hey it’s Evan Carmichael I believe that hungry entrepreneurs deserve help and
hungry entrepreneurs deserve help and
hungry entrepreneurs deserve help and today I’m doing another one of my Fiverr
today I’m doing another one of my Fiverr
today I’m doing another one of my Fiverr gigs where I’m reviewing a website
gigs where I’m reviewing a website
gigs where I’m reviewing a website someone who needs help and this time
someone who needs help and this time
someone who needs help and this time it’s not just somebody I know it’s one
it’s not just somebody I know it’s one
it’s not just somebody I know it’s one of my master my members named steven
of my master my members named steven
of my master my members named steven rosen and his website his star results I
rosen and his website his star results I
rosen and his website his star results I haven’t checked out a site in a while so
haven’t checked out a site in a while so
haven’t checked out a site in a while so he asked for some feedback this is a
he asked for some feedback this is a
he asked for some feedback this is a good surprise and I will see we can give
good surprise and I will see we can give
good surprise and I will see we can give him now Steven helps sales managers
him now Steven helps sales managers
him now Steven helps sales managers perform better so basically he takes
perform better so basically he takes
perform better so basically he takes sales people who are graded sales but
sales people who are graded sales but
sales people who are graded sales but suck at managing the team and he helps
suck at managing the team and he helps
suck at managing the team and he helps them become sales leaders so here we got
them become sales leaders so here we got
them become sales leaders so here we got in developing sales leaders so looking
in developing sales leaders so looking
in developing sales leaders so looking at the site I like the professional
at the site I like the professional
at the site I like the professional designer like the logo like this section
designer like the logo like this section
designer like the logo like this section here you know looks like you’ve you’ve
here you know looks like you’ve you’ve
here you know looks like you’ve you’ve done some work to find a professional
done some work to find a professional
done some work to find a professional design it maybe is a little bit
design it maybe is a little bit
design it maybe is a little bit cluttered but overall ok to start with
cluttered but overall ok to start with
cluttered but overall ok to start with I’m noticing a few things here that are
I’m noticing a few things here that are
I’m noticing a few things here that are being pulled from my side some so maybe
being pulled from my side some so maybe
being pulled from my side some so maybe best practices this part here let me let
best practices this part here let me let
best practices this part here let me let me show you guys my site so here right
me show you guys my site so here right
me show you guys my site so here right like it please +1 it thanks we basically
like it please +1 it thanks we basically
like it please +1 it thanks we basically got word for word like it please + want
got word for word like it please + want
got word for word like it please + want to thank so you’re ripping off my code
to thank so you’re ripping off my code
to thank so you’re ripping off my code Steven but no that’s okay I’m glad to be
Steven but no that’s okay I’m glad to be
Steven but no that’s okay I’m glad to be able to share some best practices you’re
able to share some best practices you’re
able to share some best practices you’re just missing the signature I’ve got the
just missing the signature I’ve got the
just missing the signature I’ve got the oven here the other thing is there’s a
oven here the other thing is there’s a
oven here the other thing is there’s a tool here that I use on a site called
tool here that I use on a site called
tool here that I use on a site called add this that allows people to share it
add this that allows people to share it
add this that allows people to share it print it tweet it whatever and that
print it tweet it whatever and that
print it tweet it whatever and that looks like Stevens done that as well so
looks like Stevens done that as well so
looks like Stevens done that as well so hey wait a way to copy some best
hey wait a way to copy some best
hey wait a way to copy some best practices and see if it works for you or
practices and see if it works for you or
practices and see if it works for you or not now for SEO I know steven is trying
not now for SEO I know steven is trying
not now for SEO I know steven is trying to drive people to his site who are
to drive people to his site who are
to drive people to his site who are sales managers one of the keywords is
sales managers one of the keywords is
sales managers one of the keywords is trying to rank for sales management
trying to rank for sales management
trying to rank for sales management training or sales management coaching or
training or sales management coaching or
training or sales management coaching or consulting one of the things we’re going
consulting one of the things we’re going
consulting one of the things we’re going to look at right away for Google is your
to look at right away for Google is your
to look at right away for Google is your your title tag and here this is your
