[Music] diagnosis decision-making an
diagnosis decision-making an
diagnosis decision-making an implementation I’m here to talk to you
implementation I’m here to talk to you
implementation I’m here to talk to you about a better way to solve your next
about a better way to solve your next
about a better way to solve your next problem and for those of you who haven’t
problem and for those of you who haven’t
problem and for those of you who haven’t had it happen already at some point in
had it happen already at some point in
had it happen already at some point in your life you’re gonna be asked to solve
your life you’re gonna be asked to solve
your life you’re gonna be asked to solve a really tough problem and maybe even
a really tough problem and maybe even
a really tough problem and maybe even one that someone has failed at before
one that someone has failed at before
one that someone has failed at before you I’m gonna teach you a powerful
you I’m gonna teach you a powerful
you I’m gonna teach you a powerful problem-solving method I learned during
problem-solving method I learned during
problem-solving method I learned during my time in the NBA so when you’re
my time in the NBA so when you’re
my time in the NBA so when you’re dealing with a really tough problem
dealing with a really tough problem
dealing with a really tough problem first ask yourself what is the situation
first ask yourself what is the situation
first ask yourself what is the situation write out a problem statement and define
write out a problem statement and define
write out a problem statement and define the various actors and outside force
the various actors and outside force
the various actors and outside force forces putting pressure on that
forces putting pressure on that
forces putting pressure on that situation so for example how many kids
situation so for example how many kids
situation so for example how many kids when you’re faced with the tough
when you’re faced with the tough
when you’re faced with the tough decision it could be a small one like
decision it could be a small one like
decision it could be a small one like what kind of cereal to buy for your kids
what kind of cereal to buy for your kids
what kind of cereal to buy for your kids or it could be a large problem like how
or it could be a large problem like how
or it could be a large problem like how to design a plane that uses less fuel so
to design a plane that uses less fuel so
to design a plane that uses less fuel so when you’re dealing with that situation
when you’re dealing with that situation
when you’re dealing with that situation and you’re asking how what cereal I
and you’re asking how what cereal I
and you’re asking how what cereal I should buy for my kids know how old they
should buy for my kids know how old they
should buy for my kids know how old they are how many you have and why they even
are how many you have and why they even
are how many you have and why they even need breakfast after situation analysis
need breakfast after situation analysis
need breakfast after situation analysis bring in an analytical method or several
bring in an analytical method or several
bring in an analytical method or several to help model how that problem is
to help model how that problem is
to help model how that problem is structured so for example should you
structured so for example should you
structured so for example should you evaluate cereal based on its nutrition
evaluate cereal based on its nutrition
evaluate cereal based on its nutrition its price or the time that it takes to
its price or the time that it takes to
its price or the time that it takes to prepare after analysis options now you
prepare after analysis options now you
prepare after analysis options now you can start mapping out the various
can start mapping out the various
can start mapping out the various options establish a range of options and
options establish a range of options and
options establish a range of options and map out their pros and cons think widely
map out their pros and cons think widely
map out their pros and cons think widely of possible options so what for example
of possible options so what for example
of possible options so what for example if you bought nutritional cereal and
if you bought nutritional cereal and
if you bought nutritional cereal and paired it with chocolate milk
paired it with chocolate milk
paired it with chocolate milk what about porridge is that a cereal
what about porridge is that a cereal
what about porridge is that a cereal after options pick a recommendation and
after options pick a recommendation and
after options pick a recommendation and move forward with it hopefully it’s
move forward with it hopefully it’s
move forward with it hopefully it’s going to be the one with the most amount
going to be the one with the most amount
going to be the one with the most amount of pros or the least amount of cons
of pros or the least amount of cons
of pros or the least amount of cons after your recommendation give it an
after your recommendation give it an
after your recommendation give it an implementation plan and that means
implementation plan and that means
implementation plan and that means sticking it to a schedule giving it a
sticking it to a schedule giving it a
sticking it to a schedule giving it a scope and a
scope and a
scope and a to ensure that you lay out all the key
to ensure that you lay out all the key
to ensure that you lay out all the key resources and activities that you need
resources and activities that you need
resources and activities that you need how are you gonna get to the store by
how are you gonna get to the store by
how are you gonna get to the store by car by bus how much money and time are
