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Entrepreneur Ideas – Webinar – (1 of 10) Getting Past Survival – 12 Rules for Startup Success


to be here is our first webinar and sir

to be here is our first webinar and sir our trial so you guys are the guinea

our trial so you guys are the guinea

our trial so you guys are the guinea pigs and it’s great to be the connect

pigs and it’s great to be the connect

pigs and it’s great to be the connect with you guys I’ve done a lot of

with you guys I’ve done a lot of

with you guys I’ve done a lot of workshops here and in my city and

workshops here and in my city and

workshops here and in my city and presentations we have done webinars

presentations we have done webinars

presentations we have done webinars before so it’s not used to not seeing my

before so it’s not used to not seeing my

before so it’s not used to not seeing my audience but I’m looking forward to

audience but I’m looking forward to

audience but I’m looking forward to having a good discussion today so today

having a good discussion today so today

having a good discussion today so today we’re going to talk about getting past

we’re going to talk about getting past

we’re going to talk about getting past revival and we’re focusing in on the

revival and we’re focusing in on the

revival and we’re focusing in on the early stage starting your business and

early stage starting your business and

early stage starting your business and we’re going to look at 12 rules for sort

we’re going to look at 12 rules for sort

we’re going to look at 12 rules for sort of success today’s part once we’re going

of success today’s part once we’re going

of success today’s part once we’re going to look at the the first six rules I

to look at the the first six rules I

to look at the the first six rules I just wanted to go over a couple ground

just wanted to go over a couple ground

just wanted to go over a couple ground rules so about me for those of you who

rules so about me for those of you who

rules so about me for those of you who don’t know me help entrepreneurs my

don’t know me help entrepreneurs my

don’t know me help entrepreneurs my goals out the billion entrepreneurs when

goals out the billion entrepreneurs when

goals out the billion entrepreneurs when I was 19 I had a 5-foot software company