your title tag and here this is your
your title tag and here this is your title tag it reads leadership and
title tag it reads leadership and
title tag it reads leadership and management coaching transforms managers
management coaching transforms managers
management coaching transforms managers to leaders so nothing about sales so you
to leaders so nothing about sales so you
to leaders so nothing about sales so you definitely want to put sales management
definitely want to put sales management
definitely want to put sales management coaching sales management training
coaching sales management training
coaching sales management training whatever the most important keyword is
whatever the most important keyword is
whatever the most important keyword is right up there that’s the easy quick fix
right up there that’s the easy quick fix
right up there that’s the easy quick fix the next thing I do is you want to have
the next thing I do is you want to have
the next thing I do is you want to have content and especially your home page it
content and especially your home page it
content and especially your home page it gives you your best chance of ranking
gives you your best chance of ranking
gives you your best chance of ranking you have a page rank 3 here on your
you have a page rank 3 here on your
you have a page rank 3 here on your homepage I put at least 500 words of
homepage I put at least 500 words of
homepage I put at least 500 words of content and talk about
content and talk about
content and talk about what makes you special what’s your
what makes you special what’s your
what makes you special what’s your mantra you know even what we what I just
mantra you know even what we what I just
mantra you know even what we what I just talked about at the the opening of this
talked about at the the opening of this
talked about at the the opening of this video how sales people suck at managing
video how sales people suck at managing
video how sales people suck at managing people they’re great at sales but they
people they’re great at sales but they
people they’re great at sales but they they’re not great sales managers is that
they’re not great sales managers is that
they’re not great sales managers is that a whole new skill to learn and you can
a whole new skill to learn and you can
a whole new skill to learn and you can help them put in something like that in
help them put in something like that in
help them put in something like that in would help you not only convert people a
would help you not only convert people a
would help you not only convert people a little bit better but also drive more
little bit better but also drive more
little bit better but also drive more targeted traffic it’ll help you boost
targeted traffic it’ll help you boost
targeted traffic it’ll help you boost your rankings for that keyword let’s dig
your rankings for that keyword let’s dig
your rankings for that keyword let’s dig it a little more so here’s a picture of
it a little more so here’s a picture of
it a little more so here’s a picture of Stephen and that’s a that’s one of his
Stephen and that’s a that’s one of his
Stephen and that’s a that’s one of his videos let’s dig in on the about Stephen
videos let’s dig in on the about Stephen
videos let’s dig in on the about Stephen page and see what we can find it’s great
page and see what we can find it’s great
page and see what we can find it’s great to have an about page again it looks
to have an about page again it looks
to have an about page again it looks really professional it’s nice smiling
really professional it’s nice smiling
really professional it’s nice smiling picture maybe a little bit dated but
picture maybe a little bit dated but
picture maybe a little bit dated but it’s great to have a nice smiling
it’s great to have a nice smiling
it’s great to have a nice smiling picture again it looks a little thin on
picture again it looks a little thin on
picture again it looks a little thin on the content so I add more content in
the content so I add more content in
the content so I add more content in here again at least 500 words I’d may be
here again at least 500 words I’d may be
here again at least 500 words I’d may be subdivided with with bolded sub
subdivided with with bolded sub
subdivided with with bolded sub headlines to make it easier to read and
headlines to make it easier to read and
headlines to make it easier to read and if you’re up for it since you’re already
if you’re up for it since you’re already
if you’re up for it since you’re already doing video make this video to make the
doing video make this video to make the
doing video make this video to make the about stephen video that makes me want
about stephen video that makes me want
about stephen video that makes me want to watch and help build a personal
to watch and help build a personal
to watch and help build a personal relationship with the people who are
relationship with the people who are
relationship with the people who are coming to your site if somebody is going
coming to your site if somebody is going
coming to your site if somebody is going to sit there and watch your video then
to sit there and watch your video then
to sit there and watch your video then you have a much greater chance of
you have a much greater chance of
you have a much greater chance of converting them to have them contact you
