Press "Enter" to skip to content

A Chef’s Life and the Taste Of Tomorrow | Dhiren Kanwar | TEDxManipalUniversityJaipur


the generation of today is much more

the generation of today is much more focused on what they want out of life

focused on what they want out of life

focused on what they want out of life and what they want to do ahead I want to

and what they want to do ahead I want to

and what they want to do ahead I want to give you an anecdote about how it

give you an anecdote about how it

give you an anecdote about how it happened for me so back in my time you

happened for me so back in my time you

happened for me so back in my time you had two choices you could do engineering

had two choices you could do engineering

had two choices you could do engineering or medical or the resident matter the

or medical or the resident matter the

or medical or the resident matter the cut-offs were believe me around 92% er

cut-offs were believe me around 92% er

cut-offs were believe me around 92% er for the medical side so I said hey I can

for the medical side so I said hey I can

for the medical side so I said hey I can do medical but I had to add my 11

do medical but I had to add my 11

do medical but I had to add my 11 standard marks and my 12 standard marks

standard marks and my 12 standard marks

standard marks and my 12 standard marks to reach 92 so that was not happening I

to reach 92 so that was not happening I

to reach 92 so that was not happening I got into pharmacy pharmacy B Pharma and

got into pharmacy pharmacy B Pharma and

got into pharmacy pharmacy B Pharma and chemistry was my favorite subject number

chemistry was my favorite subject number

chemistry was my favorite subject number one one two so there it went

one one two so there it went

one one two so there it went I had a few weeks of nice pharmacy

I had a few weeks of nice pharmacy

I had a few weeks of nice pharmacy lectures I don’t absolutely remember and

lectures I don’t absolutely remember and

lectures I don’t absolutely remember and then came this letter saying that I had

then came this letter saying that I had

then came this letter saying that I had got admission into hotel management I

got admission into hotel management I

got admission into hotel management I took the next train to back to Bombay

took the next train to back to Bombay

took the next train to back to Bombay and I got myself admitted to hotel

and I got myself admitted to hotel

and I got myself admitted to hotel management I knew very little about the

management I knew very little about the

management I knew very little about the industry but it was a three years of

industry but it was a three years of

industry but it was a three years of blissful experience we used to actually

blissful experience we used to actually

blissful experience we used to actually study during the day and work during the

study during the day and work during the

study during the day and work during the evenings we were supposed to the college

evenings we were supposed to the college

evenings we were supposed to the college was till four o’clock in the evening we

was till four o’clock in the evening we

was till four o’clock in the evening we were sent to hotels to work as a waiter

were sent to hotels to work as a waiter

were sent to hotels to work as a waiter I used to earn 25 rupees every evening

I used to earn 25 rupees every evening

I used to earn 25 rupees every evening princely sum at that point and trust me

princely sum at that point and trust me

princely sum at that point and trust me that that really sets the bar for hard

that that really sets the bar for hard

that that really sets the bar for hard work and trust you it sets you up for

work and trust you it sets you up for

work and trust you it sets you up for life so that’s my that’s my take on

life so that’s my that’s my take on

life so that’s my that’s my take on future don’t worry about what you’ve

future don’t worry about what you’ve

future don’t worry about what you’ve decided it might change sometime let it

decided it might change sometime let it

decided it might change sometime let it go you will find your way you will find

go you will find your way you will find

go you will find your way you will find your thing to do in your life and you

your thing to do in your life and you

your thing to do in your life and you will do well no matter what so let it go

will do well no matter what so let it go

will do well no matter what so let it go okay so today I’m going to take you

okay so today I’m going to take you

okay so today I’m going to take you through my personal journey of taste and

through my personal journey of taste and

through my personal journey of taste and how what we eat is evolving how many of

how what we eat is evolving how many of

how what we eat is evolving how many of you want to become an entrepreneur Wow

you want to become an entrepreneur Wow

you want to become an entrepreneur Wow some of the speakers – that’s nice super

some of the speakers – that’s nice super

some of the speakers – that’s nice super so here are the 3 p’s that define my

so here are the 3 p’s that define my

so here are the 3 p’s that define my journey as an entrepreneur perils

journey as an entrepreneur perils

journey as an entrepreneur perils pressure and trust me a lot of pleasure

pressure and trust me a lot of pleasure

pressure and trust me a lot of pleasure it started I think when I was at the Taj

it started I think when I was at the Taj

it started I think when I was at the Taj I was about 25 years old and I was given

