hey everyone welcome to another google hangout I’m really excited to have Susan
hangout I’m really excited to have Susan
hangout I’m really excited to have Susan Sullivan with me she has an amazing
Sullivan with me she has an amazing
Sullivan with me she has an amazing podcast to help entrepreneurs and asked
podcast to help entrepreneurs and asked
podcast to help entrepreneurs and asked me to be on her podcast with her and I
me to be on her podcast with her and I
me to be on her podcast with her and I said sure why not but let’s do it as a
said sure why not but let’s do it as a
said sure why not but let’s do it as a google hangout so those of you watching
google hangout so those of you watching
google hangout so those of you watching could also learn about what she’s up to
could also learn about what she’s up to
could also learn about what she’s up to and share in the knowledge so Susan
and share in the knowledge so Susan
and share in the knowledge so Susan welcome aboard thanks for having me and
welcome aboard thanks for having me and
welcome aboard thanks for having me and uh let’s get into it hey thanks Gavin
uh let’s get into it hey thanks Gavin
uh let’s get into it hey thanks Gavin and what a cool idea this was just
and what a cool idea this was just
and what a cool idea this was just really great to work it this way but I’m
really great to work it this way but I’m
really great to work it this way but I’m so excited because I get to turn the
so excited because I get to turn the
so excited because I get to turn the tables and interview you so I know
tables and interview you so I know
tables and interview you so I know you’re always the one asking questions
you’re always the one asking questions
you’re always the one asking questions so now I’m gonna put you on the spot so
so now I’m gonna put you on the spot so
so now I’m gonna put you on the spot so of course introduced you I’m sure
of course introduced you I’m sure
of course introduced you I’m sure everyone knows that you are all about
everyone knows that you are all about
everyone knows that you are all about entrepreneurship unbelievably you
entrepreneurship unbelievably you
entrepreneurship unbelievably you started a company at 19 a biotech
started a company at 19 a biotech
started a company at 19 a biotech software company and you sold it huge
software company and you sold it huge
software company and you sold it huge and you’ve been a VC raising money you
and you’ve been a VC raising money you
and you’ve been a VC raising money you still raise money for Kiva and your
still raise money for Kiva and your
still raise money for Kiva and your salsa dancer I mean you’re like a
salsa dancer I mean you’re like a
salsa dancer I mean you’re like a renaissance kind of guy I just try to be
renaissance kind of guy I just try to be
renaissance kind of guy I just try to be things I’m passionate about that’s
things I’m passionate about that’s
things I’m passionate about that’s wonderful well and just tell me what got
wonderful well and just tell me what got
wonderful well and just tell me what got you started with entrepreneurship uh
you started with entrepreneurship uh
you started with entrepreneurship uh that’s a great question when I started
that’s a great question when I started
that’s a great question when I started you know I didn’t have any influences in
you know I didn’t have any influences in
you know I didn’t have any influences in my life that were entrepreneur oriented
my life that were entrepreneur oriented
my life that were entrepreneur oriented my parents weren’t entrepreneurs and
my parents weren’t entrepreneurs and
my parents weren’t entrepreneurs and when you look at my high school your
when you look at my high school your
when you look at my high school your book when you ask you what you’re gonna
book when you ask you what you’re gonna
book when you ask you what you’re gonna be when you kind of grow up where do you
be when you kind of grow up where do you
be when you kind of grow up where do you see yourself in 10 years I said VP at a
see yourself in 10 years I said VP at a
see yourself in 10 years I said VP at a bank oh my gosh really that doesn’t
bank oh my gosh really that doesn’t
bank oh my gosh really that doesn’t archers from that and then I went to
archers from that and then I went to
archers from that and then I went to university and I met up with two people
university and I met up with two people
university and I met up with two people who had started the software company and
who had started the software company and
who had started the software company and they asked me to join as an owner i
they asked me to join as an owner i
they asked me to join as an owner i knows i was intrigued i was interested
knows i was intrigued i was interested
knows i was intrigued i was interested in and I didn’t have any science
in and I didn’t have any science
in and I didn’t have any science background or computer background but I
background or computer background but I
background or computer background but I thought just give you a cool opportunity
thought just give you a cool opportunity
thought just give you a cool opportunity and so I joined them and at the start we
and so I joined them and at the start we
and so I joined them and at the start we weren’t making any money and we’re
weren’t making any money and we’re
weren’t making any money and we’re struggling I’m pulling up three hundred
struggling I’m pulling up three hundred
struggling I’m pulling up three hundred dollars a month I guess I kind of just I
dollars a month I guess I kind of just I
dollars a month I guess I kind of just I flipped into it I fell into it but I had
flipped into it I fell into it but I had
flipped into it I fell into it but I had opportunities later when I graduated
opportunities later when I graduated
opportunities later when I graduated University to work at mckinsey & Merrill
University to work at mckinsey & Merrill
University to work at mckinsey & Merrill Lynch which at the time would have been
Lynch which at the time would have been
Lynch which at the time would have been my dream job like here’s what I wanted
my dream job like here’s what I wanted
my dream job like here’s what I wanted to do
to do
to do and paying 80 to 100 starting salary a
and paying 80 to 100 starting salary a
and paying 80 to 100 starting salary a flat I’d around the world and closed a
flat I’d around the world and closed a
flat I’d around the world and closed a big deals you know kind of what I always
big deals you know kind of what I always
big deals you know kind of what I always saw for myself and I don’t know
saw for myself and I don’t know
saw for myself and I don’t know something with me felt like I need to
something with me felt like I need to
something with me felt like I need to give my company a try even though i was
give my company a try even though i was
give my company a try even though i was making nothing and bands surviving I
making nothing and bands surviving I
making nothing and bands surviving I just I didn’t want to live with the
just I didn’t want to live with the
just I didn’t want to live with the regret of not knowing if it would work I
regret of not knowing if it would work I
regret of not knowing if it would work I and so I said you know what some of my
and so I said you know what some of my
and so I said you know what some of my friend you taking a year off and they’re
friend you taking a year off and they’re
friend you taking a year off and they’re traveling and exploring the world I’m
traveling and exploring the world I’m
traveling and exploring the world I’m gonna take a year and just try to make
gonna take a year and just try to make
gonna take a year and just try to make my business work and if it doesn’t work
my business work and if it doesn’t work
my business work and if it doesn’t work at least you know I cannot know how that
at least you know I cannot know how that
at least you know I cannot know how that certainty and I can go back and get a
certainty and I can go back and get a
certainty and I can go back and get a job and it worked out and the rats go
job and it worked out and the rats go
job and it worked out and the rats go get a job so that’s one or and you know
get a job so that’s one or and you know
get a job so that’s one or and you know though that is such an interesting story
though that is such an interesting story
though that is such an interesting story because you know the statistics that
because you know the statistics that
because you know the statistics that most startups you know fail so what
most startups you know fail so what
most startups you know fail so what advice would you give a start-up right
advice would you give a start-up right
advice would you give a start-up right now that to say hey go on out there and
now that to say hey go on out there and
now that to say hey go on out there and do it even with the knowledge that they
do it even with the knowledge that they
do it even with the knowledge that they know that hey this thing might not work
know that hey this thing might not work
know that hey this thing might not work out yeah I think the first thing that
out yeah I think the first thing that
out yeah I think the first thing that advice I always given in basically shave
advice I always given in basically shave
advice I always given in basically shave but you have to be something that you
but you have to be something that you
but you have to be something that you really excited you have to do something
really excited you have to do something
really excited you have to do something that you’re passionate about I think too
that you’re passionate about I think too
that you’re passionate about I think too many entrepreneurs start a business just
many entrepreneurs start a business just
many entrepreneurs start a business just trying to make money you’re just looking
trying to make money you’re just looking
trying to make money you’re just looking for an opportunity and running the
for an opportunity and running the
for an opportunity and running the business is so hard nobody tells you how
business is so hard nobody tells you how
business is so hard nobody tells you how hard it is right the success stories and
hard it is right the success stories and
hard it is right the success stories and people making millions but nobody talks
people making millions but nobody talks
people making millions but nobody talks about how they thought about quitting
about how they thought about quitting
about how they thought about quitting and just really how hard it is how
and just really how hard it is how
and just really how hard it is how brutally hard it is it’s going to be one
brutally hard it is it’s going to be one
brutally hard it is it’s going to be one of the hardest things you ever do in
of the hardest things you ever do in
of the hardest things you ever do in your life it is and so the only thing
your life it is and so the only thing
your life it is and so the only thing that keeps you going through all the
that keeps you going through all the
that keeps you going through all the crap is your love for what you’re doing
crap is your love for what you’re doing
crap is your love for what you’re doing where if you look at any massillon
where if you look at any massillon
where if you look at any massillon successful entrepreneur they kept doing
successful entrepreneur they kept doing
successful entrepreneur they kept doing what they were doing because they
what they were doing because they
what they were doing because they genuinely loved it and i think that’s
genuinely loved it and i think that’s
genuinely loved it and i think that’s that’s the first secret that’s the first
that’s the first secret that’s the first
that’s the first secret that’s the first key I don’t just look for opportunity
key I don’t just look for opportunity
key I don’t just look for opportunity look for something that you love
look for something that you love
look for something that you love passionately and how you can then use
passionately and how you can then use
passionately and how you can then use those that love that passion those
those that love that passion those
those that love that passion those skills you have to have an impact to
skills you have to have an impact to
skills you have to have an impact to help other people so you know Evan let
help other people so you know Evan let
help other people so you know Evan let me jump in here because I’m sure you
me jump in here because I’m sure you
me jump in here because I’m sure you hear this too I get some people who come
hear this too I get some people who come
hear this too I get some people who come to you I want to go into my business for
to you I want to go into my business for
to you I want to go into my business for myself but I have no idea what I want to
myself but I have no idea what I want to
myself but I have no idea what I want to do
do
do um how do they make up into that and
um how do they make up into that and
um how do they make up into that and find that passion yeah if you don’t know
find that passion yeah if you don’t know
find that passion yeah if you don’t know what your passion is and the best thing
what your passion is and the best thing
what your passion is and the best thing you can do is explore say yes the whole
you can do is explore say yes the whole
you can do is explore say yes the whole bunch of opportunities until you find
bunch of opportunities until you find
bunch of opportunities until you find the thing that makes you a lot for
the thing that makes you a lot for
the thing that makes you a lot for me in helping entrepreneurs I was asked
me in helping entrepreneurs I was asked
me in helping entrepreneurs I was asked to speak at a YMCA event whereas
to speak at a YMCA event whereas
to speak at a YMCA event whereas speaking to 32 to their local
speaking to 32 to their local
speaking to 32 to their local entrepreneurs who’s helping them out and
entrepreneurs who’s helping them out and
entrepreneurs who’s helping them out and it was a free event and only three
it was a free event and only three
it was a free event and only three people showed up and you know logically
people showed up and you know logically
people showed up and you know logically you could look like well only people
you could look like well only people
you could look like well only people showed up to a free event how are you
showed up to a free event how are you
showed up to a free event how are you ever going to turn this into a pain
ever going to turn this into a pain
ever going to turn this into a pain business I can support yourself right
business I can support yourself right
business I can support yourself right and it almost didn’t matter because I
and it almost didn’t matter because I
and it almost didn’t matter because I love it so much I love helping those
love it so much I love helping those
love it so much I love helping those three people out that I knew I had to
three people out that I knew I had to
three people out that I knew I had to find a way to keep going even if it
find a way to keep going even if it
find a way to keep going even if it meant taking on other projects to make
meant taking on other projects to make
meant taking on other projects to make money I knew I had to keep doing this
money I knew I had to keep doing this
money I knew I had to keep doing this because it filled me up but it filled my
because it filled me up but it filled my
because it filled me up but it filled my soul and if you find those things then
soul and if you find those things then
soul and if you find those things then you have to keep doing it is eventually
you have to keep doing it is eventually
you have to keep doing it is eventually you’ll figure out a way to make money
you’ll figure out a way to make money
you’ll figure out a way to make money with it well and it’s at the end of the
with it well and it’s at the end of the
with it well and it’s at the end of the day you got to make money right and I
day you got to make money right and I
day you got to make money right and I you know though I find a lot of people
you know though I find a lot of people
you know though I find a lot of people though that they say they’re passionate
though that they say they’re passionate
though that they say they’re passionate about their business and a lot of
about their business and a lot of
about their business and a lot of experts will just say hey if you’re
experts will just say hey if you’re
experts will just say hey if you’re passionate about it you can’t help it
passionate about it you can’t help it
passionate about it you can’t help it succeed but you know you’re saying a lot
succeed but you know you’re saying a lot
succeed but you know you’re saying a lot of things here that hit the nail right
of things here that hit the nail right
of things here that hit the nail right on the head you may have to go without
on the head you may have to go without
on the head you may have to go without money you know are barely eking out just
money you know are barely eking out just
money you know are barely eking out just a little bit it’s such hard work so
a little bit it’s such hard work so
a little bit it’s such hard work so you’ve got to have a lot of good
you’ve got to have a lot of good
you’ve got to have a lot of good business fundamentals to along with that
business fundamentals to along with that
business fundamentals to along with that passionate wouldn’t you agree with that