converting them to have them contact you
converting them to have them contact you or buy your book or whatever you want
or buy your book or whatever you want
or buy your book or whatever you want them to do next I saw up here something
them to do next I saw up here something
them to do next I saw up here something about testimonials I was here in the in
about testimonials I was here in the in
about testimonials I was here in the in the NAB does asset testimonials link but
the NAB does asset testimonials link but
the NAB does asset testimonials link but there doesn’t seem to be anything here
there doesn’t seem to be anything here
there doesn’t seem to be anything here on the about page so I definitely link
on the about page so I definitely link
on the about page so I definitely link it not just have it in your nav because
it not just have it in your nav because
it not just have it in your nav because people may miss that and testimonials
people may miss that and testimonials
people may miss that and testimonials are key like you have it buried here on
are key like you have it buried here on
are key like you have it buried here on your navigation where I’d put it front
your navigation where I’d put it front
your navigation where I’d put it front and center probably take one or two of
and center probably take one or two of
and center probably take one or two of your best ones and put them up on your
your best ones and put them up on your
your best ones and put them up on your homepage as well because it shows that
homepage as well because it shows that
homepage as well because it shows that people are saying good things about you
people are saying good things about you
people are saying good things about you and not just you saying about yourself
and not just you saying about yourself
and not just you saying about yourself so we’ve got some great feedback here
so we’ve got some great feedback here
so we’ve got some great feedback here it’s great you’re putting their logos in
it’s great you’re putting their logos in
it’s great you’re putting their logos in the name of the person so it’s more
the name of the person so it’s more
the name of the person so it’s more credible the design is nice what’s
credible the design is nice what’s
credible the design is nice what’s missing what I try to do is have
missing what I try to do is have
missing what I try to do is have pictures of people if you can find it
pictures of people if you can find it
pictures of people if you can find it here’s one Susan MacLennan and very
here’s one Susan MacLennan and very
here’s one Susan MacLennan and very short or she helped me break through key
short or she helped me break through key
short or she helped me break through key issues that were holding my business
issues that were holding my business
issues that were holding my business back from growth I don’t think I could
back from growth I don’t think I could
back from growth I don’t think I could have done as effectively or quickly
have done as effectively or quickly
have done as effectively or quickly without his help it’s a great
without his help it’s a great
without his help it’s a great testimonial we’ve got a logo here but I
testimonial we’ve got a logo here but I
testimonial we’ve got a logo here but I love to see up
love to see up
love to see up picture if you can for each person so
picture if you can for each person so
picture if you can for each person so Susan MacLennan let’s do a quick Google
Susan MacLennan let’s do a quick Google
Susan MacLennan let’s do a quick Google search see what we can find on her
Babylon is that the company Babylon yeah
Babylon is that the company Babylon yeah so let’s click on Babylon to an image
so let’s click on Babylon to an image
so let’s click on Babylon to an image search to see we can find so Susan
search to see we can find so Susan
search to see we can find so Susan MacLennan no real picture on here let’s
MacLennan no real picture on here let’s
MacLennan no real picture on here let’s see with the Google search ha so we’ve
see with the Google search ha so we’ve
see with the Google search ha so we’ve got some pictures here I don’t know if
got some pictures here I don’t know if
got some pictures here I don’t know if that Susan MacLennan or not but
that Susan MacLennan or not but
that Susan MacLennan or not but basically what you want to do it looks
basically what you want to do it looks
basically what you want to do it looks like it is a media media public
like it is a media media public
like it is a media media public relations and media training like that’s
relations and media training like that’s
relations and media training like that’s a great picture that’ll add a lot more
a great picture that’ll add a lot more
a great picture that’ll add a lot more to your testimonials page then then just
to your testimonials page then then just
to your testimonials page then then just having the name wow I don’t know how
having the name wow I don’t know how
having the name wow I don’t know how this guy shows up for Susan MacLennan
this guy shows up for Susan MacLennan
this guy shows up for Susan MacLennan anyway that’s an interesting picture
anyway that’s an interesting picture
anyway that’s an interesting picture back to the topic okay so this is a
back to the topic okay so this is a
