Eileen would you mind sharing a little bit about your own story how you grew up
bit about your own story how you grew up
bit about your own story how you grew up and how in that context you found your
and how in that context you found your
and how in that context you found your voice or didn’t maybe so I I grew up I
voice or didn’t maybe so I I grew up I
voice or didn’t maybe so I I grew up I was caught ahead crossties I was very
was caught ahead crossties I was very
was caught ahead crossties I was very shy I had terrible time speaking I still
shy I had terrible time speaking I still
shy I had terrible time speaking I still struggle with that when they asked me to
struggle with that when they asked me to
struggle with that when they asked me to do a TED talk I said no way but someone
do a TED talk I said no way but someone
do a TED talk I said no way but someone could interview me so we’ll try that
could interview me so we’ll try that
could interview me so we’ll try that but so because speaking was so difficult
but so because speaking was so difficult
but so because speaking was so difficult I developed my visual skills and I was
I developed my visual skills and I was
I developed my visual skills and I was fascinated by fabrics and colors and
fascinated by fabrics and colors and
fascinated by fabrics and colors and proportion and I went into design and so
proportion and I went into design and so
proportion and I went into design and so I ended up being a clothing designer I
I ended up being a clothing designer I
I ended up being a clothing designer I actually worked in interior design for a
actually worked in interior design for a
actually worked in interior design for a while but had to give that up because
while but had to give that up because
while but had to give that up because there was too much relationship and
there was too much relationship and
there was too much relationship and speaking and you know that kind of thing
speaking and you know that kind of thing
speaking and you know that kind of thing involved and with clothing I could go in
involved and with clothing I could go in
involved and with clothing I could go in and you know just kind of I I could see
and you know just kind of I I could see
and you know just kind of I I could see the pictures in my mind and so that’s
the pictures in my mind and so that’s
the pictures in my mind and so that’s kind of how I started I saw the pictures
kind of how I started I saw the pictures
kind of how I started I saw the pictures of the clothes and and just started
of the clothes and and just started
of the clothes and and just started coming to me in much more complicated
coming to me in much more complicated
coming to me in much more complicated than that but anyway that’s kind of the
than that but anyway that’s kind of the
than that but anyway that’s kind of the beginning as you found your way through
beginning as you found your way through
beginning as you found your way through your creativity and design even as the
your creativity and design even as the
your creativity and design even as the company was growing your practices
company was growing your practices
company was growing your practices deepening sometimes it’s hard just to be
deepening sometimes it’s hard just to be
deepening sometimes it’s hard just to be present in the moment we find ourselves
present in the moment we find ourselves
present in the moment we find ourselves sort of drifting off or not being in the
sort of drifting off or not being in the
sort of drifting off or not being in the moment which often means we’re not there
moment which often means we’re not there
moment which often means we’re not there for the most important things that
for the most important things that
for the most important things that matter would you mind sharing how an
matter would you mind sharing how an
matter would you mind sharing how an embodiment practice helped you stay
embodiment practice helped you stay
embodiment practice helped you stay present in tough times and through
present in tough times and through
present in tough times and through things that really mattered in your own
things that really mattered in your own
things that really mattered in your own relationship for example with your
relationship for example with your
relationship for example with your husband yeah well I think actually even
husband yeah well I think actually even
husband yeah well I think actually even back to my childhood story one of the
back to my childhood story one of the
back to my childhood story one of the things that I did and I came to
things that I did and I came to
things that I did and I came to understand much later
understand much later
understand much later that I would I was in a kind of
that I would I was in a kind of
that I would I was in a kind of difficult kind of no-win situation with
difficult kind of no-win situation with
difficult kind of no-win situation with my mother who was kind of difficult
my mother who was kind of difficult
my mother who was kind of difficult person and so I would just shut down
person and so I would just shut down
person and so I would just shut down that’s part of how I went into my own
that’s part of how I went into my own
that’s part of how I went into my own world so that became my sort of habit in
world so that became my sort of habit in
world so that became my sort of habit in life to just shut down
life to just shut down
life to just shut down so I over the years I did many different
so I over the years I did many different
so I over the years I did many different kinds of practices I I’ve been
