alright we’re live welcome everybody to another YouTube hang out I’m super
another YouTube hang out I’m super
another YouTube hang out I’m super excited to have my friend Rebecca
excited to have my friend Rebecca
excited to have my friend Rebecca Coleman with me today we met at the sage
Coleman with me today we met at the sage
Coleman with me today we met at the sage summit in New Orleans was it about a
summit in New Orleans was it about a
summit in New Orleans was it about a month ago yeah I was at the end of July
month ago yeah I was at the end of July
month ago yeah I was at the end of July end of July Wow time flies Wow not
end of July Wow time flies Wow not
end of July Wow time flies Wow not really and Rebecca wanted to do an
really and Rebecca wanted to do an
really and Rebecca wanted to do an interview with me about how to use
interview with me about how to use
interview with me about how to use content to help you grow your following
content to help you grow your following
content to help you grow your following online and I thought hey why don’t we do
online and I thought hey why don’t we do
online and I thought hey why don’t we do this is a google hangout instead of
this is a google hangout instead of
this is a google hangout instead of going back and forth an email so all you
going back and forth an email so all you
going back and forth an email so all you guys could learn as well so overdue you
guys could learn as well so overdue you
guys could learn as well so overdue you Rebecca oh yeah so yeah it was really
Rebecca oh yeah so yeah it was really
Rebecca oh yeah so yeah it was really cool to meet you at sage summit were
cool to meet you at sage summit were
cool to meet you at sage summit were both Canadians I was quite tickled to
both Canadians I was quite tickled to
both Canadians I was quite tickled to meet another Canadian there was really
meet another Canadian there was really
meet another Canadian there was really great and so I’m from Vancouver and
great and so I’m from Vancouver and
great and so I’m from Vancouver and you’re from Toronto someone sort of
you’re from Toronto someone sort of
you’re from Toronto someone sort of opposite ends of the country right now
opposite ends of the country right now
opposite ends of the country right now but that’s cool it’s this is why I love
but that’s cool it’s this is why I love
but that’s cool it’s this is why I love technology it’s so great so the thing
technology it’s so great so the thing
technology it’s so great so the thing that struck me about you when I met you
that struck me about you when I met you
that struck me about you when I met you and this is a real trend that I’m
and this is a real trend that I’m
and this is a real trend that I’m noticing a lot in social media today
noticing a lot in social media today
noticing a lot in social media today which is that a lot of people are using
which is that a lot of people are using
which is that a lot of people are using inspiration as a way to grow their
inspiration as a way to grow their
inspiration as a way to grow their following so by inspiration I mean
following so by inspiration I mean
following so by inspiration I mean they’re like creating inspirational
they’re like creating inspirational
they’re like creating inspirational quotes and posting them on Twitter and
quotes and posting them on Twitter and
quotes and posting them on Twitter and Facebook and that seems to be a really
Facebook and that seems to be a really
Facebook and that seems to be a really popular trend right now and it also
popular trend right now and it also
popular trend right now and it also seems to work really well and I noticed
seems to work really well and I noticed
seems to work really well and I noticed that so much of your brand your personal
that so much of your brand your personal
that so much of your brand your personal brand is about that is about inspiring
brand is about that is about inspiring
brand is about that is about inspiring people and that was really why I wanted
people and that was really why I wanted
people and that was really why I wanted to interview you and to talk to you
to interview you and to talk to you
to interview you and to talk to you about that and for us to talk about like
about that and for us to talk about like
about that and for us to talk about like how can you use things like inspiration
how can you use things like inspiration
how can you use things like inspiration to grow your brand and to grow your
to grow your brand and to grow your
to grow your brand and to grow your following cool um yeah I believe more
following cool um yeah I believe more
following cool um yeah I believe more and more that people want to know who
and more that people want to know who
and more that people want to know who you are what you staying for before they
you are what you staying for before they
you are what you staying for before they want to know about what you’re selling
want to know about what you’re selling
want to know about what you’re selling and I think a lot of a lot of
and I think a lot of a lot of
and I think a lot of a lot of entrepreneurs a lot of companies when
entrepreneurs a lot of companies when
entrepreneurs a lot of companies when you first start selling whatever your
you first start selling whatever your
you first start selling whatever your product is you start off talking about
product is you start off talking about
product is you start off talking about what it does the feature benefits
