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Investor Pitch – How much should an investor get?


how much should investor get so I got a

how much should investor get so I got a great question in front of my YouTube

great question in front of my YouTube

great question in front of my YouTube viewers Sergey love you guys who wrote

viewers Sergey love you guys who wrote

viewers Sergey love you guys who wrote in the say I have a difficult question

in the say I have a difficult question

in the say I have a difficult question for me and for many people one person

for me and for many people one person

for me and for many people one person inventor believed in me and put money in

inventor believed in me and put money in

inventor believed in me and put money in my business for example $1000 the

my business for example $1000 the

my business for example $1000 the question is how do I divide with him the

question is how do I divide with him the

question is how do I divide with him the profits what percentage to give him and

profits what percentage to give him and

profits what percentage to give him and what terms and what time frame possible

what terms and what time frame possible

what terms and what time frame possible and for how long I run a business on

and for how long I run a business on

and for how long I run a business on 100% he is only the investor thank you

100% he is only the investor thank you

100% he is only the investor thank you pH would be great to commit a video

pH would be great to commit a video

pH would be great to commit a video response for all how to make a

response for all how to make a

response for all how to make a relationship with investors so Sergey

relationship with investors so Sergey

relationship with investors so Sergey here is your video now this is a common

here is your video now this is a common

here is your video now this is a common question and as entrepreneurs you know

question and as entrepreneurs you know

question and as entrepreneurs you know we want to often raise capital if you

we want to often raise capital if you

we want to often raise capital if you can’t do it ourselves we need we need

can’t do it ourselves we need we need

can’t do it ourselves we need we need money to launch this thing and make it

money to launch this thing and make it

money to launch this thing and make it big time there are four main ways to

big time there are four main ways to

big time there are four main ways to structure a deal with an investor and

structure a deal with an investor and

structure a deal with an investor and each deal is different so there’s no

each deal is different so there’s no

each deal is different so there’s no easy way to say hey if it gives you

easy way to say hey if it gives you

easy way to say hey if it gives you $1,000 and here’s how you want to pay it

$1,000 and here’s how you want to pay it

$1,000 and here’s how you want to pay it back each single deal every deal is

back each single deal every deal is

back each single deal every deal is different this is coming from background

different this is coming from background

different this is coming from background and angel and venture capital investing

and angel and venture capital investing

and angel and venture capital investing so give you the four options and you can

so give you the four options and you can

so give you the four options and you can see what feels right and how you want to

see what feels right and how you want to

see what feels right and how you want to match it up with your investor the first

match it up with your investor the first

match it up with your investor the first is dead so debt is a loan they don’t own

