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How to Be AUTHENTIC and Be Yourself – #BelieveLife


good morning believe nation today we’re

good morning believe nation today we’re going to talk about how you can be

going to talk about how you can be

going to talk about how you can be authentic rule number four some personal

authentic rule number four some personal

authentic rule number four some personal favorite and I hope you stick around to

favorite and I hope you stick around to

favorite and I hope you stick around to the very end for some special bonus

the very end for some special bonus

the very end for some special bonus clips as well as my take and as always

clips as well as my take and as always

clips as well as my take and as always if somebody says something that really

if somebody says something that really

if somebody says something that really resonates with you please leave in the

resonates with you please leave in the

resonates with you please leave in the comments below and put quotes around it

comments below and put quotes around it

comments below and put quotes around it so other people can be inspired as well

so other people can be inspired as well

so other people can be inspired as well enjoy

enjoy

enjoy [Music]

be authentic be authentic many people

be authentic be authentic many people don’t even know what that means it means

don’t even know what that means it means

don’t even know what that means it means that you’re clear about who you are it’s

that you’re clear about who you are it’s

that you’re clear about who you are it’s you’re clear about your purpose your

you’re clear about your purpose your

you’re clear about your purpose your protocols and your plans you’re clear

protocols and your plans you’re clear

protocols and your plans you’re clear about what you’re up to and you speak

about what you’re up to and you speak

about what you’re up to and you speak your the truth of that all the time be

your the truth of that all the time be

your the truth of that all the time be authentic means you’re in integrity that

authentic means you’re in integrity that

authentic means you’re in integrity that what you think what you say what you

what you think what you say what you

what you think what you say what you feel and what you do all matter now I

feel and what you do all matter now I

feel and what you do all matter now I know that’s hard in Washington cuz

know that’s hard in Washington cuz

know that’s hard in Washington cuz they’re just some shoes you can’t tell

they’re just some shoes you can’t tell

they’re just some shoes you can’t tell out here but we want to do the best that

out here but we want to do the best that

out here but we want to do the best that we can and when you can’t pray about it

we can and when you can’t pray about it

we can and when you can’t pray about it but be authentic so many of us don’t

but be authentic so many of us don’t

but be authentic so many of us don’t allow people to know who we are as I

allow people to know who we are as I

allow people to know who we are as I travel around this country I mean

travel around this country I mean

travel around this country I mean country people all over the country who

country people all over the country who

country people all over the country who are suffering in silence because they’re

are suffering in silence because they’re

are suffering in silence because they’re not authentic about what they need what

not authentic about what they need what

not authentic about what they need what they want what they’re doing what

they want what they’re doing what

they want what they’re doing what they’re experiencing

[Music]

