Press "Enter" to skip to content

The idea is NOT enough – Evan and @SKellyCEO


next Jared how can you prove your ideas

next Jared how can you prove your ideas have worth it worth to even if you don’t

have worth it worth to even if you don’t

have worth it worth to even if you don’t have a social fall in a very small one

have a social fall in a very small one

have a social fall in a very small one my dears and solutions have a lot to

my dears and solutions have a lot to

my dears and solutions have a lot to offer big brands but proving I’m a value

offer big brands but proving I’m a value

offer big brands but proving I’m a value is tough any suggestions yeah it sounds

is tough any suggestions yeah it sounds

is tough any suggestions yeah it sounds like the questioner is is thinking about

like the questioner is is thinking about

like the questioner is is thinking about maybe pitching the idea to a big brand

maybe pitching the idea to a big brand

maybe pitching the idea to a big brand to market it if that’s the Strand I

to market it if that’s the Strand I

to market it if that’s the Strand I think you’ve got to stand out so you

think you’ve got to stand out so you

think you’ve got to stand out so you know if your drinks company and you’ve

know if your drinks company and you’ve

know if your drinks company and you’ve got a big idea you want to go along to

got a big idea you want to go along to

got a big idea you want to go along to coca-cola to pitch an idea it’s probably

coca-cola to pitch an idea it’s probably

coca-cola to pitch an idea it’s probably good to start the business get the idea

good to start the business get the idea

good to start the business get the idea get some success of momentum but then

get some success of momentum but then

get some success of momentum but then how do you kind of stand out from the

how do you kind of stand out from the

how do you kind of stand out from the crowd one of the things is a different

crowd one of the things is a different

crowd one of the things is a different idea that jumps out to his success but

idea that jumps out to his success but

idea that jumps out to his success but again actually the company i mentioned

again actually the company i mentioned

again actually the company i mentioned before innocent they got acquired i

before innocent they got acquired i

before innocent they got acquired i think a majority stay by coca-cola for

think a majority stay by coca-cola for

think a majority stay by coca-cola for over almost hundred million dollars and

over almost hundred million dollars and

over almost hundred million dollars and that was an idea around smoothies they

that was an idea around smoothies they

that was an idea around smoothies they spent a lot of time months and months

spent a lot of time months and months

spent a lot of time months and months blend in different smoothies all organic

blend in different smoothies all organic

blend in different smoothies all organic really appealing to help the health

really appealing to help the health

really appealing to help the health market that was evolved in there about

market that was evolved in there about

market that was evolved in there about five years ago but they stood out so I

five years ago but they stood out so I

five years ago but they stood out so I think with your idea if you’re doing a

think with your idea if you’re doing a

think with your idea if you’re doing a pitch to some of these big companies and

pitch to some of these big companies and

pitch to some of these big companies and you want to have their market your idea

you want to have their market your idea

you want to have their market your idea where you want to sell your company to

where you want to sell your company to

where you want to sell your company to them then you’ve got to stand out but

them then you’ve got to stand out but

them then you’ve got to stand out but what I would argue is you’re much better

what I would argue is you’re much better

what I would argue is you’re much better off putting your energy into your idea

off putting your energy into your idea

off putting your energy into your idea of building a business rather than

of building a business rather than

of building a business rather than worrying about selling your business

worrying about selling your business

worrying about selling your business never worry about selling your business

never worry about selling your business

never worry about selling your business run your business grow your business and

run your business grow your business and

run your business grow your business and you’ll get a lot of people knocking on

you’ll get a lot of people knocking on

you’ll get a lot of people knocking on your door to say I want you to be bigger

your door to say I want you to be bigger

your door to say I want you to be bigger part of a bigger family getting a lot of