car by bus how much money and time are
car by bus how much money and time are you gonna need and last map out your
you gonna need and last map out your
you gonna need and last map out your risks or your pitfalls things that can
risks or your pitfalls things that can
risks or your pitfalls things that can go wrong and map them out by their
go wrong and map them out by their
go wrong and map them out by their probability and impact and that ensures
probability and impact and that ensures
probability and impact and that ensures that your mitigation strategies are
that your mitigation strategies are
that your mitigation strategies are balanced between their potential
balanced between their potential
balanced between their potential consequences of a complicating factor
consequences of a complicating factor
consequences of a complicating factor and how likely they might be to occur so
and how likely they might be to occur so
and how likely they might be to occur so for example in going to buy cereal at
for example in going to buy cereal at
for example in going to buy cereal at the store what’s the likelihood of
the store what’s the likelihood of
the store what’s the likelihood of getting struck by lightning versus
getting struck by lightning versus
getting struck by lightning versus forgetting your wallet I’ll be taking
forgetting your wallet I’ll be taking
forgetting your wallet I’ll be taking these steps you’re gonna feel confident
these steps you’re gonna feel confident
these steps you’re gonna feel confident that you’ve not only chosen the right
that you’ve not only chosen the right
that you’ve not only chosen the right cereal but you’re actually going to be
cereal but you’re actually going to be
cereal but you’re actually going to be able to get it to your kids for
able to get it to your kids for
able to get it to your kids for breakfast situation analysis options
breakfast situation analysis options
breakfast situation analysis options recommendation implementation and risks
recommendation implementation and risks
recommendation implementation and risks during my time in the masters of
during my time in the masters of
during my time in the masters of business program at the University of
business program at the University of
business program at the University of Alberta I had the opportunity to
Alberta I had the opportunity to
Alberta I had the opportunity to participate in case competitions so as a
participate in case competitions so as a
participate in case competitions so as a team of four MBA candidates we would go
team of four MBA candidates we would go
team of four MBA candidates we would go up against other teams to solve emerging
up against other teams to solve emerging
up against other teams to solve emerging business problems so here I am winning
business problems so here I am winning
business problems so here I am winning first place this is my team with a
first place this is my team with a
first place this is my team with a strategic at a strategic marketing
strategic at a strategic marketing
strategic at a strategic marketing competition and here we are after
competition and here we are after
competition and here we are after winning at the Ivy School of Business at
winning at the Ivy School of Business at
winning at the Ivy School of Business at a leadership Case Competition we
a leadership Case Competition we
a leadership Case Competition we recommended how to centralize and
recommended how to centralize and
recommended how to centralize and socialize a corporate IT strategy for a
socialize a corporate IT strategy for a
socialize a corporate IT strategy for a firm that grew through multiple M&A s
firm that grew through multiple M&A s
firm that grew through multiple M&A s here we are at a sustainability Case
here we are at a sustainability Case
here we are at a sustainability Case Competition where we won first place on
Competition where we won first place on
Competition where we won first place on a topic of impact investment and here we
a topic of impact investment and here we
a topic of impact investment and here we are winning a strategy case at the
are winning a strategy case at the
are winning a strategy case at the Hasnain School of Business collectively
Hasnain School of Business collectively
Hasnain School of Business collectively our teams won over $13,000 in winnings
our teams won over $13,000 in winnings
our teams won over $13,000 in winnings during my time in the program and we
during my time in the program and we
during my time in the program and we beat out schools like Ivy Rotman
beat out schools like Ivy Rotman
beat out schools like Ivy Rotman Schulich and queens among others just by
Schulich and queens among others just by
Schulich and queens among others just by applying this model situation analysis
applying this model situation analysis
applying this model situation analysis options recommendation implementation
options recommendation implementation
options recommendation implementation and risks so in between the two years of
and risks so in between the two years of
and risks so in between the two years of study I was lucky to do a summer
study I was lucky to do a summer
study I was lucky to do a summer internship for the downtown Business
internship for the downtown Business
internship for the downtown Business Association where I was presented with a
Association where I was presented with a
Association where I was presented with a real-world problem I was asked to look
real-world problem I was asked to look
real-world problem I was asked to look into the negative brand perceptions of
into the negative brand perceptions of
into the negative brand perceptions of downtown and that matters because how
downtown and that matters because how
