another hangout super excited to be here I have a special guest Sean from video
I have a special guest Sean from video
I have a special guest Sean from video influencers and Sean reach out to me
influencers and Sean reach out to me
influencers and Sean reach out to me want to interview me for his show
want to interview me for his show
want to interview me for his show basically helping entrepreneurs get
basically helping entrepreneurs get
basically helping entrepreneurs get started on YouTube become an influencer
started on YouTube become an influencer
started on YouTube become an influencer turn into a full time job and I said hey
turn into a full time job and I said hey
turn into a full time job and I said hey that’s an awesome idea why don’t we turn
that’s an awesome idea why don’t we turn
that’s an awesome idea why don’t we turn it into a hangout some irons can learn
it into a hangout some irons can learn
it into a hangout some irons can learn too and meet him so this is going to be
too and meet him so this is going to be
too and meet him so this is going to be Sean interviewing me but first Sean
Sean interviewing me but first Sean
Sean interviewing me but first Sean maybe a quick intro for my audience as
maybe a quick intro for my audience as
maybe a quick intro for my audience as to who you are what you’re all about
to who you are what you’re all about
to who you are what you’re all about where people can find you and then take
where people can find you and then take
where people can find you and then take it away like you normally do your shows
it away like you normally do your shows
it away like you normally do your shows man
man
man sounds good Evan well thank you so much
sounds good Evan well thank you so much
sounds good Evan well thank you so much for being here pump to be live on your
for being here pump to be live on your
for being here pump to be live on your platform and yeah my name’s Sean kennel
platform and yeah my name’s Sean kennel
platform and yeah my name’s Sean kennel with video influencers the co-founder
with video influencers the co-founder
with video influencers the co-founder with a guy named Benji and yeah we do
with a guy named Benji and yeah we do
with a guy named Benji and yeah we do exactly that we help people build their
exactly that we help people build their
exactly that we help people build their influence income and impact with online
influence income and impact with online
influence income and impact with online video heavy focus on YouTube but so much
video heavy focus on YouTube but so much
video heavy focus on YouTube but so much is happening with video right now
is happening with video right now
is happening with video right now snapchat periscope Facebook video so
snapchat periscope Facebook video so
snapchat periscope Facebook video so many things and I know that you know
many things and I know that you know
many things and I know that you know that and so that’s what we’re doing over
that and so that’s what we’re doing over
that and so that’s what we’re doing over there youtube-dot-com forward-slash
there youtube-dot-com forward-slash
there youtube-dot-com forward-slash video influencers plural and a lot of
video influencers plural and a lot of
video influencers plural and a lot of cool stuff happening over there cool
cool stuff happening over there cool
cool stuff happening over there cool let’s do it ready to jump in there all
let’s do it ready to jump in there all
let’s do it ready to jump in there all right I’m gonna try to hit your intro
right I’m gonna try to hit your intro
right I’m gonna try to hit your intro here and and we’ll just go for it cakes
here and and we’ll just go for it cakes
here and and we’ll just go for it cakes I’ve got your stats they’re incredible
I’ve got your stats they’re incredible
I’ve got your stats they’re incredible they’re amazing you’re amazing you ready
they’re amazing you’re amazing you ready
they’re amazing you’re amazing you ready here we go okay so uh hey what’s up
here we go okay so uh hey what’s up
here we go okay so uh hey what’s up everybody sean here with video
everybody sean here with video
everybody sean here with video influencers helping you build your
influencers helping you build your
influencers helping you build your influence income and impact with online
influence income and impact with online
influence income and impact with online video and today i’m here with Evan
video and today i’m here with Evan
video and today i’m here with Evan Carmichael and if you never heard about
Carmichael and if you never heard about
Carmichael and if you never heard about him before he’s actually listed I have
him before he’s actually listed I have
him before he’s actually listed I have some stats here by Forbes as one of the
some stats here by Forbes as one of the
some stats here by Forbes as one of the top 40 social media marketing talents in
top 40 social media marketing talents in
top 40 social media marketing talents in the top 100 great leadership speakers by
the top 100 great leadership speakers by
the top 100 great leadership speakers by next conference listed him is that he’s
next conference listed him is that he’s
next conference listed him is that he’s an entrepreneur expert his YouTube
an entrepreneur expert his YouTube
an entrepreneur expert his YouTube channel has over a quarter million
channel has over a quarter million
channel has over a quarter million subscribers with over 30 million views
subscribers with over 30 million views
subscribers with over 30 million views and he runs Evan Carmichael comm a
and he runs Evan Carmichael comm a
and he runs Evan Carmichael comm a popular website that’s all about helping
popular website that’s all about helping
popular website that’s all about helping entrepreneurs succeed how’s it going
entrepreneurs succeed how’s it going
entrepreneurs succeed how’s it going Evan I’m good man thanks for having me
Evan I’m good man thanks for having me
Evan I’m good man thanks for having me yeah thanks so much for being here and
yeah thanks so much for being here and
yeah thanks so much for being here and maybe just to kind of kick it off for
maybe just to kind of kick it off for
maybe just to kind of kick it off for our audience I’d love to hear just kind
our audience I’d love to hear just kind
our audience I’d love to hear just kind about your story I mean obviously you’re
about your story I mean obviously you’re
about your story I mean obviously you’re you’re doing a lot of stuff and you’re
you’re doing a lot of stuff and you’re
you’re doing a lot of stuff and you’re helping entrepreneurs and heavily on
helping entrepreneurs and heavily on
helping entrepreneurs and heavily on online video but how did you get to
online video but how did you get to
online video but how did you get to where you
where you
where you are today and what’s kind of been your
are today and what’s kind of been your
are today and what’s kind of been your progression just from like a video a
progression just from like a video a
progression just from like a video a YouTube point of view I mean we could go
YouTube point of view I mean we could go
YouTube point of view I mean we could go all the way back I know you you started
all the way back I know you you started
all the way back I know you you started a business and sold it at a young age
a business and sold it at a young age
a business and sold it at a young age and you’ve done some other things but
and you’ve done some other things but
and you’ve done some other things but yeah I just got have a nutshell of your
yeah I just got have a nutshell of your
yeah I just got have a nutshell of your progression and getting into online
progression and getting into online
progression and getting into online video sure it’s a quick overview I had a
video sure it’s a quick overview I had a
video sure it’s a quick overview I had a biotech software company was nineteen
biotech software company was nineteen
biotech software company was nineteen sucked at the start wanted to quit
sucked at the start wanted to quit
sucked at the start wanted to quit eventually turned it around sold it when
eventually turned it around sold it when
eventually turned it around sold it when I was 22 I started my website just as a
I was 22 I started my website just as a
I was 22 I started my website just as a way to give back and help entrepreneurs
way to give back and help entrepreneurs
way to give back and help entrepreneurs to hopefully not face the struggles and
to hopefully not face the struggles and
to hopefully not face the struggles and the you know feeling of self-worth that
the you know feeling of self-worth that
the you know feeling of self-worth that I had the negative feelings when I was
I had the negative feelings when I was
I had the negative feelings when I was getting started and not eventually
getting started and not eventually
getting started and not eventually evolved into a video platform just
evolved into a video platform just
evolved into a video platform just because I much rather them in front of a
because I much rather them in front of a
because I much rather them in front of a camera then then right and so that’s how
camera then then right and so that’s how
camera then then right and so that’s how I started my youtube channel just
I started my youtube channel just
I started my youtube channel just answering people’s questions and it
answering people’s questions and it
answering people’s questions and it eventually evolved from there that’s
eventually evolved from there that’s
eventually evolved from there that’s awesome and so you kind of noticed that
awesome and so you kind of noticed that
awesome and so you kind of noticed that trend of online video early on I mean I
trend of online video early on I mean I
trend of online video early on I mean I noticed this channel started in 2008
noticed this channel started in 2008
noticed this channel started in 2008 right I have no idea so that sounds
right I have no idea so that sounds
right I have no idea so that sounds about right
about right
about right so you’ve been doing this for a long
so you’ve been doing this for a long
so you’ve been doing this for a long time and and obviously with a lot of
time and and obviously with a lot of
time and and obviously with a lot of success but one of my questions would be
success but one of my questions would be
success but one of my questions would be if you were to start over today because
if you were to start over today because
if you were to start over today because what’s kind of been and what have you
what’s kind of been and what have you
what’s kind of been and what have you seen as far as shift and change over the
seen as far as shift and change over the
seen as far as shift and change over the years and obviously you’ve built this
years and obviously you’ve built this
years and obviously you’ve built this influence a lot of people who watch our
influence a lot of people who watch our
influence a lot of people who watch our channel there that’s what they’re trying
channel there that’s what they’re trying
channel there that’s what they’re trying to do they’re trying to of course
to do they’re trying to of course
to do they’re trying to of course increase their audience reach more
increase their audience reach more
increase their audience reach more people
people
people but things have kind of shifted and
but things have kind of shifted and
but things have kind of shifted and changed what are some of what have you
changed what are some of what have you
changed what are some of what have you seen is the progression and if you were
seen is the progression and if you were
seen is the progression and if you were to start over today what do you think
to start over today what do you think
to start over today what do you think you do differently that’s a great
you do differently that’s a great
you do differently that’s a great question I don’t know how much I pay
question I don’t know how much I pay
question I don’t know how much I pay attention to trends and shifts I may not
attention to trends and shifts I may not
attention to trends and shifts I may not be the trend and ships guy I make videos
be the trend and ships guy I make videos
be the trend and ships guy I make videos that I’m excited about and so it’s
that I’m excited about and so it’s
that I’m excited about and so it’s always a lot of the videos that I made
always a lot of the videos that I made
always a lot of the videos that I made on my channel now I make for me if you
on my channel now I make for me if you
on my channel now I make for me if you watch the top 10 series you’re in
watch the top 10 series you’re in
watch the top 10 series you’re in special series I made for me because I
special series I made for me because I
special series I made for me because I want to be surrounded by those ideas
want to be surrounded by those ideas
want to be surrounded by those ideas every day create an environment for
every day create an environment for
every day create an environment for greatness and I’m fortunate that other
greatness and I’m fortunate that other
greatness and I’m fortunate that other people want to share in that too
people want to share in that too
people want to share in that too I probably making them even if nobody
I probably making them even if nobody
I probably making them even if nobody cared about them I think what I might
cared about them I think what I might
cared about them I think what I might would I do differently it’s always a
would I do differently it’s always a
would I do differently it’s always a tough question I don’t really look in
tough question I don’t really look in
tough question I don’t really look in the rearview mirror that much I think
the rearview mirror that much I think
the rearview mirror that much I think one of the things that really helped
one of the things that really helped
one of the things that really helped was the practice I think people just
was the practice I think people just
was the practice I think people just give up too soon I’ve got over 3,000
give up too soon I’ve got over 3,000
give up too soon I’ve got over 3,000 videos on my channel most of them are
videos on my channel most of them are
videos on my channel most of them are public a lot of them aren’t just me
public a lot of them aren’t just me
public a lot of them aren’t just me practicing and practicing and practicing
practicing and practicing and practicing
practicing and practicing and practicing and getting better and honing the craft
and getting better and honing the craft
and getting better and honing the craft and I think too many people you know
and I think too many people you know
and I think too many people you know they made 20 videos and they quit
they made 20 videos and they quit
they made 20 videos and they quit because they feel like I’m not getting
because they feel like I’m not getting
because they feel like I’m not getting good enough like it takes time you know
good enough like it takes time you know
good enough like it takes time you know like 20 videos is nothing and and I
like 20 videos is nothing and and I
like 20 videos is nothing and and I think too many people compare themselves
think too many people compare themselves
think too many people compare themselves they might compare themselves to where
they might compare themselves to where
they might compare themselves to where I’m at now and you’re comparing like
I’m at now and you’re comparing like
I’m at now and you’re comparing like your starts at somebody else’s middle
your starts at somebody else’s middle
your starts at somebody else’s middle and it’s not a fair comparison
