
you know I’ve been thinking a lot lately about this whole journey about about how
about this whole journey about about how
about this whole journey about about how entrepreneurship has become something of
entrepreneurship has become something of
entrepreneurship has become something of a status and and has been put on a
a status and and has been put on a
a status and and has been put on a pedestal I’ve also been thinking about
pedestal I’ve also been thinking about
pedestal I’ve also been thinking about how scary it is when something becomes
how scary it is when something becomes
how scary it is when something becomes cool or interesting and what that
cool or interesting and what that
cool or interesting and what that creates and I’ve been pondering that
creates and I’ve been pondering that
creates and I’ve been pondering that quite a bit
quite a bit
quite a bit which is the differences between being
which is the differences between being
which is the differences between being an entrepreneur and being a successful
an entrepreneur and being a successful
an entrepreneur and being a successful entrepreneur you know putting the fact
entrepreneur you know putting the fact
entrepreneur you know putting the fact that you’re a CEO in your Instagram
that you’re a CEO in your Instagram
that you’re a CEO in your Instagram profile doesn’t mean that it’s what
profile doesn’t mean that it’s what
profile doesn’t mean that it’s what you’re going to be able to do for the
you’re going to be able to do for the
you’re going to be able to do for the rest of your life and what I’m really
rest of your life and what I’m really
rest of your life and what I’m really concerned about is that we have lived at
concerned about is that we have lived at
concerned about is that we have lived at both in Canada and the US with basically
both in Canada and the US with basically
both in Canada and the US with basically an eight to nine year macro almost a
an eight to nine year macro almost a
an eight to nine year macro almost a decade of good economic growth we just
decade of good economic growth we just
decade of good economic growth we just have you know obviously there was a
have you know obviously there was a
have you know obviously there was a crash in the US and two thousand eight
crash in the US and two thousand eight
crash in the US and two thousand eight or nine but if you look at the data
or nine but if you look at the data
or nine but if you look at the data we’re probably on the tail end of
we’re probably on the tail end of
we’re probably on the tail end of economic growth you know obviously
economic growth you know obviously
economic growth you know obviously nobody knows otherwise they would make
nobody knows otherwise they would make
nobody knows otherwise they would make trillions of dollars but one of the
trillions of dollars but one of the
trillions of dollars but one of the things that I did want to talk to you
things that I did want to talk to you
things that I did want to talk to you guys about today is practicality I think
guys about today is practicality I think
guys about today is practicality I think practicality is stunningly not talked
practicality is stunningly not talked
practicality is stunningly not talked about enough so for example if you’re
about enough so for example if you’re
about enough so for example if you’re running a business right now and it’s
running a business right now and it’s
running a business right now and it’s predicated on raising money or you’ve
predicated on raising money or you’ve
predicated on raising money or you’ve raised money and you lose money each
raised money and you lose money each
raised money and you lose money each month it’s probably a really good idea
month it’s probably a really good idea
month it’s probably a really good idea to change course pretty quickly because
to change course pretty quickly because
to change course pretty quickly because the biggest issue for me right now is
the biggest issue for me right now is
the biggest issue for me right now is that we have a lot of people who want to
that we have a lot of people who want to
that we have a lot of people who want to build brands who want to become
build brands who want to become
build brands who want to become influencers who want to start companies
influencers who want to start companies
influencers who want to start companies but they’re not putting in the pieces
but they’re not putting in the pieces
but they’re not putting in the pieces that actually allow them to weather the
that actually allow them to weather the
that actually allow them to weather the storm you know the thing that I’m most
storm you know the thing that I’m most
storm you know the thing that I’m most proud of is the two biggest businesses
proud of is the two biggest businesses
proud of is the two biggest businesses I’ve ever built I basically started them
I’ve ever built I basically started them
I’ve ever built I basically started them during very difficult times when I first
during very difficult times when I first
during very difficult times when I first got involved in my dad’s liquor store
got involved in my dad’s liquor store
got involved in my dad’s liquor store business it was the late 90s and just
business it was the late 90s and just
business it was the late 90s and just about a year and a half into my journey
about a year and a half into my journey
about a year and a half into my journey I guess two years into my journey the
I guess two years into my journey the
I guess two years into my journey the stock market crashed and all the
stock market crashed and all the
stock market crashed and all the Internet companies folded and all the
Internet companies folded and all the
Internet companies folded and all the people that were making money that I was
people that were making money that I was
people that were making money that I was targeting to sell wine stop having money
targeting to sell wine stop having money
targeting to sell wine stop having money to buy wine and I built and then right
to buy wine and I built and then right
to buy wine and I built and then right behind that because most of my business
behind that because most of my business
behind that because most of my business was New York and New Jersey based even
was New York and New Jersey based even
was New York and New Jersey based even though we were building an Internet
though we were building an Internet
though we were building an Internet company it was only about a year later
company it was only about a year later
company it was only about a year later that 9/11 happened and not only you know
that 9/11 happened and not only you know
that 9/11 happened and not only you know changed I mean for anybody that lived in
changed I mean for anybody that lived in
changed I mean for anybody that lived in New York New Jersey area it was much
New York New Jersey area it was much
New York New Jersey area it was much more compounded for us because we lost
more compounded for us because we lost
more compounded for us because we lost loved ones and and I remember I lost a
loved ones and and I remember I lost a
loved ones and and I remember I lost a hundred employees from one organization
hundred employees from one organization
hundred employees from one organization in one day I’d go in hand by hand and
in one day I’d go in hand by hand and
in one day I’d go in hand by hand and take their emails out because everybody
take their emails out because everybody
take their emails out because everybody passed away from Cantor Fitzgerald that
passed away from Cantor Fitzgerald that
passed away from Cantor Fitzgerald that worked in that office so and that so I
worked in that office so and that so I
worked in that office so and that so I persevered through that because I was
persevered through that because I was
persevered through that because I was practical because I didn’t have a lot of
practical because I didn’t have a lot of
practical because I didn’t have a lot of overhead and because I wasn’t romantic I
overhead and because I wasn’t romantic I
overhead and because I wasn’t romantic I wasn’t dreaming I knew that I had to buy
wasn’t dreaming I knew that I had to buy
wasn’t dreaming I knew that I had to buy and sell wine and liquor and beer and I
and sell wine and liquor and beer and I
and sell wine and liquor and beer and I had to make sure that my expenses
had to make sure that my expenses
had to make sure that my expenses weren’t greater than the money I was
weren’t greater than the money I was
weren’t greater than the money I was bringing in vaynermedia started in the
bringing in vaynermedia started in the
bringing in vaynermedia started in the ashens of the economic meltdown of the
ashens of the economic meltdown of the
ashens of the economic meltdown of the US when I started vaynermedia people
US when I started vaynermedia people
US when I started vaynermedia people didn’t want to pay $5,000 let alone the
didn’t want to pay $5,000 let alone the
didn’t want to pay $5,000 let alone the fifty or hundred thousand they’d pay us
fifty or hundred thousand they’d pay us
fifty or hundred thousand they’d pay us a month now for our services and and
a month now for our services and and
a month now for our services and and when I started vaynermedia you know it’s
when I started vaynermedia you know it’s
when I started vaynermedia you know it’s funny I watch everybody watch my journey
funny I watch everybody watch my journey
funny I watch everybody watch my journey now and you know there’s that cliche
now and you know there’s that cliche
now and you know there’s that cliche thing of like overnight success right
thing of like overnight success right
thing of like overnight success right I’m gonna have this TV show come out
I’m gonna have this TV show come out
I’m gonna have this TV show come out this June and it’s gonna change my
this June and it’s gonna change my
this June and it’s gonna change my profile right I’m gonna sit on a stage
profile right I’m gonna sit on a stage
profile right I’m gonna sit on a stage with will.i.am and Gwyneth Paltrow and
with will.i.am and Gwyneth Paltrow and
with will.i.am and Gwyneth Paltrow and Jessica Alba for this Apple show that
Jessica Alba for this Apple show that
Jessica Alba for this Apple show that I’m about to do and everybody’s gonna
I’m about to do and everybody’s gonna
I’m about to do and everybody’s gonna say where’d he come from that happened
say where’d he come from that happened
say where’d he come from that happened overnight you know
overnight you know
overnight you know and it’s even really happened and social
and it’s even really happened and social
and it’s even really happened and social I’m sure a lot of you if for a lot of
I’m sure a lot of you if for a lot of
I’m sure a lot of you if for a lot of you you’ve only really even have known
you you’ve only really even have known
you you’ve only really even have known about me for the last six months or so
about me for the last six months or so
about me for the last six months or so even though I’ve been putting out
even though I’ve been putting out
even though I’ve been putting out content online for 10 years every single
content online for 10 years every single
content online for 10 years every single day and so the thing that I’ve been
day and so the thing that I’ve been
day and so the thing that I’ve been really thinking about is practicality
really thinking about is practicality
really thinking about is practicality like vaynermedia even though I had had
like vaynermedia even though I had had
like vaynermedia even though I had had already built a nice sized business it
already built a nice sized business it
already built a nice sized business it wasn’t like I was extracting a lot of
wasn’t like I was extracting a lot of
wasn’t like I was extracting a lot of money out of Wine Library and so when AJ
money out of Wine Library and so when AJ
money out of Wine Library and so when AJ and I started vaynermedia seven years
and I started vaynermedia seven years
and I started vaynermedia seven years ago we started it out of a company
ago we started it out of a company
ago we started it out of a company called buddy media’s conference room for
called buddy media’s conference room for
called buddy media’s conference room for the first two years that I ran
the first two years that I ran
the first two years that I ran vaynermedia we had no rent we first
vaynermedia we had no rent we first
vaynermedia we had no rent we first worked out of a conference room a
worked out of a conference room a
worked out of a conference room a conference room we then worked out of a
conference room we then worked out of a
conference room we then worked out of a co-working space before the whole we
co-working space before the whole we
co-working space before the whole we work in co-working space revolution and
work in co-working space revolution and
work in co-working space revolution and I bartered my time to help that company
I bartered my time to help that company
I bartered my time to help that company in exchange for a very small space we
in exchange for a very small space we
in exchange for a very small space we didn’t buy furniture we scrapped and I’d
didn’t buy furniture we scrapped and I’d
didn’t buy furniture we scrapped and I’d already made it I was already rich and
already made it I was already rich and
already made it I was already rich and we scrapped and so the biggest thing
we scrapped and so the biggest thing
we scrapped and so the biggest thing that I want to implore everybody here
that I want to implore everybody here
that I want to implore everybody here today to do
today to do
today to do is to take a step back and think about
is to take a step back and think about
is to take a step back and think about how fancy are they are you want to be
how fancy are they are you want to be
how fancy are they are you want to be really really really ghetto do you
really really really ghetto do you
really really really ghetto do you really need that chair do you really
really need that chair do you really
