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Marketing Strategies – How to build a list of targeted clients – Ask Evan


hi I’m Evan Carmichael welcome to

hi I’m Evan Carmichael welcome to another edition of ask Evan today’s

another edition of ask Evan today’s

another edition of ask Evan today’s question comes from Steve who’s from my

question comes from Steve who’s from my

question comes from Steve who’s from my forms and he was asking about getting a

forms and he was asking about getting a

forms and he was asking about getting a subscriber list so we wrote in saying I

subscriber list so we wrote in saying I

subscriber list so we wrote in saying I have a base of customers from an SEO

have a base of customers from an SEO

have a base of customers from an SEO business but only around 120 subscribed

business but only around 120 subscribed

business but only around 120 subscribed names is there a way of getting a larger

names is there a way of getting a larger

names is there a way of getting a larger list of targeted people without buying a

list of targeted people without buying a

list of targeted people without buying a list that’s been hit so many times

list that’s been hit so many times

list that’s been hit so many times they’re cold leads thanks Steve so Steve

they’re cold leads thanks Steve so Steve

they’re cold leads thanks Steve so Steve great question I’m not a huge fan of

great question I’m not a huge fan of

great question I’m not a huge fan of targeting a list that have been blocked

targeting a list that have been blocked

targeting a list that have been blocked usually again you know they have been

usually again you know they have been

usually again you know they have been hit so many times that they’re cold

hit so many times that they’re cold

hit so many times that they’re cold leads and and they’re not really

leads and and they’re not really

leads and and they’re not really qualified people so you spend a lot of

qualified people so you spend a lot of

qualified people so you spend a lot of time creating your messaging and the

time creating your messaging and the

time creating your messaging and the content and you know getting a list and

content and you know getting a list and

content and you know getting a list and you’re talking to people who are not

you’re talking to people who are not

you’re talking to people who are not know really constructive scuffling

know really constructive scuffling

know really constructive scuffling customers for your business so I do a

customers for your business so I do a

customers for your business so I do a little bit more work at the beginning to

little bit more work at the beginning to

little bit more work at the beginning to find the targeted people that way all

find the targeted people that way all

find the targeted people that way all the work that you do on the back end

the work that you do on the back end

the work that you do on the back end with your content and your promotion is

with your content and your promotion is

with your content and your promotion is going after people who are potential

going after people who are potential

going after people who are potential customers for you which is at the end of

customers for you which is at the end of

customers for you which is at the end of the day what you want for your business

the day what you want for your business

the day what you want for your business I think the best way to be able to grow

I think the best way to be able to grow

I think the best way to be able to grow that business grow that lead know that

that business grow that lead know that

that business grow that lead know that list the number is to be able to partner

list the number is to be able to partner

list the number is to be able to partner up with people so I look for people who

up with people so I look for people who

up with people so I look for people who are already targeting your audience so

are already targeting your audience so

are already targeting your audience so not a direct competitor but people who

not a direct competitor but people who

not a direct competitor but people who have complementary services and see if

have complementary services and see if

have complementary services and see if there’s a way you can partner together

there’s a way you can partner together

there’s a way you can partner together and it could be a number of different

and it could be a number of different

and it could be a number of different ways it could be them you know make an

ways it could be them you know make an

ways it could be them you know make an offer to their subscriber base and then

offer to their subscriber base and then

offer to their subscriber base and then getting some kind of cut out of it it

getting some kind of cut out of it it

getting some kind of cut out of it it could be them doing a review of your

could be them doing a review of your

could be them doing a review of your product or service it could be you

product or service it could be you

product or service it could be you writing a guest post for their website

writing a guest post for their website

writing a guest post for their website it could be you guys creating a joint

it could be you guys creating a joint

it could be you guys creating a joint product together and going to market

product together and going to market

product together and going to market together to both of your lists find

together to both of your lists find

together to both of your lists find creative ways now start talking to

creative ways now start talking to

creative ways now start talking to people who again we’re targeting the

people who again we’re targeting the

people who again we’re targeting the same audience that you are but sell

same audience that you are but sell

same audience that you are but sell complementary services and not

complementary services and not

