and we are live welcome everybody to another YouTube hangout super excited to
another YouTube hangout super excited to
another YouTube hangout super excited to be back on with you I love Thursdays get
be back on with you I love Thursdays get
be back on with you I love Thursdays get to do all these interviews so much fun I
to do all these interviews so much fun I
to do all these interviews so much fun I have a repeat guest with me you may have
have a repeat guest with me you may have
have a repeat guest with me you may have remembered my special guest Phoebe when
remembered my special guest Phoebe when
remembered my special guest Phoebe when we talked I don’t I want to say two
we talked I don’t I want to say two
we talked I don’t I want to say two weeks ago about yeah the brand
weeks ago about yeah the brand
weeks ago about yeah the brand journalism advantage I was interviewing
journalism advantage I was interviewing
journalism advantage I was interviewing her on my channel and now she wanted to
her on my channel and now she wanted to
her on my channel and now she wanted to interview me for her podcast and today
interview me for her podcast and today
interview me for her podcast and today we’re gonna talk about how to have
we’re gonna talk about how to have
we’re gonna talk about how to have success with YouTube for all you guys
success with YouTube for all you guys
success with YouTube for all you guys that they’re wanting to have more
that they’re wanting to have more
that they’re wanting to have more success on YouTube so Phoebe welcome
success on YouTube so Phoebe welcome
success on YouTube so Phoebe welcome back hey thanks for having me so good to
back hey thanks for having me so good to
back hey thanks for having me so good to be here
be here
be here cool so Phoebe’s gonna run this like her
cool so Phoebe’s gonna run this like her
cool so Phoebe’s gonna run this like her podcast so I’m gonna turn over the reins
podcast so I’m gonna turn over the reins
podcast so I’m gonna turn over the reins to her and she’s gonna go to her intro
to her and she’s gonna go to her intro
to her and she’s gonna go to her intro and whatever magic stuff she does you
and whatever magic stuff she does you
and whatever magic stuff she does you guys can check out the brand journalism
guys can check out the brand journalism
guys can check out the brand journalism advantage it’s the brand journalism at
advantage it’s the brand journalism at
advantage it’s the brand journalism at Vantage comm is that where people yes
Vantage comm is that where people yes
Vantage comm is that where people yes that’s right or even easier than typing
that’s right or even easier than typing
that’s right or even easier than typing that as think like a journalist comm
that as think like a journalist comm
that as think like a journalist comm they both direct they’re so cool pretty
they both direct they’re so cool pretty
they both direct they’re so cool pretty easy to get there and right I’ve got the
easy to get there and right I’ve got the
easy to get there and right I’ve got the rain so let’s go right get me up here we
rain so let’s go right get me up here we
rain so let’s go right get me up here we go well you know this is really cool
go well you know this is really cool
go well you know this is really cool brand journalism community because we’re
brand journalism community because we’re
brand journalism community because we’re doing something a little bit different
doing something a little bit different
doing something a little bit different and I really want to direct you to Evan
and I really want to direct you to Evan
and I really want to direct you to Evan Carmichael comm to check out his YouTube
Carmichael comm to check out his YouTube
Carmichael comm to check out his YouTube channel and learn about what he’s doing
channel and learn about what he’s doing
channel and learn about what he’s doing for entrepreneurs because you guys come
for entrepreneurs because you guys come
for entrepreneurs because you guys come to my show to learn a lot of information
to my show to learn a lot of information
to my show to learn a lot of information about brand journalism storytelling
about brand journalism storytelling
about brand journalism storytelling entrepreneurship and this goes
entrepreneurship and this goes
entrepreneurship and this goes hand-in-hand so so fun I was on Evans
hand-in-hand so so fun I was on Evans
hand-in-hand so so fun I was on Evans show a little while back at the time of
show a little while back at the time of
show a little while back at the time of this recording and now Evans joining us
this recording and now Evans joining us
this recording and now Evans joining us and we’re doing it as a Google hangout
and we’re doing it as a Google hangout
and we’re doing it as a Google hangout so Evan is really testing me here and
so Evan is really testing me here and
so Evan is really testing me here and and pushing me to move into that space
and pushing me to move into that space
and pushing me to move into that space of video having come from the world of
of video having come from the world of
of video having come from the world of TV I really need to do more of that so
TV I really need to do more of that so
TV I really need to do more of that so Thank You Evan for getting me here but
Thank You Evan for getting me here but
Thank You Evan for getting me here but welcome brand journalism community I am
welcome brand journalism community I am
welcome brand journalism community I am phoebe Joan Chua thanks for tuning in to
phoebe Joan Chua thanks for tuning in to
phoebe Joan Chua thanks for tuning in to the brand journalism advantage podcast
the brand journalism advantage podcast
the brand journalism advantage podcast here we go with the inside scoop on
here we go with the inside scoop on
here we go with the inside scoop on today’s show Evan Carmichael Evan
today’s show Evan Carmichael Evan
today’s show Evan Carmichael Evan believes in entrepreneurs at the age of
believes in entrepreneurs at the age of
believes in entrepreneurs at the age of 19 he built then sold a biotech software
19 he built then sold a biotech software
19 he built then sold a biotech software company now at just 22 years old he was
company now at just 22 years old he was
company now at just 22 years old he was a VC helping five hoping to raise five
a VC helping five hoping to raise five
a VC helping five hoping to raise five hundred thousand to fifteen mil
hundred thousand to fifteen mil
hundred thousand to fifteen mil today he runs Evan Carmichael dot-com a
today he runs Evan Carmichael dot-com a
today he runs Evan Carmichael dot-com a popular website which is loaded with
popular website which is loaded with
popular website which is loaded with information for entrepreneurs he
information for entrepreneurs he
information for entrepreneurs he breathes and bleeds entrepreneurship he
breathes and bleeds entrepreneurship he
breathes and bleeds entrepreneurship he is obsessed with it and aims to help 1
is obsessed with it and aims to help 1
is obsessed with it and aims to help 1 billion entrepreneurs change the world
billion entrepreneurs change the world
billion entrepreneurs change the world welcome to the show Evan how are you
welcome to the show Evan how are you
welcome to the show Evan how are you having me on pumped I’m ready to do this
having me on pumped I’m ready to do this
having me on pumped I’m ready to do this yeah me too me too well we share a word
yeah me too me too well we share a word
yeah me too me too well we share a word in common as we were discussing before
in common as we were discussing before
in common as we were discussing before we got online and that’s believe I want
we got online and that’s believe I want
we got online and that’s believe I want you to quickly tell me how that word
you to quickly tell me how that word
you to quickly tell me how that word came about to you why is it so impactful
came about to you why is it so impactful
came about to you why is it so impactful yeah and so I believe everybody has one
yeah and so I believe everybody has one
yeah and so I believe everybody has one word that defines them it’s actually the
word that defines them it’s actually the
word that defines them it’s actually the topic of of my new book I think most
topic of of my new book I think most
topic of of my new book I think most people aren’t aware of what their main
people aren’t aware of what their main
people aren’t aware of what their main core values are and as a result they
core values are and as a result they
core values are and as a result they kind of live life not as purposefully as
kind of live life not as purposefully as
kind of live life not as purposefully as it could be and so for me I was running
it could be and so for me I was running
it could be and so for me I was running the business I was having some success
the business I was having some success
the business I was having some success but I felt kind of disconnected I felt
but I felt kind of disconnected I felt
but I felt kind of disconnected I felt like I could be having a greater impact
like I could be having a greater impact
like I could be having a greater impact I felt like I could do more and I think
I felt like I could do more and I think
I felt like I could do more and I think a lot of people feel that like I’m doing
a lot of people feel that like I’m doing
a lot of people feel that like I’m doing ok but I feel like there’s more to me I
ok but I feel like there’s more to me I
ok but I feel like there’s more to me I feel like I’m not reaching my potential
feel like I’m not reaching my potential
feel like I’m not reaching my potential and so I started looking inward to
and so I started looking inward to
and so I started looking inward to figure out what is it that I’m all about
figure out what is it that I’m all about
figure out what is it that I’m all about before getting to what project I’m gonna
before getting to what project I’m gonna
before getting to what project I’m gonna work on like who is Evan Carmichael what
work on like who is Evan Carmichael what
work on like who is Evan Carmichael what do I stand for you know what’s the most
do I stand for you know what’s the most
do I stand for you know what’s the most important core value to me and it kept
important core value to me and it kept
important core value to me and it kept coming back to this word believe and I
coming back to this word believe and I
coming back to this word believe and I ended up doing this crazy thing and
ended up doing this crazy thing and
ended up doing this crazy thing and build my entire business around believe
build my entire business around believe
build my entire business around believe and everything that I’ve touched that
and everything that I’ve touched that
and everything that I’ve touched that had to do with believe just instantly
had to do with believe just instantly
had to do with believe just instantly started doing well and taking off and
started doing well and taking off and
started doing well and taking off and you know we can go further into all that
you know we can go further into all that
you know we can go further into all that if you want but I think kind of
if you want but I think kind of
if you want but I think kind of understanding your core value what
understanding your core value what
understanding your core value what you’re all about and then bringing that
you’re all about and then bringing that
you’re all about and then bringing that to your business and your life so
to your business and your life so
to your business and your life so everything is done a lot more on purpose
everything is done a lot more on purpose
everything is done a lot more on purpose will make you happier as well as have a
will make you happier as well as have a
will make you happier as well as have a much greater impact on the people around
much greater impact on the people around
much greater impact on the people around you well you know brand journalism
you well you know brand journalism
you well you know brand journalism community we talked about positivity we
community we talked about positivity we
community we talked about positivity we talked about storytelling and belief is
talked about storytelling and belief is
talked about storytelling and belief is certainly at the core when you want to
certainly at the core when you want to
certainly at the core when you want to launch a brand or a business if you
launch a brand or a business if you
launch a brand or a business if you don’t have that the chances of
don’t have that the chances of
don’t have that the chances of succeeding are very very slim I’ve often
succeeding are very very slim I’ve often
succeeding are very very slim I’ve often referred to my career in TV and the fact
referred to my career in TV and the fact
referred to my career in TV and the fact that I was able to get into the San
that I was able to get into the San
that I was able to get into the San Diego marketplace at 19 I had to really
Diego marketplace at 19 I had to really
Diego marketplace at 19 I had to really believe so great great word what we’re
believe so great great word what we’re
believe so great great word what we’re talking about in this episode brand
talking about in this episode brand
talking about in this episode brand journalists
journalists
journalists community is building your internet TV
community is building your internet TV
community is building your internet TV channel and I love this because Evans
channel and I love this because Evans
channel and I love this because Evans done a remarkable job at it so make sure
done a remarkable job at it so make sure
done a remarkable job at it so make sure you go to his site you’ll find them in
you go to his site you’ll find them in
you go to his site you’ll find them in the show notes that think like a
the show notes that think like a
the show notes that think like a journalist comm and check it out you’ll
journalist comm and check it out you’ll
journalist comm and check it out you’ll see I mean it’s literally like turning
see I mean it’s literally like turning
see I mean it’s literally like turning on a great cable channel and and just
on a great cable channel and and just
on a great cable channel and and just watching I mean you know I do it all the
watching I mean you know I do it all the
watching I mean you know I do it all the time with your stuff so good good stuff
time with your stuff so good good stuff
time with your stuff so good good stuff but before we go into those top tips
but before we go into those top tips
but before we go into those top tips let’s kick it off with your icebreaker
let’s kick it off with your icebreaker
let’s kick it off with your icebreaker and Evan you know this just doesn’t
and Evan you know this just doesn’t
and Evan you know this just doesn’t surprise me in light of what I read in
surprise me in light of what I read in
surprise me in light of what I read in your bio but at 5 years old
your bio but at 5 years old
your bio but at 5 years old get this Evan was convincing his yes
get this Evan was convincing his yes
get this Evan was convincing his yes three-year-old little sister to go into
three-year-old little sister to go into
three-year-old little sister to go into business with him essentially was it art
business with him essentially was it art
business with him essentially was it art and baseball cards tell me yeah so yeah
and baseball cards tell me yeah so yeah
and baseball cards tell me yeah so yeah my first thing was selling art I was
my first thing was selling art I was
my first thing was selling art I was five my sister was three and I convinced
five my sister was three and I convinced
five my sister was three and I convinced her to just draw we went to our bedroom
her to just draw we went to our bedroom
her to just draw we went to our bedroom we were drawing stuff on paper and then
we were drawing stuff on paper and then
we were drawing stuff on paper and then I wanted to go door-to-door in my
I wanted to go door-to-door in my
I wanted to go door-to-door in my neighborhood and sell them and I sold my
neighborhood and sell them and I sold my
neighborhood and sell them and I sold my first piece to my next-door neighbor for
first piece to my next-door neighbor for
first piece to my next-door neighbor for five cents or ten cents and yeah I was
five cents or ten cents and yeah I was
five cents or ten cents and yeah I was in business that was my first adventure
in business that was my first adventure
in business that was my first adventure well that’s cool because I got to tell
well that’s cool because I got to tell
well that’s cool because I got to tell you my older sister she didn’t sell her
you my older sister she didn’t sell her
you my older sister she didn’t sell her artwork she sold my mom’s jewelry and
artwork she sold my mom’s jewelry and
artwork she sold my mom’s jewelry and let me tell you that didn’t go over too
little entrepreneurs running around all
little entrepreneurs running around all right well you know we kick it off with
right well you know we kick it off with
right well you know we kick it off with the think like a journalist quote and I
the think like a journalist quote and I