I was about 25 years old and I was given

I was about 25 years old and I was given the responsibility to set up a whole new

the responsibility to set up a whole new

the responsibility to set up a whole new division for them and I think this

division for them and I think this

division for them and I think this experience planted the first seeds of

experience planted the first seeds of

experience planted the first seeds of entrepreneurship for me Steve Jobs once

entrepreneurship for me Steve Jobs once

entrepreneurship for me Steve Jobs once said stay hungry stay foolish and

said stay hungry stay foolish and

said stay hungry stay foolish and foolish I was I chucked up my job at the

foolish I was I chucked up my job at the

foolish I was I chucked up my job at the Taj and I said I’m going to start a

Taj and I said I’m going to start a

Taj and I said I’m going to start a business or nowadays it’s called a

business or nowadays it’s called a

business or nowadays it’s called a startup very fashionable so I took the

startup very fashionable so I took the

startup very fashionable so I took the plunge I had no money no long-term plan

plunge I had no money no long-term plan

plunge I had no money no long-term plan I had no projections no market surveys

I had no projections no market surveys

I had no projections no market surveys but just a conviction that people wanted

but just a conviction that people wanted

but just a conviction that people wanted to eat good food the kind I was already

to eat good food the kind I was already

to eat good food the kind I was already cooking at the hotels but at a value so

cooking at the hotels but at a value so

cooking at the hotels but at a value so that’s what I did for about 10 years and

that’s what I did for about 10 years and

that’s what I did for about 10 years and trust me I never had time to go and do

trust me I never had time to go and do

trust me I never had time to go and do an MBA and I think that ten years was

an MBA and I think that ten years was

an MBA and I think that ten years was like an MBA for me practically I learned

like an MBA for me practically I learned

like an MBA for me practically I learned marketing finance taxes economics

marketing finance taxes economics

marketing finance taxes economics strategy handling government servants

strategy handling government servants

strategy handling government servants everything together so a success grew I

everything together so a success grew I

everything together so a success grew I became hungrier and more foolish I

became hungrier and more foolish I

became hungrier and more foolish I opened two more companies I was having a

opened two more companies I was having a

opened two more companies I was having a lot of fun and then I sold them I did it

lot of fun and then I sold them I did it

lot of fun and then I sold them I did it again a few years ago now as part of the

again a few years ago now as part of the

again a few years ago now as part of the pure Otto’s group that I am in now I set

pure Otto’s group that I am in now I set

pure Otto’s group that I am in now I set up a subsidiary for them for India and

up a subsidiary for them for India and

up a subsidiary for them for India and South Asia

South Asia

South Asia it was a greenfield project from the

it was a greenfield project from the

it was a greenfield project from the ground up

ground up

ground up so I had complete freedom within of

so I had complete freedom within of

so I had complete freedom within of course the scope of the group to do what

course the scope of the group to do what

course the scope of the group to do what I wanted how I wanted to bring it up I

I wanted how I wanted to bring it up I

I wanted how I wanted to bring it up I got a lot of freedom from the group and

got a lot of freedom from the group and

got a lot of freedom from the group and this what I call is intrapreneurship

this what I call is intrapreneurship

this what I call is intrapreneurship that you work within the group and yet

that you work within the group and yet

that you work within the group and yet you are so independent as an

you are so independent as an

you are so independent as an entrepreneur very few companies give you

entrepreneur very few companies give you

entrepreneur very few companies give you that

so all those of you who raised your

so all those of you who raised your hands want to become an entrepreneur

hands want to become an entrepreneur

hands want to become an entrepreneur don’t worry about people saying about

don’t worry about people saying about

don’t worry about people saying about the demographics of India or it’s the

the demographics of India or it’s the

the demographics of India or it’s the best time in India to do things or the

best time in India to do things or the

best time in India to do things or the fact that the VCS are ready to fund you

fact that the VCS are ready to fund you

fact that the VCS are ready to fund you don’t worry about that to be an

don’t worry about that to be an

don’t worry about that to be an entrepreneur

entrepreneur

entrepreneur I think you need two things passion for

I think you need two things passion for

I think you need two things passion for an idea and the stupidity to believe

an idea and the stupidity to believe

an idea and the stupidity to believe that the actual the idea will actually

that the actual the idea will actually

that the actual the idea will actually work out

[Applause]

[Applause] so when we speak of fashion let me tell

so when we speak of fashion let me tell

so when we speak of fashion let me tell you about my first day at work so I like

you about my first day at work so I like

you about my first day at work so I like I told you I went to work at a five-star

