hi I’m Evan Carmichael and welcome to a special edition of modeling the Masters
special edition of modeling the Masters
special edition of modeling the Masters today we’re going to look at my favorite
today we’re going to look at my favorite
today we’re going to look at my favorite seven boldest entrepreneur moves of all
seven boldest entrepreneur moves of all
seven boldest entrepreneur moves of all time these are from entrepreneurs who
time these are from entrepreneurs who
time these are from entrepreneurs who risk everything to take their shot at
risk everything to take their shot at
risk everything to take their shot at success and against all odds they made
success and against all odds they made
success and against all odds they made it I hope you find their stories
it I hope you find their stories
it I hope you find their stories inspirational and take some lessons from
inspirational and take some lessons from
inspirational and take some lessons from their success here we go
bold move number seven Milton Hershey
bold move number seven Milton Hershey doesn’t give up Milton Hershey was a
doesn’t give up Milton Hershey was a
doesn’t give up Milton Hershey was a founder of the Hershey Chocolate Company
founder of the Hershey Chocolate Company
founder of the Hershey Chocolate Company who was one of the 20th century’s most
who was one of the 20th century’s most
who was one of the 20th century’s most successful entrepreneurs but also one of
successful entrepreneurs but also one of
successful entrepreneurs but also one of the country’s most generous
the country’s most generous
the country’s most generous philanthropists today the Hershey
philanthropists today the Hershey
philanthropists today the Hershey company continues to reign as the
company continues to reign as the
company continues to reign as the world’s largest chocolate company with
world’s largest chocolate company with
world’s largest chocolate company with more than 13,000 employees and over five
more than 13,000 employees and over five
more than 13,000 employees and over five billion dollars in sales at the age of
billion dollars in sales at the age of
billion dollars in sales at the age of 19 against his parents wishes her she
19 against his parents wishes her she
19 against his parents wishes her she decided to go to Philadelphia in toward
decided to go to Philadelphia in toward
decided to go to Philadelphia in toward the start of his own caramel company the
the start of his own caramel company the
the start of his own caramel company the business was never able to generate a
business was never able to generate a
business was never able to generate a profit and was forced to close six years
profit and was forced to close six years
profit and was forced to close six years later her she refused to give up
later her she refused to give up
later her she refused to give up traveled throughout Denver New York
traveled throughout Denver New York
traveled throughout Denver New York Chicago and New Orleans trying to find
Chicago and New Orleans trying to find
Chicago and New Orleans trying to find fortune each time but he was
fortune each time but he was
fortune each time but he was unsuccessful he returned home at age 28
unsuccessful he returned home at age 28
unsuccessful he returned home at age 28 with no money and was seen as a
with no money and was seen as a
with no money and was seen as a disgraced by his family but he still
disgraced by his family but he still
disgraced by his family but he still refused to give up he started a new
refused to give up he started a new
refused to give up he started a new business with a former employee of his
business with a former employee of his
business with a former employee of his and moved from making caramels to
and moved from making caramels to
and moved from making caramels to chocolate after ten years of failure
chocolate after ten years of failure
chocolate after ten years of failure Hershey finally hit on a winning
Hershey finally hit on a winning
Hershey finally hit on a winning business his company expanded year after
business his company expanded year after
business his company expanded year after year and if he had listened to his
year and if he had listened to his
year and if he had listened to his friends and family through those ten
friends and family through those ten
friends and family through those ten years of failure we would never have
years of failure we would never have
years of failure we would never have known the Hershey chocolate bar
known the Hershey chocolate bar
known the Hershey chocolate bar bold move number six Ted Turner decides
bold move number six Ted Turner decides
bold move number six Ted Turner decides to be successful Ted Turner is a founder
to be successful Ted Turner is a founder
to be successful Ted Turner is a founder of CNN and Turner Broadcasting System
of CNN and Turner Broadcasting System
of CNN and Turner Broadcasting System he owns the Atlanta Braves gave 1
he owns the Atlanta Braves gave 1
he owns the Atlanta Braves gave 1 billion dollars United Nations and
billion dollars United Nations and