kinds of practices I I’ve been
kinds of practices I I’ve been meditating for years and doing yoga and
meditating for years and doing yoga and
meditating for years and doing yoga and things of that nature but I think it was
things of that nature but I think it was
things of that nature but I think it was around three years ago or so that I got
around three years ago or so that I got
around three years ago or so that I got introduced to this somatic experiencing
introduced to this somatic experiencing
introduced to this somatic experiencing work it’s kind of a trauma based work
work it’s kind of a trauma based work
work it’s kind of a trauma based work and I watched this DVD and followed
and I watched this DVD and followed
and I watched this DVD and followed along and did this exercise where I
along and did this exercise where I
along and did this exercise where I won’t go into what the exercise was a
won’t go into what the exercise was a
won’t go into what the exercise was a little complicated but it had to do with
little complicated but it had to do with
little complicated but it had to do with working on a trigger in a relationship
working on a trigger in a relationship
working on a trigger in a relationship for me like I had been married and
for me like I had been married and
for me like I had been married and divorced a very difficult divorce
divorced a very difficult divorce
divorced a very difficult divorce communication was a problem and so so I
communication was a problem and so so I
communication was a problem and so so I used my ex-husband because one of the
used my ex-husband because one of the
used my ex-husband because one of the things that would happen is the same as
things that would happen is the same as
things that would happen is the same as with my mother when I was a child I
with my mother when I was a child I
with my mother when I was a child I would shut down and so whenever you know
would shut down and so whenever you know
would shut down and so whenever you know I’d be trying to deal with my husband
I’d be trying to deal with my husband
I’d be trying to deal with my husband around our children or organizing things
around our children or organizing things
around our children or organizing things you know this the sound of his voice
you know this the sound of his voice
you know this the sound of his voice would shut me down
would shut me down
would shut me down and I mean this was literally still
and I mean this was literally still
and I mean this was literally still happening almost three years ago where
happening almost three years ago where
happening almost three years ago where there was no reason anymore for me to
there was no reason anymore for me to
there was no reason anymore for me to hear his voice on the phone and and
hear his voice on the phone and and
hear his voice on the phone and and freeze so I did this exercise and what
freeze so I did this exercise and what
freeze so I did this exercise and what happened I didn’t expect is that all of
happened I didn’t expect is that all of
happened I didn’t expect is that all of a sudden when I saw him two days later I
a sudden when I saw him two days later I
a sudden when I saw him two days later I was talking like completely alive and
was talking like completely alive and
was talking like completely alive and opened up and you know even both of my
opened up and you know even both of my
opened up and you know even both of my kids said mom you were different I said
kids said mom you were different I said
kids said mom you were different I said what was different about me while you
what was different about me while you
what was different about me while you were talking and you never talked around
were talking and you never talked around
were talking and you never talked around dad and it was you know so something had
dad and it was you know so something had
dad and it was you know so something had happened and so I was very fascinated
happened and so I was very fascinated
happened and so I was very fascinated about what is this thing that’s going on
about what is this thing that’s going on
about what is this thing that’s going on in my body that I
in my body that I
in my body that I actually unhook a trigger and open
actually unhook a trigger and open
actually unhook a trigger and open myself up so I just became very
myself up so I just became very
myself up so I just became very fascinated to follow these kind of
fascinated to follow these kind of
fascinated to follow these kind of embodiment practices and to try to
embodiment practices and to try to
embodiment practices and to try to understand what opens me up and why do I
understand what opens me up and why do I
understand what opens me up and why do I shut down you know so I studied a lot
shut down you know so I studied a lot
shut down you know so I studied a lot about fear and you know and and I still
about fear and you know and and I still
about fear and you know and and I still work with a somatic therapist every week
work with a somatic therapist every week
work with a somatic therapist every week and so what I realize is when I’m that
and so what I realize is when I’m that
and so what I realize is when I’m that our bodies hold so much information we
our bodies hold so much information we
our bodies hold so much information we live in our heads and you know every day
live in our heads and you know every day
live in our heads and you know every day every minute we’re getting messages
every minute we’re getting messages
every minute we’re getting messages about you know like that we’re shutting
about you know like that we’re shutting