passionate wouldn’t you agree with that
passionate wouldn’t you agree with that yeah I think it’s understanding what
yeah I think it’s understanding what
yeah I think it’s understanding what you’re really good at and when you’re
you’re really good at and when you’re
you’re really good at and when you’re interested in learning more about if you
interested in learning more about if you
interested in learning more about if you don’t have the business knowledge and
don’t have the business knowledge and
don’t have the business knowledge and that’s not something that you really
that’s not something that you really
that’s not something that you really want to get better at then forcing
want to get better at then forcing
want to get better at then forcing yourself to be a business person
yourself to be a business person
yourself to be a business person probably isn’t the best thing you’re not
probably isn’t the best thing you’re not
probably isn’t the best thing you’re not going to you can’t do great things if
going to you can’t do great things if
going to you can’t do great things if you’re not doing things that you are
you’re not doing things that you are
you’re not doing things that you are passionate about and so if it’s not a
passionate about and so if it’s not a
passionate about and so if it’s not a business isn’t your strong suit and you
business isn’t your strong suit and you
business isn’t your strong suit and you don’t want to learn it then it’d be
don’t want to learn it then it’d be
don’t want to learn it then it’d be going out and maybe partner with
going out and maybe partner with
going out and maybe partner with somebody who is that business minded
somebody who is that business minded
somebody who is that business minded person and you could focus on the
person and you could focus on the
person and you could focus on the technology or the art of the creation or
technology or the art of the creation or
technology or the art of the creation or whatever is it you really love you well
whatever is it you really love you well
whatever is it you really love you well you know that’s for me I’m not a good
you know that’s for me I’m not a good
you know that’s for me I’m not a good person with detail and you know
person with detail and you know
person with detail and you know financials things like that so usually
financials things like that so usually
financials things like that so usually the first person I hire is someone who
the first person I hire is someone who
the first person I hire is someone who can take
can take
can take over that part of it because if you’re
over that part of it because if you’re
over that part of it because if you’re not really good at it you’re not going
not really good at it you’re not going
not really good at it you’re not going to have fun doing it right it’s going to
to have fun doing it right it’s going to
to have fun doing it right it’s going to get pushed to the back burner so that’s
get pushed to the back burner so that’s
get pushed to the back burner so that’s great advice but why do you think then
great advice but why do you think then
great advice but why do you think then so many entrepreneurs fail because the
so many entrepreneurs fail because the
so many entrepreneurs fail because the statistics are just really high yeah I
statistics are just really high yeah I
statistics are just really high yeah I think so number one is again people
think so number one is again people
think so number one is again people aren’t doing something they’re
aren’t doing something they’re
aren’t doing something they’re passionate about you’re just looking for
passionate about you’re just looking for
passionate about you’re just looking for an opportunity and as a result as soon
an opportunity and as a result as soon
an opportunity and as a result as soon as it gets hard to quit because you
as it gets hard to quit because you
as it gets hard to quit because you don’t love it enough to hang through all
don’t love it enough to hang through all
don’t love it enough to hang through all the garbage you have to go through to
the garbage you have to go through to
the garbage you have to go through to get there I think the second thing is
get there I think the second thing is
get there I think the second thing is people don’t give it enough time people
people don’t give it enough time people
people don’t give it enough time people feel like you know you’ve been
feel like you know you’ve been
feel like you know you’ve been successful I we think you’ve done before
successful I we think you’ve done before
successful I we think you’ve done before so of course you’re gonna have success
so of course you’re gonna have success
so of course you’re gonna have success in business and yeah three months I’ll
in business and yeah three months I’ll
in business and yeah three months I’ll have this up and running and i’ll be
have this up and running and i’ll be
have this up and running and i’ll be making less money and no problem and the
making less money and no problem and the
making less money and no problem and the cash will just be coming in the door
cash will just be coming in the door
cash will just be coming in the door right the cash will just be coming in
right the cash will just be coming in
right the cash will just be coming in and and people don’t realize how long it
and and people don’t realize how long it
and and people don’t realize how long it takes and I think you know we failed
takes and I think you know we failed
takes and I think you know we failed people to a certain degree in not
people to a certain degree in not
people to a certain degree in not educating them enough to understand that
educating them enough to understand that
educating them enough to understand that this is no joke this is something that
this is no joke this is something that
this is no joke this is something that takes a lot of time a lot of effort and
takes a lot of time a lot of effort and
takes a lot of time a lot of effort and doesn’t just happen overnight and a lot
doesn’t just happen overnight and a lot
doesn’t just happen overnight and a lot of people you know they say I’m tired of
of people you know they say I’m tired of
of people you know they say I’m tired of this job I’m not going to work here
this job I’m not going to work here
this job I’m not going to work here anymore until they quit and they
anymore until they quit and they
anymore until they quit and they launched from business and then they
launched from business and then they
launched from business and then they might have the money in three months in
might have the money in three months in
might have the money in three months in their back kind of begging for the whole
their back kind of begging for the whole
their back kind of begging for the whole job again right and so their business
job again right and so their business
job again right and so their business fails where if you gave that business
fails where if you gave that business
fails where if you gave that business more time to succeed if you kept your
more time to succeed if you kept your
more time to succeed if you kept your job and did your business part-time and
job and did your business part-time and
job and did your business part-time and kept building it up and every day worked
kept building it up and every day worked
kept building it up and every day worked at least half an hour an hour every
at least half an hour an hour every
at least half an hour an hour every single day no excuses to regularly God
single day no excuses to regularly God
single day no excuses to regularly God you’ll start eventually getting some
you’ll start eventually getting some
you’ll start eventually getting some momentum start making some money and
momentum start making some money and
momentum start making some money and quit your job when you have enough money
quit your job when you have enough money
quit your job when you have enough money to support yourself not not by a
to support yourself not not by a
to support yourself not not by a Lamborghini you know but just pay the
Lamborghini you know but just pay the
Lamborghini you know but just pay the keep the lights on paid your red or your
keep the lights on paid your red or your
keep the lights on paid your red or your mortgage um and I think people just they
mortgage um and I think people just they
mortgage um and I think people just they give up too soon to give up just before
give up too soon to give up just before
give up too soon to give up just before their momentum starts to hit yeah that
their momentum starts to hit yeah that
their momentum starts to hit yeah that that’s very true i think that’s right um
that’s very true i think that’s right um
that’s very true i think that’s right um and i think you know i was in the
and i think you know i was in the
and i think you know i was in the corporate world for a while and i
corporate world for a while and i
corporate world for a while and i remember when I left I was an executive
remember when I left I was an executive
remember when I left I was an executive with a fortune 100 company and I left
with a fortune 100 company and I left
with a fortune 100 company and I left and I started a business and I remember
and I started a business and I remember
and I started a business and I remember thinking I need to send a fedex I
thinking I need to send a fedex I
thinking I need to send a fedex I thought how do I do that because I was
thought how do I do that because I was
thought how do I do that because I was used to blogging on giving it to my
used to blogging on giving it to my
used to blogging on giving it to my assistant you know and and then it was
assistant you know and and then it was
assistant you know and and then it was always taken care of so there’s that
always taken care of so there’s that
always taken care of so there’s that real culture shock but you know you’ve
real culture shock but you know you’ve
real culture shock but you know you’ve got to have a little nest egg set aside
got to have a little nest egg set aside
got to have a little nest egg set aside to pay your bills if you’re going to
to pay your bills if you’re going to
to pay your bills if you’re going to jump ship like that and obviously got to
jump ship like that and obviously got to
jump ship like that and obviously got to have a lot of support around you and I
have a lot of support around you and I
have a lot of support around you and I want to ask you about that because I
want to ask you about that because I
want to ask you about that because I know you love being married you have a
know you love being married you have a
know you love being married you have a son so is it is your son going to follow
son so is it is your son going to follow
son so is it is your son going to follow in your footsteps um I don’t know what I
in your footsteps um I don’t know what I
in your footsteps um I don’t know what I don’t really care I think the biggest
don’t really care I think the biggest
don’t really care I think the biggest thing is just making sure that he’s
thing is just making sure that he’s
thing is just making sure that he’s doing something he’s excited and
doing something he’s excited and
doing something he’s excited and passionate about to my parent’s credit
passionate about to my parent’s credit
passionate about to my parent’s credit one of the things I appreciate most
one of the things I appreciate most
one of the things I appreciate most about them is they always believed in me
about them is they always believed in me
about them is they always believed in me I made me feel like I do whatever I want
I made me feel like I do whatever I want
I made me feel like I do whatever I want and even though they were not
and even though they were not
and even though they were not entrepreneurs and don’t understand thing
entrepreneurs and don’t understand thing
entrepreneurs and don’t understand thing they didn’t tell me that I couldn’t be
they didn’t tell me that I couldn’t be
they didn’t tell me that I couldn’t be an entrepreneur they’ve always been very
an entrepreneur they’ve always been very
an entrepreneur they’ve always been very supportive and being a rock for me and
supportive and being a rock for me and
supportive and being a rock for me and it’s helpful to have that because it’s
it’s helpful to have that because it’s
it’s helpful to have that because it’s it’s rough being an entrepreneur so my
it’s rough being an entrepreneur so my
it’s rough being an entrepreneur so my son is six years old and you know he’s
son is six years old and you know he’s
son is six years old and you know he’s somewhat involved in some of the things
somewhat involved in some of the things
somewhat involved in some of the things I do he’s been in some of my videos on
I do he’s been in some of my videos on
I do he’s been in some of my videos on my youtube channel um you know I don’t
my youtube channel um you know I don’t
my youtube channel um you know I don’t know whatever he wants to do I’m going
know whatever he wants to do I’m going
know whatever he wants to do I’m going to be there to support oh well that’s
to be there to support oh well that’s
to be there to support oh well that’s great i love that that’s and you know
great i love that that’s and you know
great i love that that’s and you know you’ve got to have family support and
you’ve got to have family support and
you’ve got to have family support and everything you do you know whether
everything you do you know whether
everything you do you know whether you’re in a traditional career running
you’re in a traditional career running
you’re in a traditional career running your own business so how do you though
your own business so how do you though
your own business so how do you though like you’ve got this believe you’re all
like you’ve got this believe you’re all
like you’ve got this believe you’re all about believing and you’ve taken this
about believing and you’ve taken this
about believing and you’ve taken this one word and your marketing that how do
one word and your marketing that how do
one word and your marketing that how do you get the word out there how do you
you get the word out there how do you
you get the word out there how do you market to and to build your business I
market to and to build your business I
market to and to build your business I think you’ve got to find something that
think you’ve got to find something that
think you’ve got to find something that means something deeply to you so believe
means something deeply to you so believe
means something deeply to you so believe for me is it defines Who I am and you
for me is it defines Who I am and you
for me is it defines Who I am and you have to understand the core value
have to understand the core value
have to understand the core value because I think what a lot of people do
because I think what a lot of people do
because I think what a lot of people do when the first when they first start
when the first when they first start
when the first when they first start selling you’re selling the features of
selling you’re selling the features of
selling you’re selling the features of your product or service you’re selling
your product or service you’re selling
your product or service you’re selling you know here are the 10 things that it
you know here are the 10 things that it
you know here are the 10 things that it can do and nobody cares about that and
can do and nobody cares about that and
can do and nobody cares about that and somewhere along the lines you learned
somewhere along the lines you learned
somewhere along the lines you learned about benefits selling where you got it
about benefits selling where you got it
about benefits selling where you got it you’re not selling the drill you’re
you’re not selling the drill you’re
you’re not selling the drill you’re selling a whole you’re selling the
selling a whole you’re selling the
selling a whole you’re selling the experience that they’re going to get
experience that they’re going to get
experience that they’re going to get from it where I think more and more now
from it where I think more and more now
from it where I think more and more now people care about what you stand for
people care about what you stand for
people care about what you stand for they want to know that you’re trying to
they want to know that you’re trying to
they want to know that you’re trying to have a positive impact somewhere in the
have a positive impact somewhere in the
have a positive impact somewhere in the world they want to know that you have
world they want to know that you have
world they want to know that you have shared values with them and and I call
shared values with them and and I call
shared values with them and and I call that value-based selling and I think
that value-based selling and I think
that value-based selling and I think that the more you can get to that the
that the more you can get to that the
that the more you can get to that the faster you can get there I don’t think
faster you can get there I don’t think
faster you can get there I don’t think we teach that enough now
we teach that enough now
we teach that enough now yeah I went to all those same mistakes I
yeah I went to all those same mistakes I
yeah I went to all those same mistakes I started selling you know mysterious than
started selling you know mysterious than
started selling you know mysterious than the benefits for years and now to this
the benefits for years and now to this
