I’m Daniel pink and I’m gonna show you how to use some diabolical psychology
how to use some diabolical psychology
how to use some diabolical psychology for the greater good are you ready we’ve
for the greater good are you ready we’ve
for the greater good are you ready we’ve all been there you’re at a store you buy
all been there you’re at a store you buy
all been there you’re at a store you buy your stuff in the cashier hands you a
your stuff in the cashier hands you a
your stuff in the cashier hands you a plastic bag we don’t think about it but
plastic bag we don’t think about it but
plastic bag we don’t think about it but we should we decided to force people to
we should we decided to force people to
we should we decided to force people to think about the consequences of using
think about the consequences of using
think about the consequences of using plastic bags we went to a grocery store
plastic bags we went to a grocery store
plastic bags we went to a grocery store and we had the checkout clubs give
and we had the checkout clubs give
and we had the checkout clubs give people a choice
people a choice
people a choice hi there would you like a reusable bag
hi there would you like a reusable bag
hi there would you like a reusable bag or would you like to choke a baby seal
or would you like to choke a baby seal
or would you like to choke a baby seal Gia’s like a reasonable value would you
Gia’s like a reasonable value would you
Gia’s like a reasonable value would you like to kill a baby suit yeah it’s a
like to kill a baby suit yeah it’s a
like to kill a baby suit yeah it’s a little hard but it worked
little hard but it worked
little hard but it worked people are often blind to the
people are often blind to the
people are often blind to the consequences of their actions so making
consequences of their actions so making
consequences of their actions so making those consequences more apparent can
those consequences more apparent can
those consequences more apparent can redirect their behavior so when people
redirect their behavior so when people
redirect their behavior so when people look at a bag and they realize that this
look at a bag and they realize that this
look at a bag and they realize that this bag might be something that a seal a
bag might be something that a seal a
bag might be something that a seal a baby seal could choke on
baby seal could choke on
baby seal could choke on well they might do something differently
well they might do something differently
well they might do something differently there are lots of things that you can do
there are lots of things that you can do
there are lots of things that you can do to take what we learned in this
to take what we learned in this
to take what we learned in this experiment and apply it in your own life
experiment and apply it in your own life
experiment and apply it in your own life suppose you’re in office and you want
suppose you’re in office and you want
suppose you’re in office and you want people to recycle you can set up two
people to recycle you can set up two
people to recycle you can set up two bins next to one you can have a sign
bins next to one you can have a sign
bins next to one you can have a sign that says this is for people who care
that says this is for people who care
that says this is for people who care about the environment they’re going to
about the environment they’re going to
about the environment they’re going to move to their children next to the
move to their children next to the
move to their children next to the second one this is for people who don’t
second one this is for people who don’t
second one this is for people who don’t care at all my guess is that you’re
care at all my guess is that you’re
care at all my guess is that you’re gonna get a lot more recycling because
gonna get a lot more recycling because
gonna get a lot more recycling because no one wants to be identified behaving
no one wants to be identified behaving
no one wants to be identified behaving badly and that’s the key point here if
badly and that’s the key point here if
badly and that’s the key point here if you want to stop bad behavior there are
you want to stop bad behavior there are
you want to stop bad behavior there are two things that you can do you can take
two things that you can do you can take
two things that you can do you can take private if you get here and make it
private if you get here and make it
private if you get here and make it public and you can show people the
public and you can show people the
public and you can show people the consequences of their actions if we all
consequences of their actions if we all
consequences of their actions if we all do that we can make the world a better
do that we can make the world a better
do that we can make the world a better place remember we’re working for the
place remember we’re working for the
place remember we’re working for the greater good here until next time I’m
greater good here until next time I’m
greater good here until next time I’m Daniel pink just click below for more
Daniel pink just click below for more
Daniel pink just click below for more crowd control tips and remember to
crowd control tips and remember to
crowd control tips and remember to subscribe to the National Geographic
subscribe to the National Geographic
subscribe to the National Geographic Channel on YouTube
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