about you know like that we’re shutting down or like tensing up what is that
down or like tensing up what is that
down or like tensing up what is that about you know every time we you know
about you know every time we you know
about you know every time we you know closed down we find tension in our neck
closed down we find tension in our neck
closed down we find tension in our neck or our shoulders which is shutting off
or our shoulders which is shutting off
or our shoulders which is shutting off some of the energy going to our brain
some of the energy going to our brain
some of the energy going to our brain and and we’re less free and less open
and and we’re less free and less open
and and we’re less free and less open and less creative so what can we do
and less creative so what can we do
and less creative so what can we do about that it’s the question so I
about that it’s the question so I
about that it’s the question so I started you know exploring more and
started you know exploring more and
started you know exploring more and studying different teachers and trying
studying different teachers and trying
studying different teachers and trying to understand what what is this what you
to understand what what is this what you
to understand what what is this what you know what is this that’s happening to me
know what is this that’s happening to me
know what is this that’s happening to me and what can i how can i how can I show
and what can i how can i how can I show
and what can i how can i how can I show up more fully so part of it started by
up more fully so part of it started by
up more fully so part of it started by so I’ve been meditating but because my
so I’ve been meditating but because my
so I’ve been meditating but because my pattern as a child was to shut down
pattern as a child was to shut down
pattern as a child was to shut down meditation for me almost sometimes kind
meditation for me almost sometimes kind
meditation for me almost sometimes kind of helped me shut down it was kind of a
of helped me shut down it was kind of a
of helped me shut down it was kind of a pleasant state where I could just kind
pleasant state where I could just kind
pleasant state where I could just kind of sometimes zone out which I know is
of sometimes zone out which I know is
of sometimes zone out which I know is not officially meditating
not officially meditating
not officially meditating but for me I would got like whoa 15
but for me I would got like whoa 15
but for me I would got like whoa 15 minutes where did I go where was I it
minutes where did I go where was I it
minutes where did I go where was I it was that meditating or did I just base
was that meditating or did I just base
was that meditating or did I just base out you know so you know sort of finding
out you know so you know sort of finding
out you know so you know sort of finding my way into my body and starting to
my way into my body and starting to
my way into my body and starting to explore what was and you know what was
explore what was and you know what was
explore what was and you know what was actually going on inside you know and I
actually going on inside you know and I
actually going on inside you know and I would begin to notice you know the
would begin to notice you know the
would begin to notice you know the feelings of anxiety or my heart beating
feelings of anxiety or my heart beating
feelings of anxiety or my heart beating faster you know so I would notice when I
faster you know so I would notice when I
faster you know so I would notice when I was triggered and so when I talked about
was triggered and so when I talked about
was triggered and so when I talked about my ex-husband and that sound of his
my ex-husband and that sound of his
my ex-husband and that sound of his voice it was like my energy was captured
voice it was like my energy was captured
voice it was like my energy was captured and I was not able to be present for the
and I was not able to be present for the
and I was not able to be present for the conversation and so I realized that I
conversation and so I realized that I
conversation and so I realized that I could actually notice and that I could
could actually notice and that I could
could actually notice and that I could actually make a different choice I could
actually make a different choice I could
actually make a different choice I could say oh there’s that triggered feeling
say oh there’s that triggered feeling
say oh there’s that triggered feeling there I am talking fast you know I’m
there I am talking fast you know I’m
there I am talking fast you know I’m caught in this thing I’m not really
caught in this thing I’m not really
caught in this thing I’m not really where I want to be I’m not really saying
where I want to be I’m not really saying
where I want to be I’m not really saying what I want to say because I’m I’m
what I want to say because I’m I’m
what I want to say because I’m I’m caught in my anger or frustration or my
caught in my anger or frustration or my
caught in my anger or frustration or my energy spin around this person that’s
energy spin around this person that’s
energy spin around this person that’s disturbing me but what but I could
disturbing me but what but I could
disturbing me but what but I could actually choose I could say wait a
actually choose I could say wait a
actually choose I could say wait a minute do I really want to stay there
minute do I really want to stay there
minute do I really want to stay there caught in that or can I bring myself
caught in that or can I bring myself
caught in that or can I bring myself back
back