the benefits for years and now to this value based kind of course selling where
value based kind of course selling where
value based kind of course selling where you want to get to the poem people don’t
you want to get to the poem people don’t
you want to get to the poem people don’t even care so much about the product that
even care so much about the product that
even care so much about the product that you’re selling they’re going to buy some
you’re selling they’re going to buy some
you’re selling they’re going to buy some you by default so if you look at for
you by default so if you look at for
you by default so if you look at for example the honest company oh if you
example the honest company oh if you
example the honest company oh if you know the honest company yes yeah
know the honest company yes yeah
know the honest company yes yeah absolutely great company uh you know
absolutely great company uh you know
absolutely great company uh you know billion-dollar-plus valuation they’re
billion-dollar-plus valuation they’re
billion-dollar-plus valuation they’re all about honesty so they’re one word is
all about honesty so they’re one word is
all about honesty so they’re one word is honesty and everything that they make
honesty and everything that they make
honesty and everything that they make from baby products to beauty products
from baby products to beauty products
from baby products to beauty products the bath products is made with honesty
the bath products is made with honesty
the bath products is made with honesty in that their ingredients have no
in that their ingredients have no
in that their ingredients have no chemicals in it Christ now it’s up to
chemicals in it Christ now it’s up to
chemicals in it Christ now it’s up to the point where anything that comes from
the point where anything that comes from
the point where anything that comes from the oddest company you know is made in a
the oddest company you know is made in a
the oddest company you know is made in a chemical-free way and so you don’t have
chemical-free way and so you don’t have
chemical-free way and so you don’t have to do the research anymore right right
to do the research anymore right right
to do the research anymore right right right right if you walk into a whole
right right if you walk into a whole
right right if you walk into a whole foods you just assume that all the food
foods you just assume that all the food
foods you just assume that all the food there is has been screaming and doesn’t
there is has been screaming and doesn’t
there is has been screaming and doesn’t contain a lot of nasty chemicals in
contain a lot of nasty chemicals in
contain a lot of nasty chemicals in there and pesticides and all the things
there and pesticides and all the things
there and pesticides and all the things I’m worried about and so that’s what I
I’m worried about and so that’s what I
I’m worried about and so that’s what I love for entrepreneurs to think about
love for entrepreneurs to think about
love for entrepreneurs to think about what is it that you stand for and how
what is it that you stand for and how
what is it that you stand for and how can you build that brand up and start
can you build that brand up and start
can you build that brand up and start spreading awareness around it around the
spreading awareness around it around the
spreading awareness around it around the positive change it should be made in the
positive change it should be made in the
positive change it should be made in the world so that people will be attracted
world so that people will be attracted
world so that people will be attracted to your brand and buy your products
to your brand and buy your products
to your brand and buy your products without you having to do a lot of the
without you having to do a lot of the
without you having to do a lot of the selling net so this will do XYZ for you
selling net so this will do XYZ for you
selling net so this will do XYZ for you right right yeah you almost have to have
right right yeah you almost have to have
right right yeah you almost have to have a psychology degree because you got to
a psychology degree because you got to
a psychology degree because you got to get inside their head right but I loved
get inside their head right but I loved
get inside their head right but I loved it that you said you you’re not selling
it that you said you you’re not selling
it that you said you you’re not selling a drill you’re selling a hole or you’re
a drill you’re selling a hole or you’re
a drill you’re selling a hole or you’re buying a whole I use that analogy all
buying a whole I use that analogy all
buying a whole I use that analogy all the time it’s so perfect you know the
the time it’s so perfect you know the
the time it’s so perfect you know the guy doesn’t really care what I kind of
guy doesn’t really care what I kind of
guy doesn’t really care what I kind of the gorillaz got he just needs the hole
the gorillaz got he just needs the hole
the gorillaz got he just needs the hole right so so let me ask you just a little
right so so let me ask you just a little
right so so let me ask you just a little bit more about this purposeful because
bit more about this purposeful because
bit more about this purposeful because one of the things I talk about a lot is
one of the things I talk about a lot is
one of the things I talk about a lot is you need to have that really core
you need to have that really core
you need to have that really core purpose and what you’re doing and
purpose and what you’re doing and
purpose and what you’re doing and without it an organization just doesn’t
without it an organization just doesn’t
without it an organization just doesn’t have any heart so we’ve talked about
have any heart so we’ve talked about
have any heart so we’ve talked about your believe we talked about the honest
your believe we talked about the honest
your believe we talked about the honest company how do you define that though
company how do you define that though
company how do you define that though how do how do you get to it a lot of
how do how do you get to it a lot of
how do how do you get to it a lot of people say to me I don’t know how to
people say to me I don’t know how to
people say to me I don’t know how to find it yeah I think for me uh you need
find it yeah I think for me uh you need
find it yeah I think for me uh you need to start off as an individual and this
to start off as an individual and this
to start off as an individual and this this becomes like believe is that the
this becomes like believe is that the
this becomes like believe is that the lens through which I see the entire
lens through which I see the entire
lens through which I see the entire world
world
world make decisions and so what you want to
make decisions and so what you want to
make decisions and so what you want to do is think about what’s your favorite
do is think about what’s your favorite
do is think about what’s your favorite movie what are your favorite songs what
movie what are your favorite songs what
movie what are your favorite songs what was the thing that you love most about
was the thing that you love most about
was the thing that you love most about your favorite teacher or your favorite
your favorite teacher or your favorite
your favorite teacher or your favorite boss if you look at all the things that
boss if you look at all the things that
boss if you look at all the things that are grading your life and all of these
are grading your life and all of these
are grading your life and all of these you enjoyed the most is a common thread
you enjoyed the most is a common thread
you enjoyed the most is a common thread that connects them you know my favorite
that connects them you know my favorite
that connects them you know my favorite movie was Seabiscuit I don’t you know
movie was Seabiscuit I don’t you know
movie was Seabiscuit I don’t you know see ya yeah I watched like over 20 times
see ya yeah I watched like over 20 times
see ya yeah I watched like over 20 times it’s about this like race horse that was
it’s about this like race horse that was
it’s about this like race horse that was down on this lock and an older I’m a
down on this lock and an older I’m a
down on this lock and an older I’m a trainer they were all down there lock
trainer they were all down there lock
trainer they were all down there lock and they came together and create this
and they came together and create this
and they came together and create this come-from-behind amazing story that’s
come-from-behind amazing story that’s
come-from-behind amazing story that’s all about bleep and now that I’ve kind
all about bleep and now that I’ve kind
all about bleep and now that I’ve kind of had that self-awareness understand
of had that self-awareness understand
of had that self-awareness understand what it is I same for that makes it
what it is I same for that makes it
what it is I same for that makes it easier to make decisions so as an
easier to make decisions so as an
easier to make decisions so as an example if you’re hiring somebody to
example if you’re hiring somebody to
example if you’re hiring somebody to come on board and join your team
come on board and join your team
come on board and join your team everybody needs to grow their business
everybody needs to grow their business
everybody needs to grow their business if you want to do something big you
if you want to do something big you
if you want to do something big you can’t do it alone I lead with the lead
can’t do it alone I lead with the lead
can’t do it alone I lead with the lead because yes i need a programmer who can
because yes i need a programmer who can
because yes i need a programmer who can design a website but the skills aren’t
design a website but the skills aren’t
design a website but the skills aren’t enough I don’t want somebody who loves
enough I don’t want somebody who loves
enough I don’t want somebody who loves the mission and what we’re trying to do
the mission and what we’re trying to do
the mission and what we’re trying to do and is passionately advocating for and
and is passionately advocating for and
and is passionately advocating for and when you lead with that when you lead
when you lead with that when you lead
when you lead with that when you lead with your your mission you’re gonna have
with your your mission you’re gonna have
with your your mission you’re gonna have some people look at and say that’s
some people look at and say that’s
some people look at and say that’s that’s ridiculous that’s stupid really
that’s ridiculous that’s stupid really
that’s ridiculous that’s stupid really aaliyah yeah or whatever that’s that’s
aaliyah yeah or whatever that’s that’s
aaliyah yeah or whatever that’s that’s just ridiculous and that’s great because
just ridiculous and that’s great because
just ridiculous and that’s great because you don’t want that person a sore close
you don’t want that person a sore close
you don’t want that person a sore close to your company yeah not a good fit
to your company yeah not a good fit
to your company yeah not a good fit definitely they self eliminate yeah and
definitely they self eliminate yeah and
definitely they self eliminate yeah and then you have the people who will see
then you have the people who will see
then you have the people who will see this wow that’s amazing I can’t wait to
this wow that’s amazing I can’t wait to
this wow that’s amazing I can’t wait to join that team or I can’t wait to go buy
join that team or I can’t wait to go buy
join that team or I can’t wait to go buy from that I can’t wait to cover them in
from that I can’t wait to cover them in
from that I can’t wait to cover them in my article I immediately sets you apart
my article I immediately sets you apart
my article I immediately sets you apart from everybody else you use because most
from everybody else you use because most
from everybody else you use because most people are just selling what everybody
people are just selling what everybody
people are just selling what everybody else is telling there’s no way to
else is telling there’s no way to
else is telling there’s no way to differentiate and so we just come down
differentiate and so we just come down
differentiate and so we just come down to who has the cheapest price we’re now
to who has the cheapest price we’re now
to who has the cheapest price we’re now if you give me a different way you let
if you give me a different way you let
if you give me a different way you let me understand what you staying for what
me understand what you staying for what
me understand what you staying for what kind of company trying to build that I’m
kind of company trying to build that I’m
kind of company trying to build that I’m much more likely to want to buy from you
much more likely to want to buy from you
much more likely to want to buy from you look with you cover you in the media
look with you cover you in the media
look with you cover you in the media invest in your business and say well and
invest in your business and say well and
invest in your business and say well and you know what that’s people are willing
you know what that’s people are willing
you know what that’s people are willing to pay a premium for that too so you
to pay a premium for that too so you
to pay a premium for that too so you look at the honest company look at Whole
look at the honest company look at Whole
look at the honest company look at Whole Foods those are not cheap places to shop
Foods those are not cheap places to shop
Foods those are not cheap places to shop it people will pay that extra for that
it people will pay that extra for that
it people will pay that extra for that sense that that they believe in so I
sense that that they believe in so I
sense that that they believe in so I want to switch gears just a little bit
want to switch gears just a little bit
want to switch gears just a little bit because I know you’re big into social
because I know you’re big into social
because I know you’re big into social media you help
media you help
media you help periscope my speech and at the folks
periscope my speech and at the folks
periscope my speech and at the folks summit earlier this year oh yeah that
summit earlier this year oh yeah that
summit earlier this year oh yeah that was fun i got into periscoping so now
was fun i got into periscoping so now
was fun i got into periscoping so now you got me a google hangouts I tell you
you got me a google hangouts I tell you
you got me a google hangouts I tell you you know but cool media is really like a
you know but cool media is really like a
you know but cool media is really like a boom for small business but I’m amazed a
boom for small business but I’m amazed a
boom for small business but I’m amazed a lot of small businesses still aren’t
lot of small businesses still aren’t
lot of small businesses still aren’t embracing it so what advice would you
embracing it so what advice would you
embracing it so what advice would you give them yeah I think I think it’s um
give them yeah I think I think it’s um
give them yeah I think I think it’s um it’s hard and it’s scary to do social
it’s hard and it’s scary to do social
it’s hard and it’s scary to do social media I think entrepreneur scene is
media I think entrepreneur scene is
media I think entrepreneur scene is another thing that they have the master
another thing that they have the master
another thing that they have the master in order to get their business to be
in order to get their business to be
in order to get their business to be successful where they think you know I
successful where they think you know I
successful where they think you know I just want to teach saucer I just want to
just want to teach saucer I just want to
just want to teach saucer I just want to do my coaching or I just want to make
do my coaching or I just want to make
do my coaching or I just want to make chairs what I have to worry about all
chairs what I have to worry about all
chairs what I have to worry about all this other stuff and increasingly social
this other stuff and increasingly social
this other stuff and increasingly social media is becoming more and more
media is becoming more and more
media is becoming more and more important and I think what I encourage
important and I think what I encourage
important and I think what I encourage entrepreneurs to do is take baby steps
entrepreneurs to do is take baby steps
entrepreneurs to do is take baby steps before jumping all end because what a
before jumping all end because what a
before jumping all end because what a lot of entrepreneurs will do is they’ll
lot of entrepreneurs will do is they’ll
lot of entrepreneurs will do is they’ll jump all in on YouTube and say I’m going
jump all in on YouTube and say I’m going
jump all in on YouTube and say I’m going to go and create YouTube videos and they
to go and create YouTube videos and they
to go and create YouTube videos and they spend all this time and effort and
spend all this time and effort and
spend all this time and effort and energy making videos for like two weeks
energy making videos for like two weeks
energy making videos for like two weeks and then they don’t see me d results and
and then they don’t see me d results and
and then they don’t see me d results and then they quit yeah and what you need to
then they quit yeah and what you need to
then they quit yeah and what you need to do is first figure out what is the
do is first figure out what is the