is dead so debt is a loan they don’t own

is dead so debt is a loan they don’t own any of your business but they’re giving

any of your business but they’re giving

any of your business but they’re giving you money that you have to pay back and

you money that you have to pay back and

you money that you have to pay back and to give you $1,000 maybe you say it’s a

to give you $1,000 maybe you say it’s a

to give you $1,000 maybe you say it’s a 10 percent interest rate and every year

10 percent interest rate and every year

10 percent interest rate and every year you have to pay that 10 percent plus

you have to pay that 10 percent plus

you have to pay that 10 percent plus some of the principal down just like

some of the principal down just like

some of the principal down just like going to a bank and getting a loan but

going to a bank and getting a loan but

going to a bank and getting a loan but often the rates are going to be a lot

often the rates are going to be a lot

often the rates are going to be a lot more favorable towards the investor than

more favorable towards the investor than

more favorable towards the investor than you obviously often you would go when

you obviously often you would go when

you obviously often you would go when you can’t get a loan from a bank because

you can’t get a loan from a bank because

you can’t get a loan from a bank because it’s too risky so you have to pay a

it’s too risky so you have to pay a

it’s too risky so you have to pay a premium but that’s death number two is

premium but that’s death number two is

premium but that’s death number two is equity so equity is their taking a piece

equity so equity is their taking a piece

equity so equity is their taking a piece of your company so they don’t you don’t

of your company so they don’t you don’t

of your company so they don’t you don’t have to pay them anything back on a

have to pay them anything back on a

have to pay them anything back on a monthly basis or quarterly basis or

monthly basis or quarterly basis or

monthly basis or quarterly basis or whatever it is but they own part of your

whatever it is but they own part of your

whatever it is but they own part of your company so if they’re giving you $1,000

company so if they’re giving you $1,000

company so if they’re giving you $1,000 maybe they get 10% of your company now

maybe they get 10% of your company now

maybe they get 10% of your company now that’s that’s a pretty low terrible

that’s that’s a pretty low terrible

that’s that’s a pretty low terrible evaluation but basically what you’re

evaluation but basically what you’re

evaluation but basically what you’re deciding is okay our business is worth

deciding is okay our business is worth

deciding is okay our business is worth this amount of money so if your business

this amount of money so if your business

this amount of money so if your business is worth $10,000 that’s what we think

is worth $10,000 that’s what we think

is worth $10,000 that’s what we think our business is worth today

our business is worth today

our business is worth today and by you giving us $1,000 then we’re

and by you giving us $1,000 then we’re

and by you giving us $1,000 then we’re going to give you 10% and how that

going to give you 10% and how that

going to give you 10% and how that person gets paid is when either you do a

person gets paid is when either you do a

person gets paid is when either you do a dividend from the company to the

dividend from the company to the

dividend from the company to the shareholders and you know you’ll get 90

shareholders and you know you’ll get 90

shareholders and you know you’ll get 90 percent of the dividend and they’ll get

percent of the dividend and they’ll get

percent of the dividend and they’ll get 10% of the dividend or ultimately the

10% of the dividend or ultimately the

10% of the dividend or ultimately the goal is when you sell the company right

goal is when you sell the company right

goal is when you sell the company right when you sell the company you get bought

when you sell the company you get bought

when you sell the company you get bought for 10 million dollars they get a

for 10 million dollars they get a

for 10 million dollars they get a million dollars because they own 10% and

million dollars because they own 10% and

million dollars because they own 10% and you get 9 million dollars so that’s the

you get 9 million dollars so that’s the

you get 9 million dollars so that’s the exit strategy but it’s a typically a lot

exit strategy but it’s a typically a lot

exit strategy but it’s a typically a lot longer play because you got to build up

longer play because you got to build up

longer play because you got to build up the company to get acquired number 3 is

the company to get acquired number 3 is

the company to get acquired number 3 is convertible debt with convertible that

convertible debt with convertible that

convertible debt with convertible that it’s a mix of the two so this is

it’s a mix of the two so this is

it’s a mix of the two so this is favorable for the investors a lot more

favorable for the investors a lot more

favorable for the investors a lot more than the entrepreneur but typically how

than the entrepreneur but typically how

than the entrepreneur but typically how it works is the investor gets a loan

it works is the investor gets a loan

it works is the investor gets a loan that they’re they’re getting paid so

that they’re they’re getting paid so

that they’re they’re getting paid so you’re making them monthly payments on

you’re making them monthly payments on

you’re making them monthly payments on the loan but at any point the investor

the loan but at any point the investor

the loan but at any point the investor can convert that to equity so if they

can convert that to equity so if they

can convert that to equity so if they feel like you’re going to make a big

feel like you’re going to make a big

feel like you’re going to make a big deal you’re going to you’re going to get

deal you’re going to you’re going to get

deal you’re going to you’re going to get sold you’re going to start paying

sold you’re going to start paying

sold you’re going to start paying dividends then they can say ok you know

dividends then they can say ok you know

dividends then they can say ok you know what I don’t want that anymore I’m going

what I don’t want that anymore I’m going

what I don’t want that anymore I’m going to convert that into equity so it’s a

to convert that into equity so it’s a

to convert that into equity so it’s a great way for investors to lower their

great way for investors to lower their

great way for investors to lower their risk right there they’re getting paid

risk right there they’re getting paid

risk right there they’re getting paid monthly from you for their debt and then

monthly from you for their debt and then

monthly from you for their debt and then whenever they see an opportunity to get

whenever they see an opportunity to get

whenever they see an opportunity to get to the equity because it’s going to be

to the equity because it’s going to be

to the equity because it’s going to be favorable for them they say okay we’re

favorable for them they say okay we’re

favorable for them they say okay we’re going to convert our debt and turn it

going to convert our debt and turn it