back I can’t always bring myself back but
I can’t always bring myself back but
I can’t always bring myself back but it’s it’s starting fine the more I
it’s it’s starting fine the more I
it’s it’s starting fine the more I notice the more I can kind of cut that
notice the more I can kind of cut that
notice the more I can kind of cut that cord and get free and show up more so
cord and get free and show up more so
cord and get free and show up more so we’re going off that’s perfect I however
we’re going off that’s perfect I however
we’re going off that’s perfect I however am I doing that thing though how has
am I doing that thing though how has
am I doing that thing though how has that attunement
come to life for you in the context of
come to life for you in the context of work so we all feel sometimes fear at
work so we all feel sometimes fear at
work so we all feel sometimes fear at work sometimes we get stuck sometimes
work sometimes we get stuck sometimes
work sometimes we get stuck sometimes we’re in dynamics that are tough
we’re in dynamics that are tough
we’re in dynamics that are tough how have you tried to bring somatic
how have you tried to bring somatic
how have you tried to bring somatic practice actually into the context of
practice actually into the context of
practice actually into the context of the work environment yeah well we have
the work environment yeah well we have
the work environment yeah well we have this amazing coach his name is Marcelo
this amazing coach his name is Marcelo
this amazing coach his name is Marcelo we bring him up from Brazil once a month
we bring him up from Brazil once a month
we bring him up from Brazil once a month for a month for a week every month
for a month for a week every month
for a month for a week every month because he’s so amazing and what he does
because he’s so amazing and what he does
because he’s so amazing and what he does is the somatic work he comes right into
is the somatic work he comes right into
is the somatic work he comes right into the leadership team and he invites us to
the leadership team and he invites us to
the leadership team and he invites us to stop and notice what we’re feeling and
stop and notice what we’re feeling and
stop and notice what we’re feeling and the more we’ve been doing that the more
the more we’ve been doing that the more
the more we’ve been doing that the more we are recognizing where we’re not
we are recognizing where we’re not
we are recognizing where we’re not showing up or where we’re we’re not
showing up or where we’re we’re not
showing up or where we’re we’re not fully expressing our what’s going on for
fully expressing our what’s going on for
fully expressing our what’s going on for us so he invites us to talk about the
us so he invites us to talk about the
us so he invites us to talk about the things that are difficult and so that
things that are difficult and so that
things that are difficult and so that that can take us to the relationship
that can take us to the relationship
that can take us to the relationship piece but I but I want to kind of stay
piece but I but I want to kind of stay
piece but I but I want to kind of stay with this I keep thinking about my
with this I keep thinking about my
with this I keep thinking about my husband again and thinking about wow I
husband again and thinking about wow I
husband again and thinking about wow I can work with my husband I can work with
can work with my husband I can work with
can work with my husband I can work with anyone you know and so what I’m
anyone you know and so what I’m
anyone you know and so what I’m realizing is bringing that it’s very
realizing is bringing that it’s very
realizing is bringing that it’s very it’s pretty subtle so I’m what I’m
it’s pretty subtle so I’m what I’m
it’s pretty subtle so I’m what I’m practicing and I’m noticing it so I’m
practicing and I’m noticing it so I’m
practicing and I’m noticing it so I’m thinking about meditation now I’m
thinking about meditation now I’m
thinking about meditation now I’m jumping around a little bit it’s
jumping around a little bit it’s
jumping around a little bit it’s connected so my my current practice now
connected so my my current practice now
connected so my my current practice now is I want to bring meditation into those
is I want to bring meditation into those
is I want to bring meditation into those moments in relationship everyday and in
moments in relationship everyday and in
moments in relationship everyday and in my war in my meetings and so one of the
my war in my meetings and so one of the
my war in my meetings and so one of the things that I struggle with is listening
things that I struggle with is listening
things that I struggle with is listening and so I’m using meditation as a listen
and so I’m using meditation as a listen
and so I’m using meditation as a listen I’m using listening as a meditation
I’m using listening as a meditation
I’m using listening as a meditation practice so you know when someone when
practice so you know when someone when
practice so you know when someone when someone speaks I am trying to pay
someone speaks I am trying to pay
someone speaks I am trying to pay attention in a way that’s fully present
attention in a way that’s fully present
attention in a way that’s fully present which is actually opening a lot of
which is actually opening a lot of
which is actually opening a lot of possibilities like I want to tell one
possibilities like I want to tell one
possibilities like I want to tell one example
example
example we were interviewing for the companies
we were interviewing for the companies
