduate’ end
consultant as many science graduate’ end
consultant as many science graduate’ end up doing today if you set aside every
up doing today if you set aside every
up doing today if you set aside every stereotype you have about the public
stereotype you have about the public
stereotype you have about the public sector what is the more inspirational
sector what is the more inspirational
sector what is the more inspirational job expect explaining the solar system
job expect explaining the solar system
job expect explaining the solar system to a five-year-old dying to know of
to a five-year-old dying to know of
to a five-year-old dying to know of packaging yet another mortgage product
if enterpreneurship is about connecting
if enterpreneurship is about connecting talent with impact our public sector
talent with impact our public sector
talent with impact our public sector institutions sit on a to goldmine of
institutions sit on a to goldmine of
institutions sit on a to goldmine of potential positive impact impact that
potential positive impact impact that
potential positive impact impact that literally begs to attract some great
literally begs to attract some great
literally begs to attract some great talent because talented professionals do
talent because talented professionals do
talent because talented professionals do not need financial legal inducements to
not need financial legal inducements to
not need financial legal inducements to be motivated to work for a cause
be motivated to work for a cause
be motivated to work for a cause just look at thousands of citizens who
just look at thousands of citizens who
just look at thousands of citizens who invest so much time organizing
invest so much time organizing
invest so much time organizing themselves and peacefully protesting
themselves and peacefully protesting
themselves and peacefully protesting corruption in Romania standing with my
corruption in Romania standing with my
corruption in Romania standing with my University CEO and the academic freedom
University CEO and the academic freedom
University CEO and the academic freedom here in Budapest
here in Budapest
here in Budapest you know our public managers must
you know our public managers must
you know our public managers must realize that they too can capture this
realize that they too can capture this
realize that they too can capture this quest for meaning for making a change in
quest for meaning for making a change in
quest for meaning for making a change in the world so prevalent especially in the
the world so prevalent especially in the
the world so prevalent especially in the Millennial and post millennial
Millennial and post millennial
Millennial and post millennial generation we all the engaged citizens
generation we all the engaged citizens
generation we all the engaged citizens must demand from our public sector
must demand from our public sector
must demand from our public sector officials to
officials to
officials to take some proven lessons of strategic
take some proven lessons of strategic
take some proven lessons of strategic management to hat and have a courage to
management to hat and have a courage to
management to hat and have a courage to act not as mere administrators but as
act not as mere administrators but as
act not as mere administrators but as value-creating
value-creating
value-creating administrator geez indeed a to
administrator geez indeed a to
administrator geez indeed a to aspiration for our democracies would be
aspiration for our democracies would be
aspiration for our democracies would be for our left right and center to offer
for our left right and center to offer
for our left right and center to offer us a choice of competing coherent
us a choice of competing coherent
us a choice of competing coherent strategies so that when the election day
strategies so that when the election day
strategies so that when the election day comes we can choose among realistic
comes we can choose among realistic
comes we can choose among realistic plans and not empty slogans and false
plans and not empty slogans and false
plans and not empty slogans and false promises to paraphrase a famous quip of
promises to paraphrase a famous quip of
promises to paraphrase a famous quip of an American journalist if you don’t like
an American journalist if you don’t like
an American journalist if you don’t like the strategy you see implemented in your
the strategy you see implemented in your
the strategy you see implemented in your town your school your hospital or your
town your school your hospital or your
town your school your hospital or your country go out and create your own thank
country go out and create your own thank
country go out and create your own thank [Applause]
[Applause]
[Applause] [Music]
”
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