do is first figure out what is the platform because there’s so many
platform because there’s so many
platform because there’s so many different options what is a platform
different options what is a platform
different options what is a platform that best fits your company in terms of
that best fits your company in terms of
that best fits your company in terms of where your customers are and then what
where your customers are and then what
where your customers are and then what platform best fits your own style right
platform best fits your own style right
platform best fits your own style right so are you do you like being on camera
so are you do you like being on camera
so are you do you like being on camera do you prefer to write refer to do
do you prefer to write refer to do
do you prefer to write refer to do interviews and just be audio only right
interviews and just be audio only right
interviews and just be audio only right and so when I first look at Twitter I
and so when I first look at Twitter I
and so when I first look at Twitter I thought it was stupid I think they’re
thought it was stupid I think they’re
thought it was stupid I think they’re their lunch and their cats like I’m a
their lunch and their cats like I’m a
their lunch and their cats like I’m a busy entrepreneur I don’t have time for
busy entrepreneur I don’t have time for
busy entrepreneur I don’t have time for this right under they did a search for
this right under they did a search for
this right under they did a search for my name and people were talking about me
my name and people were talking about me
my name and people were talking about me thankfully in a good way but I wasn’t a
thankfully in a good way but I wasn’t a
thankfully in a good way but I wasn’t a part of the conversation Wow at least to
part of the conversation Wow at least to
part of the conversation Wow at least to say thank you right yeah right and so
say thank you right yeah right and so
say thank you right yeah right and so like step number one is just just go
like step number one is just just go
like step number one is just just go ahead and get all the names like protect
ahead and get all the names like protect
ahead and get all the names like protect your brand you don’t want somebody else
your brand you don’t want somebody else
your brand you don’t want somebody else taking you know soothing sol a bit on
taking you know soothing sol a bit on
taking you know soothing sol a bit on any of the new social media platforms
any of the new social media platforms
any of the new social media platforms that come out so now your business is go
that come out so now your business is go
that come out so now your business is go and protect your name at the very least
and protect your name at the very least
and protect your name at the very least and then and then you’re just listening
and then and then you’re just listening
and then and then you’re just listening then you’ve seen our people mentioning
then you’ve seen our people mentioning
then you’ve seen our people mentioning your name or people mentioning your
your name or people mentioning your
your name or people mentioning your website and and just responding with a
website and and just responding with a
website and and just responding with a thank you right it doesn’t mean you have
thank you right it doesn’t mean you have
thank you right it doesn’t mean you have to be super engaged but if somebody says
to be super engaged but if somebody says
to be super engaged but if somebody says oh Susan was great i watch your speech I
oh Susan was great i watch your speech I
oh Susan was great i watch your speech I love that thank you so much yeah just
love that thank you so much yeah just
love that thank you so much yeah just recognizing that person and saying thank
recognizing that person and saying thank
recognizing that person and saying thank you so much appreciate the feedback
you so much appreciate the feedback
you so much appreciate the feedback that’s great is that that’s a champion
that’s great is that that’s a champion
that’s great is that that’s a champion out there who’s going to go out and
out there who’s going to go out and
out there who’s going to go out and spread more of your message right and so
spread more of your message right and so
spread more of your message right and so that’s the next step is just listening
that’s the next step is just listening
that’s the next step is just listening are people talking about your business
are people talking about your business
are people talking about your business people talk about your brain in a
people talk about your brain in a
people talk about your brain in a positive or negative way and can you
positive or negative way and can you
positive or negative way and can you just join the conversation yeah and if
just join the conversation yeah and if
just join the conversation yeah and if you’re seeing that then you can start
you’re seeing that then you can start
you’re seeing that then you can start looking at creating content and before
looking at creating content and before
looking at creating content and before you go and create content every single
you go and create content every single
you go and create content every single day and go crazy right you won’t have
day and go crazy right you won’t have
day and go crazy right you won’t have time to run your business right yeah
time to run your business right yeah
time to run your business right yeah exactly and look you got to prove
exactly and look you got to prove
exactly and look you got to prove yourself every step of the way that this
yourself every step of the way that this
yourself every step of the way that this is worth the investment of your time
is worth the investment of your time
is worth the investment of your time right and for those people who may be
right and for those people who may be
right and for those people who may be listening who are part of a you know
listening who are part of a you know
listening who are part of a you know organization they have me maybe up to
organization they have me maybe up to
organization they have me maybe up to convince their boss but I said honor you
convince their boss but I said honor you
convince their boss but I said honor you need to convince yourself that it’s
need to convince yourself that it’s
need to convince yourself that it’s worth your time right then you start
worth your time right then you start
worth your time right then you start slowly adding some content and the
slowly adding some content and the
slowly adding some content and the content most people make the mistake of
content most people make the mistake of
content most people make the mistake of just doing promos like pay the sales on
just doing promos like pay the sales on
just doing promos like pay the sales on now or come by my stuff and nobody cares
now or come by my stuff and nobody cares
now or come by my stuff and nobody cares about that nobody’s going to show you
about that nobody’s going to show you
about that nobody’s going to show you wants to be pitched yeah he wants us to
wants to be pitched yeah he wants us to
wants to be pitched yeah he wants us to be pitch it’s a great way to say yeah
be pitch it’s a great way to say yeah
be pitch it’s a great way to say yeah and I think the message is that you want
and I think the message is that you want
and I think the message is that you want to put out should be tired to your core
to put out should be tired to your core
to put out should be tired to your core belief should be tied to what you
belief should be tied to what you
belief should be tied to what you staying for the positive impact you’re
staying for the positive impact you’re
staying for the positive impact you’re trying to make in the world that’s what
trying to make in the world that’s what
trying to make in the world that’s what things that’s what those are things that
things that’s what those are things that
things that’s what those are things that people resonate with and so it still
people resonate with and so it still
people resonate with and so it still comes back to understanding what that
comes back to understanding what that
comes back to understanding what that impact is and if it’s one word or
impact is and if it’s one word or
impact is and if it’s one word or something longer I that is the length
something longer I that is the length
something longer I that is the length through which you should make all your
through which you should make all your
through which you should make all your important decisions right that’s great
important decisions right that’s great
important decisions right that’s great advice yeah i just i’m amazed at how
advice yeah i just i’m amazed at how
advice yeah i just i’m amazed at how engaged people have gotten with me just
engaged people have gotten with me just
engaged people have gotten with me just from my twitter account I mean I’ve I
from my twitter account I mean I’ve I
from my twitter account I mean I’ve I feel like I know them and I’ve never met
feel like I know them and I’ve never met
feel like I know them and I’ve never met them just from those conversations so I
them just from those conversations so I
them just from those conversations so I have one final question for you and that
have one final question for you and that
have one final question for you and that is you have a goal a personal mission of
is you have a goal a personal mission of
is you have a goal a personal mission of helping 1,000,000,000 entrepreneurs is
helping 1,000,000,000 entrepreneurs is
helping 1,000,000,000 entrepreneurs is that really a reasonable goal uh it is
that really a reasonable goal uh it is
that really a reasonable goal uh it is and I think I think it’s a stretch from
and I think I think it’s a stretch from
and I think I think it’s a stretch from what I’m doing now and I think what it
what I’m doing now and I think what it
what I’m doing now and I think what it does help me think bigger I think a lot
does help me think bigger I think a lot
does help me think bigger I think a lot of times we set goals that are too
of times we set goals that are too
of times we set goals that are too too small and too short term and then I
too small and too short term and then I
too small and too short term and then I made this mistake and when I sold my
made this mistake and when I sold my
made this mistake and when I sold my first company great i achieved my goal
first company great i achieved my goal
first company great i achieved my goal and it was depressed it’s like well what
and it was depressed it’s like well what
and it was depressed it’s like well what do i do not know and I think that
do i do not know and I think that
do i do not know and I think that happens a lot when you when you achieve
happens a lot when you when you achieve
happens a lot when you when you achieve a goal you then become the press and
a goal you then become the press and
a goal you then become the press and that you don’t know what to do next it
that you don’t know what to do next it
that you don’t know what to do next it it’s a good problem to have I’m not
it’s a good problem to have I’m not
it’s a good problem to have I’m not complaining like oh woe is me I know
complaining like oh woe is me I know
complaining like oh woe is me I know yeah but but you know it was a low point
yeah but but you know it was a low point
yeah but but you know it was a low point and I like having something big that
and I like having something big that
and I like having something big that challenges me that motivates me that
challenges me that motivates me that
challenges me that motivates me that wants me to you to do more to go bigger
wants me to you to do more to go bigger
wants me to you to do more to go bigger and to help more people and so that one
and to help more people and so that one
and to help more people and so that one being entrepreneurial is something that
being entrepreneurial is something that
being entrepreneurial is something that excites me and drives me and get me
excites me and drives me and get me
excites me and drives me and get me going every morning well that’s great
going every morning well that’s great
going every morning well that’s great well I appreciate it I tell you you’re
well I appreciate it I tell you you’re
well I appreciate it I tell you you’re doing good great work and give me some
doing good great work and give me some
doing good great work and give me some great advice for all my listeners so I
great advice for all my listeners so I
great advice for all my listeners so I appreciate you letting me turn the
appreciate you letting me turn the
appreciate you letting me turn the tables and interview you oh thank you
tables and interview you oh thank you
tables and interview you oh thank you for I’m thanks do we want to take some
for I’m thanks do we want to take some
for I’m thanks do we want to take some questions sure yeah so for those you
questions sure yeah so for those you
questions sure yeah so for those you guys watching you can leave a question
guys watching you can leave a question
guys watching you can leave a question on the side if you want to ask me or
on the side if you want to ask me or
on the side if you want to ask me or Susan um somebody wants to know what
Susan um somebody wants to know what
Susan um somebody wants to know what your big goal is souza oh my big goal is
your big goal is souza oh my big goal is
your big goal is souza oh my big goal is to help two billion our ears no I’m
to help two billion our ears no I’m
to help two billion our ears no I’m going to I’m gonna outdo you Evan no
going to I’m gonna outdo you Evan no
going to I’m gonna outdo you Evan no actually my big goal is my new
actually my big goal is my new
actually my big goal is my new initiative is called the one percent
initiative is called the one percent
initiative is called the one percent club and what I’m trying to do is to
club and what I’m trying to do is to
club and what I’m trying to do is to help small businesses to stop struggling
help small businesses to stop struggling
help small businesses to stop struggling and start thriving and to shoot to
and start thriving and to shoot to
and start thriving and to shoot to become that a member of that elite 1% of
become that a member of that elite 1% of
become that a member of that elite 1% of small businesses that really cut through
small businesses that really cut through
small businesses that really cut through the competition clutter and soar to
the competition clutter and soar to
the competition clutter and soar to success so multi-million dollar revenue
success so multi-million dollar revenue
success so multi-million dollar revenue kinds of companies you know you as you
kinds of companies you know you as you
kinds of companies you know you as you said Evan earlier you working so hard in
said Evan earlier you working so hard in
said Evan earlier you working so hard in so many hours you deserve to build
so many hours you deserve to build
so many hours you deserve to build wealth and you need to have the tools
wealth and you need to have the tools
wealth and you need to have the tools the resources than the inspiration to
the resources than the inspiration to
the resources than the inspiration to get to that level so that’s my goal yeah
get to that level so that’s my goal yeah
get to that level so that’s my goal yeah next one is who are your mentors oh I’ve
next one is who are your mentors oh I’ve
next one is who are your mentors oh I’ve had lots of mentors in my life you know
had lots of mentors in my life you know
had lots of mentors in my life you know some of them were actual mentor so they
some of them were actual mentor so they
some of them were actual mentor so they were aware that i would come to them
were aware that i would come to them
were aware that i would come to them with questions sometimes I’ve just a
with questions sometimes I’ve just a
with questions sometimes I’ve just a looked at people that I admired and
looked at people that I admired and
looked at people that I admired and watched and learned from what they did
watched and learned from what they did
watched and learned from what they did so I think that that’s important but
so I think that that’s important but
so I think that that’s important but I’ve had two really great mentors in
I’ve had two really great mentors in
I’ve had two really great mentors in what I do now which is a professional
what I do now which is a professional
what I do now which is a professional speaker and that’s larry winget he’s
speaker and that’s larry winget he’s
speaker and that’s larry winget he’s known as the pit bull of personal
known as the pit bull of personal
known as the pit bull of personal development you may have seen him like
development you may have seen him like
development you may have seen him like right in your face all the time and
right in your face all the time and
right in your face all the time and wears an earring he’s ball headed his
wears an earring he’s ball headed his
wears an earring he’s ball headed his books are like stop whining and get a
books are like stop whining and get a
books are like stop whining and get a life you know but he probably was one of
life you know but he probably was one of
life you know but he probably was one of the original personality brands at least
the original personality brands at least
the original personality brands at least in the speaking field so he’s been a
in the speaking field so he’s been a