I told you I went to work at a five-star

I told you I went to work at a five-star hotel and here I was with illusions of

hotel and here I was with illusions of

hotel and here I was with illusions of grandeur thinking that I would be

grandeur thinking that I would be

grandeur thinking that I would be cooking for celebrities and I found

cooking for celebrities and I found

cooking for celebrities and I found myself in this very hot and steamy

myself in this very hot and steamy

myself in this very hot and steamy kitchen literally dropped into hot oil

kitchen literally dropped into hot oil

kitchen literally dropped into hot oil and given a bag of onions and a very

and given a bag of onions and a very

and given a bag of onions and a very sharp knife to slice them so slice I did

sharp knife to slice them so slice I did

sharp knife to slice them so slice I did my finger I drew blood and they say it’s

my finger I drew blood and they say it’s

my finger I drew blood and they say it’s a good omen but I think it was a sign of

a good omen but I think it was a sign of

a good omen but I think it was a sign of what a life of a chef is through my

what a life of a chef is through my

what a life of a chef is through my years in the hotel industry both at ITC

years in the hotel industry both at ITC

years in the hotel industry both at ITC another dodge I came to know the ten

another dodge I came to know the ten

another dodge I came to know the ten things they never told you about being a

things they never told you about being a

things they never told you about being a chef so first you will abuse cigarettes

chef so first you will abuse cigarettes

chef so first you will abuse cigarettes grass alcohol and Red Bull not in that

grass alcohol and Red Bull not in that

grass alcohol and Red Bull not in that order you will get physical injuries

order you will get physical injuries

order you will get physical injuries including butt rash it’s Google it is

including butt rash it’s Google it is

including butt rash it’s Google it is there you will be angry and you will

there you will be angry and you will

there you will be angry and you will abuse like a sailor and you will fall in

abuse like a sailor and you will fall in

abuse like a sailor and you will fall in love with your job trying to great team

love with your job trying to great team

love with your job trying to great team around me within the group in Mumbai who

around me within the group in Mumbai who

around me within the group in Mumbai who work on the cornerstone of integrity and

work on the cornerstone of integrity and

work on the cornerstone of integrity and the kind of decisions we take based on

the kind of decisions we take based on

the kind of decisions we take based on integrity are no less I will give you

integrity are no less I will give you

integrity are no less I will give you two small examples one is that we do not

two small examples one is that we do not

two small examples one is that we do not hire from competition at all to that we

hire from competition at all to that we

hire from competition at all to that we use the safest of ingredients now I

use the safest of ingredients now I

use the safest of ingredients now I don’t know if you read in the paper some

don’t know if you read in the paper some

don’t know if you read in the paper some months ago there was a question about a

months ago there was a question about a

months ago there was a question about a product called bromide bromide causes

product called bromide bromide causes

product called bromide bromide causes cancer it’s a carcinogenic product and

cancer it’s a carcinogenic product and

cancer it’s a carcinogenic product and it has been banned in many countries but

it has been banned in many countries but

it has been banned in many countries but still available to use in many many

still available to use in many many

still available to use in many many other countries including India

other countries including India

other countries including India as a company we had banned it within our

as a company we had banned it within our

as a company we had banned it within our company from years we said we will not

company from years we said we will not

company from years we said we will not use it we will lose market share we will

use it we will lose market share we will

use it we will lose market share we will lose the market we will not feed it to

lose the market we will not feed it to

lose the market we will not feed it to our customers so that’s the kind of

our customers so that’s the kind of

our customers so that’s the kind of strong commitments that you can make

strong commitments that you can make

strong commitments that you can make basis ethics sustainability now we owe

basis ethics sustainability now we owe

basis ethics sustainability now we owe it to the communities in which we work

it to the communities in which we work

it to the communities in which we work for them to have a sustainable future I

for them to have a sustainable future I

for them to have a sustainable future I often go and meet customers and when I

often go and meet customers and when I

often go and meet customers and when I ask them what are your problems they say

ask them what are your problems they say

ask them what are your problems they say my biggest problem is that I cannot get

my biggest problem is that I cannot get

my biggest problem is that I cannot get skilled manpower on the other hand I see

skilled manpower on the other hand I see

skilled manpower on the other hand I see many underprivileged kids coming out of

many underprivileged kids coming out of

many underprivileged kids coming out of schools colleges without resources

schools colleges without resources

schools colleges without resources without any skill sets to go ahead in

without any skill sets to go ahead in

without any skill sets to go ahead in life so I said what can we do about it

life so I said what can we do about it

life so I said what can we do about it so we opened the bakery school it was

so we opened the bakery school it was

so we opened the bakery school it was three years ago and I’m happy to say

three years ago and I’m happy to say

three years ago and I’m happy to say that some of the students are now in the

that some of the students are now in the

that some of the students are now in the industry earning as much as their

industry earning as much as their

industry earning as much as their parents so it gives you a lot of

parents so it gives you a lot of

parents so it gives you a lot of satisfaction another example of

satisfaction another example of

satisfaction another example of sustainability is why Akua so we grow

sustainability is why Akua so we grow

sustainability is why Akua so we grow also part of the thing is to source

also part of the thing is to source

also part of the thing is to source cocoa for chocolate and we help farmers

cocoa for chocolate and we help farmers

cocoa for chocolate and we help farmers in Ivory Coast and Vietnam to help them

in Ivory Coast and Vietnam to help them

in Ivory Coast and Vietnam to help them earn better by growing better quality

earn better by growing better quality

earn better by growing better quality cocoa and also building a sustainable

cocoa and also building a sustainable

cocoa and also building a sustainable supply chain let me show you a video on

supply chain let me show you a video on

supply chain let me show you a video on that so we are laying in to a minute air

that so we are laying in to a minute air

that so we are laying in to a minute air my monkey Rhoda Beatrice

my monkey Rhoda Beatrice

my monkey Rhoda Beatrice [Music]