really need that chair do you really need that piece of technology do you
need that piece of technology do you
need that piece of technology do you really need to fly that class like I
really need to fly that class like I
really need to fly that class like I just think that we’re living through an
just think that we’re living through an
just think that we’re living through an incredibly fancy culture of
incredibly fancy culture of
incredibly fancy culture of entrepreneurship entrepreneurship and
entrepreneurship entrepreneurship and
entrepreneurship entrepreneurship and CEO status is quite sexy people are
CEO status is quite sexy people are
CEO status is quite sexy people are selling a lifestyle that is filled with
selling a lifestyle that is filled with
selling a lifestyle that is filled with lots of fun and trips and and champagne
lots of fun and trips and and champagne
lots of fun and trips and and champagne and bikinis and bling-bling and all
and bikinis and bling-bling and all
and bikinis and bling-bling and all sorts of horseshit right and and I just
sorts of horseshit right and and I just
sorts of horseshit right and and I just think that that era of this era is gonna
think that that era of this era is gonna
think that that era of this era is gonna come to an end somewhere within the next
come to an end somewhere within the next
come to an end somewhere within the next five years and very honestly I just
five years and very honestly I just
five years and very honestly I just don’t want a lot of people in this room
don’t want a lot of people in this room
don’t want a lot of people in this room that dreamed to build their own
that dreamed to build their own
that dreamed to build their own businesses to have to go work at a bank
businesses to have to go work at a bank
businesses to have to go work at a bank or go work at a retail store and so I
or go work at a retail store and so I
or go work at a retail store and so I would highly recommend something that I
would highly recommend something that I
would highly recommend something that I think is stunningly not talked about
think is stunningly not talked about
think is stunningly not talked about enough which is if you’re building a
enough which is if you’re building a
enough which is if you’re building a business you have to be making money I
business you have to be making money I
business you have to be making money I think it’s important I think the other
think it’s important I think the other
think it’s important I think the other thing that’s important is to shift the
thing that’s important is to shift the
thing that’s important is to shift the context completely the other way which
context completely the other way which
context completely the other way which is what is really winning right like
is what is really winning right like
is what is really winning right like what is the definition of winning and I
what is the definition of winning and I
what is the definition of winning and I think we all have different definitions
think we all have different definitions
think we all have different definitions right and I think that one of the things
right and I think that one of the things
right and I think that one of the things that I also want to say is that I’m
that I also want to say is that I’m
that I also want to say is that I’m getting scared that a lot of people that
getting scared that a lot of people that
getting scared that a lot of people that are following my journey hear me talking
are following my journey hear me talking
are following my journey hear me talking about buying the New York Jets and I do
about buying the New York Jets and I do
about buying the New York Jets and I do aspire to buy a three billion dollar
aspire to buy a three billion dollar
aspire to buy a three billion dollar sports franchise I do it is what I want
sports franchise I do it is what I want
sports franchise I do it is what I want it’s you can look at my fifth grade
it’s you can look at my fifth grade
it’s you can look at my fifth grade yearbook long before business was cool
yearbook long before business was cool
yearbook long before business was cool it’s what I want to do but I’m awfully
it’s what I want to do but I’m awfully
it’s what I want to do but I’m awfully scared that it’s pressuring the people
scared that it’s pressuring the people
scared that it’s pressuring the people that follow me into trying to achieve
that follow me into trying to achieve
that follow me into trying to achieve things that they don’t necessarily want
things that they don’t necessarily want
things that they don’t necessarily want they just think it’s the thing you do if
they just think it’s the thing you do if
they just think it’s the thing you do if you’re trying to be a successful
you’re trying to be a successful
you’re trying to be a successful businessperson let me promise you
businessperson let me promise you
businessperson let me promise you something I know tens of thousands of
something I know tens of thousands of
something I know tens of thousands of people I know thousands of people
people I know thousands of people
people I know thousands of people extremely well I know hundreds of people
extremely well I know hundreds of people
extremely well I know hundreds of people deeply well there is no correlation
deeply well there is no correlation
deeply well there is no correlation between how much money someone makes and
between how much money someone makes and
between how much money someone makes and their level of happiness I have friends
their level of happiness I have friends
their level of happiness I have friends who make $47,000 a year and are the
who make $47,000 a year and are the
who make $47,000 a year and are the happiest people I know their work-life
happiest people I know their work-life
happiest people I know their work-life balance is on point they’re part of two
balance is on point they’re part of two
balance is on point they’re part of two soccer teams they play video games they
soccer teams they play video games they
soccer teams they play video games they watch every show they want they take two
watch every show they want they take two
watch every show they want they take two vacations that they scrap together and
vacations that they scrap together and
vacations that they scrap together and they’re freaking happy as hell
they’re freaking happy as hell
they’re freaking happy as hell and I know tons of people who I grew up
and I know tons of people who I grew up
and I know tons of people who I grew up with in the Silicon Valley boom who have
with in the Silicon Valley boom who have
with in the Silicon Valley boom who have hundreds of millions of dollars in their
hundreds of millions of dollars in their
hundreds of millions of dollars in their bank account and are is miserable and is
bank account and are is miserable and is
bank account and are is miserable and is lonely and is broken as you’ll ever see
lonely and is broken as you’ll ever see
lonely and is broken as you’ll ever see so I implore all of you to please
so I implore all of you to please
so I implore all of you to please reverse engineer and figure out who you
reverse engineer and figure out who you
reverse engineer and figure out who you are and figure out what level of
are and figure out what level of
are and figure out what level of monetizing and stuff you need and what
monetizing and stuff you need and what
monetizing and stuff you need and what level of creativity need I promise you
level of creativity need I promise you
level of creativity need I promise you one thing one thing that will catch you
one thing one thing that will catch you
one thing one thing that will catch you very off guard I should be way more rich
very off guard I should be way more rich
very off guard I should be way more rich I leave money on the table every day i
I leave money on the table every day i
I leave money on the table every day i I’ve left
I’ve left
I’ve left ungodly amounts of money on the table I
ungodly amounts of money on the table I
ungodly amounts of money on the table I spend tons of times
spend tons of times
spend tons of times spending sending DMS and engaging with
spending sending DMS and engaging with
spending sending DMS and engaging with people meeting people randomly and not
people meeting people randomly and not
people meeting people randomly and not cashing in I actually believe the
cashing in I actually believe the
cashing in I actually believe the statement I’m about to make I think that
statement I’m about to make I think that
statement I’m about to make I think that I love the journey and the game of
I love the journey and the game of
I love the journey and the game of entrepreneurship so much that I have
entrepreneurship so much that I have
entrepreneurship so much that I have subconsciously sabotage my financial
subconsciously sabotage my financial
subconsciously sabotage my financial upside to make sure I can play this a
upside to make sure I can play this a
upside to make sure I can play this a little longer because I fear if the
little longer because I fear if the
little longer because I fear if the numbers keep getting too big eventually
numbers keep getting too big eventually
numbers keep getting too big eventually it will take the fun out of it when you
it will take the fun out of it when you
it will take the fun out of it when you were lucky enough like I am to actually
were lucky enough like I am to actually
were lucky enough like I am to actually do something that you love so much do
do something that you love so much do
do something that you love so much do something that puts pressure against the
something that puts pressure against the
something that puts pressure against the one thing you care about besides it
one thing you care about besides it
one thing you care about besides it which is the time I spend with my family
which is the time I spend with my family
which is the time I spend with my family my family is my whole life
my family is my whole life
my family is my whole life and being this and doing this is the
and being this and doing this is the
and being this and doing this is the only thing that cuts into that I
only thing that cuts into that I
only thing that cuts into that I couldn’t breathe
couldn’t breathe
couldn’t breathe if I wasn’t an entrepreneur I didn’t
if I wasn’t an entrepreneur I didn’t
if I wasn’t an entrepreneur I didn’t breathe when I wasn’t an entrepreneur
breathe when I wasn’t an entrepreneur
breathe when I wasn’t an entrepreneur that’s the reason I got these an F since
that’s the reason I got these an F since
that’s the reason I got these an F since school because I just couldn’t be me and
school because I just couldn’t be me and
school because I just couldn’t be me and I’m not capable of that and so I think
I’m not capable of that and so I think
I’m not capable of that and so I think being here excites me because I think
being here excites me because I think
being here excites me because I think coming to not LA San Francisco New York
coming to not LA San Francisco New York
coming to not LA San Francisco New York London is always more fun for me
London is always more fun for me
London is always more fun for me it always feels a little more practical
it always feels a little more practical
it always feels a little more practical it always feels like there’s a little
it always feels like there’s a little
it always feels like there’s a little bit more chips on the shoulder which is
bit more chips on the shoulder which is
bit more chips on the shoulder which is what I have but I want to remind
what I have but I want to remind
what I have but I want to remind everybody just because you didn’t grow
everybody just because you didn’t grow
everybody just because you didn’t grow up with a trust fund just because you
up with a trust fund just because you
up with a trust fund just because you don’t live in Silicon Valley the market
don’t live in Silicon Valley the market
don’t live in Silicon Valley the market doesn’t care if you’re good enough you
doesn’t care if you’re good enough you
doesn’t care if you’re good enough you will win and I hope that you don’t strip
and if you sit around and ponder well if
and if you sit around and ponder well if I didn’t live here or if my mom wasn’t
I didn’t live here or if my mom wasn’t
I didn’t live here or if my mom wasn’t an alcoholic or if I just learned about
an alcoholic or if I just learned about
an alcoholic or if I just learned about this earlier or if I’d been following
this earlier or if I’d been following
this earlier or if I’d been following this person earlier or if I wasn’t born
this person earlier or if I wasn’t born
this person earlier or if I wasn’t born a woman or if I wasn’t born a minority
a woman or if I wasn’t born a minority
a woman or if I wasn’t born a minority if you sit and do that
if you sit and do that
if you sit and do that you are losing you’re not wrong
you are losing you’re not wrong
you are losing you’re not wrong it’s just that business and marketing
it’s just that business and marketing
it’s just that business and marketing and all this doesn’t care there’s just
and all this doesn’t care there’s just
and all this doesn’t care there’s just no emotion in the market like and that’s
no emotion in the market like and that’s
no emotion in the market like and that’s it and so I think we need to start
it and so I think we need to start
it and so I think we need to start having much deeper much more serious
having much deeper much more serious
having much deeper much more serious conversations of practicality you know
conversations of practicality you know
conversations of practicality you know it’s fun and I love this face the most
it’s fun and I love this face the most
it’s fun and I love this face the most but I loved it long before it was sexy I
but I loved it long before it was sexy I
but I loved it long before it was sexy I loved it long before people want to take
loved it long before people want to take
loved it long before people want to take selfies with me
selfies with me
