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How to attract HIGH-END customers – Evan and #AWeberChat – Lunch & Earn


valerie is writing in high oven and John

valerie is writing in high oven and John how and where can we attract high-end

how and where can we attract high-end

how and where can we attract high-end interior designers for our luxury

interior designers for our luxury

interior designers for our luxury furniture platform what kind of topics

furniture platform what kind of topics

furniture platform what kind of topics would be interested in for high-end b2b

would be interested in for high-end b2b

would be interested in for high-end b2b leads so trying to attract high in

leads so trying to attract high in

leads so trying to attract high in interior designers for a luxury

interior designers for a luxury

interior designers for a luxury furniture platform I would start and on

furniture platform I would start and on

furniture platform I would start and on the research for this phase of things

the research for this phase of things

the research for this phase of things and really doing the due diligence

and really doing the due diligence

and really doing the due diligence online and figuring out the associations

online and figuring out the associations

online and figuring out the associations and organizations that are attributed to

and organizations that are attributed to

and organizations that are attributed to that to the high-end brand or vertical

that to the high-end brand or vertical

that to the high-end brand or vertical that you want to really get involved

that you want to really get involved

that you want to really get involved with and market too so it’s starting

with and market too so it’s starting

with and market too so it’s starting there and just figuring reaching out to

there and just figuring reaching out to

there and just figuring reaching out to those those organizations if people are

those those organizations if people are

those those organizations if people are using LinkedIn premium and be able to

using LinkedIn premium and be able to

using LinkedIn premium and be able to send in males to decision-makers at the

send in males to decision-makers at the

send in males to decision-makers at the different organizations that’s something

different organizations that’s something

different organizations that’s something I use here at a weber is it is a little

I use here at a weber is it is a little

I use here at a weber is it is a little bit of an investment on your end but I

bit of an investment on your end but I

bit of an investment on your end but I think at the end of the day it’s well

think at the end of the day it’s well

think at the end of the day it’s well worth does those discussions that you

worth does those discussions that you

worth does those discussions that you might be able to establish and kind of

might be able to establish and kind of

might be able to establish and kind of doing doing something like that speaking

doing doing something like that speaking

doing doing something like that speaking of which some other I guess cool tools

of which some other I guess cool tools

of which some other I guess cool tools if you want to call them that that i use

if you want to call them that that i use

if you want to call them that that i use in terms of trying to break into

in terms of trying to break into

in terms of trying to break into organizations like that the linkedin

organizations like that the linkedin

organizations like that the linkedin premium is certainly one thing that i

premium is certainly one thing that i

premium is certainly one thing that i found huge there’s a app called similar

found huge there’s a app called similar

found huge there’s a app called similar web that you might want to check out

web that you might want to check out

web that you might want to check out it’s a google chrome extension so it

it’s a google chrome extension so it

it’s a google chrome extension so it gives you the lot about that that

gives you the lot about that that

gives you the lot about that that website in that domain so when you come

website in that domain so when you come

website in that domain so when you come to Evan Carmichael com using similar web

to Evan Carmichael com using similar web

to Evan Carmichael com using similar web you’re able to see where he ranks in

you’re able to see where he ranks in

you’re able to see where he ranks in terms are where Evan ranks in terms of

terms are where Evan ranks in terms of

terms are where Evan ranks in terms of the is Alexa ranking both domestic and

the is Alexa ranking both domestic and

the is Alexa ranking both domestic and international another cool thing about

international another cool thing about

international another cool thing about that it gives you a similar

that it gives you a similar

that it gives you a similar organizations or similar websites that

organizations or similar websites that

organizations or similar websites that you might want to be able to target to

you might want to be able to target to

you might want to be able to target to so definitely check out that that’s

so definitely check out that that’s

so definitely check out that that’s something that again it’s really just

something that again it’s really just

something that again it’s really just finding that that one potential partner

finding that that one potential partner

finding that that one potential partner and be able to branch out from there I

and be able to branch out from there I

and be able to branch out from there I think you can use that and all across

think you can use that and all across

think you can use that and all across the board in terms of your research and

the board in terms of your research and

the board in terms of your research and going after other potential targets that

going after other potential targets that

going after other potential targets that you want to go after yeah to add to that