and it’s not a fair comparison
and it’s not a fair comparison if I had to change one thing I think
if I had to change one thing I think
if I had to change one thing I think that the person that really made a huge
that the person that really made a huge
that the person that really made a huge impact on me was my media coach that I
impact on me was my media coach that I
impact on me was my media coach that I got through my agent and I maybe wish
got through my agent and I maybe wish
got through my agent and I maybe wish that I had coaching and training a
that I had coaching and training a
that I had coaching and training a little bit earlier in my journey made a
little bit earlier in my journey made a
little bit earlier in my journey made a huge shift in how I presented on video
huge shift in how I presented on video
huge shift in how I presented on video and just being more comfortable being
and just being more comfortable being
and just being more comfortable being myself and turning up if you look at my
myself and turning up if you look at my
myself and turning up if you look at my old videos the content is still quality
old videos the content is still quality
old videos the content is still quality but my energy is really boring and very
but my energy is really boring and very
but my energy is really boring and very introverted and anyway so she had a huge
introverted and anyway so she had a huge
introverted and anyway so she had a huge impact on me and I almost didn’t say yes
impact on me and I almost didn’t say yes
impact on me and I almost didn’t say yes there working with her so that was I’m
there working with her so that was I’m
there working with her so that was I’m glad I did that but that was a couple
glad I did that but that was a couple
glad I did that but that was a couple years in so working with them sooner may
years in so working with them sooner may
years in so working with them sooner may have been a benefit I guess but I still
have been a benefit I guess but I still
have been a benefit I guess but I still I feel like every mistake that I’ve made
I feel like every mistake that I’ve made
I feel like every mistake that I’ve made it just led me to where I am now
it just led me to where I am now
it just led me to where I am now and so I try not to live too much with
and so I try not to live too much with
and so I try not to live too much with regrets and like I wish it did that
regrets and like I wish it did that
regrets and like I wish it did that better I’m just more focused on where
better I’m just more focused on where
better I’m just more focused on where I’m going I love it that’s awesome now
I’m going I love it that’s awesome now
I’m going I love it that’s awesome now just in a short synopsis for people who
just in a short synopsis for people who
just in a short synopsis for people who haven’t checked out your channel yet
haven’t checked out your channel yet
haven’t checked out your channel yet because you got incredible content there
because you got incredible content there
because you got incredible content there but what cut your publishing like a ton
but what cut your publishing like a ton
but what cut your publishing like a ton of videos what is your just kind of
of videos what is your just kind of
of videos what is your just kind of schedule and what’s coming out in your
schedule and what’s coming out in your
schedule and what’s coming out in your channel right now so we three videos a
channel right now so we three videos a
channel right now so we three videos a day the morning series is typically
day the morning series is typically
day the morning series is typically called in spresso and that’s a quick
called in spresso and that’s a quick
called in spresso and that’s a quick shot of inspiration and motivation to
shot of inspiration and motivation to
shot of inspiration and motivation to help you grow your business it’s a short
help you grow your business it’s a short
help you grow your business it’s a short video there’s somebody famous saying
video there’s somebody famous saying
video there’s somebody famous saying something and then I’ll have a comment
something and then I’ll have a comment
something and then I’ll have a comment on it typically the lunchtime series
on it typically the lunchtime series
on it typically the lunchtime series comes out at noon Eastern and it’s kind
comes out at noon Eastern and it’s kind
comes out at noon Eastern and it’s kind of more practical answering people’s
of more practical answering people’s
of more practical answering people’s questions and then the evening series is
questions and then the evening series is
questions and then the evening series is 8 o’clock Eastern is longer videos
8 o’clock Eastern is longer videos
8 o’clock Eastern is longer videos typically famous entrepreneur top 10
typically famous entrepreneur top 10
typically famous entrepreneur top 10 lessons of success that you could learn
lessons of success that you could learn
lessons of success that you could learn from – you know sit down and spend 30
from – you know sit down and spend 30
from – you know sit down and spend 30 minutes or 20 minutes with Steve Jobs or
minutes or 20 minutes with Steve Jobs or
minutes or 20 minutes with Steve Jobs or Warren Buffett and kind of hope some of
Warren Buffett and kind of hope some of
Warren Buffett and kind of hope some of their pixie dust rubs off on you and you
their pixie dust rubs off on you and you
their pixie dust rubs off on you and you can apply to your business I love it but
can apply to your business I love it but
can apply to your business I love it but I know that probably our audience fell
I know that probably our audience fell
I know that probably our audience fell out of their chair dropped their iPhone
out of their chair dropped their iPhone
out of their chair dropped their iPhone while they were eating their Chipotle
while they were eating their Chipotle
while they were eating their Chipotle when they heard three videos a day a lot
when they heard three videos a day a lot
when they heard three videos a day a lot of people know you need to be consistent
of people know you need to be consistent
of people know you need to be consistent on YouTube but that’s like a whole
on YouTube but that’s like a whole
on YouTube but that’s like a whole nother level of publishing content and
nother level of publishing content and
nother level of publishing content and I’ve studied your work and you know that
I’ve studied your work and you know that
I’ve studied your work and you know that you definitely kind of have a team and
you definitely kind of have a team and
you definitely kind of have a team and sort of a system what has been what are
sort of a system what has been what are
sort of a system what has been what are some of your tips and even your strategy
some of your tips and even your strategy
some of your tips and even your strategy and your thinking in that because that’s
and your thinking in that because that’s
and your thinking in that because that’s it’s a different approach than the
it’s a different approach than the
it’s a different approach than the average kind of solopreneur youtuber
average kind of solopreneur youtuber
average kind of solopreneur youtuber mentality sure and that’s kind of the
mentality sure and that’s kind of the
mentality sure and that’s kind of the the the path from being a part-timer to
the the path from being a part-timer to
the the path from being a part-timer to eventually becoming full-time and it’s
eventually becoming full-time and it’s
eventually becoming full-time and it’s unfair to try to keep up with my
unfair to try to keep up with my
unfair to try to keep up with my schedule because I do have a team now
schedule because I do have a team now
schedule because I do have a team now we’ve got six people who work on a
we’ve got six people who work on a
we’ve got six people who work on a YouTube channel from when I started I
YouTube channel from when I started I
YouTube channel from when I started I was doing a video a week and I think
was doing a video a week and I think
was doing a video a week and I think being consistent has been a hallmark of
being consistent has been a hallmark of
being consistent has been a hallmark of my channel if you go back for years I’ve
my channel if you go back for years I’ve
my channel if you go back for years I’ve been consistent and that’s me getting
been consistent and that’s me getting
been consistent and that’s me getting better and practicing but you should do
better and practicing but you should do
better and practicing but you should do one video a week because I was doing
one video a week because I was doing
one video a week because I was doing everything I was filming I was editing I
everything I was filming I was editing I
everything I was filming I was editing I was writing the script I was on camera I
was writing the script I was on camera I
was writing the script I was on camera I was doing the titles in the description
was doing the titles in the description
was doing the titles in the description and doing the promisor everything and
and doing the promisor everything and
and doing the promisor everything and think like you relate to that as a solo
think like you relate to that as a solo
think like you relate to that as a solo entrepreneur a solo youtuber you’re
entrepreneur a solo youtuber you’re
entrepreneur a solo youtuber you’re doing everything the biggest shift that
doing everything the biggest shift that
doing everything the biggest shift that helped me grow was when I got an editor
helped me grow was when I got an editor
helped me grow was when I got an editor and I hired an editor part-time and that
and I hired an editor part-time and that
and I hired an editor part-time and that allowed me to move from making one video
allowed me to move from making one video
allowed me to move from making one video a week to one video a day and that was
a week to one video a day and that was
a week to one video a day and that was insane for me and then eventually hired
insane for me and then eventually hired
insane for me and then eventually hired more people I hired a researcher however
more people I hired a researcher however
more people I hired a researcher however second editor might need to hire a third
second editor might need to hire a third
second editor might need to hire a third editor and slowly increase from one
editor and slowly increase from one
editor and slowly increase from one video dated – and now the three I think
video dated – and now the three I think
video dated – and now the three I think it’s understanding what you’re really
it’s understanding what you’re really
it’s understanding what you’re really great at and what you want to get better
great at and what you want to get better
great at and what you want to get better at you know I’m not a great editor I
at you know I’m not a great editor I
at you know I’m not a great editor I have no interest either in learning how
have no interest either in learning how
have no interest either in learning how to be an editor my best time is spent
to be an editor my best time is spent
to be an editor my best time is spent being in front of the camera and telling
being in front of the camera and telling
being in front of the camera and telling stories and given advice and not doing
stories and given advice and not doing
stories and given advice and not doing all the other stuff and so as an
all the other stuff and so as an
all the other stuff and so as an entrepreneur the more time you can spend
entrepreneur the more time you can spend
entrepreneur the more time you can spend doing the things that you want to be one
doing the things that you want to be one
doing the things that you want to be one of the best in the world that the more
of the best in the world that the more
of the best in the world that the more your business will grow the challenges
your business will grow the challenges
your business will grow the challenges you’re usually spending like five to ten
you’re usually spending like five to ten
you’re usually spending like five to ten percent of you
percent of you
percent of you time on that stuff that you want to be
time on that stuff that you want to be
time on that stuff that you want to be great at and the rest spent on all the
great at and the rest spent on all the
great at and the rest spent on all the other crap that’s involved in running
other crap that’s involved in running
other crap that’s involved in running the channel and running a business and
the channel and running a business and
the channel and running a business and so I I mean I was hustling I was
so I I mean I was hustling I was
so I I mean I was hustling I was grinding about to doing one video a week
grinding about to doing one video a week
grinding about to doing one video a week but as soon as I could afford to hire
but as soon as I could afford to hire
but as soon as I could afford to hire somebody part-time I put it into an
somebody part-time I put it into an
somebody part-time I put it into an editor so that I could focus on the
editor so that I could focus on the
editor so that I could focus on the content that is a super great tip and
content that is a super great tip and
content that is a super great tip and let’s shift into talking just about
let’s shift into talking just about
let’s shift into talking just about monetization and I know also from your
monetization and I know also from your
monetization and I know also from your work that you have a totally different
work that you have a totally different
work that you have a totally different approach than that than a lot of people
approach than that than a lot of people
approach than that than a lot of people so you know our audience is one of the
so you know our audience is one of the
so you know our audience is one of the things were trying to figure out is how
things were trying to figure out is how
things were trying to figure out is how to build our income and sometimes the
to build our income and sometimes the
to build our income and sometimes the thinking is like okay so I need to get a
thinking is like okay so I need to get a
thinking is like okay so I need to get a lot of views and get YouTube ads but
lot of views and get YouTube ads but
lot of views and get YouTube ads but obviously you have a much more dynamic
obviously you have a much more dynamic
obviously you have a much more dynamic and strategic approach and so what are
and strategic approach and so what are
and strategic approach and so what are kind of your tips and your progression
kind of your tips and your progression
kind of your tips and your progression with online video and you know turning
with online video and you know turning
with online video and you know turning that creativity into a career part-time
that creativity into a career part-time
that creativity into a career part-time and then full time yeah if you look at
and then full time yeah if you look at
and then full time yeah if you look at any of the successful youtubers the
any of the successful youtubers the
any of the successful youtubers the people have made have made a name for
people have made have made a name for
people have made have made a name for themselves the Adsense is not the
themselves the Adsense is not the
themselves the Adsense is not the primary source of income for any of them
primary source of income for any of them
primary source of income for any of them and I’m sure the other people we’ve
and I’m sure the other people we’ve
and I’m sure the other people we’ve interviewed you got some great stuff