I was 19 I had a 5-foot software company

I was 19 I had a 5-foot software company built it up sold it and then was 22 i

built it up sold it and then was 22 i

built it up sold it and then was 22 i joined the vc venture capitalist who are

joined the vc venture capitalist who are

joined the vc venture capitalist who are raising half dome 250 million for

raising half dome 250 million for

raising half dome 250 million for companies there’s a bunch of

companies there’s a bunch of

companies there’s a bunch of miscellaneous stats on me now my main

miscellaneous stats on me now my main

miscellaneous stats on me now my main business is Emma chronicle com and our

business is Emma chronicle com and our

business is Emma chronicle com and our goals to help a billion entrepreneurs

goals to help a billion entrepreneurs

goals to help a billion entrepreneurs and 30 of them might have 32 32 so I

and 30 of them might have 32 32 so I

and 30 of them might have 32 32 so I always have to think of what year it is

always have to think of what year it is

always have to think of what year it is so a little bit about me after those of

so a little bit about me after those of

so a little bit about me after those of you who aren’t as simulator so the

you who aren’t as simulator so the

you who aren’t as simulator so the biggest thing for a lot of entrepreneurs

biggest thing for a lot of entrepreneurs

biggest thing for a lot of entrepreneurs when the first thing that is getting

when the first thing that is getting

when the first thing that is getting past the survival stage and you may have

past the survival stage and you may have

past the survival stage and you may have your huge visions of where you want to

your huge visions of where you want to

your huge visions of where you want to go and you know the world you want to

go and you know the world you want to

go and you know the world you want to change and that’s awesome step one is

change and that’s awesome step one is

change and that’s awesome step one is you got to get to survival you know if

you got to get to survival you know if

you got to get to survival you know if you’re not able to put enough money on

you’re not able to put enough money on

you’re not able to put enough money on the table to to feed yourselves and pay

the table to to feed yourselves and pay

the table to to feed yourselves and pay for your rent and everything else then

for your rent and everything else then

for your rent and everything else then you’re not gonna be able to have that

you’re not gonna be able to have that

you’re not gonna be able to have that big vision for your business so this

big vision for your business so this

big vision for your business so this part is really focusing on how can we

part is really focusing on how can we

part is really focusing on how can we get to that survival point so you’re

get to that survival point so you’re

get to that survival point so you’re making up money to put your job and

making up money to put your job and

making up money to put your job and start having the life that you want and

start having the life that you want and

start having the life that you want and then you be able to make it big and

then you be able to make it big and

then you be able to make it big and hopefully change the world a quick note

hopefully change the world a quick note

hopefully change the world a quick note on questions ideally we’re gonna have a

on questions ideally we’re gonna have a

on questions ideally we’re gonna have a question intersection at the end but if

question intersection at the end but if

question intersection at the end but if there’s a really important question that

there’s a really important question that

there’s a really important question that you have feel free to ask it and Carl’s

you have feel free to ask it and Carl’s

you have feel free to ask it and Carl’s wondering the the questions may

wondering the the questions may

wondering the the questions may interrupt in in a sec question if it

interrupt in in a sec question if it

interrupt in in a sec question if it really pertains to the topic work Achmed

really pertains to the topic work Achmed

really pertains to the topic work Achmed on the slide then feel free to ask it

on the slide then feel free to ask it

on the slide then feel free to ask it we also have a section at the end so

we also have a section at the end so

we also have a section at the end so we’re gonna get to the incubator

we’re gonna get to the incubator

we’re gonna get to the incubator question and if you have other ones that

question and if you have other ones that

question and if you have other ones that let me know two and one let’s hang on

let me know two and one let’s hang on

let me know two and one let’s hang on prizes we’re going to do some prizes

prizes we’re going to do some prizes

prizes we’re going to do some prizes here we’re going to have one prize it’s

here we’re going to have one prize it’s

here we’re going to have one prize it’s gonna be a 30 minute call with me to ask

gonna be a 30 minute call with me to ask

gonna be a 30 minute call with me to ask any question talk about your business

any question talk about your business

any question talk about your business and we’re also going to give away some

and we’re also going to give away some

and we’re also going to give away some packs of the famous entrepreneur trading

packs of the famous entrepreneur trading

packs of the famous entrepreneur trading cards that I created and that’s going to

cards that I created and that’s going to

cards that I created and that’s going to be awarded by questions and to be a

be awarded by questions and to be a

be awarded by questions and to be a random question so make sure you’re

random question so make sure you’re

random question so make sure you’re asking those questions we’re going to

asking those questions we’re going to

asking those questions we’re going to pick one winner at random for the call

pick one winner at random for the call

pick one winner at random for the call and a couple for the carts and Carl will

and a couple for the carts and Carl will

and a couple for the carts and Carl will figure that out at the end of the call

figure that out at the end of the call

figure that out at the end of the call so here we go the first six rule so

so here we go the first six rule so

so here we go the first six rule so quick overview what we’re going to talk

quick overview what we’re going to talk

quick overview what we’re going to talk about today number one follow your

about today number one follow your

about today number one follow your passion number two work to learn number

passion number two work to learn number

passion number two work to learn number three star part time number four builder

three star part time number four builder

three star part time number four builder on a customer number five income depends