downtown and that matters because how goes your downtown so goes your city
goes your downtown so goes your city
goes your downtown so goes your city so to illustrate how this worked with a
so to illustrate how this worked with a
so to illustrate how this worked with a real situation it’s exactly what I
real situation it’s exactly what I
real situation it’s exactly what I started with and the situation was that
started with and the situation was that
started with and the situation was that downtown’s across North America suffered
downtown’s across North America suffered
downtown’s across North America suffered branding problems tied to similar issues
branding problems tied to similar issues
branding problems tied to similar issues crime dirt and parking and the second
crime dirt and parking and the second
crime dirt and parking and the second important part of the situation is that
important part of the situation is that
important part of the situation is that Edmonton’s downtown had been slowly
Edmonton’s downtown had been slowly
Edmonton’s downtown had been slowly revitalizing and too many were unaware
revitalizing and too many were unaware
revitalizing and too many were unaware of those recent improvements so next we
of those recent improvements so next we
of those recent improvements so next we started doing some analysis and we
started doing some analysis and we
started doing some analysis and we looked at disciplines that really
looked at disciplines that really
looked at disciplines that really mattered when brand attitudes seems
mattered when brand attitudes seems
mattered when brand attitudes seems stuck in negativity one piece of
stuck in negativity one piece of
stuck in negativity one piece of analysis that was important was looking
analysis that was important was looking
analysis that was important was looking at the science behind why myths certain
at the science behind why myths certain
at the science behind why myths certain asia’s and the research shows that when
asia’s and the research shows that when
asia’s and the research shows that when we’re presented with information that
we’re presented with information that
we’re presented with information that challenges deeply held beliefs like
challenges deeply held beliefs like
challenges deeply held beliefs like downtown isn’t cool we need to sidestep
downtown isn’t cool we need to sidestep
downtown isn’t cool we need to sidestep how the brain understands information in
how the brain understands information in
how the brain understands information in order to challenge those outdated
order to challenge those outdated
order to challenge those outdated beliefs second was bringing in research
beliefs second was bringing in research
beliefs second was bringing in research from place branding and how predict
from place branding and how predict
from place branding and how predict practitioners use change models to
practitioners use change models to
practitioners use change models to market places instead of products with
market places instead of products with
market places instead of products with defining and analyzing the situation out
defining and analyzing the situation out
defining and analyzing the situation out of the way we moved on to our third step
of the way we moved on to our third step
of the way we moved on to our third step which was examining our options and we
which was examining our options and we
which was examining our options and we looked for options of data-driven
looked for options of data-driven
looked for options of data-driven transformation that we could use to
transformation that we could use to
transformation that we could use to build a better brand story from a full
build a better brand story from a full
build a better brand story from a full set of options we were able to recommend
set of options we were able to recommend
set of options we were able to recommend and implement communication materials
and implement communication materials
and implement communication materials built around data proof points that told
built around data proof points that told
built around data proof points that told the story of revitalization in a new way
the story of revitalization in a new way
the story of revitalization in a new way so in collaboration with say creative we
so in collaboration with say creative we
so in collaboration with say creative we launched a series of graduated materials
launched a series of graduated materials
launched a series of graduated materials that people could explore what
that people could explore what
that people could explore what revitalization meant for Edmonton’s
revitalization meant for Edmonton’s
revitalization meant for Edmonton’s downtown the approach proved successful
downtown the approach proved successful
downtown the approach proved successful and in addition to generous media
and in addition to generous media
and in addition to generous media coverage the project was recognized by
coverage the project was recognized by
coverage the project was recognized by the international Downtown Association
the international Downtown Association
the international Downtown Association for the marketing approach we took it
for the marketing approach we took it
for the marketing approach we took it was the first time that the DBA had been
was the first time that the DBA had been
was the first time that the DBA had been recognized for summer project but I want
recognized for summer project but I want
recognized for summer project but I want you to know that this method doesn’t
you to know that this method doesn’t
you to know that this method doesn’t always guarantee success and I remember
always guarantee success and I remember