in the speaking field so he’s been a good friend in mentor and when I need
good friend in mentor and when I need
good friend in mentor and when I need advice or guidance he’s been great and
advice or guidance he’s been great and
advice or guidance he’s been great and the other ones joke Holloway who wrote a
the other ones joke Holloway who wrote a
the other ones joke Holloway who wrote a book called make your best better and
book called make your best better and
book called make your best better and and be and becoming a category of one so
and be and becoming a category of one so
and be and becoming a category of one so it really about how do you differentiate
it really about how do you differentiate
it really about how do you differentiate yourself you know what you were just
yourself you know what you were just
yourself you know what you were just saying the value what is it that you’re
saying the value what is it that you’re
saying the value what is it that you’re bringing to the market place that makes
bringing to the market place that makes
bringing to the market place that makes you special and unique yeah that’s
you special and unique yeah that’s
you special and unique yeah that’s awesome um I haven’t heard of the second
awesome um I haven’t heard of the second
awesome um I haven’t heard of the second guys off the check him out oh yeah do
guys off the check him out oh yeah do
guys off the check him out oh yeah do and in fact II and can give him a little
and in fact II and can give him a little
and in fact II and can give him a little picture he’s got a new book coming out
picture he’s got a new book coming out
picture he’s got a new book coming out in November called magnetic the art of
in November called magnetic the art of
in November called magnetic the art of attracting customers very cool very cool
attracting customers very cool very cool
attracting customers very cool very cool yeah for me I’d also encouraged I mean
yeah for me I’d also encouraged I mean
yeah for me I’d also encouraged I mean I’ve been fortunate a lot of people to
I’ve been fortunate a lot of people to
I’ve been fortunate a lot of people to help me in my life um I think though I
help me in my life um I think though I
help me in my life um I think though I wouldn’t overlook the importance of what
wouldn’t overlook the importance of what
wouldn’t overlook the importance of what I call aspirational mentors yeah the
I call aspirational mentors yeah the
I call aspirational mentors yeah the first people who gave me kind of
first people who gave me kind of
first people who gave me kind of business advice for people that I’d
business advice for people that I’d
business advice for people that I’d never met Bill Gates AP Giannini you
never met Bill Gates AP Giannini you
never met Bill Gates AP Giannini you know Donald Trump powered show people
know Donald Trump powered show people
know Donald Trump powered show people who’ve inspired you through their
who’ve inspired you through their
who’ve inspired you through their stories and I take a little bit of every
stories and I take a little bit of every
stories and I take a little bit of every person and I don’t feel like anyone
person and I don’t feel like anyone
person and I don’t feel like anyone entrepreneurs the perfect person I want
entrepreneurs the perfect person I want
entrepreneurs the perfect person I want to be like right Oh like I like how
to be like right Oh like I like how
to be like right Oh like I like how Steve Jobs does this and I like how
Steve Jobs does this and I like how
Steve Jobs does this and I like how weird right that’s this and all of these
weird right that’s this and all of these
weird right that’s this and all of these things help make me the best version of
things help make me the best version of
things help make me the best version of myself sure i’m a bit believe in both
myself sure i’m a bit believe in both
myself sure i’m a bit believe in both pass doing the traditional kind of
pass doing the traditional kind of
pass doing the traditional kind of mentorship rude and trying to connect
mentorship rude and trying to connect
mentorship rude and trying to connect with people who can teach you who’ve
with people who can teach you who’ve
with people who can teach you who’ve gone through and and can shortcut your
gone through and and can shortcut your
gone through and and can shortcut your path right is the aspirational mentors
path right is the aspirational mentors
path right is the aspirational mentors of people who you’ve never met but you
of people who you’ve never met but you
of people who you’ve never met but you can still learn a lot from so if you
can still learn a lot from so if you
can still learn a lot from so if you feel like you know you don’t have
feel like you know you don’t have
feel like you know you don’t have connections you don’t know anybody don’t
connections you don’t know anybody don’t
connections you don’t know anybody don’t know
know
know who to look up to then just start with
who to look up to then just start with
who to look up to then just start with those aspirational mental people who
those aspirational mental people who
those aspirational mental people who like to the bigger they are the easier
like to the bigger they are the easier
like to the bigger they are the easier it is to find their stories youtube
it is to find their stories youtube
it is to find their stories youtube videos biographies books articles you
videos biographies books articles you
videos biographies books articles you can find I and you I always learn
can find I and you I always learn
can find I and you I always learn something from every famous entrepreneur
something from every famous entrepreneur
something from every famous entrepreneur that I look up to yeah I’ve always been
that I look up to yeah I’ve always been
that I look up to yeah I’ve always been a big reader so for me I got a lot of my
a big reader so for me I got a lot of my
a big reader so for me I got a lot of my my guidance when I was building
my guidance when I was building
my guidance when I was building companies from books just learning you
companies from books just learning you
companies from books just learning you know reading everything I could get it
know reading everything I could get it
know reading everything I could get it just like a sponge you want to learn
just like a sponge you want to learn
just like a sponge you want to learn everything you can oh yeah what are your
everything you can oh yeah what are your
everything you can oh yeah what are your favorite marketing strategies well we
favorite marketing strategies well we
favorite marketing strategies well we were talking about social media right
were talking about social media right
were talking about social media right yeah i think you know i do a newsletter
yeah i think you know i do a newsletter
yeah i think you know i do a newsletter every week so that certainly helps you
every week so that certainly helps you
every week so that certainly helps you just have to keep your name out there
just have to keep your name out there
just have to keep your name out there you want to keep your name top of mind’
you want to keep your name top of mind’
you want to keep your name top of mind’ top of mind awareness so once again back
top of mind awareness so once again back
top of mind awareness so once again back to what you said evan in your interview
to what you said evan in your interview
to what you said evan in your interview about you know making sure that you’re
about you know making sure that you’re
about you know making sure that you’re out there that people are aware of you
out there that people are aware of you
out there that people are aware of you being out there you can’t just start
being out there you can’t just start
being out there you can’t just start something and then you know quit it
something and then you know quit it
something and then you know quit it three days later you have to build you
three days later you have to build you
three days later you have to build you have to build that platform and that
have to build that platform and that
have to build that platform and that following and commit to it and you’ve
following and commit to it and you’ve
following and commit to it and you’ve got to pick the right place where your
got to pick the right place where your
got to pick the right place where your audience is so knowing who your customer
audience is so knowing who your customer
audience is so knowing who your customer is your ideal customer and then
is your ideal customer and then
is your ideal customer and then identifying where are they getting their
identifying where are they getting their
identifying where are they getting their information and where are they
information and where are they
information and where are they congregating and that’s where you want
congregating and that’s where you want
congregating and that’s where you want to be if for me I’m all in on youtube I
to be if for me I’m all in on youtube I
to be if for me I’m all in on youtube I love you damn that’s why I’m spending a
love you damn that’s why I’m spending a
love you damn that’s why I’m spending a huge chunk of my time you know when
huge chunk of my time you know when
huge chunk of my time you know when Susan asked me he can be my podcast I
Susan asked me he can be my podcast I
Susan asked me he can be my podcast I look like a YouTube video too there you
look like a YouTube video too there you
look like a YouTube video too there you go and I think what’s important is
go and I think what’s important is
go and I think what’s important is finding finding the strategy that works
finding finding the strategy that works
finding finding the strategy that works for you I think there there’s a million
for you I think there there’s a million
for you I think there there’s a million ways to grow business there’s so many
ways to grow business there’s so many
ways to grow business there’s so many different ways that you can use to build
different ways that you can use to build
different ways that you can use to build it but just because it works when
it but just because it works when
it but just because it works when somebody else that may not work for you
somebody else that may not work for you
somebody else that may not work for you and you not find the avenue that works
and you not find the avenue that works
and you not find the avenue that works best for you for me I like me in front
best for you for me I like me in front
best for you for me I like me in front of the camera I’ve gotten better at it
of the camera I’ve gotten better at it
of the camera I’ve gotten better at it over the years i like i like it being
over the years i like i like it being
over the years i like i like it being online where I don’t have to go
online where I don’t have to go
online where I don’t have to go somewhere yeah that’s nice i love the
somewhere yeah that’s nice i love the
somewhere yeah that’s nice i love the comments like you guys are the ones that
comments like you guys are the ones that
comments like you guys are the ones that make me keep doing this I wake up every
make me keep doing this I wake up every
make me keep doing this I wake up every morning I look at your comments and just
morning I look at your comments and just
morning I look at your comments and just makes me feel like I’m doing something
makes me feel like I’m doing something
makes me feel like I’m doing something important and so there’s a lot of ways
important and so there’s a lot of ways
important and so there’s a lot of ways to do it but it’s fine in the way that
to do it but it’s fine in the way that
to do it but it’s fine in the way that really work
really work
really work for you that’s that psychic income that
for you that’s that psychic income that
for you that’s that psychic income that you just can’t replace any other way you
you just can’t replace any other way you
you just can’t replace any other way you know you when you feel like you’ve
know you when you feel like you’ve
know you when you feel like you’ve touched somebody and helped it’s just a
touched somebody and helped it’s just a
touched somebody and helped it’s just a wonderful reward I agree I agreement
wonderful reward I agree I agreement
wonderful reward I agree I agreement alone eat you I mean I love making money
alone eat you I mean I love making money
alone eat you I mean I love making money don’t get me wrong but that’s it that’s
don’t get me wrong but that’s it that’s
don’t get me wrong but that’s it that’s a nice it’s nice when you can have both
a nice it’s nice when you can have both
a nice it’s nice when you can have both right absolutely um how do I become a
right absolutely um how do I become a
right absolutely um how do I become a public speaker well that’s you know that
public speaker well that’s you know that
public speaker well that’s you know that depends on how much experience you’ve
depends on how much experience you’ve
depends on how much experience you’ve had so you need want to start small take
had so you need want to start small take
had so you need want to start small take baby steps if you haven’t done a lot of
baby steps if you haven’t done a lot of
baby steps if you haven’t done a lot of public speaking you might consider
public speaking you might consider
public speaking you might consider joining an organization like a
joining an organization like a
joining an organization like a Toastmasters or taking a course at a
Toastmasters or taking a course at a
Toastmasters or taking a course at a community college something like that
community college something like that
community college something like that even an improv class can be good to help
even an improv class can be good to help
even an improv class can be good to help you on stage and then you know just
you on stage and then you know just
you on stage and then you know just you’re going to have to pay your dues so
you’re going to have to pay your dues so
you’re going to have to pay your dues so you’re going to take some engagements
you’re going to take some engagements
you’re going to take some engagements where you’re not going to get paid and
where you’re not going to get paid and
where you’re not going to get paid and get your name out there get some
get your name out there get some
get your name out there get some testimonials and once again you’ve got
testimonials and once again you’ve got
testimonials and once again you’ve got to like you haven’t said you’ve got your
to like you haven’t said you’ve got your
to like you haven’t said you’ve got your one word you’ve got to pick a lane and
one word you’ve got to pick a lane and
one word you’ve got to pick a lane and stay in it so you can’t be a speaker on
stay in it so you can’t be a speaker on
stay in it so you can’t be a speaker on every topic in the world so you’ve got
every topic in the world so you’ve got
every topic in the world so you’ve got to choose what am I going to be what’s
to choose what am I going to be what’s
to choose what am I going to be what’s my message what’s my voice and and then
my message what’s my voice and and then
my message what’s my voice and and then build from there yeah and just add on to
build from there yeah and just add on to
build from there yeah and just add on to that I would say just keep practicing
that I would say just keep practicing
that I would say just keep practicing it’s like a it’s like you will start at
it’s like a it’s like you will start at
it’s like a it’s like you will start at the start right you know you fell off
the start right you know you fell off
the start right you know you fell off the bike when you first get on it you
the bike when you first get on it you
the bike when you first get on it you struggle through French when you first
struggle through French when you first
struggle through French when you first trying to learn it yeah public speaking
trying to learn it yeah public speaking
trying to learn it yeah public speaking is no different and I know a lot of
is no different and I know a lot of
is no different and I know a lot of people are scared of it it’s like one of
people are scared of it it’s like one of
people are scared of it it’s like one of them top of years and people have this
them top of years and people have this
them top of years and people have this public speaking um so just start I
public speaking um so just start I
public speaking um so just start I remember when I first date youtube
remember when I first date youtube
remember when I first date youtube videos I used to have to have somebody
videos I used to have to have somebody
videos I used to have to have somebody on my team or my sister come in and
on my team or my sister come in and
on my team or my sister come in and focus the camera and then leave the room
focus the camera and then leave the room
focus the camera and then leave the room because I didn’t want to speak with them
because I didn’t want to speak with them
because I didn’t want to speak with them there oh is that right oh how funny and
there oh is that right oh how funny and
there oh is that right oh how funny and just look the more I did it the market
just look the more I did it the market
just look the more I did it the market comfortable with it um you know now I
comfortable with it um you know now I
comfortable with it um you know now I can go outside and film and people are
can go outside and film and people are
