okay next Franklin I’m on my way finishing to set up a food business with
finishing to set up a food business with
finishing to set up a food business with the twist the concept is created
the twist the concept is created
the twist the concept is created originally by me the problem is i need
originally by me the problem is i need
originally by me the problem is i need to make myself believe more so kind of
to make myself believe more so kind of
to make myself believe more so kind of related question there that it will work
related question there that it will work
related question there that it will work no matter what and I seek for more
no matter what and I seek for more
no matter what and I seek for more entrepreneurial guides so know exactly
entrepreneurial guides so know exactly
entrepreneurial guides so know exactly what the food is with food food business
what the food is with food food business
what the food is with food food business with the twist and he doesn’t believe in
with the twist and he doesn’t believe in
with the twist and he doesn’t believe in the concept no matter what what kind of
the concept no matter what what kind of
the concept no matter what what kind of advice would you give Franklin on that
advice would you give Franklin on that
advice would you give Franklin on that well frankly I guess you’ve got to
well frankly I guess you’ve got to
well frankly I guess you’ve got to believe in the idea and if you believe
believe in the idea and if you believe
believe in the idea and if you believe in the product in the food business I
in the product in the food business I
in the product in the food business I think then you’ve got to find you know
think then you’ve got to find you know
think then you’ve got to find you know how do you go about the distribution
how do you go about the distribution
how do you go about the distribution channel but I do believe in food there’s
channel but I do believe in food there’s
channel but I do believe in food there’s so much kind of changing food with
so much kind of changing food with
so much kind of changing food with organic with vegan with all the
organic with vegan with all the
organic with vegan with all the different diets that people were
different diets that people were
different diets that people were adopting around the world around healthy
adopting around the world around healthy
adopting around the world around healthy lifestyle it’s a golden time to be
lifestyle it’s a golden time to be
lifestyle it’s a golden time to be innovative in the food business there’s
innovative in the food business there’s
innovative in the food business there’s such an opportunity out there and again
such an opportunity out there and again
such an opportunity out there and again you know I think we as a company have a
you know I think we as a company have a
you know I think we as a company have a policy of buying from small and medium
policy of buying from small and medium
policy of buying from small and medium businesses and we back from startups so
businesses and we back from startups so
businesses and we back from startups so loads of people would say you know I
loads of people would say you know I
loads of people would say you know I couldn’t go and call in a big company
couldn’t go and call in a big company
couldn’t go and call in a big company but we we send the guys down here to get
but we we send the guys down here to get
but we we send the guys down here to get lunches just from the market stalls
lunches just from the market stalls
lunches just from the market stalls downstairs and see kind of you go
downstairs and see kind of you go
downstairs and see kind of you go against stop all those voices in your
against stop all those voices in your
against stop all those voices in your head so he can’t bc that’s the key thing
head so he can’t bc that’s the key thing
head so he can’t bc that’s the key thing is you have to believe in the idea and
is you have to believe in the idea and
is you have to believe in the idea and again I you know the pre crazy dumper an
again I you know the pre crazy dumper an
again I you know the pre crazy dumper an 11 year old micaela our ulmer was
11 year old micaela our ulmer was
11 year old micaela our ulmer was literally bitten by bees when she was
literally bitten by bees when she was
literally bitten by bees when she was having four and her story is you know
having four and her story is you know
having four and her story is you know very personal that gave her the idea of
very personal that gave her the idea of
very personal that gave her the idea of actually through a whole series of event
actually through a whole series of event
actually through a whole series of event of creating a product called let around
of creating a product called let around
of creating a product called let around lemonade and she eventually sold that
lemonade and she eventually sold that
lemonade and she eventually sold that animal 2 million pound deal to
animal 2 million pound deal to
animal 2 million pound deal to multi-million dollar deal to whole foods
multi-million dollar deal to whole foods
multi-million dollar deal to whole foods so and it just came through a number of
so and it just came through a number of
so and it just came through a number of elements that are totally unconnected
elements that are totally unconnected
elements that are totally unconnected but it gave her a really great idea that
but it gave her a really great idea that
but it gave her a really great idea that she really believed in and then she did
she really believed in and then she did
she really believed in and then she did a multi-million deal as a result of that