[Music]

[Music] I can you see the motion detector in the

I can you see the motion detector in the

I can you see the motion detector in the Sun I see detective diamond rewarding

Sun I see detective diamond rewarding

Sun I see detective diamond rewarding part of Asian population would much

part of Asian population would much

part of Asian population would much sooner did the treatment an hour not

sooner did the treatment an hour not

sooner did the treatment an hour not gonna do

gonna do

gonna do [Music]

that does my family

that does my family [Music]

[Music]

[Music] you

come play by hanging on yeah and that

come play by hanging on yeah and that the kingdom guy who throw the punch and

the kingdom guy who throw the punch and

the kingdom guy who throw the punch and God but cactus tinium disappear magic on

God but cactus tinium disappear magic on

God but cactus tinium disappear magic on both health our King

Shia Mathew he’s really satisfying I’ve

Shia Mathew he’s really satisfying I’ve been to the farms there and I met

been to the farms there and I met

been to the farms there and I met exactly this person who you see in the

exactly this person who you see in the

exactly this person who you see in the Vietnam video I’ve sat and had food with

Vietnam video I’ve sat and had food with

Vietnam video I’ve sat and had food with his family they are such a happy lot

his family they are such a happy lot

his family they are such a happy lot such a happy lot so to grow one must

such a happy lot so to grow one must

such a happy lot so to grow one must always continue to learn and when I

always continue to learn and when I

always continue to learn and when I became a CEO I felt I needed to learn

became a CEO I felt I needed to learn

became a CEO I felt I needed to learn more to keep up with a very fast

more to keep up with a very fast

more to keep up with a very fast changing world and like I told you I

changing world and like I told you I

changing world and like I told you I never did my MBA so I went back to

never did my MBA so I went back to

never did my MBA so I went back to INSEAD everybody knows INSEAD yeah it’s

INSEAD everybody knows INSEAD yeah it’s

INSEAD everybody knows INSEAD yeah it’s one of the best business schools in the

one of the best business schools in the

one of the best business schools in the world and I went back there for a year

world and I went back there for a year

world and I went back there for a year with some of the world’s best professors

with some of the world’s best professors

with some of the world’s best professors and the teaching was based on cutting

and the teaching was based on cutting

and the teaching was based on cutting edge research

edge research

edge research it was totally case study based it was

it was totally case study based it was

it was totally case study based it was an amazing year that I spent there and

an amazing year that I spent there and

an amazing year that I spent there and now that I’m back I I feel I’m so much

now that I’m back I I feel I’m so much

now that I’m back I I feel I’m so much better equipped to take on the world so

better equipped to take on the world so

better equipped to take on the world so do do keep learning as you go ahead in

do do keep learning as you go ahead in

do do keep learning as you go ahead in life do keep learning I also try to keep

life do keep learning I also try to keep

life do keep learning I also try to keep this culture of learning through our

this culture of learning through our

this culture of learning through our company I try to inculcate it in

company I try to inculcate it in

company I try to inculcate it in whatever we do one of the things we do

whatever we do one of the things we do

whatever we do one of the things we do is have an education assistance for a

is have an education assistance for a

is have an education assistance for a lot of people who want to study further

lot of people who want to study further

lot of people who want to study further while they’re working

while they’re working

while they’re working we also have a very well stocked of his

we also have a very well stocked of his

we also have a very well stocked of his library as a group we have an online

library as a group we have an online

library as a group we have an online platform called the paratus University

platform called the paratus University

platform called the paratus University which will help you to take courses

which will help you to take courses

which will help you to take courses technical sales otherwise everything we

technical sales otherwise everything we

technical sales otherwise everything we do seminars and employees for customers

do seminars and employees for customers

do seminars and employees for customers as well every month we have a center of

as well every month we have a center of

as well every month we have a center of excellence that we call the Innovation

excellence that we call the Innovation

excellence that we call the Innovation Center

Center

Center we have to in India where we conduct

we have to in India where we conduct

we have to in India where we conduct training and ideas we give training to

training and ideas we give training to

training and ideas we give training to customers and we help them with ideas to

customers and we help them with ideas to

customers and we help them with ideas to help them be more successful in their

help them be more successful in their

help them be more successful in their businesses and they really appreciate

businesses and they really appreciate

businesses and they really appreciate that

so I believe that people should grow

so I believe that people should grow from within as well we have many

from within as well we have many

from within as well we have many examples of passionate people like an

examples of passionate people like an

