
how to build your own fan base to become a successful musician in the old days
a successful musician in the old days
a successful musician in the old days you had to be anointed are recognized by
you had to be anointed are recognized by
you had to be anointed are recognized by gatekeeper usually a record label the
gatekeeper usually a record label the
gatekeeper usually a record label the same was true for authors to be
same was true for authors to be
same was true for authors to be successful your main goal was to
successful your main goal was to
successful your main goal was to convince a publisher to take a risk on
convince a publisher to take a risk on
convince a publisher to take a risk on you similarly visual artists needed
you similarly visual artists needed
you similarly visual artists needed galleries and radio host needed stations
galleries and radio host needed stations
galleries and radio host needed stations talent wasn’t enough in other words even
talent wasn’t enough in other words even
talent wasn’t enough in other words even if you had a proven means of providing
if you had a proven means of providing
if you had a proven means of providing something valuable to an audience you
something valuable to an audience you
something valuable to an audience you still had to rely on the powers that be
still had to rely on the powers that be
still had to rely on the powers that be to help you reach that audience
to help you reach that audience
to help you reach that audience fortunately times have changed in the
fortunately times have changed in the
fortunately times have changed in the world of stardom today thanks to mediums
world of stardom today thanks to mediums
world of stardom today thanks to mediums like Instagram and Twitter that make
like Instagram and Twitter that make
like Instagram and Twitter that make engaging and communicating with fans
engaging and communicating with fans
engaging and communicating with fans easier than ever more and more people
easier than ever more and more people
easier than ever more and more people are carving out a space for the
are carving out a space for the
are carving out a space for the independent fans supported work indie
independent fans supported work indie
independent fans supported work indie musicians often choose to go it alone
musicians often choose to go it alone
musicians often choose to go it alone even after they had the opportunity to
even after they had the opportunity to
even after they had the opportunity to sign with labels traditional publishers
sign with labels traditional publishers
sign with labels traditional publishers are now scrambling to sign authors who
are now scrambling to sign authors who
are now scrambling to sign authors who have sold hundreds of thousands of books
have sold hundreds of thousands of books
have sold hundreds of thousands of books directly to readers to Amazon’s Kindle
directly to readers to Amazon’s Kindle
directly to readers to Amazon’s Kindle platform for sometimes even directly to
platform for sometimes even directly to
platform for sometimes even directly to their own websites the musicians artists
their own websites the musicians artists
their own websites the musicians artists and writers who fly out today understand
and writers who fly out today understand
and writers who fly out today understand that their success is due not only to
that their success is due not only to
that their success is due not only to the fans which is something that artists
the fans which is something that artists
the fans which is something that artists have always said the difference is that
have always said the difference is that
have always said the difference is that now success is due to the relationship
now success is due to the relationship
now success is due to the relationship with artists maintained with the fans
with artists maintained with the fans
with artists maintained with the fans almost without exception those who
almost without exception those who
almost without exception those who succeed in the new economy share for
succeed in the new economy share for
succeed in the new economy share for specific characteristics a body of work
specific characteristics a body of work
specific characteristics a body of work product of ABBA fans the audience a
product of ABBA fans the audience a
product of ABBA fans the audience a means of sharing the body of work the
means of sharing the body of work the
means of sharing the body of work the platform and a way of getting paid for
platform and a way of getting paid for
platform and a way of getting paid for their work the money none of these four
their work the money none of these four
their work the money none of these four requirements is optional you need all of
requirements is optional you need all of
requirements is optional you need all of them to succeed in the new economy it
them to succeed in the new economy it
them to succeed in the new economy it can be tempting to cherry-pick an
can be tempting to cherry-pick an
can be tempting to cherry-pick an example of someone famous who’s made it
example of someone famous who’s made it
example of someone famous who’s made it big by emitting something listed above
big by emitting something listed above
big by emitting something listed above but those are the very rare exceptions
but those are the very rare exceptions
but those are the very rare exceptions if you’re hoping to follow the proven
if you’re hoping to follow the proven
if you’re hoping to follow the proven model you need all four requirements
model you need all four requirements
model you need all four requirements [Music]
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