a multi-million deal as a result of that
a multi-million deal as a result of that and obviously you know the rest is
and obviously you know the rest is
and obviously you know the rest is history to expand on that I’d love to
history to expand on that I’d love to
history to expand on that I’d love to see you test it you know Tessa on a
see you test it you know Tessa on a
see you test it you know Tessa on a small scale see what’s working if you
small scale see what’s working if you
small scale see what’s working if you get some early wins like Stephen said
get some early wins like Stephen said
get some early wins like Stephen said you sell your first one it’s easy to
you sell your first one it’s easy to
you sell your first one it’s easy to believe in the second
believe in the second
believe in the second the third one the fourth one and I think
the third one the fourth one and I think
the third one the fourth one and I think too many times people make it’s such a
too many times people make it’s such a
too many times people make it’s such a big idea that they can’t take the first
big idea that they can’t take the first
big idea that they can’t take the first step without a ton of money or without a
step without a ton of money or without a
step without a ton of money or without a ton of you know roadblocks in front of
ton of you know roadblocks in front of
ton of you know roadblocks in front of them and so your foot concept with the
them and so your foot concept with the
them and so your foot concept with the twist I’ve been looking at how can I
twist I’ve been looking at how can I
twist I’ve been looking at how can I just start making some sales of this how
just start making some sales of this how
just start making some sales of this how can I start getting some momentum of
can I start getting some momentum of
can I start getting some momentum of this and as you start seeing people
this and as you start seeing people
this and as you start seeing people eating it and tasting it and liking it
eating it and tasting it and liking it
eating it and tasting it and liking it and spreading the word if it’s much
and spreading the word if it’s much
and spreading the word if it’s much easier to keep going and get some
easier to keep going and get some
easier to keep going and get some momentum and continue to believe in
momentum and continue to believe in
momentum and continue to believe in yourself so just have the big dream but
yourself so just have the big dream but
yourself so just have the big dream but start small yeah and the other thing I
start small yeah and the other thing I
start small yeah and the other thing I would you know today pop-up stores are
would you know today pop-up stores are
would you know today pop-up stores are there for food they’re everywhere you
there for food they’re everywhere you
there for food they’re everywhere you know you don’t have to buy real estate
know you don’t have to buy real estate
know you don’t have to buy real estate you can do things exactly as you say
you can do things exactly as you say
you can do things exactly as you say start small kind of mentally treat treat
start small kind of mentally treat treat
start small kind of mentally treat treat everything you’re doing very carefully
everything you’re doing very carefully
everything you’re doing very carefully around your money because it’s very
around your money because it’s very
around your money because it’s very scarce to almost running on fumes but
scarce to almost running on fumes but
scarce to almost running on fumes but then think how do i get market-tested
then think how do i get market-tested
then think how do i get market-tested how do i find out what audience is like
how do i find out what audience is like
how do i find out what audience is like what is the consumer there’s going to be
what is the consumer there’s going to be
what is the consumer there’s going to be really interested in my big idea and and
really interested in my big idea and and
really interested in my big idea and and if you go on a movie night or something
if you go on a movie night or something
if you go on a movie night or something and set up a pop-up door outside of
and set up a pop-up door outside of
and set up a pop-up door outside of movie theater that’s a great way to go
movie theater that’s a great way to go
movie theater that’s a great way to go and then you’ll find out you know just
and then you’ll find out you know just
and then you’ll find out you know just judge your product appeal to the older
judge your product appeal to the older
judge your product appeal to the older generation to the healthy generation you
generation to the healthy generation you
generation to the healthy generation you know should you set up outside of
know should you set up outside of
know should you set up outside of geminal and still there’s loads of
geminal and still there’s loads of
geminal and still there’s loads of things you can do but I’d say constantly
things you can do but I’d say constantly
things you can do but I’d say constantly innovate to Evans point change and cause
innovate to Evans point change and cause
innovate to Evans point change and cause correct according to what works and
correct according to what works and
correct according to what works and double down on what works and once
double down on what works and once
double down on what works and once you’ve got your idea kind of fully
you’ve got your idea kind of fully
you’ve got your idea kind of fully worked out then think how do you scale
worked out then think how do you scale
worked out then think how do you scale out
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