[Music] every decision we make in our lives as

every decision we make in our lives as

every decision we make in our lives as individuals or as organizations is a

individuals or as organizations is a

individuals or as organizations is a piece of communication it’s our way of

piece of communication it’s our way of

piece of communication it’s our way of saying something about who we are and

saying something about who we are and

saying something about who we are and what we believe this is why authenticity

what we believe this is why authenticity

what we believe this is why authenticity matters this is why you have to say and

matters this is why you have to say and

matters this is why you have to say and do the things you actually believe

do the things you actually believe

do the things you actually believe because the things you say and do are

because the things you say and do are

because the things you say and do are symbols of who you are and we look for

symbols of who you are and we look for

symbols of who you are and we look for those symbols so we can find people who

those symbols so we can find people who

those symbols so we can find people who believe what we believe our very

believe what we believe our very

believe what we believe our very survival depends on it so if you’re

survival depends on it so if you’re

survival depends on it so if you’re putting out false symbols you will

putting out false symbols you will

putting out false symbols you will attract people to those symbols but you

attract people to those symbols but you

attract people to those symbols but you won’t be able to form trust with them

won’t be able to form trust with them

won’t be able to form trust with them this is what Tiger Woods did to us he

this is what Tiger Woods did to us he

this is what Tiger Woods did to us he lied he lied he told us what he thought

lied he lied he told us what he thought

lied he lied he told us what he thought we wanted to hear and it was great and

we wanted to hear and it was great and

we wanted to hear and it was great and we were drawn to it and all of us who

we were drawn to it and all of us who

we were drawn to it and all of us who kind of liked that idea of the sort of

kind of liked that idea of the sort of

kind of liked that idea of the sort of the good guy were drawn to it until we

the good guy were drawn to it until we

the good guy were drawn to it until we found out it was a lie he could have

found out it was a lie he could have

found out it was a lie he could have been the bad boy of golf he could have

been the bad boy of golf he could have

been the bad boy of golf he could have had all the same endorsements and had a

had all the same endorsements and had a

had all the same endorsements and had a fantastic career and still been hailed

fantastic career and still been hailed

fantastic career and still been hailed as one of the great athletes of our day

as one of the great athletes of our day

as one of the great athletes of our day but he didn’t he chose to lie

but he didn’t he chose to lie

but he didn’t he chose to lie good luck forming trust again tiger we

good luck forming trust again tiger we

good luck forming trust again tiger we don’t believe you we don’t trust you

don’t believe you we don’t trust you

don’t believe you we don’t trust you the goal of putting something out there

the goal of putting something out there

the goal of putting something out there if you say what you believe and you do

if you say what you believe and you do

if you say what you believe and you do what you believe you will attract people

what you believe you will attract people

what you believe you will attract people who believe what you believe if you go

who believe what you believe if you go

who believe what you believe if you go to one of your friends and you say to

to one of your friends and you say to

to one of your friends and you say to one of your friends how would you like

one of your friends how would you like

one of your friends how would you like me to dress so that you’ll like me

me to dress so that you’ll like me

me to dress so that you’ll like me better

better

better how would do you want me to address you

how would do you want me to address you

how would do you want me to address you how do you want me to speak so that

how do you want me to speak so that

how do you want me to speak so that you’ll like me more right your friends

you’ll like me more right your friends

you’ll like me more right your friends are gonna look at you be like what are

are gonna look at you be like what are

are gonna look at you be like what are you talking about yeah come on come on

you talking about yeah come on come on

you talking about yeah come on come on come on what should I wear so that

come on what should I wear so that

come on what should I wear so that you’ll find me more appealing and how

you’ll find me more appealing and how

you’ll find me more appealing and how would you like me to speak to you so

would you like me to speak to you so

would you like me to speak to you so that you’ll like me more and your

that you’ll like me more and your

that you’ll like me more and your friends are gonna tell you just be

friends are gonna tell you just be

friends are gonna tell you just be yourself that’s why I like you I don’t

yourself that’s why I like you I don’t

yourself that’s why I like you I don’t just be yourself now think about what we

just be yourself now think about what we

just be yourself now think about what we do in industry what do we do we do

do in industry what do we do we do

do in industry what do we do we do market research and we go and we ask the

market research and we go and we ask the

market research and we go and we ask the customers what kind of things the way we

customers what kind of things the way we

customers what kind of things the way we what style should we speak to you how

what style should we speak to you how

what style should we speak to you how should we decorate ourselves what kind

should we decorate ourselves what kind

should we decorate ourselves what kind of things are you drawn to so that we

of things are you drawn to so that we

of things are you drawn to so that we can do those things do you like us more

can do those things do you like us more

can do those things do you like us more it’s just as ridiculous it’s just as

it’s just as ridiculous it’s just as

it’s just as ridiculous it’s just as ridiculous organizations should say and

ridiculous organizations should say and

ridiculous organizations should say and do the things they actually believe and

