your friends are rarely ideal customers I got a question from one of my YouTube
I got a question from one of my YouTube
I got a question from one of my YouTube viewers I love you guys Rick and Rick
viewers I love you guys Rick and Rick
viewers I love you guys Rick and Rick wrote in to say what if your friends and
wrote in to say what if your friends and
wrote in to say what if your friends and family want your services but don’t
family want your services but don’t
family want your services but don’t expect to pay for it surprisingly this
expect to pay for it surprisingly this
expect to pay for it surprisingly this is a common question Rick and I’m glad
is a common question Rick and I’m glad
is a common question Rick and I’m glad you asked it I don’t think I’ve ever
you asked it I don’t think I’ve ever
you asked it I don’t think I’ve ever answered this on the channel yet so
answered this on the channel yet so
answered this on the channel yet so thank you for asking the question
thank you for asking the question
thank you for asking the question you gotta understand first starting off
you gotta understand first starting off
you gotta understand first starting off that your friends and family you love
that your friends and family you love
that your friends and family you love them but they’re rarely ideal customers
them but they’re rarely ideal customers
them but they’re rarely ideal customers for you right this is not where you want
for you right this is not where you want
for you right this is not where you want to start running your business because
to start running your business because
to start running your business because they do expect a lot of things either
they do expect a lot of things either
they do expect a lot of things either for free or at a discount and they
for free or at a discount and they
for free or at a discount and they usually don’t have the budget to spend
usually don’t have the budget to spend
usually don’t have the budget to spend what you’re worth and so that’s not
what you’re worth and so that’s not
what you’re worth and so that’s not where you want to be spending your time
where you want to be spending your time
where you want to be spending your time how do you handle the situation okay
how do you handle the situation okay
how do you handle the situation okay Uncle Bobby writes in and says hey you
Uncle Bobby writes in and says hey you
Uncle Bobby writes in and says hey you know I need this done you’re gonna do it
know I need this done you’re gonna do it
know I need this done you’re gonna do it for free right how I would do it one is
for free right how I would do it one is
for free right how I would do it one is definitely be upfront it honest
definitely be upfront it honest
definitely be upfront it honest let them know where you’re at with your
let them know where you’re at with your
let them know where you’re at with your company let them know that you’re
company let them know that you’re
company let them know that you’re struggling right like I’m trying to
struggling right like I’m trying to
struggling right like I’m trying to build this thing up I’m really
build this thing up I’m really
build this thing up I’m really struggling right now I don’t have the
struggling right now I don’t have the
struggling right now I don’t have the bandwidth to do it just let them know
bandwidth to do it just let them know
bandwidth to do it just let them know that it costs you money and that you
that it costs you money and that you
that it costs you money and that you really need to focus on your company
really need to focus on your company
really need to focus on your company write it and if your friends are still
write it and if your friends are still
write it and if your friends are still pushing you even they understand your
pushing you even they understand your
pushing you even they understand your situation because it’s so easy you look
situation because it’s so easy you look
situation because it’s so easy you look at somebody else and you think oh they
at somebody else and you think oh they
at somebody else and you think oh they have an easy life right they’ve got a
have an easy life right they’ve got a
have an easy life right they’ve got a made for themselves this guy he’s
made for themselves this guy he’s
made for themselves this guy he’s running his own business he’s living the
running his own business he’s living the
running his own business he’s living the dream I’m stuck at this crappy job right
dream I’m stuck at this crappy job right
dream I’m stuck at this crappy job right somebody else’s life is always better
somebody else’s life is always better
somebody else’s life is always better they don’t see your problems they don’t
they don’t see your problems they don’t
they don’t see your problems they don’t see how hard everything is for you they
see how hard everything is for you they
see how hard everything is for you they don’t see how hard it is for you to get
don’t see how hard it is for you to get
don’t see how hard it is for you to get this company up and going so show it to
this company up and going so show it to
this company up and going so show it to them not enough fighting like I can’t
them not enough fighting like I can’t
them not enough fighting like I can’t believe you’re asking for this kind of
believe you’re asking for this kind of
believe you’re asking for this kind of way but in a vulnerable way right make
way but in a vulnerable way right make
way but in a vulnerable way right make them feel your pains like I’m struggling
them feel your pains like I’m struggling
them feel your pains like I’m struggling just to keep this thing going I don’t
just to keep this thing going I don’t
just to keep this thing going I don’t know where I’m gonna find my next
know where I’m gonna find my next
know where I’m gonna find my next customer I’m paying X and dollars a
customer I’m paying X and dollars a
customer I’m paying X and dollars a month just to keep this business going
month just to keep this business going
month just to keep this business going they’re your friend they’re your