the think like a journalist quote and I know this is gonna resonate with you but
know this is gonna resonate with you but
know this is gonna resonate with you but I’d love to get your input the true
I’d love to get your input the true
I’d love to get your input the true entrepreneur is a doer not a dreamer
entrepreneur is a doer not a dreamer
entrepreneur is a doer not a dreamer Nolan Bushnell entrepreneur what do you
Nolan Bushnell entrepreneur what do you
Nolan Bushnell entrepreneur what do you think of that I love that yeah I think a
think of that I love that yeah I think a
think of that I love that yeah I think a lot of I think I think a lot of
lot of I think I think a lot of
lot of I think I think a lot of entrepreneurs are dreamers too but I
entrepreneurs are dreamers too but I
entrepreneurs are dreamers too but I think the ones that make it or when they
think the ones that make it or when they
think the ones that make it or when they can combine it because everybody has
can combine it because everybody has
can combine it because everybody has some kind of dream even people who are
some kind of dream even people who are
some kind of dream even people who are in a company there’s a lot of people
in a company there’s a lot of people
in a company there’s a lot of people thought about wanting to start their own
thought about wanting to start their own
thought about wanting to start their own business and they don’t yeah and the
business and they don’t yeah and the
business and they don’t yeah and the biggest thing that separates someone who
biggest thing that separates someone who
biggest thing that separates someone who has a lot of success as an entrepreneur
has a lot of success as an entrepreneur
has a lot of success as an entrepreneur from the ones who don’t is that they
from the ones who don’t is that they
from the ones who don’t is that they actually did something about it
actually did something about it
actually did something about it they don’t just dream about it don’t
they don’t just dream about it don’t
they don’t just dream about it don’t just complain when somebody else gets
just complain when somebody else gets
just complain when somebody else gets takes your idea and makes sense of money
takes your idea and makes sense of money
takes your idea and makes sense of money off of it they had the courage to get up
off of it they had the courage to get up
off of it they had the courage to get up and take action and it’s not about being
and take action and it’s not about being
and take action and it’s not about being a type-a personality or
a type-a personality or
a type-a personality or introvert/extrovert are tons of
introvert/extrovert are tons of
introvert/extrovert are tons of resources and no resources people
resources and no resources people
resources and no resources people successful entrepreneurs come from all
successful entrepreneurs come from all
successful entrepreneurs come from all walks of life but the one thing that
walks of life but the one thing that
walks of life but the one thing that they all had in common is that they got
they all had in common is that they got
they all had in common is that they got started and took action so it’s a must
started and took action so it’s a must
started and took action so it’s a must to be a successes entrepreneur for sure
to be a successes entrepreneur for sure
to be a successes entrepreneur for sure well share with us a success tip or a
well share with us a success tip or a
well share with us a success tip or a quote we know that your one word is
quote we know that your one word is
quote we know that your one word is believed but what’s something that’ll be
believed but what’s something that’ll be
believed but what’s something that’ll be impactful as people want to build out
impactful as people want to build out
impactful as people want to build out maybe their own internet channels maybe
maybe their own internet channels maybe
maybe their own internet channels maybe there’s a code or a tip that you’d like
there’s a code or a tip that you’d like
there’s a code or a tip that you’d like to share around that or one that’s just
to share around that or one that’s just
to share around that or one that’s just meaningful to you um one of my favorite
meaningful to you um one of my favorite
meaningful to you um one of my favorite quotes comes from Calvin Coolidge and
quotes comes from Calvin Coolidge and
quotes comes from Calvin Coolidge and it’s actually on the desk kind of behind
it’s actually on the desk kind of behind
it’s actually on the desk kind of behind me back there where he says persistence
me back there where he says persistence
me back there where he says persistence alone is omnipotent and that’s maybe a
alone is omnipotent and that’s maybe a
alone is omnipotent and that’s maybe a mouthful and not easily kind of
mouthful and not easily kind of
mouthful and not easily kind of understood by everybody but he’s
understood by everybody but he’s
understood by everybody but he’s basically going on and Calvin Coolidge
basically going on and Calvin Coolidge
basically going on and Calvin Coolidge was the president United States do a lot
was the president United States do a lot
was the president United States do a lot of people don’t know that either
of people don’t know that either
of people don’t know that either but basically saying it’s not about how
but basically saying it’s not about how
but basically saying it’s not about how wise you are it’s not about how many
wise you are it’s not about how many
wise you are it’s not about how many resources you have it’s not about most
resources you have it’s not about most
resources you have it’s not about most of the things people think make up
of the things people think make up
of the things people think make up success its persistence it’s just
success its persistence it’s just
success its persistence it’s just getting up and doing it again and doing
getting up and doing it again and doing
getting up and doing it again and doing it again and do it again and when you
it again and do it again and when you
it again and do it again and when you have a dream and you want to do
have a dream and you want to do
have a dream and you want to do something that hasn’t been done before
something that hasn’t been done before
something that hasn’t been done before especially there’s gonna be people who
especially there’s gonna be people who
especially there’s gonna be people who hate art there’s gonna be people who
hate art there’s gonna be people who
hate art there’s gonna be people who tell you can’t do it you’re gonna tell
tell you can’t do it you’re gonna tell
tell you can’t do it you’re gonna tell yourself sometimes that you can’t do it
yourself sometimes that you can’t do it
yourself sometimes that you can’t do it that you’re crazy and what am i doing I
that you’re crazy and what am i doing I
that you’re crazy and what am i doing I should go back into the safe thing and
should go back into the safe thing and
should go back into the safe thing and the thing that just keeps you going is
the thing that just keeps you going is
the thing that just keeps you going is that persistence the the persistence
that persistence the the persistence
that persistence the the persistence will solve the problems of humanity just
will solve the problems of humanity just
will solve the problems of humanity just keep on attacking it until you climb
keep on attacking it until you climb
keep on attacking it until you climb that mountain that’s right never never
that mountain that’s right never never
that mountain that’s right never never giving up well it certainly sounds like
giving up well it certainly sounds like
giving up well it certainly sounds like you have that thriving spirit from all
you have that thriving spirit from all
you have that thriving spirit from all of what we’ve heard but what I’d like
of what we’ve heard but what I’d like
of what we’ve heard but what I’d like you to do is take us back in time let us
you to do is take us back in time let us
you to do is take us back in time let us get to know you a little bit more with a
get to know you a little bit more with a
get to know you a little bit more with a little bit more of your backstory and
little bit more of your backstory and
little bit more of your backstory and then take us forward to that moment in
then take us forward to that moment in
then take us forward to that moment in time that is considered your proudest
time that is considered your proudest
time that is considered your proudest moment your career highlight okay so how
moment your career highlight okay so how
moment your career highlight okay so how far back do you want to go you know fill
far back do you want to go you know fill
far back do you want to go you know fill in a little bit of the gaps where we
in a little bit of the gaps where we
in a little bit of the gaps where we talked about you know you were 19 you
talked about you know you were 19 you
talked about you know you were 19 you built this business I’m kind of curious
built this business I’m kind of curious
built this business I’m kind of curious how you know I
how you know I
how you know I 19 would you build and sell a biotech
19 would you build and sell a biotech
19 would you build and sell a biotech software and then don’t forget to take
software and then don’t forget to take
software and then don’t forget to take me to that moment that one moment one
me to that moment that one moment one
me to that moment that one moment one story that’s your proudest moment sure
story that’s your proudest moment sure
story that’s your proudest moment sure um I think I had a lot of
um I think I had a lot of
um I think I had a lot of entrepreneurial tendencies growing up I
entrepreneurial tendencies growing up I
entrepreneurial tendencies growing up I didn’t really recognize them nobody in
didn’t really recognize them nobody in
didn’t really recognize them nobody in my family was entrepreneurs my parents
my family was entrepreneurs my parents
my family was entrepreneurs my parents had safe kind of jobs they supported
had safe kind of jobs they supported
had safe kind of jobs they supported everything I did they supported my
everything I did they supported my
everything I did they supported my baseball card ventures and my you know
baseball card ventures and my you know
baseball card ventures and my you know lemonade stains and when I tried to turn
lemonade stains and when I tried to turn
lemonade stains and when I tried to turn raisins into grapes outside and try to
raisins into grapes outside and try to
raisins into grapes outside and try to sell them and didn’t realize it goes the
sell them and didn’t realize it goes the
sell them and didn’t realize it goes the other way I still thought I wanted to be
other way I still thought I wanted to be
other way I still thought I wanted to be a banker in my high school yearbook when
a banker in my high school yearbook when
a banker in my high school yearbook when I was graduating this says we’re gonna
I was graduating this says we’re gonna
I was graduating this says we’re gonna be in ten years from you was VP at a
be in ten years from you was VP at a
be in ten years from you was VP at a bank so I had a lot of tendencies but I
bank so I had a lot of tendencies but I
bank so I had a lot of tendencies but I didn’t I didn’t have the environment
didn’t I didn’t have the environment
didn’t I didn’t have the environment around me to kind of push me to be an
around me to kind of push me to be an
around me to kind of push me to be an entrepreneur I connected with two people
entrepreneur I connected with two people
entrepreneur I connected with two people in my university and they had a software
in my university and they had a software
in my university and they had a software company that I joined as an owner in and
company that I joined as an owner in and
company that I joined as an owner in and that was my first real exposure to
that was my first real exposure to
that was my first real exposure to entrepreneurship and I was faced with a
entrepreneurship and I was faced with a
entrepreneurship and I was faced with a really really really tough decision as
really really really tough decision as
really really really tough decision as to whether I should go I had
to whether I should go I had
to whether I should go I had opportunities to go work for the banks
opportunities to go work for the banks
opportunities to go work for the banks that I thought I wanted to do and make
that I thought I wanted to do and make
that I thought I wanted to do and make you know 80 hundred thousand dollars
you know 80 hundred thousand dollars
you know 80 hundred thousand dollars starting salary and fire in the world
starting salary and fire in the world
starting salary and fire in the world and all of these great things that I
and all of these great things that I
and all of these great things that I thought I wanted versus be at this
thought I wanted versus be at this
thought I wanted versus be at this startup where I was not making anything
startup where I was not making anything
startup where I was not making anything $300 a month and that was one of the
$300 a month and that was one of the
$300 a month and that was one of the toughest decisions of my life
toughest decisions of my life
toughest decisions of my life was deciding I’m gonna I don’t wanna
was deciding I’m gonna I don’t wanna
was deciding I’m gonna I don’t wanna live with regret I want to I’m gonna try
live with regret I want to I’m gonna try
live with regret I want to I’m gonna try this and give myself a year and just see
this and give myself a year and just see
this and give myself a year and just see how it goes I could live with turning
how it goes I could live with turning
how it goes I could live with turning the jobs down and come back next year
the jobs down and come back next year
the jobs down and come back next year and get a different job me I’d be that
and get a different job me I’d be that
and get a different job me I’d be that exact same job but I can find another
exact same job but I can find another
exact same job but I can find another job where I felt like this opportunity
job where I felt like this opportunity
job where I felt like this opportunity isn’t gonna come around again and I owed
isn’t gonna come around again and I owed
isn’t gonna come around again and I owed it to myself to to try and that’s one of
it to myself to to try and that’s one of
it to myself to to try and that’s one of the proudest moments of my early career
the proudest moments of my early career
the proudest moments of my early career I think because I’ve used that framework
I think because I’ve used that framework
I think because I’ve used that framework that decision making process for every
that decision making process for every
that decision making process for every big decisions I’ve had to do in my life
big decisions I’ve had to do in my life
big decisions I’ve had to do in my life will I regret not doing this mm-hmm and
will I regret not doing this mm-hmm and
will I regret not doing this mm-hmm and if I’m gonna regret it then I have to do
if I’m gonna regret it then I have to do
if I’m gonna regret it then I have to do it even if I’m afraid if I’m scared if I
it even if I’m afraid if I’m scared if I
it even if I’m afraid if I’m scared if I don’t have the resources even if
don’t have the resources even if
don’t have the resources even if whatever reason comes into your head
whatever reason comes into your head
whatever reason comes into your head when you’re
when you’re
when you’re rate or something if I’m going to regret
rate or something if I’m going to regret
rate or something if I’m going to regret not doing this then I have to go and do
not doing this then I have to go and do
not doing this then I have to go and do it and that time the first time making
it and that time the first time making
it and that time the first time making that decision was so hard looking back
that decision was so hard looking back
that decision was so hard looking back now it’s so easy to say oh I was like
now it’s so easy to say oh I was like
now it’s so easy to say oh I was like the easiest decision ever like of course
the easiest decision ever like of course
the easiest decision ever like of course it made sense but it was it was
it made sense but it was it was
it made sense but it was it was massively painful and ever since then
massively painful and ever since then
massively painful and ever since then it’s been a lot easier to make those
it’s been a lot easier to make those
it’s been a lot easier to make those tough decisions because I just fast
tough decisions because I just fast
tough decisions because I just fast forward to life at 90 or you know by the
forward to life at 90 or you know by the
forward to life at 90 or you know by the time I’m there might be like we’re
time I’m there might be like we’re
time I’m there might be like we’re living forever so I’ll be like you know
living forever so I’ll be like you know
living forever so I’ll be like you know 250 looking back to my my years and just
250 looking back to my my years and just
250 looking back to my my years and just not living a life full of regret it’s
not living a life full of regret it’s