on a customer number five income depends

on a customer number five income depends on the value provide and number six is

on the value provide and number six is

on the value provide and number six is mild success and you stick around other

mild success and you stick around other

mild success and you stick around other with to the end I’m also going to

with to the end I’m also going to

with to the end I’m also going to include a sample mentoring script I know

include a sample mentoring script I know

include a sample mentoring script I know that’s something that a lot of people

that’s something that a lot of people

that’s something that a lot of people are worried about and thinking about how

are worried about and thinking about how

are worried about and thinking about how do I get our mentor to help me with my

do I get our mentor to help me with my

do I get our mentor to help me with my business and so I’m going to show you

business and so I’m going to show you

business and so I’m going to show you how you can do it and give you an actual

how you can do it and give you an actual

how you can do it and give you an actual script that you can use and copy and

script that you can use and copy and

script that you can use and copy and paste you’re going to start emailing

paste you’re going to start emailing

paste you’re going to start emailing some potential message so I hope you’re

some potential message so I hope you’re

some potential message so I hope you’re excited I’m excited then let’s pick this

excited I’m excited then let’s pick this

excited I’m excited then let’s pick this thing on so first rule and by far the

thing on so first rule and by far the

thing on so first rule and by far the most important rule at least in my

most important rule at least in my

most important rule at least in my opinion when you’re starting the

opinion when you’re starting the

opinion when you’re starting the business is you have to do something

business is you have to do something

business is you have to do something that you’re super super passionate about

that you’re super super passionate about

that you’re super super passionate about too many entrepreneurs start a business

too many entrepreneurs start a business

too many entrepreneurs start a business just because trying to make money and

just because trying to make money and

just because trying to make money and that’s almost always the wrong way to

that’s almost always the wrong way to

that’s almost always the wrong way to not do it you’ll often find the people

not do it you’ll often find the people

not do it you’ll often find the people who are just trying to make money really

who are just trying to make money really

who are just trying to make money really end up making money exchanges that

end up making money exchanges that

end up making money exchanges that sounds and you look at the most

sounds and you look at the most

sounds and you look at the most successful entrepreneurs in the world

successful entrepreneurs in the world

successful entrepreneurs in the world and you can do your own research we’ve

and you can do your own research we’ve

and you can do your own research we’ve done a lot on our site you’ll find that

done a lot on our site you’ll find that

done a lot on our site you’ll find that they started a business because they had

they started a business because they had

they started a business because they had a really strong passion for doing

a really strong passion for doing

a really strong passion for doing something we want to change the way that

something we want to change the way that

something we want to change the way that things were done and they were they

things were done and they were they

things were done and they were they would do it even if they weren’t making

would do it even if they weren’t making

would do it even if they weren’t making money from it they couldn’t turn it into

money from it they couldn’t turn it into

money from it they couldn’t turn it into a full-time business they would still do

a full-time business they would still do

a full-time business they would still do it and those are the ones who go on to

it and those are the ones who go on to

it and those are the ones who go on to become hugely successful entrepreneurs

become hugely successful entrepreneurs

become hugely successful entrepreneurs and so I want to encourage you if you’re

and so I want to encourage you if you’re

and so I want to encourage you if you’re at the point we were thinking about what

at the point we were thinking about what

at the point we were thinking about what business you want to start to really

business you want to start to really

business you want to start to really focus in on something that you’re

focus in on something that you’re

focus in on something that you’re passionate about because it’s going to

passionate about because it’s going to

passionate about because it’s going to be tough the entrepreneurship is sexy

be tough the entrepreneurship is sexy

be tough the entrepreneurship is sexy and everybody wants to do it and be your

and everybody wants to do it and be your

and everybody wants to do it and be your own boss and working

own boss and working

own boss and working hours but it’s really hard and you’ll

hours but it’s really hard and you’ll

hours but it’s really hard and you’ll every entrepreneur go to the point where

every entrepreneur go to the point where

every entrepreneur go to the point where they think about quitting and going back