they’re your friend they’re your
they’re your friend they’re your Emily’s right make them you can share
Emily’s right make them you can share
Emily’s right make them you can share this kind of stuff with them
this kind of stuff with them
this kind of stuff with them and if they don’t get that then maybe
and if they don’t get that then maybe
and if they don’t get that then maybe they’re not as good a friend as you
they’re not as good a friend as you
they’re not as good a friend as you thought right if they see how vulnerable
thought right if they see how vulnerable
thought right if they see how vulnerable and hurting you are to get this company
and hurting you are to get this company
and hurting you are to get this company going and they’re still insisting that
going and they’re still insisting that
going and they’re still insisting that you do everything for them for free like
you do everything for them for free like
you do everything for them for free like by tomorrow then that’s not the best
by tomorrow then that’s not the best
by tomorrow then that’s not the best friend in the world for you on top of
friend in the world for you on top of
friend in the world for you on top of that so what else can you do so yes
that so what else can you do so yes
that so what else can you do so yes we’re being honest for being vulnerable
we’re being honest for being vulnerable
we’re being honest for being vulnerable letting them know how hard this is for
letting them know how hard this is for
letting them know how hard this is for you some options okay one you can
you some options okay one you can
you some options okay one you can consider giving to them at cost or dis
consider giving to them at cost or dis
consider giving to them at cost or dis kind of price so they’re not getting it
kind of price so they’re not getting it
kind of price so they’re not getting it for free but you’re not making a ton of
for free but you’re not making a ton of
for free but you’re not making a ton of money off of them your Prada can’t make
money off of them your Prada can’t make
money off of them your Prada can’t make a ton of money off your friends anyway
a ton of money off your friends anyway
a ton of money off your friends anyway but you can say hey this is my cost like
but you can say hey this is my cost like
but you can say hey this is my cost like for me to come out and do this I’m not
for me to come out and do this I’m not
for me to come out and do this I’m not paying myself a huge wage you’re making
paying myself a huge wage you’re making
paying myself a huge wage you’re making anything paying yourself anything you
anything paying yourself anything you
anything paying yourself anything you say just to run my business this is what
say just to run my business this is what
say just to run my business this is what it would cost I don’t know what you’re
it would cost I don’t know what you’re
it would cost I don’t know what you’re doing so you do web development so Uncle
doing so you do web development so Uncle
doing so you do web development so Uncle Bobby needs a new website see this is
Bobby needs a new website see this is
Bobby needs a new website see this is what it would this is what like my
what it would this is what like my
what it would this is what like my physical costs are to do this to have my
physical costs are to do this to have my
physical costs are to do this to have my designer create something without
designer create something without
designer create something without charging a margin on it here’s what it
charging a margin on it here’s what it
charging a margin on it here’s what it actually cost me this cost me money is
actually cost me this cost me money is
actually cost me this cost me money is money out of my pocket so you could at
money out of my pocket so you could at
money out of my pocket so you could at least charge them cost so they
least charge them cost so they
least charge them cost so they understand the cost and can make a
understand the cost and can make a
understand the cost and can make a decision and so for some people once I
decision and so for some people once I
decision and so for some people once I understand even your cost a lot of times
understand even your cost a lot of times
understand even your cost a lot of times that’s even too much for them and
that’s even too much for them and
that’s even too much for them and they’ll back off so that’s first the
they’ll back off so that’s first the
they’ll back off so that’s first the second thing is you may want to think
second thing is you may want to think
second thing is you may want to think about it only during downtime so with a
about it only during downtime so with a
about it only during downtime so with a lot of service businesses it’s not
lot of service businesses it’s not
lot of service businesses it’s not consistent where you’re always busy
consistent where you’re always busy
consistent where you’re always busy there’s ups and downs and ups and downs
there’s ups and downs and ups and downs
there’s ups and downs and ups and downs right and so if you’re adamant that you
right and so if you’re adamant that you
right and so if you’re adamant that you want to give them some stuff for free
want to give them some stuff for free
want to give them some stuff for free you could do it during your downtown’s
you could do it during your downtown’s
you could do it during your downtown’s where you don’t have a lot of business
where you don’t have a lot of business
where you don’t have a lot of business on the table you may still have all your
on the table you may still have all your
on the table you may still have all your overhead and your your team and your
overhead and your your team and your
overhead and your your team and your cost so you might as well work on a
cost so you might as well work on a
cost so you might as well work on a project so you can say hey I can do this
project so you can say hey I can do this
project so you can say hey I can do this for you but it’s not gonna happen until
for you but it’s not gonna happen until