do the things they actually believe and

do the things they actually believe and they will attract people who believe

they will attract people who believe

they will attract people who believe what they believe or they can choose to

what they believe or they can choose to

what they believe or they can choose to lie and at the slightest hint that they

lie and at the slightest hint that they

lie and at the slightest hint that they might be lying cynicism sets in and

might be lying cynicism sets in and

might be lying cynicism sets in and people start saying I’m not sure I can

people start saying I’m not sure I can

people start saying I’m not sure I can trust these guys because there’s not a

trust these guys because there’s not a

trust these guys because there’s not a lot of consistency and all the things

lot of consistency and all the things

lot of consistency and all the things they say and do which means they can’t

they say and do which means they can’t

they say and do which means they can’t have a very strong belief set or they’re

have a very strong belief set or they’re

have a very strong belief set or they’re lying to me and we call them it

lying to me and we call them it

lying to me and we call them it authentic the entire process of asking

authentic the entire process of asking

authentic the entire process of asking other people who we should be is

other people who we should be is

other people who we should be is inauthentic that’s hilarious to me all

inauthentic that’s hilarious to me all

inauthentic that’s hilarious to me all these positioning studies we do are

these positioning studies we do are

these positioning studies we do are inherent we’re gonna do a study to find

inherent we’re gonna do a study to find

inherent we’re gonna do a study to find out from people so we can be more

out from people so we can be more

out from people so we can be more authentic that’s hilarious

authentic that’s hilarious

authentic that’s hilarious say and do what you actually believe in

say and do what you actually believe in

say and do what you actually believe in the symbols you put out there the things

the symbols you put out there the things

the symbols you put out there the things you say and the things you do those red

you say and the things you do those red

you say and the things you do those red hats are ways that people can find you

hats are ways that people can find you

hats are ways that people can find you are you always editing your life look

are you always editing your life look

are you always editing your life look that bird is singing up there right it’s

that bird is singing up there right it’s

that bird is singing up there right it’s not editing its life is just doing it

not editing its life is just doing it

not editing its life is just doing it there is no stop button in life there is

there is no stop button in life there is

there is no stop button in life there is no rewind button in life if you fall

no rewind button in life if you fall

no rewind button in life if you fall down well you fall down you got to get

down well you fall down you got to get

down well you fall down you got to get back up you can’t say cut let’s do that

back up you can’t say cut let’s do that

back up you can’t say cut let’s do that again

again

again it happened there is no rehearsal so on

it happened there is no rehearsal so on

it happened there is no rehearsal so on a practical level I remind myself that I

a practical level I remind myself that I

a practical level I remind myself that I don’t have to use a filter every time I

don’t have to use a filter every time I

don’t have to use a filter every time I post a selfie how I am surely is good

post a selfie how I am surely is good

post a selfie how I am surely is good enough and once I reminded myself of

enough and once I reminded myself of

enough and once I reminded myself of that I started to live a more authentic

that I started to live a more authentic

that I started to live a more authentic life less editing more improvising more

life less editing more improvising more

life less editing more improvising more being in the here and now so to be

being in the here and now so to be

being in the here and now so to be authentic we have to be super super

authentic we have to be super super

authentic we have to be super super present and aware in every conversation

present and aware in every conversation

present and aware in every conversation that we have so I encourage you next

that we have so I encourage you next

that we have so I encourage you next time you go out to a lunch or a dinner

time you go out to a lunch or a dinner

time you go out to a lunch or a dinner with your friends put your cell phone

with your friends put your cell phone

with your friends put your cell phone down and actually listen because that’s

down and actually listen because that’s

down and actually listen because that’s what a highly authentic person would do

what a highly authentic person would do

what a highly authentic person would do is just to be fully present in the

is just to be fully present in the

is just to be fully present in the moment

moment

moment the authentic person is truly

the authentic person is truly

the authentic person is truly retrospective and what I mean by that is

retrospective and what I mean by that is

retrospective and what I mean by that is they’re always looking back at the week

they’re always looking back at the week

they’re always looking back at the week they’re always looking back two weeks

they’re always looking back two weeks

they’re always looking back two weeks and they’re seeing the lessons that

and they’re seeing the lessons that

and they’re seeing the lessons that they’ve learned they’re journaling

they’ve learned they’re journaling

they’ve learned they’re journaling they’re really trying to understand what

they’re really trying to understand what

they’re really trying to understand what happened and how to make it better in

happened and how to make it better in

happened and how to make it better in the present moment they’re not looking

the present moment they’re not looking

the present moment they’re not looking back from a painful sense you know the

back from a painful sense you know the

back from a painful sense you know the pain body as accurate told they were

pain body as accurate told they were

pain body as accurate told they were talked about but they’re looking back at

talked about but they’re looking back at

talked about but they’re looking back at it from a sense of what can I learn from