can go outside and film and people are watching it doesn’t bother me I just
watching it doesn’t bother me I just
watching it doesn’t bother me I just keep doing my thing at me happens
keep doing my thing at me happens
keep doing my thing at me happens practice I mean some people I guess are
practice I mean some people I guess are
practice I mean some people I guess are better at it than others I had you two
better at it than others I had you two
better at it than others I had you two thousand videos to get to where I am now
thousand videos to get to where I am now
thousand videos to get to where I am now and I still have you know I can still
and I still have you know I can still
and I still have you know I can still improve a lot in my speaking skills so
improve a lot in my speaking skills so
improve a lot in my speaking skills so just start like I would look for
just start like I would look for
just start like I would look for community events
community events
community events might be able to speak out I would
might be able to speak out I would
might be able to speak out I would definitely start YouTube channel because
definitely start YouTube channel because
definitely start YouTube channel because it’s a visual medium and helps you
it’s a visual medium and helps you
it’s a visual medium and helps you practice and prepare and look at ways to
practice and prepare and look at ways to
practice and prepare and look at ways to continually do it if you don’t have a
continually do it if you don’t have a
continually do it if you don’t have a speaking gig coming up then just make
speaking gig coming up then just make
speaking gig coming up then just make more videos and make more good most of
more videos and make more good most of
more videos and make more good most of my speaking ings that I get come from my
my speaking ings that I get come from my
my speaking ings that I get come from my youtube channel really that’s
youtube channel really that’s
youtube channel really that’s interesting well and you know another
interesting well and you know another
interesting well and you know another thing is if you don’t want to start out
thing is if you don’t want to start out
thing is if you don’t want to start out cold and just doing it solo getting on a
cold and just doing it solo getting on a
cold and just doing it solo getting on a panel you know at an organization and
panel you know at an organization and
panel you know at an organization and doing a panel and sharing your expertise
doing a panel and sharing your expertise
doing a panel and sharing your expertise is another way but I used to gosh you
is another way but I used to gosh you
is another way but I used to gosh you know you’re talking about how you get
know you’re talking about how you get
know you’re talking about how you get better at it I used to like write out
better at it I used to like write out
better at it I used to like write out every word of every speech I ever gave
every word of every speech I ever gave
every word of every speech I ever gave and sort of memorized it you know now
and sort of memorized it you know now
and sort of memorized it you know now heck I was speaking at the Harvard I was
heck I was speaking at the Harvard I was
heck I was speaking at the Harvard I was emceeing an event at the Harvard club
emceeing an event at the Harvard club
emceeing an event at the Harvard club and the keynote speaker was flying in
and the keynote speaker was flying in
and the keynote speaker was flying in from Dubai and something happened and
from Dubai and something happened and
from Dubai and something happened and she couldn’t get there so they said to
she couldn’t get there so they said to
she couldn’t get there so they said to me can you do a keynote I’m like sure so
me can you do a keynote I’m like sure so
me can you do a keynote I’m like sure so you know off the top of my head built 45
you know off the top of my head built 45
you know off the top of my head built 45 minutes for a keynote and that was it
minutes for a keynote and that was it
minutes for a keynote and that was it it’s so it just gets to be that easy
it’s so it just gets to be that easy
it’s so it just gets to be that easy because you know what you want to say
because you know what you want to say
because you know what you want to say you know your message and you’re just
you know your message and you’re just
you know your message and you’re just really having a conversation yeah my
really having a conversation yeah my
really having a conversation yeah my first ones were all tiny events were all
first ones were all tiny events were all
first ones were all tiny events were all not paid we’re all usually government
not paid we’re all usually government
not paid we’re all usually government stuff or entrepreneur programs yeah you
stuff or entrepreneur programs yeah you
stuff or entrepreneur programs yeah you know five people in a room 10 people in
know five people in a room 10 people in
know five people in a room 10 people in a room and and I mean I sucked that they
a room and and I mean I sucked that they
a room and and I mean I sucked that they start to but I had I had some good
start to but I had I had some good
start to but I had I had some good content just my delivery wasn’t great
content just my delivery wasn’t great
content just my delivery wasn’t great yeah yeah I just keep going but you
yeah yeah I just keep going but you
yeah yeah I just keep going but you start I think most people just don’t
start I think most people just don’t
start I think most people just don’t know where to start and so they don’t
know where to start and so they don’t
know where to start and so they don’t start yeah starting to just start like
start yeah starting to just start like
start yeah starting to just start like get a YouTube channel find out places
get a YouTube channel find out places
get a YouTube channel find out places where you might be able to speak a
where you might be able to speak a
where you might be able to speak a spontaneous speaker for the build up
spontaneous speaker for the build up
spontaneous speaker for the build up your name and experience and credibility
your name and experience and credibility
your name and experience and credibility and do something every single day to
and do something every single day to
and do something every single day to make that grow it’s like with blogging
make that grow it’s like with blogging
make that grow it’s like with blogging ‘he’s a lot of people say to me all i
‘he’s a lot of people say to me all i
‘he’s a lot of people say to me all i want to start a blog and then they you
want to start a blog and then they you
want to start a blog and then they you know i have all these excuses why
know i have all these excuses why
know i have all these excuses why they’re not doing it you gotta start you
they’re not doing it you gotta start you
they’re not doing it you gotta start you know you got to get going you got to get
know you got to get going you got to get
know you got to get going you got to get out the gate you’re never going to win
out the gate you’re never going to win
out the gate you’re never going to win the race if you don’t get out the gate I
the race if you don’t get out the gate I
the race if you don’t get out the gate I agree I agree um next one what are your
agree I agree um next one what are your
agree I agree um next one what are your favorite books favorite books oh well of
favorite books favorite books oh well of
favorite books favorite books oh well of course it’s your biz which is my book
course it’s your biz which is my book
course it’s your biz which is my book but um gosh you know I have so many I’m
but um gosh you know I have so many I’m
but um gosh you know I have so many I’m always have like four or five books that
always have like four or five books that
always have like four or five books that I’m reading but you know what i did just
I’m reading but you know what i did just
I’m reading but you know what i did just recently I went back and reread the
recently I went back and reread the
recently I went back and reread the Great Gatsby and
Great Gatsby and
Great Gatsby and oh yeah I loved the writing style I had
oh yeah I loved the writing style I had
oh yeah I loved the writing style I had forgotten how well-written it really is
forgotten how well-written it really is
forgotten how well-written it really is it’s a wonderful book but you know I
it’s a wonderful book but you know I
it’s a wonderful book but you know I just I I pop around I mean honestly I
just I I pop around I mean honestly I
just I I pop around I mean honestly I mentioned Joe Callaway earlier but his
mentioned Joe Callaway earlier but his
mentioned Joe Callaway earlier but his book becoming a category of one is
book becoming a category of one is
book becoming a category of one is excellent if you’re really defining
excellent if you’re really defining
excellent if you’re really defining trying to define your value in your
trying to define your value in your
trying to define your value in your business it is a great book to read
business it is a great book to read
business it is a great book to read absolutely I think the biggest book I
absolutely I think the biggest book I
absolutely I think the biggest book I had an impact I’ll share too what is the
had an impact I’ll share too what is the
had an impact I’ll share too what is the Far workweek love that from tim ferriss
Far workweek love that from tim ferriss
Far workweek love that from tim ferriss and I’ve never had a golden work for
and I’ve never had a golden work for
and I’ve never had a golden work for hours but it kind of reshaped my
hours but it kind of reshaped my
hours but it kind of reshaped my thinking around productivity and
thinking around productivity and
thinking around productivity and outsourcing and delegating automating
outsourcing and delegating automating
outsourcing and delegating automating yeah really helped my time management
yeah really helped my time management
yeah really helped my time management skills a lot i know that’s a super
skills a lot i know that’s a super
skills a lot i know that’s a super popular book that I it’s still I think
popular book that I it’s still I think
popular book that I it’s still I think is on the New York Times bestseller list
is on the New York Times bestseller list
is on the New York Times bestseller list yeah um the other one is out of print
yeah um the other one is out of print
yeah um the other one is out of print it’s radicals and visionaries that was
it’s radicals and visionaries that was
it’s radicals and visionaries that was put up by entrepreneur press and I don’t
put up by entrepreneur press and I don’t
put up by entrepreneur press and I don’t know if you guys can pick up a copy of
know if you guys can pick up a copy of
know if you guys can pick up a copy of it or not somebody said was on ebay four
it or not somebody said was on ebay four
it or not somebody said was on ebay four thousand dollars or something laughs but
thousand dollars or something laughs but
thousand dollars or something laughs but what it is basically clutching of famous
what it is basically clutching of famous
what it is basically clutching of famous entrepreneur stories that are each each
entrepreneur stories that are each each
entrepreneur stories that are each each entrepreneur is like three or four pages
entrepreneur is like three or four pages
entrepreneur is like three or four pages and so I used to read those every
and so I used to read those every
and so I used to read those every morning just as a inspirational boost
morning just as a inspirational boost
morning just as a inspirational boost one-handed deals of what I could do and
one-handed deals of what I could do and
one-handed deals of what I could do and also just like the motivation to keep
also just like the motivation to keep
also just like the motivation to keep going I found that really helped me so
going I found that really helped me so
going I found that really helped me so if you can find a copy of that radicals
if you can find a copy of that radicals
if you can find a copy of that radicals and visionaries I recommend it that’s
and visionaries I recommend it that’s
and visionaries I recommend it that’s great okay I’m gonna look for that one I
great okay I’m gonna look for that one I
great okay I’m gonna look for that one I haven’t seen that one ah the next one
haven’t seen that one ah the next one
haven’t seen that one ah the next one kind of car lights that have you written
kind of car lights that have you written
kind of car lights that have you written books so you have you have the 100 you
books so you have you have the 100 you
books so you have you have the 100 you have more I have four books well what
have more I have four books well what
have more I have four books well what are yet my first one was called the
are yet my first one was called the
are yet my first one was called the girls guide to power and success and I
girls guide to power and success and I
girls guide to power and success and I did that because I was I broke the glass
did that because I was I broke the glass
did that because I was I broke the glass ceiling in the corporate world and
ceiling in the corporate world and
ceiling in the corporate world and became one of the first female
became one of the first female
became one of the first female executives in this fortune 100 company
executives in this fortune 100 company
executives in this fortune 100 company the first the first one in my division
the first the first one in my division
the first the first one in my division and so and then I also practice law for
and so and then I also practice law for
and so and then I also practice law for a while and I had seen a lot of
a while and I had seen a lot of
a while and I had seen a lot of inequities that go on for women in
inequities that go on for women in
inequities that go on for women in business both traditional career and as
business both traditional career and as
business both traditional career and as an entrepreneur and so I really wanted
an entrepreneur and so I really wanted
an entrepreneur and so I really wanted to help women understand some of the
to help women understand some of the
to help women understand some of the things that we do to sabotage our own
things that we do to sabotage our own
things that we do to sabotage our own success so that’s what that book is
success so that’s what that book is
success so that’s what that book is about and then I wrote one in 2003
about and then I wrote one in 2003
about and then I wrote one in 2003 called reinvent your career
called reinvent your career
called reinvent your career and that was one of the first big times
and that was one of the first big times
and that was one of the first big times we saw downsizing hit you know in the
we saw downsizing hit you know in the
we saw downsizing hit you know in the corporate world and here my friends were
corporate world and here my friends were
corporate world and here my friends were they’d had you know 15 20 year careers
they’d had you know 15 20 year careers
they’d had you know 15 20 year careers and that was their whole identity and
and that was their whole identity and
and that was their whole identity and they lost their job and they didn’t they
they lost their job and they didn’t they
they lost their job and they didn’t they were lost and I they had so many skills
were lost and I they had so many skills
were lost and I they had so many skills and talents and you know wonderful
and talents and you know wonderful
and talents and you know wonderful things they could do that I just wanted
things they could do that I just wanted
things they could do that I just wanted to help people understand how to make
to help people understand how to make
to help people understand how to make that transformation the third one was
that transformation the third one was
that transformation the third one was called the girls guide to building a
called the girls guide to building a
called the girls guide to building a million-dollar business and that was
million-dollar business and that was
million-dollar business and that was when I took my internet company over the
when I took my internet company over the
when I took my internet company over the million dollar threshold and raise
million dollar threshold and raise
million dollar threshold and raise venture capital I’m like okay if I can
venture capital I’m like okay if I can
venture capital I’m like okay if I can do this anybody’s going to be able to do
do this anybody’s going to be able to do
do this anybody’s going to be able to do this so I wanted to inspire women to to
this so I wanted to inspire women to to
this so I wanted to inspire women to to really ramp it up because I is so so few
really ramp it up because I is so so few
really ramp it up because I is so so few women ever cross over the million dollar
women ever cross over the million dollar
women ever cross over the million dollar threshold and then finally the last one
threshold and then finally the last one
threshold and then finally the last one was called it’s your biz the complete
was called it’s your biz the complete
was called it’s your biz the complete guide to becoming your own boss and then
guide to becoming your own boss and then
guide to becoming your own boss and then un coming out is going to be called the
un coming out is going to be called the
un coming out is going to be called the one percent club so Susan is a writing