always guarantee success and I remember the competitions that I’ve lost because
the competitions that I’ve lost because
the competitions that I’ve lost because it’s not like we used this method any
it’s not like we used this method any
it’s not like we used this method any differently so I’ve been thinking about
differently so I’ve been thinking about
differently so I’ve been thinking about what it is that you need to know to
what it is that you need to know to
what it is that you need to know to apply it effectively and to pinpoint
apply it effectively and to pinpoint
apply it effectively and to pinpoint what that is I’m going to tell you a
what that is I’m going to tell you a
what that is I’m going to tell you a personal story about where good
personal story about where good
personal story about where good problem-solving comes from
problem-solving comes from
problem-solving comes from after spending some time learning
after spending some time learning
after spending some time learning Russian in eastern Ukraine on an Alberta
Russian in eastern Ukraine on an Alberta
Russian in eastern Ukraine on an Alberta education grant I interned with the Agha
education grant I interned with the Agha
education grant I interned with the Agha Khan Development Agency on a project
Khan Development Agency on a project
Khan Development Agency on a project called the University of Central Asia
called the University of Central Asia
called the University of Central Asia which has campuses in Tajikistan
which has campuses in Tajikistan
which has campuses in Tajikistan Kyrgyzstan and Kazakhstan I spent most
Kyrgyzstan and Kazakhstan I spent most
Kyrgyzstan and Kazakhstan I spent most of my time in Kyrgyzstan and if you
of my time in Kyrgyzstan and if you
of my time in Kyrgyzstan and if you don’t know where that is
don’t know where that is
don’t know where that is I don’t blame you it’s literally as far
I don’t blame you it’s literally as far
I don’t blame you it’s literally as far away as you can get from Edmonton on the
away as you can get from Edmonton on the
away as you can get from Edmonton on the other side of the earth it’s a place
other side of the earth it’s a place
other side of the earth it’s a place that most people would describe as off
that most people would describe as off
that most people would describe as off the beaten path I worked with the
the beaten path I worked with the
the beaten path I worked with the English faculty there and one of my
English faculty there and one of my
English faculty there and one of my tasks was to help evaluate a program
tasks was to help evaluate a program
tasks was to help evaluate a program called English in the villages it was a
called English in the villages it was a
called English in the villages it was a feeder program that supported English
feeder program that supported English
feeder program that supported English classes across the country from
classes across the country from
classes across the country from elementary up so whether time students
elementary up so whether time students
elementary up so whether time students came out of high school they could study
came out of high school they could study
came out of high school they could study in English at the University you can
in English at the University you can
in English at the University you can imagine the challenge in trying to bring
imagine the challenge in trying to bring
imagine the challenge in trying to bring a post-soviet education system up to a
a post-soviet education system up to a
a post-soviet education system up to a global standard and when I went out and
global standard and when I went out and
global standard and when I went out and visited these classrooms it was a lot
visited these classrooms it was a lot
visited these classrooms it was a lot like what you would expect teachers who
like what you would expect teachers who
like what you would expect teachers who struggled with their own level of
struggled with their own level of
struggled with their own level of fluency were struggling to generate
fluency were struggling to generate
fluency were struggling to generate meaningful learning outcomes for their
meaningful learning outcomes for their
meaningful learning outcomes for their students the most common piece of
students the most common piece of
students the most common piece of feedback that I heard from teachers was
feedback that I heard from teachers was
feedback that I heard from teachers was that they didn’t have the right
that they didn’t have the right
that they didn’t have the right resources followed by not enough time
resources followed by not enough time
resources followed by not enough time followed by not enough access to fluent
followed by not enough access to fluent
followed by not enough access to fluent English speakers so on the last day we
English speakers so on the last day we
English speakers so on the last day we had one place left to visit and you have
had one place left to visit and you have
had one place left to visit and you have to imagine me getting crammed into a
to imagine me getting crammed into a
to imagine me getting crammed into a Soviet Lada which is a type of car with
Soviet Lada which is a type of car with
Soviet Lada which is a type of car with a Peace Corps worker and a couple
a Peace Corps worker and a couple
a Peace Corps worker and a couple faculty staff and we start driving way
faculty staff and we start driving way
faculty staff and we start driving way out into the mountains and we’re
out into the mountains and we’re
out into the mountains and we’re literally driving from dawn to dusk the
literally driving from dawn to dusk the
literally driving from dawn to dusk the whole day and at some point we’re off
whole day and at some point we’re off