interviewed you got some great stuff
interviewed you got some great stuff when your channel said similar things I
when your channel said similar things I
when your channel said similar things I sense is great it could be a good place
sense is great it could be a good place
sense is great it could be a good place to get started especially if you don’t
to get started especially if you don’t
to get started especially if you don’t have you know you know a good at sales
have you know you know a good at sales
have you know you know a good at sales you don’t want to reach out to people
you don’t want to reach out to people
you don’t want to reach out to people it’s an automatic kind of source of
it’s an automatic kind of source of
it’s an automatic kind of source of income but it doesn’t pay very well some
income but it doesn’t pay very well some
income but it doesn’t pay very well some niches pay better than others I’m
niches pay better than others I’m
niches pay better than others I’m fortunate to be in a niche that does pay
fortunate to be in a niche that does pay
fortunate to be in a niche that does pay better than average but if you’re in a
better than average but if you’re in a
better than average but if you’re in a you know cooking niche or you know doing
you know cooking niche or you know doing
you know cooking niche or you know doing recipes and it’s just insanely how you
recipes and it’s just insanely how you
recipes and it’s just insanely how you can get tons of views and it’s still
can get tons of views and it’s still
can get tons of views and it’s still insanely hard because nobody’s
insanely hard because nobody’s
insanely hard because nobody’s advertising in there so for me that was
advertising in there so for me that was
advertising in there so for me that was how I guess I started but I quickly
how I guess I started but I quickly
how I guess I started but I quickly tried to branch out into making other
tried to branch out into making other
tried to branch out into making other deals so I think I encourage
deals so I think I encourage
deals so I think I encourage entrepreneurs to be an expert in their
entrepreneurs to be an expert in their
entrepreneurs to be an expert in their in their field so for me I do a lot of
in their field so for me I do a lot of
in their field so for me I do a lot of brand deals with companies who are
brand deals with companies who are
brand deals with companies who are trying to reach entrepreneurs today I
trying to reach entrepreneurs today I
trying to reach entrepreneurs today I came back from Dallas office and we did
came back from Dallas office and we did
came back from Dallas office and we did a periscope and live hangout there
a periscope and live hangout there
a periscope and live hangout there answering people’s questions and I work
answering people’s questions and I work
answering people’s questions and I work with Dell for a couple of years now so
with Dell for a couple of years now so
with Dell for a couple of years now so brand deals are definitely a big part of
brand deals are definitely a big part of
brand deals are definitely a big part of what I do but it’s all towards the long
what I do but it’s all towards the long
what I do but it’s all towards the long term I think too many entrepreneurs too
term I think too many entrepreneurs too
term I think too many entrepreneurs too many youtubers thinking like how do I
many youtubers thinking like how do I
many youtubers thinking like how do I make
make
make a thousand bucks next week where my
a thousand bucks next week where my
a thousand bucks next week where my focus is all about building a
focus is all about building a
focus is all about building a relationship and doing longer-term
relationship and doing longer-term
relationship and doing longer-term projects so I got a book deal with a
projects so I got a book deal with a
projects so I got a book deal with a sizable advance with penguin Random
sizable advance with penguin Random
sizable advance with penguin Random House in advance that most well first of
House in advance that most well first of
House in advance that most well first of all most first-time authors don’t get
all most first-time authors don’t get
all most first-time authors don’t get any kind of advance let alone what I got
any kind of advance let alone what I got
any kind of advance let alone what I got but it’s because of my YouTube audience
but it’s because of my YouTube audience
but it’s because of my YouTube audience that I got that because I spend a lot of
that I got that because I spend a lot of
that I got that because I spend a lot of time making videos because I’m in the
time making videos because I’m in the
time making videos because I’m in the comments and responding to people and
comments and responding to people and
comments and responding to people and taking requests and doing live streams
taking requests and doing live streams
taking requests and doing live streams and so that’s the bigger opportunity is
and so that’s the bigger opportunity is
and so that’s the bigger opportunity is working with brands doing a book deal
working with brands doing a book deal
working with brands doing a book deal you can go down the route of selling
you can go down the route of selling
you can go down the route of selling gear like lots of people want me to make
gear like lots of people want me to make
gear like lots of people want me to make believe hoodies they want this they want
believe hoodies they want this they want
believe hoodies they want this they want the t-shirts it’s something that I’m
the t-shirts it’s something that I’m
the t-shirts it’s something that I’m working on a rather partner with
working on a rather partner with
working on a rather partner with somebody on that then make it all myself
somebody on that then make it all myself
somebody on that then make it all myself but a lot of when you have a tension
but a lot of when you have a tension
but a lot of when you have a tension there’s a lot of opportunities that open
there’s a lot of opportunities that open
there’s a lot of opportunities that open up people want that attention and so
up people want that attention and so
up people want that attention and so focused first on building the community
focused first on building the community
focused first on building the community and getting the attention and income
and getting the attention and income
and getting the attention and income opportunities open up much more than I
opportunities open up much more than I
opportunities open up much more than I ever thought I never even did this to
ever thought I never even did this to
ever thought I never even did this to make money now it’s now being a youtuber
make money now it’s now being a youtuber
make money now it’s now being a youtuber is a is a is a career path when I
is a is a is a career path when I
is a is a is a career path when I started it wasn’t it was just trying to
started it wasn’t it was just trying to
started it wasn’t it was just trying to share so I sense it’s definitely great
share so I sense it’s definitely great
share so I sense it’s definitely great place to get started but it’s not what
place to get started but it’s not what
place to get started but it’s not what you’re gonna make a ton of money with
you’re gonna make a ton of money with
you’re gonna make a ton of money with for most people what if we turn that
for most people what if we turn that
for most people what if we turn that super practical and get into the
super practical and get into the
super practical and get into the trenches with that advice we’ll just if
trenches with that advice we’ll just if
trenches with that advice we’ll just if we could use us as a case study for
we could use us as a case study for
we could use us as a case study for we’re about a year old and were
we’re about a year old and were
we’re about a year old and were approaching 30,000 subscribers so we’re
approaching 30,000 subscribers so we’re
approaching 30,000 subscribers so we’re still kind of like the new launch phase
still kind of like the new launch phase
still kind of like the new launch phase I feel like but if we were to use kind
I feel like but if we were to use kind
I feel like but if we were to use kind of us as an example that maybe
of us as an example that maybe
of us as an example that maybe entrepreneurs could relate to that are
entrepreneurs could relate to that are
entrepreneurs could relate to that are just kind of starting out what are just
just kind of starting out what are just
just kind of starting out what are just the first couple steps in thinking to
the first couple steps in thinking to
the first couple steps in thinking to cultivating those relationships if
cultivating those relationships if
cultivating those relationships if you’re in you know using us for an
you’re in you know using us for an
you’re in you know using us for an example that sort of size I think it so
example that sort of size I think it so
example that sort of size I think it so I started closing my first brand deal
I started closing my first brand deal
I started closing my first brand deal around your side so I want to say was 25
around your side so I want to say was 25
around your side so I want to say was 25 30 thousand subscribers somewhere in
30 thousand subscribers somewhere in
30 thousand subscribers somewhere in there I think it depends on your skill
there I think it depends on your skill
there I think it depends on your skill set I am NOT a great salesperson I’m not
set I am NOT a great salesperson I’m not
set I am NOT a great salesperson I’m not I’m not a good networker I’m very
I’m not a good networker I’m very
I’m not a good networker I’m very introverted it doesn’t come across and
introverted it doesn’t come across and
introverted it doesn’t come across and like these interviews and stuff but I’m
like these interviews and stuff but I’m
like these interviews and stuff but I’m very introverted you know I’m not the
very introverted you know I’m not the
very introverted you know I’m not the selling guy if something comes and it’s
selling guy if something comes and it’s
selling guy if something comes and it’s easier to sell but I’m not every time I
easier to sell but I’m not every time I
easier to sell but I’m not every time I tried to do outreach every see
tried to do outreach every see
tried to do outreach every see time it never worked I never got a deal
time it never worked I never got a deal
time it never worked I never got a deal I couldn’t convince the guy to go with
I couldn’t convince the guy to go with
I couldn’t convince the guy to go with me and it always would be in such a weak
me and it always would be in such a weak
me and it always would be in such a weak position because I’m going to them and
position because I’m going to them and
position because I’m going to them and they don’t even know I exist and I’m one
they don’t even know I exist and I’m one
they don’t even know I exist and I’m one of many people pitching them and the
of many people pitching them and the
of many people pitching them and the same experience in working I look at a
same experience in working I look at a
same experience in working I look at a look at platforms like famebit where you
look at platforms like famebit where you
look at platforms like famebit where you can get brands to sponsor you and you’re
can get brands to sponsor you and you’re
can get brands to sponsor you and you’re one of a thousand people pitching the
one of a thousand people pitching the
one of a thousand people pitching the same brand and they beat you down on
same brand and they beat you down on
same brand and they beat you down on price and I’m getting paid multiples of
price and I’m getting paid multiples of
price and I’m getting paid multiples of what these guys are paying and there’s
what these guys are paying and there’s
what these guys are paying and there’s no competition and so the way that I do
no competition and so the way that I do
no competition and so the way that I do it based on my strengths have been more
it based on my strengths have been more
it based on my strengths have been more of a marketer than a Salesman is in the
of a marketer than a Salesman is in the
of a marketer than a Salesman is in the community in that because I have
community in that because I have
community in that because I have awareness my business model is build up
awareness my business model is build up
awareness my business model is build up as much noise as possible kick up as
as much noise as possible kick up as
as much noise as possible kick up as much dust in my industry as possible
much dust in my industry as possible
much dust in my industry as possible because there are people at these brands
because there are people at these brands
because there are people at these brands whose full-time job it is to identify
whose full-time job it is to identify
whose full-time job it is to identify people like me like you in those niches
people like me like you in those niches
people like me like you in those niches and so the first company that came to me
and so the first company that came to me
and so the first company that came to me the first brand newly ever closed with
the first brand newly ever closed with
the first brand newly ever closed with was Xerox and they wanted me to come to
was Xerox and they wanted me to come to
was Xerox and they wanted me to come to their event for small business and talk
their event for small business and talk
their event for small business and talk to their senior vice president of small
to their senior vice president of small
to their senior vice president of small business about how they can sell the
business about how they can sell the
business about how they can sell the entrepreneurs better I never thought I
entrepreneurs better I never thought I
entrepreneurs better I never thought I would get corporate gigs I thought I’m
would get corporate gigs I thought I’m
would get corporate gigs I thought I’m kind of screwed in this industry because
kind of screwed in this industry because
kind of screwed in this industry because most corporate gigs you speaking events
most corporate gigs you speaking events
most corporate gigs you speaking events I would tell people go start your own
I would tell people go start your own
I would tell people go start your own business like why would Dell want to
business like why would Dell want to
business like why would Dell want to hire me to come speak to their people
hire me to come speak to their people
hire me to come speak to their people I’m gonna send them all off away so I
I’m gonna send them all off away so I
I’m gonna send them all off away so I thought I would never get any speaking
thought I would never get any speaking
thought I would never get any speaking opportunities but I still did all this
opportunities but I still did all this
opportunities but I still did all this stuff because I love it and so for me
stuff because I love it and so for me
stuff because I love it and so for me the secret sauce is the the community
the secret sauce is the the community
the secret sauce is the the community right I’m heavily engaged in the
right I’m heavily engaged in the
right I’m heavily engaged in the community I believe every YouTube
community I believe every YouTube
community I believe every YouTube comment that gets left on the channel
comment that gets left on the channel
comment that gets left on the channel needs to get a response and that was me
needs to get a response and that was me
needs to get a response and that was me for a long time doing it now my wife