back to the topic okay so this is a great page again I’d make this more
great page again I’d make this more
great page again I’d make this more front and center have a link on the
front and center have a link on the
front and center have a link on the about page and have one or two key
about page and have one or two key
about page and have one or two key testimonials on your homepage as well to
testimonials on your homepage as well to
testimonials on your homepage as well to help show more social proof and
help show more social proof and
help show more social proof and credibility let’s move on what else can
credibility let’s move on what else can
credibility let’s move on what else can we find here so let’s get into our
we find here so let’s get into our
we find here so let’s get into our services so services looks like you have
services so services looks like you have
services so services looks like you have one main kind of category page for
one main kind of category page for
one main kind of category page for everything and then you drill down into
everything and then you drill down into
everything and then you drill down into more pages coaching speaking consulting
more pages coaching speaking consulting
more pages coaching speaking consulting and training again very thin on content
and training again very thin on content
and training again very thin on content there’s no way this page is going to
there’s no way this page is going to
there’s no way this page is going to rank for anything so you want to spruce
rank for anything so you want to spruce
rank for anything so you want to spruce these up maybe done more work on the
these up maybe done more work on the
these up maybe done more work on the actual pages themselves so sales
actual pages themselves so sales
actual pages themselves so sales management training oh this is a big one
management training oh this is a big one
management training oh this is a big one for Steven this is what he wants to get
for Steven this is what he wants to get
for Steven this is what he wants to get more basically more clients who are
more basically more clients who are
more basically more clients who are interested in his sales management
interested in his sales management
interested in his sales management training services so this will be a key
training services so this will be a key
training services so this will be a key page his greatest got a hearing in a
page his greatest got a hearing in a
page his greatest got a hearing in a title tag he’s got it in a URL sales
title tag he’s got it in a URL sales
title tag he’s got it in a URL sales range of training he’s got it here in
range of training he’s got it here in
range of training he’s got it here in his content that’s great but again the
his content that’s great but again the
his content that’s great but again the content looks pretty thin not enough
content looks pretty thin not enough
content looks pretty thin not enough words so 500 words plus on each page and
words so 500 words plus on each page and
words so 500 words plus on each page and I’d probably wouldn’t I don’t know why
I’d probably wouldn’t I don’t know why
I’d probably wouldn’t I don’t know why you did this well you have people have
you did this well you have people have
you did this well you have people have to click on the plus each time I just
to click on the plus each time I just
to click on the plus each time I just give them the information you’re making
give them the information you’re making
give them the information you’re making them do more work and I don’t think it’s
them do more work and I don’t think it’s
them do more work and I don’t think it’s going to help you so more content and
going to help you so more content and
going to help you so more content and make it simpler because this would be a
make it simpler because this would be a
make it simpler because this would be a great page you try to get ranked so you
great page you try to get ranked so you
great page you try to get ranked so you don’t have to spend money on Adwords and
don’t have to spend money on Adwords and
don’t have to spend money on Adwords and I’ve
I’ve
I’ve Tyson to get people to come in you can
Tyson to get people to come in you can
Tyson to get people to come in you can rank organically for these kinds of
rank organically for these kinds of
rank organically for these kinds of keywords maybe a couple more links let’s
keywords maybe a couple more links let’s
keywords maybe a couple more links let’s look at the blog so we got I know steve
look at the blog so we got I know steve
look at the blog so we got I know steve is a is a writer on on my side too and
is a is a writer on on my side too and
is a is a writer on on my side too and it’s pretty active so he’s he thinks of
it’s pretty active so he’s he thinks of
it’s pretty active so he’s he thinks of content marketing as a key strategy for
content marketing as a key strategy for
content marketing as a key strategy for him which is great and I agree so this
him which is great and I agree so this
him which is great and I agree so this is the most recent blog post it’s nice
is the most recent blog post it’s nice
is the most recent blog post it’s nice that the design is consistent across all
that the design is consistent across all
that the design is consistent across all the pages so it’s great again
the pages so it’s great again