billion dollars United Nations and currently has a net worth of 1.9 billion
currently has a net worth of 1.9 billion
currently has a net worth of 1.9 billion dollars Turner had a lot of bad luck
dollars Turner had a lot of bad luck
dollars Turner had a lot of bad luck growing up he was a C student at school
growing up he was a C student at school
growing up he was a C student at school got expelled from University had his
got expelled from University had his
got expelled from University had his parents divorce got divorce by his wife
parents divorce got divorce by his wife
parents divorce got divorce by his wife and had a sister developed terminal
and had a sister developed terminal
and had a sister developed terminal lupus he went to work for his father’s
lupus he went to work for his father’s
lupus he went to work for his father’s outdoor advertising company when his
outdoor advertising company when his
outdoor advertising company when his father then killed himself because he
father then killed himself because he
father then killed himself because he couldn’t pay off the company’s debts Ted
couldn’t pay off the company’s debts Ted
couldn’t pay off the company’s debts Ted Turner at the age of 24 took over the
Turner at the age of 24 took over the
Turner at the age of 24 took over the company restore to the profitability and
company restore to the profitability and
company restore to the profitability and began building his empire he had all the
began building his empire he had all the
began building his empire he had all the odds stacked against him he was
odds stacked against him he was
odds stacked against him he was determined to be a success
determined to be a success
determined to be a success according to Turner all my life people
according to Turner all my life people
according to Turner all my life people have said that I wasn’t going to make it
have said that I wasn’t going to make it
have said that I wasn’t going to make it I’ve never run into a guy who could win
I’ve never run into a guy who could win
I’ve never run into a guy who could win at the top level in anything today and
at the top level in anything today and
at the top level in anything today and didn’t have the right attitude didn’t
didn’t have the right attitude didn’t
didn’t have the right attitude didn’t give it everything he had at least while
give it everything he had at least while
give it everything he had at least while he was doing it wasn’t prepared and
he was doing it wasn’t prepared and
he was doing it wasn’t prepared and didn’t have the whole program worked out
didn’t have the whole program worked out
didn’t have the whole program worked out bold move number 5 George Lucas
bold move number 5 George Lucas
bold move number 5 George Lucas challenges traditional business models
challenges traditional business models
challenges traditional business models George Lucas is one of the film
George Lucas is one of the film
George Lucas is one of the film industry’s most financially successful
industry’s most financially successful
industry’s most financially successful independent directors and producers with
independent directors and producers with
independent directors and producers with an estimated net worth of 3 billion
an estimated net worth of 3 billion
an estimated net worth of 3 billion dollars he is best known for his star
dollars he is best known for his star
dollars he is best known for his star wars in Indiana Jones movies where Lucas
wars in Indiana Jones movies where Lucas
wars in Indiana Jones movies where Lucas is first movies didn’t give a financial
is first movies didn’t give a financial
is first movies didn’t give a financial return on investment he found it
return on investment he found it
return on investment he found it difficult to find support for his latest
difficult to find support for his latest
difficult to find support for his latest idea
idea
idea new movie called Star Wars to get the
new movie called Star Wars to get the
new movie called Star Wars to get the movie into production he waved his
movie into production he waved his
movie into production he waved his upfront fee as a director and agreed to
upfront fee as a director and agreed to
upfront fee as a director and agreed to own the licensing rights so he could
own the licensing rights so he could
own the licensing rights so he could profit from any toys t-shirts and other
profit from any toys t-shirts and other
profit from any toys t-shirts and other products that came from the movie at the
products that came from the movie at the
products that came from the movie at the time movie studios didn’t see licensing
time movie studios didn’t see licensing
time movie studios didn’t see licensing rights as valuable so they agreed the
rights as valuable so they agreed the
rights as valuable so they agreed the money he made from the licensing rights
money he made from the licensing rights
money he made from the licensing rights alone allowed him to finance his sequels
alone allowed him to finance his sequels
alone allowed him to finance his sequels himself and built his fortune