examples of passionate people like an office boy or a receptionist that I had

office boy or a receptionist that I had

office boy or a receptionist that I had who’s continuing to learn while they are

who’s continuing to learn while they are

who’s continuing to learn while they are working and have reached spectacular

working and have reached spectacular

working and have reached spectacular Heights it’s very satisfying to see that

something on innovation I’ll take you

something on innovation I’ll take you back to again my first job so when I

back to again my first job so when I

back to again my first job so when I joined IDC IDC was trying to find a

joined IDC IDC was trying to find a

joined IDC IDC was trying to find a niche it was a new chain at that time it

niche it was a new chain at that time it

niche it was a new chain at that time it was trying to find a niche in the very

was trying to find a niche in the very

was trying to find a niche in the very competitive hotel industry against two

competitive hotel industry against two

competitive hotel industry against two very large other chains and they used

very large other chains and they used

very large other chains and they used food as an emotional bond to connect

food as an emotional bond to connect

food as an emotional bond to connect with the customers they built brands

with the customers they built brands

with the customers they built brands like the bukhara like the dumb books

like the bukhara like the dumb books

like the bukhara like the dumb books duction very very blue ocean products

duction very very blue ocean products

duction very very blue ocean products you know something which nobody had done

you know something which nobody had done

you know something which nobody had done before I’m happy to recall my days when

before I’m happy to recall my days when

before I’m happy to recall my days when I worked with chef India’s Qureshi a

I worked with chef India’s Qureshi a

I worked with chef India’s Qureshi a very typical old-world chef and got him

very typical old-world chef and got him

very typical old-world chef and got him to actually impart or part with his

to actually impart or part with his

to actually impart or part with his family secret recipes I am still in

family secret recipes I am still in

family secret recipes I am still in touch with him on everyday basis now in

touch with him on everyday basis now in

touch with him on everyday basis now in fact he was the first chef to be awarded

fact he was the first chef to be awarded

fact he was the first chef to be awarded a bud mystery this year so let’s talk a

a bud mystery this year so let’s talk a

a bud mystery this year so let’s talk a bit about that was tradition and let’s

bit about that was tradition and let’s

bit about that was tradition and let’s now talk about innovation and this is

now talk about innovation and this is

now talk about innovation and this is from a research that we’ve been doing

from a research that we’ve been doing

from a research that we’ve been doing across the world and specifically in

across the world and specifically in

across the world and specifically in India also so some of the trends that

India also so some of the trends that

India also so some of the trends that you’ve seen are from that research that

you’ve seen are from that research that

you’ve seen are from that research that we’ve done we see that people are eating

we’ve done we see that people are eating

we’ve done we see that people are eating very differently you know the crowd the

very differently you know the crowd the

very differently you know the crowd the people are getting younger urbanization

people are getting younger urbanization

people are getting younger urbanization is

is

is increasing there is more and more

increasing there is more and more

increasing there is more and more nuclear families building up consumers

nuclear families building up consumers

nuclear families building up consumers more new flavors they want new concepts

more new flavors they want new concepts

more new flavors they want new concepts they want new ideas and at the same time

they want new ideas and at the same time

they want new ideas and at the same time they recall the taste of the food made

they recall the taste of the food made

they recall the taste of the food made at home and often people choose to

at home and often people choose to

at home and often people choose to balance these two let’s see how they do

balance these two let’s see how they do

balance these two let’s see how they do that

that

that so they embrace the change in three

so they embrace the change in three

so they embrace the change in three different ways one is adaptation so you

different ways one is adaptation so you

different ways one is adaptation so you have a nice authentic pasta dish in

have a nice authentic pasta dish in

have a nice authentic pasta dish in which you add a touch of spice just to

which you add a touch of spice just to

which you add a touch of spice just to suit your palate on the other side you

suit your palate on the other side you

suit your palate on the other side you can have a simulation where you keep the

can have a simulation where you keep the

can have a simulation where you keep the food original and you borrow from other

food original and you borrow from other

food original and you borrow from other cultures say having a very nice thin

cultures say having a very nice thin

cultures say having a very nice thin crust pizza with a nice Italian tomato

crust pizza with a nice Italian tomato

crust pizza with a nice Italian tomato sauce and loaded with mozzarella cheese

sauce and loaded with mozzarella cheese

sauce and loaded with mozzarella cheese and adding chicken tikka on the top or

and adding chicken tikka on the top or