selfies with me I loved it long before athletes and
I loved it long before athletes and
I loved it long before athletes and celebrities and rappers wanted to be
celebrities and rappers wanted to be
celebrities and rappers wanted to be entrepreneurs I loved it long before
entrepreneurs I loved it long before
entrepreneurs I loved it long before that it was my destiny it was who I was
that it was my destiny it was who I was
that it was my destiny it was who I was it was how I was wired it was the only
it was how I was wired it was the only
it was how I was wired it was the only thing I knew that’s why the four year
thing I knew that’s why the four year
thing I knew that’s why the four year old me ripped flowers out of yards and
old me ripped flowers out of yards and
old me ripped flowers out of yards and sold it
sold it
sold it you don’t read about being an
you don’t read about being an
you don’t read about being an entrepreneur at five six seven eight and
entrepreneur at five six seven eight and
entrepreneur at five six seven eight and nine I didn’t jump on this cuz it’s cool
nine I didn’t jump on this cuz it’s cool
nine I didn’t jump on this cuz it’s cool now and it makes me money and girls I
now and it makes me money and girls I
now and it makes me money and girls I did it cuz it’s all I ever was and I
did it cuz it’s all I ever was and I
did it cuz it’s all I ever was and I implore you if you came here to be an
implore you if you came here to be an
implore you if you came here to be an entrepreneur but this talk allows you to
entrepreneur but this talk allows you to
entrepreneur but this talk allows you to realize you’re really an artist or
realize you’re really an artist or
realize you’re really an artist or you’re really a number three in a
you’re really a number three in a
you’re really a number three in a company because you bring this level of
company because you bring this level of
company because you bring this level of energy and you don’t want to be a number
energy and you don’t want to be a number
energy and you don’t want to be a number one because let me promise you something
one because let me promise you something
one because let me promise you something about being a number one I’m not an
about being a number one I’m not an
about being a number one I’m not an entrepreneur I’m a firefighter my entire
entrepreneur I’m a firefighter my entire
entrepreneur I’m a firefighter my entire life is taking care of crap putting out
life is taking care of crap putting out
life is taking care of crap putting out fires 24/7 365 my whole life is this is
fires 24/7 365 my whole life is this is
fires 24/7 365 my whole life is this is a problem fix this and guess what when
a problem fix this and guess what when
a problem fix this and guess what when you’re the last line of defense
you’re the last line of defense
you’re the last line of defense there’s no blaming your boss there’s no
there’s no blaming your boss there’s no
there’s no blaming your boss there’s no blaming the logo
blaming the logo
blaming the logo there’s no blaming the government it’s
there’s no blaming the government it’s
there’s no blaming the government it’s all my fault all of it and so it’s super
all my fault all of it and so it’s super
all my fault all of it and so it’s super sexy but what’s not being talked about
sexy but what’s not being talked about
sexy but what’s not being talked about is the friends and acquaintances I have
is the friends and acquaintances I have
is the friends and acquaintances I have who’ve committed suicide in the
who’ve committed suicide in the
who’ve committed suicide in the entrepreneurial in the last four years
entrepreneurial in the last four years
entrepreneurial in the last four years because nobody talks about the downside
because nobody talks about the downside
because nobody talks about the downside everybody thinks they’re gonna be sucks
everybody thinks they’re gonna be sucks
everybody thinks they’re gonna be sucks everybody thinks they’re gonna build
everybody thinks they’re gonna build
everybody thinks they’re gonna build snapchat go look at the data the data
snapchat go look at the data the data
snapchat go look at the data the data shows that the far majority of this room
shows that the far majority of this room
shows that the far majority of this room will not succeed not even close to
will not succeed not even close to
will not succeed not even close to building an actual business and I don’t
building an actual business and I don’t
building an actual business and I don’t come here to be somber I come here to
come here to be somber I come here to
come here to be somber I come here to remind you that there’s only one thing
remind you that there’s only one thing
remind you that there’s only one thing you can do the only thing you can do
you can do the only thing you can do
you can do the only thing you can do that can trump the moment mommy and
that can trump the moment mommy and
that can trump the moment mommy and daddy had sex to make you the only thing
daddy had sex to make you the only thing
daddy had sex to make you the only thing that can trump that the only thing that
that can trump that the only thing that
that can trump that the only thing that can trump your DNA the only thing that
can trump your DNA the only thing that
can trump your DNA the only thing that is controllable if you want it if you
is controllable if you want it if you
is controllable if you want it if you want this is work and by the way I don’t
want this is work and by the way I don’t
want this is work and by the way I don’t know if you guys have noticed I’ve
know if you guys have noticed I’ve
know if you guys have noticed I’ve stopped even and it’s funny given the
stopped even and it’s funny given the
stopped even and it’s funny given the name of the conference I’ve started I’ve
name of the conference I’ve started I’ve
name of the conference I’ve started I’ve started using the word work more than
started using the word work more than
started using the word work more than the word hustle just because I want
the word hustle just because I want
the word hustle just because I want everybody to understand what we’re
everybody to understand what we’re
everybody to understand what we’re really talking about here if you’ve got
really talking about here if you’ve got
really talking about here if you’ve got a big mouth and a lot of you do here
a big mouth and a lot of you do here
a big mouth and a lot of you do here search the hash tag and a lot of you say
search the hash tag and a lot of you say
search the hash tag and a lot of you say CEO founder owner I call that big mouth
CEO founder owner I call that big mouth
CEO founder owner I call that big mouth if you’ve got the audacity to do it
if you’ve got the audacity to do it
if you’ve got the audacity to do it and and so many of you have heard this
and and so many of you have heard this
and and so many of you have heard this for me when I audited I do because I’m
for me when I audited I do because I’m
for me when I audited I do because I’m curious
curious
curious it’s how I learn people talk a big game
it’s how I learn people talk a big game
it’s how I learn people talk a big game I especially love when somebody hits me
I especially love when somebody hits me
I especially love when somebody hits me up on social like Gary Vee you’re gonna
up on social like Gary Vee you’re gonna
up on social like Gary Vee you’re gonna buy the Jets I’m gonna buy the Rams you
buy the Jets I’m gonna buy the Rams you
buy the Jets I’m gonna buy the Rams you know you know everybody is buying a
know you know everybody is buying a
know you know everybody is buying a sports team and I love and I love to
sports team and I love and I love to
sports team and I love and I love to look at what that person does and and
look at what that person does and and
look at what that person does and and then I’ll DM that person and be like yo
then I’ll DM that person and be like yo
then I’ll DM that person and be like yo bro nobody nobody unless they were a
bro nobody nobody unless they were a
bro nobody nobody unless they were a trust fund baby ever bought the Rams
trust fund baby ever bought the Rams
trust fund baby ever bought the Rams when they go skiing for a week when
when they go skiing for a week when
when they go skiing for a week when they’re 24 nobody you know nobody you
they’re 24 nobody you know nobody you
they’re 24 nobody you know nobody you know nobody you know has become
know nobody you know has become
know nobody you know has become successful outside of it being given to
successful outside of it being given to
successful outside of it being given to them from their family nobody you know
them from their family nobody you know
them from their family nobody you know has actually created success without
has actually created success without
has actually created success without working their face off it doesn’t exist
working their face off it doesn’t exist
working their face off it doesn’t exist so you can sit and talk about luck and
so you can sit and talk about luck and
so you can sit and talk about luck and you can sit and talk about this that or
you can sit and talk about this that or
you can sit and talk about this that or the other thing but I promise you the
the other thing but I promise you the
the other thing but I promise you the only controllable thing you have is your
only controllable thing you have is your
only controllable thing you have is your work ethic so going back to the
work ethic so going back to the
work ethic so going back to the beginning of my talk
beginning of my talk
beginning of my talk you need to deploy serious serious
you need to deploy serious serious
you need to deploy serious serious self-awareness and figure out who you
self-awareness and figure out who you
self-awareness and figure out who you are
are
are I implore you to start matching your
I implore you to start matching your
I implore you to start matching your work ethic and your actions to your
work ethic and your actions to your
work ethic and your actions to your mouth if you’re gonna be a billionaire
mouth if you’re gonna be a billionaire
mouth if you’re gonna be a billionaire you need to realize that most people
you need to realize that most people
you need to realize that most people that create billion dollars worth of
that create billion dollars worth of
that create billion dollars worth of wealth don’t do anything besides work
wealth don’t do anything besides work
wealth don’t do anything besides work every single day of their 20s and 30s
every single day of their 20s and 30s
every single day of their 20s and 30s all of them every person that works at
all of them every person that works at
all of them every person that works at vaynermedia
vaynermedia
vaynermedia has taken more vacations in the last 13
has taken more vacations in the last 13
has taken more vacations in the last 13 months than I did in my entire 20s and
months than I did in my entire 20s and
months than I did in my entire 20s and early 30s
early 30s
early 30s my family went on to family vacations my
my family went on to family vacations my
my family went on to family vacations my entire childhood I was married to my
entire childhood I was married to my
entire childhood I was married to my wife for five years before we had a
wife for five years before we had a
wife for five years before we had a family we took two vacations
family we took two vacations
family we took two vacations it’s the price you have to pay if you
it’s the price you have to pay if you
it’s the price you have to pay if you want it at the level that I wanted at
want it at the level that I wanted at
want it at the level that I wanted at and by the way I advised nobody to want
and by the way I advised nobody to want
and by the way I advised nobody to want it at that level I’m being dead serious
it at that level I’m being dead serious
it at that level I’m being dead serious this is a very true statement and I
this is a very true statement and I
this is a very true statement and I think most of you will not believe but
think most of you will not believe but
think most of you will not believe but I’m telling you it’s the goddamn truth
I’m telling you it’s the goddamn truth
I’m telling you it’s the goddamn truth if there was a drug that could take some
if there was a drug that could take some
if there was a drug that could take some ambition out I would take it
ambition out I would take it
ambition out I would take it it is so extreme it is all in the reason
it is so extreme it is all in the reason
it is so extreme it is all in the reason I started dailyvee was to remind you
I started dailyvee was to remind you
I started dailyvee was to remind you that I’m out working you that when you
that I’m out working you that when you
that I’m out working you that when you talk and you’re trying to figure it out
talk and you’re trying to figure it out
talk and you’re trying to figure it out when you’re trying to say you’re gonna
when you’re trying to say you’re gonna
when you’re trying to say you’re gonna be like me I want you to see it I want
be like me I want you to see it I want
be like me I want you to see it I want you to see every other day 5:00 a.m. I
you to see every other day 5:00 a.m. I
you to see every other day 5:00 a.m. I want you to see every day midnight all
want you to see every day midnight all
want you to see every day midnight all of them every day always forever that’s
of them every day always forever that’s
of them every day always forever that’s what it takes for what I want good news
what it takes for what I want good news
what it takes for what I want good news is between what I want and what is
is between what I want and what is
is between what I want and what is achievable and is considered
achievable and is considered
achievable and is considered unbelievably all-time happy is a big gap
unbelievably all-time happy is a big gap
unbelievably all-time happy is a big gap so there’s plenty of vacation time I
so there’s plenty of vacation time I