we were interviewing for the companies going through this kind of massive sort
going through this kind of massive sort
going through this kind of massive sort of transformation and we are realizing
of transformation and we are realizing
of transformation and we are realizing that we have to bring in some outside
that we have to bring in some outside
that we have to bring in some outside Talent and so we were interviewing chief
Talent and so we were interviewing chief
Talent and so we were interviewing chief marketing officers we’ve not really had
marketing officers we’ve not really had
marketing officers we’ve not really had one of those which is probably why lots
one of those which is probably why lots
one of those which is probably why lots of people don’t fully know our story and
of people don’t fully know our story and
of people don’t fully know our story and it came clear through some of our work
it came clear through some of our work
it came clear through some of our work that we really needed to get our story
that we really needed to get our story
that we really needed to get our story out there more
out there more
out there more but when interviewing this person I
but when interviewing this person I
but when interviewing this person I watched myself not listen and you know
watched myself not listen and you know
watched myself not listen and you know incredibly talented candidate with
incredibly talented candidate with
incredibly talented candidate with wonderful resume but as I was talking to
wonderful resume but as I was talking to
wonderful resume but as I was talking to her she was so smart she talked so fast
her she was so smart she talked so fast
her she was so smart she talked so fast she was just so full of experience and
she was just so full of experience and
she was just so full of experience and information and I just kind of collapsed
information and I just kind of collapsed
information and I just kind of collapsed right into myself I was like I don’t
right into myself I was like I don’t
right into myself I was like I don’t think I’ll be able to work with her
think I’ll be able to work with her
think I’ll be able to work with her [Laughter]
[Laughter]
[Laughter] she’ll so definitely overshadow me or I
she’ll so definitely overshadow me or I
she’ll so definitely overshadow me or I don’t know if I went that far with the
don’t know if I went that far with the
don’t know if I went that far with the thought but you know so then I you know
thought but you know so then I you know
thought but you know so then I you know toward the end of the interview I went
toward the end of the interview I went
toward the end of the interview I went oh my god I missed what she said I just
oh my god I missed what she said I just
oh my god I missed what she said I just missed her and then you know instead of
missed her and then you know instead of
missed her and then you know instead of doing what I might have done in the past
doing what I might have done in the past
doing what I might have done in the past go like no no I’m not my type not for me
go like no no I’m not my type not for me
go like no no I’m not my type not for me or something like that even though she
or something like that even though she
or something like that even though she kind of was my time I said I think maybe
kind of was my time I said I think maybe
kind of was my time I said I think maybe we need to see her again
we need to see her again
we need to see her again and so I gave her another chance
and so I gave her another chance
and so I gave her another chance and this time I practiced listening and
and this time I practiced listening and
and this time I practiced listening and in the listening I realized she is smart
in the listening I realized she is smart
in the listening I realized she is smart if we don’t hire her we’re gonna miss
if we don’t hire her we’re gonna miss
if we don’t hire her we’re gonna miss something amazing so we went and hired
something amazing so we went and hired
something amazing so we went and hired her and she’s been with us for 90 days
her and she’s been with us for 90 days
her and she’s been with us for 90 days and I think you’re gonna see a
and I think you’re gonna see a
and I think you’re gonna see a breakthrough wonderful coming soon and
breakthrough wonderful coming soon and
breakthrough wonderful coming soon and in our story and what we’re going to be
in our story and what we’re going to be
in our story and what we’re going to be getting out there so cultivating
getting out there so cultivating
getting out there so cultivating presence then allows us to be in the
presence then allows us to be in the
presence then allows us to be in the moment for a sense of purpose how do we
moment for a sense of purpose how do we
moment for a sense of purpose how do we harness that presence in service and I’d
harness that presence in service and I’d
harness that presence in service and I’d love to hear how you have been
love to hear how you have been
love to hear how you have been cultivating
cultivating
cultivating your purpose and perhaps share the
your purpose and perhaps share the
your purpose and perhaps share the moment where you found in your chair and
moment where you found in your chair and
moment where you found in your chair and the opportunity to choose a path for the
the opportunity to choose a path for the
the opportunity to choose a path for the company yes okay great
company yes okay great
company yes okay great okay so purpose is such a great
okay so purpose is such a great
okay so purpose is such a great conversation because purpose I think