himself and built his fortune
himself and built his fortune according to Lucas my first six years in
according to Lucas my first six years in
according to Lucas my first six years in business were hopeless there were a lot
business were hopeless there were a lot
business were hopeless there were a lot of times when you sit and you say why am
of times when you sit and you say why am
of times when you sit and you say why am I doing this I’ll never make it it’s
I doing this I’ll never make it it’s
I doing this I’ll never make it it’s just not going to happen I should go out
just not going to happen I should go out
just not going to happen I should go out and get a real job and try to survive I
and get a real job and try to survive I
and get a real job and try to survive I thought Star Wars was too wacky for the
thought Star Wars was too wacky for the
thought Star Wars was too wacky for the general public right or wrong this is my
general public right or wrong this is my
general public right or wrong this is my movie this is my decision and this is my
movie this is my decision and this is my
movie this is my decision and this is my creative vision and if people don’t like
creative vision and if people don’t like
creative vision and if people don’t like it they don’t have to see it
it they don’t have to see it
it they don’t have to see it bold move number four Anita Roddick is
bold move number four Anita Roddick is
bold move number four Anita Roddick is forced to survive Anita Roddick was a
forced to survive Anita Roddick was a
forced to survive Anita Roddick was a founder of the body shop a cosmetics
founder of the body shop a cosmetics
founder of the body shop a cosmetics company known for its environmental and
company known for its environmental and
company known for its environmental and ethical best practices in 2006 she sold
ethical best practices in 2006 she sold
ethical best practices in 2006 she sold the company to L’Oreal for six hundred
the company to L’Oreal for six hundred
the company to L’Oreal for six hundred and fifty two point three million pounds
and fifty two point three million pounds
and fifty two point three million pounds she got married
she got married
she got married Radek tan her husband Gordon set up a
Radek tan her husband Gordon set up a
Radek tan her husband Gordon set up a small atrium hotel to support their
small atrium hotel to support their
small atrium hotel to support their family then her husband decided he
family then her husband decided he
family then her husband decided he wanted to fulfill his lifelong dream of
wanted to fulfill his lifelong dream of
wanted to fulfill his lifelong dream of riding a horse
riding a horse
riding a horse from Buenos Aires Argentina to New York
from Buenos Aires Argentina to New York
from Buenos Aires Argentina to New York City in order to support her family
City in order to support her family
City in order to support her family while her husband was gone
while her husband was gone
while her husband was gone she started the body shop the bank
she started the body shop the bank
she started the body shop the bank rejected her $8,000 loan request so she
rejected her $8,000 loan request so she
rejected her $8,000 loan request so she got the money from a local gas station
got the money from a local gas station
got the money from a local gas station owner to get the business up and running
owner to get the business up and running
owner to get the business up and running while looking after her two children on
while looking after her two children on
while looking after her two children on her own accord an erotic for myself I
her own accord an erotic for myself I
her own accord an erotic for myself I needed to earn money look after the kids
needed to earn money look after the kids
needed to earn money look after the kids while my husband was traveling for two
while my husband was traveling for two
while my husband was traveling for two years across South America I started the
years across South America I started the
years across South America I started the body shop in 1976 simply to create a
body shop in 1976 simply to create a
body shop in 1976 simply to create a livelihood for myself on my $2.00 while
livelihood for myself on my $2.00 while
livelihood for myself on my $2.00 while my husband Gordon was trekking across
my husband Gordon was trekking across
my husband Gordon was trekking across the Americas
the Americas
the Americas I had no training our experience and my
I had no training our experience and my
I had no training our experience and my only business acumen was boarded vice to
only business acumen was boarded vice to
only business acumen was boarded vice to take sales 300 pounds a week nobody
take sales 300 pounds a week nobody
take sales 300 pounds a week nobody talks of entrepreneurship a survival but
talks of entrepreneurship a survival but
talks of entrepreneurship a survival but that’s exactly what it is and what
that’s exactly what it is and what
that’s exactly what it is and what nurtures creative thinking bold loop
nurtures creative thinking bold loop