so there’s plenty of vacation time I know tons of people who have a keishon
know tons of people who have a keishon
know tons of people who have a keishon time I know tons of people with
time I know tons of people with
time I know tons of people with work/life balance I know tons of people
work/life balance I know tons of people
work/life balance I know tons of people that do tons of fun activities and that
that do tons of fun activities and that
that do tons of fun activities and that make seven-figure millions of dollars a
make seven-figure millions of dollars a
make seven-figure millions of dollars a year and love it I’m playing for legacy
year and love it I’m playing for legacy
year and love it I’m playing for legacy I’m playing for all time I’m looking to
I’m playing for all time I’m looking to
I’m playing for all time I’m looking to impact every generation that comes
impact every generation that comes
impact every generation that comes behind me because I want to show that
behind me because I want to show that
behind me because I want to show that you can build all-time wealth all-time
you can build all-time wealth all-time
you can build all-time wealth all-time greatness doing it the right way and the
greatness doing it the right way and the
greatness doing it the right way and the old way that’s what I’m up to so please
old way that’s what I’m up to so please
old way that’s what I’m up to so please make sure you understand that and more
make sure you understand that and more
make sure you understand that and more importantly make sure you understand
importantly make sure you understand
importantly make sure you understand yourself so that you can reverse
yourself so that you can reverse
yourself so that you can reverse engineer that blueprint and figure out
engineer that blueprint and figure out
engineer that blueprint and figure out where you fit within that and then
where you fit within that and then
where you fit within that and then deploy it but I promise you but I
deploy it but I promise you but I
deploy it but I promise you but I promise you you will not get there with
promise you you will not get there with
promise you you will not get there with your big idea I promise you sitting
your big idea I promise you sitting
your big idea I promise you sitting around and saying oh I had that idea for
around and saying oh I had that idea for
around and saying oh I had that idea for uber before Ober did
uber before Ober did
uber before Ober did nobody gives a I’ve got every idea
nobody gives a I’ve got every idea
nobody gives a I’ve got every idea that’s gonna be successful over the next
that’s gonna be successful over the next
that’s gonna be successful over the next hundred years it’s all about AI and VR
hundred years it’s all about AI and VR
hundred years it’s all about AI and VR and AR and augmented and all this I’ll
and AR and augmented and all this I’ll
and AR and augmented and all this I’ll give them to you all it doesn’t matter
give them to you all it doesn’t matter
give them to you all it doesn’t matter cuz most of you won’t execute against it
cuz most of you won’t execute against it
cuz most of you won’t execute against it the reason I put out all my best stuff
the reason I put out all my best stuff
the reason I put out all my best stuff and I’m liked and I don’t charge for it
and I’m liked and I don’t charge for it
and I’m liked and I don’t charge for it is somewhere along the line I realize
is somewhere along the line I realize
is somewhere along the line I realize that 99.9% of you aren’t gonna do
that 99.9% of you aren’t gonna do
that 99.9% of you aren’t gonna do anything about it
anything about it
anything about it you’re gonna ponder it you’re gonna get
you’re gonna ponder it you’re gonna get
you’re gonna ponder it you’re gonna get super pumped up when you watch me say it
super pumped up when you watch me say it
super pumped up when you watch me say it and then three weeks later you’re gonna
and then three weeks later you’re gonna
and then three weeks later you’re gonna give up cuz you’re not willing to pay
give up cuz you’re not willing to pay
give up cuz you’re not willing to pay the price and that’s cool everybody’s
the price and that’s cool everybody’s
the price and that’s cool everybody’s different but you need to figure out
different but you need to figure out
different but you need to figure out what price you are willing to pay for
what price you are willing to pay for
what price you are willing to pay for what you want it has been insane to me
what you want it has been insane to me
what you want it has been insane to me how many people have emailed me in the
how many people have emailed me in the
how many people have emailed me in the last month about the 2017 flip challenge
last month about the 2017 flip challenge
last month about the 2017 flip challenge which for you that don’t know was a
which for you that don’t know was a
which for you that don’t know was a video I made in December which is so
video I made in December which is so
video I made in December which is so many of you email me asking me for five
many of you email me asking me for five
many of you email me asking me for five thousand dollars and meanwhile there’s
thousand dollars and meanwhile there’s
thousand dollars and meanwhile there’s five thousand dollars worth of crap
five thousand dollars worth of crap
five thousand dollars worth of crap sitting in your house right now go grab
sitting in your house right now go grab
sitting in your house right now go grab it post it on ebay flip it and make your
it post it on ebay flip it and make your
it post it on ebay flip it and make your money
money
money how many people have flipped something
how many people have flipped something
how many people have flipped something since they saw that video raise your
since they saw that video raise your
since they saw that video raise your hands just want to say higher higher
hands just want to say higher higher
hands just want to say higher higher don’t be shy sit you know like it’s
don’t be shy sit you know like it’s
don’t be shy sit you know like it’s insane people emailing me like hey this
insane people emailing me like hey this
insane people emailing me like hey this like I just made eight thousand dollars
like I just made eight thousand dollars
like I just made eight thousand dollars cuz I sold a hundred dollars of this and
cuz I sold a hundred dollars of this and
cuz I sold a hundred dollars of this and this happened and this happened and this
this happened and this happened and this
this happened and this happened and this happened funny thing happens when you
happened funny thing happens when you
happened funny thing happens when you actually work go figure
actually work go figure
actually work go figure funny thing happens when you actually
funny thing happens when you actually
funny thing happens when you actually realize it’s money that gives you the
realize it’s money that gives you the
realize it’s money that gives you the opportunity
opportunity
opportunity everybody’s got a big idea everybody’s
everybody’s got a big idea everybody’s
everybody’s got a big idea everybody’s got the uber of lawn mowers everybody’s
got the uber of lawn mowers everybody’s
got the uber of lawn mowers everybody’s got the Airbnb of ice-cream it’s not
got the Airbnb of ice-cream it’s not
got the Airbnb of ice-cream it’s not gonna happen and if it does please take
gonna happen and if it does please take
gonna happen and if it does please take the clip of this talk email me and say
the clip of this talk email me and say
the clip of this talk email me and say in the title Gary Vee you were wrong and
in the title Gary Vee you were wrong and
in the title Gary Vee you were wrong and I will be the first to call you me say
I will be the first to call you me say
I will be the first to call you me say Mazel Tov I am so pumped but I just want
Mazel Tov I am so pumped but I just want
Mazel Tov I am so pumped but I just want to remind every especially 20 and 30
to remind every especially 20 and 30
to remind every especially 20 and 30 year old in this room I came out the
year old in this room I came out the
year old in this room I came out the gate and I worked every day for 13 years
gate and I worked every day for 13 years
gate and I worked every day for 13 years before I set a goddamn word to anybody I
before I set a goddamn word to anybody I
before I set a goddamn word to anybody I talk a whole lot now and I’ve made up
talk a whole lot now and I’ve made up
talk a whole lot now and I’ve made up for those 13 years of silence
for those 13 years of silence
for those 13 years of silence but I just want to remind everybody that
but I just want to remind everybody that
but I just want to remind everybody that I didn’t make a video to the world about
I didn’t make a video to the world about
I didn’t make a video to the world about anything about business until I was 35
anything about business until I was 35
anything about business until I was 35 years old after I worked every single
years old after I worked every single
years old after I worked every single day from the time I was 22 and in
day from the time I was 22 and in
day from the time I was 22 and in reality 14 and then I started talking
reality 14 and then I started talking
reality 14 and then I started talking there’s a whole lot of talking going on
there’s a whole lot of talking going on
there’s a whole lot of talking going on how about more action have a more
how about more action have a more
how about more action have a more execution have a more paying prices for
execution have a more paying prices for
execution have a more paying prices for what your mouth is saying that is what I
what your mouth is saying that is what I
what your mouth is saying that is what I hope you do you know I think it comes
hope you do you know I think it comes
hope you do you know I think it comes down to your talent so one of the things
down to your talent so one of the things
down to your talent so one of the things that I’m fascinated by is how many
that I’m fascinated by is how many
that I’m fascinated by is how many people are scared to take risks and then
people are scared to take risks and then
people are scared to take risks and then take credit for things for example let
take credit for things for example let
take credit for things for example let me explain the amount of businesses that
me explain the amount of businesses that
me explain the amount of businesses that I’ve looked at over the last decade that
I’ve looked at over the last decade that
I’ve looked at over the last decade that are doing 1 million dollars two million
are doing 1 million dollars two million
are doing 1 million dollars two million dollars 4 million dollars 8 million
dollars 4 million dollars 8 million
dollars 4 million dollars 8 million dollars in sales and are successful and
dollars in sales and are successful and
dollars in sales and are successful and the founder is kind of making fun of
the founder is kind of making fun of
the founder is kind of making fun of other people for different things and
other people for different things and
other people for different things and then I remind them that if I had run
then I remind them that if I had run
then I remind them that if I had run their business instead of doing 2
their business instead of doing 2
their business instead of doing 2 million it would be in doing 19 they
million it would be in doing 19 they
million it would be in doing 19 they take a step back and then I try to
take a step back and then I try to
take a step back and then I try to explain to them in detail and here’s
explain to them in detail and here’s
explain to them in detail and here’s where I’m getting at everybody’s got
where I’m getting at everybody’s got
where I’m getting at everybody’s got their own cadence and their own talent
their own cadence and their own talent
their own cadence and their own talent but taking risks is how you make real
but taking risks is how you make real
but taking risks is how you make real things happen it’s how you take quantum
things happen it’s how you take quantum
things happen it’s how you take quantum leaps the amount of things I failed at
leaps the amount of things I failed at
leaps the amount of things I failed at at vaynermedia from an agenda standpoint
at vaynermedia from an agenda standpoint
at vaynermedia from an agenda standpoint over the last seven years is enormous
over the last seven years is enormous
over the last seven years is enormous because I take micro risks all the time
because I take micro risks all the time
because I take micro risks all the time risks that if they go to zero which is
risks that if they go to zero which is
risks that if they go to zero which is how I think about them will not put me
how I think about them will not put me
how I think about them will not put me out of business
out of business
out of business but risks for example took a lot of
but risks for example took a lot of
but risks for example took a lot of risks last year last year we did a
risks last year last year we did a
risks last year last year we did a hundred million dollars in revenue the
hundred million dollars in revenue the
hundred million dollars in revenue the year before we did sixty-seven we made
year before we did sixty-seven we made
year before we did sixty-seven we made the same amount of money in both yours
the same amount of money in both yours
the same amount of money in both yours risks lost 33 million dollars of profit
risks lost 33 million dollars of profit
risks lost 33 million dollars of profit against that gross you know probably
against that gross you know probably
against that gross you know probably left six seven million dollars in profit
left six seven million dollars in profit
left six seven million dollars in profit on the table because I took risks the
on the table because I took risks the
on the table because I took risks the good news is one of those risks is
good news is one of those risks is
good news is one of those risks is probably gonna make me 50 more in
