how to decide who to fire so I got a great question from one of my zuga
great question from one of my zuga
great question from one of my zuga customers who bought the guy’s name
customers who bought the guy’s name
customers who bought the guy’s name dieter and he’s also been a loyal
dieter and he’s also been a loyal
dieter and he’s also been a loyal YouTube follower and he’s basically
YouTube follower and he’s basically
YouTube follower and he’s basically asking how do I decide for companies who
asking how do I decide for companies who
asking how do I decide for companies who to fire
to fire
to fire when it’s a downturn so here’s what he
when it’s a downturn so here’s what he
when it’s a downturn so here’s what he wrote in having while you’re away in
wrote in having while you’re away in
wrote in having while you’re away in Malaysia I thought about a question when
Malaysia I thought about a question when
Malaysia I thought about a question when the company faces tough times internal
the company faces tough times internal
the company faces tough times internal crisis or worldwide crisis and must make
crisis or worldwide crisis and must make
crisis or worldwide crisis and must make it downsizing how do we choose who lose
it downsizing how do we choose who lose
it downsizing how do we choose who lose the company usually downsizing about
the company usually downsizing about
the company usually downsizing about money but sometimes the best people are
money but sometimes the best people are
money but sometimes the best people are the ones with the best paychecks should
the ones with the best paychecks should
the ones with the best paychecks should I fire one person per day or 20 people
I fire one person per day or 20 people
I fire one person per day or 20 people per day as you said before first I
per day as you said before first I
per day as you said before first I should keep the people who have a
should keep the people who have a
should keep the people who have a passion about my business and then check
passion about my business and then check
passion about my business and then check the payroll make a decision
the payroll make a decision
the payroll make a decision what do you think if you’ll still got a
what do you think if you’ll still got a
what do you think if you’ll still got a few can any of our email or YouTube if
few can any of our email or YouTube if
few can any of our email or YouTube if you think this question could help more
you think this question could help more
you think this question could help more entrepreneurs I’m a consultant for small
entrepreneurs I’m a consultant for small
entrepreneurs I’m a consultant for small business companies in Mexico I
business companies in Mexico I
business companies in Mexico I understand a lot of what you do because
understand a lot of what you do because
understand a lot of what you do because it’s what I do every day I help people
it’s what I do every day I help people
it’s what I do every day I help people to reach their goals at the same time
to reach their goals at the same time
to reach their goals at the same time I’m searching for my goals and working
I’m searching for my goals and working
I’m searching for my goals and working so hard every day they create and
so hard every day they create and
so hard every day they create and establish my company because I feel I’m
establish my company because I feel I’m
establish my company because I feel I’m gonna be world-class as something else
gonna be world-class as something else
gonna be world-class as something else one day that’s why I ask you a lot I
one day that’s why I ask you a lot I
one day that’s why I ask you a lot I know I can change the world I really
know I can change the world I really
know I can change the world I really appreciate all your help I began with
appreciate all your help I began with
appreciate all your help I began with nothing only my chemical engineering
nothing only my chemical engineering
nothing only my chemical engineering degree and my passion no money no
degree and my passion no money no
degree and my passion no money no powerful friends no family business no
powerful friends no family business no
powerful friends no family business no mentors but what I can tell pretty sure
mentors but what I can tell pretty sure
mentors but what I can tell pretty sure is that are going to be a massive
is that are going to be a massive
is that are going to be a massive success thank you for everything
success thank you for everything
success thank you for everything saludos dieter a great email thank you
saludos dieter a great email thank you
saludos dieter a great email thank you so much I’m glad that you’ve loved the
so much I’m glad that you’ve loved the
so much I’m glad that you’ve loved the videos and the Zuka guides that’s a it’s
videos and the Zuka guides that’s a it’s
videos and the Zuka guides that’s a it’s a tough question okay laying off people
a tough question okay laying off people
a tough question okay laying off people letting people go is never an easy thing
letting people go is never an easy thing
letting people go is never an easy thing to do so here a few suggestions for you
to do so here a few suggestions for you
to do so here a few suggestions for you okay number one think life time so
okay number one think life time so
okay number one think life time so whenever I create a position in my
whenever I create a position in my
whenever I create a position in my company I’m always thinking about having
company I’m always thinking about having
company I’m always thinking about having this role having this person be part of
this role having this person be part of
this role having this person be part of my business
my business
my business forever from my whole life now obviously
forever from my whole life now obviously
forever from my whole life now obviously that will change you know it that person
that will change you know it that person
that will change you know it that person may move on I may decide that this isn’t
may move on I may decide that this isn’t
may move on I may decide that this isn’t the right path for us anymore but I
the right path for us anymore but I
the right path for us anymore but I always go in with the intention of
always go in with the intention of
always go in with the intention of having somebody in that role having this
having somebody in that role having this
having somebody in that role having this person who comes on be a part of my team
person who comes on be a part of my team
person who comes on be a part of my team forever I try to create a family so when
forever I try to create a family so when
forever I try to create a family so when I created this job for example for a
I created this job for example for a
I created this job for example for a video editor you know I knew I wanted to
video editor you know I knew I wanted to
video editor you know I knew I wanted to make video