it from a sense of what can I learn from

it from a sense of what can I learn from this experience so that they can

this experience so that they can

this experience so that they can transcend that vicious circle that

transcend that vicious circle that

transcend that vicious circle that monkey mind or whatever they’re in and

monkey mind or whatever they’re in and

monkey mind or whatever they’re in and lead to a higher level in their own life

lead to a higher level in their own life

lead to a higher level in their own life and the reason for doing this is often

and the reason for doing this is often

and the reason for doing this is often to impact other people greatness is not

to impact other people greatness is not

to impact other people greatness is not this wonderful esoteric illusive godlike

this wonderful esoteric illusive godlike

this wonderful esoteric illusive godlike feature that only the special among us

feature that only the special among us

feature that only the special among us will ever taste you know it’s something

will ever taste you know it’s something

will ever taste you know it’s something that truly exists in all of us it’s very

that truly exists in all of us it’s very

that truly exists in all of us it’s very simple this is what I believe and I’m

simple this is what I believe and I’m

simple this is what I believe and I’m willing to die for it yeah period it’s

willing to die for it yeah period it’s

willing to die for it yeah period it’s that simple I Know Who I am I don’t know

that simple I Know Who I am I don’t know

that simple I Know Who I am I don’t know what I believe I know who I am I know

what I believe I know who I am I know

what I believe I know who I am I know who what that’s all I need to know

who what that’s all I need to know

who what that’s all I need to know that’s all I know so from there you do

that’s all I know so from there you do

that’s all I know so from there you do what you need to do you don’t need

what you need to do you don’t need

what you need to do you don’t need everyone to like you and in fact it’s

everyone to like you and in fact it’s

everyone to like you and in fact it’s not even possible to make everyone like

not even possible to make everyone like

not even possible to make everyone like you even if you everything perfectly so

you even if you everything perfectly so

you even if you everything perfectly so you have to just accept that certain

you have to just accept that certain

you have to just accept that certain people will not like you and that it

people will not like you and that it

people will not like you and that it doesn’t really matter in fact your best

doesn’t really matter in fact your best

doesn’t really matter in fact your best two strategy and success chances of

two strategy and success chances of

two strategy and success chances of success in life chances that fulfillment

success in life chances that fulfillment

success in life chances that fulfillment and chances that most the most people

and chances that most the most people

and chances that most the most people liking you is to be yourself because

liking you is to be yourself because

liking you is to be yourself because when you’re yourself your authentic self

when you’re yourself your authentic self

when you’re yourself your authentic self your magnetic you’re attractive people

your magnetic you’re attractive people

your magnetic you’re attractive people want to be near you maybe not the same

want to be near you maybe not the same

want to be near you maybe not the same people that want to be near your fake

people that want to be near your fake

people that want to be near your fake self right now so acknowledge that I’m

self right now so acknowledge that I’m

self right now so acknowledge that I’m not saying that you can maintain

not saying that you can maintain

not saying that you can maintain everything in your life as it is and

everything in your life as it is and

everything in your life as it is and still be yourself you might need to make

still be yourself you might need to make

still be yourself you might need to make some sacrifices there might be some

some sacrifices there might be some

some sacrifices there might be some costs because she has is on right now

costs because she has is on right now

costs because she has is on right now you’ve hoard yourself out and now you

you’ve hoard yourself out and now you

you’ve hoard yourself out and now you have some social bets right and one tell

have some social bets right and one tell

have some social bets right and one tell you to stop caring about other people

you to stop caring about other people

you to stop caring about other people and start being authentic well you’re

and start being authentic well you’re

and start being authentic well you’re gonna come up with all sorts of reasons

gonna come up with all sorts of reasons

gonna come up with all sorts of reasons about why that’s too costly for you

about why that’s too costly for you

about why that’s too costly for you you’re gonna say well then my boss will

you’re gonna say well then my boss will

you’re gonna say well then my boss will say something bad my job might be in

say something bad my job might be in

say something bad my job might be in danger my relationship might be in

danger my relationship might be in

danger my relationship might be in danger something else might be in danger

danger something else might be in danger

danger something else might be in danger well what’s more important to you is

well what’s more important to you is

well what’s more important to you is that more important to you for you to be

that more important to you for you to be

that more important to you for you to be getting those shallow things or is it

getting those shallow things or is it

getting those shallow things or is it more important for you to be self

more important for you to be self

more important for you to be self expressive to really be yourself to

expressive to really be yourself to

expressive to really be yourself to really be fulfilled inside and then to

really be fulfilled inside and then to

really be fulfilled inside and then to act from that and to live your life from

act from that and to live your life from

act from that and to live your life from that and you create a business from that

that and you create a business from that

that and you create a business from that place to create a career from that place

place to create a career from that place

place to create a career from that place to create a nice relationship from that

to create a nice relationship from that

to create a nice relationship from that place what’s more important I mean you

place what’s more important I mean you

place what’s more important I mean you can still keep whoring yourself out if

can still keep whoring yourself out if

can still keep whoring yourself out if you want to but in the end being a whore

you want to but in the end being a whore

you want to but in the end being a whore is not a good way to look to go through

is not a good way to look to go through

is not a good way to look to go through life so my suggestion is to to bite the

life so my suggestion is to to bite the

life so my suggestion is to to bite the bullet on this one and be yourself

bullet on this one and be yourself

bullet on this one and be yourself despite the costs in fact what I’ll have

despite the costs in fact what I’ll have

despite the costs in fact what I’ll have you do is we’re gonna wrap with this

you do is we’re gonna wrap with this

you do is we’re gonna wrap with this something practical I want you to write

something practical I want you to write

something practical I want you to write down a list of all the ways and all the

down a list of all the ways and all the

down a list of all the ways and all the areas in your life where if you started

areas in your life where if you started

areas in your life where if you started to really act yourself really honest

to really act yourself really honest

to really act yourself really honest with yourself and expressing yourself

with yourself and expressing yourself

with yourself and expressing yourself honestly where you might incur some

honestly where you might incur some

honestly where you might incur some costs where there might be some friction

costs where there might be some friction

costs where there might be some friction and some tension one of those debts that