probably gonna make me 50 more in
probably gonna make me 50 more in revenue in three years so I think risks
revenue in three years so I think risks
revenue in three years so I think risks are imperative and I want to remind the
are imperative and I want to remind the
are imperative and I want to remind the people here who are conservative you
people here who are conservative you
people here who are conservative you know that’s great and if you’re at the
know that’s great and if you’re at the
know that’s great and if you’re at the number that you want to be at great the
number that you want to be at great the
number that you want to be at great the one thing I would say is the biggest
one thing I would say is the biggest
one thing I would say is the biggest fear I have for people that don’t take
fear I have for people that don’t take
fear I have for people that don’t take risks is that your competitors might and
risks is that your competitors might and
risks is that your competitors might and then you’re in trouble so a lot of
then you’re in trouble so a lot of
then you’re in trouble so a lot of people think it’s insular but it’s not
people think it’s insular but it’s not
people think it’s insular but it’s not I’m about to teach you more about to
I’m about to teach you more about to
I’m about to teach you more about to teach you more about selling and
teach you more about selling and
teach you more about selling and marketing right this second than
marketing right this second than
marketing right this second than anything to learn in any school ever
anything to learn in any school ever
anything to learn in any school ever thank you tell me when you give with
thank you tell me when you give with
thank you tell me when you give with expectation in return you lose VR is the
expectation in return you lose VR is the
expectation in return you lose VR is the only platform that exists that I know of
only platform that exists that I know of
only platform that exists that I know of that has the potential to arbitrage out
that has the potential to arbitrage out
that has the potential to arbitrage out the Internet itself right so like if you
the Internet itself right so like if you
the Internet itself right so like if you if you really think about it if you
if you really think about it if you
if you really think about it if you super VR doubt well he’s right and and
super VR doubt well he’s right and and
super VR doubt well he’s right and and but here’s where here’s where some of
but here’s where here’s where some of
but here’s where here’s where some of the VR friends that I have aren’t as
the VR friends that I have aren’t as
the VR friends that I have aren’t as happy with me I just think it’s a good
happy with me I just think it’s a good
happy with me I just think it’s a good 15 to 25 years away because its massive
15 to 25 years away because its massive
15 to 25 years away because its massive consumer behavior it reminds me so much
consumer behavior it reminds me so much
consumer behavior it reminds me so much of the internet ninety-two right we’re
of the internet ninety-two right we’re
of the internet ninety-two right we’re still in 2017 right we’re talking about
still in 2017 right we’re talking about
still in 2017 right we’re talking about 25 years later and still only 30 percent
25 years later and still only 30 percent
25 years later and still only 30 percent 15 percent of stuff is bought online but
15 percent of stuff is bought online but
15 percent of stuff is bought online but when you think about what VR actually is
when you think about what VR actually is
when you think about what VR actually is which is you put content you know at
which is you put content you know at
which is you put content you know at scale
scale
scale you put contact lenses in your eyes and
you put contact lenses in your eyes and
you put contact lenses in your eyes and you live you live no your just live in
you live you live no your just live in
you live you live no your just live in and it’s really no different than the
and it’s really no different than the
and it’s really no different than the way you’re living through your phone
way you’re living through your phone
way you’re living through your phone right now think about how much you go to
right now think about how much you go to
right now think about how much you go to your phone and how much you watch other
your phone and how much you watch other
your phone and how much you watch other people go to their phone we’re living
people go to their phone we’re living
people go to their phone we’re living already in VR it’s called this it gets
already in VR it’s called this it gets
already in VR it’s called this it gets crazy different when you put it over
crazy different when you put it over
crazy different when you put it over your eyes and it all feels that way and
your eyes and it all feels that way and
your eyes and it all feels that way and so the stuff I’ve been playing with is
so the stuff I’ve been playing with is
so the stuff I’ve been playing with is so intense I’m the first time I took off
so intense I’m the first time I took off
so intense I’m the first time I took off a very substantially strong ahead of its
a very substantially strong ahead of its
a very substantially strong ahead of its time VR set a year or so ago I’ll never
time VR set a year or so ago I’ll never
time VR set a year or so ago I’ll never forget what I said which really caught
forget what I said which really caught
forget what I said which really caught me off guard because was just a very
me off guard because was just a very
me off guard because was just a very natural reaction I took it off
natural reaction I took it off
natural reaction I took it off it was super HD the audio cuz sound is a
it was super HD the audio cuz sound is a
it was super HD the audio cuz sound is a big issue was the on point it was it’s
big issue was the on point it was it’s
big issue was the on point it was it’s the kids that were doing it reminded me
the kids that were doing it reminded me
the kids that were doing it reminded me much more of the internet kids that I
much more of the internet kids that I
much more of the internet kids that I grew up with which is straight nerds you
grew up with which is straight nerds you
grew up with which is straight nerds you know not like business guys now that
know not like business guys now that
know not like business guys now that want to be in it cuz it’s cool right and
want to be in it cuz it’s cool right and
want to be in it cuz it’s cool right and I just remember taking off the headset
I just remember taking off the headset
I just remember taking off the headset and I said holy crap why would anybody
and I said holy crap why would anybody
and I said holy crap why would anybody ever take this off
ever take this off
ever take this off and then I was like then I took a step
and then I was like then I took a step
and then I was like then I took a step back and said oh man like huh so I think
back and said oh man like huh so I think
back and said oh man like huh so I think what’s what’s what’s what’s in it for
what’s what’s what’s what’s in it for
what’s what’s what’s what’s in it for musicians the same thing that’s in it
musicians the same thing that’s in it
musicians the same thing that’s in it for everybody like production companies
for everybody like production companies
for everybody like production companies are gonna pop up produce experiences and
are gonna pop up produce experiences and
are gonna pop up produce experiences and it’s going to be the same thing we just
it’s going to be the same thing we just
it’s going to be the same thing we just saw with the internet somebody will be
saw with the internet somebody will be
saw with the internet somebody will be the Amazon and somebody will be the
the Amazon and somebody will be the
the Amazon and somebody will be the YouTube it’s the complete reset of
YouTube it’s the complete reset of
YouTube it’s the complete reset of opportunities some of the incumbents
opportunities some of the incumbents
opportunities some of the incumbents from the Internet age will do a good job
from the Internet age will do a good job
from the Internet age will do a good job maybe YouTube does a good job and stays
maybe YouTube does a good job and stays
maybe YouTube does a good job and stays as an entertainment platform maybe two
as an entertainment platform maybe two
as an entertainment platform maybe two kids here create the next YouTube in
kids here create the next YouTube in
kids here create the next YouTube in that environment but the stakes are very
that environment but the stakes are very
that environment but the stakes are very high and I will tell you a lot of people
high and I will tell you a lot of people
high and I will tell you a lot of people in this room will be very scared of it
in this room will be very scared of it
in this room will be very scared of it because their children will live in a
because their children will live in a
because their children will live in a world where they never have to
world where they never have to
world where they never have to physically move anywhere and that’s
physically move anywhere and that’s
physically move anywhere and that’s gonna change to our world but I do think
gonna change to our world but I do think
gonna change to our world but I do think it’s much further away than people think
it’s much further away than people think
it’s much further away than people think and so we’ll see awesome cool and
and so we’ll see awesome cool and
and so we’ll see awesome cool and hopefully there’ll be some VR that helps
hopefully there’ll be some VR that helps
hopefully there’ll be some VR that helps people move right you can run like
people move right you can run like
people move right you can run like you’re running the Boston Marathon but I
you’re running the Boston Marathon but I
you’re running the Boston Marathon but I think we as humans always like worry
think we as humans always like worry
think we as humans always like worry about that stuff like like everyone’s
about that stuff like like everyone’s
about that stuff like like everyone’s talking about exercise in fact like
talking about exercise in fact like
talking about exercise in fact like we’re healthier than ever we just
we’re healthier than ever we just
we’re healthier than ever we just because we’re in our phone all the time
because we’re in our phone all the time
because we’re in our phone all the time or play video games all the time we’re
or play video games all the time we’re
or play video games all the time we’re not talking about the fact that we eat
not talking about the fact that we eat
not talking about the fact that we eat so much better we’re not talking about
so much better we’re not talking about
so much better we’re not talking about that so many people work out every
that so many people work out every
that so many people work out every single day now like I mean who’s over 40
single day now like I mean who’s over 40
single day now like I mean who’s over 40 years old raise your hands
years old raise your hands
years old raise your hands great good now remember nobody was
great good now remember nobody was
great good now remember nobody was healthy 20 years ago like nobody
healthy 20 years ago like nobody
healthy 20 years ago like nobody everybody ate Doritos and drank and
everybody ate Doritos and drank and
everybody ate Doritos and drank and drank soda and nobody went to the gym so
drank soda and nobody went to the gym so
drank soda and nobody went to the gym so we’re taking things in micro too much
we’re taking things in micro too much
we’re taking things in micro too much like oh we got to get people healthier
like oh we got to get people healthier
like oh we got to get people healthier we’re the healthiest we’ve ever been and
we’re the healthiest we’ve ever been and
we’re the healthiest we’ve ever been and it is not even close and just because
it is not even close and just because
it is not even close and just because we’re in the phone instead of on a
we’re in the phone instead of on a
we’re in the phone instead of on a television and on Nintendo doesn’t mean
television and on Nintendo doesn’t mean
television and on Nintendo doesn’t mean we’re less healthy you know I think one
we’re less healthy you know I think one
we’re less healthy you know I think one of the biggest reasons I don’t tell
of the biggest reasons I don’t tell
of the biggest reasons I don’t tell anybody had a parent or had a map their
anybody had a parent or had a map their
anybody had a parent or had a map their ambition or give relationship advice is
ambition or give relationship advice is
ambition or give relationship advice is we all have different stuff the
we all have different stuff the
we all have different stuff the serendipity of my life create a scenario
serendipity of my life create a scenario
serendipity of my life create a scenario where the woman that I married grew up
where the woman that I married grew up
where the woman that I married grew up in a household where her father traveled
in a household where her father traveled
in a household where her father traveled all the time right she has the greatest
all the time right she has the greatest
all the time right she has the greatest relationship with him they worked in
relationship with him they worked in
relationship with him they worked in extremes he worked a lot and they
extremes he worked a lot and they
extremes he worked a lot and they vacationed a lot and things of that
vacationed a lot and things of that
vacationed a lot and things of that nature and I grew up in a very similar
nature and I grew up in a very similar
nature and I grew up in a very similar household where mine was even more
household where mine was even more
household where mine was even more extreme but there was no extremes it was
extreme but there was no extremes it was
extreme but there was no extremes it was one gear all working
one gear all working
one gear all working and and we’re also a very old-school