the pages so it’s great again professionally looking so this is his
professionally looking so this is his
professionally looking so this is his article not but I mean not judging the
article not but I mean not judging the
article not but I mean not judging the content quality but just looking at the
content quality but just looking at the
content quality but just looking at the designer looks ok again it doesn’t look
designer looks ok again it doesn’t look
designer looks ok again it doesn’t look like it’s enough words if you’re going
like it’s enough words if you’re going
like it’s enough words if you’re going to spend time writing articles i
to spend time writing articles i
to spend time writing articles i definitely recommend spending time
definitely recommend spending time
definitely recommend spending time writing 500-plus words and writing fewer
writing 500-plus words and writing fewer
writing 500-plus words and writing fewer of them because you’re going to get a
of them because you’re going to get a
of them because you’re going to get a bigger bang for your buck you’re going
bigger bang for your buck you’re going
bigger bang for your buck you’re going to get more traffic Google likes longer
to get more traffic Google likes longer
to get more traffic Google likes longer articles then these short ones that will
articles then these short ones that will
articles then these short ones that will not help drive a ton of traffic so
not help drive a ton of traffic so
not help drive a ton of traffic so something to think about and then maybe
something to think about and then maybe
something to think about and then maybe let’s just check out this contact page
let’s just check out this contact page
let’s just check out this contact page if I want to do business with Stephen
if I want to do business with Stephen
if I want to do business with Stephen what do I have to do so we’ve got we’ve
what do I have to do so we’ve got we’ve
what do I have to do so we’ve got we’ve got all the information squares a
got all the information squares a
got all the information squares a contact form you’ll find people don’t
contact form you’ll find people don’t
contact form you’ll find people don’t often fill that out too much but it’s
often fill that out too much but it’s
often fill that out too much but it’s great to have other options so we’ve got
great to have other options so we’ve got
great to have other options so we’ve got the address phone number office in
the address phone number office in
the address phone number office in mobile we’ve got an email website
mobile we’ve got an email website
mobile we’ve got an email website business hours it’s great social media
business hours it’s great social media
business hours it’s great social media network that’s awesome i notice at the
network that’s awesome i notice at the
network that’s awesome i notice at the top to the social media is here and also
top to the social media is here and also
top to the social media is here and also the phone number and email address are
the phone number and email address are
the phone number and email address are at the top of every page which is great
at the top of every page which is great
at the top of every page which is great I maybe make that a clickable link so
I maybe make that a clickable link so
I maybe make that a clickable link so people don’t have to copy paste but
people don’t have to copy paste but
people don’t have to copy paste but that’s definitely a great thing to have
that’s definitely a great thing to have
that’s definitely a great thing to have make it easy to be able to get in touch
make it easy to be able to get in touch
make it easy to be able to get in touch with you so one one quick look again at
with you so one one quick look again at
with you so one one quick look again at the homepage wait for that to load up so
the homepage wait for that to load up so
the homepage wait for that to load up so steven rosen off the coach speaker i’m
steven rosen off the coach speaker i’m
steven rosen off the coach speaker i’m going to give him a little plus one so
going to give him a little plus one so
going to give him a little plus one so you’re a 23 now Steven I hope you
you’re a 23 now Steven I hope you
you’re a 23 now Steven I hope you enjoyed this video hope you got some
enjoyed this video hope you got some
enjoyed this video hope you got some good feedback from it for those are you
good feedback from it for those are you
good feedback from it for those are you watching if you liked it please give it
watching if you liked it please give it
watching if you liked it please give it a thumbs up below it makes fun to do
a thumbs up below it makes fun to do
a thumbs up below it makes fun to do more for you and if you have a question
more for you and if you have a question
more for you and if you have a question about Steven’s website or
about Steven’s website or
about Steven’s website or by your own business I’d love to try to
by your own business I’d love to try to
by your own business I’d love to try to answer for you if you want to leave it
answer for you if you want to leave it
answer for you if you want to leave it in the comments section below thanks
in the comments section below thanks
in the comments section below thanks guys so much and I’ll see you soon
”
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