you want to go after yeah to add to that

you want to go after yeah to add to that I would look for a name brand that I

I would look for a name brand that I

I would look for a name brand that I would put on my

would put on my

would put on my hit list as kind of the ideal person I

hit list as kind of the ideal person I

hit list as kind of the ideal person I want to be partnered up with and that

want to be partnered up with and that

want to be partnered up with and that person can help bring a lot more

person can help bring a lot more

person can help bring a lot more attention to your brand yeah for me when

attention to your brand yeah for me when

attention to your brand yeah for me when I was launching my website to have

I was launching my website to have

I was launching my website to have content for entrepreneurs I want a

content for entrepreneurs I want a

content for entrepreneurs I want a Donald Trump because at the time he had

Donald Trump because at the time he had

Donald Trump because at the time he had the apprentice show it were at one feel

the apprentice show it were at one feel

the apprentice show it were at one feel for entrepreneurs and everything I built

for entrepreneurs and everything I built

for entrepreneurs and everything I built up was working towards getting Donald

up was working towards getting Donald

up was working towards getting Donald Trump and so I started with friends who

Trump and so I started with friends who

Trump and so I started with friends who were authors Nick it right for the site

were authors Nick it right for the site

were authors Nick it right for the site and I use their names to get Seth Godin

and I use their names to get Seth Godin

and I use their names to get Seth Godin Guy Kawasaki and then use their names

Guy Kawasaki and then use their names

Guy Kawasaki and then use their names yet keep moving up the list and

yet keep moving up the list and

yet keep moving up the list and eventually got the Donald Trump and then

eventually got the Donald Trump and then

eventually got the Donald Trump and then from there just we hit the tipping point

from there just we hit the tipping point

from there just we hit the tipping point where all of these big name people were

where all of these big name people were

where all of these big name people were involved we didn’t have to market

involved we didn’t have to market

involved we didn’t have to market anymore people just want to come and

anymore people just want to come and

anymore people just want to come and contribute so if there’s high-end

contribute so if there’s high-end

contribute so if there’s high-end designers like who’s top high-end

designers like who’s top high-end

designers like who’s top high-end designer you want to go after and then

designer you want to go after and then

designer you want to go after and then work your path to them and once you get

work your path to them and once you get

work your path to them and once you get that person involved you have this whole

that person involved you have this whole

that person involved you have this whole back of other people as well you built

back of other people as well you built

back of other people as well you built all this momentum the mark and almost

all this momentum the mark and almost

all this momentum the mark and almost takes care of itself because you have

takes care of itself because you have

takes care of itself because you have this huge credibility behind you yeah

this huge credibility behind you yeah

this huge credibility behind you yeah and you can also decide that Evan you

and you can also decide that Evan you

and you can also decide that Evan you can uh what you could do is just settle

can uh what you could do is just settle

can uh what you could do is just settle for go set yourself up with google

for go set yourself up with google

for go set yourself up with google alerts for those companies so you’re

alerts for those companies so you’re

alerts for those companies so you’re getting notified when something happens

getting notified when something happens

getting notified when something happens there or again you want to sign up for

there or again you want to sign up for

there or again you want to sign up for their their newsletters and see how

their their newsletters and see how

their their newsletters and see how their marketing themselves and and maybe

their marketing themselves and and maybe

their marketing themselves and and maybe you know what their messaging looks like

you know what their messaging looks like

you know what their messaging looks like in the content that’s being provided in

in the content that’s being provided in

in the content that’s being provided in those newsletters that’s something that

those newsletters that’s something that

those newsletters that’s something that we do here in terms of following your

we do here in terms of following your

we do here in terms of following your big targets are I love that and follow

big targets are I love that and follow

big targets are I love that and follow them on Twitter and follow them on

them on Twitter and follow them on

them on Twitter and follow them on YouTube and engage their stuff you

YouTube and engage their stuff you

YouTube and engage their stuff you should be a known quantity to them

”

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