and and we’re also a very old-school
and and we’re also a very old-school couple we’re a little bit more into
couple we’re a little bit more into
couple we’re a little bit more into dividing and conquering you know
dividing and conquering you know
dividing and conquering you know obviously now we have a whole lot of
obviously now we have a whole lot of
obviously now we have a whole lot of co-parenting and things of that nature
co-parenting and things of that nature
co-parenting and things of that nature but and I don’t think one’s right or
but and I don’t think one’s right or
but and I don’t think one’s right or one’s wrong I just know what Lizzie and
one’s wrong I just know what Lizzie and
one’s wrong I just know what Lizzie and I are comfortable with and that’s Lizzie
I are comfortable with and that’s Lizzie
I are comfortable with and that’s Lizzie and I and it’s very cute and nice that
and I and it’s very cute and nice that
and I and it’s very cute and nice that there’s lots of books written about what
there’s lots of books written about what
there’s lots of books written about what we should do and it’s very nice that you
we should do and it’s very nice that you
we should do and it’s very nice that you have opinions of how I should do it but
have opinions of how I should do it but
have opinions of how I should do it but I don’t give a no but I want you to
I don’t give a no but I want you to
I don’t give a no but I want you to tell me you struggle with that maybe I
tell me you struggle with that maybe I
tell me you struggle with that maybe I don’t all trying ok then I feel like let
don’t all trying ok then I feel like let
don’t all trying ok then I feel like let me tell you what I struggle with if
me tell you what I struggle with if
me tell you what I struggle with if you’re looking for something I struggle
you’re looking for something I struggle
you’re looking for something I struggle being completely petrified of anybody
being completely petrified of anybody
being completely petrified of anybody that I love dying like crippled like
that I love dying like crippled like
that I love dying like crippled like when my mom goes to the doctor I can’t
when my mom goes to the doctor I can’t
when my mom goes to the doctor I can’t think for a check-up that’s what I
think for a check-up that’s what I
think for a check-up that’s what I struggle with
struggle with
struggle with after that feels very controllable it’s
after that feels very controllable it’s
after that feels very controllable it’s binary for me brother because I also
binary for me brother because I also
binary for me brother because I also know there’s so many Yang’s and Yang’s I
know there’s so many Yang’s and Yang’s I
know there’s so many Yang’s and Yang’s I know that my daughter is going with me
know that my daughter is going with me
know that my daughter is going with me on two speaking engagements in the next
on two speaking engagements in the next
on two speaking engagements in the next year and then we’re gonna spin when I go
year and then we’re gonna spin when I go
year and then we’re gonna spin when I go speak in Anaheim I’ll take the next day
speak in Anaheim I’ll take the next day
speak in Anaheim I’ll take the next day off with her and we’ll go through
off with her and we’ll go through
off with her and we’ll go through Disneyland and have that time I don’t
Disneyland and have that time I don’t
Disneyland and have that time I don’t remember anything about what my parents
remember anything about what my parents
remember anything about what my parents did with me from 10 to 30 you know from
did with me from 10 to 30 you know from
did with me from 10 to 30 you know from 6 to 13 other than the one time my mom
6 to 13 other than the one time my mom
6 to 13 other than the one time my mom took me out of school on my birthday in
took me out of school on my birthday in
took me out of school on my birthday in fourth grade and took me to the arcade
fourth grade and took me to the arcade
fourth grade and took me to the arcade people don’t understand how memory and
people don’t understand how memory and
people don’t understand how memory and the brain works and by the way let me
the brain works and by the way let me
the brain works and by the way let me remind all the parents that feel great
remind all the parents that feel great
remind all the parents that feel great about their work-life balance coming
about their work-life balance coming
about their work-life balance coming home and being on your phone and
home and being on your phone and
home and being on your phone and watching TV and it doesn’t mean you’re
watching TV and it doesn’t mean you’re
watching TV and it doesn’t mean you’re with them people people confused quality
with them people people confused quality
with them people people confused quality and quantity so you know but but let me
and quantity so you know but but let me
and quantity so you know but but let me tell you something things changed man
tell you something things changed man
tell you something things changed man you know like I don’t like with you all
you know like I don’t like with you all
you know like I don’t like with you all the adapt audacity that I just delivered
the adapt audacity that I just delivered
the adapt audacity that I just delivered this with I could walk into my home
this with I could walk into my home
this with I could walk into my home seven months from now Lizzy could look
seven months from now Lizzy could look
seven months from now Lizzy could look me in the face and says I’m done with
me in the face and says I’m done with
me in the face and says I’m done with this too much and then I got a real
this too much and then I got a real
this too much and then I got a real problem cuz then I have to decide
problem cuz then I have to decide
problem cuz then I have to decide between two things I can’t breathe
between two things I can’t breathe
between two things I can’t breathe without you know and so I get it I get
without you know and so I get it I get
without you know and so I get it I get it I don’t sit here thinking I’ve got it
it I don’t sit here thinking I’ve got it
it I don’t sit here thinking I’ve got it all figured out and then life’s got
all figured out and then life’s got
all figured out and then life’s got twists and turns
twists and turns
twists and turns everything’s great until your child is
everything’s great until your child is
everything’s great until your child is diagnosed with a life-threatening
diagnosed with a life-threatening
diagnosed with a life-threatening disease I promise you this if I ever
disease I promise you this if I ever
disease I promise you this if I ever shut my mouth it’s only gonna because of
shut my mouth it’s only gonna because of
shut my mouth it’s only gonna because of the health of my family if you ever
the health of my family if you ever
the health of my family if you ever don’t see me again
don’t see me again
don’t see me again that’s what I’m doing
that’s what I’m doing
that’s what I’m doing and I’ll be back when that’s resolved
and I’ll be back when that’s resolved
and I’ll be back when that’s resolved but I’m not stressed by most of the
but I’m not stressed by most of the
but I’m not stressed by most of the stuff in the middle especially in the
stuff in the middle especially in the
stuff in the middle especially in the current political correctness POVs of
current political correctness POVs of
current political correctness POVs of what we should be doing if you’re not
what we should be doing if you’re not
what we should be doing if you’re not your biggest fan
your biggest fan
your biggest fan you’ve lost I think I give so much
you’ve lost I think I give so much
you’ve lost I think I give so much because I actually think I feel guilty
because I actually think I feel guilty
because I actually think I feel guilty that I was not only gifted with the
that I was not only gifted with the
that I was not only gifted with the right DNA but I was parented so
right DNA but I was parented so
right DNA but I was parented so perfectly that I could give you that
perfectly that I could give you that
perfectly that I could give you that answer because I know almost every other
answer because I know almost every other
answer because I know almost every other person I know doesn’t have that feeling
person I know doesn’t have that feeling
person I know doesn’t have that feeling about themselves and a whole lot of it
about themselves and a whole lot of it
about themselves and a whole lot of it had to do with their mother or their dad
had to do with their mother or their dad
had to do with their mother or their dad or where they grew up so I feel I feel
or where they grew up so I feel I feel
or where they grew up so I feel I feel enormous pain towards people like my
enormous pain towards people like my
enormous pain towards people like my father like a lot of my best friends who
father like a lot of my best friends who
father like a lot of my best friends who weren’t gifted with the infrastructure
weren’t gifted with the infrastructure
weren’t gifted with the infrastructure of the household that made them feel
of the household that made them feel
of the household that made them feel good about themselves but in return
good about themselves but in return
good about themselves but in return because their parents were insecure and
because their parents were insecure and
because their parents were insecure and sad inside they took it out on their
sad inside they took it out on their
sad inside they took it out on their children and pointed out their flaws
children and pointed out their flaws
children and pointed out their flaws because misery loves company but I
because misery loves company but I
because misery loves company but I implore you if you’re sitting with that
implore you if you’re sitting with that
implore you if you’re sitting with that in this audience that you need to figure
in this audience that you need to figure
in this audience that you need to figure out whether it’s through therapy whether
out whether it’s through therapy whether
out whether it’s through therapy whether it’s something else you’ve got to get
it’s something else you’ve got to get
it’s something else you’ve got to get that poison out of your body because if
that poison out of your body because if
that poison out of your body because if you don’t you just not you’re not going
you don’t you just not you’re not going
you don’t you just not you’re not going anywhere that actually leads perfect
anywhere that actually leads perfect
anywhere that actually leads perfect into our next question and that comes
into our next question and that comes
into our next question and that comes from Steven Gordon I’m gonna paraphrase
from Steven Gordon I’m gonna paraphrase
from Steven Gordon I’m gonna paraphrase this a little bit but it says every
this a little bit but it says every
this a little bit but it says every speaker has preached positivity and
speaker has preached positivity and
speaker has preached positivity and along those lines pretty much everyone
along those lines pretty much everyone
along those lines pretty much everyone out there they want to know is that the
out there they want to know is that the
out there they want to know is that the final key to unlocking success and
final key to unlocking success and
final key to unlocking success and anyone who follows Gary which I’m sure
anyone who follows Gary which I’m sure
anyone who follows Gary which I’m sure that’s pretty much everyone in here
that’s pretty much everyone in here
that’s pretty much everyone in here we’ve heard you talk a lot lately about
we’ve heard you talk a lot lately about
we’ve heard you talk a lot lately about gratitude and becoming a real person
gratitude and becoming a real person
gratitude and becoming a real person yeah so yeah I mean look I mean what are
yeah so yeah I mean look I mean what are
yeah so yeah I mean look I mean what are we doing here like of course like it’s
we doing here like of course like it’s
we doing here like of course like it’s so easy and I’ve been talking about this
so easy and I’ve been talking about this
so easy and I’ve been talking about this more and I think with the political
more and I think with the political
more and I think with the political climate in the States and other places
climate in the States and other places
climate in the States and other places in the world it’s easy to sell
in the world it’s easy to sell
in the world it’s easy to sell negativity it’s easy to be cynical
negativity it’s easy to be cynical
negativity it’s easy to be cynical you’re protecting your feelings you
you’re protecting your feelings you
you’re protecting your feelings you don’t want to be tricked it’s hard to
don’t want to be tricked it’s hard to
don’t want to be tricked it’s hard to sell positivity people are poking at
sell positivity people are poking at
sell positivity people are poking at that always it feels better it’s tough
that always it feels better it’s tough
that always it feels better it’s tough to see it when you don’t have it I’m
to see it when you don’t have it I’m
to see it when you don’t have it I’m empathetic to that but sure I mean
empathetic to that but sure I mean
empathetic to that but sure I mean what you know I talk a lot in business
what you know I talk a lot in business
what you know I talk a lot in business context but whether you’re a parent or
context but whether you’re a parent or
context but whether you’re a parent or in government like what what do you want
in government like what what do you want
in government like what what do you want to do like why else would you like go
to do like why else would you like go
to do like why else would you like go through life not trying to achieve
through life not trying to achieve
through life not trying to achieve happiness and so yeah I think of course
happiness and so yeah I think of course
happiness and so yeah I think of course that’s the ultimate goal and it’s
that’s the ultimate goal and it’s