not living a life full of regret it’s really helped me make a lot of important
really helped me make a lot of important
really helped me make a lot of important decisions I think a lot of people
decisions I think a lot of people
decisions I think a lot of people listening to that when they hear not
listening to that when they hear not
listening to that when they hear not living with regret you know they
living with regret you know they
living with regret you know they immediately might feel that that twinge
immediately might feel that that twinge
immediately might feel that that twinge of pain or something because they go oh
of pain or something because they go oh
of pain or something because they go oh I regret this so I think the message is
I regret this so I think the message is
I regret this so I think the message is if you’re living in that space now you
if you’re living in that space now you
if you’re living in that space now you know hearing what Evans saying you have
know hearing what Evans saying you have
know hearing what Evans saying you have to move beyond that because the real
to move beyond that because the real
to move beyond that because the real risk is living with it right living with
risk is living with it right living with
risk is living with it right living with that regret of something I know was a
that regret of something I know was a
that regret of something I know was a burning desire and I wanted to do for me
burning desire and I wanted to do for me
burning desire and I wanted to do for me it was that newscaster I was scared to
it was that newscaster I was scared to
it was that newscaster I was scared to death
death
death to talk you know to a microphone or a
to talk you know to a microphone or a
to talk you know to a microphone or a camera I mean you know so so how do you
camera I mean you know so so how do you
camera I mean you know so so how do you become a newscaster then so I I know
become a newscaster then so I I know
become a newscaster then so I I know exactly what you’re talking about every
exactly what you’re talking about every
exactly what you’re talking about every night I’d like for you to share with us
night I’d like for you to share with us
night I’d like for you to share with us a time you know because this goes hand
a time you know because this goes hand
a time you know because this goes hand in hand it makes people understand and
in hand it makes people understand and
in hand it makes people understand and helps them you know move to that space
helps them you know move to that space
helps them you know move to that space where they’re not going to live with
where they’re not going to live with
where they’re not going to live with regret that there are going to be
regret that there are going to be
regret that there are going to be mistakes there are gonna be those
mistakes there are gonna be those
mistakes there are gonna be those moments in time and I call them when it
moments in time and I call them when it
moments in time and I call them when it didn’t work so share with us a story now
didn’t work so share with us a story now
didn’t work so share with us a story now about when it didn’t work what was your
about when it didn’t work what was your
about when it didn’t work what was your struggle and really on pocket take us to
struggle and really on pocket take us to
struggle and really on pocket take us to that moment so we can feel what you are
that moment so we can feel what you are
that moment so we can feel what you are experiencing and then tell us how maybe
experiencing and then tell us how maybe
experiencing and then tell us how maybe you found correction as direction
you found correction as direction
you found correction as direction through that one it didn’t work moment
through that one it didn’t work moment
through that one it didn’t work moment correction is direction I like that like
correction is direction I like that like
correction is direction I like that like that yeah so especially in that first
that yeah so especially in that first
that yeah so especially in that first company I’ll take you to one of the
company I’ll take you to one of the
company I’ll take you to one of the hardest days ever in my life
hardest days ever in my life
hardest days ever in my life I was sitting there with my business we
I was sitting there with my business we
I was sitting there with my business we were not having success I’m making a few
were not having success I’m making a few
were not having success I’m making a few hundred dollars a month I’m lying to my
hundred dollars a month I’m lying to my
hundred dollars a month I’m lying to my friends saying that I can’t go out to
friends saying that I can’t go out to
friends saying that I can’t go out to dinner or whatever with them because I’m
dinner or whatever with them because I’m
dinner or whatever with them because I’m busy in living the entrepreneur dream
busy in living the entrepreneur dream
busy in living the entrepreneur dream and all
and all
and all I just really couldn’t afford it and I
I just really couldn’t afford it and I
I just really couldn’t afford it and I didn’t I was too ashamed to tell them
didn’t I was too ashamed to tell them
didn’t I was too ashamed to tell them I’m the kind of guy who I worked hard at
I’m the kind of guy who I worked hard at
I’m the kind of guy who I worked hard at everything I did and I knew when I
everything I did and I knew when I
everything I did and I knew when I worked hard I got results in school and
worked hard I got results in school and
worked hard I got results in school and in athletics and whatever I did and here
in athletics and whatever I did and here
in athletics and whatever I did and here I was I was working I was grinding like
I was I was working I was grinding like
I was I was working I was grinding like every waking hour was going to this
every waking hour was going to this
every waking hour was going to this business and I was not getting results
business and I was not getting results
business and I was not getting results and I just felt absolutely worthless
and I just felt absolutely worthless
and I just felt absolutely worthless like I’m adding no value to the world
like I’m adding no value to the world
like I’m adding no value to the world and it’s just with with months and
and it’s just with with months and
and it’s just with with months and months and months of this happening it
months and months of this happening it
months and months of this happening it just takes its toll on you and you feel
just takes its toll on you and you feel
just takes its toll on you and you feel like a total failure and it was and I’m
like a total failure and it was and I’m
like a total failure and it was and I’m wasn’t used to feeling that way
wasn’t used to feeling that way
wasn’t used to feeling that way so that a family dinner and I remember
so that a family dinner and I remember
so that a family dinner and I remember having a disagreement with my partner
having a disagreement with my partner
having a disagreement with my partner over what the direction of the company
over what the direction of the company
over what the direction of the company should be and I I just I told them you
should be and I I just I told them you
should be and I I just I told them you know what I’m tired of feeling useless I
know what I’m tired of feeling useless I
know what I’m tired of feeling useless I quit I’m out I’m like I’m done you do
quit I’m out I’m like I’m done you do
quit I’m out I’m like I’m done you do whatever you want to do and I help the
whatever you want to do and I help the
whatever you want to do and I help the phone and just started bawling you know
phone and just started bawling you know
phone and just started bawling you know stuff come out of my nose my eyes like
stuff come out of my nose my eyes like
stuff come out of my nose my eyes like just terrible and my mom comes up it was
just terrible and my mom comes up it was
just terrible and my mom comes up it was it was Thanksgiving or something she
it was Thanksgiving or something she
it was Thanksgiving or something she hears me she was her hand on my shoulder
hears me she was her hand on my shoulder
hears me she was her hand on my shoulder and I don’t even know what she says and
and I don’t even know what she says and
and I don’t even know what she says and just like that’s the lowest point ever
just like that’s the lowest point ever
just like that’s the lowest point ever in my life and what I learned from that
in my life and what I learned from that
in my life and what I learned from that the correction is direction I had a
the correction is direction I had a
the correction is direction I had a terrible night’s sleep and I woke up the
terrible night’s sleep and I woke up the
terrible night’s sleep and I woke up the next day I realized like I don’t want to
next day I realized like I don’t want to
next day I realized like I don’t want to be a quitter like hearing those words
be a quitter like hearing those words
be a quitter like hearing those words come out of my mouth just didn’t feel
come out of my mouth just didn’t feel
come out of my mouth just didn’t feel right and I still had passion for this
right and I still had passion for this
right and I still had passion for this alliance was I just have to find a
alliance was I just have to find a
alliance was I just have to find a different way to stand I have to find a
different way to stand I have to find a
different way to stand I have to find a different way to do this and going to
different way to do this and going to
different way to do this and going to rock bottom helped me realize that you
rock bottom helped me realize that you
rock bottom helped me realize that you know what I’m not the first guy to try
know what I’m not the first guy to try
know what I’m not the first guy to try to sell software before you know if
to sell software before you know if
to sell software before you know if somebody’s figured this out why do I
somebody’s figured this out why do I
somebody’s figured this out why do I have to come with every genius idea
have to come with every genius idea
have to come with every genius idea myself
myself
myself somebody’s figured this out I need to
somebody’s figured this out I need to
somebody’s figured this out I need to learn from that and apply it to my
learn from that and apply it to my
learn from that and apply it to my business and so I looked up Microsoft
business and so I looked up Microsoft
business and so I looked up Microsoft and Bill Gates and how Bill Gates
and Bill Gates and how Bill Gates
and Bill Gates and how Bill Gates started zero to one that’s it not how he
started zero to one that’s it not how he
started zero to one that’s it not how he makes another million now it’s like who
makes another million now it’s like who
makes another million now it’s like who cares zero to one how did he get there
cares zero to one how did he get there
cares zero to one how did he get there and it was through partnerships and so
and it was through partnerships and so
and it was through partnerships and so that strategy I applied to my business
that strategy I applied to my business
that strategy I applied to my business and that’s actually how I started to get
and that’s actually how I started to get
and that’s actually how I started to get out of the hole but coming down to the
out of the hole but coming down to the
out of the hole but coming down to the bottom the corrections Direction moment
bottom the corrections Direction moment
bottom the corrections Direction moment for me was
for me was
for me was realizing that I’m not the first guy to
realizing that I’m not the first guy to
realizing that I’m not the first guy to try to do this somebody has figured it
try to do this somebody has figured it
try to do this somebody has figured it out and I can learn from it tweak it and
out and I can learn from it tweak it and
out and I can learn from it tweak it and apply it to make it work for me wow what
apply it to make it work for me wow what
apply it to make it work for me wow what a cool story but you know we don’t we
a cool story but you know we don’t we
a cool story but you know we don’t we don’t grow like that I don’t think
don’t grow like that I don’t think
don’t grow like that I don’t think anyway until you hit those moments we’ve
anyway until you hit those moments we’ve
anyway until you hit those moments we’ve all had those really deep dark moments
all had those really deep dark moments
all had those really deep dark moments when we feel some level of shame and
when we feel some level of shame and
when we feel some level of shame and just being able to push through that
just being able to push through that
just being able to push through that shows your character and like we talked
shows your character and like we talked
shows your character and like we talked about at the very beginning that
about at the very beginning that
about at the very beginning that entrepreneurial spirit of perseverance
entrepreneurial spirit of perseverance
entrepreneurial spirit of perseverance right and the taking action 100% and a
right and the taking action 100% and a
right and the taking action 100% and a big credit goes to my business partner
big credit goes to my business partner
big credit goes to my business partner to where you know I quit on him I said
to where you know I quit on him I said
to where you know I quit on him I said no you know I’m out and then the next
no you know I’m out and then the next
no you know I’m out and then the next day I woke up and I like I wanted to
day I woke up and I like I wanted to
day I woke up and I like I wanted to keep going and I just showed up at his
keep going and I just showed up at his
keep going and I just showed up at his apartment like I normally I work from
apartment like I normally I work from
apartment like I normally I work from his dining room table out of his condo
his dining room table out of his condo
his dining room table out of his condo that was our headquarters and I should
that was our headquarters and I should
that was our headquarters and I should have the next day and and he didn’t even
have the next day and and he didn’t even
have the next day and and he didn’t even like we had no conversation I just
like we had no conversation I just
like we had no conversation I just looked him in the eyes and like went
looked him in the eyes and like went
looked him in the eyes and like went back to work and he’s gonna give me a
back to work and he’s gonna give me a
back to work and he’s gonna give me a really hard time yeah right like he
really hard time yeah right like he
really hard time yeah right like he could have said I thought you quit man
could have said I thought you quit man
could have said I thought you quit man you’re out like you could have had a big
you’re out like you could have had a big
you’re out like you could have had a big ego trip and so to his credit to I was
ego trip and so to his credit to I was
ego trip and so to his credit to I was able to just go back to work and we
able to just go back to work and we
able to just go back to work and we eventually found their way out out of
eventually found their way out out of
eventually found their way out out of that massive hole yeah we’re stay my
that massive hole yeah we’re stay my
that massive hole yeah we’re stay my life oh man I I can imagine but you know
life oh man I I can imagine but you know
life oh man I I can imagine but you know there have been so many better days so
there have been so many better days so
there have been so many better days so that’s cool thanks for sharing that
that’s cool thanks for sharing that
that’s cool thanks for sharing that let’s dive into this building your
let’s dive into this building your
let’s dive into this building your internet TV channel Evan because I mean
internet TV channel Evan because I mean
internet TV channel Evan because I mean alright so you came from that you were
alright so you came from that you were
alright so you came from that you were 19 you did some other things neros VC
19 you did some other things neros VC
19 you did some other things neros VC but then you got this idea so take me
but then you got this idea so take me
but then you got this idea so take me back to when the idea came about to do
back to when the idea came about to do
back to when the idea came about to do the channel and then give us an an idea
the channel and then give us an an idea
the channel and then give us an an idea of like you know did you just say
of like you know did you just say
of like you know did you just say hey everybody’s watching YouTube I want
hey everybody’s watching YouTube I want
hey everybody’s watching YouTube I want to be there what what happened yeah so
to be there what what happened yeah so
to be there what what happened yeah so when I started YouTube I didn’t want to
when I started YouTube I didn’t want to
when I started YouTube I didn’t want to be YouTube famous like it wasn’t a thing
be YouTube famous like it wasn’t a thing
be YouTube famous like it wasn’t a thing YouTube celebrity was not the aspiration
YouTube celebrity was not the aspiration
YouTube celebrity was not the aspiration I think a lot of people now are like I