and some tension one of those debts that

and some tension one of those debts that you’re now kind of sunk into I want you

you’re now kind of sunk into I want you

you’re now kind of sunk into I want you to write those down at work in your

to write those down at work in your

to write those down at work in your relationship you know in any kind of

relationship you know in any kind of

relationship you know in any kind of interactions you’re having with other

interactions you’re having with other

interactions you’re having with other people any any area of life

people any any area of life

people any any area of life write them down maybe you think that

write them down maybe you think that

write them down maybe you think that you’ll have strain in your marriage

you’ll have strain in your marriage

you’ll have strain in your marriage maybe you’ll think you’ll have strain at

maybe you’ll think you’ll have strain at

maybe you’ll think you’ll have strain at work so write those down and be specific

work so write those down and be specific

work so write those down and be specific about what the costs are and then we

about what the costs are and then we

about what the costs are and then we survey the whole list of costs I want

survey the whole list of costs I want

survey the whole list of costs I want you to say am I satisfied with these

you to say am I satisfied with these

you to say am I satisfied with these costs or am I going to decide to be my

costs or am I going to decide to be my

costs or am I going to decide to be my authentic self despite the costs fuck

authentic self despite the costs fuck

authentic self despite the costs fuck the costs be yourself you’re gonna be

the costs be yourself you’re gonna be

the costs be yourself you’re gonna be much happier and ultimately you’re gonna

much happier and ultimately you’re gonna

much happier and ultimately you’re gonna be more successful too it just might

be more successful too it just might

be more successful too it just might take a while for you to recreate your

take a while for you to recreate your

take a while for you to recreate your life a little bit because some of those

life a little bit because some of those

life a little bit because some of those things might actually fall off you’re

things might actually fall off you’re

things might actually fall off you’re you know out of your life and when they

you know out of your life and when they

you know out of your life and when they do you have to be okay with it because

do you have to be okay with it because

do you have to be okay with it because you have to recognize that when you are

you have to recognize that when you are

you have to recognize that when you are your authentic self now people it’s

your authentic self now people it’s

your authentic self now people it’s gonna be better it’s gonna be more of a

gonna be better it’s gonna be more of a

gonna be better it’s gonna be more of a stable success because now people that

stable success because now people that

stable success because now people that are gonna be attracted to you and

are gonna be attracted to you and

are gonna be attracted to you and situations that you’re gonna be involved

situations that you’re gonna be involved

situations that you’re gonna be involved in those are going to be more authentic

in those are going to be more authentic

in those are going to be more authentic they’re gonna be aligned with you right

they’re gonna be aligned with you right

they’re gonna be aligned with you right rather than being the Sham that they are

rather than being the Sham that they are

rather than being the Sham that they are right now so you got to stop living this

right now so you got to stop living this

right now so you got to stop living this and kind of life and the final exercise

and kind of life and the final exercise

and kind of life and the final exercise that I’m going to wrap on is is the

that I’m going to wrap on is is the

that I’m going to wrap on is is the following is I want you to observe

following is I want you to observe

following is I want you to observe yourself over the next day in very

yourself over the next day in very

yourself over the next day in very subtle ways I want you to see how you’re

subtle ways I want you to see how you’re

subtle ways I want you to see how you’re whoring yourself out and I want you to

whoring yourself out and I want you to

whoring yourself out and I want you to call yourself out on it so for example

call yourself out on it so for example

call yourself out on it so for example if someone sends you a simple little

if someone sends you a simple little

if someone sends you a simple little email and you want to reply to it but

email and you want to reply to it but

email and you want to reply to it but then all the sudden you kind of stop

then all the sudden you kind of stop

then all the sudden you kind of stop yourself and your natural reply you want

yourself and your natural reply you want

yourself and your natural reply you want to kind of you know you want to soften

to kind of you know you want to soften

to kind of you know you want to soften the edges of it you don’t wanna be

the edges of it you don’t wanna be

the edges of it you don’t wanna be coming off too impolite or too rude or

coming off too impolite or too rude or

coming off too impolite or too rude or you’re worried about what that paper

you’re worried about what that paper

you’re worried about what that paper person is gonna how he’s gonna interpret

person is gonna how he’s gonna interpret

person is gonna how he’s gonna interpret your response and you kind of dumb down

your response and you kind of dumb down

your response and you kind of dumb down your response all that email make it

your response all that email make it

your response all that email make it kind of sweet and polite well notice

kind of sweet and polite well notice

kind of sweet and polite well notice that notice what you’re doing there is

that notice what you’re doing there is

that notice what you’re doing there is that you are whoring yourself out to get

that you are whoring yourself out to get

that you are whoring yourself out to get a positive reaction from that person and

a positive reaction from that person and

a positive reaction from that person and at that point I don’t want you to judge

at that point I don’t want you to judge

at that point I don’t want you to judge yourself this is kind of mindfulness I

yourself this is kind of mindfulness I

yourself this is kind of mindfulness I also have a video on mindfulness you

also have a video on mindfulness you

also have a video on mindfulness you want to check out this is a practicing

want to check out this is a practicing

want to check out this is a practicing mindfulness is you just you just observe

mindfulness is you just you just observe

mindfulness is you just you just observe yourself whoring yourself out and you

yourself whoring yourself out and you

yourself whoring yourself out and you don’t judge yourself you don’t say this

don’t judge yourself you don’t say this

don’t judge yourself you don’t say this is bad or good you just let it be and

is bad or good you just let it be and

is bad or good you just let it be and you just follow through carry it through

you just follow through carry it through

you just follow through carry it through whore yourself out but be conscious this