for a long time doing it now my wife
for a long time doing it now my wife helps me and I have someone on my team
helps me and I have someone on my team
helps me and I have someone on my team who helps me too so we get a couple
who helps me too so we get a couple
who helps me too so we get a couple hundred comments a day everybody’s still
hundred comments a day everybody’s still
hundred comments a day everybody’s still getting responses and because we have
getting responses and because we have
getting responses and because we have such a imprint I guess on the community
such a imprint I guess on the community
such a imprint I guess on the community brands pay attention and they take
brands pay attention and they take
brands pay attention and they take notice and so for you guys it would just
notice and so for you guys it would just
notice and so for you guys it would just be turning up the hustle like keep
be turning up the hustle like keep
be turning up the hustle like keep making quality content take feedback
making quality content take feedback
making quality content take feedback from the audience and there’s
from the audience and there’s
from the audience and there’s that are getting back leave a comment on
that are getting back leave a comment on
that are getting back leave a comment on every comment that comes in when I’m a
every comment that comes in when I’m a
every comment that comes in when I’m a guest on other people’s channels who
guest on other people’s channels who
guest on other people’s channels who just came off of Tim Schmoyer channel
just came off of Tim Schmoyer channel
just came off of Tim Schmoyer channel doing an interview and I went in and I
doing an interview and I went in and I
doing an interview and I went in and I responded to every comment on Tim’s
responded to every comment on Tim’s
responded to every comment on Tim’s video where Tim wasn’t even respond to
video where Tim wasn’t even respond to
video where Tim wasn’t even respond to every comment on Tim’s video and every
every comment on Tim’s video and every
every comment on Tim’s video and every other guest didn’t bother leaving a
other guest didn’t bother leaving a
other guest didn’t bother leaving a comment I’m sitting there
comment I’m sitting there
comment I’m sitting there commenting on everybody even though I
commenting on everybody even though I
commenting on everybody even though I have hundreds on my own channel to
have hundreds on my own channel to
have hundreds on my own channel to respond to to like that’s my secret
respond to to like that’s my secret
respond to to like that’s my secret sauce is getting the community going and
sauce is getting the community going and
sauce is getting the community going and kicking up as much noise as possible so
kicking up as much noise as possible so
kicking up as much noise as possible so like if I’m you I would try to be doing
like if I’m you I would try to be doing
like if I’m you I would try to be doing this with every interview that I do try
this with every interview that I do try
this with every interview that I do try to get a live stream on their channel so
to get a live stream on their channel so
to get a live stream on their channel so people know about you and then I would
people know about you and then I would
people know about you and then I would be afterwards in the comments responding
be afterwards in the comments responding
be afterwards in the comments responding to everybody who writes in so that they
to everybody who writes in so that they
to everybody who writes in so that they know about you they feel the love like
know about you they feel the love like
know about you they feel the love like Shawn cares about me and I go back like
Shawn cares about me and I go back like
Shawn cares about me and I go back like I would go back every month and see if
I would go back every month and see if
I would go back every month and see if there’s any new comments on that video
there’s any new comments on that video
there’s any new comments on that video and you’ll start building up the
and you’ll start building up the
and you’ll start building up the traction audience and if you get the
traction audience and if you get the
traction audience and if you get the audience and awareness you’ll get the
audience and awareness you’ll get the
audience and awareness you’ll get the brands coming to you I love it I love it
brands coming to you I love it I love it
brands coming to you I love it I love it that’s incredible now let’s flip to
that’s incredible now let’s flip to
that’s incredible now let’s flip to branding really quick and and I know you
branding really quick and and I know you
branding really quick and and I know you got a lot of tips on this for you know
got a lot of tips on this for you know
got a lot of tips on this for you know you’re sitting in front of a wall with
you’re sitting in front of a wall with
you’re sitting in front of a wall with branding it’s got the paper airplane
branding it’s got the paper airplane
branding it’s got the paper airplane it’s on a hoodie it’s got the paper
it’s on a hoodie it’s got the paper
it’s on a hoodie it’s got the paper airplane and and that’s even matching
airplane and and that’s even matching
airplane and and that’s even matching your vibe there it of course you know
your vibe there it of course you know
your vibe there it of course you know goes across your whole channel what is
goes across your whole channel what is
goes across your whole channel what is kind of some of your thinking and for
kind of some of your thinking and for
kind of some of your thinking and for video influencers that about the power
video influencers that about the power
video influencers that about the power of good branding about figuring that out
of good branding about figuring that out
of good branding about figuring that out and then about executing on the
and then about executing on the
and then about executing on the practical side of that with all of the
practical side of that with all of the
practical side of that with all of the things to do these days all the social
things to do these days all the social
things to do these days all the social media all the different things yeah I
media all the different things yeah I
media all the different things yeah I think I think it’s important for people
think I think it’s important for people
think I think it’s important for people to know what you stand for and I think
to know what you stand for and I think
to know what you stand for and I think it really helps separate yourself from
it really helps separate yourself from
it really helps separate yourself from everybody else so I believe everybody
everybody else so I believe everybody
everybody else so I believe everybody has one word that they got to figure out
has one word that they got to figure out
has one word that they got to figure out what it is for them and that’ll help you
what it is for them and that’ll help you
what it is for them and that’ll help you build a business and live a life more on
build a business and live a life more on
build a business and live a life more on purpose than just being reactionary for
purpose than just being reactionary for
purpose than just being reactionary for me it’s believed I believe in in people
me it’s believed I believe in in people
me it’s believed I believe in in people I believe in myself and I want to spread
I believe in myself and I want to spread
I believe in myself and I want to spread more believe out there and that came
more believe out there and that came
more believe out there and that came from my parents more than anything else
from my parents more than anything else
from my parents more than anything else the paper airplane comes from the
the paper airplane comes from the
the paper airplane comes from the entrepreneur is like this airplane
entrepreneur is like this airplane
entrepreneur is like this airplane trying to lift off kind of go and do
trying to lift off kind of go and do
trying to lift off kind of go and do something big and it’s paper because you
something big and it’s paper because you
something big and it’s paper because you don’t have a
don’t have a
don’t have a resources and you’re going against the
resources and you’re going against the
resources and you’re going against the odds it’s not a 747 you’re launching
odds it’s not a 747 you’re launching
odds it’s not a 747 you’re launching with it’s it’s flimsy and you know
with it’s it’s flimsy and you know
with it’s it’s flimsy and you know likely break but somehow you make it
likely break but somehow you make it
likely break but somehow you make it that represents believed to me one of
that represents believed to me one of
that represents believed to me one of the biggest things when I started with
the biggest things when I started with
the biggest things when I started with believe was I started a test on my
believe was I started a test on my
believe was I started a test on my youtube channel
youtube channel
youtube channel I thought believe was too big too crazy
I thought believe was too big too crazy
I thought believe was too big too crazy words you know lots of people who are
words you know lots of people who are
words you know lots of people who are they used it before Who am I to use
they used it before Who am I to use
they used it before Who am I to use believe and I made a video the best
believe and I made a video the best
believe and I made a video the best video that I had on my channel up until
video that I had on my channel up until
video that I had on my channel up until that point was the story of Chris
that point was the story of Chris
that point was the story of Chris Gardner from pursuit of happiness who
Gardner from pursuit of happiness who
Gardner from pursuit of happiness who went from homeless to being a
went from homeless to being a
went from homeless to being a millionaire and I got a hundred thousand
millionaire and I got a hundred thousand
millionaire and I got a hundred thousand views in a year like no that’s it’s a
views in a year like no that’s it’s a
views in a year like no that’s it’s a good video man that’s my best video I’m
good video man that’s my best video I’m
good video man that’s my best video I’m feeling pumped and excited then we made
feeling pumped and excited then we made
feeling pumped and excited then we made a video on believe in what it meant and
a video on believe in what it meant and
a video on believe in what it meant and we got a hundred thousand views in a
we got a hundred thousand views in a
we got a hundred thousand views in a month and now that video is over a
month and now that video is over a
month and now that video is over a million views and is still one of the
million views and is still one of the
million views and is still one of the most popular videos on the channel and
most popular videos on the channel and
most popular videos on the channel and so I think clarity to what you stand for
so I think clarity to what you stand for
so I think clarity to what you stand for helps helps people tie themselves to you
helps helps people tie themselves to you
helps helps people tie themselves to you more because they believe in your
more because they believe in your
more because they believe in your mission much more than just the content
mission much more than just the content
mission much more than just the content so you know video influencers I get a
so you know video influencers I get a
so you know video influencers I get a sense from your names to what you’re
sense from your names to what you’re
sense from your names to what you’re trying to do but what’s like what’s the
trying to do but what’s like what’s the
trying to do but what’s like what’s the mission behind what you’re doing why is
mission behind what you’re doing why is
mission behind what you’re doing why is it so important to you if that came out
it so important to you if that came out
it so important to you if that came out more front and center I would I would
more front and center I would I would
more front and center I would I would love you more right like I would want to
love you more right like I would want to
love you more right like I would want to do more to help you if I line with that
do more to help you if I line with that
do more to help you if I line with that mission and it also helps you attract
mission and it also helps you attract
mission and it also helps you attract not just not just subscribers who love
not just not just subscribers who love
not just not just subscribers who love that but but brains and you know
that but but brains and you know
that but but brains and you know customers and people who will pay you in
customers and people who will pay you in
customers and people who will pay you in media who love that message where if you
media who love that message where if you
media who love that message where if you don’t have a message and you’re one of
don’t have a message and you’re one of
don’t have a message and you’re one of thirty YouTube channels or a thousand
thirty YouTube channels or a thousand
thirty YouTube channels or a thousand YouTube channels all doing the exact
YouTube channels all doing the exact
YouTube channels all doing the exact same thing right like we need another
same thing right like we need another
same thing right like we need another gaming channel or another beauty channel
gaming channel or another beauty channel
gaming channel or another beauty channel or another X channel right if you’re
or another X channel right if you’re
or another X channel right if you’re just same as everybody else forget it
just same as everybody else forget it
just same as everybody else forget it but if you are leading with a purpose
but if you are leading with a purpose
but if you are leading with a purpose and a mission something that’s powerful
and a mission something that’s powerful
and a mission something that’s powerful people connect to that immediately
people connect to that immediately
people connect to that immediately separates you from everybody else
separates you from everybody else
separates you from everybody else so it’s massively important I love that
so it’s massively important I love that
so it’s massively important I love that well what are your maybe just a few
well what are your maybe just a few
well what are your maybe just a few quick tips on how to master your message
quick tips on how to master your message
quick tips on how to master your message did you have clarity from the very start
did you have clarity from the very start
did you have clarity from the very start of your YouTube channel or was there a
of your YouTube channel or was there a
of your YouTube channel or was there a progression and even if you eventually
progression and even if you eventually
progression and even if you eventually at some point had to
at some point had to
at some point had to you know pull Claire together someone’s
you know pull Claire together someone’s
you know pull Claire together someone’s like okay I want to collect all my
like okay I want to collect all my
like okay I want to collect all my thoughts and and all my stuff and I do
thoughts and and all my stuff and I do
thoughts and and all my stuff and I do want to distill this down what are maybe
want to distill this down what are maybe
want to distill this down what are maybe a few tips to to get to that point yeah
a few tips to to get to that point yeah
a few tips to to get to that point yeah I think the the biggest thing that
I think the the biggest thing that
I think the the biggest thing that helped me was trying to think of it from