conversation because purpose I think
conversation because purpose I think helps us to know when we’re being
helps us to know when we’re being
helps us to know when we’re being distracted or we’re operating in some
distracted or we’re operating in some
distracted or we’re operating in some kind of rote or robotic way and it helps
kind of rote or robotic way and it helps
kind of rote or robotic way and it helps to kind of align us so the first part of
to kind of align us so the first part of
to kind of align us so the first part of the purpose work is just to begin to
the purpose work is just to begin to
the purpose work is just to begin to start to ask ourselves why why are why
start to ask ourselves why why are why
start to ask ourselves why why are why am I doing this like why are we why do
am I doing this like why are we why do
am I doing this like why are we why do we have to grow the company so fast why
we have to grow the company so fast why
we have to grow the company so fast why do we have to open I don’t know four or
do we have to open I don’t know four or
do we have to open I don’t know four or five new stores every year oh why do we
five new stores every year oh why do we
five new stores every year oh why do we have to do this or this but I want to
have to do this or this but I want to
have to do this or this but I want to come back to the idea of purpose as a
come back to the idea of purpose as a
come back to the idea of purpose as a journey so purpose isn’t something where
journey so purpose isn’t something where
journey so purpose isn’t something where like I asked myself why and I go like
like I asked myself why and I go like
like I asked myself why and I go like all right I’m supposed to do this I’m
all right I’m supposed to do this I’m
all right I’m supposed to do this I’m supposed to be a clothing designer and
supposed to be a clothing designer and
supposed to be a clothing designer and I’m supposed to change the fashion
I’m supposed to change the fashion
I’m supposed to change the fashion industry and you know all of that but
industry and you know all of that but
industry and you know all of that but it’s more I’m supposed to I’m supposed
it’s more I’m supposed to I’m supposed
it’s more I’m supposed to I’m supposed to find my my path I’m supposed to be
to find my my path I’m supposed to be
to find my my path I’m supposed to be uniquely me I’m supposed to show up
uniquely me I’m supposed to show up
uniquely me I’m supposed to show up fully me so that the the process of
fully me so that the the process of
fully me so that the the process of learning about purpose is is really a
learning about purpose is is really a
learning about purpose is is really a process of noticing and so for me I
process of noticing and so for me I
process of noticing and so for me I brought in again Marcella because he
brought in again Marcella because he
brought in again Marcella because he does amazing purpose work we’re actually
does amazing purpose work we’re actually
does amazing purpose work we’re actually going to offer two we’re offering to
going to offer two we’re offering to
going to offer two we’re offering to public too just interesting but so he
public too just interesting but so he
public too just interesting but so he did these incredible exercises with us
did these incredible exercises with us
did these incredible exercises with us to help us feel into purpose and so we
to help us feel into purpose and so we
to help us feel into purpose and so we did this exercise where we moved and sat
did this exercise where we moved and sat
did this exercise where we moved and sat in another chair and we imagined that we
in another chair and we imagined that we
in another chair and we imagined that we were our purpose and we were talking to
were our purpose and we were talking to
were our purpose and we were talking to ourselves and getting mad about why
ourselves and getting mad about why
ourselves and getting mad about why aren’t you listening to me and things
aren’t you listening to me and things
aren’t you listening to me and things like that
like that
like that um so after that I decided to establish
um so after that I decided to establish
um so after that I decided to establish my own purpose chair so at home I sit in
my own purpose chair so at home I sit in
my own purpose chair so at home I sit in my purpose chair every morning and ask
my purpose chair every morning and ask
my purpose chair every morning and ask myself what matters what do I need to do
myself what matters what do I need to do
myself what matters what do I need to do today and it might be something really
today and it might be something really
today and it might be something really simple like go to that meeting or or
simple like go to that meeting or or
simple like go to that meeting or or make that phone call or make sure I
make that phone call or make sure I
make that phone call or make sure I connect with that person and or or it
connect with that person and or or it
connect with that person and or or it might be just a simple message of show
might be just a simple message of show
might be just a simple message of show up with love so comes to me differently
up with love so comes to me differently
up with love so comes to me differently every day but one day I sat in my
every day but one day I sat in my
every day but one day I sat in my purpose chair and I hit I was really
purpose chair and I hit I was really
purpose chair and I hit I was really tired I had been to two back-to-back
tired I had been to two back-to-back
tired I had been to two back-to-back conferences and the company was doing a