make video
make video I heard Christina you know I want
I heard Christina you know I want
I heard Christina you know I want Christina with me for the further end
Christina with me for the further end
Christina with me for the further end until the rest of our days that may not
until the rest of our days that may not
until the rest of our days that may not happen you know Christina may move on
happen you know Christina may move on
happen you know Christina may move on she may find something else she loves
she may find something else she loves
she may find something else she loves more than doing videos she may get tired
more than doing videos she may get tired
more than doing videos she may get tired of it I may decide you know what videos
of it I may decide you know what videos
of it I may decide you know what videos man I’m so tired of these videos and I
man I’m so tired of these videos and I
man I’m so tired of these videos and I can do videos anymore and I may move on
can do videos anymore and I may move on
can do videos anymore and I may move on right but I’m going in with the
right but I’m going in with the
right but I’m going in with the intention of having that person with me
intention of having that person with me
intention of having that person with me for the rest of my life and I think too
for the rest of my life and I think too
for the rest of my life and I think too many times companies start off and they
many times companies start off and they
many times companies start off and they don’t respect the lives of the employees
don’t respect the lives of the employees
don’t respect the lives of the employees enough and they say well I’m gonna hire
enough and they say well I’m gonna hire
enough and they say well I’m gonna hire somebody for six months and see if it
somebody for six months and see if it
somebody for six months and see if it works out or not and trying out this
works out or not and trying out this
works out or not and trying out this project er it’s just it’s not enough
project er it’s just it’s not enough
project er it’s just it’s not enough respect and so I would encourage you to
respect and so I would encourage you to
respect and so I would encourage you to consult with the clients that you’re
consult with the clients that you’re
consult with the clients that you’re working with to make sure that when
working with to make sure that when
working with to make sure that when they’re hiring that they really think
they’re hiring that they really think
they’re hiring that they really think like this is the position we’re gonna
like this is the position we’re gonna
like this is the position we’re gonna need for the rest of our life and we’re
need for the rest of our life and we’re
need for the rest of our life and we’re really gonna value the employees that we
really gonna value the employees that we
really gonna value the employees that we bring on number two take the first cut
bring on number two take the first cut
bring on number two take the first cut yourself whenever there is a downturn
yourself whenever there is a downturn
yourself whenever there is a downturn and it’s going to happen in every
and it’s going to happen in every
and it’s going to happen in every business it should be the the owners job
business it should be the the owners job
business it should be the the owners job I think to take the first pay cut
I think to take the first pay cut
I think to take the first pay cut themselves again I think of everybody as
themselves again I think of everybody as
themselves again I think of everybody as my family I want them with me forever I
my family I want them with me forever I
my family I want them with me forever I want them to be passionate what they’re
want them to be passionate what they’re
want them to be passionate what they’re doing and I think about the people being
doing and I think about the people being
doing and I think about the people being with me the longest I’ve never asked
with me the longest I’ve never asked
with me the longest I’ve never asked anybody to take a pay cut and I’ve never
anybody to take a pay cut and I’ve never
anybody to take a pay cut and I’ve never fired anybody for for financial reasons
fired anybody for for financial reasons
fired anybody for for financial reasons I’ve never fired a good person because
I’ve never fired a good person because
I’ve never fired a good person because there was a downturn I’ve always found a
there was a downturn I’ve always found a
there was a downturn I’ve always found a way to keep people on board I’ve never
way to keep people on board I’ve never
way to keep people on board I’ve never asked people to take a pay cut but I’ve
asked people to take a pay cut but I’ve
asked people to take a pay cut but I’ve taken cuts you know I got had this
taken cuts you know I got had this
taken cuts you know I got had this business for four oh I don’t know 10 11
business for four oh I don’t know 10 11
business for four oh I don’t know 10 11 12 years something like that
12 years something like that
12 years something like that and I’ve my income has gone up and down
and I’ve my income has gone up and down
and I’ve my income has gone up and down I’ve taken huge cuts but I’ve never
I’ve taken huge cuts but I’ve never
I’ve taken huge cuts but I’ve never asked people on my team to take a cut
asked people on my team to take a cut
asked people on my team to take a cut because I feel bad you know like they’re
because I feel bad you know like they’re
because I feel bad you know like they’re part of my family I know they were lying
part of my family I know they were lying
part of my family I know they were lying on me for their livelihood and I guess
on me for their livelihood and I guess
on me for their livelihood and I guess the worst-case scenario would be that
the worst-case scenario would be that
the worst-case scenario would be that that if I really couldn’t afford it
that if I really couldn’t afford it
that if I really couldn’t afford it maybe everybody goes down to like four
maybe everybody goes down to like four
maybe everybody goes down to like four days a week instead of five days a week
days a week instead of five days a week
days a week instead of five days a week so
so
so like that but but again you have to feel
like that but but again you have to feel
like that but but again you have to feel the pain right like the owner should
the pain right like the owner should
the pain right like the owner should love their business so much and care
love their business so much and care
love their business so much and care about their staff so much that they’re
about their staff so much that they’re
about their staff so much that they’re willing to take the first cut themselves
willing to take the first cut themselves
willing to take the first cut themselves before they cut other people salaries
before they cut other people salaries