whole day and at some point we’re off the beaten path into the middle of
the beaten path into the middle of
the beaten path into the middle of nowhere and up pops this tiny little
nowhere and up pops this tiny little
nowhere and up pops this tiny little village and so when we arrive we head
village and so when we arrive we head
village and so when we arrive we head out to the school and the teachers
out to the school and the teachers
out to the school and the teachers really excited to see us because her
really excited to see us because her
really excited to see us because her students have never met a native English
students have never met a native English
students have never met a native English speaker after a short presentation in
speaker after a short presentation in
speaker after a short presentation in the classroom she asks on their behalf
the classroom she asks on their behalf
the classroom she asks on their behalf if they could just come up to us and ask
if they could just come up to us and ask
if they could just come up to us and ask us some questions to test out their
us some questions to test out their
us some questions to test out their skills and of course we were happy to
skills and of course we were happy to
skills and of course we were happy to oblige
oblige
oblige now can you guess what their first
now can you guess what their first
now can you guess what their first question was these students first
question was these students first
question was these students first question was how
question was how
question was how to find happiness there next question
to find happiness there next question
to find happiness there next question was do you think the trade
was do you think the trade
was do you think the trade liberalisation is good or bad for
liberalisation is good or bad for
liberalisation is good or bad for Kyrgyzstan and so they peppered us with
Kyrgyzstan and so they peppered us with
Kyrgyzstan and so they peppered us with these questions one right after the
these questions one right after the
these questions one right after the other and we were blown away needless to
other and we were blown away needless to
other and we were blown away needless to say we had a rich discussion with these
say we had a rich discussion with these
say we had a rich discussion with these students and we were so impressed
students and we were so impressed
students and we were so impressed because their level of comprehension and
because their level of comprehension and
because their level of comprehension and accents were simply incredible we just
accents were simply incredible we just
accents were simply incredible we just visited a dozen locations and to say
visited a dozen locations and to say
visited a dozen locations and to say that this was an outlier would be a huge
that this was an outlier would be a huge
that this was an outlier would be a huge understatement and of course we went
understatement and of course we went
understatement and of course we went back to that teacher and we asked her
back to that teacher and we asked her
back to that teacher and we asked her what’s going on and what she described
what’s going on and what she described
what’s going on and what she described was not a plea for more resources time
was not a plea for more resources time
was not a plea for more resources time or access to fluent English speakers she
or access to fluent English speakers she
or access to fluent English speakers she described herself as a facilitator and
described herself as a facilitator and
described herself as a facilitator and what she did was have kids develop their
what she did was have kids develop their
what she did was have kids develop their own teaching tools so they had developed
own teaching tools so they had developed
own teaching tools so they had developed a library of things like picture books
a library of things like picture books
a library of things like picture books that they had hand drawn explaining what
that they had hand drawn explaining what
that they had hand drawn explaining what words meant in English songs written in
words meant in English songs written in
words meant in English songs written in English depending on the interests of
English depending on the interests of
English depending on the interests of the student and instead of lecturing her
the student and instead of lecturing her
the student and instead of lecturing her students in broken English
students in broken English
students in broken English she had a cassette tape which she played
she had a cassette tape which she played
she had a cassette tape which she played conversational exercises over and over
conversational exercises over and over
conversational exercises over and over again for her students to build off of
again for her students to build off of
again for her students to build off of the result was that she was able to
the result was that she was able to
the result was that she was able to solve this really hard problem of
solve this really hard problem of
solve this really hard problem of teaching a language that she didn’t
teaching a language that she didn’t
teaching a language that she didn’t really know with limited resources and
really know with limited resources and
really know with limited resources and she was able to do this in a way that
she was able to do this in a way that
she was able to do this in a way that saw her students far surpass her own
saw her students far surpass her own
saw her students far surpass her own skills she saw a solution where no one
skills she saw a solution where no one
skills she saw a solution where no one else had and it pulls me back to
else had and it pulls me back to