whore yourself out but be conscious this

whore yourself out but be conscious this time do it consciously I don’t you do

time do it consciously I don’t you do

time do it consciously I don’t you do that for the whole day and notice the

that for the whole day and notice the

that for the whole day and notice the subtle little ways in which you’re doing

subtle little ways in which you’re doing

subtle little ways in which you’re doing it so my take on this is if you want to

it so my take on this is if you want to

it so my take on this is if you want to be authentic then you have to understand

be authentic then you have to understand

be authentic then you have to understand that you are unique you have something

that you are unique you have something

that you are unique you have something special you have a gift you have a voice

special you have a gift you have a voice

special you have a gift you have a voice you have something that is different and

you have something that is different and

you have something that is different and special and unique about you and it’s

special and unique about you and it’s

special and unique about you and it’s okay and that’s a good thing I think too

okay and that’s a good thing I think too

okay and that’s a good thing I think too many people are trying to fit in too

many people are trying to fit in too

many people are trying to fit in too many people worry about what other

many people worry about what other

many people worry about what other people think about them too many people

people think about them too many people

people think about them too many people are trying to live a life according to

are trying to live a life according to

are trying to live a life according to other people’s expectations instead of

other people’s expectations instead of

other people’s expectations instead of their own

their own

their own you have your own voice and in order to

you have your own voice and in order to

you have your own voice and in order to be authentic before even worrying about

be authentic before even worrying about

be authentic before even worrying about being authentic for others you need to

being authentic for others you need to

being authentic for others you need to be authentic to yourself and learning to

be authentic to yourself and learning to

be authentic to yourself and learning to listen to that little voice learning to

listen to that little voice learning to

listen to that little voice learning to trust that little voice learning that

trust that little voice learning that

trust that little voice learning that when you have this crazy idea for

when you have this crazy idea for

when you have this crazy idea for something that you want to try or do or

something that you want to try or do or

something that you want to try or do or say that you do it even in some small

say that you do it even in some small

say that you do it even in some small way you let go of the fear you let go

way you let go of the fear you let go

way you let go of the fear you let go with a fear of failure you’re like what

with a fear of failure you’re like what

with a fear of failure you’re like what are the fear of judgement let’s go with

are the fear of judgement let’s go with

are the fear of judgement let’s go with any fears that you have around it and

any fears that you have around it and

any fears that you have around it and just go out and do something about it

just go out and do something about it

just go out and do something about it and the more you get used to trusting

and the more you get used to trusting

and the more you get used to trusting that little voice inside your head the

that little voice inside your head the

that little voice inside your head the more you get used to when you get that

more you get used to when you get that

more you get used to when you get that idea actually doing something about it

idea actually doing something about it

idea actually doing something about it then you’ll start to live a much more

then you’ll start to live a much more

then you’ll start to live a much more authentic life instead of a cookie

authentic life instead of a cookie

authentic life instead of a cookie cutter life

cutter life

cutter life version that somebody else is created

version that somebody else is created

version that somebody else is created for you and so I believe that it starts

for you and so I believe that it starts

for you and so I believe that it starts with you it starts by trusting yourself

with you it starts by trusting yourself

with you it starts by trusting yourself more it starts by seeing yes to things

more it starts by seeing yes to things

more it starts by seeing yes to things more it starts by not bowing down to

more it starts by not bowing down to

more it starts by not bowing down to fear more you need to be authentic to

fear more you need to be authentic to

fear more you need to be authentic to yourself first from there it’s having

yourself first from there it’s having

yourself first from there it’s having the courage to be authentic in every

the courage to be authentic in every

the courage to be authentic in every situation there’s this really great clip

situation there’s this really great clip

situation there’s this really great clip of Warren Buffett and jay-z they’re

of Warren Buffett and jay-z they’re

of Warren Buffett and jay-z they’re being interviewed by Forbes magazine and

being interviewed by Forbes magazine and

being interviewed by Forbes magazine and they asked jay-z if he’s ever

they asked jay-z if he’s ever

they asked jay-z if he’s ever intimidated when he walked into these

intimidated when he walked into these

intimidated when he walked into these business boardrooms because that wasn’t

business boardrooms because that wasn’t

business boardrooms because that wasn’t how he grew up and he said something

how he grew up and he said something

how he grew up and he said something like this is who I am this is what you

like this is who I am this is what you

like this is who I am this is what you know this is what I do when I always

know this is what I do when I always

know this is what I do when I always feel like that but that clip is here is

feel like that but that clip is here is

feel like that but that clip is here is a guy who’s unafraid to always be

a guy who’s unafraid to always be

a guy who’s unafraid to always be himself even when he’s in a room that he

himself even when he’s in a room that he

himself even when he’s in a room that he may not have ever been in before how

may not have ever been in before how

may not have ever been in before how many times are you in a situation that

many times are you in a situation that

many times are you in a situation that you’ve never been in before and you have

you’ve never been in before and you have

you’ve never been in before and you have the pressure to act according to the

the pressure to act according to the

the pressure to act according to the rules instead of acting according to how

rules instead of acting according to how

rules instead of acting according to how you want to act and I think the more

you want to act and I think the more

you want to act and I think the more confident that you are in yourself the

confident that you are in yourself the

confident that you are in yourself the more authentic you believe you are to

more authentic you believe you are to

more authentic you believe you are to yourself then the easier it is to

yourself then the easier it is to

yourself then the easier it is to express that outwards and when you have

express that outwards and when you have

express that outwards and when you have full confidence in yourself and who you

full confidence in yourself and who you

full confidence in yourself and who you are and what you want to do then

are and what you want to do then

are and what you want to do then suddenly other people’s opinions they

suddenly other people’s opinions they

suddenly other people’s opinions they don’t matter as much but when you don’t

don’t matter as much but when you don’t

don’t matter as much but when you don’t know what you do when you are afraid

know what you do when you are afraid

know what you do when you are afraid when you’re not when you don’t have that

when you’re not when you don’t have that

when you’re not when you don’t have that level of self-awareness and

level of self-awareness and

level of self-awareness and self-confidence and finding your one

self-confidence and finding your one

self-confidence and finding your one word can really help you in that then

word can really help you in that then

word can really help you in that then that’s when you get ruled by other

that’s when you get ruled by other

that’s when you get ruled by other people and that’s when you are afraid

people and that’s when you are afraid

people and that’s when you are afraid and that’s when you say no the things

and that’s when you say no the things

and that’s when you say no the things that could be really helpful to you

that could be really helpful to you

that could be really helpful to you that’s when you don’t take those

that’s when you don’t take those

that’s when you don’t take those opportunities that you should and so

opportunities that you should and so

opportunities that you should and so those are my suggestions and I’m really

those are my suggestions and I’m really

those are my suggestions and I’m really curious to figure out what you guys

curious to figure out what you guys

curious to figure out what you guys think

so thank you guys so much for watching

so thank you guys so much for watching I’d love to know what challenges do you

I’d love to know what challenges do you

I’d love to know what challenges do you have in being authentic please leave in

have in being authentic please leave in

have in being authentic please leave in the comments below I’m gonna join in the

the comments below I’m gonna join in the

the comments below I’m gonna join in the discussion I made this episode of

discussion I made this episode of

discussion I made this episode of believe life because Dax Miller asked me

believe life because Dax Miller asked me

believe life because Dax Miller asked me to so if there’s a topic you’d like me

to so if there’s a topic you’d like me

to so if there’s a topic you’d like me to cover in the next believe life please

to cover in the next believe life please

to cover in the next believe life please leave in the comments below and I’ll see

leave in the comments below and I’ll see

leave in the comments below and I’ll see what I can do

what I can do

what I can do I’d also love to know which of the clips

I’d also love to know which of the clips

I’d also love to know which of the clips have resonated the most with you and why

have resonated the most with you and why

have resonated the most with you and why what did you take from this video then

what did you take from this video then

what did you take from this video then you’re going to apply to your life or

you’re going to apply to your life or

you’re going to apply to your life or your business please leave in the

your business please leave in the

your business please leave in the comments below and I’m gonna join in the

comments below and I’m gonna join in the

comments below and I’m gonna join in the discussion finally want to give a quick

discussion finally want to give a quick

discussion finally want to give a quick chatter to Christa flow gist thank you

chatter to Christa flow gist thank you

chatter to Christa flow gist thank you so much for picking up a copy of my book

so much for picking up a copy of my book

so much for picking up a copy of my book and for tweeting that awesome picture

and for tweeting that awesome picture

and for tweeting that awesome picture out I really really appreciate it man

out I really really appreciate it man

out I really really appreciate it man thank you guys again for watching I

thank you guys again for watching I

thank you guys again for watching I believe in you I hope you continue to

believe in you I hope you continue to

believe in you I hope you continue to believe in yourself and whatever your

believe in yourself and whatever your

believe in yourself and whatever your one where it is much love I’ll see you

one where it is much love I’ll see you

one where it is much love I’ll see you soon

I think over time people develop their

I think over time people develop their own signature and I think it takes a

own signature and I think it takes a

own signature and I think it takes a while to find out what your signature

while to find out what your signature

while to find out what your signature really is so I’ll fast learn a little

really is so I’ll fast learn a little

really is so I’ll fast learn a little bit where I am now we never really

bit where I am now we never really

bit where I am now we never really marketed ourselves as I begin to build a

marketed ourselves as I begin to build a

marketed ourselves as I begin to build a little company around the success of the

