
he’s an American rapper record producer and entrepreneur
and entrepreneur
and entrepreneur he’s the founder of aftermath
he’s the founder of aftermath
he’s the founder of aftermath entertainment and Beats Electronics he
entertainment and Beats Electronics he
entertainment and Beats Electronics he produced albums for and oversaw the
produced albums for and oversaw the
produced albums for and oversaw the careers of many rappers including Snoop
careers of many rappers including Snoop
careers of many rappers including Snoop Dogg 50 cent and Eminem he’s dr. Dre and
Dogg 50 cent and Eminem he’s dr. Dre and
Dogg 50 cent and Eminem he’s dr. Dre and hear his top 10 rules for success the
hear his top 10 rules for success the
hear his top 10 rules for success the secret to my longevity I think is the
secret to my longevity I think is the
secret to my longevity I think is the fact that I’m a perfectionist you know
fact that I’m a perfectionist you know
fact that I’m a perfectionist you know and I listen to everybody you know I
and I listen to everybody you know I
and I listen to everybody you know I mean even R&B I listen to classical
mean even R&B I listen to classical
mean even R&B I listen to classical music sometime I listen to heavy matter
music sometime I listen to heavy matter
music sometime I listen to heavy matter I just listened to everything you know
I just listened to everything you know
I just listened to everything you know and really I listen to the wax more you
and really I listen to the wax more you
and really I listen to the wax more you know because I want to know what not to
know because I want to know what not to
know because I want to know what not to do you know the stuff that’s not selling
do you know the stuff that’s not selling
do you know the stuff that’s not selling you know it’s easy to pick up a hit
you know it’s easy to pick up a hit
you know it’s easy to pick up a hit record and know what people are buying
record and know what people are buying
record and know what people are buying first of all you have to make sure that
first of all you have to make sure that
first of all you have to make sure that this thing is for you and it’s who you
this thing is for you and it’s who you
this thing is for you and it’s who you are and you’re built for this you know
are and you’re built for this you know
are and you’re built for this you know and then you have to give it the passion
and then you have to give it the passion
and then you have to give it the passion that’s necessary you know like I said I
that’s necessary you know like I said I
that’s necessary you know like I said I don’t do it for the money the money is
don’t do it for the money the money is
don’t do it for the money the money is gonna come I do it because of the love
gonna come I do it because of the love
gonna come I do it because of the love that I have for it you know I’m saying
that I have for it you know I’m saying
that I have for it you know I’m saying if I was a plumber or something like
if I was a plumber or something like
if I was a plumber or something like that I still would make hip-hop records
that I still would make hip-hop records
that I still would make hip-hop records that’s how much love I have for it you
that’s how much love I have for it you
that’s how much love I have for it you know I feel like right now I’ve been in
know I feel like right now I’ve been in
know I feel like right now I’ve been in the game close to 27 years and I’ve
the game close to 27 years and I’ve
the game close to 27 years and I’ve actually thought about this just
actually thought about this just
actually thought about this just recently out of the entire 27 my 27 year
recently out of the entire 27 my 27 year
recently out of the entire 27 my 27 year career there’s only been two weeks that
career there’s only been two weeks that
career there’s only been two weeks that I’ve been out of the studio there’s none
I’ve been out of the studio there’s none
I’ve been out of the studio there’s none I’ve never been out of studio longer
I’ve never been out of studio longer
I’ve never been out of studio longer than two weeks in my entire career
than two weeks in my entire career
than two weeks in my entire career that’s how much love I have for this
that’s how much love I have for this
that’s how much love I have for this thing that I do so that’s the thing just
thing that I do so that’s the thing just
thing that I do so that’s the thing just a passion that you have for it and
a passion that you have for it and
a passion that you have for it and really really put your all into it and
really really put your all into it and
really really put your all into it and make sure that your word is the last
make sure that your word is the last
make sure that your word is the last word that way you don’t you know you
word that way you don’t you know you
word that way you don’t you know you don’t play the blame game or anything
don’t play the blame game or anything
don’t play the blame game or anything like that if it comes out hot it’s on
like that if it comes out hot it’s on
like that if it comes out hot it’s on you if it doesn’t come out hot it’s on
you if it doesn’t come out hot it’s on
you if it doesn’t come out hot it’s on you you’re I’m saying that’s all it is
you you’re I’m saying that’s all it is
you you’re I’m saying that’s all it is to it
to it
to it craziest part about this revolution that
craziest part about this revolution that
craziest part about this revolution that we started is this album Straight Outta
we started is this album Straight Outta
we started is this album Straight Outta Compton was only done in six weeks five
Compton was only done in six weeks five
Compton was only done in six weeks five days a week studio time you know man at
days a week studio time you know man at
days a week studio time you know man at three hours a day you know so it was
three hours a day you know so it was
three hours a day you know so it was crazy how this happened and it just let
crazy how this happened and it just let
crazy how this happened and it just let me know how powerful I could be I’m like