they think about quitting and going back

they think about quitting and going back and getting the job because it’s just

and getting the job because it’s just

and getting the job because it’s just too hard and if you’re not really

too hard and if you’re not really

too hard and if you’re not really passionate about it you’re going to give

passionate about it you’re going to give

passionate about it you’re going to give up and so if you just chased into the

up and so if you just chased into the

up and so if you just chased into the dollars it’s finally not gonna happen

dollars it’s finally not gonna happen

dollars it’s finally not gonna happen you know first sign of failure you’re

you know first sign of failure you’re

you know first sign of failure you’re gonna give up and go chase something

gonna give up and go chase something

gonna give up and go chase something else where if you are going after

else where if you are going after

else where if you are going after something you’re really passionate about

something you’re really passionate about

something you’re really passionate about and really fuels you you’ll get that

and really fuels you you’ll get that

and really fuels you you’ll get that energy to push through all the hurdles

energy to push through all the hurdles

energy to push through all the hurdles that are going to come at you and it’s

that are going to come at you and it’s

that are going to come at you and it’s also a lot more fun when you’re helping

also a lot more fun when you’re helping

also a lot more fun when you’re helping people and you do something that excites

people and you do something that excites

people and you do something that excites you it’s way more fun and way more

you it’s way more fun and way more

you it’s way more fun and way more profitable than just going out and I’m

profitable than just going out and I’m

profitable than just going out and I’m trying to make a buck so I really want

trying to make a buck so I really want

trying to make a buck so I really want you guys to think about how you can

you guys to think about how you can

you guys to think about how you can connect to your passion and be able to

connect to your passion and be able to

connect to your passion and be able to build a business around and I’m going to

build a business around and I’m going to

build a business around and I’m going to go through a quick exercise of how to

go through a quick exercise of how to

go through a quick exercise of how to help you identify what your passion is

help you identify what your passion is

help you identify what your passion is and you’d then be able to build a

and you’d then be able to build a

and you’d then be able to build a business from it so I just did a quick

business from it so I just did a quick

business from it so I just did a quick google search yesterday and I put in how

google search yesterday and I put in how

google search yesterday and I put in how many people hate and the top results

many people hate and the top results

many people hate and the top results coming back where their jobs their life

coming back where their jobs their life

coming back where their jobs their life their boss and their mother I don’t

their boss and their mother I don’t

their boss and their mother I don’t think I can help you much with your

think I can help you much with your

think I can help you much with your mother if that’s challenge but your job

mother if that’s challenge but your job

mother if that’s challenge but your job your life your boss is probably

your life your boss is probably

your life your boss is probably something that can help if you’re going

something that can help if you’re going

something that can help if you’re going to be an entrepreneur so a lot of people

to be an entrepreneur so a lot of people

to be an entrepreneur so a lot of people hate what they’re doing and that’s what

hate what they’re doing and that’s what

hate what they’re doing and that’s what forces people to start their own

forces people to start their own

forces people to start their own business because they don’t like their

business because they don’t like their

business because they don’t like their current environment and so I want to

current environment and so I want to

current environment and so I want to encourage you to do it and kind of give

encourage you to do it and kind of give

encourage you to do it and kind of give you some of those steps to help you

you some of those steps to help you

you some of those steps to help you through that process so a couple quotes

through that process so a couple quotes

through that process so a couple quotes from famous entrepreneurs you don’t

from famous entrepreneurs you don’t

from famous entrepreneurs you don’t believe me then hopefully these guys

believe me then hopefully these guys

believe me then hopefully these guys will help convince you as well and and

will help convince you as well and and

will help convince you as well and and when I was getting started I found that

when I was getting started I found that

when I was getting started I found that this was really helpful to be able to

this was really helpful to be able to

this was really helpful to be able to look at famous entrepreneurs and see how

look at famous entrepreneurs and see how

look at famous entrepreneurs and see how they were successful and that gave me

they were successful and that gave me

they were successful and that gave me the inspiration and motivation to keep

the inspiration and motivation to keep

the inspiration and motivation to keep going when things got really fast and

going when things got really fast and

going when things got really fast and that’s one of the main motivations that

that’s one of the main motivations that

that’s one of the main motivations that i started my website so this from Dana

i started my website so this from Dana

i started my website so this from Dana White who’s the president of UFC rights

White who’s the president of UFC rights

White who’s the president of UFC rights ninety percent of America gets up in the

ninety percent of America gets up in the

ninety percent of America gets up in the morning values to a job they hate that’s

