
I am doing representative of facebook It is Hasegawa It is today
I am really looking forward to talking with so many young people like this in that locality, Kansai
I did it
From me I would like to talk about 10 changes
Change that happened in my own career in summer
Or the weather and the remaining three are
Facebook is paying particular attention among changes currently taking place globally
I would like to talk you about trends
First of all it is about my own change but before talking about change
I would like to talk about starting point
I’m behind you I’m a little far so it may not be visible until I buy it but my face is quite fine
It is often said that it is a half coin .
Well celebrations such as the Philippines and needles, equatorial management is not it
Well, as far as I know, both parents are Japanese
So the proof of that is here
Left father Ryoichi and right mother Tomiko
The two people is between it something spark is going on in 1977 continue in this manner born
Was
I am Japanese, but I’m actually growing up in Seattle, USA, from 2 years old
Like a local It is a street of this photo local
Tsuchiya Since I went to local elementary school, my friends were all Americans
First love is also a dumb, but probably it’s blond
I was a very American childhood child because I am no American
It was 9 years old when such a big turning point came to me
Next time I got back to Japan due to my father’s work and get drunk at a public elementary school in Hyogo prefecture
became
It is that you remember clearly still even Well the scene really now of one it is when early days
Here it is.
I practice gymnastics
The concept that everyone wears the same clothes and people lay on top of each other to form a pyramid
I I do not exist in the United the United States unfortunately
I remember receiving a very big culture shock that the Sugena
Become in addition to word English also so much myself Japan do not know than was not a good
It is not it
For example, my pen layer can be imagined as my image
It is like a teacher, is not it
Students like Ru Ooshiba suddenly said that they came into public elementary school class
So it seems that surrounding children and teachers probably did not like tremendous heat treatment
I think the
Well I survived somehow
I entered in 1996 here in Kyoto, Kyoto University
I entered the handball division of the tournament, but at the time of the third grade I was very embarrassed
There was a big turning point in
That is what I took in the captain of the handball club
Originally you can be a good captain if you have a passionate desire to win
That’s why the team can also win I thought I was actually hotter than anyone else
Not win even even if you have the feeling the team does not come with the game
Every day of a very painful captain continued Well that kind of chain
Are we through Joe because leaders just simply high Perspective
You can not just have a vision and make it a team member in a positive form
Propagate
If I can not do that I will not get the impact I can not do the impact I learned something like that
It was
After that I graduated and I got a job at the insurance company called the Tokyo venue a week
It is after that I did corporate business
I got a job at a foreign-owned manufacturer This is a so-called change job I entered the marketing headquarters
And that is fine with this picture
It’s a nice feeling but with a smile, it was a hell, especially in the first position
The skills that myself wore in the previous company
Business ability No such thing can be applied at all
I had a painful year with a feeling of being bad so quickly
But I fateful encounter is in in such there was one
That is the concept of project management thinking in this company that got a job
For example in my company I was thinking about the brand of paper diaper firstly but it is my weird thing
It is time to compose the project team by issuing new products First of all ,
Thing is
It’s a thing to define success
For the winner with and without this project against the world and business
What kind of impact do you want to bring?
This is called defining success
And at the timing and at what timing in order to definitely define the success and reach there
Do I have to do it?
I put the date on such task risk properly
In certainly success probability of such as properly do you go when the project is Naa go up
I remember being impressed very much by saying
On the other hand, what I thought at the moment was the project to launch a new product is also important
Or even of what is the most important project for me itself it is in my own life
And if you are a carrier
If the way to raise the probability of success of the project is kore,
It is as if it is a project and trying out with it firmly
I made notes of my life about 15 years ago
Define the success of life in exactly the same way as above as to the first page of it
For example , Grandpa ‘s life against grandchildren who think of the day when myself dies like this
What kind of story do you want to tell and was transferred from the bottom of my heart No doubt it
I was talking to grandchildren
What kind of experience should I follow if I want to?
How old do I have to become by the age of that It is the first piece of my life’s notes
And it will be 15 years later
Calling up life We decide a big policy in career
And it has become the decision-making of backbone when standing at the crossroads
I have been a career based on such things
Among them was later Nappa seven years but I was high after You’re 10 years foreign manufacturers that
I arrived in Singapore at the time
What I did in that is diversity
This is the top row I met Joshin in the assignment of the two years
It is the middle and the lower it is the fellow who did a Asia of work with me
As you can see, I worked with various people of various nationalities
And at the same time I had a similar education in the country of Japan until then
How do people with background of similar cultural inhibition thinking and how breath of Aki somewhat
I rely on something to communicate with
I was shocked to realize that I worked at
And work like this with a team with availability in a way like this
I got something that is difficult and fun and skills to do well in it
I think so .
Such experience is now from zero to a career change to ne Internet company only after its
When I made the kind of team that will firmly doing a global marketing from zero
It is very helpful in making friends with various skills of various nationalities
And that things are going to make new value more and more
I became convinced by
And it was two years ago when I made income for the Japanese representatives of facebook
Based on the mission of the company , connect the world and support in the form of a community
As a result, the distance between people is reduced and the world improves even slightly.
I am working .