me know how powerful I could be I’m like
me know how powerful I could be I’m like if people are buying this wait till I
if people are buying this wait till I
if people are buying this wait till I really get a chance to get in the studio
really get a chance to get in the studio
really get a chance to get in the studio on some real equipment with some real
on some real equipment with some real
on some real equipment with some real time what I think has to change for
time what I think has to change for
time what I think has to change for people as far as I’m longevity is less
people as far as I’m longevity is less
people as far as I’m longevity is less looking at people that have made it in
looking at people that have made it in
looking at people that have made it in the business you know Quincy Jones
the business you know Quincy Jones
the business you know Quincy Jones people like that that’s that’s my mentor
people like that that’s that’s my mentor
people like that that’s that’s my mentor right there because he’s been he started
right there because he’s been he started
right there because he’s been he started at a young age the same as I did and
at a young age the same as I did and
at a young age the same as I did and he’s still doing this thing and having
he’s still doing this thing and having
he’s still doing this thing and having fun with it you know it ain’t about who
fun with it you know it ain’t about who
fun with it you know it ain’t about who has the flyest car who has the most
has the flyest car who has the most
has the flyest car who has the most jewelry you know it ain’t about that
jewelry you know it ain’t about that
jewelry you know it ain’t about that it’s about saving and preparing yourself
it’s about saving and preparing yourself
it’s about saving and preparing yourself for when you’re happening no more you
for when you’re happening no more you
for when you’re happening no more you know because it’s going to happen sooner
know because it’s going to happen sooner
know because it’s going to happen sooner or later you know you just you never
or later you know you just you never
or later you know you just you never know when you know when dr. Dre falls
know when you know when dr. Dre falls
know when you know when dr. Dre falls off if if and when that happens I’m cool
off if if and when that happens I’m cool
off if if and when that happens I’m cool I’ll never have to touch another button
I’ll never have to touch another button
I’ll never have to touch another button as long as I live straight up I’m cool
as long as I live straight up I’m cool
as long as I live straight up I’m cool you know and that’s what that’s what you
you know and that’s what that’s what you
you know and that’s what that’s what you have to think you have to say okay I
have to think you have to say okay I
have to think you have to say okay I normal off some money so let me put this
normal off some money so let me put this
normal off some money so let me put this money over here to golf right let me
money over here to golf right let me
money over here to golf right let me save this let me save this take care of
save this let me save this take care of
save this let me save this take care of your taxes take care of all that you got
your taxes take care of all that you got
your taxes take care of all that you got to make sure you’re prepared when it
to make sure you’re prepared when it
to make sure you’re prepared when it gets thick what did you hear an Eminem
gets thick what did you hear an Eminem
gets thick what did you hear an Eminem that made dr. Dre who we know from NWA
that made dr. Dre who we know from NWA
that made dr. Dre who we know from NWA dr. Dre we know from Compton you don’t
dr. Dre we know from Compton you don’t
dr. Dre we know from Compton you don’t know saying dr. Dre that we know from
know saying dr. Dre that we know from
know saying dr. Dre that we know from the chronic what made you hear something
the chronic what made you hear something
the chronic what made you hear something in Eminem where you say man is this
in Eminem where you say man is this
in Eminem where you say man is this Caucasian rapper out of Detroit
Caucasian rapper out of Detroit
Caucasian rapper out of Detroit well first of all I didn’t know he was
well first of all I didn’t know he was
well first of all I didn’t know he was Caucasian whenever we yeah and when I
Caucasian whenever we yeah and when I
Caucasian whenever we yeah and when I heard it the first time um I just loved
heard it the first time um I just loved
heard it the first time um I just loved the delivery I loved his concepts and
the delivery I loved his concepts and
the delivery I loved his concepts and what he was talking about cuz it was
what he was talking about cuz it was
what he was talking about cuz it was just crazy you know what I mean um I
just crazy you know what I mean um I
just crazy you know what I mean um I found out a couple of days later that he
found out a couple of days later that he
found out a couple of days later that he was white cat you know man so then I’m
was white cat you know man so then I’m
was white cat you know man so then I’m like wow I got to meet him
like wow I got to meet him
like wow I got to meet him I got to meet him you know this is
I got to meet him you know this is
I got to meet him you know this is amazing and everybody around me at that
amazing and everybody around me at that
amazing and everybody around me at that time we’re trying to talk was trying to
time we’re trying to talk was trying to
time we’re trying to talk was trying to talk me out of working with him you know
talk me out of working with him you know
talk me out of working with him you know I mean every single person around me was
I mean every single person around me was
I mean every single person around me was like listen man this is a white boy
like listen man this is a white boy
like listen man this is a white boy you’re getting ready to ruin your career
you’re getting ready to ruin your career
you’re getting ready to ruin your career right when we get that right when we get
right when we get that right when we get