I think a lot of people now are like I
I think a lot of people now are like I want to be I want to be rooting for us
want to be I want to be rooting for us
want to be I want to be rooting for us my career I never thought I would make
my career I never thought I would make
my career I never thought I would make money from YouTube it wasn’t my goal I I
money from YouTube it wasn’t my goal I I
money from YouTube it wasn’t my goal I I found a lot of success in modeling
found a lot of success in modeling
found a lot of success in modeling others so Bill Gates saved my business
others so Bill Gates saved my business
others so Bill Gates saved my business even though I never met him because of
even though I never met him because of
even though I never met him because of how he started Microsoft and there
how he started Microsoft and there
how he started Microsoft and there a lot of great resources that I found
a lot of great resources that I found
a lot of great resources that I found online in a visual format I like I like
online in a visual format I like I like
online in a visual format I like I like learning visually through a lot of books
learning visually through a lot of books
learning visually through a lot of books and stuff but I wanted a visual format
and stuff but I wanted a visual format
and stuff but I wanted a visual format so I started making videos on YouTube of
so I started making videos on YouTube of
so I started making videos on YouTube of successful entrepreneurs and how they
successful entrepreneurs and how they
successful entrepreneurs and how they got started fortunately for myself to
got started fortunately for myself to
got started fortunately for myself to keep learning from these great
keep learning from these great
keep learning from these great entrepreneurs and also to share it in
entrepreneurs and also to share it in
entrepreneurs and also to share it in hopes that other people wouldn’t have to
hopes that other people wouldn’t have to
hopes that other people wouldn’t have to feel the Biglow that I felt when I was
feel the Biglow that I felt when I was
feel the Biglow that I felt when I was starting my company so I did a bunch of
starting my company so I did a bunch of
starting my company so I did a bunch of those and then people started asking me
those and then people started asking me
those and then people started asking me questions and I would write out long
questions and I would write out long
questions and I would write out long email responses I would take 20-30
email responses I would take 20-30
email responses I would take 20-30 minutes and I thought why don’t I just
minutes and I thought why don’t I just
minutes and I thought why don’t I just turn this into a video I’d rather talk
turn this into a video I’d rather talk
turn this into a video I’d rather talk then right and it’ll help them and it’ll
then right and it’ll help them and it’ll
then right and it’ll help them and it’ll help other people have the same problem
help other people have the same problem
help other people have the same problem and so I started making video responses
and so I started making video responses
and so I started making video responses out of that and started building up I
out of that and started building up I
out of that and started building up I guess expertise there was no strategy
guess expertise there was no strategy
guess expertise there was no strategy though it wasn’t like this was not part
though it wasn’t like this was not part
though it wasn’t like this was not part of my plan I think now if you’re looking
of my plan I think now if you’re looking
of my plan I think now if you’re looking at getting online and building a brand
at getting online and building a brand
at getting online and building a brand and being seen as an expert or being a
and being seen as an expert or being a
and being seen as an expert or being a reporter or a journalist I think it’s
reporter or a journalist I think it’s
reporter or a journalist I think it’s it’s a critical component but when I was
it’s a critical component but when I was
it’s a critical component but when I was starting out it was just curiosity I
starting out it was just curiosity I
starting out it was just curiosity I wish I could say like I knew it I had it
wish I could say like I knew it I had it
wish I could say like I knew it I had it all planned that I’m a genius but it was
all planned that I’m a genius but it was
all planned that I’m a genius but it was all like just fumbling my way through
all like just fumbling my way through
all like just fumbling my way through all right so let’s talk a little bit
all right so let’s talk a little bit
all right so let’s talk a little bit about it somebody who’s listening and
about it somebody who’s listening and
about it somebody who’s listening and you know because I always encourage
you know because I always encourage
you know because I always encourage brands on this podcast the brand
brands on this podcast the brand
brands on this podcast the brand journalism advantage to be the media and
journalism advantage to be the media and
journalism advantage to be the media and what I mean by that is exactly what
what I mean by that is exactly what
what I mean by that is exactly what you’re doing
you’re doing
you’re doing you know you intentionally are not
you know you intentionally are not
you know you intentionally are not intentionally you luckily wound up that
intentionally you luckily wound up that
intentionally you luckily wound up that way and so you get great interviews so
way and so you get great interviews so
way and so you get great interviews so let’s let’s talk about going back in
let’s let’s talk about going back in
let’s let’s talk about going back in time you had this idea you started doing
time you had this idea you started doing
time you had this idea you started doing it you started learning from it but now
it you started learning from it but now
it you started learning from it but now you know 20/20 hindsight right so what
you know 20/20 hindsight right so what
you know 20/20 hindsight right so what would you tell our audience listening
would you tell our audience listening
would you tell our audience listening today what are the first steps of doing
today what are the first steps of doing
today what are the first steps of doing it obviously taking action setting up
it obviously taking action setting up
it obviously taking action setting up your video and not being afraid to get
your video and not being afraid to get
your video and not being afraid to get on we hear a lot of that but what are
on we hear a lot of that but what are
on we hear a lot of that but what are some of the strategic strategies that
some of the strategic strategies that
some of the strategic strategies that you can you know to share with us to
you can you know to share with us to
you can you know to share with us to build it because now when people watch
build it because now when people watch
build it because now when people watch or when they’re starting to do this
or when they’re starting to do this
or when they’re starting to do this there’s so much noise and so much
there’s so much noise and so much
there’s so much noise and so much disruption how do you get through and
disruption how do you get through and
disruption how do you get through and find that audience so first off I would
find that audience so first off I would
find that audience so first off I would say there’s always room for
say there’s always room for
say there’s always room for quality in whatever industry you’re in a
quality in whatever industry you’re in a
quality in whatever industry you’re in a lot of industries are noisy there’s
lot of industries are noisy there’s
lot of industries are noisy there’s always room for quality at the top so
always room for quality at the top so
always room for quality at the top so you have to make something good if you
you have to make something good if you
you have to make something good if you make something good you’ll be able to
make something good you’ll be able to
make something good you’ll be able to gain an audience I would say understand
gain an audience I would say understand
gain an audience I would say understand what it is that you want to like what
what it is that you want to like what
what it is that you want to like what are you staying for what’s your message
are you staying for what’s your message
are you staying for what’s your message like if you’re reporting on the news and
like if you’re reporting on the news and
like if you’re reporting on the news and you report it the same way everybody
you report it the same way everybody
you report it the same way everybody else is reporting it you’re gonna lose
else is reporting it you’re gonna lose
else is reporting it you’re gonna lose you need your own your own style your
you need your own your own style your
you need your own your own style your own edge your own one word your own like
own edge your own one word your own like
own edge your own one word your own like Phoebe doesn’t do it the way everybody
Phoebe doesn’t do it the way everybody
Phoebe doesn’t do it the way everybody else does it you know you need your own
else does it you know you need your own
else does it you know you need your own Phoebe recipe your own special sauce has
Phoebe recipe your own special sauce has
Phoebe recipe your own special sauce has to come out in your delivery of the
to come out in your delivery of the
to come out in your delivery of the content I think it gives you a lot more
content I think it gives you a lot more
content I think it gives you a lot more freedom to have it on your own channel
freedom to have it on your own channel
freedom to have it on your own channel where if you’re in a news program you’re
where if you’re in a news program you’re
where if you’re in a news program you’re expected to be formal and you’ll say
expected to be formal and you’ll say
expected to be formal and you’ll say these exact words and don’t deviate from
these exact words and don’t deviate from
these exact words and don’t deviate from the script and these are how anchors you
the script and these are how anchors you
the script and these are how anchors you know are supposed to act where it
know are supposed to act where it
know are supposed to act where it doesn’t allow for a lot of personality
doesn’t allow for a lot of personality
doesn’t allow for a lot of personality to come out where with your own show you
to come out where with your own show you
to come out where with your own show you could do whatever you want you know and
could do whatever you want you know and
could do whatever you want you know and so I think that’s super important I
so I think that’s super important I
so I think that’s super important I would I would expect to suck at the
would I would expect to suck at the
would I would expect to suck at the start now if your audience are already
start now if your audience are already
start now if your audience are already journalists already has some kind of
journalists already has some kind of
journalists already has some kind of on-camera experience they might be ahead
on-camera experience they might be ahead
on-camera experience they might be ahead of the game to break the most people but
of the game to break the most people but
of the game to break the most people but expect expect to suck like expect your
expect expect to suck like expect your
expect expect to suck like expect your first thing not to do well I think a lot
first thing not to do well I think a lot
first thing not to do well I think a lot of times we put so much pressure on it
of times we put so much pressure on it
of times we put so much pressure on it on ourselves that the first thing has to
on ourselves that the first thing has to
on ourselves that the first thing has to be great it’s like going on a first date
be great it’s like going on a first date
be great it’s like going on a first date with somebody and expecting to marry
with somebody and expecting to marry
with somebody and expecting to marry them you put so much pressure that it
them you put so much pressure that it
them you put so much pressure that it then it doesn’t work out like the first
then it doesn’t work out like the first
then it doesn’t work out like the first time you get on a snowboard and you’re
time you get on a snowboard and you’re
time you get on a snowboard and you’re going down a hill you’re gonna fall down
going down a hill you’re gonna fall down
going down a hill you’re gonna fall down 100 times right that’s just it’s okay
100 times right that’s just it’s okay
100 times right that’s just it’s okay and I think people look to the bigger
and I think people look to the bigger
and I think people look to the bigger youtubers and they say well look at how
youtubers and they say well look at how
youtubers and they say well look at how that person is delivering looking look
that person is delivering looking look
that person is delivering looking look at how you know Greg Phoebe is at her
at how you know Greg Phoebe is at her
at how you know Greg Phoebe is at her podcast I want to do it like her and you
podcast I want to do it like her and you
podcast I want to do it like her and you get on it you do your first podcast and
get on it you do your first podcast and
get on it you do your first podcast and it’s nowhere near but you can’t compare
it’s nowhere near but you can’t compare
it’s nowhere near but you can’t compare where you’re starting with where
where you’re starting with where
where you’re starting with where Phoebe’s at now because of all the
Phoebe’s at now because of all the
Phoebe’s at now because of all the experience that she said and I so I
experience that she said and I so I
experience that she said and I so I think it’s important that the quantity
think it’s important that the quantity
think it’s important that the quantity leads to the quality but you got to do a
leads to the quality but you got to do a
leads to the quality but you got to do a lot of work I’m not gifted at this I
lot of work I’m not gifted at this I
lot of work I’m not gifted at this I have 4,000 plus videos of experience and
have 4,000 plus videos of experience and
have 4,000 plus videos of experience and if you go back to my channel look at me
if you go back to my channel look at me
if you go back to my channel look at me early days it’s
early days it’s
early days it’s Bera Singh I watched like oh man no it’s
Bera Singh I watched like oh man no it’s
Bera Singh I watched like oh man no it’s all good and that that sounds like my
all good and that that sounds like my
all good and that that sounds like my early news casting days embarrassing
early news casting days embarrassing
early news casting days embarrassing thankfully YouTube wasn’t around then so
thankfully YouTube wasn’t around then so
thankfully YouTube wasn’t around then so not archived to the web well can you
not archived to the web well can you
not archived to the web well can you give us maybe three things and I’m
give us maybe three things and I’m
give us maybe three things and I’m talking about in building the channel
talking about in building the channel
talking about in building the channel obviously you know you want quality over
obviously you know you want quality over
obviously you know you want quality over quantity but there is that pressure
quantity but there is that pressure
quantity but there is that pressure because if your if your quality means
because if your if your quality means
because if your if your quality means releasing one video once every three
releasing one video once every three
releasing one video once every three months you know you’re not gonna build
months you know you’re not gonna build
months you know you’re not gonna build that audience you have to be more
that audience you have to be more
that audience you have to be more consistent think about TV news you got
consistent think about TV news you got
consistent think about TV news you got to be able to turn it on and and and
to be able to turn it on and and and
to be able to turn it on and and and have it there so what are three things
have it there so what are three things
have it there so what are three things that you learned through this process
that you learned through this process
that you learned through this process that helps you build your channel and
that helps you build your channel and
that helps you build your channel and that could be you know whether you were
that could be you know whether you were
that could be you know whether you were using Instagram or Pinterest or buying
using Instagram or Pinterest or buying
using Instagram or Pinterest or buying ads via YouTube but what are the three
ads via YouTube but what are the three
ads via YouTube but what are the three things that you think really helped you
things that you think really helped you
things that you think really helped you first that I’ve had the most success
first that I’ve had the most success
first that I’ve had the most success within the platform so I haven’t had
within the platform so I haven’t had
within the platform so I haven’t had success by promoting it on Twitter or
success by promoting it on Twitter or
success by promoting it on Twitter or Facebook or Instagram or going off