what it does the feature benefits
what it does the feature benefits benefits yeah features benefits features
benefits yeah features benefits features
benefits yeah features benefits features benefits right they start with features
benefits right they start with features
benefits right they start with features and then somewhere along the line they
and then somewhere along the line they
and then somewhere along the line they learn about benefits whether they read
learn about benefits whether they read
learn about benefits whether they read it in the book whether they meet
it in the book whether they meet
it in the book whether they meet somebody your default is to think about
somebody your default is to think about
somebody your default is to think about your thinking like features technician
your thinking like features technician
your thinking like features technician that’s what you’re doing some point you
that’s what you’re doing some point you
that’s what you’re doing some point you learn about benefits and
learn about benefits and
learn about benefits and it’s what most people 99% of the world
it’s what most people 99% of the world
it’s what most people 99% of the world sells that way above that the next step
sells that way above that the next step
sells that way above that the next step in my view is what I call core selling
in my view is what I call core selling
in my view is what I call core selling and it’s understanding what it is that
and it’s understanding what it is that
and it’s understanding what it is that your business your brand stands for and
your business your brand stands for and
your business your brand stands for and letting people know that before you ever
letting people know that before you ever
letting people know that before you ever try to sell them any product or service
try to sell them any product or service
try to sell them any product or service and Nike does this Apple does this babe
and Nike does this Apple does this babe
and Nike does this Apple does this babe let’s do this yeah new campaign that
let’s do this yeah new campaign that
let’s do this yeah new campaign that just came out a couple of days ago by
just came out a couple of days ago by
just came out a couple of days ago by Kellogg’s called own it have you seen it
Kellogg’s called own it have you seen it
Kellogg’s called own it have you seen it no it’s really that but I yeah nike
no it’s really that but I yeah nike
no it’s really that but I yeah nike really does that well okay you never
really does that well okay you never
really does that well okay you never seen nike talking about the features of
seen nike talking about the features of
seen nike talking about the features of their shoes no instead of talking about
their shoes no instead of talking about
their shoes no instead of talking about the benefits of their shoes no it’s
the benefits of their shoes no it’s
the benefits of their shoes no it’s about doing it just do it right they
about doing it just do it right they
about doing it just do it right they even nice that and and and they become
even nice that and and and they become
even nice that and and and they become you know a huge huge success Apple same
you know a huge huge success Apple same
you know a huge huge success Apple same thing became the biggest company in the
thing became the biggest company in the
thing became the biggest company in the world by market cap without ever talking
world by market cap without ever talking
world by market cap without ever talking about the features or benefits other
about the features or benefits other
about the features or benefits other than their product and so that’s what
than their product and so that’s what
than their product and so that’s what people want to know about people want to
people want to know about people want to
people want to know about people want to understand what you staying for first as
understand what you staying for first as
understand what you staying for first as a company before they care about what
a company before they care about what
a company before they care about what your products are all about an example
your products are all about an example
your products are all about an example another one that people may not know too
another one that people may not know too
another one that people may not know too much about is the honest company there
much about is the honest company there
much about is the honest company there in California it started by Jessica Alba
in California it started by Jessica Alba
in California it started by Jessica Alba and Christopher gato honest yeah I do
and Christopher gato honest yeah I do
and Christopher gato honest yeah I do know them yet honest yeah and so they
know them yet honest yeah and so they
know them yet honest yeah and so they started a couple years ago they now have
started a couple years ago they now have
started a couple years ago they now have a over billion-dollar valuation and
a over billion-dollar valuation and
a over billion-dollar valuation and everything is about honest there they
everything is about honest there they
everything is about honest there they took their core concept their core value
took their core concept their core value
took their core concept their core value and put it into their name and so now
and put it into their name and so now
and put it into their name and so now you know their concept is everything
you know their concept is everything
