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What’s My Video Strategy – Ask Evan


hi I’m Evan Carmichael welcome to

hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s

another edition of ask Evan in today’s

another edition of ask Evan in today’s video I’m going to answer question from

video I’m going to answer question from

video I’m going to answer question from one of my readers in Oro who is asking

one of my readers in Oro who is asking

one of my readers in Oro who is asking about the videos that I make how I make

about the videos that I make how I make

about the videos that I make how I make them and why I made them so specifically

them and why I made them so specifically

them and why I made them so specifically wrote in asking hi Evan you are just a

wrote in asking hi Evan you are just a

wrote in asking hi Evan you are just a great guy for being consistent with your

great guy for being consistent with your

great guy for being consistent with your messages thank you I have two questions

messages thank you I have two questions

messages thank you I have two questions for you one in what way do these

for you one in what way do these

for you one in what way do these messages you send to people positively

messages you send to people positively

messages you send to people positively impact your business I mean economically

impact your business I mean economically

impact your business I mean economically or financially and to do you have people

or financially and to do you have people

or financially and to do you have people working on them and sending them out for

working on them and sending them out for

working on them and sending them out for you or do you have to write and work on

you or do you have to write and work on

you or do you have to write and work on people’s questions new ideas

people’s questions new ideas

people’s questions new ideas continuously when do you have the core

continuously when do you have the core

continuously when do you have the core of your business to take care of as well

of your business to take care of as well

of your business to take care of as well I want to say something like this but I

I want to say something like this but I

I want to say something like this but I need to know if it’s worth my while

need to know if it’s worth my while

need to know if it’s worth my while thanks andorra so a couple of ideas here

thanks andorra so a couple of ideas here

thanks andorra so a couple of ideas here for you on on how i create these videos

for you on on how i create these videos

for you on on how i create these videos most of the videos that i create come

most of the videos that i create come

most of the videos that i create come from reader questions just like this

from reader questions just like this

from reader questions just like this just like the one that you wrote in I

just like the one that you wrote in I

just like the one that you wrote in I don’t make money from these videos

don’t make money from these videos

don’t make money from these videos sometimes they’re sponsored by a

sometimes they’re sponsored by a

sometimes they’re sponsored by a corporate partner but most of videos are

corporate partner but most of videos are

corporate partner but most of videos are not sponsored I do the videos because I

not sponsored I do the videos because I

not sponsored I do the videos because I really like helping out entrepreneurs

really like helping out entrepreneurs

really like helping out entrepreneurs and this is what gets me excited I’ll

and this is what gets me excited I’ll

and this is what gets me excited I’ll usually create the videos once a week

usually create the videos once a week

usually create the videos once a week and then send them out during during the

and then send them out during during the

and then send them out during during the week once a day and it’s the best for my

week once a day and it’s the best for my

week once a day and it’s the best for my week you know answering reader questions

week you know answering reader questions

week you know answering reader questions and be able to create these videos for

and be able to create these videos for

and be able to create these videos for you guys I do almost everything myself

you guys I do almost everything myself

you guys I do almost everything myself so I’m you know staring at my camera

so I’m you know staring at my camera

so I’m you know staring at my camera that i set up myself what I usually do

that i set up myself what I usually do

that i set up myself what I usually do is print off the questions that I have

is print off the questions that I have

is print off the questions that I have for the week so if you see here I’ve got

for the week so if you see here I’ve got

for the week so if you see here I’ve got you know my pages of questions and I’ll

you know my pages of questions and I’ll

you know my pages of questions and I’ll write notes under what I want to say but

write notes under what I want to say but

write notes under what I want to say but usually they’ll just be free styling you