Facebook or Instagram or going off
Facebook or Instagram or going off platform to promote it but most of my
platform to promote it but most of my
platform to promote it but most of my success within platform organic or were
success within platform organic or were
success within platform organic or were you doing paid you know did you build
you doing paid you know did you build
you doing paid you know did you build eventually into paid like paid doesn’t
eventually into paid like paid doesn’t
eventually into paid like paid doesn’t give you subscribers paid doesn’t give
give you subscribers paid doesn’t give
give you subscribers paid doesn’t give you the long term success paid well like
you the long term success paid well like
you the long term success paid well like if you want vanity metrics and you want
if you want vanity metrics and you want
if you want vanity metrics and you want to say hey I have X number of views and
to say hey I have X number of views and
to say hey I have X number of views and that helps you go get corporate
that helps you go get corporate
that helps you go get corporate sponsorship or whatever then you can do
sponsorship or whatever then you can do
sponsorship or whatever then you can do it but it’s not going to lead to real
it but it’s not going to lead to real
it but it’s not going to lead to real engagement so it’s a model especially if
engagement so it’s a model especially if
engagement so it’s a model especially if there’s like if you had some sponsored
there’s like if you had some sponsored
there’s like if you had some sponsored content that you really want to drive
content that you really want to drive
content that you really want to drive use up on you know you could put a paid
use up on you know you could put a paid
use up on you know you could put a paid program behind it they get some exposure
program behind it they get some exposure
program behind it they get some exposure and most brands they don’t even know
and most brands they don’t even know
and most brands they don’t even know what they’re doing on YouTube so all
what they’re doing on YouTube so all
what they’re doing on YouTube so all they care about is the views and so you
they care about is the views and so you
they care about is the views and so you can you know inflate your numbers but
can you know inflate your numbers but
can you know inflate your numbers but it’s not going to help your channel
it’s not going to help your channel
it’s not going to help your channel really in the long term it’s like the
really in the long term it’s like the
really in the long term it’s like the vanity metrics on any of these things
vanity metrics on any of these things
vanity metrics on any of these things you know if you have a Twitter feed that
you know if you have a Twitter feed that
you know if you have a Twitter feed that has tons and tons and tons of people but
has tons and tons and tons of people but
has tons and tons and tons of people but and they’re not quality people and
and they’re not quality people and
and they’re not quality people and they’re not engaging what’s the point so
they’re not engaging what’s the point so
they’re not engaging what’s the point so okay so you did it organic and and two
okay so you did it organic and and two
okay so you did it organic and and two other things and you did it within the
other things and you did it within the
other things and you did it within the platform that
platform that
platform that interesting yeah I would say create
interesting yeah I would say create
interesting yeah I would say create content that you want to see that you
content that you want to see that you
content that you want to see that you feel is missing so a lot of the stuff
feel is missing so a lot of the stuff
feel is missing so a lot of the stuff that I’ve done I was the first to do it
that I’ve done I was the first to do it
that I’ve done I was the first to do it because I didn’t even want to do it I
because I didn’t even want to do it I
because I didn’t even want to do it I wish somebody else had done it I wanted
wish somebody else had done it I wanted
wish somebody else had done it I wanted to just be a consumer of it but it
to just be a consumer of it but it
to just be a consumer of it but it wasn’t being done and so I went out and
wasn’t being done and so I went out and
wasn’t being done and so I went out and had to do it and now build a team around
had to do it and now build a team around
had to do it and now build a team around there’s six people full-time working on
there’s six people full-time working on
there’s six people full-time working on my youtube channel I had to go out and
my youtube channel I had to go out and
my youtube channel I had to go out and make it and so like where’s the hole in
make it and so like where’s the hole in
make it and so like where’s the hole in the market if you’re a journalist
the market if you’re a journalist
the market if you’re a journalist reporting on something what what’s the
reporting on something what what’s the
reporting on something what what’s the problem with journalism that you see
problem with journalism that you see
problem with journalism that you see today and how can you fix that problem
today and how can you fix that problem
today and how can you fix that problem for yourself and bring it out and then
for yourself and bring it out and then
for yourself and bring it out and then if I had to give another tip I would say
if I had to give another tip I would say
if I had to give another tip I would say I saw really big jump when I moved to
I saw really big jump when I moved to
I saw really big jump when I moved to daily content instead of weekly moving
daily content instead of weekly moving
daily content instead of weekly moving the daily content I think one within
the daily content I think one within
the daily content I think one within just a youtube algorithm they like
just a youtube algorithm they like
just a youtube algorithm they like seeing more content coming out and as
seeing more content coming out and as
seeing more content coming out and as people watch one video they want to see
people watch one video they want to see
people watch one video they want to see what else you have and they watch the
what else you have and they watch the
what else you have and they watch the next video in the next video in the next
next video in the next video in the next
next video in the next video in the next video and I think also it just helped me
video and I think also it just helped me
video and I think also it just helped me get a lot better in that the more videos
get a lot better in that the more videos
get a lot better in that the more videos I did the more comfortable I got the
I did the more comfortable I got the
I did the more comfortable I got the more expressive I became the more my
more expressive I became the more my
more expressive I became the more my nature came out the more I kind of
nature came out the more I kind of
nature came out the more I kind of figured out what I was all about and so
figured out what I was all about and so
figured out what I was all about and so jumping from like 1 to 2 to 3 videos a
jumping from like 1 to 2 to 3 videos a
jumping from like 1 to 2 to 3 videos a day like now we’re up to five to nine
day like now we’re up to five to nine
day like now we’re up to five to nine videos a day on the channel but the
videos a day on the channel but the
videos a day on the channel but the biggest jump I think came from once a
biggest jump I think came from once a
biggest jump I think came from once a week to once a day yeah and so I would
week to once a day yeah and so I would
week to once a day yeah and so I would encourage like yes quality is important
encourage like yes quality is important
encourage like yes quality is important absolutely if your stuff is garbage it
absolutely if your stuff is garbage it
absolutely if your stuff is garbage it doesn’t matter if you’re posting 20
doesn’t matter if you’re posting 20
doesn’t matter if you’re posting 20 times a day it’s not gonna help you but
times a day it’s not gonna help you but
times a day it’s not gonna help you but understanding that the quantity leads to
understanding that the quantity leads to
understanding that the quantity leads to the quality you’re gonna suck at the
the quality you’re gonna suck at the
the quality you’re gonna suck at the start and you have to put in the work to
start and you have to put in the work to
start and you have to put in the work to get good at it and don’t be so
get good at it and don’t be so
get good at it and don’t be so embarrassed because nobody’s watching
embarrassed because nobody’s watching
embarrassed because nobody’s watching you to start anyway so when you’re have
you to start anyway so when you’re have
you to start anyway so when you’re have all of these crappy videos you know
all of these crappy videos you know
all of these crappy videos you know nobody’s watching you so get out there
nobody’s watching you so get out there
nobody’s watching you so get out there practice that’s right
practice that’s right
practice that’s right definitely all right it’s time to think
definitely all right it’s time to think
definitely all right it’s time to think like a journalist Evan you’ve been hired
like a journalist Evan you’ve been hired
like a journalist Evan you’ve been hired to help an ailing company it’s about to
to help an ailing company it’s about to
to help an ailing company it’s about to financially collapse now its reputation
financially collapse now its reputation
financially collapse now its reputation shot
shot
shot you’ve got a month $1,000 budget a
you’ve got a month $1,000 budget a
you’ve got a month $1,000 budget a smartphone and a laptop
smartphone and a laptop
smartphone and a laptop how do you begin to turn this company
how do you begin to turn this company
how do you begin to turn this company around I would look at what strengths
around I would look at what strengths
around I would look at what strengths the CEO ideally founder of the business
the CEO ideally founder of the business
the CEO ideally founder of the business has and I would I would leverage that
has and I would I would leverage that
has and I would I would leverage that you don’t really need money to do it I
you don’t really need money to do it I
you don’t really need money to do it I don’t even need a thousand dollars to do
don’t even need a thousand dollars to do
don’t even need a thousand dollars to do it I would ideally try to get the story
it I would ideally try to get the story
it I would ideally try to get the story out on a video format because people
out on a video format because people
out on a video format because people connect with video better but what I
connect with video better but what I
connect with video better but what I would want to see is the passion and
would want to see is the passion and
would want to see is the passion and conviction of the founder telling the
conviction of the founder telling the
conviction of the founder telling the story as to why he or she started the
story as to why he or she started the
story as to why he or she started the business why they’re at where they’re at
business why they’re at where they’re at
business why they’re at where they’re at now and how they’re gonna come out of it
now and how they’re gonna come out of it
now and how they’re gonna come out of it and it doesn’t have to be highly
and it doesn’t have to be highly
and it doesn’t have to be highly produced it could be off your cell phone
produced it could be off your cell phone
produced it could be off your cell phone you know if I had a thousand dollars I
you know if I had a thousand dollars I
you know if I had a thousand dollars I would I would just buy it you know a
would I would just buy it you know a
would I would just buy it you know a five or ten dollar like tripod stand for
five or ten dollar like tripod stand for
five or ten dollar like tripod stand for that cell phone so it’s not like wobbly
that cell phone so it’s not like wobbly
that cell phone so it’s not like wobbly as I’m going through it maybe even a
as I’m going through it maybe even a
as I’m going through it maybe even a external microphone jack but you don’t
external microphone jack but you don’t
external microphone jack but you don’t really need that and I would want to
really need that and I would want to
really need that and I would want to start storytelling around the founder as
start storytelling around the founder as
start storytelling around the founder as to why you’re here and the passion to
to why you’re here and the passion to
to why you’re here and the passion to want to come through I need to feel if
want to come through I need to feel if
want to come through I need to feel if I’m if I’m a consumer if I’m a like if
I’m if I’m a consumer if I’m a like if
I’m if I’m a consumer if I’m a like if it’s a public company if I’m
it’s a public company if I’m
it’s a public company if I’m shareholders if it’s the media I want to
shareholders if it’s the media I want to
shareholders if it’s the media I want to feel a personal connection to the
feel a personal connection to the
feel a personal connection to the founder and the story that’s behind it
founder and the story that’s behind it
founder and the story that’s behind it and the confidence that you’re gonna get
and the confidence that you’re gonna get
and the confidence that you’re gonna get through it what is one piece of
through it what is one piece of
through it what is one piece of technology video multimedia equipment or
technology video multimedia equipment or
technology video multimedia equipment or an app that you just can’t live without
I like I can’t live without you too but
I like I can’t live without you too but it’s more a platform and terms of the
it’s more a platform and terms of the
it’s more a platform and terms of the technology honestly it doesn’t matter
technology honestly it doesn’t matter
technology honestly it doesn’t matter like right now we recording off a webcam
like right now we recording off a webcam
like right now we recording off a webcam and I have a Yeti microphone I filmed
and I have a Yeti microphone I filmed
and I have a Yeti microphone I filmed off my iPad off my phone off of a ten
off my iPad off my phone off of a ten
off my iPad off my phone off of a ten thousand dollar camera off of my handy
thousand dollar camera off of my handy
thousand dollar camera off of my handy cam I’ll still make videos but here’s an
cam I’ll still make videos but here’s an
cam I’ll still make videos but here’s an example I I got I won’t say the name I
example I I got I won’t say the name I
example I I got I won’t say the name I got hired by a company to be on their TV
got hired by a company to be on their TV
got hired by a company to be on their TV series and and they flew me out to their
series and and they flew me out to their
series and and they flew me out to their offices on the west coast and they had
offices on the west coast and they had
offices on the west coast and they had this huge production with a co-host and
this huge production with a co-host and
this huge production with a co-host and like eight to ten people on set with
like eight to ten people on set with
like eight to ten people on set with lights and cameras and sound and like
like trick that to the max like you know
like trick that to the max like you know they’re spending tons of money they’re
they’re spending tons of money they’re
they’re spending tons of money they’re hiring me to come out there and do this
hiring me to come out there and do this
hiring me to come out there and do this thing and then while I’m there I’m
thing and then while I’m there I’m
thing and then while I’m there I’m taking my Sony Handycam
taking my Sony Handycam
taking my Sony Handycam and and walking through the streets of
and and walking through the streets of
and and walking through the streets of the city do my own videos for my YouTube
the city do my own videos for my YouTube
the city do my own videos for my YouTube channel and in just one of my videos got
channel and in just one of my videos got
channel and in just one of my videos got more views than then all of the like
more views than then all of the like
more views than then all of the like miniseries that we did on the interviews
miniseries that we did on the interviews
miniseries that we did on the interviews on their Channel yeah and so like I feel
on their Channel yeah and so like I feel
on their Channel yeah and so like I feel like it’s such as they wasted so much
like it’s such as they wasted so much
like it’s such as they wasted so much money on this but they can I don’t know
money on this but they can I don’t know
money on this but they can I don’t know how they justify they justify it somehow
how they justify they justify it somehow
how they justify they justify it somehow but it’s not about the gear and so many
but it’s not about the gear and so many
but it’s not about the gear and so many people asked me like what you to use
people asked me like what you to use
people asked me like what you to use this yeah don’t get don’t get tricked up
this yeah don’t get don’t get tricked up