and adding chicken tikka on the top or or you could have a complete fusion yeah

or you could have a complete fusion yeah

or you could have a complete fusion yeah in integration any of you tried a

in integration any of you tried a

in integration any of you tried a Chinese dosa yeah

Chinese dosa yeah

Chinese dosa yeah so that’s integration combining two

so that’s integration combining two

so that’s integration combining two whole cultures making them clash

whole cultures making them clash

whole cultures making them clash together so further in innovation mixing

together so further in innovation mixing

together so further in innovation mixing ingredients and flavors has a deep

ingredients and flavors has a deep

ingredients and flavors has a deep science called food pairing behind it

science called food pairing behind it

science called food pairing behind it okay now each of you received the boxes

okay now each of you received the boxes

okay now each of you received the boxes and I think you’ve been very patient

and I think you’ve been very patient

and I think you’ve been very patient enough and you deserve the chocolate

enough and you deserve the chocolate

enough and you deserve the chocolate that is inside so please go ahead and

that is inside so please go ahead and

that is inside so please go ahead and eat the chocolate

Kyle you didn’t get one okay they’ll get

Kyle you didn’t get one okay they’ll get you another box there’s lots of boxes

you another box there’s lots of boxes

you another box there’s lots of boxes behind somebody will are there’s another

behind somebody will are there’s another

behind somebody will are there’s another one can you tell me what it contains

one can you tell me what it contains

one can you tell me what it contains what does the chocolate in the filling

what does the chocolate in the filling

what does the chocolate in the filling what does it contain can somebody tell

what does it contain can somebody tell

what does it contain can somebody tell me any guesses coconut coffee that’s

me any guesses coconut coffee that’s

me any guesses coconut coffee that’s good coffee is one of them yes you will

good coffee is one of them yes you will

good coffee is one of them yes you will not be able to guess the other two it’s

not be able to guess the other two it’s

not be able to guess the other two it’s a the chocolate is from Costa Rica okay

a the chocolate is from Costa Rica okay

a the chocolate is from Costa Rica okay it’s a single origin Costa Rica and it

it’s a single origin Costa Rica and it

it’s a single origin Costa Rica and it has a filling made of coffee mushrooms

has a filling made of coffee mushrooms

has a filling made of coffee mushrooms and olive oil yes let me tell you how

and olive oil yes let me tell you how

and olive oil yes let me tell you how this works so food is a complex story it

this works so food is a complex story it

this works so food is a complex story it revolves around our five senses right so

revolves around our five senses right so

revolves around our five senses right so sight and hearing the the colors that we

sight and hearing the the colors that we

sight and hearing the the colors that we see the crunchiness that we feel make up

see the crunchiness that we feel make up

see the crunchiness that we feel make up the perception of the food but it’s

the perception of the food but it’s

the perception of the food but it’s actually the taste the touch and the

actually the taste the touch and the

actually the taste the touch and the smell which really make up the the main

smell which really make up the the main

smell which really make up the the main experience taste as we know is made up

experience taste as we know is made up

experience taste as we know is made up of five elements sweet salty sour bitter

of five elements sweet salty sour bitter

of five elements sweet salty sour bitter and umami smell is more complex it’s

and umami smell is more complex it’s

and umami smell is more complex it’s possible that humans can detect up to

possible that humans can detect up to

possible that humans can detect up to ten thousand different orders 80% of

ten thousand different orders 80% of

ten thousand different orders 80% of what we taste is actually the aroma so

what we taste is actually the aroma so

what we taste is actually the aroma so we do aroma profiling using a method

we do aroma profiling using a method

we do aroma profiling using a method called GC mass technology say on a

called GC mass technology say on a

called GC mass technology say on a product like this strawberry so we do

product like this strawberry so we do

product like this strawberry so we do this

this

this a logarithm so we break it up and the

a logarithm so we break it up and the

a logarithm so we break it up and the strawberry contains many the many

strawberry contains many the many

strawberry contains many the many different flavors only a few are really

different flavors only a few are really

different flavors only a few are really detectable by us like cheesy of fruity

detectable by us like cheesy of fruity

detectable by us like cheesy of fruity or green and through further techniques

or green and through further techniques

or green and through further techniques and using algorithms we match profiles

and using algorithms we match profiles

and using algorithms we match profiles of various other foods and drinks with a

of various other foods and drinks with a

of various other foods and drinks with a strawberry which leads to pairing

strawberry which leads to pairing

strawberry which leads to pairing there’s a technique behind it and this

there’s a technique behind it and this

there’s a technique behind it and this helps to build a whole different bouquet

helps to build a whole different bouquet

helps to build a whole different bouquet of flavors this is a website called food