else had and it pulls me back to situation analysis options
situation analysis options
situation analysis options recommendation implementation and risks
recommendation implementation and risks
recommendation implementation and risks so which part was she really good at the
so which part was she really good at the
so which part was she really good at the reason I’m telling you this story is
reason I’m telling you this story is
reason I’m telling you this story is because what makes a winning team and
because what makes a winning team and
because what makes a winning team and what makes a good problem solver is
what makes a good problem solver is
what makes a good problem solver is being able to do the options part right
being able to do the options part right
being able to do the options part right the more skilled you are at developing a
the more skilled you are at developing a
the more skilled you are at developing a quantity and quality of options the
quantity and quality of options the
quantity and quality of options the better your recommendation is going to
better your recommendation is going to
better your recommendation is going to be the better your implementation plan
be the better your implementation plan
be the better your implementation plan is going to be what leads people to fail
is going to be what leads people to fail
is going to be what leads people to fail in approaching tough problems is a
in approaching tough problems is a
in approaching tough problems is a myopic view of what the solution can be
myopic view of what the solution can be
myopic view of what the solution can be and not thinking creatively about the
and not thinking creatively about the
and not thinking creatively about the range of options
range of options
range of options creativity is truly the most undervalued
creativity is truly the most undervalued
creativity is truly the most undervalued skill in business and what this teacher
skill in business and what this teacher
skill in business and what this teacher was able to do
was able to do
was able to do was explore that range of options with
was explore that range of options with
was explore that range of options with her students so to build on this I’m
her students so to build on this I’m
her students so to build on this I’m going to share with you a perspective
going to share with you a perspective
going to share with you a perspective put forth by owen barter a development
put forth by owen barter a development
put forth by owen barter a development theorist whose work I loved when
theorist whose work I loved when
theorist whose work I loved when studying international economic
studying international economic
studying international economic development owen barter points out that
development owen barter points out that
development owen barter points out that adaptability being experimental in the
adaptability being experimental in the
adaptability being experimental in the options you put forth when solutioning
options you put forth when solutioning
options you put forth when solutioning is a powerful way to problem-solve and
is a powerful way to problem-solve and
is a powerful way to problem-solve and he tells this great story about
he tells this great story about
he tells this great story about anthropologist evolutionary
anthropologist evolutionary
anthropologist evolutionary anthropologist Steve Jones and Steve
anthropologist Steve Jones and Steve
anthropologist Steve Jones and Steve Jones was brought in to help improve a
Jones was brought in to help improve a
Jones was brought in to help improve a nozzle that crystallized soap powder for
nozzle that crystallized soap powder for
nozzle that crystallized soap powder for an industrial process at Unilever so
an industrial process at Unilever so
an industrial process at Unilever so fluid dynamics is nonlinear and
fluid dynamics is nonlinear and
fluid dynamics is nonlinear and engineers were struggling to design
engineers were struggling to design
engineers were struggling to design improvements and his approach was
improvements and his approach was
improvements and his approach was radically different he took the current
radically different he took the current
radically different he took the current nozzle which looks something like this
nozzle which looks something like this
nozzle which looks something like this and created ten random distorted copies
and created ten random distorted copies
and created ten random distorted copies and he tested those and he chose the
and he tested those and he chose the
and he tested those and he chose the best one out of those ten and he kept
best one out of those ten and he kept
best one out of those ten and he kept going and going through several
going and going through several
going and going through several iterations and after 45 generations of
iterations and after 45 generations of
iterations and after 45 generations of iteratively expounding on ten different
iteratively expounding on ten different
iteratively expounding on ten different options he had this rad looking nozzle
options he had this rad looking nozzle
options he had this rad looking nozzle that was hundreds of times more
that was hundreds of times more
that was hundreds of times more efficient than the original one that was
efficient than the original one that was
efficient than the original one that was beyond the imagination of engineers to
beyond the imagination of engineers to
beyond the imagination of engineers to deliver his entire solution was options
deliver his entire solution was options
deliver his entire solution was options development the takeaway is that you
development the takeaway is that you
development the takeaway is that you should have an open mind an experimental