one percent club so Susan is a writing
one percent club so Susan is a writing machine hmm I’m in the process of
machine hmm I’m in the process of
machine hmm I’m in the process of writing my first book well that’s
writing my first book well that’s
writing my first book well that’s exciting it’ll be I have to have an aim
exciting it’ll be I have to have an aim
exciting it’ll be I have to have an aim by mid-october and I think of it the
by mid-october and I think of it the
by mid-october and I think of it the next fall okay yeah I will let you guys
next fall okay yeah I will let you guys
next fall okay yeah I will let you guys know why that’s yes let me know we’ll do
know why that’s yes let me know we’ll do
know why that’s yes let me know we’ll do another podcast and promote the book
another podcast and promote the book
another podcast and promote the book podcast and google hangout right uh okay
podcast and google hangout right uh okay
podcast and google hangout right uh okay next one how do I find a business
next one how do I find a business
next one how do I find a business partner you know I’m not a big proponent
partner you know I’m not a big proponent
partner you know I’m not a big proponent of business partners because as an
of business partners because as an
of business partners because as an attorney I have seen too many businesses
attorney I have seen too many businesses
attorney I have seen too many businesses fail because the partners who were crazy
fail because the partners who were crazy
fail because the partners who were crazy about each other when they started the
about each other when they started the
about each other when they started the business got into a feud and everything
business got into a feud and everything
business got into a feud and everything went to hell in a handbasket if i can
went to hell in a handbasket if i can
went to hell in a handbasket if i can say that on your google and yet but so
say that on your google and yet but so
say that on your google and yet but so but here’s here’s what I suggest if you
but here’s here’s what I suggest if you
but here’s here’s what I suggest if you do want to get a partner and I I would
do want to get a partner and I I would
do want to get a partner and I I would say look at what you’re really good at
say look at what you’re really good at
say look at what you’re really good at and what you’re not good at and look for
and what you’re not good at and look for
and what you’re not good at and look for someone who augments your skill sets so
someone who augments your skill sets so
someone who augments your skill sets so someone who brings something to the
someone who brings something to the
someone who brings something to the party that you don’t have and maybe
party that you don’t have and maybe
party that you don’t have and maybe that’s context maybe it’s money maybe it
that’s context maybe it’s money maybe it
that’s context maybe it’s money maybe it is skill sets you don’t want to go into
is skill sets you don’t want to go into
is skill sets you don’t want to go into business with someone who thinks and
business with someone who thinks and
business with someone who thinks and works and looks exactly like you because
works and looks exactly like you because
works and looks exactly like you because you’re just going to be doing the same
you’re just going to be doing the same
you’re just going to be doing the same things and you’re not going to have and
things and you’re not going to have and
things and you’re not going to have and still going to have those weaknesses so
still going to have those weaknesses so
still going to have those weaknesses so and you might even look around for
and you might even look around for
and you might even look around for people that you know you’ve known in
people that you know you’ve known in
people that you know you’ve known in business and you respect it and reach
business and you respect it and reach
business and you respect it and reach out to them and it you know it doesn’t
out to them and it you know it doesn’t
out to them and it you know it doesn’t mean you’ve got an actually even know
mean you’ve got an actually even know
mean you’ve got an actually even know the person really if you think that
the person really if you think that
the person really if you think that person is a good fit for your business
person is a good fit for your business
person is a good fit for your business doesn’t hurt to ask all they can do is
doesn’t hurt to ask all they can do is
doesn’t hurt to ask all they can do is say no I think to add to what Susan
say no I think to add to what Susan
say no I think to add to what Susan saying I think it’s really important
saying I think it’s really important
saying I think it’s really important that your business partner hasn’t seen
that your business partner hasn’t seen
that your business partner hasn’t seen values as you do well that’s true it’s
values as you do well that’s true it’s
values as you do well that’s true it’s like getting married I mean you’ll spend
like getting married I mean you’ll spend
like getting married I mean you’ll spend more time with you this is part of than
more time with you this is part of than
more time with you this is part of than you will with your spouse and when
you will with your spouse and when
you will with your spouse and when you’re getting married to somebody you
you’re getting married to somebody you
you’re getting married to somebody you want to marry some loot has those same
want to marry some loot has those same
want to marry some loot has those same shared values with you because when
shared values with you because when
shared values with you because when times get tough that’s when true colors
times get tough that’s when true colors
times get tough that’s when true colors really come out and I have some tough
really come out and I have some tough
really come out and I have some tough times you know in your marriage and your
times you know in your marriage and your
times you know in your marriage and your right all right that’s turn and so I
right all right that’s turn and so I
right all right that’s turn and so I would definitely be looking for
would definitely be looking for
would definitely be looking for everything Susan said you want people
everything Susan said you want people
everything Susan said you want people have complementary skills so they can
have complementary skills so they can
have complementary skills so they can cover your weaknesses but also people
cover your weaknesses but also people
cover your weaknesses but also people who have the same they love what you’re
who have the same they love what you’re
who have the same they love what you’re doing you love your mission but have the
doing you love your mission but have the
doing you love your mission but have the same kind of shared values you know they
same kind of shared values you know they
same kind of shared values you know they walk the same line that you do because
walk the same line that you do because
walk the same line that you do because that’ll definitely help you in your
that’ll definitely help you in your
that’ll definitely help you in your decision making and you’re really the
decision making and you’re really the
decision making and you’re really the stick together and work together I think
stick together and work together I think
stick together and work together I think I’ll jump in too soon they jump in too
I’ll jump in too soon they jump in too
I’ll jump in too soon they jump in too quickly and they CEO of course is going
quickly and they CEO of course is going
quickly and they CEO of course is going to work out is great and we love each
to work out is great and we love each
to work out is great and we love each other it’s amazing yes and then you know
other it’s amazing yes and then you know
other it’s amazing yes and then you know it doesn’t work out and I would prefer
it doesn’t work out and I would prefer
it doesn’t work out and I would prefer I’ve done partnerships and I’ve done
I’ve done partnerships and I’ve done
I’ve done partnerships and I’ve done solo and every time I try to work with
solo and every time I try to work with
solo and every time I try to work with somebody’s always on a small scale first
somebody’s always on a small scale first
somebody’s always on a small scale first like let’s try this one small project
like let’s try this one small project
like let’s try this one small project together before we jump in the bed you
together before we jump in the bed you
together before we jump in the bed you get married you know sorry dating before
get married you know sorry dating before
get married you know sorry dating before you get married right so let’s start
you get married right so let’s start
you get married right so let’s start dating let’s literary yeah let’s try to
dating let’s literary yeah let’s try to
dating let’s literary yeah let’s try to smallpox together see if we work well
smallpox together see if we work well
smallpox together see if we work well together and then and then go from there
together and then and then go from there
together and then and then go from there and as a lawyer I would say always get
and as a lawyer I would say always get
and as a lawyer I would say always get it in writing and have a buy-sell
it in writing and have a buy-sell
it in writing and have a buy-sell agreement so it’s your prenup right yeah
agreement so it’s your prenup right yeah
agreement so it’s your prenup right yeah cuz I tell you people have very short
cuz I tell you people have very short
cuz I tell you people have very short memories when it comes to business ok
memories when it comes to business ok
memories when it comes to business ok next one is a bit longer so Rob wrote in
next one is a bit longer so Rob wrote in
next one is a bit longer so Rob wrote in to say I’m a freelance web designer and
to say I’m a freelance web designer and
to say I’m a freelance web designer and I’m doing well but I’m stuck somewhere I
I’m doing well but I’m stuck somewhere I
I’m doing well but I’m stuck somewhere I want to expand my work and have my own
want to expand my work and have my own
want to expand my work and have my own business any suggestions well I think
business any suggestions well I think
business any suggestions well I think what you were talking about earlier Evan
what you were talking about earlier Evan
what you were talking about earlier Evan about starting part time on the side you
about starting part time on the side you
about starting part time on the side you know
know
know you don’t want to take the same types of
you don’t want to take the same types of
you don’t want to take the same types of clients that where you’re working now
clients that where you’re working now
clients that where you’re working now already has because that could be a real
already has because that could be a real
already has because that could be a real conflict of interest but starting
conflict of interest but starting
conflict of interest but starting something on the side and testing the
something on the side and testing the
something on the side and testing the water see how you like it the one
water see how you like it the one
water see how you like it the one cautionary note i have about that owes
cautionary note i have about that owes
cautionary note i have about that owes even though you’re doing this part-time
even though you’re doing this part-time
even though you’re doing this part-time your customers are going to expect
your customers are going to expect
your customers are going to expect full-time service so you know you’ve got
full-time service so you know you’ve got
full-time service so you know you’ve got like right now I’m working with a
like right now I’m working with a
like right now I’m working with a technology person and he has a full-time
technology person and he has a full-time
technology person and he has a full-time job and luckily I’m not really pressed
job and luckily I’m not really pressed
job and luckily I’m not really pressed to get this development done but
to get this development done but
to get this development done but sometimes he gets really swamped and you
sometimes he gets really swamped and you
sometimes he gets really swamped and you just can’t do any work on it I went into
just can’t do any work on it I went into
just can’t do any work on it I went into it with my eyes wide open but a lot of
it with my eyes wide open but a lot of
it with my eyes wide open but a lot of times people don’t they expect you to be
times people don’t they expect you to be
times people don’t they expect you to be attentive and get things done on a
attentive and get things done on a
attentive and get things done on a timely basis but that’s how I would do
timely basis but that’s how I would do
timely basis but that’s how I would do it I when I left my first corporate job
it I when I left my first corporate job
it I when I left my first corporate job in started my own advertising agency I
in started my own advertising agency I
in started my own advertising agency I started doing some stuff on the side and
started doing some stuff on the side and
started doing some stuff on the side and had some clients lined up before I ever
had some clients lined up before I ever
had some clients lined up before I ever actually walked out the door yeah I mean
actually walked out the door yeah I mean
actually walked out the door yeah I mean I completely agree i love this starting
I completely agree i love this starting
I completely agree i love this starting part-time advice to add to that i would
part-time advice to add to that i would
part-time advice to add to that i would say one help me understand how you’re
say one help me understand how you’re
say one help me understand how you’re different back to that core values thing
different back to that core values thing
different back to that core values thing i’m a freelance web designer well i know
i’m a freelance web designer well i know
i’m a freelance web designer well i know a thousand freelance web designers right
a thousand freelance web designers right
a thousand freelance web designers right like what’s act like but how you versus
like what’s act like but how you versus
like what’s act like but how you versus all the other guys when I mean that’s
all the other guys when I mean that’s
all the other guys when I mean that’s different how are you a different person
different how are you a different person
different how are you a different person what goals you trying to accomplish that
what goals you trying to accomplish that
what goals you trying to accomplish that are different just something that you
are different just something that you
are different just something that you know even now right if you told me how
know even now right if you told me how
know even now right if you told me how you’re different Susan I are listening
you’re different Susan I are listening
you’re different Susan I are listening maybe we have a connection that can help
maybe we have a connection that can help
maybe we have a connection that can help you maybe somebody else in a check and
you maybe somebody else in a check and
you maybe somebody else in a check and help you right but by general it’s easy
help you right but by general it’s easy
help you right but by general it’s easy to be forget it so or be forgotten yeah
to be forget it so or be forgotten yeah
to be forget it so or be forgotten yeah so make it clear you know who you are
so make it clear you know who you are
so make it clear you know who you are what you stay for the and how you’re
what you stay for the and how you’re
what you stay for the and how you’re different than all the other web
different than all the other web
different than all the other web designers I the other thing I would say
designers I the other thing I would say
designers I the other thing I would say is I would look at uh who can you
is I would look at uh who can you
is I would look at uh who can you partner with not necessarily is like an
partner with not necessarily is like an
partner with not necessarily is like an equity partner in business but who can
equity partner in business but who can
equity partner in business but who can give you who’s a good referral partner
give you who’s a good referral partner
give you who’s a good referral partner for you who has to sell them to your
for you who has to sell them to your
for you who has to sell them to your target audience that is not a web
target audience that is not a web
target audience that is not a web developer that has complimentary
developer that has complimentary
developer that has complimentary services and can you form some kind of
services and can you form some kind of
services and can you form some kind of Alliance where they’re introducing you
Alliance where they’re introducing you
Alliance where they’re introducing you to their clients you can help introduce
to their clients you can help introduce
to their clients you can help introduce them to your clients you create these
them to your clients you create these
them to your clients you create these relationships with you know
relationships with you know
relationships with you know photographers and videographers and
photographers and videographers and
photographers and videographers and designers all these people were selling
designers all these people were selling
designers all these people were selling to the same art to the same audiences