of flavors this is a website called food

of flavors this is a website called food pairing dot-com try to visit it and

pairing dot-com try to visit it and

pairing dot-com try to visit it and you’ll really enjoy it ah Dominic

you’ll really enjoy it ah Dominic

you’ll really enjoy it ah Dominic Dominic person is a very passionate

Dominic person is a very passionate

Dominic person is a very passionate chocolatier he runs a shop called

chocolatier he runs a shop called

chocolatier he runs a shop called chocolate line in Belgium in a shop you

chocolate line in Belgium in a shop you

chocolate line in Belgium in a shop you can find very different flavours like

can find very different flavours like

can find very different flavours like cigar smoke leather or chili

cigar smoke leather or chili

cigar smoke leather or chili he is also redefining how to consume

he is also redefining how to consume

he is also redefining how to consume chocolate normally you would eat it he

chocolate normally you would eat it he

chocolate normally you would eat it he teaches us to sniff it through the nose

teaches us to sniff it through the nose

teaches us to sniff it through the nose shoot the chocolate into your brain and

shoot the chocolate into your brain and

shoot the chocolate into your brain and fill your head with chocolate enos so he

fill your head with chocolate enos so he

fill your head with chocolate enos so he sells this shooter

[Applause]

[Applause] he sells this shooter with chocolates in

he sells this shooter with chocolates in

he sells this shooter with chocolates in different flavors and you put it there

different flavors and you put it there

different flavors and you put it there and you snap it and it goes straight up

and you snap it and it goes straight up

and you snap it and it goes straight up your nose it’s amazing

your nose it’s amazing

your nose it’s amazing in India we refer to innovation as

in India we refer to innovation as

in India we refer to innovation as indo-asian and we try to adapt various

indo-asian and we try to adapt various

indo-asian and we try to adapt various products to the Indian tastes I brought

products to the Indian tastes I brought

products to the Indian tastes I brought along a masala chai Rusk for you to

along a masala chai Rusk for you to

along a masala chai Rusk for you to taste as well so please go ahead many of

taste as well so please go ahead many of

taste as well so please go ahead many of you must have tasted samosa in a bun

you must have tasted samosa in a bun

you must have tasted samosa in a bun right have you tasted gulab jamun in a

right have you tasted gulab jamun in a

right have you tasted gulab jamun in a bun have you tasted ice cream in a bun

bun have you tasted ice cream in a bun

bun have you tasted ice cream in a bun yeah so that’s that’s a bit of

yeah so that’s that’s a bit of

yeah so that’s that’s a bit of innovation around well that’s just for

innovation around well that’s just for

innovation around well that’s just for fun so finally all this comes down to

fun so finally all this comes down to

fun so finally all this comes down to customer service why should we look at

customer service why should we look at

customer service why should we look at customer service we see that competitive

customer service we see that competitive

customer service we see that competitive intensity is increasing market leaders

intensity is increasing market leaders

intensity is increasing market leaders are losing their position very fast

are losing their position very fast

are losing their position very fast you’ve seen what happened to Nokia of

you’ve seen what happened to Nokia of

you’ve seen what happened to Nokia of blackberry customers are less loyal to

blackberry customers are less loyal to

blackberry customers are less loyal to brands for example the car industry now

brands for example the car industry now

brands for example the car industry now you can just about change your car every

you can just about change your car every

you can just about change your car every other day and you’re not loyal to one

other day and you’re not loyal to one

other day and you’re not loyal to one brand and the return on assets is

brand and the return on assets is

brand and the return on assets is declining so success comes to companies

declining so success comes to companies

declining so success comes to companies which put their customer first

it was 12th of March 1993 I was working

it was 12th of March 1993 I was working at the Xerox Sheraton Mumbai when a bomb

at the Xerox Sheraton Mumbai when a bomb

at the Xerox Sheraton Mumbai when a bomb blast ripped through the hotel it took

blast ripped through the hotel it took

blast ripped through the hotel it took us six minutes to bring all the guests

us six minutes to bring all the guests

us six minutes to bring all the guests down safely down to the safety areas

Mumbai had complete riots going on

Mumbai had complete riots going on everything was shot we could not go home

everything was shot we could not go home

everything was shot we could not go home we stayed in the hotel for two full

we stayed in the hotel for two full

we stayed in the hotel for two full weeks working 24/7 for our customers for

weeks working 24/7 for our customers for

weeks working 24/7 for our customers for the guests that were there till the last

the guests that were there till the last

the guests that were there till the last one had left

so that’s

so that’s [Applause]