should have an open mind an experimental
should have an open mind an experimental attitude that’s the key to greater
attitude that’s the key to greater
attitude that’s the key to greater success and problem solving so how can
success and problem solving so how can
success and problem solving so how can you make your options work there’s two
you make your options work there’s two
you make your options work there’s two things I’ve learned that I’m going to
things I’ve learned that I’m going to
things I’ve learned that I’m going to teach you today that you can start
teach you today that you can start
teach you today that you can start applying right away in terms of making
applying right away in terms of making
applying right away in terms of making options work the first is that you need
options work the first is that you need
options work the first is that you need to lay out more than six possible
to lay out more than six possible
to lay out more than six possible options when you’re dealing with complex
options when you’re dealing with complex
options when you’re dealing with complex situations we can call that the rule of
situations we can call that the rule of
situations we can call that the rule of the hand they you have to think
the hand they you have to think
the hand they you have to think creatively beyond the number of fingers
creatively beyond the number of fingers
creatively beyond the number of fingers on one hand to be effective a problem
on one hand to be effective a problem
on one hand to be effective a problem solving so if you’re buying cereal for
solving so if you’re buying cereal for
solving so if you’re buying cereal for the kids that means you need at least
the kids that means you need at least
the kids that means you need at least six cereals to choose from before you
six cereals to choose from before you
six cereals to choose from before you pick one the second thing when doing
pick one the second thing when doing
pick one the second thing when doing options development do not duplicate or
options development do not duplicate or
options development do not duplicate or overlap the content in your solutions so
overlap the content in your solutions so
overlap the content in your solutions so ensure that each option is distinguished
ensure that each option is distinguished
ensure that each option is distinguished from each other in business we use a
from each other in business we use a
from each other in business we use a management consulting
management consulting
management consulting principal called me see which stands for
principal called me see which stands for
principal called me see which stands for mutually exclusive and collectively
mutually exclusive and collectively
mutually exclusive and collectively exhaustive so don’t pick six types of
exhaustive so don’t pick six types of
exhaustive so don’t pick six types of Cheerios try to think of a diverse range
Cheerios try to think of a diverse range
Cheerios try to think of a diverse range of possible cereal options so to
of possible cereal options so to
of possible cereal options so to summarize when you’re dealing with a
summarize when you’re dealing with a
summarize when you’re dealing with a tough problem and you need to reboot
tough problem and you need to reboot
tough problem and you need to reboot start by mapping out the situation
start by mapping out the situation
start by mapping out the situation conducting some analysis developing
conducting some analysis developing
conducting some analysis developing options and ensuring your recommendation
options and ensuring your recommendation
options and ensuring your recommendation is fixed to an implementation plan that
is fixed to an implementation plan that
is fixed to an implementation plan that identifies some pitfalls or risks I want
identifies some pitfalls or risks I want
identifies some pitfalls or risks I want you to remember that this is just one
you to remember that this is just one
you to remember that this is just one model I’ve showed you today and you can
model I’ve showed you today and you can
model I’ve showed you today and you can even brainstorm or use your own model
even brainstorm or use your own model
even brainstorm or use your own model for problem solving but whatever model
for problem solving but whatever model
for problem solving but whatever model you use please put plenty of energy into
you use please put plenty of energy into
you use please put plenty of energy into mapping out lots of options that are
mapping out lots of options that are
mapping out lots of options that are both mutually exclusive and collectively
both mutually exclusive and collectively
both mutually exclusive and collectively exhaustive because winning solutions are
exhaustive because winning solutions are
exhaustive because winning solutions are found in those unexpected options so
found in those unexpected options so
found in those unexpected options so next time you go out and you buy cereal
next time you go out and you buy cereal
next time you go out and you buy cereal for the kids do not limit those options
for the kids do not limit those options
for the kids do not limit those options so many people get bogged down thinking
so many people get bogged down thinking
so many people get bogged down thinking about what you can’t do and the better
about what you can’t do and the better
about what you can’t do and the better way to solve your next problem is to
way to solve your next problem is to
way to solve your next problem is to think about what you can do thank you
think about what you can do thank you
think about what you can do thank you [Applause]
[Applause]
[Applause] [Music]
”
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