part of a bigger family getting a lot of

part of a bigger family getting a lot of uh I agree yes in the comments now do

uh I agree yes in the comments now do

uh I agree yes in the comments now do you like it um you know for me this

you like it um you know for me this

you like it um you know for me this comes back to the last point of the idea

comes back to the last point of the idea

comes back to the last point of the idea is not enough I have tons of ideas for

is not enough I have tons of ideas for

is not enough I have tons of ideas for big companies right I could walk into

big companies right I could walk into

big companies right I could walk into McDonald’s and come up with a hundred

McDonald’s and come up with a hundred

McDonald’s and come up with a hundred ideas for them from how they treat

ideas for them from how they treat

ideas for them from how they treat people to what’s on their menu to the

people to what’s on their menu to the

people to what’s on their menu to the kindness of the place to their website

kindness of the place to their website

kindness of the place to their website you know the idea is good but it’s not

you know the idea is good but it’s not

you know the idea is good but it’s not enough you know is the are you can you

enough you know is the are you can you

enough you know is the are you can you provide execution to these big brains

provide execution to these big brains

provide execution to these big brains right McDonald’s is likely not going to

right McDonald’s is likely not going to

right McDonald’s is likely not going to pay you for an idea or whatever big

pay you for an idea or whatever big

pay you for an idea or whatever big brand that you want to try to connect

brand that you want to try to connect

brand that you want to try to connect with it’s the idea plus the execution if

with it’s the idea plus the execution if

with it’s the idea plus the execution if all you give

all you give

all you give the idea then they have to execute on it

the idea then they have to execute on it

the idea then they have to execute on it they have a list of ideas to write you

they have a list of ideas to write you

they have a list of ideas to write you know how you have a list of ten thousand

know how you have a list of ten thousand

know how you have a list of ten thousand ideas every big company has a list of

ideas every big company has a list of

ideas every big company has a list of ten thousand ideas to Steven already

ten thousand ideas to Steven already

ten thousand ideas to Steven already mentioned today about he wants to get

mentioned today about he wants to get

mentioned today about he wants to get more done right he’s got a list of ten

more done right he’s got a list of ten

more done right he’s got a list of ten thousand ideas that he wants to move

thousand ideas that he wants to move

thousand ideas that he wants to move sage in the right direction and so the

sage in the right direction and so the

sage in the right direction and so the idea is not enough the only the only

idea is not enough the only the only

idea is not enough the only the only caveat in terms of in terms of that in

caveat in terms of in terms of that in

caveat in terms of in terms of that in my mind at least is if you have a patent

my mind at least is if you have a patent

my mind at least is if you have a patent if you can patent the idea and you can

if you can patent the idea and you can

if you can patent the idea and you can get it protected then all you’re going

get it protected then all you’re going

get it protected then all you’re going to go is sell the patent to the company

to go is sell the patent to the company

to go is sell the patent to the company but then it has to be something to

but then it has to be something to

but then it has to be something to stevens point before are really unique

stevens point before are really unique

stevens point before are really unique really different something that people

really different something that people

really different something that people will recognize but otherwise if you

will recognize but otherwise if you

will recognize but otherwise if you can’t get it patented then just selling

can’t get it patented then just selling

can’t get it patented then just selling an idea to a company is not going to be

an idea to a company is not going to be

an idea to a company is not going to be enough you need to have the execution

enough you need to have the execution

enough you need to have the execution yeah on that as well I think it’s fair

yeah on that as well I think it’s fair

yeah on that as well I think it’s fair to say it’s all about execution and

to say it’s all about execution and

to say it’s all about execution and never ever kind of just stand still you

never ever kind of just stand still you

never ever kind of just stand still you gotta win obey all the time and also

gotta win obey all the time and also

gotta win obey all the time and also just sometimes you get lucky or

just sometimes you get lucky or

just sometimes you get lucky or something happens in the marketplace

something happens in the marketplace

something happens in the marketplace that kind of shifts the dollar makes

that kind of shifts the dollar makes

that kind of shifts the dollar makes your idea relevant example company great

your idea relevant example company great

your idea relevant example company great company but Sir customer of ours called

company but Sir customer of ours called

company but Sir customer of ours called glowy in France back in kind of 2013

glowy in France back in kind of 2013

glowy in France back in kind of 2013 they were watching kind of marine

they were watching kind of marine

they were watching kind of marine biology and stuff and there’s this

biology and stuff and there’s this

biology and stuff and there’s this really cool light given off farm by

really cool light given off farm by

really cool light given off farm by creatures under seat just like Oh Krista

creatures under seat just like Oh Krista

creatures under seat just like Oh Krista real idea in the era of something called

real idea in the era of something called

real idea in the era of something called bioluminescence I can’t even pronounce

bioluminescence I can’t even pronounce

bioluminescence I can’t even pronounce it but basically it’s a kind of life has

it but basically it’s a kind of life has

it but basically it’s a kind of life has given our fantasy and then the French

given our fantasy and then the French

given our fantasy and then the French legislators brought in some laws to stop

legislators brought in some laws to stop

legislators brought in some laws to stop shop Sampat izing with big neo signs and

shop Sampat izing with big neo signs and

shop Sampat izing with big neo signs and stuff like that because it was bad for

stuff like that because it was bad for

stuff like that because it was bad for light pollution and these guys are Chloe

light pollution and these guys are Chloe

light pollution and these guys are Chloe developed this kind of marine luminaux

developed this kind of marine luminaux

developed this kind of marine luminaux technology that’s environmentally very

technology that’s environmentally very

technology that’s environmentally very sensitive and compliant with the law and

sensitive and compliant with the law and

sensitive and compliant with the law and they built a business where they’re

they built a business where they’re

they built a business where they’re lighting up kind of advertising for

lighting up kind of advertising for

lighting up kind of advertising for companies after dark in front so in

companies after dark in front so in

companies after dark in front so in legislation change of regulations and

legislation change of regulations and

legislation change of regulations and and also change in terms of market

and also change in terms of market

and also change in terms of market requirements just be aware and always

requirements just be aware and always

requirements just be aware and always sensitive so not only is the idea got to

sensitive so not only is the idea got to

sensitive so not only is the idea got to evolve you got a market test it but you

evolve you got a market test it but you

evolve you got a market test it but you and I know and this is so true now in

and I know and this is so true now in

and I know and this is so true now in 2016 the market is so different today

2016 the market is so different today

2016 the market is so different today than it was five years ago and you know

than it was five years ago and you know

than it was five years ago and you know Evan maybe you give some example in

Evan maybe you give some example in

Evan maybe you give some example in terms of the gaming industry

terms of the gaming industry

terms of the gaming industry in and everything people like oculus you

in and everything people like oculus you

in and everything people like oculus you know how to add a bath you know virtual

know how to add a bath you know virtual

know how to add a bath you know virtual reality is changing so quickly that

reality is changing so quickly that

reality is changing so quickly that you’ve got to be really attuned to the

you’ve got to be really attuned to the

you’ve got to be really attuned to the opportunities

”

Be First to Comment

Leave a Reply

Your email address will not be published. Required fields are marked *