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Be the best in the world at one thing!


if you’re in a really competitive market

if you’re in a really competitive market then you need to create a niche for

then you need to create a niche for

then you need to create a niche for yourself and be the best at one certain

yourself and be the best at one certain

yourself and be the best at one certain thing if you want to win customers hi

thing if you want to win customers hi

thing if you want to win customers hi I’m Evan Carmichael and I believe that

I’m Evan Carmichael and I believe that

I’m Evan Carmichael and I believe that hungry entrepreneurs deserve help so

hungry entrepreneurs deserve help so

hungry entrepreneurs deserve help so today I mason a question from one of our

today I mason a question from one of our

today I mason a question from one of our Facebook readers mercy who wrote in

Facebook readers mercy who wrote in

Facebook readers mercy who wrote in saying I’m an author and would love some

saying I’m an author and would love some

saying I’m an author and would love some tips on how it can work for myself as a

tips on how it can work for myself as a

tips on how it can work for myself as a freelance writer so thanks for writing

freelance writer so thanks for writing

freelance writer so thanks for writing in mercy you are in one of the most

in mercy you are in one of the most

in mercy you are in one of the most competitive fields there is freelance

competitive fields there is freelance

competitive fields there is freelance writing is really tough you’re going up

writing is really tough you’re going up

writing is really tough you’re going up against huge competition and it’s a race

against huge competition and it’s a race

against huge competition and it’s a race to the bottom you can go on text broker

to the bottom you can go on text broker

to the bottom you can go on text broker and get someone to the right our

and get someone to the right our

and get someone to the right our articles for you for a cent per word I

articles for you for a cent per word I

articles for you for a cent per word I sent per word it’s a race to the bottom

sent per word it’s a race to the bottom

sent per word it’s a race to the bottom it’s it’s terrible and the quality often

it’s it’s terrible and the quality often

it’s it’s terrible and the quality often sucks but it’s hard for people to tell

sucks but it’s hard for people to tell

sucks but it’s hard for people to tell the difference between somebody good

the difference between somebody good

the difference between somebody good like yourself and somebody else who just

like yourself and somebody else who just

like yourself and somebody else who just calls them a freelance writer so it’s on

calls them a freelance writer so it’s on

calls them a freelance writer so it’s on you to show how you’re different than

you to show how you’re different than

you to show how you’re different than everybody else and a really great way to

everybody else and a really great way to

everybody else and a really great way to do it is to nice yourself out so think

do it is to nice yourself out so think

do it is to nice yourself out so think of another strong passion of yours and

of another strong passion of yours and

of another strong passion of yours and trying to combine it so there’s be a

trying to combine it so there’s be a

trying to combine it so there’s be a freelance writer because everybody is a

freelance writer because everybody is a

freelance writer because everybody is a freelance writer try to find something

freelance writer try to find something

freelance writer try to find something else that you’re deeply passionate about

else that you’re deeply passionate about

else that you’re deeply passionate about that you absolutely love doing

that you absolutely love doing

that you absolutely love doing absolutely love writing about and be the

absolutely love writing about and be the

absolutely love writing about and be the best at that as well if you can combine

best at that as well if you can combine

best at that as well if you can combine those passions and promote it then you

those passions and promote it then you

those passions and promote it then you want to be known as the guy to hire for

want to be known as the guy to hire for

want to be known as the guy to hire for these kinds of writing projects not just

these kinds of writing projects not just

these kinds of writing projects not just any kind of freelance writer a quick

any kind of freelance writer a quick

any kind of freelance writer a quick example a friend of mine his name is

example a friend of mine his name is

example a friend of mine his name is Anton he’s a copywriter and already just

Anton he’s a copywriter and already just

Anton he’s a copywriter and already just being a copywriting separated yourself

being a copywriting separated yourself

being a copywriting separated yourself from all the other writers but still

from all the other writers but still

from all the other writers but still there’s a lot of copywriters so how do

there’s a lot of copywriters so how do

there’s a lot of copywriters so how do you stand out in a really competitive

you stand out in a really competitive

you stand out in a really competitive field what he does is he calls himself

field what he does is he calls himself

field what he does is he calls himself the LinkedIn bio specialist and what

the LinkedIn bio specialist and what

the LinkedIn bio specialist and what he’ll do is he specializes specializes

he’ll do is he specializes specializes

he’ll do is he specializes specializes in copywriting people’s linkedin BIOS

in copywriting people’s linkedin BIOS

in copywriting people’s linkedin BIOS helping them drive more business through

helping them drive more business through

helping them drive more business through LinkedIn through there well written BIOS