to the same art to the same audiences
to the same art to the same audiences you see if this is some way you might be
you see if this is some way you might be
you see if this is some way you might be able to form some kind of Alliance
able to form some kind of Alliance
able to form some kind of Alliance together yeah yeah kinda but once and
together yeah yeah kinda but once and
together yeah yeah kinda but once and yeah um favorite YouTube channels to
yeah um favorite YouTube channels to
yeah um favorite YouTube channels to watch oh you’re zemin of course go on um
watch oh you’re zemin of course go on um
watch oh you’re zemin of course go on um but i also like Larry wincott’s channel
but i also like Larry wincott’s channel
but i also like Larry wincott’s channel he does something called ask Larry and
he does something called ask Larry and
he does something called ask Larry and it’s just a riot I mean if you have not
it’s just a riot I mean if you have not
it’s just a riot I mean if you have not watched him he is funny he says
watched him he is funny he says
watched him he is funny he says everything that’s on his mind you might
everything that’s on his mind you might
everything that’s on his mind you might be offended by the language every once
be offended by the language every once
be offended by the language every once in a while but it’s and but it’s good
in a while but it’s and but it’s good
in a while but it’s and but it’s good stuff I mean you know it’s stuff we all
stuff I mean you know it’s stuff we all
stuff I mean you know it’s stuff we all know but we need to be reminded of so I
know but we need to be reminded of so I
know but we need to be reminded of so I like his of course I have a youtube
like his of course I have a youtube
like his of course I have a youtube channel to so but I’m not as active as
channel to so but I’m not as active as
channel to so but I’m not as active as you are but you were inspired me now
you are but you were inspired me now
you are but you were inspired me now Evan to get back on there hey easy as
Evan to get back on there hey easy as
Evan to get back on there hey easy as doing a google hangout yeah that’s right
doing a google hangout yeah that’s right
doing a google hangout yeah that’s right there you go um my favorite youtube
there you go um my favorite youtube
there you go um my favorite youtube channel i like gary vaynerchuk stuff um
channel i like gary vaynerchuk stuff um
channel i like gary vaynerchuk stuff um yeah that’s good based on in New York he
yeah that’s good based on in New York he
yeah that’s good based on in New York he can rub people the wrong way he’s uh
can rub people the wrong way he’s uh
can rub people the wrong way he’s uh he’s very direct very blunt swears a lot
he’s very direct very blunt swears a lot
he’s very direct very blunt swears a lot if you can get past that um people think
if you can get past that um people think
if you can get past that um people think he’s got a huge ego and so like you can
he’s got a huge ego and so like you can
he’s got a huge ego and so like you can rub people the wrong way on first few
rub people the wrong way on first few
rub people the wrong way on first few but again if you can get past that
but again if you can get past that
but again if you can get past that message just like your God he’s got he’s
message just like your God he’s got he’s
message just like your God he’s got he’s yeah friends about the start to UM
yeah friends about the start to UM
yeah friends about the start to UM there’s a lot of great content that he
there’s a lot of great content that he
there’s a lot of great content that he has and he’s one of the only channels
has and he’s one of the only channels
has and he’s one of the only channels that I will watch pretty much every
that I will watch pretty much every
that I will watch pretty much every video that comes out Layla’s um ji
video that comes out Layla’s um ji
video that comes out Layla’s um ji material i like i like the tentative
material i like i like the tentative
material i like i like the tentative dude on youtube i think they learn a lot
dude on youtube i think they learn a lot
dude on youtube i think they learn a lot yeah i’ll let the TED Talks I found
yeah i’ll let the TED Talks I found
yeah i’ll let the TED Talks I found riesling that their quality seems to be
riesling that their quality seems to be
riesling that their quality seems to be going down I think I don’t know if you
going down I think I don’t know if you
going down I think I don’t know if you experience that I felt like I used to
experience that I felt like I used to
experience that I felt like I used to watch a lot more and I subscribe to them
watch a lot more and I subscribe to them
watch a lot more and I subscribe to them and I’ve actually unsubscribed because I
and I’ve actually unsubscribed because I
and I’ve actually unsubscribed because I found that the stuff just wasn’t as good
found that the stuff just wasn’t as good
found that the stuff just wasn’t as good anymore so I know it’s good to see that
anymore so I know it’s good to see that
anymore so I know it’s good to see that but you know you still like it and um I
but you know you still like it and um I
but you know you still like it and um I don’t know I had issues with it I wasn’t
don’t know I had issues with it I wasn’t
don’t know I had issues with it I wasn’t value I won’t have to say some of the
value I won’t have to say some of the
value I won’t have to say some of the things have gotten a little far out
things have gotten a little far out
things have gotten a little far out there in my opinion but I guess it’s
there in my opinion but I guess it’s
there in my opinion but I guess it’s good to be exposed to all sorts of
good to be exposed to all sorts of
good to be exposed to all sorts of things but I guess all the TEDx
things but I guess all the TEDx
things but I guess all the TEDx the quality is not good uh anyway yeah
the quality is not good uh anyway yeah
the quality is not good uh anyway yeah except the TEDx that I spoke at which
except the TEDx that I spoke at which
except the TEDx that I spoke at which was wonderful nice yeah okay what was
was wonderful nice yeah okay what was
was wonderful nice yeah okay what was your biggest challenge at the start of
your biggest challenge at the start of
your biggest challenge at the start of your business oh I tell you I am man
your business oh I tell you I am man
your business oh I tell you I am man that’s it that’s a really good question
that’s it that’s a really good question
that’s it that’s a really good question I’ve had so many businesses over time I
I’ve had so many businesses over time I
I’ve had so many businesses over time I see that let me let me say the ad agency
see that let me let me say the ad agency
see that let me let me say the ad agency i mentioned earlier i was in my late
i mentioned earlier i was in my late
i mentioned earlier i was in my late twenties when i started their agency and
twenties when i started their agency and
twenties when i started their agency and even though i had a few clients to start
even though i had a few clients to start
even though i had a few clients to start i was single you know i had a house
i was single you know i had a house
i was single you know i had a house payment i had car payments all those
payment i had car payments all those
payment i had car payments all those kinds of things and I started losing my
kinds of things and I started losing my
kinds of things and I started losing my focus so just make ends meet I would I
focus so just make ends meet I would I
focus so just make ends meet I would I worry for catering company I was doing
worry for catering company I was doing
worry for catering company I was doing the meeting playing I think I was doing
the meeting playing I think I was doing
the meeting playing I think I was doing anything in any help no no I suddenly
anything in any help no no I suddenly
anything in any help no no I suddenly realized that that was really hurting
realized that that was really hurting
realized that that was really hurting the direction of a business that I
the direction of a business that I
the direction of a business that I wanted to build so i had to stop that
wanted to build so i had to stop that
wanted to build so i had to stop that and I i think that like with anybody
and I i think that like with anybody
and I i think that like with anybody when you start a business you get
when you start a business you get
when you start a business you get panicked about money and it’s so you do
panicked about money and it’s so you do
panicked about money and it’s so you do take on things that then distract you
take on things that then distract you
take on things that then distract you from your core business and i think
from your core business and i think
from your core business and i think that’s one of the hardest challenge is
that’s one of the hardest challenge is
that’s one of the hardest challenge is keeping your focus entrepreneurs we are
keeping your focus entrepreneurs we are
keeping your focus entrepreneurs we are so creative right I see a business
so creative right I see a business
so creative right I see a business opportunity practically every day around
opportunity practically every day around
opportunity practically every day around the corner you know what happen I could
the corner you know what happen I could
the corner you know what happen I could do that you know so you gotta pick a
do that you know so you gotta pick a
do that you know so you gotta pick a lane and stay in it I think for me uh
lane and stay in it I think for me uh
lane and stay in it I think for me uh the first company that I join as a no
the first company that I join as a no
the first company that I join as a no nor I was in charge of biz dev and
nor I was in charge of biz dev and
nor I was in charge of biz dev and selling again customers in and I was
selling again customers in and I was
selling again customers in and I was selling to people who were sometimes
selling to people who were sometimes
selling to people who were sometimes three times my age who has hd’s who were
three times my age who has hd’s who were
three times my age who has hd’s who were you know way smarter than me and I felt
you know way smarter than me and I felt
you know way smarter than me and I felt it was just a limiting belief that I
it was just a limiting belief that I
it was just a limiting belief that I felt like I was too young I didn’t have
felt like I was too young I didn’t have
felt like I was too young I didn’t have enough background in science to be able
enough background in science to be able
enough background in science to be able to sell these professors when I software
to sell these professors when I software
to sell these professors when I software and I tried to avoid any kind of phone
and I tried to avoid any kind of phone
and I tried to avoid any kind of phone contact as possible just do everything
contact as possible just do everything
contact as possible just do everything by email and it wasn’t until later that
by email and it wasn’t until later that
by email and it wasn’t until later that I realized that uh they don’t care how
I realized that uh they don’t care how
I realized that uh they don’t care how old I am or you know what my background
old I am or you know what my background
old I am or you know what my background was as long as I could help them sure at
was as long as I could help them sure at
was as long as I could help them sure at the end of the day that’s what they
the end of the day that’s what they
the end of the day that’s what they cared about most
cared about most
cared about most and what I was selling help them in what
and what I was selling help them in what
and what I was selling help them in what they were doing and what I had the
they were doing and what I had the
they were doing and what I had the confidence to know that the answer was
confidence to know that the answer was
confidence to know that the answer was yes like I couldn’t help them then that
yes like I couldn’t help them then that
yes like I couldn’t help them then that started changing everything for us then
started changing everything for us then
started changing everything for us then I started closing a lot more sales you
I started closing a lot more sales you
I started closing a lot more sales you know a lot more deals coming yeah those
know a lot more deals coming yeah those
know a lot more deals coming yeah those those internal beliefs are really bad I
those internal beliefs are really bad I
those internal beliefs are really bad I I think I may have told you this and
I think I may have told you this and
I think I may have told you this and once before I was in seventh grade I was
once before I was in seventh grade I was
once before I was in seventh grade I was labeled as a child with learning
labeled as a child with learning
labeled as a child with learning disabilities and I was put in a class
disabilities and I was put in a class
disabilities and I was put in a class for students that had learning
for students that had learning
for students that had learning disabilities and so I just gave up and
disabilities and so I just gave up and
disabilities and so I just gave up and quit trying because all of my friends
quit trying because all of my friends
quit trying because all of my friends were in the accelerated class as well
were in the accelerated class as well
were in the accelerated class as well they just quit hanging out with me right
they just quit hanging out with me right
they just quit hanging out with me right because that was in that other class and
because that was in that other class and
because that was in that other class and it was until I was a sophomore in high
it was until I was a sophomore in high
it was until I was a sophomore in high school that a high school counselor
school that a high school counselor
school that a high school counselor really got to me and said look you
really got to me and said look you
really got to me and said look you shouldn’t be flunking and getting these
shouldn’t be flunking and getting these
shouldn’t be flunking and getting these kind of grades you should be at the top
kind of grades you should be at the top
kind of grades you should be at the top of your class and for some reason even
of your class and for some reason even
of your class and for some reason even though my parents had been saying it for
though my parents had been saying it for
though my parents had been saying it for years I finally heard it and started
years I finally heard it and started
years I finally heard it and started applying myself again but I tell you
applying myself again but I tell you
applying myself again but I tell you it’s still you know a lot of times that
it’s still you know a lot of times that
it’s still you know a lot of times that girl using the learning disabilities
girl using the learning disabilities
girl using the learning disabilities class what’s this again and remind me
class what’s this again and remind me
class what’s this again and remind me whoops you know you’re really not
whoops you know you’re really not
whoops you know you’re really not qualified you’re that man behind the
qualified you’re that man behind the
qualified you’re that man behind the curtain you know so that’s tough that’s
curtain you know so that’s tough that’s
curtain you know so that’s tough that’s an awesome they blink again lately is so
an awesome they blink again lately is so
an awesome they blink again lately is so wrong I’m just so against yeah it’s
wrong I’m just so against yeah it’s
wrong I’m just so against yeah it’s great that that that guidance counselor
great that that that guidance counselor
great that that that guidance counselor stood up for you that’s cool yeah yeah
stood up for you that’s cool yeah yeah
stood up for you that’s cool yeah yeah that Egypt the interest yeah cool i know
that Egypt the interest yeah cool i know
that Egypt the interest yeah cool i know we’re kind of bumping up against a clock
we’re kind of bumping up against a clock
we’re kind of bumping up against a clock Susan thank you so much for the time
Susan thank you so much for the time
Susan thank you so much for the time today and for people who want to learn
today and for people who want to learn
today and for people who want to learn about your podcasts or find other
about your podcasts or find other
about your podcasts or find other interviews that you’re doing where can
interviews that you’re doing where can
interviews that you’re doing where can they go well they can no one itunes
they go well they can no one itunes
they go well they can no one itunes actually it’s called the one percent
actually it’s called the one percent
actually it’s called the one percent club podcast or google search for my
club podcast or google search for my
club podcast or google search for my name seasons all of it and you’ll find
name seasons all of it and you’ll find
name seasons all of it and you’ll find me there alright well thank you susan
me there alright well thank you susan
me there alright well thank you susan thank you everybody for watching and
thank you everybody for watching and
thank you everybody for watching and we’ll see you soon all right great
we’ll see you soon all right great
we’ll see you soon all right great thanks have a good day
”
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