usually they’ll just be free styling you

usually they’ll just be free styling you know whatever comes into my mind as I’m

know whatever comes into my mind as I’m

know whatever comes into my mind as I’m talking about in whatever question that

talking about in whatever question that

talking about in whatever question that that’s been asked the only part that i

that’s been asked the only part that i

that’s been asked the only part that i outsource right now is the video editing

outsource right now is the video editing

outsource right now is the video editing so i started doing all of that myself

so i started doing all of that myself

so i started doing all of that myself and i found that you know I wasn’t the

and i found that you know I wasn’t the

and i found that you know I wasn’t the best video editor was okay at but time

best video editor was okay at but time

best video editor was okay at but time to bring on

to bring on

to bring on a little more professional and so I’ve

a little more professional and so I’ve

a little more professional and so I’ve hired somebody Assad who is my video

hired somebody Assad who is my video

hired somebody Assad who is my video editor and once i’m finished with these

editor and once i’m finished with these

editor and once i’m finished with these recordings i put to my computer put them

recordings i put to my computer put them

recordings i put to my computer put them in dropbox send them over sad and he

in dropbox send them over sad and he

in dropbox send them over sad and he makes him look great with the intro and

makes him look great with the intro and

makes him look great with the intro and the music and all that sent them back to

the music and all that sent them back to

the music and all that sent them back to me and then I’ll be the one posting it

me and then I’ll be the one posting it

me and then I’ll be the one posting it on youtube and posted on my facebook

on youtube and posted on my facebook

on youtube and posted on my facebook channel and Twitter and all that stuff

channel and Twitter and all that stuff

channel and Twitter and all that stuff so I do most of the work myself and

so I do most of the work myself and

so I do most of the work myself and right now you know the only revenue

right now you know the only revenue

right now you know the only revenue model from it typically is when I get

model from it typically is when I get

model from it typically is when I get some of the videos partnered with a

some of the videos partnered with a

some of the videos partnered with a corporate sponsor but for the most part

corporate sponsor but for the most part

corporate sponsor but for the most part I do it because I really like it you

I do it because I really like it you

I do it because I really like it you know one of the best parts of my week

know one of the best parts of my week

know one of the best parts of my week and I really enjoy helping entrepreneurs

and I really enjoy helping entrepreneurs

and I really enjoy helping entrepreneurs when I first started my website I was

when I first started my website I was

when I first started my website I was just sharing information there was no

just sharing information there was no

just sharing information there was no business model behind it I was just

business model behind it I was just

business model behind it I was just following something I was super excited

following something I was super excited

following something I was super excited about really passionate about and

about really passionate about and

about really passionate about and trusted that somewhere in the future the

trusted that somewhere in the future the

trusted that somewhere in the future the dots would connect in terms of my

dots would connect in terms of my

dots would connect in terms of my regular business I have a team working

regular business I have a team working

regular business I have a team working with me and they run most of my business

with me and they run most of my business

with me and they run most of my business for me so I’m lucky that you built it up