right when we get that right when we get the label started because that was at
the label started because that was at
the label started because that was at the beginning of aftermath you know
the beginning of aftermath you know
the beginning of aftermath you know right right right so um I just had to go
right right right so um I just had to go
right right right so um I just had to go with my gut I’m like he’s that hot
with my gut I’m like he’s that hot
with my gut I’m like he’s that hot people people are going to get into it
people people are going to get into it
people people are going to get into it because it’s that good
because it’s that good
because it’s that good I don’t ever feel the responsibility to
I don’t ever feel the responsibility to
I don’t ever feel the responsibility to impress people with with my music I do
impress people with with my music I do
impress people with with my music I do feel like I got to get in and do do my
feel like I got to get in and do do my
feel like I got to get in and do do my music to the best of my ability you know
music to the best of my ability you know
music to the best of my ability you know and I feel like I’m my worst critic you
and I feel like I’m my worst critic you
and I feel like I’m my worst critic you know if if I’m not digging it it ain’t
know if if I’m not digging it it ain’t
know if if I’m not digging it it ain’t just you know so the critics out there
just you know so the critics out there
just you know so the critics out there can basically like kiss my ass straight
can basically like kiss my ass straight
can basically like kiss my ass straight up because they know nothing about what
up because they know nothing about what
up because they know nothing about what goes into this they’re just people with
goes into this they’re just people with
goes into this they’re just people with a nine-to-five behind a typewriter and a
a nine-to-five behind a typewriter and a
a nine-to-five behind a typewriter and a CD player listening to it and critiquing
CD player listening to it and critiquing
CD player listening to it and critiquing it you know you can’t criticize
it you know you can’t criticize
it you know you can’t criticize something that somebody is working real
something that somebody is working real
something that somebody is working real hard on because that can like shattered
hard on because that can like shattered
hard on because that can like shattered a whole you know it might be a hit
a whole you know it might be a hit
a whole you know it might be a hit record in them you know that’s why I
record in them you know that’s why I
record in them you know that’s why I like it I’ll be sending the source
like it I’ll be sending the source
like it I’ll be sending the source magazine of them critiquing records and
magazine of them critiquing records and
magazine of them critiquing records and you know nobody can critique my unless
you know nobody can critique my unless
you know nobody can critique my unless you’ve done half of the stuff that I’ve
you’ve done half of the stuff that I’ve
you’ve done half of the stuff that I’ve accomplished you know I’m saying nobody
accomplished you know I’m saying nobody
accomplished you know I’m saying nobody can critique this you know there’s
can critique this you know there’s
can critique this you know there’s nothing saying I’m gonna make a smash
nothing saying I’m gonna make a smash
nothing saying I’m gonna make a smash every time I go in the studio that’s
every time I go in the studio that’s
every time I go in the studio that’s what I set out to do but like I said
what I set out to do but like I said
what I set out to do but like I said before you don’t know what the public is
before you don’t know what the public is
before you don’t know what the public is going to dig so all the critics just
going to dig so all the critics just
going to dig so all the critics just need to shut the fuck up until they do
need to shut the fuck up until they do
need to shut the fuck up until they do or try to do this that they’re
or try to do this that they’re
or try to do this that they’re criticizing what’s your process before
criticizing what’s your process before
criticizing what’s your process before we get to hear a track you know it’s um
we get to hear a track you know it’s um
we get to hear a track you know it’s um it’s not the same thing every time it
it’s not the same thing every time it
it’s not the same thing every time it really depends on who I’m working with I
really depends on who I’m working with I
really depends on who I’m working with I try to get inside of the head of the
try to get inside of the head of the
try to get inside of the head of the artist I’m working with and the record
artist I’m working with and the record
artist I’m working with and the record has to be down I don’t go approach the
has to be down I don’t go approach the
has to be down I don’t go approach the artists and say okay this is what this
artists and say okay this is what this
artists and say okay this is what this is the way I think your record should be
is the way I think your record should be
is the way I think your record should be I just tried to make what they’re
I just tried to make what they’re
I just tried to make what they’re bringing better and just add whatever
bringing better and just add whatever
bringing better and just add whatever they’re bringing add my thing to
they’re bringing add my thing to
they’re bringing add my thing to whatever they’re bringing so I just try
whatever they’re bringing so I just try
whatever they’re bringing so I just try to get into and get in touch with the
to get into and get in touch with the
to get into and get in touch with the artists try to get in touch with their
artists try to get in touch with their
artists try to get in touch with their personality and what they’re trying to
personality and what they’re trying to
personality and what they’re trying to do and try to just take that too you
do and try to just take that too you
do and try to just take that too you know two levels unheard of you know so
know two levels unheard of you know so
