
is business about logic or emotion so I got a great question for my YouTube
got a great question for my YouTube
got a great question for my YouTube viewers Steve loved you guys who wrote
viewers Steve loved you guys who wrote
viewers Steve loved you guys who wrote in to say everything I was recently
in to say everything I was recently
in to say everything I was recently turned down for a restaurant franchise I
turned down for a restaurant franchise I
turned down for a restaurant franchise I gave them population statistics and want
gave them population statistics and want
gave them population statistics and want less data
less data
less data I made an emotional appeal to how
I made an emotional appeal to how
I made an emotional appeal to how dedicated it would be to the success
dedicated it would be to the success
dedicated it would be to the success what went wrong what does it balance
what went wrong what does it balance
what went wrong what does it balance between logic and emotion in a business
between logic and emotion in a business
between logic and emotion in a business proposal so great question Steve and I’m
proposal so great question Steve and I’m
proposal so great question Steve and I’m sorry that this didn’t work out for you
sorry that this didn’t work out for you
sorry that this didn’t work out for you but hopefully this contributes to you
but hopefully this contributes to you
but hopefully this contributes to you finding eventually what is your right
finding eventually what is your right
finding eventually what is your right path and what the right business is for
path and what the right business is for
path and what the right business is for you business is about both it’s about
you business is about both it’s about
you business is about both it’s about logic and emotions okay there aren’t too
logic and emotions okay there aren’t too
logic and emotions okay there aren’t too many people who make decisions only on
many people who make decisions only on
many people who make decisions only on Logic and make decisions only on emotion
Logic and make decisions only on emotion
Logic and make decisions only on emotion it’s a combination
it’s a combination
it’s a combination now when dealing with a franchise user
now when dealing with a franchise user
now when dealing with a franchise user you have to understand okay why did you
you have to understand okay why did you
you have to understand okay why did you get turned down franchises the good ones
get turned down franchises the good ones
get turned down franchises the good ones at least they plan out years in advance
at least they plan out years in advance
at least they plan out years in advance where they want to go right to start
where they want to go right to start
where they want to go right to start with their one location they usually
with their one location they usually
with their one location they usually build satellite locations and then they
build satellite locations and then they
build satellite locations and then they grow out from there they look at the
grow out from there they look at the
grow out from there they look at the markets they want to be in and they make
markets they want to be in and they make
markets they want to be in and they make a decision based on that and they know
a decision based on that and they know
a decision based on that and they know like the good ones know years in advance
like the good ones know years in advance
like the good ones know years in advance if they don’t if franchise are just
if they don’t if franchise are just
if they don’t if franchise are just willing to accept anybody who comes in
willing to accept anybody who comes in
willing to accept anybody who comes in you don’t want to be a part of that
you don’t want to be a part of that
you don’t want to be a part of that organization there’s gonna be pretty low
organization there’s gonna be pretty low
organization there’s gonna be pretty low quality you have an MLS data population
quality you have an MLS data population
quality you have an MLS data population data all that stuff doesn’t matter
data all that stuff doesn’t matter
data all that stuff doesn’t matter because they should already know where
because they should already know where
because they should already know where they want to be and you picked a market
they want to be and you picked a market
they want to be and you picked a market that’s not on their timetable so it’s
that’s not on their timetable so it’s
that’s not on their timetable so it’s really hard to change them once they’ve
really hard to change them once they’ve
really hard to change them once they’ve already laid out their three five-year
already laid out their three five-year
already laid out their three five-year plan you want to add this market that’s
plan you want to add this market that’s
plan you want to add this market that’s not part of their plan that makes it
not part of their plan that makes it
not part of their plan that makes it really difficult that’s a that’s a
really difficult that’s a that’s a
really difficult that’s a that’s a logical decision that you’re trying to
logical decision that you’re trying to
logical decision that you’re trying to turn a whole ship around this makes it
turn a whole ship around this makes it
turn a whole ship around this makes it harder than for them to say yes so what
harder than for them to say yes so what
harder than for them to say yes so what I would consider doing and this is a
I would consider doing and this is a
I would consider doing and this is a personal decision look at where their
personal decision look at where their
personal decision look at where their road map is going right so they have X
road map is going right so they have X
road map is going right so they have X number of locations now they want to
number of locations now they want to
number of locations now they want to grow to these cities go to that city be
grow to these cities go to that city be
grow to these cities go to that city be a franchisee there now that may mean
a franchisee there now that may mean
a franchisee there now that may mean uprooting your family I don’t know if
uprooting your family I don’t know if
uprooting your family I don’t know if you want to do that I don’t know if
you want to do that I don’t know if