thank you that’s what you do for your

thank you that’s what you do for your customers truly from the heart and we

customers truly from the heart and we

customers truly from the heart and we carry this even on our visiting card so

carry this even on our visiting card so

carry this even on our visiting card so everyone in our company has customer

everyone in our company has customer

everyone in our company has customer service associate written on their

service associate written on their

service associate written on their visiting cards along with their other

visiting cards along with their other

visiting cards along with their other designations because we are all customer

designations because we are all customer

designations because we are all customer service associates it shows our

service associates it shows our

service associates it shows our commitment to the customer in fact we go

commitment to the customer in fact we go

commitment to the customer in fact we go an extra mile to ensure that all our

an extra mile to ensure that all our

an extra mile to ensure that all our systems our processes in the company are

systems our processes in the company are

systems our processes in the company are aligned so that the salesperson when he

aligned so that the salesperson when he

aligned so that the salesperson when he is meeting the customer is fully

is meeting the customer is fully

is meeting the customer is fully empowered to take a decision so we seek

empowered to take a decision so we seek

empowered to take a decision so we seek customer centricity in a different way

customer centricity in a different way

customer centricity in a different way in food we see a trend called meal

in food we see a trend called meal

in food we see a trend called meal mobility this is the last trend I will

mobility this is the last trend I will

mobility this is the last trend I will speak about is called food on the go we

speak about is called food on the go we

speak about is called food on the go we know that eating food is changing we

know that eating food is changing we

know that eating food is changing we were eating three meals a day at times

were eating three meals a day at times

were eating three meals a day at times three set meals almost always at home

three set meals almost always at home

three set meals almost always at home sometimes and from there we now eat

sometimes and from there we now eat

sometimes and from there we now eat anywhere and everywhere we go to the

anywhere and everywhere we go to the

anywhere and everywhere we go to the mall weed we go to the airports we eat

mall weed we go to the airports we eat

mall weed we go to the airports we eat we eating in the flight we eating in the

we eating in the flight we eating in the

we eating in the flight we eating in the stations and we are eating often but we

stations and we are eating often but we

stations and we are eating often but we are also eating smaller portions so

are also eating smaller portions so

are also eating smaller portions so customers we’ve had customers adapt

customers we’ve had customers adapt

customers we’ve had customers adapt their menus accordingly yeah I’ll show

their menus accordingly yeah I’ll show

their menus accordingly yeah I’ll show you some of the pictures food is also

you some of the pictures food is also

you some of the pictures food is also going mobile it’s about convenience on

going mobile it’s about convenience on

going mobile it’s about convenience on the go small portions sometimes on a

the go small portions sometimes on a

the go small portions sometimes on a stick

pocket sandwiches becoming very popular

pocket sandwiches becoming very popular and there if you see they are sealed so

and there if you see they are sealed so

and there if you see they are sealed so that the filling doesn’t come out

that the filling doesn’t come out

that the filling doesn’t come out because often you’re eating stuff like

because often you’re eating stuff like

because often you’re eating stuff like that with one hand because now in the

that with one hand because now in the

that with one hand because now in the other hand there’s always a mobile phone

other hand there’s always a mobile phone

other hand there’s always a mobile phone we are true that’s the way we’ve adapted

we are true that’s the way we’ve adapted

we are true that’s the way we’ve adapted our eating now and finally the most

our eating now and finally the most

our eating now and finally the most important quality every person I believe

important quality every person I believe

important quality every person I believe in the company is responsible for

in the company is responsible for

in the company is responsible for delivering quality customers are

delivering quality customers are

delivering quality customers are attaching more and more importance to

attaching more and more importance to

attaching more and more importance to the quality of the food that they eat

the quality of the food that they eat

the quality of the food that they eat which involves taste health nutrition

which involves taste health nutrition

which involves taste health nutrition convenience and pleasure

so I recall again my olden days when I

so I recall again my olden days when I had my business that was one of my cafes

had my business that was one of my cafes

had my business that was one of my cafes I must have been doing something right

I must have been doing something right

I must have been doing something right in my businesses to bring many

in my businesses to bring many

in my businesses to bring many appreciative customers to me send week

appreciative customers to me send week

appreciative customers to me send week Iglesias Shaggy died straits Mark

Iglesias Shaggy died straits Mark

Iglesias Shaggy died straits Mark Knopfler from dire straits and Ryan

Knopfler from dire straits and Ryan

Knopfler from dire straits and Ryan Adams Shakira didn’t allow me to take

Adams Shakira didn’t allow me to take

Adams Shakira didn’t allow me to take pictures with her

pictures with her

pictures with her [Applause]

so I hope I’ve given you a peek into the

so I hope I’ve given you a peek into the future of food my advice to you travel

future of food my advice to you travel

future of food my advice to you travel often eat well I visited approximately

often eat well I visited approximately

often eat well I visited approximately 26 countries and it’s helped me meet a

26 countries and it’s helped me meet a

26 countries and it’s helped me meet a lot of new people and experience

lot of new people and experience

lot of new people and experience cultures through food thank you

cultures through food thank you

cultures through food thank you [Applause]

”

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *