Fish Pharm | National Geographic

my name is Oliver Oh Bertie my design

my name is Oliver Oh Bertie my design editor for National Geographic magazine

editor for National Geographic magazine

editor for National Geographic magazine the EPA had conducted some studies at

the EPA had conducted some studies at

the EPA had conducted some studies at sites around the country wondering if

sites around the country wondering if

sites around the country wondering if all the pharmaceuticals that we’ve been

all the pharmaceuticals that we’ve been

all the pharmaceuticals that we’ve been prescribed we’ve taken our ending up in

prescribed we’ve taken our ending up in

prescribed we’ve taken our ending up in our watersheds and ending up in the

our watersheds and ending up in the

our watersheds and ending up in the wildlife when we certain looking at the

wildlife when we certain looking at the

wildlife when we certain looking at the results of the amount of medications

results of the amount of medications

results of the amount of medications that are showing up in these fish we

that are showing up in these fish we

that are showing up in these fish we thought we do with that and I said well

thought we do with that and I said well

thought we do with that and I said well it’s easy we’ll just make a fish out of

it’s easy we’ll just make a fish out of

it’s easy we’ll just make a fish out of pills all the green and yellow ones are

pills all the green and yellow ones are

pills all the green and yellow ones are the antidepressants Prozac and the tiny

the antidepressants Prozac and the tiny

the antidepressants Prozac and the tiny white ones that make up the dorsal fins

white ones that make up the dorsal fins

white ones that make up the dorsal fins are a generic version then we’ve got an

are a generic version then we’ve got an

are a generic version then we’ve got an antihypertensive medication for the air

antihypertensive medication for the air

antihypertensive medication for the air bubbles the bright magenta pills and the

bubbles the bright magenta pills and the

bubbles the bright magenta pills and the blue pills are both antihistamines and

blue pills are both antihistamines and

blue pills are both antihistamines and the pink pills are an anti-seizure

the pink pills are an anti-seizure

the pink pills are an anti-seizure medication the eye of the fish is also

medication the eye of the fish is also

medication the eye of the fish is also anti-seizure medication but in a higher

anti-seizure medication but in a higher

anti-seizure medication but in a higher dosage

dosage

dosage the joy of working on pieces like this

the joy of working on pieces like this

the joy of working on pieces like this at National Geographic is that you get

at National Geographic is that you get

at National Geographic is that you get to communicate a message is very serious

to communicate a message is very serious

to communicate a message is very serious and very important but you can do it in

and very important but you can do it in

and very important but you can do it in a playful way that invites people in and

a playful way that invites people in and

a playful way that invites people in and gets them to look twice