hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s
another edition of ask Evan in today’s
another edition of ask Evan in today’s video I’m going to answer question from
video I’m going to answer question from
video I’m going to answer question from one of my form readers GT who was asking
one of my form readers GT who was asking
one of my form readers GT who was asking about video marketing video blogs he’s
about video marketing video blogs he’s
about video marketing video blogs he’s expressed some frustration in watching
expressed some frustration in watching
expressed some frustration in watching long videos that don’t share any useful
long videos that don’t share any useful
long videos that don’t share any useful information and don’t have any text
information and don’t have any text
information and don’t have any text underneath the video to be able to kind
underneath the video to be able to kind
underneath the video to be able to kind of know what it’s about he hasn’t jumped
of know what it’s about he hasn’t jumped
of know what it’s about he hasn’t jumped on board the video marketing bandwagon
on board the video marketing bandwagon
on board the video marketing bandwagon yet it’s not convinced that it could
yet it’s not convinced that it could
yet it’s not convinced that it could work for his business and one of my
work for his business and one of my
work for his business and one of my thoughts on it so GT maybe I’ll be able
thoughts on it so GT maybe I’ll be able
thoughts on it so GT maybe I’ll be able to convince you with this video we’ll
to convince you with this video we’ll
to convince you with this video we’ll see what happens first of all when I
see what happens first of all when I
see what happens first of all when I include videos these short ask Kevin
include videos these short ask Kevin
include videos these short ask Kevin videos I always below include some text
videos I always below include some text
videos I always below include some text just to say what it’s about and what the
just to say what it’s about and what the
just to say what it’s about and what the question was you can kind of gauge if
question was you can kind of gauge if
question was you can kind of gauge if you want to read it or not or watch it
you want to read it or not or watch it
you want to read it or not or watch it or not and then for my longer videos a
or not and then for my longer videos a
or not and then for my longer videos a famous entrepreneur transcript to allow
famous entrepreneur transcript to allow
famous entrepreneur transcript to allow people to kind of get the points quickly
people to kind of get the points quickly
people to kind of get the points quickly if they want or they can sit and watch
if they want or they can sit and watch
if they want or they can sit and watch entire video do you have to be kind of
entire video do you have to be kind of
entire video do you have to be kind of entertaining and have lots of useful
entertaining and have lots of useful
entertaining and have lots of useful information from people to watch that
information from people to watch that
information from people to watch that you know 9 10 minute videos as well why
you know 9 10 minute videos as well why
you know 9 10 minute videos as well why I got in the video I think it depends on
I got in the video I think it depends on
I got in the video I think it depends on your style I can answer question a lot
your style I can answer question a lot
your style I can answer question a lot faster through the video than to write
faster through the video than to write
faster through the video than to write up the text and people a lot more
up the text and people a lot more
up the text and people a lot more forgiving if I make a mistake or the
forgiving if I make a mistake or the
forgiving if I make a mistake or the words don’t come out perfectly on video
words don’t come out perfectly on video
words don’t come out perfectly on video it’s a lot more forgiving because you
it’s a lot more forgiving because you
it’s a lot more forgiving because you can kind of see me one on one then when
can kind of see me one on one then when
can kind of see me one on one then when I’m writing you kind of have to have the
I’m writing you kind of have to have the
I’m writing you kind of have to have the perfect answer well written when you’re
perfect answer well written when you’re
perfect answer well written when you’re creating blog content so that’s one
creating blog content so that’s one
creating blog content so that’s one reason but the other reasons why I
reason but the other reasons why I
reason but the other reasons why I created it one I wanted to build a
created it one I wanted to build a
created it one I wanted to build a better connection with my audience so a
better connection with my audience so a
better connection with my audience so a lot of people were writing in asking
lot of people were writing in asking
lot of people were writing in asking questions and I always answered them but
questions and I always answered them but
questions and I always answered them but it’s great to be able to see me so when
it’s great to be able to see me so when
it’s great to be able to see me so when I first started my sight I didn’t even
I first started my sight I didn’t even
I first started my sight I didn’t even have my picture anywhere on and it was
have my picture anywhere on and it was
have my picture anywhere on and it was kind of just showing the profiles of
kind of just showing the profiles of
kind of just showing the profiles of famous entrepreneurs and we’ve evolved
famous entrepreneurs and we’ve evolved
famous entrepreneurs and we’ve evolved that as people wanted to learn more
that as people wanted to learn more
that as people wanted to learn more about me but it’s a great way to be able
about me but it’s a great way to be able
about me but it’s a great way to be able to connect with the audience on a big
to connect with the audience on a big
to connect with the audience on a big scale people can watch your videos they
scale people can watch your videos they
scale people can watch your videos they feel like they know me and kind of get
feel like they know me and kind of get
feel like they know me and kind of get to see the face a lot of people also
to see the face a lot of people also
to see the face a lot of people also visual learners they’d like to see the
visual learners they’d like to see the
visual learners they’d like to see the person behind it and relate well to
person behind it and relate well to
person behind it and relate well to videos so that’s one reason why I do it
videos so that’s one reason why I do it
videos so that’s one reason why I do it for answering questions I
for answering questions I
for answering questions I used to just answer everybody by email
used to just answer everybody by email
used to just answer everybody by email so they’re writing with a question that
so they’re writing with a question that
so they’re writing with a question that I’ve answered by email and that’s great