complementary services and not competitive services talking about what

competitive services talking about what

competitive services talking about what you’re doing in your business see if

you’re doing in your business see if

you’re doing in your business see if there’s a way you might be able to

there’s a way you might be able to

there’s a way you might be able to partner up together and you know if you

partner up together and you know if you

partner up together and you know if you do that with enough people if they have

do that with enough people if they have

do that with enough people if they have a good list each of them then you’re

a good list each of them then you’re

a good list each of them then you’re able to target each of those lists

able to target each of those lists

able to target each of those lists individually and be able to build your

individually and be able to build your

individually and be able to build your name so that’s that’s one of the best

name so that’s that’s one of the best

name so that’s that’s one of the best ways ideally they already have some kind

ways ideally they already have some kind

ways ideally they already have some kind of relationship so for example people on

of relationship so for example people on

of relationship so for example people on my list they’re used to getting emails

my list they’re used to getting emails

my list they’re used to getting emails from me on a weekly basis with content

from me on a weekly basis with content

from me on a weekly basis with content and videos and helpful information

and videos and helpful information

and videos and helpful information helping grow the business so I don’t

helping grow the business so I don’t

helping grow the business so I don’t really do promotional offers but if I

really do promotional offers but if I

really do promotional offers but if I talk about something then the people who

talk about something then the people who

talk about something then the people who are on my list are no loyal followers

are on my list are no loyal followers

are on my list are no loyal followers are used to getting content for me so

are used to getting content for me so

are used to getting content for me so they’re likely to take whatever action

they’re likely to take whatever action

they’re likely to take whatever action you know I recommend them doing if they

you know I recommend them doing if they

you know I recommend them doing if they trust in like my advice so you want to

trust in like my advice so you want to

trust in like my advice so you want to find partners who have a loyal following

find partners who have a loyal following

find partners who have a loyal following and have a list of people who are used

and have a list of people who are used

and have a list of people who are used to hearing from that person and they

to hearing from that person and they

to hearing from that person and they trust what that person is saying so that

trust what that person is saying so that

trust what that person is saying so that when they say hey this is great part you

when they say hey this is great part you

when they say hey this is great part you gotta try out or here’s a review of

gotta try out or here’s a review of

gotta try out or here’s a review of something that I checked out and I

something that I checked out and I

something that I checked out and I really like then they’re going to pay

really like then they’re going to pay

really like then they’re going to pay attention and they’re going to hopefully

attention and they’re going to hopefully

attention and they’re going to hopefully take action so it’s better to have a

take action so it’s better to have a

take action so it’s better to have a smaller list of highly targeted people

smaller list of highly targeted people

smaller list of highly targeted people who are really loyal to that person and

who are really loyal to that person and

who are really loyal to that person and are likely to take action then some

are likely to take action then some

are likely to take action then some massive list of people who are not

massive list of people who are not

massive list of people who are not engaged don’t take any action air and

engaged don’t take any action air and

engaged don’t take any action air and are really cold leads and are not

are really cold leads and are not

are really cold leads and are not targeted to the type of people that you

targeted to the type of people that you

targeted to the type of people that you want to target so hopefully that helps i

want to target so hopefully that helps i

want to target so hopefully that helps i hope that can kind of you thinking

hope that can kind of you thinking

hope that can kind of you thinking towards finding the right partners for

towards finding the right partners for

towards finding the right partners for those of you watching if you liked the

those of you watching if you liked the

those of you watching if you liked the video please give it a thumbs up below

video please give it a thumbs up below

video please give it a thumbs up below and i was really happy seeing the thumbs

and i was really happy seeing the thumbs

and i was really happy seeing the thumbs ups come in to appreciate that and if

ups come in to appreciate that and if

ups come in to appreciate that and if you have a thought if you want to add to

you have a thought if you want to add to

you have a thought if you want to add to this video or if you have a question for

this video or if you have a question for

this video or if you have a question for me I always read the comments below so

me I always read the comments below so

me I always read the comments below so please leave a comment underneath and

please leave a comment underneath and

please leave a comment underneath and we’ll see you on the next episode

”

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