helped me was trying to think of it from
helped me was trying to think of it from a perspective of an individual me as a
a perspective of an individual me as a
a perspective of an individual me as a person and not just a marketing thing so
person and not just a marketing thing so
person and not just a marketing thing so at the start I was I had like
at the start I was I had like
at the start I was I had like entrepreneurial tips and wisdom or
entrepreneurial tips and wisdom or
entrepreneurial tips and wisdom or something and then over 20 million
something and then over 20 million
something and then over 20 million entrepreneurs helped and Counting kind
entrepreneurs helped and Counting kind
entrepreneurs helped and Counting kind of like the McDonald’s signs that you
of like the McDonald’s signs that you
of like the McDonald’s signs that you see you know entrepreneurs deserve help
see you know entrepreneurs deserve help
see you know entrepreneurs deserve help or something like all this stuff that
or something like all this stuff that
or something like all this stuff that looked good from a marketing point of
looked good from a marketing point of
looked good from a marketing point of view but didn’t really touch anybody
view but didn’t really touch anybody
view but didn’t really touch anybody because it didn’t touch me and so it
because it didn’t touch me and so it
because it didn’t touch me and so it came down to Who am I what are my what’s
came down to Who am I what are my what’s
came down to Who am I what are my what’s my main core value what do I believe in
my main core value what do I believe in
my main core value what do I believe in as a human being
as a human being
as a human being forget about business what do I believe
forget about business what do I believe
forget about business what do I believe in as a person who are the you know what
in as a person who are the you know what
in as a person who are the you know what do i what do i look for you know in my
do i what do i look for you know in my
do i what do i look for you know in my wife and in my friends like if you are
wife and in my friends like if you are
wife and in my friends like if you are not like this you can’t be in my circle
not like this you can’t be in my circle
not like this you can’t be in my circle and then take the personal part and
and then take the personal part and
and then take the personal part and bring it to your business and so for me
bring it to your business and so for me
bring it to your business and so for me believe is is me like I’m I’ll be
believe is is me like I’m I’ll be
believe is is me like I’m I’ll be believing in people whether they’re
believing in people whether they’re
believing in people whether they’re entrepreneurs are not encouraging them
entrepreneurs are not encouraging them
entrepreneurs are not encouraging them to do better it’s just part of my DNA
to do better it’s just part of my DNA
to do better it’s just part of my DNA and so that shift helped me quickly find
and so that shift helped me quickly find
and so that shift helped me quickly find it where before I was always trying to
it where before I was always trying to
it where before I was always trying to think from a marketing point of view
think from a marketing point of view
think from a marketing point of view what do I want to do and then you plow
what do I want to do and then you plow
what do I want to do and then you plow through everything like the logo
through everything like the logo
through everything like the logo represents believe to me like what’s it
represents believe to me like what’s it
represents believe to me like what’s it what’s a symbol of belief well it’s a
what’s a symbol of belief well it’s a
what’s a symbol of belief well it’s a paper plane taking off against the wind
paper plane taking off against the wind
paper plane taking off against the wind everything becomes much clearer every
everything becomes much clearer every
everything becomes much clearer every every partnership every video I make
every partnership every video I make
every partnership every video I make everything becomes a lot clearer in my
everything becomes a lot clearer in my
everything becomes a lot clearer in my youtube channel but the rest of my
youtube channel but the rest of my
youtube channel but the rest of my business and my life because I know who
business and my life because I know who
business and my life because I know who I am or what I stand for and so that
I am or what I stand for and so that
I am or what I stand for and so that just shift and approach to make it about
just shift and approach to make it about
just shift and approach to make it about me and not about the marketing side
me and not about the marketing side
me and not about the marketing side really help powerful principles thank
really help powerful principles thank
really help powerful principles thank you now let’s briefly talk about you
you now let’s briefly talk about you
you now let’s briefly talk about you mentioned not you mentioned trends a
mentioned not you mentioned trends a
mentioned not you mentioned trends a little bit and thinking about the
little bit and thinking about the
little bit and thinking about the progression of trends but I’m curious
progression of trends but I’m curious
progression of trends but I’m curious you’re of course as an entrepreneur
you’re of course as an entrepreneur
you’re of course as an entrepreneur you’re big on innovation and trying to
you’re big on innovation and trying to
you’re big on innovation and trying to always stay current what are some of
always stay current what are some of
always stay current what are some of your strategies and thinking as well as
your strategies and thinking as well as
your strategies and thinking as well as the question would be like what do you
the question would be like what do you
the question would be like what do you see as trends right now what are you
see as trends right now what are you
see as trends right now what are you what you’re thinking about staying
what you’re thinking about staying
what you’re thinking about staying innovative do you worry that your
innovative do you worry that your
innovative do you worry that your contents gonna get in a rut and then
contents gonna get in a rut and then
contents gonna get in a rut and then what are some of the things that you’re
what are some of the things that you’re
what are some of the things that you’re paying attention to that you think
paying attention to that you think
paying attention to that you think entrepreneurs the video influencers
entrepreneurs the video influencers
entrepreneurs the video influencers should be paying attention to I think
should be paying attention to I think
should be paying attention to I think the bigger concern for me and for
the bigger concern for me and for
the bigger concern for me and for entrepreneurs is is I’m not worried
entrepreneurs is is I’m not worried
entrepreneurs is is I’m not worried about my content getting into a rut I’m
about my content getting into a rut I’m
about my content getting into a rut I’m worried about me get into a rut I think
worried about me get into a rut I think
worried about me get into a rut I think it’s so easy for entrepreneurs the Box
it’s so easy for entrepreneurs the Box
it’s so easy for entrepreneurs the Box themselves in I think it’s so easy for
themselves in I think it’s so easy for
themselves in I think it’s so easy for you know you just start a YouTube
you know you just start a YouTube
you know you just start a YouTube channel and for a year you’re off
channel and for a year you’re off
channel and for a year you’re off killing it and you know doing this new
killing it and you know doing this new
killing it and you know doing this new innovative stuff and then because that’s
innovative stuff and then because that’s
innovative stuff and then because that’s what made you successful that’s what you
what made you successful that’s what you
what made you successful that’s what you keep doing but you get more more bored
keep doing but you get more more bored
keep doing but you get more more bored about doing the same thing over and over
about doing the same thing over and over
about doing the same thing over and over and over again and the longer you keep
and over again and the longer you keep
and over again and the longer you keep on that path the harder it is to deviate
on that path the harder it is to deviate
on that path the harder it is to deviate and go do something else and you’re
and go do something else and you’re
and go do something else and you’re gonna get bored and frustrated and not
gonna get bored and frustrated and not
gonna get bored and frustrated and not feel like you’re growing and you left
feel like you’re growing and you left
feel like you’re growing and you left your job to become a youtuber or an
your job to become a youtuber or an
your job to become a youtuber or an entrepreneur to get out of the box and
entrepreneur to get out of the box and
entrepreneur to get out of the box and you just created a box for yourself and
you just created a box for yourself and
you just created a box for yourself and so for me it’s understanding that as I
so for me it’s understanding that as I
so for me it’s understanding that as I evolve as a person to my interest
evolve as a person to my interest
evolve as a person to my interest changed I bring that to my youtube
changed I bring that to my youtube
changed I bring that to my youtube channel and I bring new content that I’m
channel and I bring new content that I’m
channel and I bring new content that I’m excited about launching I look at other
excited about launching I look at other
excited about launching I look at other people’s channels I try to model things
people’s channels I try to model things
people’s channels I try to model things that I like a lot of times is not in my
that I like a lot of times is not in my
that I like a lot of times is not in my shower like I have the most subscribers
shower like I have the most subscribers
shower like I have the most subscribers of anybody in my sharra for
of anybody in my sharra for
of anybody in my sharra for entrepreneurs there’s nobody else who
entrepreneurs there’s nobody else who
entrepreneurs there’s nobody else who has more so I look to other places where
has more so I look to other places where
has more so I look to other places where I get ideas that I can then bring into
I get ideas that I can then bring into
I get ideas that I can then bring into to my channel but I think more than
to my channel but I think more than
to my channel but I think more than anything else because you’ve been trying
anything else because you’ve been trying
anything else because you’ve been trying to follow a trend and everybody says hey
to follow a trend and everybody says hey
to follow a trend and everybody says hey do this this is a great trend to be part
do this this is a great trend to be part
do this this is a great trend to be part of but if you’re not excited about it
of but if you’re not excited about it
of but if you’re not excited about it you’re not passionate about it like it’s
you’re not passionate about it like it’s
you’re not passionate about it like it’s not gonna work out
not gonna work out
not gonna work out it’s those you know Entrepreneur
it’s those you know Entrepreneur
it’s those you know Entrepreneur Magazine’s top 10 industries that you
Magazine’s top 10 industries that you
Magazine’s top 10 industries that you have to get into this year and great and
have to get into this year and great and
have to get into this year and great and you try all them and you fail at all of
you try all them and you fail at all of
you try all them and you fail at all of them because you never really have a
them because you never really have a
them because you never really have a passion for it so for me the benchmark
passion for it so for me the benchmark
passion for it so for me the benchmark is always am I getting stale am i bored
is always am I getting stale am i bored
is always am I getting stale am i bored of my content if I am then I need to
of my content if I am then I need to
of my content if I am then I need to change it and fortunately every time I
change it and fortunately every time I
change it and fortunately every time I have my audience comes along with me and
have my audience comes along with me and
have my audience comes along with me and they get excited – awesome awesome well
they get excited – awesome awesome well
they get excited – awesome awesome well we are in the lightning round
we are in the lightning round
we are in the lightning round so give me an interpretation with sound
so give me an interpretation with sound
so give me an interpretation with sound effects and your arms of what lightening
effects and your arms of what lightening
effects and your arms of what lightening looks like was Boosh alright here we go
looks like was Boosh alright here we go
looks like was Boosh alright here we go at the lightning round of course these
at the lightning round of course these
at the lightning round of course these are fast questions but as much time as
are fast questions but as much time as
are fast questions but as much time as you need lightning around three two one
you need lightning around three two one
you need lightning around three two one coffee or tea coffee talking or texting
coffee or tea coffee talking or texting
coffee or tea coffee talking or texting talking
talking
talking would you rather here we go never use
would you rather here we go never use
would you rather here we go never use social media sites again or never watch
social media sites again or never watch
social media sites again or never watch another movie or TV show again never
another movie or TV show again never
another movie or TV show again never that’s a tough one never you never watch
that’s a tough one never you never watch
that’s a tough one never you never watch a movie I could never watch a movie you
a movie I could never watch a movie you
a movie I could never watch a movie you can get it on social media ripped anyway
can get it on social media ripped anyway
can get it on social media ripped anyway that’s true
that’s true
that’s true person you trust most with a secret my
person you trust most with a secret my
person you trust most with a secret my wife if influencers could watch only one
wife if influencers could watch only one
wife if influencers could watch only one video on your channel which video would
video on your channel which video would
video on your channel which video would you recommend the let’s go with the
you recommend the let’s go with the
you recommend the let’s go with the Steve Jobs top ten rules what was the
Steve Jobs top ten rules what was the
Steve Jobs top ten rules what was the last thing that you grabbed out of the
last thing that you grabbed out of the
last thing that you grabbed out of the fridge my lunch what was it
fridge my lunch what was it
fridge my lunch what was it salad and chicken and grapes fantastic
salad and chicken and grapes fantastic
salad and chicken and grapes fantastic would you rather have unlimited
would you rather have unlimited
would you rather have unlimited international first-class tickets or
international first-class tickets or
international first-class tickets or never have to pay for food again at
never have to pay for food again at
never have to pay for food again at restaurants these a these are some
restaurants these a these are some
restaurants these a these are some questions let’s go with restaurants nice
questions let’s go with restaurants nice
