nutmeg grows in a tiny group of islands in the Far East of Indonesia called the
in the Far East of Indonesia called the
in the Far East of Indonesia called the Bandit there’s only about five or six
Bandit there’s only about five or six
Bandit there’s only about five or six little islands where these trade group
meet jan pieterszoon coen accountant
meet jan pieterszoon coen accountant spice trader and oh yeah killer
spice trader and oh yeah killer
spice trader and oh yeah killer so I’m Yan Peterson Cohen and I want to
so I’m Yan Peterson Cohen and I want to
so I’m Yan Peterson Cohen and I want to be in complete control of the Nutmeg and
be in complete control of the Nutmeg and
be in complete control of the Nutmeg and so my method is basically a scorched
so my method is basically a scorched
so my method is basically a scorched earth policy but why would anyone scorch
earth policy but why would anyone scorch
earth policy but why would anyone scorch earth over a nutmeg
earth over a nutmeg
earth over a nutmeg well nutmeg is thought to ward off
well nutmeg is thought to ward off
well nutmeg is thought to ward off plague and plague was a feature not an
plague and plague was a feature not an
plague and plague was a feature not an option of the 16th century
option of the 16th century
option of the 16th century so people want nutmeg there’s just one
so people want nutmeg there’s just one
so people want nutmeg there’s just one problem
problem
problem it required ships acquired men it
it required ships acquired men it
it required ships acquired men it required sending products to the east so
required sending products to the east so
required sending products to the east so that you could do the trading all of
that you could do the trading all of
that you could do the trading all of this required a huge amount of money
this required a huge amount of money
this required a huge amount of money that no individual could have afforded
that no individual could have afforded
that no individual could have afforded so the Dutch invent a little something
so the Dutch invent a little something
so the Dutch invent a little something called modern capitalism they create a
called modern capitalism they create a
called modern capitalism they create a private company the Dutch East India
private company the Dutch East India
private company the Dutch East India Company and it is a stockholder funded
Company and it is a stockholder funded
Company and it is a stockholder funded corporation and the beauty of this was
corporation and the beauty of this was
corporation and the beauty of this was that it spread the risk all sorts of
that it spread the risk all sorts of
that it spread the risk all sorts of people would buy stock so it wasn’t just
people would buy stock so it wasn’t just
people would buy stock so it wasn’t just something that the elite bought into
something that the elite bought into
something that the elite bought into well-heeled Dutch citizens could invest
well-heeled Dutch citizens could invest
well-heeled Dutch citizens could invest in the East India Company more investors
in the East India Company more investors
in the East India Company more investors means the risk is shared among more
means the risk is shared among more
means the risk is shared among more people which makes that risk easier to
people which makes that risk easier to
people which makes that risk easier to take on um DAO to genius absolute genius
once you begin to develop trade routes
once you begin to develop trade routes you start developed trading
you start developed trading
you start developed trading relationships you started having stock
relationships you started having stock
relationships you started having stock markets you have to start setting prices
markets you have to start setting prices
markets you have to start setting prices you have to have a consumer who you’ve
you have to have a consumer who you’ve
you have to have a consumer who you’ve sold to you to the beginnings of all of
sold to you to the beginnings of all of
sold to you to the beginnings of all of the structures we see in capitalism
the structures we see in capitalism
the structures we see in capitalism there’s our quest for flavor requires a
there’s our quest for flavor requires a
there’s our quest for flavor requires a wholly new economic model one that will
wholly new economic model one that will
wholly new economic model one that will fundamentally redefine human
fundamentally redefine human
fundamentally redefine human relationships and remember our friend
relationships and remember our friend
relationships and remember our friend John Peters une Cohen people go out to
John Peters une Cohen people go out to
John Peters une Cohen people go out to the Banda Islands and he will take one
the Banda Islands and he will take one
the Banda Islands and he will take one look around and say this is a pretty
look around and say this is a pretty
look around and say this is a pretty inefficient operation in the Dutch East
inefficient operation in the Dutch East
inefficient operation in the Dutch East India Company well so will you go back
India Company well so will you go back
India Company well so will you go back and make it better
and make it better
and make it better Cohen’s version of better is pretty
Cohen’s version of better is pretty
Cohen’s version of better is pretty terrifying when Banda Islanders begin
terrifying when Banda Islanders begin
terrifying when Banda Islanders begin selling to his British competitors he
selling to his British competitors he
selling to his British competitors he gives new meaning to the term cutthroat
gives new meaning to the term cutthroat
gives new meaning to the term cutthroat capitalism they was subjected to one of
capitalism they was subjected to one of
capitalism they was subjected to one of the most severe colonial regimes you can
the most severe colonial regimes you can
the most severe colonial regimes you can imagine he essentially wipes out the
imagine he essentially wipes out the
imagine he essentially wipes out the entire pipe of thousands and thousands
entire pipe of thousands and thousands
entire pipe of thousands and thousands of people and it works the Dutch do get
of people and it works the Dutch do get
of people and it works the Dutch do get a monopoly on nothing the only problem
a monopoly on nothing the only problem
a monopoly on nothing the only problem they had was that one of the Nutmeg
they had was that one of the Nutmeg
they had was that one of the Nutmeg violins was a teeny little slice of land
violins was a teeny little slice of land
violins was a teeny little slice of land called room but it was owned by the
called room but it was owned by the
called room but it was owned by the British so the Dutch and the British
British so the Dutch and the British
British so the Dutch and the British actually went to war over room and the
actually went to war over room and the
actually went to war over room and the treaty that ended the war gave roon in
treaty that ended the war gave roon in
treaty that ended the war gave roon in its Nutmeg to the Dutch part of that
its Nutmeg to the Dutch part of that
its Nutmeg to the Dutch part of that agreement was that a small island called
agreement was that a small island called
agreement was that a small island called New Amsterdam was going to be given to
New Amsterdam was going to be given to
New Amsterdam was going to be given to the British and it was renamed New York
the British and it was renamed New York
the British and it was renamed New York nutmeg made Manhattan
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