you know their concept is everything that we make is made with honesty and
that we make is made with honesty and
that we make is made with honesty and integrity the low carbon footprint
integrity the low carbon footprint
integrity the low carbon footprint everything is made in the USA as much as
everything is made in the USA as much as
everything is made in the USA as much as possible this everything is organic and
possible this everything is organic and
possible this everything is organic and just you know that anything you buy from
just you know that anything you buy from
just you know that anything you buy from the honest company is of a certain milk
the honest company is of a certain milk
the honest company is of a certain milk and so you don’t need to always look at
and so you don’t need to always look at
and so you don’t need to always look at then the features and the benefits of it
then the features and the benefits of it
then the features and the benefits of it as much because I the honest company
as much because I the honest company
as much because I the honest company when I go to Whole Foods I just assume
when I go to Whole Foods I just assume
when I go to Whole Foods I just assume that everything in whole foods is good
that everything in whole foods is good
that everything in whole foods is good getting good breeding i right the food
getting good breeding i right the food
getting good breeding i right the food the clothing the coffee everything right
the clothing the coffee everything right
the clothing the coffee everything right and so they’ve done a really good job of
and so they’ve done a really good job of
and so they’ve done a really good job of that core selling and
that core selling and
that core selling and so then it’s look what are you staying
so then it’s look what are you staying
so then it’s look what are you staying for is a company for me it’s believed
for is a company for me it’s believed
for is a company for me it’s believed right I’ve got it on the wall here it’s
right I’ve got it on the wall here it’s
right I’ve got it on the wall here it’s it’s a theme throughout all of my stuff
it’s a theme throughout all of my stuff
it’s a theme throughout all of my stuff and I think the important thing is to
and I think the important thing is to
and I think the important thing is to understand it’s not just a marketing
understand it’s not just a marketing
understand it’s not just a marketing thing a lot of entrees are looking at
thing a lot of entrees are looking at
thing a lot of entrees are looking at what what what what does the market want
what what what what does the market want
what what what what does the market want to hear that’s something that’s core to
to hear that’s something that’s core to
to hear that’s something that’s core to me that’s that’s who I am and as a
me that’s that’s who I am and as a
me that’s that’s who I am and as a result I hire people who love believe
result I hire people who love believe
result I hire people who love believe you know I I do my marketing around
you know I I do my marketing around
you know I I do my marketing around believe I create products and videos and
believe I create products and videos and
believe I create products and videos and content around bully believe is a core
content around bully believe is a core
content around bully believe is a core concept of everything that I used here
concept of everything that I used here
concept of everything that I used here on my business not just seeing it
on my business not just seeing it
on my business not just seeing it through the world of a marketing
through the world of a marketing
through the world of a marketing strategy and so when you apply that the
strategy and so when you apply that the
strategy and so when you apply that the content if you take that approach we
content if you take that approach we
content if you take that approach we figure out what do I stand for the human
figure out what do I stand for the human
figure out what do I stand for the human being what’s the positive impact i want
being what’s the positive impact i want
being what’s the positive impact i want to make in the world and so for me it’s
to make in the world and so for me it’s
to make in the world and so for me it’s believed for others it might be
believed for others it might be
believed for others it might be something else for a salsa companies i’m
something else for a salsa companies i’m
something else for a salsa companies i’m a part of their their one word is family
a part of their their one word is family
a part of their their one word is family so everything is run through that lens
so everything is run through that lens
so everything is run through that lens of family yeah then that can start to
of family yeah then that can start to
of family yeah then that can start to one make it easier for you to create
one make it easier for you to create
one make it easier for you to create stuff create content create products it
stuff create content create products it
stuff create content create products it makes it easier for people to talk about
makes it easier for people to talk about
makes it easier for people to talk about you and spread it and it makes you used
you and spread it and it makes you used
you and spread it and it makes you used to build a falling around it and so my
to build a falling around it and so my
to build a falling around it and so my my business model has become create a
my business model has become create a