questions let’s go with restaurants nice favorite place in the whole world
favorite place in the whole world
favorite place in the whole world Toronto biggest pet peeve mediocrity
Toronto biggest pet peeve mediocrity
Toronto biggest pet peeve mediocrity movie every influencer should watch jobs
movie every influencer should watch jobs
movie every influencer should watch jobs last song that she had a repeat oh it’s
last song that she had a repeat oh it’s
last song that she had a repeat oh it’s a sped-up version of where’s it let me I
a sped-up version of where’s it let me I
a sped-up version of where’s it let me I have my YouTube thing up here nightcore
have my YouTube thing up here nightcore
have my YouTube thing up here nightcore stand by you awesome well look it up
stand by you awesome well look it up
stand by you awesome well look it up yeah well link it up in the
yeah well link it up in the
yeah well link it up in the if you could only have one thing during
if you could only have one thing during
if you could only have one thing during a zombie apocalypse one item what would
a zombie apocalypse one item what would
a zombie apocalypse one item what would it be
witness Dom bees fear
witness Dom bees fear I don’t think hobbies don’t have a fear
I don’t think hobbies don’t have a fear
I don’t think hobbies don’t have a fear you don’t have to kill a zombie with
you don’t have to kill a zombie with
you don’t have to kill a zombie with there’s a lot of options I mean we’ve
there’s a lot of options I mean we’ve
there’s a lot of options I mean we’ve seen such a variety of options but you
seen such a variety of options but you
seen such a variety of options but you only get one thing one thing I’ll have
only get one thing one thing I’ll have
only get one thing one thing I’ll have my wife she’ll kill all the zombies for
my wife she’ll kill all the zombies for
my wife she’ll kill all the zombies for me okay she’s peers don’t mess with Nina
me okay she’s peers don’t mess with Nina
me okay she’s peers don’t mess with Nina okay just a couple more your favorite
okay just a couple more your favorite
okay just a couple more your favorite YouTube channel right now let’s go with
YouTube channel right now let’s go with
YouTube channel right now let’s go with I want to see my own I mean that sounds
I want to see my own I mean that sounds
I want to see my own I mean that sounds egotistical but I love my mean I love my
egotistical but I love my mean I love my
egotistical but I love my mean I love my content I’ll go with Gary Vaynerchuk
content I’ll go with Gary Vaynerchuk
content I’ll go with Gary Vaynerchuk Gary Vaynerchuk
Gary Vaynerchuk
Gary Vaynerchuk yeah he was on yours right he was on
yeah he was on yours right he was on
yeah he was on yours right he was on yours recently yeah we just posted
yours recently yeah we just posted
yours recently yeah we just posted yesterday
yesterday
yesterday nice idea when you’re watching this okay
nice idea when you’re watching this okay
nice idea when you’re watching this okay one book that every influencer should
one book that every influencer should
one book that every influencer should read 4-hour workweek and one podcast
read 4-hour workweek and one podcast
read 4-hour workweek and one podcast that every influencer should listen to I
that every influencer should listen to I
that every influencer should listen to I don’t listen to podcasts do you have a
don’t listen to podcasts do you have a
don’t listen to podcasts do you have a podcast no we don’t okay I was gonna say
podcast no we don’t okay I was gonna say
podcast no we don’t okay I was gonna say video influencer podcast videos youtube
video influencer podcast videos youtube
video influencer podcast videos youtube channel there you go the audio don’t you
channel there you go the audio don’t you
channel there you go the audio don’t you have to watch there’s a cool one called
have to watch there’s a cool one called
have to watch there’s a cool one called the not-so corporate podcast is an
the not-so corporate podcast is an
the not-so corporate podcast is an entrepreneur named mark Drager who runs
entrepreneur named mark Drager who runs
entrepreneur named mark Drager who runs a that’s not bad not so not so corporate
a that’s not bad not so not so corporate
a that’s not bad not so not so corporate podcast there you go it’s my choice I
podcast there you go it’s my choice I
podcast there you go it’s my choice I love it I love it okay and it ended with
love it I love it okay and it ended with
love it I love it okay and it ended with the lightning round sound effect in our
the lightning round sound effect in our
the lightning round sound effect in our emotions again lightning round concluded
emotions again lightning round concluded
emotions again lightning round concluded okay just a couple more questions you’ve
okay just a couple more questions you’ve
okay just a couple more questions you’ve studied the greats
studied the greats
studied the greats and what are some of the common traits
and what are some of the common traits
and what are some of the common traits to master when it comes specifically to
to master when it comes specifically to
to master when it comes specifically to building your influence I think I think
building your influence I think I think
building your influence I think I think one having a sense of purpose like I
one having a sense of purpose like I
one having a sense of purpose like I want to do something for a greater
want to do something for a greater
want to do something for a greater reason if you want if you want to
reason if you want if you want to
reason if you want if you want to influence others they have to feel like
influence others they have to feel like
influence others they have to feel like they are a part
they are a part
they are a part something so what’s the greater thing
something so what’s the greater thing
something so what’s the greater thing that they’re gonna be a part of you can
that they’re gonna be a part of you can
that they’re gonna be a part of you can see people with no background raise an
see people with no background raise an
see people with no background raise an army because they they have a powerful
army because they they have a powerful
army because they they have a powerful belief and mission that they were trying
belief and mission that they were trying
belief and mission that they were trying to accomplish you can know all the
to accomplish you can know all the
to accomplish you can know all the people in the world but if you don’t
people in the world but if you don’t
people in the world but if you don’t have anything powerful to for them to
have anything powerful to for them to
have anything powerful to for them to follow they’re not gonna care so that’s
follow they’re not gonna care so that’s
follow they’re not gonna care so that’s one and then to actually taking action
one and then to actually taking action
one and then to actually taking action on it I think a lot of people have this
on it I think a lot of people have this
on it I think a lot of people have this thing in their head that they like to do
thing in their head that they like to do
thing in their head that they like to do but they’re stuck in their job or
but they’re stuck in their job or
but they’re stuck in their job or whatever you know they have a crappy
whatever you know they have a crappy
whatever you know they have a crappy environment they’re doing a nine-to-five
environment they’re doing a nine-to-five
environment they’re doing a nine-to-five they don’t believe in themselves enough
they don’t believe in themselves enough
they don’t believe in themselves enough they’re not watching video influencers
they’re not watching video influencers
they’re not watching video influencers enough you know and so they don’t
enough you know and so they don’t
enough you know and so they don’t actually take action on their thing it’s
actually take action on their thing it’s
actually take action on their thing it’s not about your personality you don’t
not about your personality you don’t
not about your personality you don’t have to be a type a you don’t have to be
have to be a type a you don’t have to be
have to be a type a you don’t have to be egotistical you don’t have to have
egotistical you don’t have to have
egotistical you don’t have to have millions of dollars it’s really just
millions of dollars it’s really just
millions of dollars it’s really just about having an idea and then taking
about having an idea and then taking
about having an idea and then taking action and then not quitting when it
action and then not quitting when it
action and then not quitting when it gets hard that’s it brilliant brilliant
gets hard that’s it brilliant brilliant
gets hard that’s it brilliant brilliant okay so what are some of your projects
okay so what are some of your projects
okay so what are some of your projects of course we’ll link everything up in
of course we’ll link everything up in
of course we’ll link everything up in this show notes of this episode of the
this show notes of this episode of the
this show notes of this episode of the YouTube description to your stuff but
YouTube description to your stuff but
YouTube description to your stuff but where the main please places people can
where the main please places people can
where the main please places people can find you what do you have coming up you
find you what do you have coming up you
find you what do you have coming up you know just type in Evan Carmichael you’ll
know just type in Evan Carmichael you’ll
know just type in Evan Carmichael you’ll find me whatever your pleasure if you
find me whatever your pleasure if you
find me whatever your pleasure if you want if you’re a web person or a YouTube
want if you’re a web person or a YouTube
want if you’re a web person or a YouTube person I’m spending most of my time on
person I’m spending most of my time on
person I’m spending most of my time on my youtube channel and in my books I got
my youtube channel and in my books I got
my youtube channel and in my books I got a book coming up with penguin Random
a book coming up with penguin Random
a book coming up with penguin Random House in December and I’m heads down and
House in December and I’m heads down and
House in December and I’m heads down and finishing the writing and will soon be
finishing the writing and will soon be
finishing the writing and will soon be in marketing mode once once that’s up so
in marketing mode once once that’s up so
in marketing mode once once that’s up so those two projects take up a good chunk
those two projects take up a good chunk
those two projects take up a good chunk of my time so it’ll be available for
of my time so it’ll be available for
of my time so it’ll be available for purchase in December yeah did you
purchase in December yeah did you
purchase in December yeah did you release the title yet not yet okay is it
release the title yet not yet okay is it
release the title yet not yet okay is it about entrepreneurship yeah okay I
about entrepreneurship yeah okay I
about entrepreneurship yeah okay I didn’t live it it’s not it’s not a
didn’t live it it’s not it’s not a
didn’t live it it’s not it’s not a cookbook no you do not want to read a
cookbook no you do not want to read a
cookbook no you do not want to read a cookbook by Evan Carmichael it makes
cookbook by Evan Carmichael it makes
cookbook by Evan Carmichael it makes sense okay sandwiches Evan land the
sense okay sandwiches Evan land the
sense okay sandwiches Evan land the plane for us which is one kind of final
plane for us which is one kind of final
plane for us which is one kind of final word of encouragement or tips whatever
word of encouragement or tips whatever
word of encouragement or tips whatever is on your heart for influencers
is on your heart for influencers
is on your heart for influencers watching to get out there and crush it I
watching to get out there and crush it I
watching to get out there and crush it I think it’s it’s just a matter of keeping
think it’s it’s just a matter of keeping
think it’s it’s just a matter of keeping going
going
going I think surround yourself with resources
I think surround yourself with resources
I think surround yourself with resources that help you wake up every day and want
that help you wake up every day and want
that help you wake up every day and want to take some kind of
to take some kind of
to take some kind of chin I think entrepreneurs and youtubers
chin I think entrepreneurs and youtubers
chin I think entrepreneurs and youtubers just give up too soon too quickly
just give up too soon too quickly
just give up too soon too quickly you’re not seeing results you’re not
you’re not seeing results you’re not
you’re not seeing results you’re not where you thought you’d be we said
where you thought you’d be we said
where you thought you’d be we said overly ambitious goals and I’m gonna hit
overly ambitious goals and I’m gonna hit
overly ambitious goals and I’m gonna hit a thousand subscribers by the end of the
a thousand subscribers by the end of the
a thousand subscribers by the end of the year and you’re stuck at 20 that happens
year and you’re stuck at 20 that happens
year and you’re stuck at 20 that happens keep going like listen to to video
keep going like listen to to video
keep going like listen to to video influencers watch the shows like
influencers watch the shows like
influencers watch the shows like surround yourself with resources build a
surround yourself with resources build a
surround yourself with resources build a network around you just it’s
network around you just it’s
network around you just it’s consistently keeping going don’t lose
consistently keeping going don’t lose
consistently keeping going don’t lose the fire don’t lose the passion when it
the fire don’t lose the passion when it
the fire don’t lose the passion when it gets tough awesome Evan thank you so
gets tough awesome Evan thank you so
gets tough awesome Evan thank you so much I love it thanks for having me man
much I love it thanks for having me man
much I love it thanks for having me man for being on the show
for being on the show
for being on the show and it still running you can leave it
and it still running you can leave it
and it still running you can leave it running
running
running yeah those that are live here’s here’s
yeah those that are live here’s here’s
yeah those that are live here’s here’s what we do we’re gonna shoot the intro
what we do we’re gonna shoot the intro
what we do we’re gonna shoot the intro now and I’m just gonna try to say it
now and I’m just gonna try to say it
now and I’m just gonna try to say it what were the three most powerful things
what were the three most powerful things
what were the three most powerful things you said I have to see the three most
you said I have to see the three most
you said I have to see the three most powerful things you guys do I’m just
powerful things you guys do I’m just
powerful things you guys do I’m just writing them down I have to what was
writing them down I have to what was
writing them down I have to what was your favorite part I don’t know what
your favorite part I don’t know what
your favorite part I don’t know what were your favorite point what audience
were your favorite point what audience
were your favorite point what audience what are your favorite points
what are your favorite points
what are your favorite points I don’t know there you go oh yeah I
I don’t know there you go oh yeah I
I don’t know there you go oh yeah I guess a few minutes so we can hit Q&A
guess a few minutes so we can hit Q&A