little company around the success of the

little company around the success of the book and brought in other trainers and

book and brought in other trainers and

book and brought in other trainers and coaches and presenters and started to

coaches and presenters and started to

coaches and presenters and started to build some product around that still not

build some product around that still not

build some product around that still not a huge company and they’re only 20 plus

a huge company and they’re only 20 plus

a huge company and they’re only 20 plus of us you know doing that work but we’re

of us you know doing that work but we’re

of us you know doing that work but we’re partnering with other people out there

partnering with other people out there

partnering with other people out there but as I started to do that we really

but as I started to do that we really

but as I started to do that we really realized that the brand that kind of run

realized that the brand that kind of run

realized that the brand that kind of run out for lunders GTD which was the

out for lunders GTD which was the

out for lunders GTD which was the shorthand for getting things done became

shorthand for getting things done became

shorthand for getting things done became this global thing kind of like Kleenex

this global thing kind of like Kleenex

this global thing kind of like Kleenex and Xerox and we didn’t own it I mean we

and Xerox and we didn’t own it I mean we

and Xerox and we didn’t own it I mean we owned it but we it was kind of running

owned it but we it was kind of running

owned it but we it was kind of running faster than us and we really had to

faster than us and we really had to

faster than us and we really had to rethink how are we showing up out there

rethink how are we showing up out there

rethink how are we showing up out there in the world because people would meet

in the world because people would meet

in the world because people would meet me or meet us and go wow you’re nothing

me or meet us and go wow you’re nothing

me or meet us and go wow you’re nothing like what I expected you to be I said

like what I expected you to be I said

like what I expected you to be I said what do you expect me to be this about

what do you expect me to be this about

what do you expect me to be this about corporate left brain and hard working

corporate left brain and hard working

corporate left brain and hard working and rigorous and discipline and whatever

and rigorous and discipline and whatever

and rigorous and discipline and whatever and a lot of people go yeah you know I

and a lot of people go yeah you know I

and a lot of people go yeah you know I probably showed but that’s not me well

probably showed but that’s not me well

probably showed but that’s not me well that’s not us either and so there was a

that’s not us either and so there was a

that’s not us either and so there was a disconnect between how we were actually

disconnect between how we were actually

disconnect between how we were actually showing up in the world and people’s

showing up in the world and people’s

showing up in the world and people’s perception of us and the reality so we

perception of us and the reality so we

perception of us and the reality so we we had a really smart guy help us think

we had a really smart guy help us think

we had a really smart guy help us think through this if it’s really about being

through this if it’s really about being

through this if it’s really about being authentic so and those really tie

authentic so and those really tie

authentic so and those really tie together a call what’s my signature

together a call what’s my signature

together a call what’s my signature what’s the data balance signature if you

what’s the data balance signature if you

what’s the data balance signature if you go to my website now if you if anybody

go to my website now if you if anybody

go to my website now if you if anybody ever saw it a year or two ago it looks

ever saw it a year or two ago it looks

ever saw it a year or two ago it looks very different now than it then because

very different now than it then because

very different now than it then because what we decided was look take the tie

what we decided was look take the tie

what we decided was look take the tie off you know because I’m really kind of

off you know because I’m really kind of

off you know because I’m really kind of a spontaneous

a spontaneous

a spontaneous you know kind of guy which is really a

you know kind of guy which is really a

you know kind of guy which is really a lot of what my methodology is about what

lot of what my methodology is about what

lot of what my methodology is about what the message is about but initially we

the message is about but initially we

the message is about but initially we you know we had targeted the market of

you know we had targeted the market of

you know we had targeted the market of people those are the people that the

people those are the people that the

people those are the people that the high you know high profile professionals

high you know high profile professionals

high you know high profile professionals and fast tracked professionals were the

and fast tracked professionals were the

and fast tracked professionals were the ones who were probably the most pain in

ones who were probably the most pain in

ones who were probably the most pain in terms of overwhelm and they could use

terms of overwhelm and they could use

terms of overwhelm and they could use the methodology most to begin with but

the methodology most to begin with but

the methodology most to begin with but the truth is is for anybody and the

the truth is is for anybody and the

the truth is is for anybody and the unit’s now spread around the world of

unit’s now spread around the world of

unit’s now spread around the world of our signature in other words our

our signature in other words our

our signature in other words our expression is much more aligned with who

expression is much more aligned with who

expression is much more aligned with who we really are

we really are

we really are so we didn’t really have to go anywhere

so we didn’t really have to go anywhere

so we didn’t really have to go anywhere you know many times

you know many times

you know many times the problem companies have is their

the problem companies have is their

the problem companies have is their marketing is a big time they can’t

marketing is a big time they can’t

marketing is a big time they can’t deliver on the big tada well our tada

deliver on the big tada well our tada

deliver on the big tada well our tada sucked you know we were building where a

sucked you know we were building where a

sucked you know we were building where a huge valuing people were you know having

huge valuing people were you know having

huge valuing people were you know having transformational experiences but you

transformational experiences but you

transformational experiences but you know you didn’t look that way you know

know you didn’t look that way you know

know you didn’t look that way you know so we said well there’s a lot of people

so we said well there’s a lot of people

so we said well there’s a lot of people we’re not reaching because there’s kind

we’re not reaching because there’s kind

we’re not reaching because there’s kind of an inauthentic this about what we are

of an inauthentic this about what we are

of an inauthentic this about what we are doing so that’s been aligned now with a

doing so that’s been aligned now with a

doing so that’s been aligned now with a new website and a brand yeah yeah much

new website and a brand yeah yeah much

new website and a brand yeah yeah much more much more so whether it works as a

more much more so whether it works as a

more much more so whether it works as a business I don’t know but it’s certainly

business I don’t know but it’s certainly

business I don’t know but it’s certainly a lot more fun this gentleman trying to

a lot more fun this gentleman trying to

a lot more fun this gentleman trying to be something else or or how to deal with

be something else or or how to deal with

be something else or or how to deal with people’s perception of me not being who

people’s perception of me not being who

people’s perception of me not being who I really am and so you know maybe more

I really am and so you know maybe more

I really am and so you know maybe more approachable lowering the bar for people

approachable lowering the bar for people

approachable lowering the bar for people to be able to engage and to engage with

to be able to engage and to engage with

to be able to engage and to engage with me you know early on you have kind of

me you know early on you have kind of

me you know early on you have kind of you know everybody you know probably

you know everybody you know probably

you know everybody you know probably gets a nice business card so that you

gets a nice business card so that you

gets a nice business card so that you look like your beer then you probably

look like your beer then you probably

look like your beer then you probably really are you know you start to trying

really are you know you start to trying

really are you know you start to trying to create an image and a brand around

to create an image and a brand around

to create an image and a brand around you know who we think we really ought to

you know who we think we really ought to

you know who we think we really ought to be given you know so we can attract

be given you know so we can attract

be given you know so we can attract people and not let not turn them off but

people and not let not turn them off but

people and not let not turn them off but at some point you really need to kind of

at some point you really need to kind of

at some point you really need to kind of catch up with that and allow yourself to