for you but it’s not gonna happen until two months because that’s when things
two months because that’s when things
two months because that’s when things get a little quiet for me and the last
get a little quiet for me and the last
get a little quiet for me and the last thing I would think about is treat it
thing I would think about is treat it
thing I would think about is treat it like you would treat helping a friend
like you would treat helping a friend
like you would treat helping a friend with anything else don’t make it part of
with anything else don’t make it part of
with anything else don’t make it part of your business so there’s an example
your business so there’s an example
your business so there’s an example buddy of mine asked me to come and help
buddy of mine asked me to come and help
buddy of mine asked me to come and help him demo his basement you know he had a
him demo his basement you know he had a
him demo his basement you know he had a flood he’s had insurance coming in and
flood he’s had insurance coming in and
flood he’s had insurance coming in and now he has to demo everything out and
now he has to demo everything out and
now he has to demo everything out and rebuild it’s like Ivan can’t come over
rebuild it’s like Ivan can’t come over
rebuild it’s like Ivan can’t come over and help me tear apart my basement sure
and help me tear apart my basement sure
and help me tear apart my basement sure happy to help you because you’re my
happy to help you because you’re my
happy to help you because you’re my friend I’m not gonna charge you a
friend I’m not gonna charge you a
friend I’m not gonna charge you a consulting fee for coming to help you
consulting fee for coming to help you
consulting fee for coming to help you demo your basement but I’m also not
demo your basement but I’m also not
demo your basement but I’m also not doing it during my business hours right
doing it during my business hours right
doing it during my business hours right I’m not taking Wednesday afternoon at 2
I’m not taking Wednesday afternoon at 2
I’m not taking Wednesday afternoon at 2 o’clock to go help you demo your
o’clock to go help you demo your
o’clock to go help you demo your basement all right I’m gonna do it on an
basement all right I’m gonna do it on an
basement all right I’m gonna do it on an evening or a weekend and so that’s the
evening or a weekend and so that’s the
evening or a weekend and so that’s the time I set aside for my friends and my
time I set aside for my friends and my
time I set aside for my friends and my family so you could treat it like that
family so you could treat it like that
family so you could treat it like that maybe this is an opportunity for you to
maybe this is an opportunity for you to
maybe this is an opportunity for you to be closer to your friend closer to your
be closer to your friend closer to your
be closer to your friend closer to your family do something together work on
family do something together work on
family do something together work on something but it’s not during your
something but it’s not during your
something but it’s not during your regular work hours if you’re really busy
regular work hours if you’re really busy
regular work hours if you’re really busy so those are a few ideas but again it
so those are a few ideas but again it
so those are a few ideas but again it all comes back to honesty and helping
all comes back to honesty and helping
all comes back to honesty and helping them understand your situation why this
them understand your situation why this
them understand your situation why this is hard for you because they’re thinking
is hard for you because they’re thinking
is hard for you because they’re thinking he’s got this business he’s doing really
he’s got this business he’s doing really
he’s got this business he’s doing really well for himself he’s you know this is
well for himself he’s you know this is
well for himself he’s you know this is easy for him doesn’t cost him anything
easy for him doesn’t cost him anything
easy for him doesn’t cost him anything so you have to educate them and come
so you have to educate them and come
so you have to educate them and come from a place of vulnerability where they
from a place of vulnerability where they
from a place of vulnerability where they feel your pain and and feel bad for
feel your pain and and feel bad for
feel your pain and and feel bad for asking for free because of how much
asking for free because of how much
asking for free because of how much suffering is causing you and how much
suffering is causing you and how much
suffering is causing you and how much you really need business and then those
you really need business and then those
you really need business and then those other strategies to help you on top of
other strategies to help you on top of
other strategies to help you on top of that so let me know what you guys think
that so let me know what you guys think
that so let me know what you guys think you know I’m curious how have you
you know I’m curious how have you
you know I’m curious how have you handled friends and family writing in
handled friends and family writing in
handled friends and family writing in and saying hey Evan or hey you know
and saying hey Evan or hey you know
and saying hey Evan or hey you know whatever whoever you are give this to me
whatever whoever you are give this to me
whatever whoever you are give this to me for free leave a comment let me know how
for free leave a comment let me know how
for free leave a comment let me know how you’ve handled it so other people can
you’ve handled it so other people can
you’ve handled it so other people can benefit from it as well you guys like
benefit from it as well you guys like
benefit from it as well you guys like this video thumbs up below click on my
this video thumbs up below click on my
this video thumbs up below click on my face this card to the channel thank you
face this card to the channel thank you
face this card to the channel thank you so much I’ll see you soon
”
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