before they cut other people salaries and the number three you know final
and the number three you know final
and the number three you know final option plan when all else fails is you
option plan when all else fails is you
option plan when all else fails is you know decide where you’re going if your
know decide where you’re going if your
know decide where you’re going if your business is not able to financially
business is not able to financially
business is not able to financially support the people on your team anymore
support the people on your team anymore
support the people on your team anymore it’s because there’s something wrong
it’s because there’s something wrong
it’s because there’s something wrong with your business right the market has
with your business right the market has
with your business right the market has gone down people are buying anymore you
gone down people are buying anymore you
gone down people are buying anymore you have to save your company and you have
have to save your company and you have
have to save your company and you have to figure out who has to go but more
to figure out who has to go but more
to figure out who has to go but more importantly what the direction your
importantly what the direction your
importantly what the direction your business is gonna be because you can’t
business is gonna be because you can’t
business is gonna be because you can’t just keep doing the same things anymore
just keep doing the same things anymore
just keep doing the same things anymore right that’s not working you’re in a
right that’s not working you’re in a
right that’s not working you’re in a downturn you’re losing customers you’re
downturn you’re losing customers you’re
downturn you’re losing customers you’re not providing enough value anymore
not providing enough value anymore
not providing enough value anymore your business is not working and you
your business is not working and you
your business is not working and you need to save it so you have to figure
need to save it so you have to figure
need to save it so you have to figure out before you just figure out who to
out before you just figure out who to
out before you just figure out who to fire and you look at their salaries
fire and you look at their salaries
fire and you look at their salaries think about what is the new direction
think about what is the new direction
think about what is the new direction that your company is gonna take how are
that your company is gonna take how are
that your company is gonna take how are you gonna get through this downturn what
you gonna get through this downturn what
you gonna get through this downturn what new products services value add are you
new products services value add are you
new products services value add are you gonna provide to your customers or what
gonna provide to your customers or what
gonna provide to your customers or what are you gonna take away because it’s
are you gonna take away because it’s
are you gonna take away because it’s just not working
just not working
just not working and once you figure out your direction
and once you figure out your direction
and once you figure out your direction then you can figure out who do I need on
then you can figure out who do I need on
then you can figure out who do I need on my team to make this happen right if and
my team to make this happen right if and
my team to make this happen right if and if you’re saying that you know some
if you’re saying that you know some
if you’re saying that you know some things are not as important anymore so
things are not as important anymore so
things are not as important anymore so if I was doing this right for example if
if I was doing this right for example if
if I was doing this right for example if I looked at my business
I looked at my business
I looked at my business I might say you know what these videos
I might say you know what these videos
I might say you know what these videos they take up too much of my time I’m not
they take up too much of my time I’m not
they take up too much of my time I’m not making enough money from them anymore
making enough money from them anymore
making enough money from them anymore and I need to cut I need to cut the
and I need to cut I need to cut the
and I need to cut I need to cut the videos right if that was part of my plan
videos right if that was part of my plan
videos right if that was part of my plan going forward then Christina would be a
going forward then Christina would be a
going forward then Christina would be a casualty right of that sir Christina I
casualty right of that sir Christina I
casualty right of that sir Christina I don’t want to cut the videos but she
don’t want to cut the videos but she
don’t want to cut the videos but she would be a casualty not because she’s
would be a casualty not because she’s
would be a casualty not because she’s not great but because I made a strategic
not great but because I made a strategic
not great but because I made a strategic decision not to do videos anymore
decision not to do videos anymore
decision not to do videos anymore so I think that’s the better approach
so I think that’s the better approach
so I think that’s the better approach for the companies it’s not to look at
for the companies it’s not to look at
for the companies it’s not to look at well who makes the most money and how
well who makes the most money and how
well who makes the most money and how can I make the most savings
can I make the most savings
can I make the most savings it’s thinking about what projects that
it’s thinking about what projects that
it’s thinking about what projects that we’re gonna keep onboard
we’re gonna keep onboard
we’re gonna keep onboard what’s the future direction of our
what’s the future direction of our
what’s the future direction of our business and then who do we need on our
business and then who do we need on our
business and then who do we need on our current team to help us get there
current team to help us get there
current team to help us get there and who who hopefully move on to better
and who who hopefully move on to better
and who who hopefully move on to better things with their lives so it’s kind of
things with their lives so it’s kind of
things with their lives so it’s kind of a crappy topic to talk about man got me
a crappy topic to talk about man got me
a crappy topic to talk about man got me a little depressed talking about firing
a little depressed talking about firing
a little depressed talking about firing people but hopefully those those ideas
people but hopefully those those ideas
people but hopefully those those ideas helped you and can help your clients
helped you and can help your clients
helped you and can help your clients make better decisions believe for
make better decisions believe for
make better decisions believe for everybody watching liked the video
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