morning values to a job they hate that’s

morning values to a job they hate that’s true and as an entrepreneur you get the

true and as an entrepreneur you get the

true and as an entrepreneur you get the chains to be able to create your own

chains to be able to create your own

chains to be able to create your own destiny create your own work life and

destiny create your own work life and

destiny create your own work life and choose projects to work on that that

choose projects to work on that that

choose projects to work on that that excite you so hopefully if you’re an

excite you so hopefully if you’re an

excite you so hopefully if you’re an entrepreneur you’re not going to a job

entrepreneur you’re not going to a job

entrepreneur you’re not going to a job that you hate you’re creating your own

that you hate you’re creating your own

that you hate you’re creating your own life and something that you really have

life and something that you really have

life and something that you really have a passion for doing

a passion for doing

a passion for doing PA wouldn’t appear Omidyar founder of

PA wouldn’t appear Omidyar founder of

PA wouldn’t appear Omidyar founder of ebay but insane pursue your passion if

ebay but insane pursue your passion if

ebay but insane pursue your passion if you’re passionate about something and

you’re passionate about something and

you’re passionate about something and you work hard you will be successful

you work hard you will be successful

you work hard you will be successful again talk about that passion making

again talk about that passion making

again talk about that passion making sure you’re following it and use that to

sure you’re following it and use that to

sure you’re following it and use that to be able to fuel your business growth and

be able to fuel your business growth and

be able to fuel your business growth and one more Dov Charney founder of american