that’s the ultimate goal and it’s incredible what happens when you feel
incredible what happens when you feel
incredible what happens when you feel good like everything is easy to deal
good like everything is easy to deal
good like everything is easy to deal with John you know everything is easy to
with John you know everything is easy to
with John you know everything is easy to deal with because it’s just life it’s
deal with because it’s just life it’s
deal with because it’s just life it’s real you know like I I don’t think I I
real you know like I I don’t think I I
real you know like I I don’t think I I think people dwell
think people dwell
think people dwell I think dwelling is the wrong strategy
I think dwelling is the wrong strategy
I think dwelling is the wrong strategy it’s focusing on the wrong things right
it’s focusing on the wrong things right
it’s focusing on the wrong things right you gotta focus let me tell you who’s
you gotta focus let me tell you who’s
you gotta focus let me tell you who’s willing to listen to you complain the
willing to listen to you complain the
willing to listen to you complain the people that are willing to listen to you
people that are willing to listen to you
people that are willing to listen to you complain and dwell consistently only
complain and dwell consistently only
complain and dwell consistently only look to parts they’re your most inner
look to parts they’re your most inner
look to parts they’re your most inner family and they love you to the ends of
family and they love you to the ends of
family and they love you to the ends of the earth or their fellow loser friends
okay awesome let’s go over to let’s give
okay awesome let’s go over to let’s give some love to the sides over here let’s
some love to the sides over here let’s
some love to the sides over here let’s get a audience question over here
get a audience question over here
get a audience question over here somewhere
somewhere
somewhere she’s a righty hey I know you tell us in
she’s a righty hey I know you tell us in
she’s a righty hey I know you tell us in your videos going on all in on your
your videos going on all in on your
your videos going on all in on your strengths all chips in you have
strengths all chips in you have
strengths all chips in you have strengths don’t focus on your weaknesses
strengths don’t focus on your weaknesses
strengths don’t focus on your weaknesses what have you seen though from students
what have you seen though from students
what have you seen though from students at vaynermedia students with internships
at vaynermedia students with internships
at vaynermedia students with internships what are their weaknesses or what’s
what are their weaknesses or what’s
what are their weaknesses or what’s missing from those students and from
missing from those students and from
missing from those students and from those people that are asking for that
those people that are asking for that
those people that are asking for that experience from you
experience from you
experience from you not so I can work on it but just so that
not so I can work on it but just so that
not so I can work on it but just so that I know what people like you value what
I know what people like you value what
I know what people like you value what you need I think everybody has different
you need I think everybody has different
you need I think everybody has different strengths and weaknesses I break things
strengths and weaknesses I break things
strengths and weaknesses I break things up into black and white and gray EQ and
up into black and white and gray EQ and
up into black and white and gray EQ and IQ I think those are the two pillars
IQ I think those are the two pillars
IQ I think those are the two pillars that I kind of look at when I look at
that I kind of look at when I look at
that I kind of look at when I look at somebody and some people have hard
somebody and some people have hard
somebody and some people have hard skills out their ass right they can do
skills out their ass right they can do
skills out their ass right they can do everything but they don’t know how to
everything but they don’t know how to
everything but they don’t know how to interact with the other boys and girls
interact with the other boys and girls
interact with the other boys and girls and that ultimately tumbles them right
and that ultimately tumbles them right
and that ultimately tumbles them right then so the reason I started talking
then so the reason I started talking
then so the reason I started talking about something called the honey Empire
about something called the honey Empire
about something called the honey Empire is that’s what I want everybody at
is that’s what I want everybody at
is that’s what I want everybody at Vayner to know in the beginning I valued
Vayner to know in the beginning I valued
Vayner to know in the beginning I valued honey more so I call it honey Empire so
honey more so I call it honey Empire so
honey more so I call it honey Empire so if you were a good person and you could
if you were a good person and you could
if you were a good person and you could get along with everybody else you worked
get along with everybody else you worked
get along with everybody else you worked at Vayner for quite a while
at Vayner for quite a while
at Vayner for quite a while because that was what I valued we’re now
because that was what I valued we’re now
because that was what I valued we’re now seven we’re now bigger you know if
seven we’re now bigger you know if
seven we’re now bigger you know if you’ve raised a child you know things
you’ve raised a child you know things
you’ve raised a child you know things change you expect more as they get older
change you expect more as they get older
change you expect more as they get older and so I expect more of the
and so I expect more of the
and so I expect more of the organization’s so we went through a
organization’s so we went through a
organization’s so we went through a tough patch over the last six months
tough patch over the last six months
tough patch over the last six months where I had to let go of certain people
where I had to let go of certain people
where I had to let go of certain people because I deemed that they didn’t have
because I deemed that they didn’t have
because I deemed that they didn’t have the hard skills the actual intellect the
the hard skills the actual intellect the
the hard skills the actual intellect the actual ability the output crossing T’s
actual ability the output crossing T’s
actual ability the output crossing T’s dotting eyes black and white stuff the
dotting eyes black and white stuff the
dotting eyes black and white stuff the math skills the the email copy skills to
math skills the the email copy skills to
math skills the the email copy skills to have a client you know the strategy
have a client you know the strategy
have a client you know the strategy skills to come up with an idea that
skills to come up with an idea that
skills to come up with an idea that mattered and it was very shocking to our
mattered and it was very shocking to our
mattered and it was very shocking to our company and a lot of feelings got hurt
company and a lot of feelings got hurt
company and a lot of feelings got hurt but it’s the right thing to do because
but it’s the right thing to do because
but it’s the right thing to do because meritocracy matters if you don’t do that
meritocracy matters if you don’t do that
meritocracy matters if you don’t do that the winning players leave and so I think
the winning players leave and so I think
the winning players leave and so I think most people fall in one of two
most people fall in one of two
most people fall in one of two categories they’re short and one of the
categories they’re short and one of the
categories they’re short and one of the two and if they have both they’ll go on
two and if they have both they’ll go on
two and if they have both they’ll go on to win and if they have neither they’re
to win and if they have neither they’re
to win and if they have neither they’re in really deep but I feel like a
in really deep but I feel like a
in really deep but I feel like a lot of businesses say oh it’s all about
lot of businesses say oh it’s all about
lot of businesses say oh it’s all about the personality it’s all about the EQ
the personality it’s all about the EQ
the personality it’s all about the EQ it’s all about those things obviously
it’s all about those things obviously
it’s all about those things obviously you say you’re a D and an F student
you say you’re a D and an F student
you say you’re a D and an F student you’re able to build your own Empire but
you’re able to build your own Empire but
you’re able to build your own Empire but showing up somewhere and saying you have
showing up somewhere and saying you have
showing up somewhere and saying you have no skills but you have lots of EQ not
no skills but you have lots of EQ not
no skills but you have lots of EQ not gonna get you businesses don’t hire on
gonna get you businesses don’t hire on
gonna get you businesses don’t hire on that they nobody hires on that that’s
that they nobody hires on that that’s
that they nobody hires on that that’s why my businesses grow so fast I
why my businesses grow so fast I
why my businesses grow so fast I actually do hire on that at first so
actually do hire on that at first so
actually do hire on that at first so creates a cultural foundation that
creates a cultural foundation that
creates a cultural foundation that allows me to then do my thing but most
allows me to then do my thing but most
allows me to then do my thing but most no business does that like this many
no business does that like this many
no business does that like this many businesses do that
businesses do that
businesses do that they only hire on skills they only hire
they only hire on skills they only hire
they only hire on skills they only hire in resume they don’t do what I do when
in resume they don’t do what I do when
in resume they don’t do what I do when my Alex D Simone’s uber drivers like I
my Alex D Simone’s uber drivers like I
my Alex D Simone’s uber drivers like I want a job or like okay you know if
want a job or like okay you know if
want a job or like okay you know if Pedro offered me some Jets memorabilia
Pedro offered me some Jets memorabilia
Pedro offered me some Jets memorabilia he’d have a job too so you know so I
he’d have a job too so you know so I
he’d have a job too so you know so I think that uh yeah I’ll be sure to find
think that uh yeah I’ll be sure to find
think that uh yeah I’ll be sure to find you some Jets memorabilia ha ha ha ha I
you some Jets memorabilia ha ha ha ha I
you some Jets memorabilia ha ha ha ha I think you have to reverse engineer the
think you have to reverse engineer the
think you have to reverse engineer the person that you’re selling to right I
person that you’re selling to right I
person that you’re selling to right I think that people that know me should
think that people that know me should
think that people that know me should speak to their EQ qualities because they
speak to their EQ qualities because they
speak to their EQ qualities because they know I over-index on that but you
know I over-index on that but you
know I over-index on that but you shouldn’t be mad at a company that
shouldn’t be mad at a company that
shouldn’t be mad at a company that clearly points to the fact that they
clearly points to the fact that they
clearly points to the fact that they hire on skill and IQ they want you to
hire on skill and IQ they want you to
hire on skill and IQ they want you to have a piece of paper from a bullcrap
have a piece of paper from a bullcrap
have a piece of paper from a bullcrap university that says you can do this
university that says you can do this
university that says you can do this thing and don’t be mad at them that’s
thing and don’t be mad at them that’s
thing and don’t be mad at them that’s what they want and yes you know it’s
what they want and yes you know it’s
what they want and yes you know it’s like and you know I think you’re very
like and you know I think you’re very
like and you know I think you’re very clear minded but I don’t feel bad for
clear minded but I don’t feel bad for
clear minded but I don’t feel bad for people who are like but
people who are like but
people who are like but they said it doesn’t matter it’s up to
they said it doesn’t matter it’s up to
they said it doesn’t matter it’s up to you to die-cut the sect and decode what
you to die-cut the sect and decode what
you to die-cut the sect and decode what people say everything on you
people say everything on you
people say everything on you everything’s your fault
everything’s your fault
everything’s your fault you want to really win in life you want
you want to really win in life you want
you want to really win in life you want to get real happy you know I’m really
to get real happy you know I’m really
to get real happy you know I’m really happy because I think everything is my
happy because I think everything is my
happy because I think everything is my fault if I don’t like it I can change
fault if I don’t like it I can change
fault if I don’t like it I can change president knight estates I don’t like it
president knight estates I don’t like it
president knight estates I don’t like it I can move like what’s everybody’s
I can move like what’s everybody’s
I can move like what’s everybody’s problem adjust I mean that me I mean
problem adjust I mean that me I mean
problem adjust I mean that me I mean meaning I don’t have to agree with his
meaning I don’t have to agree with his
meaning I don’t have to agree with his politics I’m just saying that you’re in
politics I’m just saying that you’re in
politics I’m just saying that you’re in charge and we are just not historically
charge and we are just not historically
charge and we are just not historically contextualized
contextualized
contextualized I mean I’m much happier to deal through
I mean I’m much happier to deal through
I mean I’m much happier to deal through act you know you know political