you want to do that I don’t know if you’re ready to commit to that or not
you’re ready to commit to that or not
you’re ready to commit to that or not it’s a personal decision but they should
it’s a personal decision but they should
it’s a personal decision but they should be much more willing to say yes to you
be much more willing to say yes to you
be much more willing to say yes to you moving to mark
moving to mark
moving to mark that they want to expand to that’s
that they want to expand to that’s
that they want to expand to that’s already on their map then you trying to
already on their map then you trying to
already on their map then you trying to do all this from scratch and say hey
do all this from scratch and say hey
do all this from scratch and say hey come to this city on top of that then
come to this city on top of that then
come to this city on top of that then it’s do they like you or not right if
it’s do they like you or not right if
it’s do they like you or not right if you’re willing to move to whatever city
you’re willing to move to whatever city
you’re willing to move to whatever city and have them go there do they want you
and have them go there do they want you
and have them go there do they want you to be the franchisee there or not
to be the franchisee there or not
to be the franchisee there or not usually it’s going to be a combination
usually it’s going to be a combination
usually it’s going to be a combination what franchises look for one do you have
what franchises look for one do you have
what franchises look for one do you have financial security right what’s what’s
financial security right what’s what’s
financial security right what’s what’s your background do you have money in the
your background do you have money in the
your background do you have money in the bank are you gonna be around in five
bank are you gonna be around in five
bank are you gonna be around in five years right they want to know all that
years right they want to know all that
years right they want to know all that so do you have the financial security to
so do you have the financial security to
so do you have the financial security to launch this thing and to is your your
launch this thing and to is your your
launch this thing and to is your your personality you know your your demeanor
personality you know your your demeanor
personality you know your your demeanor your values do you fit in with the
your values do you fit in with the
your values do you fit in with the company or not so if you’re you know
company or not so if you’re you know
company or not so if you’re you know willing to move to the city and you have
willing to move to the city and you have
willing to move to the city and you have the financial backing to put it all in
the financial backing to put it all in
the financial backing to put it all in together and they still say no then they
together and they still say no then they
together and they still say no then they just don’t like you there’s something
just don’t like you there’s something
just don’t like you there’s something about you that they don’t like for
about you that they don’t like for
about you that they don’t like for whatever reason and you know if I were
whatever reason and you know if I were
whatever reason and you know if I were you I would want to be part of that
you I would want to be part of that
you I would want to be part of that organization either I want to move on to
organization either I want to move on to
organization either I want to move on to something else
something else
something else now one way you may be able to sweeten
now one way you may be able to sweeten
now one way you may be able to sweeten the deal if they’re worried about your
the deal if they’re worried about your
the deal if they’re worried about your financial situation or you didn’t pass
financial situation or you didn’t pass
financial situation or you didn’t pass all the numbers make it a little sweeter
all the numbers make it a little sweeter
all the numbers make it a little sweeter for them maybe you double the franchise
for them maybe you double the franchise
for them maybe you double the franchise for you at the start and you have
for you at the start and you have
for you at the start and you have reduced payments every month until you
reduced payments every month until you
reduced payments every month until you make that amount back where I like show
make that amount back where I like show
make that amount back where I like show them you’re really committed to this
them you’re really committed to this
them you’re really committed to this beyond just saying hey I’m really
beyond just saying hey I’m really
beyond just saying hey I’m really committed I want to make it a success
committed I want to make it a success
committed I want to make it a success because everybody will come in and say
because everybody will come in and say
because everybody will come in and say that right there was gonna come in and
that right there was gonna come in and
that right there was gonna come in and say well we’re gonna try and I hope it
say well we’re gonna try and I hope it
say well we’re gonna try and I hope it goes well
goes well
goes well right like everybody can see they’re
right like everybody can see they’re
right like everybody can see they’re committed but here you’re putting your
committed but here you’re putting your
committed but here you’re putting your money where your mouth is so those are
money where your mouth is so those are
money where your mouth is so those are my suggestions I hope that works for
my suggestions I hope that works for
my suggestions I hope that works for your business for those of you watching
your business for those of you watching
your business for those of you watching if you’ve had success in the franchising
if you’ve had success in the franchising
if you’ve had success in the franchising business or if you have thoughts that
business or if you have thoughts that
business or if you have thoughts that might help add to this story please
might help add to this story please
might help add to this story please leave in the comments below I’d love to
leave in the comments below I’d love to
leave in the comments below I’d love to hear from you
hear from you
hear from you give it a thumbs up you like this video
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