this yeah don’t get don’t get tricked up in the gear much more as you like you
in the gear much more as you like you
in the gear much more as you like you put Phoebe on something with a crappy
put Phoebe on something with a crappy
put Phoebe on something with a crappy like five-year-old iPhone and she’s
like five-year-old iPhone and she’s
like five-year-old iPhone and she’s gonna crush it compared to some you know
gonna crush it compared to some you know
gonna crush it compared to some you know rookie who’s got all the fancy gear in
rookie who’s got all the fancy gear in
rookie who’s got all the fancy gear in the world and so much more important
the world and so much more important
the world and so much more important like it’s easy to focus on that because
like it’s easy to focus on that because
like it’s easy to focus on that because because that’s easy to focus on like
because that’s easy to focus on like
because that’s easy to focus on like yeah it’s easy to think that hey I just
yeah it’s easy to think that hey I just
yeah it’s easy to think that hey I just get that camera that’s gonna make the
get that camera that’s gonna make the
get that camera that’s gonna make the difference I don’t want to put in all
difference I don’t want to put in all
difference I don’t want to put in all the hard work about to make myself
the hard work about to make myself
the hard work about to make myself better and improving my skills as a host
better and improving my skills as a host
better and improving my skills as a host or a thought leader or an interviewer so
or a thought leader or an interviewer so
or a thought leader or an interviewer so yeah like there’s no single piece of
yeah like there’s no single piece of
yeah like there’s no single piece of yeah yeah I know absolutely absolutely
yeah yeah I know absolutely absolutely
yeah yeah I know absolutely absolutely true all right this is gonna be a tough
true all right this is gonna be a tough
true all right this is gonna be a tough one but just name one
one but just name one
one but just name one book documentary blog podcast or
book documentary blog podcast or
book documentary blog podcast or internet TV channel that you’d like to
internet TV channel that you’d like to
internet TV channel that you’d like to recommend to the community you know I
recommend to the community you know I
recommend to the community you know I just made a list I just put on a video
just made a list I just put on a video
just made a list I just put on a video of my seven favorite YouTube channels
of my seven favorite YouTube channels
of my seven favorite YouTube channels for entrepreneurs and I put my own
for entrepreneurs and I put my own
for entrepreneurs and I put my own channels number one mostly I think
channels number one mostly I think
channels number one mostly I think because of the like I collect I a great
because of the like I collect I a great
because of the like I collect I a great famous entrepreneurs and innovators and
famous entrepreneurs and innovators and
famous entrepreneurs and innovators and thought leaders and and put out their
thought leaders and and put out their
thought leaders and and put out their wisdom and so like even if you don’t
wisdom and so like even if you don’t
wisdom and so like even if you don’t like what I have to say we collect this
like what I have to say we collect this
like what I have to say we collect this data from instead of watching 40 hours
data from instead of watching 40 hours
data from instead of watching 40 hours of Elon Musk videos here it is his best
of Elon Musk videos here it is his best
of Elon Musk videos here it is his best best stuff that he’s ever said in eight
best stuff that he’s ever said in eight
best stuff that he’s ever said in eight minutes for you to hear so I think it’s
minutes for you to hear so I think it’s
minutes for you to hear so I think it’s I’m a big fan of my own channel but if I
I’m a big fan of my own channel but if I
I’m a big fan of my own channel but if I have to pick another one the one that I
have to pick another one the one that I
have to pick another one the one that I like most there’s two I would go with
like most there’s two I would go with
like most there’s two I would go with gary vaynerchuk’s channel he’s on the
gary vaynerchuk’s channel he’s on the
gary vaynerchuk’s channel he’s on the marketing side of things he’s very
marketing side of things he’s very
marketing side of things he’s very aggressive and can come off as rude and
aggressive and can come off as rude and
aggressive and can come off as rude and you know swears a lot but if you can get
you know swears a lot but if you can get
you know swears a lot but if you can get past that the message he has is a really
past that the message he has is a really
past that the message he has is a really good one and the other ones Louis House
good one and the other ones Louis House
good one and the other ones Louis House who has another YouTube channel I’m more
who has another YouTube channel I’m more
who has another YouTube channel I’m more known as a podcaster so when a familiar
known as a podcaster so when a familiar
known as a podcaster so when a familiar than school of greatness but also has a
than school of greatness but also has a
than school of greatness but also has a YouTube channel that has video of his
YouTube channel that has video of his
YouTube channel that has video of his podcast and he interviews you know
podcast and he interviews you know
podcast and he interviews you know world-class performers in athletics and
world-class performers in athletics and
world-class performers in athletics and authors and entrepreneurship and has
authors and entrepreneurship and has
authors and entrepreneurship and has them on his show at least once a week
them on his show at least once a week
them on his show at least once a week maybe twice a week and so those two
maybe twice a week and so those two
maybe twice a week and so those two those two guys I watch every video
those two guys I watch every video
those two guys I watch every video pretty much that they put out and I
pretty much that they put out and I
pretty much that they put out and I would recommend checking it as we start
would recommend checking it as we start
would recommend checking it as we start to wind down its expert predictions time
to wind down its expert predictions time
to wind down its expert predictions time the year is 2025 so from your vantage
the year is 2025 so from your vantage
the year is 2025 so from your vantage point in particular you know building
point in particular you know building
point in particular you know building this internet TV channel that you didn’t
this internet TV channel that you didn’t
this internet TV channel that you didn’t expect to be making money off of but
expect to be making money off of but
expect to be making money off of but it’s come you know into a nice business
it’s come you know into a nice business
it’s come you know into a nice business for you tell us what you think the
for you tell us what you think the
for you tell us what you think the landscape will look like and what’s one
landscape will look like and what’s one
landscape will look like and what’s one piece of parting advice to build a
piece of parting advice to build a
piece of parting advice to build a competitive advantage about nine years
competitive advantage about nine years
competitive advantage about nine years out Phoebe it’s the questions
out Phoebe it’s the questions
out Phoebe it’s the questions I would say you want to be paying
I would say you want to be paying
I would say you want to be paying attention to where people’s attention is
attention to where people’s attention is
attention to where people’s attention is and I think people been really slow to
and I think people been really slow to
and I think people been really slow to adapt to it especially the bigger
adapt to it especially the bigger
adapt to it especially the bigger companies I think even now the the
companies I think even now the the
companies I think even now the the influencers the people with popular
influencers the people with popular
influencers the people with popular YouTube channels are reaching more
YouTube channels are reaching more
YouTube channels are reaching more people than in a lot of traditional
people than in a lot of traditional
people than in a lot of traditional media and the advertisers still haven’t
media and the advertisers still haven’t
media and the advertisers still haven’t figured it out and a lot of the money’s
figured it out and a lot of the money’s
figured it out and a lot of the money’s still just gonna come in and so paying
still just gonna come in and so paying
still just gonna come in and so paying attention to where people’s attention is
attention to where people’s attention is
attention to where people’s attention is and is going is super important it may
and is going is super important it may
and is going is super important it may not always be YouTube you know it may be
not always be YouTube you know it may be
not always be YouTube you know it may be SMAP tube that comes out and like that’s
SMAP tube that comes out and like that’s
SMAP tube that comes out and like that’s the thing right or snapchat is the thing
the thing right or snapchat is the thing
the thing right or snapchat is the thing yeah right and so understanding where
yeah right and so understanding where
yeah right and so understanding where people’s attention are is and then
people’s attention are is and then
people’s attention are is and then bringing it especially if you have a
bringing it especially if you have a
bringing it especially if you have a skill like in the early days of YouTube
skill like in the early days of YouTube
skill like in the early days of YouTube people sucked and still people now the
people sucked and still people now the
people sucked and still people now the people who are asking people who are
people who are asking people who are
people who are asking people who are doing interviews and podcasts a lot of
doing interviews and podcasts a lot of
doing interviews and podcasts a lot of them suck like they don’t have the
them suck like they don’t have the
them suck like they don’t have the skills yet they’re working on them but
skills yet they’re working on them but
skills yet they’re working on them but they’ve just been podcasting for a year
they’ve just been podcasting for a year
they’ve just been podcasting for a year where if you took your skills and your
where if you took your skills and your
where if you took your skills and your abilities of like a decade or however
abilities of like a decade or however
abilities of like a decade or however long you’ve been a journalist for asking
long you’ve been a journalist for asking
long you’ve been a journalist for asking questions you could destroy in the
questions you could destroy in the
questions you could destroy in the industry and they’re not and so like all
industry and they’re not and so like all
industry and they’re not and so like all these influencers who have grown up in
these influencers who have grown up in
these influencers who have grown up in prominence are they’re just because
prominence are they’re just because
prominence are they’re just because people there’s this huge demand and the
people there’s this huge demand and the
people there’s this huge demand and the people with the most talent people who
people with the most talent people who
people with the most talent people who already are already on already are sorry
already are already on already are sorry
already are already on already are sorry on-air personalities they could be just
on-air personalities they could be just
on-air personalities they could be just crushing it and so just be thinking
crushing it and so just be thinking
crushing it and so just be thinking about paying attention to where people’s
about paying attention to where people’s
about paying attention to where people’s eyeballs are and then trying to keep
eyeballs are and then trying to keep
eyeballs are and then trying to keep going there and as we close out you know
going there and as we close out you know
going there and as we close out you know adding to that circling back brand
adding to that circling back brand
adding to that circling back brand journalism community to where we were in
journalism community to where we were in
journalism community to where we were in the beginning which is talking about not
the beginning which is talking about not
the beginning which is talking about not just dreaming but actually taking action
just dreaming but actually taking action
just dreaming but actually taking action and then of course Evans favorite word
and then of course Evans favorite word
and then of course Evans favorite word and mine to actually believe right it’s
and mine to actually believe right it’s
and mine to actually believe right it’s all possible it’s all possible and you
all possible it’s all possible and you
all possible it’s all possible and you know if you think about it you know like
know if you think about it you know like
know if you think about it you know like I have guests on the show when I ask
I have guests on the show when I ask
I have guests on the show when I ask them that question about 2025 I can’t
them that question about 2025 I can’t
them that question about 2025 I can’t remember which episode it was but
remember which episode it was but
remember which episode it was but gentleman said yeah it’s they’re gonna
gentleman said yeah it’s they’re gonna
gentleman said yeah it’s they’re gonna technology will be implanted in us and I
technology will be implanted in us and I
technology will be implanted in us and I mean it’s it’s wild the stuff that’s
mean it’s it’s wild the stuff that’s
mean it’s it’s wild the stuff that’s coming out so for me you know there’s
coming out so for me you know there’s
coming out so for me you know there’s people who will be afraid of all of this
people who will be afraid of all of this
people who will be afraid of all of this and afraid like they want to keep it the
and afraid like they want to keep it the
and afraid like they want to keep it the same you know and you have to like you
same you know and you have to like you
same you know and you have to like you said learn and push forward and continue
said learn and push forward and continue
said learn and push forward and continue to develop and persevere so I just thank
to develop and persevere so I just thank
to develop and persevere so I just thank you so much I love what you’re doing I’m
you so much I love what you’re doing I’m
you so much I love what you’re doing I’m definitely a fan of your channel as well
definitely a fan of your channel as well
definitely a fan of your channel as well so thank you so much Evan for being on
so thank you so much Evan for being on
so thank you so much Evan for being on the brand journalism Advantage podcast
the brand journalism Advantage podcast
the brand journalism Advantage podcast oh thank you having a fuse been fun well
oh thank you having a fuse been fun well
oh thank you having a fuse been fun well that was fun yeah okay cool so okay do
that was fun yeah okay cool so okay do
that was fun yeah okay cool so okay do you have any like clothes out that you
you have any like clothes out that you
you have any like clothes out that you want so I actually well it we add in a
want so I actually well it we add in a
want so I actually well it we add in a clothes at the end okay so we roll in
clothes at the end okay so we roll in
clothes at the end okay so we roll in some music and stuff like that and yeah
some music and stuff like that and yeah
some music and stuff like that and yeah I don’t know how you want to do that I’m
I don’t know how you want to do that I’m
I don’t know how you want to do that I’m happy to share that with you but
happy to share that with you but
happy to share that with you but actually what I asked my guests to do is
actually what I asked my guests to do is
actually what I asked my guests to do is to introduce the show so in the way the
to introduce the show so in the way the
to introduce the show so in the way the guest does that it says their name what
guest does that it says their name what
guest does that it says their name what we’re talking about so we’re talking
we’re talking about so we’re talking
we’re talking about so we’re talking about building your internet TV channel
about building your internet TV channel
about building your internet TV channel and you’re listening to the brand
and you’re listening to the brand
and you’re listening to the brand journalism advantage so you know I’m
journalism advantage so you know I’m
journalism advantage so you know I’m Evan Carmichael however you want to
Evan Carmichael however you want to
Evan Carmichael however you want to introduce yourself we’re talking about
introduce yourself we’re talking about
introduce yourself we’re talking about building your internet TV channel and
building your internet TV channel and
building your internet TV channel and you’re listening to the brand journalism
you’re listening to the brand journalism
you’re listening to the brand journalism advantage so if you could do that for me