nurtures creative thinking bold loop number three a pigeon they need bets on
number three a pigeon they need bets on
number three a pigeon they need bets on the little guy Amedeo Peter Giannini
the little guy Amedeo Peter Giannini
the little guy Amedeo Peter Giannini revolutionized the banking world by
revolutionized the banking world by
revolutionized the banking world by providing services to the little guy
providing services to the little guy
providing services to the little guy Giannini passed away 1949 at the age of
Giannini passed away 1949 at the age of
Giannini passed away 1949 at the age of 79 for that time his bank that had
79 for that time his bank that had
79 for that time his bank that had founded the Bank of America had become
founded the Bank of America had become
founded the Bank of America had become the largest bank in the world with more
the largest bank in the world with more
the largest bank in the world with more than five hundred and twenty five
than five hundred and twenty five
than five hundred and twenty five branches in over 300 cities before AP
branches in over 300 cities before AP
branches in over 300 cities before AP Giannini you can only get a loan if you
Giannini you can only get a loan if you
Giannini you can only get a loan if you already had some money hard-working
already had some money hard-working
already had some money hard-working immigrants like his parents didn’t
immigrants like his parents didn’t
immigrants like his parents didn’t qualify and Giannini wanted to change
qualify and Giannini wanted to change
qualify and Giannini wanted to change the system he set up his bank across the
the system he set up his bank across the
the system he set up his bank across the street from a popular bank and began
street from a popular bank and began
street from a popular bank and began making loans to people other banks
making loans to people other banks
making loans to people other banks wouldn’t give a chance when a massive
wouldn’t give a chance when a massive
wouldn’t give a chance when a massive earthquake hit San Francisco in 1906 all
earthquake hit San Francisco in 1906 all
earthquake hit San Francisco in 1906 all the banks in the city closed down to
the banks in the city closed down to
the banks in the city closed down to assess their damage people couldn’t get
assess their damage people couldn’t get
assess their damage people couldn’t get access to their funds at the time they
access to their funds at the time they
access to their funds at the time they needed it the most
needed it the most
needed it the most the earthquake demolished Ginny’s Bank
the earthquake demolished Ginny’s Bank
the earthquake demolished Ginny’s Bank but he opened up shop by setting up a
but he opened up shop by setting up a
but he opened up shop by setting up a desk using two barrels a plank of wood
desk using two barrels a plank of wood
desk using two barrels a plank of wood across them he would lend money to
across them he would lend money to
across them he would lend money to people based on a handshake to help them
people based on a handshake to help them
people based on a handshake to help them rebuild their lives he also went on to
rebuild their lives he also went on to
rebuild their lives he also went on to find entrepreneurs like Walt Disney
find entrepreneurs like Walt Disney
find entrepreneurs like Walt Disney nobody believed in and projects like the
nobody believed in and projects like the
nobody believed in and projects like the Golden Gate Bridge that were considered
Golden Gate Bridge that were considered
Golden Gate Bridge that were considered too crazy to invest in
bold move number two guy laliberté
bold move number two guy laliberté risks it all in Los Angeles
risks it all in Los Angeles
risks it all in Los Angeles fellow Canadian Guy Laliberte is a
fellow Canadian Guy Laliberte is a
fellow Canadian Guy Laliberte is a founder of Cirque du Soleil a circus
founder of Cirque du Soleil a circus
founder of Cirque du Soleil a circus entertainment company who shows have
entertainment company who shows have
entertainment company who shows have been seen by almost 100 million people
been seen by almost 100 million people
been seen by almost 100 million people worldwide in 2006 libertate was named
worldwide in 2006 libertate was named
worldwide in 2006 libertate was named the Ernst and Young Entrepreneur of the
the Ernst and Young Entrepreneur of the
the Ernst and Young Entrepreneur of the year and his current net worth is over
year and his current net worth is over
year and his current net worth is over 2.5 billion dollars after couple years
2.5 billion dollars after couple years
2.5 billion dollars after couple years of marginal success but the de verte
of marginal success but the de verte
of marginal success but the de verte decided to risk everything to perform at
decided to risk everything to perform at
decided to risk everything to perform at the Los Angeles Arts Festival booked as
the Los Angeles Arts Festival booked as
the Los Angeles Arts Festival booked as the opening act the performances was