one more Dov Charney founder of american

one more Dov Charney founder of american apparel passion that’s it when you

apparel passion that’s it when you

apparel passion that’s it when you believe in what you’re doing that’s it

believe in what you’re doing that’s it

believe in what you’re doing that’s it and again if you look at any famous

and again if you look at any famous

and again if you look at any famous entrepreneur their success story go back

entrepreneur their success story go back

entrepreneur their success story go back to the beginning nobody will say I did

to the beginning nobody will say I did

to the beginning nobody will say I did this because I wanted to make a lot of

this because I wanted to make a lot of

this because I wanted to make a lot of money I did it because I really loved

money I did it because I really loved

money I did it because I really loved what I was doing and I wanted to have an

what I was doing and I wanted to have an

what I was doing and I wanted to have an impact on the world or impact on my

impact on the world or impact on my

impact on the world or impact on my market and as a result that became

market and as a result that became

market and as a result that became really successful you have to you have

really successful you have to you have

really successful you have to you have to make money right you gotta you have

to make money right you gotta you have

to make money right you gotta you have to make money if you’re in business but

to make money if you’re in business but

to make money if you’re in business but it’s not the main goal your main goal is

it’s not the main goal your main goal is

it’s not the main goal your main goal is a greater purpose and be able to create

a greater purpose and be able to create

a greater purpose and be able to create something that you’re really proud of

something that you’re really proud of

something that you’re really proud of about what done so quick exercise on how

about what done so quick exercise on how

about what done so quick exercise on how to find your passion get a lot of

to find your passion get a lot of

to find your passion get a lot of questions on it I don’t want to spend

questions on it I don’t want to spend

questions on it I don’t want to spend too too much time on it but because they

too too much time on it but because they

too too much time on it but because they can so many questions let it be helpful

can so many questions let it be helpful

can so many questions let it be helpful to go to a quick exercise you’re not

to go to a quick exercise you’re not

to go to a quick exercise you’re not sure what your passion about or what

sure what your passion about or what

sure what your passion about or what businesses start what I recommend doing

businesses start what I recommend doing

businesses start what I recommend doing is write down a list of 10 things that

is write down a list of 10 things that

is write down a list of 10 things that make you happy don’t worry about it

make you happy don’t worry about it

make you happy don’t worry about it being a business opportunity I just

being a business opportunity I just

being a business opportunity I just things that you get a natural high off

things that you get a natural high off

things that you get a natural high off doing you really enjoy super fun and

doing you really enjoy super fun and

doing you really enjoy super fun and exciting to you and then think about how

exciting to you and then think about how

exciting to you and then think about how much do you love it rank it out of 10

much do you love it rank it out of 10

much do you love it rank it out of 10 and how much does it help others so

and how much does it help others so

and how much does it help others so that’s the value so I want you to write

that’s the value so I want you to write

that’s the value so I want you to write down here one to ten your activities how

down here one to ten your activities how

down here one to ten your activities how much do you love it out of 10 and then

much do you love it out of 10 and then

much do you love it out of 10 and then how much value does it give to other

how much value does it give to other

how much value does it give to other people so the more that you’re able to

people so the more that you’re able to

people so the more that you’re able to help with the people the more you can

help with the people the more you can

help with the people the more you can hope to make it into a business and

hope to make it into a business and

hope to make it into a business and become successful then you add it up so

become successful then you add it up so

become successful then you add it up so this last column is going to be your

this last column is going to be your

this last column is going to be your total score and it’s going to be out of

total score and it’s going to be out of

total score and it’s going to be out of pointy so again you don’t do worry about

pointy so again you don’t do worry about

pointy so again you don’t do worry about it being a business opportunity yet just

it being a business opportunity yet just

it being a business opportunity yet just start around what you’re really excited

start around what you’re really excited

start around what you’re really excited about and passionate about what makes

about and passionate about what makes

about and passionate about what makes you happy what helps others and generate

you happy what helps others and generate

you happy what helps others and generate that list and this is your starting

that list and this is your starting

that list and this is your starting point the next thing I would do here is

point the next thing I would do here is

point the next thing I would do here is right there on another list of up to 10

right there on another list of up to 10

right there on another list of up to 10 of what you wish you could do so you

of what you wish you could do so you

of what you wish you could do so you know the world were limitless you know

know the world were limitless you know

know the world were limitless you know which it pretty much is what what you

which it pretty much is what what you

which it pretty much is what what you wish you could do ideally in an ideal

wish you could do ideally in an ideal

wish you could do ideally in an ideal world you may not have too much

world you may not have too much

world you may not have too much experience in it but you really have a

experience in it but you really have a

experience in it but you really have a strong passion to learn about

strong passion to learn about

strong passion to learn about something what type of opportunity could

something what type of opportunity could

something what type of opportunity could you create and then do it again for what

you create and then do it again for what

you create and then do it again for what kinds of frustrations have you solved a

kinds of frustrations have you solved a

kinds of frustrations have you solved a lot of the best businesses in the world

lot of the best businesses in the world

lot of the best businesses in the world has been created by entrepreneurs who

has been created by entrepreneurs who

has been created by entrepreneurs who had our their own personal challenge of

had our their own personal challenge of

had our their own personal challenge of frustration they wish something could be

frustration they wish something could be

frustration they wish something could be different and then they created a

different and then they created a

different and then they created a solution to it well if you’re having

solution to it well if you’re having

solution to it well if you’re having that problem chances are other people

that problem chances are other people

that problem chances are other people are having that problem too and that’s

are having that problem too and that’s

are having that problem too and that’s how you could start a business so

how you could start a business so

how you could start a business so ideally you have a list of maximum of 30

ideally you have a list of maximum of 30

ideally you have a list of maximum of 30 ideas of things that you like things

ideas of things that you like things

ideas of things that you like things that you wish you could do and

that you wish you could do and

that you wish you could do and frustrations that you’ve solved and

frustrations that you’ve solved and

frustrations that you’ve solved and you’ve ranked them all by how much you

you’ve ranked them all by how much you

you’ve ranked them all by how much you love doing those activities and then how

love doing those activities and then how

love doing those activities and then how much value you think it provides to

much value you think it provides to

much value you think it provides to other people what I want you to then do

other people what I want you to then do

other people what I want you to then do is think about the ones that score

is think about the ones that score

is think about the ones that score higher than 16 and circle them and those

higher than 16 and circle them and those

higher than 16 and circle them and those are going to be our starting point for

are going to be our starting point for

are going to be our starting point for business opportunities to be able to

business opportunities to be able to

business opportunities to be able to build around what we’re really

build around what we’re really

build around what we’re really passionate about

”

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