for me so I’m lucky that you built it up

for me so I’m lucky that you built it up to a certain point where i’m not really

to a certain point where i’m not really

to a certain point where i’m not really doing much on a day-to-day stuff so i

doing much on a day-to-day stuff so i

doing much on a day-to-day stuff so i can spend more time doing this kind of

can spend more time doing this kind of

can spend more time doing this kind of stuff which i really enjoy helping out

stuff which i really enjoy helping out

stuff which i really enjoy helping out other entrepreneurs so i’m following the

other entrepreneurs so i’m following the

other entrepreneurs so i’m following the same path of the videos right now there

same path of the videos right now there

same path of the videos right now there isn’t really a big business model behind

isn’t really a big business model behind

isn’t really a big business model behind it but i’m trusting that somewhere in

it but i’m trusting that somewhere in

it but i’m trusting that somewhere in the future the docs will connect because

the future the docs will connect because

the future the docs will connect because I’m doing something I’m really excited

I’m doing something I’m really excited

I’m doing something I’m really excited and passionate about and hopefully I’ve

and passionate about and hopefully I’ve

and passionate about and hopefully I’ve been valued to to my client to the

been valued to to my client to the

been valued to to my client to the entrepreneur community like you guys so

entrepreneur community like you guys so

entrepreneur community like you guys so in terms of if this is something that

in terms of if this is something that

in terms of if this is something that you should focus on or not I would

you should focus on or not I would

you should focus on or not I would really say make sure you’re super

really say make sure you’re super

really say make sure you’re super excited and passionate about it that way

excited and passionate about it that way

excited and passionate about it that way you’ll put in the work to make sure

you’ll put in the work to make sure

you’ll put in the work to make sure there’s a good product nut you know

there’s a good product nut you know

there’s a good product nut you know it’ll start to take off if you’re not

it’ll start to take off if you’re not

it’ll start to take off if you’re not really excited about if you see it just

really excited about if you see it just

really excited about if you see it just as a marketing opportunity then it may

as a marketing opportunity then it may

as a marketing opportunity then it may not be something that you will end up

not be something that you will end up

not be something that you will end up committing to you you’ll probably quit

committing to you you’ll probably quit

committing to you you’ll probably quit it the first giant hurdle that you face

it the first giant hurdle that you face

it the first giant hurdle that you face so when I started these videos I did a

so when I started these videos I did a

so when I started these videos I did a super low budget you know I had a tiny

super low budget you know I had a tiny

super low budget you know I had a tiny flip camera that was under hundred bucks

flip camera that was under hundred bucks

flip camera that was under hundred bucks and didn’t have a tripod didn’t have any

and didn’t have a tripod didn’t have any

and didn’t have a tripod didn’t have any lights did it out of my home or against

lights did it out of my home or against

lights did it out of my home or against a backdrop in my office and they were

a backdrop in my office and they were

a backdrop in my office and they were they were pretty bad if you go back to

they were pretty bad if you go back to

they were pretty bad if you go back to look at some of the videos you’ll see

look at some of the videos you’ll see

look at some of the videos you’ll see that that they were pretty bad and then

that that they were pretty bad and then

that that they were pretty bad and then as I got a couple

as I got a couple

as I got a couple them funded by a corporate partner I was

them funded by a corporate partner I was

them funded by a corporate partner I was able to invest in a better camera and

able to invest in a better camera and

able to invest in a better camera and lighting and I also learned a lot about

lighting and I also learned a lot about

lighting and I also learned a lot about you know how to make these videos a

you know how to make these videos a

you know how to make these videos a little bit better and so slowly so

little bit better and so slowly so

little bit better and so slowly so slowly they get better as money’s coming

slowly they get better as money’s coming

slowly they get better as money’s coming in so one of my business principles is

in so one of my business principles is

in so one of my business principles is not spending money to making money so

not spending money to making money so

not spending money to making money so they want to spend a lot of money on a

they want to spend a lot of money on a

they want to spend a lot of money on a project that i didn’t know if i was

project that i didn’t know if i was

project that i didn’t know if i was going to stick to or not and then as I

going to stick to or not and then as I

going to stick to or not and then as I got a little bit of money coming in from

got a little bit of money coming in from

got a little bit of money coming in from corporate partners I was able to invest

corporate partners I was able to invest

corporate partners I was able to invest and make these videos better but again

and make these videos better but again

and make these videos better but again most of them is just because I like

most of them is just because I like

most of them is just because I like having fun with you guys I like

having fun with you guys I like

having fun with you guys I like answering the questions and it’s just

answering the questions and it’s just

answering the questions and it’s just something i’m super passionate about and

something i’m super passionate about and

something i’m super passionate about and hopefully that leads somewhere down the

hopefully that leads somewhere down the

hopefully that leads somewhere down the road but can’t predict it right now so

road but can’t predict it right now so

road but can’t predict it right now so hopefully that answers your question if

hopefully that answers your question if

hopefully that answers your question if you guys liked the video and you like

you guys liked the video and you like

you guys liked the video and you like all these videos please give this one a

all these videos please give this one a

all these videos please give this one a thumbs-up and it also love to hear what

thumbs-up and it also love to hear what

thumbs-up and it also love to hear what you think about the videos and any

you think about the videos and any

you think about the videos and any comments might have if you want to leave

comments might have if you want to leave

comments might have if you want to leave one below this episode and stay tuned

one below this episode and stay tuned

one below this episode and stay tuned for netflix

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