guess a few minutes so we can hit Q&A let me just let me just go for it okay
let me just let me just go for it okay
let me just let me just go for it okay I’m gonna say you have you talked about
I’m gonna say you have you talked about
I’m gonna say you have you talked about thinking bigger about brand deals
thinking bigger about brand deals
thinking bigger about brand deals clarifying your message and just give me
clarifying your message and just give me
clarifying your message and just give me one other thing don’t quit that’s what I
one other thing don’t quit that’s what I
one other thing don’t quit that’s what I ended with and going oh and how to keep
ended with and going oh and how to keep
ended with and going oh and how to keep going when things get hard okay there we
going when things get hard okay there we
going when things get hard okay there we go it’s just that’s all me but we were
go it’s just that’s all me but we were
go it’s just that’s all me but we were looking at the camera they can kind of
looking at the camera they can kind of
looking at the camera they can kind of see you whatever three two one in this
see you whatever three two one in this
see you whatever three two one in this video I interview Evan Carmichael and he
video I interview Evan Carmichael and he
video I interview Evan Carmichael and he talks about how to think bigger about
talks about how to think bigger about
talks about how to think bigger about brand deals clarify your message and how
brand deals clarify your message and how
brand deals clarify your message and how to not quit when things get hard coming
to not quit when things get hard coming
to not quit when things get hard coming up that was I want to watch an episode
up that was I want to watch an episode
up that was I want to watch an episode right that said it’s at first six or
right that said it’s at first six or
right that said it’s at first six or seven seconds or 10 seconds very
seven seconds or 10 seconds very
seven seconds or 10 seconds very important so we edit that to the
important so we edit that to the
important so we edit that to the beginning all right we um whatever you
beginning all right we um whatever you
beginning all right we um whatever you want to do yeah okay we got a couple
want to do yeah okay we got a couple
want to do yeah okay we got a couple minutes I gotta hop on a call but if you
minutes I gotta hop on a call but if you
minutes I gotta hop on a call but if you guys have a quick question leave in the
guys have a quick question leave in the
guys have a quick question leave in the comments first one came in from a cus I
comments first one came in from a cus I
comments first one came in from a cus I hope I pronounced that right what’s the
hope I pronounced that right what’s the
hope I pronounced that right what’s the single most important key to success
single most important key to success
single most important key to success bonus oh this is okay oh you go this is
bonus oh this is okay oh you go this is
bonus oh this is okay oh you go this is for probably you and me you
for probably you and me you
for probably you and me you both of us man I want people to know to
both of us man I want people to know to
both of us man I want people to know to hear your thoughts – man is good
hear your thoughts – man is good
hear your thoughts – man is good I think this yeah I think the single
I think this yeah I think the single
I think this yeah I think the single most important key to success is it’s
most important key to success is it’s
most important key to success is it’s kind of like you know taking a card out
kind of like you know taking a card out
kind of like you know taking a card out of what gary vaynerchuk’s been saying
of what gary vaynerchuk’s been saying
of what gary vaynerchuk’s been saying but I think self-awareness
but I think self-awareness
but I think self-awareness I think being you you know don’t die
I think being you you know don’t die
I think being you you know don’t die die a copy you know being original
die a copy you know being original
die a copy you know being original there’s only one you and it could be so
there’s only one you and it could be so
there’s only one you and it could be so tempting to just look around and try to
tempting to just look around and try to
tempting to just look around and try to copy somebody else and be somebody else
copy somebody else and be somebody else
copy somebody else and be somebody else but the hardest thing to do I think it’s
but the hardest thing to do I think it’s
but the hardest thing to do I think it’s discover your true strengths and then
discover your true strengths and then
discover your true strengths and then really execute on that despite what’s
really execute on that despite what’s
really execute on that despite what’s popular I love it for me passion men do
popular I love it for me passion men do
popular I love it for me passion men do do what you love
do what you love
do what you love I mean it’s tied to it you’ll be
I mean it’s tied to it you’ll be
I mean it’s tied to it you’ll be different if you do what you love you
different if you do what you love you
different if you do what you love you got it if you lose interest in something
got it if you lose interest in something
got it if you lose interest in something move on to something else you can’t be
move on to something else you can’t be
move on to something else you can’t be great at something that you are just
great at something that you are just
great at something that you are just apathetic about you got to be all in and
apathetic about you got to be all in and
apathetic about you got to be all in and explore until you find the thing that
explore until you find the thing that
explore until you find the thing that makes you come alive and do that reviews
makes you come alive and do that reviews
makes you come alive and do that reviews dude what message would you suggest for
dude what message would you suggest for
dude what message would you suggest for a tech channel what you think John
a tech channel what you think John
a tech channel what you think John that’s good okay I actually have a tech
that’s good okay I actually have a tech
that’s good okay I actually have a tech channel it’s called think media TV and I
channel it’s called think media TV and I
channel it’s called think media TV and I mean after this interview it has me
mean after this interview it has me
mean after this interview it has me rethinking everything but the tagline
rethinking everything but the tagline
rethinking everything but the tagline for that channel is just helping you
for that channel is just helping you
for that channel is just helping you move further faster in media but it’s
move further faster in media but it’s
move further faster in media but it’s not necessarily tapping into a why so
not necessarily tapping into a why so
not necessarily tapping into a why so I’d love to hear your thoughts I think
I’d love to hear your thoughts I think
I’d love to hear your thoughts I think why tech I mean that’s my heart behind
why tech I mean that’s my heart behind
why tech I mean that’s my heart behind that or we do tech reviews video reviews
that or we do tech reviews video reviews
that or we do tech reviews video reviews audio gear reviews to help people go
audio gear reviews to help people go
audio gear reviews to help people go further faster in media so anyways
further faster in media so anyways
further faster in media so anyways that’s taken because that’s my my
that’s taken because that’s my my
that’s taken because that’s my my tagline right but but so I mean what are
tagline right but but so I mean what are
tagline right but but so I mean what are your thoughts like putting a why around
your thoughts like putting a why around
your thoughts like putting a why around something that is so practical yeah for
something that is so practical yeah for
something that is so practical yeah for me it doesn’t matter the industry for me
me it doesn’t matter the industry for me
me it doesn’t matter the industry for me it comes down to your value so believe I
it comes down to your value so believe I
it comes down to your value so believe I could apply to anything I could ply to
could apply to anything I could ply to
could apply to anything I could ply to any it could be it could be in the tech
any it could be it could be in the tech
any it could be it could be in the tech industry it could be in the I’m gonna
industry it could be in the I’m gonna
industry it could be in the I’m gonna set a professional chair throwing league
set a professional chair throwing league
set a professional chair throwing league believe could be the message there
believe could be the message there
believe could be the message there whatever I do instantly gets more
whatever I do instantly gets more
whatever I do instantly gets more believe and so it comes back to who you
believe and so it comes back to who you
believe and so it comes back to who you are as a person and you bring that
are as a person and you bring that
are as a person and you bring that message to your business again we talked
message to your business again we talked
message to your business again we talked about that on the show that’s the single
about that on the show that’s the single
about that on the show that’s the single most important thing that helped me was
most important thing that helped me was
most important thing that helped me was transition from not just thinking
transition from not just thinking
transition from not just thinking marketing but Who am I is a human being
marketing but Who am I is a human being
marketing but Who am I is a human being and then I bring that to any business
and then I bring that to any business
and then I bring that to any business I’m involved in that’s powerful I think
I’m involved in that’s powerful I think
I’m involved in that’s powerful I think you should actually start it professor
you should actually start it professor
you should actually start it professor you know chair throwing yeah that’s what
you know chair throwing yeah that’s what
you know chair throwing yeah that’s what I’m talking believe believe chair
I’m talking believe believe chair
I’m talking believe believe chair throwing Lee Raymond where can I be in
throwing Lee Raymond where can I be in
throwing Lee Raymond where can I be in one year starting from zero subs depends
one year starting from zero subs depends
one year starting from zero subs depends on the niche I would say to be fair
on the niche I would say to be fair
on the niche I would say to be fair because some things if you start a prank
because some things if you start a prank
because some things if you start a prank channel and you’re really good at it and
channel and you’re really good at it and
channel and you’re really good at it and they’re really funny
they’re really funny
they’re really funny you could be huge but that’s gonna be
you could be huge but that’s gonna be
you could be huge but that’s gonna be the nature of some things that go viral
the nature of some things that go viral
the nature of some things that go viral like that if you start a bass can
like that if you start a bass can
like that if you start a bass can underwater basket-weaving channel you
underwater basket-weaving channel you
underwater basket-weaving channel you might be able to grow a solid audience
might be able to grow a solid audience
might be able to grow a solid audience of people passionate about that
of people passionate about that
of people passionate about that but it’s never gonna grow as big so that
but it’s never gonna grow as big so that
but it’s never gonna grow as big so that I think it’s the first thing and then I
I think it’s the first thing and then I
I think it’s the first thing and then I think there’s two absolute ways for you
think there’s two absolute ways for you
think there’s two absolute ways for you to grow your channel that I think are
to grow your channel that I think are
to grow your channel that I think are the best one people don’t really mention
the best one people don’t really mention
the best one people don’t really mention one is collabs every YouTube channel
one is collabs every YouTube channel
one is collabs every YouTube channel that shares tips is that that’s gonna
that shares tips is that that’s gonna
that shares tips is that that’s gonna help you grow so the mote the more you
help you grow so the mote the more you
help you grow so the mote the more you can do of those it’s gonna be grow but
can do of those it’s gonna be grow but
can do of those it’s gonna be grow but the second one I believe is ranking
the second one I believe is ranking
the second one I believe is ranking videos youtube SEO video SEO meaning if
videos youtube SEO video SEO meaning if
videos youtube SEO video SEO meaning if you can build a library of videos that
you can build a library of videos that
you can build a library of videos that show up in search in your niche then it
show up in search in your niche then it
show up in search in your niche then it creates views why you snooze so whatever
creates views why you snooze so whatever
creates views why you snooze so whatever your niche is if people type in how to
your niche is if people type in how to
your niche is if people type in how to do underwater basket-weaving and you
do underwater basket-weaving and you
do underwater basket-weaving and you show up in the top search results then
show up in the top search results then
show up in the top search results then that video is going to grow an audience
that video is going to grow an audience
that video is going to grow an audience of people interested in your niche 24/7
of people interested in your niche 24/7
of people interested in your niche 24/7 365 depending on how big the search is
365 depending on how big the search is
365 depending on how big the search is so really figuring out how to rank
so really figuring out how to rank
so really figuring out how to rank videos of course we talked about that on
videos of course we talked about that on
videos of course we talked about that on her channel more but those would be the
her channel more but those would be the
her channel more but those would be the two strategies for us we did ten
two strategies for us we did ten
two strategies for us we did ten thousand and ten months but I mean just
thousand and ten months but I mean just
thousand and ten months but I mean just just kind of you know we’d had a lot of
just kind of you know we’d had a lot of
just kind of you know we’d had a lot of connections a lot of collabs and ranking
connections a lot of collabs and ranking
connections a lot of collabs and ranking videos those are our two strategies
videos those are our two strategies
videos those are our two strategies views while you snooze I like that one
views while you snooze I like that one
views while you snooze I like that one Raymond doesn’t follow the same it’s
Raymond doesn’t follow the same it’s
Raymond doesn’t follow the same it’s awesome to hear us say his name so this
awesome to hear us say his name so this
awesome to hear us say his name so this is for you Raymond
is for you Raymond
is for you Raymond yeah for me I’m not so attached to the
yeah for me I’m not so attached to the
yeah for me I’m not so attached to the number like my goal is to help a billion
number like my goal is to help a billion
number like my goal is to help a billion entrepreneurs but I love the process you
entrepreneurs but I love the process you
entrepreneurs but I love the process you know I wouldn’t worry so ok so I want to