I’ve answered by email and that’s great
I’ve answered by email and that’s great for them but it doesn’t help the whole
for them but it doesn’t help the whole
for them but it doesn’t help the whole kind of entrepreneur community so I
kind of entrepreneur community so I
kind of entrepreneur community so I created these videos to be able to help
created these videos to be able to help
created these videos to be able to help everybody so it’s great for me that I
everybody so it’s great for me that I
everybody so it’s great for me that I can leverage the answer once and reach a
can leverage the answer once and reach a
can leverage the answer once and reach a lot of people and it’s also great for
lot of people and it’s also great for
lot of people and it’s also great for entrepreneurs who are my customers i
entrepreneurs who are my customers i
entrepreneurs who are my customers i guess to be able to get that knowledge
guess to be able to get that knowledge
guess to be able to get that knowledge and useful advice i’m helping many
and useful advice i’m helping many
and useful advice i’m helping many people instead of just helping one
people instead of just helping one
people instead of just helping one person and then the third reason why i
person and then the third reason why i
person and then the third reason why i really like using it is it comes up in
really like using it is it comes up in
really like using it is it comes up in google searches so you too was obviously
google searches so you too was obviously
google searches so you too was obviously owned by google google loves video and
owned by google google loves video and
owned by google google loves video and for important keywords you can often
for important keywords you can often
for important keywords you can often ranked much easier with the google video
ranked much easier with the google video
ranked much easier with the google video through youtube then you can with
through youtube then you can with
through youtube then you can with content so it’s a great way to connect
content so it’s a great way to connect
content so it’s a great way to connect with people it’s a great way to get them
with people it’s a great way to get them
with people it’s a great way to get them to know you better build a better
to know you better build a better
to know you better build a better connection with your audience it’s a
connection with your audience it’s a
connection with your audience it’s a great way to reach more people than just
great way to reach more people than just
great way to reach more people than just helping people one by one and it’s an
helping people one by one and it’s an
helping people one by one and it’s an also a great way to show up in search
also a great way to show up in search
also a great way to show up in search engines and drive more traffic so GT I
engines and drive more traffic so GT I
engines and drive more traffic so GT I don’t know if I convinced you hopefully
don’t know if I convinced you hopefully
don’t know if I convinced you hopefully you’re thinking a little bit more there
you’re thinking a little bit more there
you’re thinking a little bit more there are some struggles with video it takes a
are some struggles with video it takes a
are some struggles with video it takes a long time to kind of get used to staying
long time to kind of get used to staying
long time to kind of get used to staying in front of a camera and you know kind
in front of a camera and you know kind
in front of a camera and you know kind of coming up with what you’re going to
of coming up with what you’re going to
of coming up with what you’re going to say and being comfortable there and you
say and being comfortable there and you
say and being comfortable there and you might have to invest in some gear to
might have to invest in some gear to
might have to invest in some gear to make it worthwhile for me I always I
make it worthwhile for me I always I
make it worthwhile for me I always I started it very simply i used my my
started it very simply i used my my
started it very simply i used my my little camera didn’t go out and buy any
little camera didn’t go out and buy any
little camera didn’t go out and buy any expensive equipment and he lighting and
expensive equipment and he lighting and
expensive equipment and he lighting and he back dropped anything until I knew I
he back dropped anything until I knew I
he back dropped anything until I knew I was committed to it they want to spend a
was committed to it they want to spend a
was committed to it they want to spend a whole lot of money till I knew I wanted
whole lot of money till I knew I wanted
whole lot of money till I knew I wanted to kind of stick with it so my first
to kind of stick with it so my first
to kind of stick with it so my first videos might be really bad if you go
videos might be really bad if you go
videos might be really bad if you go back and look at some of the older
back and look at some of the older
back and look at some of the older videos or they’re not they’re not great
videos or they’re not they’re not great
videos or they’re not they’re not great but people still like them and leave
but people still like them and leave
but people still like them and leave comments and they enjoy them so that
comments and they enjoy them so that
comments and they enjoy them so that that’s good but don’t make a huge
that’s good but don’t make a huge
that’s good but don’t make a huge investment until you know your kind of
investment until you know your kind of
investment until you know your kind of committed to it but encourage you to try
committed to it but encourage you to try
committed to it but encourage you to try it out and see what the reaction is of
it out and see what the reaction is of
it out and see what the reaction is of your audience and you just might get
your audience and you just might get
your audience and you just might get hooked so I hope you guys enjoy GT I
hooked so I hope you guys enjoy GT I
hooked so I hope you guys enjoy GT I hope that was useful for you as well if
hope that was useful for you as well if
hope that was useful for you as well if you guys did please give it a thumbs up
you guys did please give it a thumbs up
you guys did please give it a thumbs up please leave a comment I love hearing
please leave a comment I love hearing
please leave a comment I love hearing from you it helps to make more these
from you it helps to make more these
from you it helps to make more these videos every time I see when your
videos every time I see when your
videos every time I see when your comments or thumbs ups like get
comments or thumbs ups like get
comments or thumbs ups like get motivated to create more of these videos
motivated to create more of these videos
motivated to create more of these videos so thank you for that and hopefully I’ll
so thank you for that and hopefully I’ll
so thank you for that and hopefully I’ll see you on the next episode
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