catch up with that and allow yourself to

catch up with that and allow yourself to just gonna be who you are and let the

just gonna be who you are and let the

just gonna be who you are and let the world come to you that are interested in

world come to you that are interested in

world come to you that are interested in you okay it made a sense that’s but

you okay it made a sense that’s but

you okay it made a sense that’s but that’s done that has been as much of

that’s done that has been as much of

that’s done that has been as much of personal development development as a

personal development development as a

personal development development as a marketing development on my sweater okay

marketing development on my sweater okay

marketing development on my sweater okay that’s fascinating says again there’s

that’s fascinating says again there’s

that’s fascinating says again there’s two things happening here what does you

two things happening here what does you

two things happening here what does you do a little bit in a personal element

do a little bit in a personal element

do a little bit in a personal element the marketing those two things are

the marketing those two things are

the marketing those two things are aligned and they’re important for them

aligned and they’re important for them

aligned and they’re important for them both to create a successful business I

both to create a successful business I

both to create a successful business I think so you know but I’m not

think so you know but I’m not

think so you know but I’m not I studied all the successful business to

I studied all the successful business to

I studied all the successful business to say that’s how they did it I do know

say that’s how they did it I do know

say that’s how they did it I do know that in the world that we’re in now

that in the world that we’re in now

that in the world that we’re in now because it’s so transparent and social

because it’s so transparent and social

because it’s so transparent and social media can spread word like crazy and you

media can spread word like crazy and you

media can spread word like crazy and you know that that essentially that

know that that essentially that

know that that essentially that transparency the more authentic you are

transparency the more authentic you are

transparency the more authentic you are probably the safer it’s going to be so

probably the safer it’s going to be so

probably the safer it’s going to be so you don’t have to you know worry about

you don’t have to you know worry about

you don’t have to you know worry about trying to be something that you’re not

trying to be something that you’re not

trying to be something that you’re not RG they follow me of that and now I have

RG they follow me of that and now I have

RG they follow me of that and now I have to be that for them and

to be that for them and

to be that for them and I have to be that for them and just

I have to be that for them and just

I have to be that for them and just makes my feet here it does make life

makes my feet here it does make life

makes my feet here it does make life easier whether it makes it more

easier whether it makes it more

easier whether it makes it more profitable I would think so but I you

profitable I would think so but I you

profitable I would think so but I you know I think the world gets attracted to

know I think the world gets attracted to

know I think the world gets attracted to authenticity I think and that’s that’s I

authenticity I think and that’s that’s I

authenticity I think and that’s that’s I think where the world is because it’s so

think where the world is because it’s so

think where the world is because it’s so transparent in offense in authenticity I

transparent in offense in authenticity I

transparent in offense in authenticity I think shows up at least subliminally if

think shows up at least subliminally if

think shows up at least subliminally if not directly no you know so you know

not directly no you know so you know

not directly no you know so you know people out there trying to create

people out there trying to create

people out there trying to create marketing campaigns that really aren’t

marketing campaigns that really aren’t

marketing campaigns that really aren’t who you are or trying to show up as

who you are or trying to show up as

who you are or trying to show up as something that’s just somebody’s writing

something that’s just somebody’s writing

something that’s just somebody’s writing ad copy but then your engagement with

ad copy but then your engagement with

ad copy but then your engagement with the company you know it doesn’t doesn’t

the company you know it doesn’t doesn’t

the company you know it doesn’t doesn’t hold up to that or doesn’t doesn’t match

hold up to that or doesn’t doesn’t match

hold up to that or doesn’t doesn’t match to that you know that’s tricky business

to that you know that’s tricky business

to that you know that’s tricky business competition is one of the greatest

competition is one of the greatest

competition is one of the greatest illusions ever created but more so

illusions ever created but more so

illusions ever created but more so something which keeps us out of our true

something which keeps us out of our true

something which keeps us out of our true authenticity if I say I want to compete

authenticity if I say I want to compete

authenticity if I say I want to compete with you compete with what because you

with you compete with what because you

with you compete with what because you are you are born at a different time

are you are born at a different time

are you are born at a different time than me you’ve got a different objective

than me you’ve got a different objective

than me you’ve got a different objective than me and we are in the same time in

than me and we are in the same time in

than me and we are in the same time in space instead of competition they more

space instead of competition they more

space instead of competition they more of cooperation that helps you become

of cooperation that helps you become

of cooperation that helps you become more authentic because you say I get it

more authentic because you say I get it

more authentic because you say I get it you are totally unique and weird and

you are totally unique and weird and

you are totally unique and weird and guess what I am totally unique and weird

guess what I am totally unique and weird

guess what I am totally unique and weird and now we don’t have to go against each

and now we don’t have to go against each

and now we don’t have to go against each other we can work together and honor our

other we can work together and honor our

other we can work together and honor our uniqueness and then you just mellow out

uniqueness and then you just mellow out

uniqueness and then you just mellow out self-love is absolutely vital when being

self-love is absolutely vital when being

self-love is absolutely vital when being authentic so it’s taking the shadow the

authentic so it’s taking the shadow the

authentic so it’s taking the shadow the flaws of you of that person that you are

flaws of you of that person that you are

flaws of you of that person that you are and meshing it together with that

and meshing it together with that

and meshing it together with that infinite intelligence that centeredness

infinite intelligence that centeredness

infinite intelligence that centeredness that connectedness that compassion that

that connectedness that compassion that

that connectedness that compassion that love that light that you are and going

love that light that you are and going

love that light that you are and going out into the world and demonstrating

out into the world and demonstrating

out into the world and demonstrating that it’s all about the demonstration

that it’s all about the demonstration

that it’s all about the demonstration and as you demonstrate more of my

and as you demonstrate more of my

and as you demonstrate more of my friends the more people are gonna come

friends the more people are gonna come

friends the more people are gonna come up to you they’re gonna see you as a

up to you they’re gonna see you as a

up to you they’re gonna see you as a catalyst for change in their own life

catalyst for change in their own life

catalyst for change in their own life and you never know who you’re gonna

and you never know who you’re gonna

and you never know who you’re gonna impact but you’ve heard me talk about it

impact but you’ve heard me talk about it

impact but you’ve heard me talk about it before it’s that ripple effect so the

before it’s that ripple effect so the

before it’s that ripple effect so the more you and I can become authentic we

more you and I can become authentic we

more you and I can become authentic we can become

can become

can become in that state of flow that state of

in that state of flow that state of

in that state of flow that state of Awesomeness we could call it or that

Awesomeness we could call it or that

Awesomeness we could call it or that state of truly being authentic

state of truly being authentic

state of truly being authentic everything else will change in your

everything else will change in your

everything else will change in your world people are gonna come to you out

world people are gonna come to you out

world people are gonna come to you out of the woodwork asking you how you did

of the woodwork asking you how you did

of the woodwork asking you how you did it and that’s when you can show them how

it and that’s when you can show them how

it and that’s when you can show them how to be truly authentic and really benefit

to be truly authentic and really benefit

to be truly authentic and really benefit and change their life and that’s what

and change their life and that’s what

and change their life and that’s what it’s all about

”

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