the opening act the performances was
the opening act the performances was going to be watched by many big names
going to be watched by many big names
going to be watched by many big names including high-profile Hollywood
including high-profile Hollywood
including high-profile Hollywood celebrities according to la liberté who
celebrities according to la liberté who
celebrities according to la liberté who was live or die in LA and we bet
was live or die in LA and we bet
was live or die in LA and we bet everything on one night by the end of
everything on one night by the end of
everything on one night by the end of the show we had standing ovations the
the show we had standing ovations the
the show we had standing ovations the day after tickets were selling like
day after tickets were selling like
day after tickets were selling like crazy I bet everything on that one night
crazy I bet everything on that one night
crazy I bet everything on that one night if we failed
if we failed
if we failed there was no cash for gas to come home
bold move number one Walt Disney does
bold move number one Walt Disney does the impossible Walt Disney was a film
the impossible Walt Disney was a film
the impossible Walt Disney was a film producer animator and entertainer he
producer animator and entertainer he
producer animator and entertainer he created films with iconic characters
created films with iconic characters
created films with iconic characters like Mickey Mouse 122 Academy Awards and
like Mickey Mouse 122 Academy Awards and
like Mickey Mouse 122 Academy Awards and established a Disney theme parks today
established a Disney theme parks today
established a Disney theme parks today the Walt Disney Company has revenues of
the Walt Disney Company has revenues of
the Walt Disney Company has revenues of over 35 billion dollars per year at a
over 35 billion dollars per year at a
over 35 billion dollars per year at a young age Walt Disney had some modest
young age Walt Disney had some modest
young age Walt Disney had some modest success with animated short films when
success with animated short films when
success with animated short films when he decided to do the boldest move ever
he decided to do the boldest move ever
he decided to do the boldest move ever in his industry make a full-length
in his industry make a full-length
in his industry make a full-length animated feature film it had never been
animated feature film it had never been
animated feature film it had never been done before let alone in color and with
done before let alone in color and with
done before let alone in color and with music his competitors associates and
music his competitors associates and
music his competitors associates and even his wife thought he would never
even his wife thought he would never
even his wife thought he would never make it originally budgeted at $500,000
make it originally budgeted at $500,000
make it originally budgeted at $500,000 the project had gone over budget by half
the project had gone over budget by half
the project had gone over budget by half a million dollars in his early stages
a million dollars in his early stages
a million dollars in his early stages Disney was forced to act out the film’s
Disney was forced to act out the film’s
Disney was forced to act out the film’s story in front of bankers in order to
story in front of bankers in order to
story in front of bankers in order to secure the additional loans he needed to
secure the additional loans he needed to
secure the additional loans he needed to finish it in the end Snow White and the
finish it in the end Snow White and the
finish it in the end Snow White and the Seven Dwarfs went on to earn four times
Seven Dwarfs went on to earn four times
Seven Dwarfs went on to earn four times the box office of any other film when it
the box office of any other film when it
the box office of any other film when it was released according to Disney somehow
was released according to Disney somehow
was released according to Disney somehow I can’t believe there are any Heights
I can’t believe there are any Heights
I can’t believe there are any Heights that can’t be scaled by a man who knows
that can’t be scaled by a man who knows
that can’t be scaled by a man who knows the secret of making dreams come true
the secret of making dreams come true
the secret of making dreams come true this special secret seems to me can be
this special secret seems to me can be
this special secret seems to me can be summarized in the four seas they are
summarized in the four seas they are
summarized in the four seas they are curiosity confidence courage and
curiosity confidence courage and
curiosity confidence courage and constancy and the greatest of these is
constancy and the greatest of these is
constancy and the greatest of these is confidence
thank you for joining me for this
thank you for joining me for this special edition of modeling the masters
special edition of modeling the masters
special edition of modeling the masters I hope you enjoyed please give it a
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