going to convert our debt and turn it into equity so not as great for the

into equity so not as great for the

into equity so not as great for the entrepreneur but a great deal for

entrepreneur but a great deal for

entrepreneur but a great deal for investors and a super common for a lot

investors and a super common for a lot

investors and a super common for a lot of angel investors number four is

of angel investors number four is

of angel investors number four is royalties and here the investor is not

royalties and here the investor is not

royalties and here the investor is not taking a piece of your company you’re

taking a piece of your company you’re

taking a piece of your company you’re not paying them back a certain fee every

not paying them back a certain fee every

not paying them back a certain fee every month on a loan but they take a

month on a loan but they take a

month on a loan but they take a percentage of every sale that you make

percentage of every sale that you make

percentage of every sale that you make off the top so whatever product you’re

off the top so whatever product you’re

off the top so whatever product you’re selling if it’s a hundred dollar product

selling if it’s a hundred dollar product

selling if it’s a hundred dollar product and they say okay I want a five percent

and they say okay I want a five percent

and they say okay I want a five percent royalty so that I’m going to give you

royalty so that I’m going to give you

royalty so that I’m going to give you the thousand dollars and every time you

the thousand dollars and every time you

the thousand dollars and every time you make a sale I’m going to take five

make a sale I’m going to take five

make a sale I’m going to take five percent of that so if you’re selling it

percent of that so if you’re selling it

percent of that so if you’re selling it for hundred bucks every time you make a

for hundred bucks every time you make a

for hundred bucks every time you make a sale you’re paying them five dollars but

sale you’re paying them five dollars but

sale you’re paying them five dollars but they don’t own any of your business and

they don’t own any of your business and

they don’t own any of your business and you don’t own any debt that you have to

you don’t own any debt that you have to

you don’t own any debt that you have to pay them back so it’s another common

pay them back so it’s another common

pay them back so it’s another common model to use and often they’ll still mix

model to use and often they’ll still mix

model to use and often they’ll still mix it up they’ll say I want debt with a

it up they’ll say I want debt with a

it up they’ll say I want debt with a royalty or I want equity

royalty or I want equity

royalty or I want equity with the world – I want some debt and

with the world – I want some debt and

with the world – I want some debt and some equity every single deal is

some equity every single deal is

some equity every single deal is different but those are the four main

different but those are the four main

different but those are the four main components

components

components so just to recap again number one is

so just to recap again number one is

so just to recap again number one is debt

debt

debt number two is equity number three is

number two is equity number three is

number two is equity number three is convertible debt and number four is

convertible debt and number four is

convertible debt and number four is royalty one last thing I want to remind

royalty one last thing I want to remind

royalty one last thing I want to remind you guys about is when you’re bringing

you guys about is when you’re bringing

you guys about is when you’re bringing on an investor you don’t just want money

on an investor you don’t just want money

on an investor you don’t just want money okay you want somebody who can bring

okay you want somebody who can bring

okay you want somebody who can bring more to the table you want somebody who

more to the table you want somebody who

more to the table you want somebody who can give you advice on how to grow

can give you advice on how to grow

can give you advice on how to grow business you want somebody’s going to

business you want somebody’s going to

business you want somebody’s going to open doors and make connections for you

open doors and make connections for you

open doors and make connections for you you want somebody who might help you get

you want somebody who might help you get

you want somebody who might help you get into the media or might bring on new

into the media or might bring on new

into the media or might bring on new customers for your company you want more

customers for your company you want more

customers for your company you want more than just the money because you have a

than just the money because you have a

than just the money because you have a limited amount of people who you can

limited amount of people who you can

limited amount of people who you can bring on board right you only have so

bring on board right you only have so

bring on board right you only have so much debt you can take on you only have

much debt you can take on you only have

much debt you can take on you only have so much equity you can give away you’ll

so much equity you can give away you’ll

so much equity you can give away you’ll have so much of a world so you can get

have so much of a world so you can get

have so much of a world so you can get to somebody and you want to make sure

to somebody and you want to make sure

to somebody and you want to make sure that the people you bring on are

that the people you bring on are

that the people you bring on are strategic and really want to help you

strategic and really want to help you

strategic and really want to help you instead of just giving you money so

instead of just giving you money so

instead of just giving you money so always have that caveat in the back your

always have that caveat in the back your

always have that caveat in the back your mind think about this first you bringing

mind think about this first you bringing

mind think about this first you bringing in it’s like great I need the money

in it’s like great I need the money

in it’s like great I need the money awesome but what else can they bring to

awesome but what else can they bring to

awesome but what else can they bring to the table besides the money belief fools

the table besides the money belief fools

the table besides the money belief fools we’re watching like the video you can

we’re watching like the video you can

we’re watching like the video you can support me by clicking on the link in

support me by clicking on the link in

support me by clicking on the link in the description leave a comment let me

the description leave a comment let me

the description leave a comment let me know what you think ask the question if

know what you think ask the question if

know what you think ask the question if you want to make a video reply for you

you want to make a video reply for you

you want to make a video reply for you and click on my face subscribe to the

and click on my face subscribe to the

and click on my face subscribe to the channel thank you so much I’ll see you

channel thank you so much I’ll see you

channel thank you so much I’ll see you soon

”

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