know two levels unheard of you know so that’s that’s just my thing I just it’s
that’s that’s just my thing I just it’s
that’s that’s just my thing I just it’s no set foundation or no set way of doing
no set foundation or no set way of doing
no set foundation or no set way of doing it I think people are limited because
it I think people are limited because
it I think people are limited because they’re very well influenced by people
they’re very well influenced by people
they’re very well influenced by people that surround them or people that’s in
that surround them or people that’s in
that surround them or people that’s in the media you know you see somebody
the media you know you see somebody
the media you know you see somebody criticizing something you’re not gonna
criticizing something you’re not gonna
criticizing something you’re not gonna do that
do that
do that you know I’m saying I don’t think like
you know I’m saying I don’t think like
you know I’m saying I don’t think like that I’m only going to do what I like
that I’m only going to do what I like
that I’m only going to do what I like straight up and a lot of people have
straight up and a lot of people have
straight up and a lot of people have tunnel vision like you may see people
tunnel vision like you may see people
tunnel vision like you may see people talking about how long if they get a lot
talking about how long if they get a lot
talking about how long if they get a lot of money or something like that they’re
of money or something like that they’re
of money or something like that they’re going to stay in the ghetto you want to
going to stay in the ghetto you want to
going to stay in the ghetto you want to stay in the projects that means if
stay in the projects that means if
stay in the projects that means if you’re staying there you’re going to
you’re staying there you’re going to
you’re staying there you’re going to allow your mother and your family to
allow your mother and your family to
allow your mother and your family to stay there also and I suppose straight
stay there also and I suppose straight
stay there also and I suppose straight up you know that the change has to
up you know that the change has to
up you know that the change has to happen somewhere and you’re somewhere in
happen somewhere and you’re somewhere in
happen somewhere and you’re somewhere in your generation you know I’m for my
your generation you know I’m for my
your generation you know I’m for my family I’m saving money and I want my
family I’m saving money and I want my
family I’m saving money and I want my kids to start on another level I want
kids to start on another level I want
kids to start on another level I want them to start in the projects no that
them to start in the projects no that
them to start in the projects no that means they have to build for their
means they have to build for their
means they have to build for their families if they started at a higher
families if they started at a higher
families if they started at a higher level you know their families are going
level you know their families are going
level you know their families are going to get better that means your generation
to get better that means your generation
to get better that means your generation down the line they’re going to have a
down the line they’re going to have a
down the line they’re going to have a foundation you know and I’m going to set
foundation you know and I’m going to set
foundation you know and I’m going to set the foundation straight up get out your
the foundation straight up get out your
the foundation straight up get out your eyes on the prize you know I’m saying
eyes on the prize you know I’m saying
eyes on the prize you know I’m saying take some it ain’t nothing on this
take some it ain’t nothing on this
take some it ain’t nothing on this planet I can’t do well that’s how I feel
planet I can’t do well that’s how I feel
planet I can’t do well that’s how I feel and that’s why I’m going to stay at the
and that’s why I’m going to stay at the
and that’s why I’m going to stay at the level I am you know I am on top of
level I am you know I am on top of
level I am you know I am on top of everybody not the one of the best
everybody not the one of the best
everybody not the one of the best producers in the world period just know
producers in the world period just know
producers in the world period just know your business and know what you’re
your business and know what you’re
your business and know what you’re getting into before you get into it
getting into before you get into it
getting into before you get into it straight out because this is a doggy-dog
straight out because this is a doggy-dog
straight out because this is a doggy-dog world straight up the record business
world straight up the record business
world straight up the record business thank you so much for watching I made
thank you so much for watching I made
thank you so much for watching I made this video because a lot of you guys
this video because a lot of you guys
this video because a lot of you guys were asking for dr. Dre so there’s a
were asking for dr. Dre so there’s a
were asking for dr. Dre so there’s a famous entrepreneur that you want me to
famous entrepreneur that you want me to
famous entrepreneur that you want me to profile next leave it in the comments
profile next leave it in the comments
profile next leave it in the comments below and I’ll see what I can do
below and I’ll see what I can do
below and I’ll see what I can do I’d also love to know which of dr. Dre’s
I’d also love to know which of dr. Dre’s
I’d also love to know which of dr. Dre’s top 10 rules meant the most to you let
top 10 rules meant the most to you let
top 10 rules meant the most to you let me know leave it in the comments I’m
me know leave it in the comments I’m
me know leave it in the comments I’m going to join the discussion thank you
going to join the discussion thank you
going to join the discussion thank you so much for watching continue to believe
so much for watching continue to believe
so much for watching continue to believe and I’ll see you soon
”
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