act you know you know political
act you know you know political toughness or or economic downturn much
toughness or or economic downturn much
toughness or or economic downturn much cooler to deal with than the black
cooler to deal with than the black
cooler to deal with than the black plague no really I mean like somebody
plague no really I mean like somebody
plague no really I mean like somebody dealt with the Black Plague like you
dealt with the Black Plague like you
dealt with the Black Plague like you have relatives that died from the ply
have relatives that died from the ply
have relatives that died from the ply mean I know it’s funny but it’s true
mean I know it’s funny but it’s true
mean I know it’s funny but it’s true unlike you know so I mean I don’t know I
unlike you know so I mean I don’t know I
unlike you know so I mean I don’t know I just don’t know how to complain I always
just don’t know how to complain I always
just don’t know how to complain I always think somebody has it worse and if
think somebody has it worse and if
think somebody has it worse and if somebody has it worse you to shut up I’m
somebody has it worse you to shut up I’m
somebody has it worse you to shut up I’m always testing like everything I do is
always testing like everything I do is
always testing like everything I do is always learning behavior right to me it
always learning behavior right to me it
always learning behavior right to me it was when I decided the Instagram was
was when I decided the Instagram was
was when I decided the Instagram was disproportionately getting the attention
disproportionately getting the attention
disproportionately getting the attention I wanted to understand what was the
I wanted to understand what was the
I wanted to understand what was the right cadence to create notification
right cadence to create notification
right cadence to create notification turn on and how do I bring value and
turn on and how do I bring value and
turn on and how do I bring value and return for it and what’s the right value
return for it and what’s the right value
return for it and what’s the right value prop of returning it and then I saw that
prop of returning it and then I saw that
prop of returning it and then I saw that it a lot of people were posting but was
it a lot of people were posting but was
it a lot of people were posting but was that bringing value to the community
that bringing value to the community
that bringing value to the community which is why I shifted it to five minute
which is why I shifted it to five minute
which is why I shifted it to five minute Club and then I realized like neither
Club and then I realized like neither
Club and then I realized like neither was really a million value but 60-second
was really a million value but 60-second
was really a million value but 60-second Club brought a sense of urgency and fun
Club brought a sense of urgency and fun
Club brought a sense of urgency and fun to people like tens of thousands of them
to people like tens of thousands of them
to people like tens of thousands of them so I said let’s switch it back those are
so I said let’s switch it back those are
so I said let’s switch it back those are just micro micro tactics in me learning
just micro micro tactics in me learning
just micro micro tactics in me learning things that could eventually help
things that could eventually help
things that could eventually help clients could help Wine Library and just
clients could help Wine Library and just
clients could help Wine Library and just I’m an entrepreneur right so the end
I’m an entrepreneur right so the end
I’m an entrepreneur right so the end goal is to be on the journey of
goal is to be on the journey of
goal is to be on the journey of entrepreneurship I’m a risk taker I like
entrepreneurship I’m a risk taker I like
entrepreneurship I’m a risk taker I like doing different things I don’t like
doing different things I don’t like
doing different things I don’t like settling for the same old thing and so
settling for the same old thing and so
settling for the same old thing and so those are those are just tactics of
those are those are just tactics of
those are those are just tactics of trying to learn different platforms and
trying to learn different platforms and
trying to learn different platforms and capabilities and trying to understand
capabilities and trying to understand
capabilities and trying to understand the learnings from the behavior of
the learnings from the behavior of
the learnings from the behavior of people reacting to it there’s no really
people reacting to it there’s no really
people reacting to it there’s no really angle like is there an end goal that in
angle like is there an end goal that in
angle like is there an end goal that in one year through this
one year through this
one year through this now channels that I have zero micro and
now channels that I have zero micro and
now channels that I have zero micro and goals like that
goals like that
goals like that zero zero I never ever ever think I’ve
zero zero I never ever ever think I’ve
zero zero I never ever ever think I’ve never said that in one year you know I
never said that in one year you know I
never said that in one year you know I don’t have that goal I have one macro
don’t have that goal I have one macro
don’t have that goal I have one macro goal which is to to to feel like I left
goal which is to to to feel like I left
goal which is to to to feel like I left it on the field it’s probably the best
it on the field it’s probably the best
it on the field it’s probably the best way I could put it I just you know I’m
way I could put it I just you know I’m
way I could put it I just you know I’m sure all of us have different versions
sure all of us have different versions
sure all of us have different versions of this I just have this feeling you
of this I just have this feeling you
of this I just have this feeling you know it’s it’s like moths to the light
know it’s it’s like moths to the light
know it’s it’s like moths to the light right I couldn’t even really explain it
right I couldn’t even really explain it
right I couldn’t even really explain it it’s why I’m so comfortable in it
it’s why I’m so comfortable in it
it’s why I’m so comfortable in it because it’s been there long before this
because it’s been there long before this
because it’s been there long before this twenty years before the internet it was
twenty years before the internet it was
twenty years before the internet it was there do you know what I mean like it
there do you know what I mean like it
there do you know what I mean like it just always been there I don’t know why
just always been there I don’t know why
just always been there I don’t know why every single weekend instead of playing
every single weekend instead of playing
every single weekend instead of playing with my friends I wanted to make my
with my friends I wanted to make my
with my friends I wanted to make my friends work with me and wash cars I
friends work with me and wash cars I
friends work with me and wash cars I mean my poor friends that are now coming
mean my poor friends that are now coming
mean my poor friends that are now coming out of the woodwork except for God how
out of the woodwork except for God how
out of the woodwork except for God how many of them I made do things I don’t
many of them I made do things I don’t
many of them I made do things I don’t talk about the shoveling snow and the
talk about the shoveling snow and the
talk about the shoveling snow and the car wash business and the miniature golf
car wash business and the miniature golf
car wash business and the miniature golf course I built in my friends backyard
course I built in my friends backyard
course I built in my friends backyard like you know I don’t talk about those
like you know I don’t talk about those
like you know I don’t talk about those things often but it’s you know you know
things often but it’s you know you know
things often but it’s you know you know it’s just who I am
it’s just who I am
it’s just who I am it’s it’s you know the same way people
it’s it’s you know the same way people
it’s it’s you know the same way people where people need to sing or the same
where people need to sing or the same
where people need to sing or the same way people like me to cook every night
way people like me to cook every night
way people like me to cook every night you just need to cook like you don’t
you just need to cook like you don’t
you just need to cook like you don’t even you can’t you know I just need to
even you can’t you know I just need to
even you can’t you know I just need to business I have the right balance of
business I have the right balance of
business I have the right balance of wanting to give back and a lot of
wanting to give back and a lot of
wanting to give back and a lot of selfishness to have the attention and it
selfishness to have the attention and it
selfishness to have the attention and it works in my favor for because I feel
works in my favor for because I feel
works in my favor for because I feel good about both I love the attention and
good about both I love the attention and
good about both I love the attention and like I have that narcissistic DNA and I
like I have that narcissistic DNA and I
like I have that narcissistic DNA and I love it I love taking selfies I love
love it I love taking selfies I love
love it I love taking selfies I love that people want to stay I love I love
that people want to stay I love I love
that people want to stay I love I love people of course I would love it it
people of course I would love it it
people of course I would love it it feels nice my mom loved me so much and
feels nice my mom loved me so much and
feels nice my mom loved me so much and complimented me every day so much that
complimented me every day so much that
complimented me every day so much that when I left the house was like this
when I left the house was like this
when I left the house was like this I need more of that so I need that
I need more of that so I need that
I need more of that so I need that that’s why I do it I’m also not scared a
that’s why I do it I’m also not scared a
that’s why I do it I’m also not scared a lot of my friends who don’t put
lot of my friends who don’t put
lot of my friends who don’t put themselves out there they don’t want
themselves out there they don’t want
themselves out there they don’t want themselves out there because there’s
themselves out there because there’s
themselves out there because there’s things that they don’t want people to
things that they don’t want people to
things that they don’t want people to uncover about them so I’m not scared
uncover about them so I’m not scared
uncover about them so I’m not scared that happens and it feels really good
that happens and it feels really good
that happens and it feels really good getting a hundred emails a day from
getting a hundred emails a day from
getting a hundred emails a day from people who’s live are way better because
people who’s live are way better because
people who’s live are way better because they stumbled on some of your videos and
they stumbled on some of your videos and
they stumbled on some of your videos and that’s something that my quiet friends
that’s something that my quiet friends
that’s something that my quiet friends who don’t need that who just need to
who don’t need that who just need to
who don’t need that who just need to build it and do their business they
build it and do their business they
build it and do their business they don’t have that feeling so when my
don’t have that feeling so when my
don’t have that feeling so when my friends who tell me my god if
friends who tell me my god if
friends who tell me my god if you put this energy into your full time
you put this energy into your full time
you put this energy into your full time like if people knew like my friends will
like if people knew like my friends will
like if people knew like my friends will say things like if people knew that
say things like if people knew that
say things like if people knew that garyvee was your side hustle like if
garyvee was your side hustle like if
garyvee was your side hustle like if people knew like how much you’re
people knew like how much you’re
people knew like how much you’re actually still if you actually took all
actually still if you actually took all
actually still if you actually took all that time and energy and put it to your
that time and energy and put it to your
that time and energy and put it to your business you wouldn’t be doing a hundred
business you wouldn’t be doing a hundred
business you wouldn’t be doing a hundred million you’d be doing two hundred
million you’d be doing two hundred
million you’d be doing two hundred million and I always reply with the same
million and I always reply with the same
million and I always reply with the same thing I’m like yeah but my legacies way
thing I’m like yeah but my legacies way
thing I’m like yeah but my legacies way better than yours you know and so you
better than yours you know and so you
better than yours you know and so you probably know this after the eggs of
probably know this after the eggs of
probably know this after the eggs of your business
your business
your business it’s crazy what like money after a while
it’s crazy what like money after a while
it’s crazy what like money after a while just like I don’t know like how much do
just like I don’t know like how much do
just like I don’t know like how much do you need like what like I don’t know
you need like what like I don’t know
you need like what like I don’t know like I don’t buy like I don’t need
like I don’t buy like I don’t need
like I don’t buy like I don’t need stuff like I don’t judge other people’s
stuff like I don’t judge other people’s
stuff like I don’t judge other people’s stuff and I definitely don’t care how
stuff and I definitely don’t care how
stuff and I definitely don’t care how I’m being judged
”
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