LinkedIn through there well written BIOS

LinkedIn through there well written BIOS and not gets him attention and he

and not gets him attention and he

and not gets him attention and he rewrote my LinkedIn bio

rewrote my LinkedIn bio

rewrote my LinkedIn bio and then I hired him to write a sales

and then I hired him to write a sales

and then I hired him to write a sales letter for me and it can lead to more

letter for me and it can lead to more

letter for me and it can lead to more and more business but you need your way

and more business but you need your way

and more business but you need your way in you need something that helps you

in you need something that helps you

in you need something that helps you stand out from everybody else that

stand out from everybody else that

stand out from everybody else that drives attention drives awareness and

drives attention drives awareness and

drives attention drives awareness and once they like you know you trust you

once they like you know you trust you

once they like you know you trust you enjoy working with you they’re going to

enjoy working with you they’re going to

enjoy working with you they’re going to hire you for more projects so Anton is

hire you for more projects so Anton is

hire you for more projects so Anton is out now promoting himself as the

out now promoting himself as the

out now promoting himself as the LinkedIn specialist and he’ll write the

LinkedIn specialist and he’ll write the

LinkedIn specialist and he’ll write the guys like Jack Welch on Twitter and

guys like Jack Welch on Twitter and

guys like Jack Welch on Twitter and offer to redo their LinkedIn BIOS and it

offer to redo their LinkedIn BIOS and it

offer to redo their LinkedIn BIOS and it leads the business for him not just in

leads the business for him not just in

leads the business for him not just in creating a linkedin bio because that’s a

creating a linkedin bio because that’s a

creating a linkedin bio because that’s a small job but when people are impressed

small job but when people are impressed

small job but when people are impressed with what he does they say hey can you

with what he does they say hey can you

with what he does they say hey can you also do this can you write our sales

also do this can you write our sales

also do this can you write our sales letter for us can you write our

letter for us can you write our

letter for us can you write our newsletter copy for us can you write our

newsletter copy for us can you write our

newsletter copy for us can you write our landing page copy for us so it leads to

landing page copy for us so it leads to

landing page copy for us so it leads to more business you have to find another

more business you have to find another

more business you have to find another way another passion of yours to help you

way another passion of yours to help you

way another passion of yours to help you stand out it’s not just words it’s not

stand out it’s not just words it’s not

stand out it’s not just words it’s not just promotion it has to have some teeth

just promotion it has to have some teeth

just promotion it has to have some teeth to it you have to feel it you have to

to it you have to feel it you have to

to it you have to feel it you have to love this extra thing that you’re doing

love this extra thing that you’re doing

love this extra thing that you’re doing you love writing about XYZ and you are

you love writing about XYZ and you are

you love writing about XYZ and you are the best in the world at doing it I hope

the best in the world at doing it I hope

the best in the world at doing it I hope that helps for those of you who are like

that helps for those of you who are like

that helps for those of you who are like mercy if you’re in a competitive field

mercy if you’re in a competitive field

mercy if you’re in a competitive field and we all are there’s increased

and we all are there’s increased

and we all are there’s increased competition you’re up against the whole

competition you’re up against the whole

competition you’re up against the whole world you have to find a way to stand

world you have to find a way to stand

world you have to find a way to stand out you have to do it by combining your

out you have to do it by combining your

out you have to do it by combining your interests because nobody can compete

interests because nobody can compete

interests because nobody can compete with who you are so combine those

with who you are so combine those

with who you are so combine those passions put yourself into the business

passions put yourself into the business

passions put yourself into the business tell them your story why you started

tell them your story why you started

tell them your story why you started this business let them see your passion

this business let them see your passion

this business let them see your passion let they catch it like a fever and

let they catch it like a fever and

let they catch it like a fever and they’ll want to do business with you

they’ll want to do business with you

they’ll want to do business with you you’ll be known as the certain expert

you’ll be known as the certain expert

you’ll be known as the certain expert for whatever topic you want to be known

for whatever topic you want to be known

for whatever topic you want to be known as that will help drive your business

as that will help drive your business

as that will help drive your business and will help you stand up your

and will help you stand up your

and will help you stand up your competition those are you watching if

competition those are you watching if

competition those are you watching if you liked the video please give it a

you liked the video please give it a

you liked the video please give it a thumbs up below always makes you want to

thumbs up below always makes you want to

thumbs up below always makes you want to do more videos for you and I’d love to

do more videos for you and I’d love to

do more videos for you and I’d love to hear what you have to say about this

hear what you have to say about this

hear what you have to say about this video or if you have a question for your

video or if you have a question for your

video or if you have a question for your own company always leave it in the

own company always leave it in the

own company always leave it in the comments below I read those I checked

comments below I read those I checked

comments below I read those I checked them in the morning when I’m eating my

them in the morning when I’m eating my

them in the morning when I’m eating my breakfast I love seeing them come in so

breakfast I love seeing them come in so

breakfast I love seeing them come in so thank you and I’ll see you on

thank you and I’ll see you on

thank you and I’ll see you on next episode

”

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