That ‘s all there is to change in my life and career
I talked about the weather I think that it was a life that happily and unfortunately many happened to change
And I will you talk a little bit because I learned quite a variety in the
First
Changes are not sweet
Since in it is fine world good at what a thing anymore changer anything and everything nice
There are many people who jump in if there is time to change and wartime
I do not think so.
Change that I experienced in my life It could not be chosen by myself
I chose something like going back to Japan from America, for example
Change any one taken that to change jobs to whether it company with foreign manufacturers
I was not sweet, either.
It was rather a series of suffering
So the change is not sweet
On the other hand, looking back, my own growth grew greatly in such a change
It was the time when it was the fastest growing when I was clapping and trying hard while somehow
It’s a world
Have risen change the speed of the in kind, which will also become bigger and bigger the deflection width
Perhaps those who are active in
Growing over this painful exhibition
And people say so enjoy the process itself is probably working future
I’m sure
This time it is from here I found Facebook in the change that is happening in the world is the most
I would like to talk about three things that I am paying attention to
First one eye
It’s Mobile Shift
It is said that now are 5 billion people who have a contract to a mobile phone in the world
And it is said that it is over 7 billion when it is based on round-trip
This 5 billion figure
For example, someone who has access to a clean toilet
There are also indicators that there are more than people who have toothbrushes
Looking at such a number scales it is probably a few years ago that everyone probably wants the world to mobile
I think I heard a story like it seems that I should see this
Now that mobile phone mobile has penetrated world infrastructure now
To be a mobile world we are managing a global platform
It is a real feeling of
And another one like this mobile shift There is an important trend
It is a trend that the way people and people are connected evolve and diversify
What do you mean, for example, a while ago Everyone go to Italy and see a beautiful view
Or, if it is Kyoto , I will go to Arashiyama and see beautiful autumn leaves Then it is in text
I I I think that was selling with’m Arashiyama of autumn leaves beautiful
It is still a time of gratitude
And the camera is mounted on a mobile phone and copy layers, such as to such shares as e-mail
How it was when the function say stick
I will communicate with photos
Of course, the autumn leaves of Arashiyama are better conveyed by photography
For example, we run a platform called Instagram
Now and instant times in Japan beyond the many active account of the month is 8 in the world
A word like that is born Instagram G
Naturally Inn Star grams himself I’ve been in quite various efforts but more than that
Everyone in this life car user
The way of communication of communication shifted from text to visual
We think that I got on such a very big trend
Is the penetration of happens to or smartphone after this
It is said that 58 million people also have smartphones in Japan
And having a smartphone in the palm of each person
It means that there is a high precision video camera
I have a grandpa in Nagoya when I was little
Just holding a projector and a video camera was just a city hero That is now
What will happen if you are in the palm of everyone
How to connect a person is a movie
Rich communication with video This is the middle of communication now
I will
More than 8 billion videos are actually played daily on Facebook each day even on Facebook
Today as well, 8 billion footballs are about 8 billion breaths, and moving images are people’s
We walked in the middle of communication
Then what will happen in the future? Perhaps when looking at the span of 10 years
Even if the opponent is not in Arashiyama using technology such as br or ar
You can see the scenery yourself with the will of the opponent
And the world that communicates while sharing the scenery is 10 years
We believe that it will come in a span
There is a moving picture in the middle now
And last trend It is a world connected worldwide
This is for example 2 billion people in facebook this month is exactly the same
I use the platform monthly every month
And we freely take the lead and communication in the 2 billion people
India and the United States Ya if the old days what it such to say in this, for example, business
When I think about doing business in Europe
Perhaps local and flew to the other side and various negotiation with the other side of the business practices
Finally after putting the team on
starting line I think that it was probably the standard
now
At this venue Internet is connected
It is if a single is a single or a smart phone PC
Directly heading for people who are likely to get their own services from 2 billion people
Or the communication
It is an era where you can do such things as connecting and selling things
This is obviously how to connect in the world How to communicate
And very big in business
It is a paradigm shift
In this way, various trends are taking place in the world. Among them, the world is mobile
I ‘m telling you
And people-to-people ties right in the middle of right now
It is becoming a visual animation
And change to say that is coming that kind of world that border is no longer connected to the world
I talked about
And when such a big change is taking place naturally there is a big opportunity
I will
But, firmly grasp that kind of change
And when I thought I would give an impact
Be sure to not only crazy ness what kind of trend is happening with myself
Calmly look at what you want to do specifically to face each other
It has become a very important kind of point of view
And it says another facebook, for example, came up to this scale is crazy
You want to improve the world a little bit by connecting all over the world not only Ness
I want to open That kind of belief I have kept it for a long time and I’ve been there for so many years
is
So just say I’m going to change and go over here
Just trying something for crazy just is not good I really want to get an impact
Then decide the trend
I judge myself as calmly and I will go to the impact with a belief
I think that it is extremely important to say
Finally
I would like to introduce words that facebook employees prefer to use
It’s adventure is not yet finished only 1%
There remains still 99 percent from this
It’s serious but exciting while enjoying it While it’s exciting, it’s meaningless like that.
It is most of you are probably in the sense that an impact on the world
I think that it is still in such phase of 99% from here
I’m sure it’s going to be exciting adventure
I would like you to proceed at full speed all the time Thank you for your kind attention
Was
[applause]
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