advantage so if you could do that for me
advantage so if you could do that for me that’d be awesome
let me say entrepreneur and youtuber yet
let me say entrepreneur and youtuber yet and you’re listening to the brand
and you’re listening to the brand
and you’re listening to the brand journalism advantage the brand
journalism advantage the brand
journalism advantage the brand journalism journalism advantage just
journalism journalism advantage just
journalism journalism advantage just before that I would say what we’re
before that I would say what we’re
before that I would say what we’re talking about so I’m Evan Carmichael
talking about so I’m Evan Carmichael
talking about so I’m Evan Carmichael youtuber and you know ha ha ha
youtuber and you know ha ha ha
youtuber and you know ha ha ha entrepreneur we’re talking about
entrepreneur we’re talking about
entrepreneur we’re talking about building your internet TV channel and
building your internet TV channel and
building your internet TV channel and you’re listening to so you close with
you’re listening to so you close with
you’re listening to so you close with and you’re listening to a brand
and you’re listening to a brand
and you’re listening to a brand journalism advantage cool we got people
journalism advantage cool we got people
journalism advantage cool we got people watching live like is this still
watching live like is this still
watching live like is this still supposed to be live yes is it still
supposed to be live yes is it still
supposed to be live yes is it still supposed to live okay you’re in behind
supposed to live okay you’re in behind
supposed to live okay you’re in behind this is my
this is my
this is my happens behind the scenes on a broadcast
happens behind the scenes on a broadcast
happens behind the scenes on a broadcast that’s right video podcast edition okay
that’s right video podcast edition okay
that’s right video podcast edition okay alright so let me read it first
alright so let me read it first
alright so let me read it first hi Evan Carmichael entrepreneur and
hi Evan Carmichael entrepreneur and
hi Evan Carmichael entrepreneur and youtuber today we’re talking about
youtuber today we’re talking about
youtuber today we’re talking about building your internet TV channel and
building your internet TV channel and
building your internet TV channel and you’re listening to the brand journalism
you’re listening to the brand journalism
you’re listening to the brand journalism advantage you got it okay
advantage you got it okay
advantage you got it okay let me do that with a little more oomph
let me do that with a little more oomph
let me do that with a little more oomph yeah okay hi I’m Evan Carmichael
yeah okay hi I’m Evan Carmichael
yeah okay hi I’m Evan Carmichael entrepreneur and youtuber today we’re
entrepreneur and youtuber today we’re
entrepreneur and youtuber today we’re talking about building your internet TV
talking about building your internet TV
talking about building your internet TV channel and you’re listening to the
channel and you’re listening to the
channel and you’re listening to the brain journalism advantage hey I didn’t
brain journalism advantage hey I didn’t
brain journalism advantage hey I didn’t hear your name
hear your name
hear your name didn’t I say hi Evan Carmichael I don’t
didn’t I say hi Evan Carmichael I don’t
didn’t I say hi Evan Carmichael I don’t know you can ask people listening but I
know you can ask people listening but I
know you can ask people listening but I didn’t hear it so maybe uh maybe do that
didn’t hear it so maybe uh maybe do that
didn’t hear it so maybe uh maybe do that one more time alright again hi I’m Evan
one more time alright again hi I’m Evan
one more time alright again hi I’m Evan Carmichael entrepreneur and youtuber
Carmichael entrepreneur and youtuber
Carmichael entrepreneur and youtuber today we’re talking about building your
today we’re talking about building your
today we’re talking about building your internet TV channel and you’re listening
internet TV channel and you’re listening
internet TV channel and you’re listening to the brand journalism advantage boom
to the brand journalism advantage boom
to the brand journalism advantage boom love it so so good Evan that was fun and
love it so so good Evan that was fun and
love it so so good Evan that was fun and I really appreciate you being on the
I really appreciate you being on the
I really appreciate you being on the show
show
show cool do you want to get to some of the
cool do you want to get to some of the
cool do you want to get to some of the comments of course of course
comments of course of course
comments of course of course cool Andrews talking about having a
cool Andrews talking about having a
cool Andrews talking about having a great wine we saw it back to like the
great wine we saw it back to like the
great wine we saw it back to like the regret comment I think yeah do you have
regret comment I think yeah do you have
regret comment I think yeah do you have a great why that’s the foundation for
a great why that’s the foundation for
a great why that’s the foundation for your otherwise is this a statement
your otherwise is this a statement
your otherwise is this a statement question yeah well just like what’s your
question yeah well just like what’s your
question yeah well just like what’s your great why so you have a great wide that
great why so you have a great wide that
great why so you have a great wide that is the foundation for your otherwise
is the foundation for your otherwise
is the foundation for your otherwise like one big one this is above the
like one big one this is above the
like one big one this is above the others yeah and the little baby why’s
others yeah and the little baby why’s
others yeah and the little baby why’s underneath yeah so uh-huh you know I I
underneath yeah so uh-huh you know I I
underneath yeah so uh-huh you know I I do so I am all about the story um for me
do so I am all about the story um for me
do so I am all about the story um for me I I became a you know people become
I I became a you know people become
I I became a you know people become journalists for different reasons but I
journalists for different reasons but I
journalists for different reasons but I really felt that I wanted a front seat
really felt that I wanted a front seat
really felt that I wanted a front seat to the world right to be able to tell
to the world right to be able to tell
to the world right to be able to tell those stories
those stories
those stories so my why is always about getting the
so my why is always about getting the
so my why is always about getting the story out and today as a brand
story out and today as a brand
story out and today as a brand journalist in working for corporations
journalist in working for corporations
journalist in working for corporations in helping other people build
in helping other people build
in helping other people build what’s so important to them it’s gone
what’s so important to them it’s gone
what’s so important to them it’s gone beyond just telling the story but
beyond just telling the story but
beyond just telling the story but helping them live what I would call
helping them live what I would call
helping them live what I would call purposeful lives and you know these
purposeful lives and you know these
purposeful lives and you know these integrity of doing and pursuing what you
integrity of doing and pursuing what you
integrity of doing and pursuing what you want and that’s what drives me to do
want and that’s what drives me to do
want and that’s what drives me to do what I do that’s why I have you know
what I do that’s why I have you know
what I do that’s why I have you know some 350 episodes of the brand
some 350 episodes of the brand
some 350 episodes of the brand journalism advantage podcast because I’m
journalism advantage podcast because I’m
journalism advantage podcast because I’m learning from that but then I also feel
learning from that but then I also feel
learning from that but then I also feel like hey I could have done this and
like hey I could have done this and
like hey I could have done this and called up and gotten these interviews
called up and gotten these interviews
called up and gotten these interviews and just kept it to myself
and just kept it to myself
and just kept it to myself but I felt like it’s so important to get
but I felt like it’s so important to get
but I felt like it’s so important to get it out to the world as well so that’s
it out to the world as well so that’s
it out to the world as well so that’s that’s kind of in what’s driven me and
that’s kind of in what’s driven me and
that’s kind of in what’s driven me and it’s the stories have changed I don’t I
it’s the stories have changed I don’t I
it’s the stories have changed I don’t I don’t cover double homicides anymore
don’t cover double homicides anymore
don’t cover double homicides anymore thankfully you know I now get to cover
thankfully you know I now get to cover
thankfully you know I now get to cover the cool stuff like people like yourself
the cool stuff like people like yourself
the cool stuff like people like yourself and and you know the editor in chief of
and and you know the editor in chief of
and and you know the editor in chief of entrepreneurs gonna be on my show so
entrepreneurs gonna be on my show so
entrepreneurs gonna be on my show so people like that who are really doing
people like that who are really doing
people like that who are really doing awesome stuff and that’s what inspires
awesome stuff and that’s what inspires
awesome stuff and that’s what inspires me and that’s that’s what literally when
me and that’s that’s what literally when
me and that’s that’s what literally when I feel those moments where I want to
I feel those moments where I want to
I feel those moments where I want to give up that’s what keeps me going
give up that’s what keeps me going
give up that’s what keeps me going people people love the baby wise comment
people people love the baby wise comment
people people love the baby wise comment they’re hash tagging baby hog
storytellers hashtag baby wise J rise is
storytellers hashtag baby wise J rise is asking why is it called the branch or
asking why is it called the branch or
asking why is it called the branch or lism advantage good question and
lism advantage good question and
lism advantage good question and sometimes I wonder if I should have
sometimes I wonder if I should have
sometimes I wonder if I should have called it that but but you know here’s
called it that but but you know here’s
called it that but but you know here’s kind of a shout-out to John Lee Dumas
kind of a shout-out to John Lee Dumas
kind of a shout-out to John Lee Dumas who does entrepreneur on fire I met with
who does entrepreneur on fire I met with
who does entrepreneur on fire I met with him and I actually told his story a
him and I actually told his story a
him and I actually told his story a video story and we got into this
video story and we got into this
video story and we got into this discussion about brand journalism and he
discussion about brand journalism and he
discussion about brand journalism and he kind of advised me just call it what it
kind of advised me just call it what it
kind of advised me just call it what it is and so in that moment I was like well
is and so in that moment I was like well
is and so in that moment I was like well this brand journalism and it gives you a
this brand journalism and it gives you a
this brand journalism and it gives you a competitive advantage so if you put it
competitive advantage so if you put it
competitive advantage so if you put it all together that’s why at the end of
all together that’s why at the end of
all together that’s why at the end of the show I always ask the question
the show I always ask the question
the show I always ask the question what’s your competitive advantage in
what’s your competitive advantage in
what’s your competitive advantage in 20-25 brand journalism is storytelling
20-25 brand journalism is storytelling
20-25 brand journalism is storytelling for brands not necessarily about brands
for brands not necessarily about brands
for brands not necessarily about brands but it’s to benefit them and their
but it’s to benefit them and their
but it’s to benefit them and their audience and so it’s not content
audience and so it’s not content
audience and so it’s not content marketing it literally is sort of a new
marketing it literally is sort of a new
marketing it literally is sort of a new style storytelling and it gives you that
style storytelling and it gives you that
style storytelling and it gives you that advantage in your marketplace so the
advantage in your marketplace so the
advantage in your marketplace so the brand journalism advantage it’s it’s
brand journalism advantage it’s it’s
brand journalism advantage it’s it’s super long but well there you have it go
super long but well there you have it go
super long but well there you have it go well the follow-up was thank you for the
well the follow-up was thank you for the
well the follow-up was thank you for the clarity and people have a lot of respect
clarity and people have a lot of respect
clarity and people have a lot of respect for positive storytellers so
for positive storytellers so
for positive storytellers so there you go how do you stay on top of
there you go how do you stay on top of
there you go how do you stay on top of social trends collective conversations
social trends collective conversations
social trends collective conversations and the flow of attention hmm
and the flow of attention hmm
and the flow of attention hmm man okay so my iPad sitting here next to
man okay so my iPad sitting here next to
man okay so my iPad sitting here next to me my Mac books are here my smartphone I
me my Mac books are here my smartphone I
me my Mac books are here my smartphone I am on social media all the time I do a
am on social media all the time I do a
am on social media all the time I do a lot of events so I’m asked to emcee a
lot of events so I’m asked to emcee a
lot of events so I’m asked to emcee a lot of different things you know I just
lot of different things you know I just
lot of different things you know I just did at the time of this recording the La
did at the time of this recording the La
did at the time of this recording the La Costa Film Festival and you know had a
Costa Film Festival and you know had a
Costa Film Festival and you know had a lot of the directors in there and
lot of the directors in there and
lot of the directors in there and learning about their storytelling from a
learning about their storytelling from a
learning about their storytelling from a cinematography angle but I keep on my
cinematography angle but I keep on my
cinematography angle but I keep on my iPhone and and my Apple watch I keep
iPhone and and my Apple watch I keep
iPhone and and my Apple watch I keep tons of content flowing to me and I read
tons of content flowing to me and I read
tons of content flowing to me and I read all the time I watch all the time I am
all the time I watch all the time I am
all the time I watch all the time I am an avid learner and I think you’ll hear
an avid learner and I think you’ll hear
an avid learner and I think you’ll hear that about most journalists they want to
that about most journalists they want to
that about most journalists they want to learn learn learn it’s you know it’s
learn learn learn it’s you know it’s
learn learn learn it’s you know it’s like this insatiable desire that we have
like this insatiable desire that we have
like this insatiable desire that we have and so I’m always plugged into that
and so I’m always plugged into that
and so I’m always plugged into that maybe sometimes to a fault
maybe sometimes to a fault
maybe sometimes to a fault you know that I have to kind of like
you know that I have to kind of like
you know that I have to kind of like okay let’s chill out and and and have
okay let’s chill out and and and have
okay let’s chill out and and and have those those moments so that’s why I go
those those moments so that’s why I go
those those moments so that’s why I go and I practice yoga and and I try to
and I practice yoga and and I try to
and I practice yoga and and I try to unplug from it but I really consider it
unplug from it but I really consider it
unplug from it but I really consider it my job I can’t do a good job for my
my job I can’t do a good job for my
my job I can’t do a good job for my clients and I do take on lots of clients
clients and I do take on lots of clients
clients and I do take on lots of clients especially in the lifestyle space and
especially in the lifestyle space and
especially in the lifestyle space and I’m expected to know you know I can’t
I’m expected to know you know I can’t
I’m expected to know you know I can’t know everything you know I mean I often
know everything you know I mean I often
know everything you know I mean I often call myself a strategist rather than an
call myself a strategist rather than an
call myself a strategist rather than an expert even though I asked you know
expert even though I asked you know
expert even though I asked you know expert predictions but because we’re