know I wouldn’t worry so ok so I want to
know I wouldn’t worry so ok so I want to be a tent I want a model Sean I wanted
be a tent I want a model Sean I wanted
be a tent I want a model Sean I wanted to be a ten thousand subs in a month in
to be a ten thousand subs in a month in
to be a ten thousand subs in a month in a year and then I get to a year and I
a year and then I get to a year and I
a year and then I get to a year and I have 29 subscribers right like that can
have 29 subscribers right like that can
have 29 subscribers right like that can happen it doesn’t mean you’re a failure
happen it doesn’t mean you’re a failure
happen it doesn’t mean you’re a failure but if you are only chasing the numbers
but if you are only chasing the numbers
but if you are only chasing the numbers you’re going to do videos that you’re
you’re going to do videos that you’re
you’re going to do videos that you’re not super excited about just to drive
not super excited about just to drive
not super excited about just to drive those numbers up you’ve got to love the
those numbers up you’ve got to love the
those numbers up you’ve got to love the videos that you’re making and you
videos that you’re making and you
videos that you’re making and you will the audience will come and it may
will the audience will come and it may
will the audience will come and it may not be a huge audience depends on the
not be a huge audience depends on the
not be a huge audience depends on the niche like Sean said but don’t be so
niche like Sean said but don’t be so
niche like Sean said but don’t be so attached like I there’s way more things
attached like I there’s way more things
attached like I there’s way more things to worry about
to worry about
to worry about then how many subscribers are gonna have
then how many subscribers are gonna have
then how many subscribers are gonna have in a year um Simeon signed me on I’m
in a year um Simeon signed me on I’m
in a year um Simeon signed me on I’m hopefully not killing his names
hopefully not killing his names
hopefully not killing his names how can we get the idea I want to make
how can we get the idea I want to make
how can we get the idea I want to make something good I want to grind but I
something good I want to grind but I
something good I want to grind but I don’t have the idea
don’t have the idea
don’t have the idea semion what idea for a business for a
semion what idea for a business for a
semion what idea for a business for a youtube channel or should we just go
youtube channel or should we just go
youtube channel or should we just go general Evan uh let’s go YouTube channel
general Evan uh let’s go YouTube channel
general Evan uh let’s go YouTube channel the topic is YouTube so let’s go go with
the topic is YouTube so let’s go go with
the topic is YouTube so let’s go go with that I mean it’s tied to business but
that I mean it’s tied to business but
that I mean it’s tied to business but what do you think I want to start a
what do you think I want to start a
what do you think I want to start a channel I want to be a youtuber but I
channel I want to be a youtuber but I
channel I want to be a youtuber but I don’t know what I’m gonna talk about I
don’t know what I’m gonna talk about I
don’t know what I’m gonna talk about I think what you want to do is you want to
think what you want to do is you want to
think what you want to do is you want to create a framework and you want to draw
create a framework and you want to draw
create a framework and you want to draw three circles that are intersecting in
three circles that are intersecting in
three circles that are intersecting in the first circle you want to write the
the first circle you want to write the
the first circle you want to write the word passion and the second one you want
word passion and the second one you want
word passion and the second one you want to write profitability and then the
to write profitability and then the
to write profitability and then the third one you want to write proficiency
third one you want to write proficiency
third one you want to write proficiency and so it’s at the intersection of what
and so it’s at the intersection of what
and so it’s at the intersection of what you’re most passionate about but I would
you’re most passionate about but I would
you’re most passionate about but I would say that passions not enough because I’m
say that passions not enough because I’m
say that passions not enough because I’m I’m I’m passionate about music and
I’m I’m passionate about music and
I’m I’m passionate about music and singing but if I had a YouTube channel
singing but if I had a YouTube channel
singing but if I had a YouTube channel where I was singing it would be
where I was singing it would be
where I was singing it would be unsuccessful and probably with all the
unsuccessful and probably with all the
unsuccessful and probably with all the coaching in the world I will probably
coaching in the world I will probably
coaching in the world I will probably never be able to pull that one off so
never be able to pull that one off so
never be able to pull that one off so it’s something that I do in the shower
it’s something that I do in the shower
it’s something that I do in the shower not something that I do in YouTube so
not something that I do in YouTube so
not something that I do in YouTube so it’s the intersection of your passion of
it’s the intersection of your passion of
it’s the intersection of your passion of course your proficiency so you have a
course your proficiency so you have a
course your proficiency so you have a level of skill but then also
level of skill but then also
level of skill but then also profitability now if you just want to
profitability now if you just want to
profitability now if you just want to have a hobby channel that’s fine but you
have a hobby channel that’s fine but you
have a hobby channel that’s fine but you have to say is there a market could
have to say is there a market could
have to say is there a market could there be a community around this in this
there be a community around this in this
there be a community around this in this sense of like is there a proven path
sense of like is there a proven path
sense of like is there a proven path here of course you could trailblaze but
here of course you could trailblaze but
here of course you could trailblaze but at the intersection of those three
at the intersection of those three
at the intersection of those three things now you’ve got very good clarity
things now you’ve got very good clarity
things now you’ve got very good clarity I’m really passionate about this it’s
I’m really passionate about this it’s
I’m really passionate about this it’s something I’m good at and obscure that
something I’m good at and obscure that
something I’m good at and obscure that and it’s something that I could help
and it’s something that I could help
and it’s something that I could help people and there’s kind of a market for
people and there’s kind of a market for
people and there’s kind of a market for it so I could monetize it therefore it’s
it so I could monetize it therefore it’s
it so I could monetize it therefore it’s possible to turn my creativity into a
possible to turn my creativity into a
possible to turn my creativity into a career in that area for me I would I
career in that area for me I would I
career in that area for me I would I would just say explore man like you got
would just say explore man like you got
would just say explore man like you got to find the thing that makes you come
to find the thing that makes you come
to find the thing that makes you come alive I’m much more on the passion the
alive I’m much more on the passion the
alive I’m much more on the passion the passion circle for me is the big circle
passion circle for me is the big circle
passion circle for me is the big circle I feel like you can overcome limitations
I feel like you can overcome limitations
I feel like you can overcome limitations in proficiency and and profitability and
in proficiency and and profitability and
in proficiency and and profitability and turn find a way to turn it into
turn find a way to turn it into
turn find a way to turn it into something but if you don’t know what
something but if you don’t know what
something but if you don’t know what you’re passionate about just explore
you’re passionate about just explore
you’re passionate about just explore like explore explore explore explore try
like explore explore explore explore try
like explore explore explore explore try different things and don’t be afraid to
different things and don’t be afraid to
different things and don’t be afraid to give up something that’s good to go for
give up something that’s good to go for
give up something that’s good to go for something that’s great and something
something that’s great and something
something that’s great and something that’s better
that’s better
that’s better we are crunched on the time but I want
we are crunched on the time but I want
we are crunched on the time but I want to get last question from Donald because
to get last question from Donald because
to get last question from Donald because Donald Man is a hardcore viewer watches
Donald Man is a hardcore viewer watches
Donald Man is a hardcore viewer watches every video he’s saying that’s me I only
every video he’s saying that’s me I only
every video he’s saying that’s me I only have 30 subscribers in a year I need to
have 30 subscribers in a year I need to
have 30 subscribers in a year I need to get more consistent what do you
get more consistent what do you
get more consistent what do you recommend quick tips for Donald quick
recommend quick tips for Donald quick
recommend quick tips for Donald quick tips Donald for consistency I think
tips Donald for consistency I think
tips Donald for consistency I think batching is one of your most powerful
batching is one of your most powerful
batching is one of your most powerful things when it comes to consistency I am
things when it comes to consistency I am
things when it comes to consistency I am a lot of times we’ll shoot if we want to
a lot of times we’ll shoot if we want to
a lot of times we’ll shoot if we want to do one video a week shoot four videos in
do one video a week shoot four videos in
do one video a week shoot four videos in a day and then you’ve got a month’s
a day and then you’ve got a month’s
a day and then you’ve got a month’s worth of content and so figuring out how
worth of content and so figuring out how
worth of content and so figuring out how to batch and group like tasks so then
to batch and group like tasks so then
to batch and group like tasks so then you are not having to turn the lights on
you are not having to turn the lights on
you are not having to turn the lights on and do everything batching is super
and do everything batching is super
and do everything batching is super powerful for consistency I would say I
powerful for consistency I would say I
powerful for consistency I would say I love I mean I love batching too I would
love I mean I love batching too I would
love I mean I love batching too I would add to that make the time man
add to that make the time man
add to that make the time man consistency you just got to make the
consistency you just got to make the
consistency you just got to make the time you block it off you put Wednesdays
time you block it off you put Wednesdays
time you block it off you put Wednesdays is my video day and you spend a day
is my video day and you spend a day
is my video day and you spend a day doing videos and it has to become a
doing videos and it has to become a
doing videos and it has to become a priority
priority
priority that’s it that’s nothing you’re a lazy
that’s it that’s nothing you’re a lazy
that’s it that’s nothing you’re a lazy person man because there are other
person man because there are other
person man because there are other things that you turn up on and you over
things that you turn up on and you over
things that you turn up on and you over deliver on and you got to just treat
deliver on and you got to just treat
deliver on and you got to just treat your YouTube channel as a priority just
your YouTube channel as a priority just
your YouTube channel as a priority just like anything else like why is it not
like anything else like why is it not
like anything else like why is it not important enough for you to block off
important enough for you to block off
important enough for you to block off five hours on a Wednesday to focus on
five hours on a Wednesday to focus on
five hours on a Wednesday to focus on YouTube channel you got to find a way to
YouTube channel you got to find a way to
YouTube channel you got to find a way to do it man until it becomes that
do it man until it becomes that
do it man until it becomes that important a priority this is not gonna
important a priority this is not gonna
important a priority this is not gonna happen and we’re with you bro come on
happen and we’re with you bro come on
happen and we’re with you bro come on man you got to make it happen I want to
man you got to make it happen I want to
man you got to make it happen I want to see these videos going out every week
see these videos going out every week
see these videos going out every week okay we are tight on time Shawn for
okay we are tight on time Shawn for
okay we are tight on time Shawn for people who want to find you I’m gonna
people who want to find you I’m gonna
people who want to find you I’m gonna link if you’re setting everything but
link if you’re setting everything but
link if you’re setting everything but what’s that let’s use whether to reach
what’s that let’s use whether to reach
what’s that let’s use whether to reach you if they’re watching this thing’s a
you if they’re watching this thing’s a
you if they’re watching this thing’s a man another guy is dropping knowledge
man another guy is dropping knowledge
man another guy is dropping knowledge they could definitely reach out to me
they could definitely reach out to me
they could definitely reach out to me personally on Twitter at Shawn Cannell
personally on Twitter at Shawn Cannell
personally on Twitter at Shawn Cannell SCA n last name CA and n e ll at Shawn
SCA n last name CA and n e ll at Shawn
SCA n last name CA and n e ll at Shawn kennel I respond to one I’d like a
kennel I respond to one I’d like a
kennel I respond to one I’d like a hundred percent of tweets I mean I do I
hundred percent of tweets I mean I do I
hundred percent of tweets I mean I do I try my hardest happy to help people with
try my hardest happy to help people with
try my hardest happy to help people with online video questions there and then
online video questions there and then
online video questions there and then youtube-dot-com forward-slash video
youtube-dot-com forward-slash video
youtube-dot-com forward-slash video influencers Channel all about helping
influencers Channel all about helping
influencers Channel all about helping you build your income impact and
you build your income impact and
you build your income impact and influence with online video love it
influence with online video love it
influence with online video love it thank you thank you guys for watching
thank you thank you guys for watching
thank you thank you guys for watching thank you shrunk at the time you seem to
thank you shrunk at the time you seem to
thank you shrunk at the time you seem to believe and we’ll see you all soon thank
believe and we’ll see you all soon thank
believe and we’ll see you all soon thank you having
you having
you having you
”
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