conferences and the company was doing a
conferences and the company was doing a conference on sustainability and this
conference on sustainability and this
conference on sustainability and this was about three years ago and so I had
was about three years ago and so I had
was about three years ago and so I had promised that I would show up just to
promised that I would show up just to
promised that I would show up just to kind of bless the work that I wouldn’t
kind of bless the work that I wouldn’t
kind of bless the work that I wouldn’t get into the weeds I would just show up
get into the weeds I would just show up
get into the weeds I would just show up and say great you know it’s good that
and say great you know it’s good that
and say great you know it’s good that everybody’s doing this work but I said
everybody’s doing this work but I said
everybody’s doing this work but I said in my purpose chair and I I went I had
in my purpose chair and I I went I had
in my purpose chair and I I went I had this like sense of energy of like oh my
this like sense of energy of like oh my
this like sense of energy of like oh my god I was like I can feel it now the
god I was like I can feel it now the
god I was like I can feel it now the sense that whoa this is really important
sense that whoa this is really important
sense that whoa this is really important just like I came alive with this sense
just like I came alive with this sense
just like I came alive with this sense of purpose and I went upstairs and
of purpose and I went upstairs and
of purpose and I went upstairs and packed my bag for four days I went to
packed my bag for four days I went to
packed my bag for four days I went to the conference and you know it was our
the conference and you know it was our
the conference and you know it was our own internal team about 25 people across
own internal team about 25 people across
own internal team about 25 people across the company designers and salespeople in
the company designers and salespeople in
the company designers and salespeople in merchandisers and you know other people
merchandisers and you know other people
merchandisers and you know other people from across the companies social
from across the companies social
from across the companies social consciousness and sustainability people
consciousness and sustainability people
consciousness and sustainability people and we did amazing four days of work you
and we did amazing four days of work you
and we did amazing four days of work you know all the kinds of laid out all the
know all the kinds of laid out all the
know all the kinds of laid out all the plans of the different materials and
plans of the different materials and
plans of the different materials and processes and things we needed to look
processes and things we needed to look
processes and things we needed to look at and how we were going to map and
at and how we were going to map and
at and how we were going to map and measure all the work we were doing and
measure all the work we were doing and
measure all the work we were doing and at the end it came clear that we needed
at the end it came clear that we needed
at the end it came clear that we needed to make a commitment that we would
to make a commitment that we would
to make a commitment that we would become a hundred percent sustainable
become a hundred percent sustainable
become a hundred percent sustainable company and I remember thinking I have
company and I remember thinking I have
company and I remember thinking I have to I have to say yes to this and so I
to I have to say yes to this and so I
to I have to say yes to this and so I stood up and I said yes we have to do
stood up and I said yes we have to do
stood up and I said yes we have to do this and I realized what I said earlier
this and I realized what I said earlier
this and I realized what I said earlier when you asked me about my voice that
when you asked me about my voice that
when you asked me about my voice that my voice mattered you know this was my
my voice mattered you know this was my
my voice mattered you know this was my unique place to say yes and so I always
unique place to say yes and so I always
unique place to say yes and so I always thought and if myself as kind of leading
thought and if myself as kind of leading
thought and if myself as kind of leading on the side and nurturing the whole and
on the side and nurturing the whole and
on the side and nurturing the whole and all those things but this was a moment
all those things but this was a moment
all those things but this was a moment to step in and say wow my choice is
to step in and say wow my choice is
to step in and say wow my choice is power
power
power I can I can I can make a difference here
I can I can I can make a difference here
I can I can I can make a difference here so doing that my social consciousness
so doing that my social consciousness
so doing that my social consciousness director says that was actually a
director says that was actually a
director says that was actually a turning point for the company and I
turning point for the company and I
turning point for the company and I shouldn’t I don’t want to take credit
shouldn’t I don’t want to take credit
shouldn’t I don’t want to take credit because it really I didn’t do the hard
because it really I didn’t do the hard
because it really I didn’t do the hard work they are out there every day you
work they are out there every day you
work they are out there every day you know really changing the way we work and
know really changing the way we work and
know really changing the way we work and you know the designers and it deeply