expert predictions but because we’re
expert predictions but because we’re always learning and we’re always honing
always learning and we’re always honing
always learning and we’re always honing that craft so I’ve spent 20 years in
that craft so I’ve spent 20 years in
that craft so I’ve spent 20 years in front of cameras and and you know
front of cameras and and you know
front of cameras and and you know microphones and things like that but
microphones and things like that but
microphones and things like that but there’s always something I learned from
there’s always something I learned from
there’s always something I learned from someone else so I think that if you keep
someone else so I think that if you keep
someone else so I think that if you keep those streams alive and then I use
those streams alive and then I use
those streams alive and then I use things I can tell you I use bundle post
things I can tell you I use bundle post
things I can tell you I use bundle post I use HootSuite I use Apple News I use
I use HootSuite I use Apple News I use
I use HootSuite I use Apple News I use Google News I use Twitter everything you
Google News I use Twitter everything you
Google News I use Twitter everything you can imagine to bring that in and just
can imagine to bring that in and just
can imagine to bring that in and just kind of go through it so I set aside a
kind of go through it so I set aside a
kind of go through it so I set aside a portion of my day to really get that
portion of my day to really get that
portion of my day to really get that that download and
that download and
that download and and then I I try to stay up on
and then I I try to stay up on
and then I I try to stay up on everything even the things that I’m
everything even the things that I’m
everything even the things that I’m maybe not as you know as into I still
maybe not as you know as into I still
maybe not as you know as into I still think it’s important to know about and
think it’s important to know about and
think it’s important to know about and that’s that’s a journalist perspective
that’s that’s a journalist perspective
that’s that’s a journalist perspective for sure cool
for sure cool
for sure cool well people saying good answer I like
well people saying good answer I like
well people saying good answer I like the honesty thank you nice hash tag avid
the honesty thank you nice hash tag avid
the honesty thank you nice hash tag avid learner so they’re liking it maybe one
learner so they’re liking it maybe one
learner so they’re liking it maybe one last question cuz in a week yeah
last question cuz in a week yeah
last question cuz in a week yeah basically asking about on-air
basically asking about on-air
basically asking about on-air interviewers how can people be better
interviewers how can people be better
interviewers how can people be better on-air interviewers or what are you
on-air interviewers or what are you
on-air interviewers or what are you seeing wrong with how people are
seeing wrong with how people are
seeing wrong with how people are interviewing on there so here’s what I’d
interviewing on there so here’s what I’d
interviewing on there so here’s what I’d recommend I started out at KPBS which is
recommend I started out at KPBS which is
recommend I started out at KPBS which is the public broadcast station now that’s
the public broadcast station now that’s
the public broadcast station now that’s radio but I want to be on TV and I got
radio but I want to be on TV and I got
radio but I want to be on TV and I got my feet wet there and I worked for you
my feet wet there and I worked for you
my feet wet there and I worked for you know a cable portion of the station for
know a cable portion of the station for
know a cable portion of the station for the visually impaired and I just
the visually impaired and I just
the visually impaired and I just practiced so much like Evan said you I
practiced so much like Evan said you I
practiced so much like Evan said you I think you said 4,000 videos or something
think you said 4,000 videos or something
think you said 4,000 videos or something like that you get better by doing that
like that you get better by doing that
like that you get better by doing that is the only way so what I do is I carry
is the only way so what I do is I carry
is the only way so what I do is I carry this I carry a secondary iPhone because
this I carry a secondary iPhone because
this I carry a secondary iPhone because I teach iPhone storytelling and so
I teach iPhone storytelling and so
I teach iPhone storytelling and so sometimes you know I’m plugged in on
sometimes you know I’m plugged in on
sometimes you know I’m plugged in on this one and sometimes I’m using this
this one and sometimes I’m using this
this one and sometimes I’m using this with camera gear attached and I’m
with camera gear attached and I’m
with camera gear attached and I’m telling stories sometimes these stories
telling stories sometimes these stories
telling stories sometimes these stories get on the air as far as I when I say on
get on the air as far as I when I say on
get on the air as far as I when I say on the air I’m talking about your
the air I’m talking about your
the air I’m talking about your non-traditional now YouTube but
non-traditional now YouTube but
non-traditional now YouTube but sometimes they make it on the air on TV
sometimes they make it on the air on TV
sometimes they make it on the air on TV new segments you know that kind of thing
new segments you know that kind of thing
new segments you know that kind of thing as well the way you get better is to
as well the way you get better is to
as well the way you get better is to force yourself to do it so if you want
force yourself to do it so if you want
force yourself to do it so if you want to be a better writer write everyday
to be a better writer write everyday
to be a better writer write everyday read everyday make it a practice same
read everyday make it a practice same
read everyday make it a practice same thing with my yoga same thing with the
thing with my yoga same thing with the
thing with my yoga same thing with the interviewing so get these people onto
interviewing so get these people onto
interviewing so get these people onto your show start as small as you have to
your show start as small as you have to
your show start as small as you have to start ask them you know I do a lot of
start ask them you know I do a lot of
start ask them you know I do a lot of speaking for people because I’m happy to
speaking for people because I’m happy to
speaking for people because I’m happy to help but you know that’s that’s what got
help but you know that’s that’s what got
help but you know that’s that’s what got me off the ground but the the number one
me off the ground but the the number one
me off the ground but the the number one tip is don’t just do it review it okay
tip is don’t just do it review it okay
tip is don’t just do it review it okay and I didn’t mean it to sound that way
and I didn’t mean it to sound that way
and I didn’t mean it to sound that way but it kind of came out that way you
but it kind of came out that way you
but it kind of came out that way you know literally don’t just do it review
know literally don’t just do it review
know literally don’t just do it review it because when I started out in the
it because when I started out in the
it because when I started out in the industry
industry
industry I was a
I was a
I was a to watch myself on camera because I was
to watch myself on camera because I was
to watch myself on camera because I was just horrified I didn’t think I looked
just horrified I didn’t think I looked
just horrified I didn’t think I looked good I didn’t like the way I sounded I
good I didn’t like the way I sounded I
good I didn’t like the way I sounded I was super critical you know all of this
was super critical you know all of this
was super critical you know all of this goes through your head you have to be
goes through your head you have to be
goes through your head you have to be able to watch it and review it because
able to watch it and review it because
able to watch it and review it because if you don’t you’re just basically doing
if you don’t you’re just basically doing
if you don’t you’re just basically doing without evaluating so that’s the same
without evaluating so that’s the same
without evaluating so that’s the same thing as if you work for a brand or your
thing as if you work for a brand or your
thing as if you work for a brand or your business and you go out and you put out
business and you go out and you put out
business and you go out and you put out all this content and you never look to
all this content and you never look to
all this content and you never look to see is anybody reading it or what’s
see is anybody reading it or what’s
see is anybody reading it or what’s happening with it or you don’t measure
happening with it or you don’t measure
happening with it or you don’t measure it you get better through measuring
it you get better through measuring
it you get better through measuring results same when you hit the gym you
results same when you hit the gym you
results same when you hit the gym you get better by knowing how much you
get better by knowing how much you
get better by knowing how much you lifted last week versus how much you’re
lifted last week versus how much you’re
lifted last week versus how much you’re lifting this week right so that is
lifting this week right so that is
lifting this week right so that is probably one of the things that I see
probably one of the things that I see
probably one of the things that I see the least practiced and when I when I
the least practiced and when I when I
the least practiced and when I when I coach in this area and I’m videotaped
coach in this area and I’m videotaped
coach in this area and I’m videotaped folks often they don’t want to watch it
folks often they don’t want to watch it
folks often they don’t want to watch it you know they just want to hear me give
you know they just want to hear me give
you know they just want to hear me give their feedback and I’ll say or even
their feedback and I’ll say or even
their feedback and I’ll say or even after a podcast you know what’s really
after a podcast you know what’s really
after a podcast you know what’s really great I’ve noticed a trend lately is the
great I’ve noticed a trend lately is the
great I’ve noticed a trend lately is the putt the interviewee will say to me what
putt the interviewee will say to me what
putt the interviewee will say to me what could I have done better so if you ask
could I have done better so if you ask
could I have done better so if you ask that question that also helps but
that question that also helps but
that question that also helps but literally go back and listen to it as
literally go back and listen to it as
literally go back and listen to it as painful as it may be and a lot of times
painful as it may be and a lot of times
painful as it may be and a lot of times you’ll find it’s not painful because it
you’ll find it’s not painful because it
you’ll find it’s not painful because it really was indeed good the final part
really was indeed good the final part
really was indeed good the final part that I would say to that is just be real
that I would say to that is just be real
that I would say to that is just be real when I learned I started off talking
when I learned I started off talking
when I learned I started off talking about KPBS when I learned to watch their
about KPBS when I learned to watch their
about KPBS when I learned to watch their style if you listen to Ira Glass and you
style if you listen to Ira Glass and you
style if you listen to Ira Glass and you you follow the great story too and that
you follow the great story too and that
you follow the great story too and that those guys are really great storytellers
those guys are really great storytellers
those guys are really great storytellers it’s different from TV news because we
it’s different from TV news because we
it’s different from TV news because we have a very commercialized structured
have a very commercialized structured
have a very commercialized structured style which actually I love this YouTube
style which actually I love this YouTube
style which actually I love this YouTube space and Facebook because I can break
space and Facebook because I can break
space and Facebook because I can break away from that in a way that I couldn’t
away from that in a way that I couldn’t
away from that in a way that I couldn’t break away from it as a TV newscaster
break away from it as a TV newscaster
break away from it as a TV newscaster because I had to hit certain times and
because I had to hit certain times and
because I had to hit certain times and you know there’s a countdown going on
you know there’s a countdown going on
you know there’s a countdown going on five four three you got to hit this
five four three you got to hit this
five four three you got to hit this soundbite right and there’s all this
soundbite right and there’s all this
soundbite right and there’s all this going on like you were talking about
going on like you were talking about
going on like you were talking about with all the cameras and everything so
with all the cameras and everything so
with all the cameras and everything so it’s a different vibe so I think now is
it’s a different vibe so I think now is
it’s a different vibe so I think now is the greatest time for some of the people
the greatest time for some of the people
the greatest time for some of the people who are just super low-key they don’t
who are just super low-key they don’t
who are just super low-key they don’t have that singsong enos and their voice
have that singsong enos and their voice
have that singsong enos and their voice that comes from you know a newscaster
that comes from you know a newscaster
that comes from you know a newscaster that has been poorly trained or just you
that has been poorly trained or just you
that has been poorly trained or just you know isn’t plugged in so that last
know isn’t plugged in so that last
know isn’t plugged in so that last parting advice after
parting advice after
parting advice after reviewing it and being real is keeping
reviewing it and being real is keeping
reviewing it and being real is keeping in your head who you’re talking to and
in your head who you’re talking to and
in your head who you’re talking to and being in the present moment because you
being in the present moment because you
being in the present moment because you will go to somewhere else if you’re not
will go to somewhere else if you’re not
will go to somewhere else if you’re not in the present moment and when your
in the present moment and when your
in the present moment and when your delivery isn’t isn’t in the present
delivery isn’t isn’t in the present
delivery isn’t isn’t in the present moment
moment
moment you’re not gonna sound good you’re gonna
you’re not gonna sound good you’re gonna
you’re not gonna sound good you’re gonna sound canned or fake and people don’t
sound canned or fake and people don’t
sound canned or fake and people don’t resonate with that so now we can be as
resonate with that so now we can be as
resonate with that so now we can be as real as we can be and that’s what’s
real as we can be and that’s what’s
real as we can be and that’s what’s awesome I love that very cool
awesome I love that very cool
awesome I love that very cool that’s a fountain of wisdom over there
well Phoebe thank you so much for the
well Phoebe thank you so much for the opportunity thank you guys for watching
opportunity thank you guys for watching
opportunity thank you guys for watching on the live stream too and all the great
on the live stream too and all the great
on the live stream too and all the great questions you can check Phoebe I that
questions you can check Phoebe I that
questions you can check Phoebe I that think like a journalist comm this
think like a journalist comm this
think like a journalist comm this podcast coming out in a couple weeks
podcast coming out in a couple weeks
podcast coming out in a couple weeks yeah maybe even sooner I’m gonna link it
yeah maybe even sooner I’m gonna link it
yeah maybe even sooner I’m gonna link it together with you know some of the
together with you know some of the
together with you know some of the founders of our enough founders but the
founders of our enough founders but the
founders of our enough founders but the managing editor and the editor-in-chief
managing editor and the editor-in-chief
managing editor and the editor-in-chief of entrepreneur so good good stuff
of entrepreneur so good good stuff
of entrepreneur so good good stuff cool well thank you guys again for
cool well thank you guys again for
cool well thank you guys again for watching Phoebe and I both believe in
watching Phoebe and I both believe in
watching Phoebe and I both believe in you we hope you continue to believe in
you we hope you continue to believe in
you we hope you continue to believe in yourselves and whatever your one word is
yourselves and whatever your one word is
yourselves and whatever your one word is much love guys see you soon bye bye
”
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