you know the designers and it deeply
you know the designers and it deeply committed the product development people
committed the product development people
committed the product development people the sales people that advertise the
the sales people that advertise the
the sales people that advertise the whole team it’s so embedded now this
whole team it’s so embedded now this
whole team it’s so embedded now this social compass sustainability work we
social compass sustainability work we
social compass sustainability work we now have a vision we call 20/20 vision
now have a vision we call 20/20 vision
now have a vision we call 20/20 vision to our vision 20/20 and and and the work
to our vision 20/20 and and and the work
to our vision 20/20 and and and the work now we just recently did a whole
now we just recently did a whole
now we just recently did a whole ambassador training because so many
ambassador training because so many
ambassador training because so many people in the company are so lit up with
people in the company are so lit up with
people in the company are so lit up with purpose around this work that they want
purpose around this work that they want
purpose around this work that they want to take it out and spread what we’re
to take it out and spread what we’re
to take it out and spread what we’re doing and share it and draw in the other
doing and share it and draw in the other
doing and share it and draw in the other fashion companies and and figure out how
fashion companies and and figure out how
fashion companies and and figure out how we can change the world but what’s so
we can change the world but what’s so
we can change the world but what’s so interesting to me is that it isn’t about
interesting to me is that it isn’t about
interesting to me is that it isn’t about changing the world out there it’s about
changing the world out there it’s about
changing the world out there it’s about how we show up you know it’s about you
how we show up you know it’s about you
how we show up you know it’s about you know that sort of moment to moment
know that sort of moment to moment
know that sort of moment to moment sitting in that purpose chair you know
sitting in that purpose chair you know
sitting in that purpose chair you know noticing if I should be in this call or
noticing if I should be in this call or
noticing if I should be in this call or I should speak up with my husband or in
I should speak up with my husband or in
I should speak up with my husband or in this meeting or I should hire this
this meeting or I should hire this
this meeting or I should hire this person it’s all those little moment to
person it’s all those little moment to
person it’s all those little moment to moment choices where we need to let go
moment choices where we need to let go
moment choices where we need to let go of those things that trigger us and
of those things that trigger us and
of those things that trigger us and distract us and confuse us and keep
distract us and confuse us and keep
distract us and confuse us and keep centering ourselves to what is our
centering ourselves to what is our
centering ourselves to what is our unique voice or gift in that exact
unique voice or gift in that exact
unique voice or gift in that exact moment
moment
moment amen to that so to such a
thank you Thank You Irene for your
thank you Thank You Irene for your generosity for your lived and earned
generosity for your lived and earned
generosity for your lived and earned wisdom and just as we conclude this
wisdom and just as we conclude this
wisdom and just as we conclude this conversation I’d like to share a quote
conversation I’d like to share a quote
conversation I’d like to share a quote from the modern dancer Martha Graham
from the modern dancer Martha Graham
from the modern dancer Martha Graham there is a vitality a life force an
there is a vitality a life force an
there is a vitality a life force an energy a quickening that is translated
energy a quickening that is translated
energy a quickening that is translated through you into action and because
through you into action and because
through you into action and because there is only one you in all time this
there is only one you in all time this
there is only one you in all time this expression is unique and if you block it
expression is unique and if you block it
expression is unique and if you block it it will never exist through any other
it will never exist through any other
it will never exist through any other medium the world will not have it it is
medium the world will not have it it is
medium the world will not have it it is not your business to determine how good
not your business to determine how good
not your business to determine how good it is or how valuable nor how it
it is or how valuable nor how it
it is or how valuable nor how it compares with others expressions it is
compares with others expressions it is
compares with others expressions it is your business to keep it yours clearly
your business to keep it yours clearly
your business to keep it yours clearly and directly you do not have to believe
and directly you do not have to believe
and directly you do not have to believe in yourself or your work you have to
in yourself or your work you have to
in yourself or your work you have to keep open and aware directly to the
keep open and aware directly to the
keep open and aware directly to the urges that motivate you keep the channel
urges that motivate you keep the channel
urges that motivate you keep the channel open thank
”
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