my business model has become create a lot of belief content kick up a ton of
lot of belief content kick up a ton of
lot of belief content kick up a ton of noise and as a result that generates a
noise and as a result that generates a
noise and as a result that generates a lot of business for me if it’s speaking
lot of business for me if it’s speaking
lot of business for me if it’s speaking if its products if it’s consulting gigs
if its products if it’s consulting gigs
if its products if it’s consulting gigs with a website and so any entrepreneur I
with a website and so any entrepreneur I
with a website and so any entrepreneur I would HIGHLY encourage them to figure
would HIGHLY encourage them to figure
would HIGHLY encourage them to figure out again what is it you staying for and
out again what is it you staying for and
out again what is it you staying for and then funnel all of your content not not
then funnel all of your content not not
then funnel all of your content not not so much talking about the products and
so much talking about the products and
so much talking about the products and services and the benefits associated
services and the benefits associated
services and the benefits associated with it but more talking about the
with it but more talking about the
with it but more talking about the positive impact that you want to have on
positive impact that you want to have on
positive impact that you want to have on the world and that will tie people into
the world and that will tie people into
the world and that will tie people into your brand to want to learn more that’s
your brand to want to learn more that’s
your brand to want to learn more that’s some that’s some pretty powerful stuff
some that’s some pretty powerful stuff
some that’s some pretty powerful stuff that’s really cool I think it’s funny
that’s really cool I think it’s funny
that’s really cool I think it’s funny when you say like people ask questions
when you say like people ask questions
when you say like people ask questions like well how can I market this or
like well how can I market this or
like well how can I market this or whatever like what do you mean but I
whatever like what do you mean but I
whatever like what do you mean but I think we’re savvy enough and we’re smart
think we’re savvy enough and we’re smart
think we’re savvy enough and we’re smart enough that we can tell if someone is
enough that we can tell if someone is
enough that we can tell if someone is just doing it to sell us something or if
just doing it to sell us something or if
just doing it to sell us something or if they really believe it you’re
they really believe it you’re
they really believe it you’re mean do you not feel like you can tell
mean do you not feel like you can tell
mean do you not feel like you can tell like if somebody’s just in it because
like if somebody’s just in it because
like if somebody’s just in it because they’re in it for the money and they’re
they’re in it for the money and they’re
they’re in it for the money and they’re not in it because they love it or their
not in it because they love it or their
not in it because they love it or their passion can you not tell I think we can
passion can you not tell I think we can
passion can you not tell I think we can tell ya people have a rbs meters going
tell ya people have a rbs meters going
tell ya people have a rbs meters going higher and higher and higher sensitivity
higher and higher and higher sensitivity
higher and higher and higher sensitivity is that’s what is yeah and it’s got to
is that’s what is yeah and it’s got to
is that’s what is yeah and it’s got to be authentic it’s got to be real and
be authentic it’s got to be real and
be authentic it’s got to be real and again it’s not just something that why
again it’s not just something that why
again it’s not just something that why use for content marketing is how I run
use for content marketing is how I run
use for content marketing is how I run my business when I’m hiring a programmer
my business when I’m hiring a programmer
my business when I’m hiring a programmer for my website i will name the job add
for my website i will name the job add
for my website i will name the job add you know believe programmer needed okay
you know believe programmer needed okay
you know believe programmer needed okay and and then i’ll talk about the mission
and and then i’ll talk about the mission
and and then i’ll talk about the mission of the company what we’re all about
of the company what we’re all about
of the company what we’re all about before i even get to what the job is all
before i even get to what the job is all
before i even get to what the job is all about i’m talking about what the
about i’m talking about what the
about i’m talking about what the business stands for and some people will
business stands for and some people will
business stands for and some people will read that and be like this is the
read that and be like this is the
read that and be like this is the stupidest thing I’ve ever seen it’s
stupidest thing I’ve ever seen it’s
stupidest thing I’ve ever seen it’s comfortable equally I believe is so lame
comfortable equally I believe is so lame
comfortable equally I believe is so lame come on it’s great like I do not want
come on it’s great like I do not want
come on it’s great like I do not want you you don’t work with that guy it’s
you you don’t work with that guy it’s
you you don’t work with that guy it’s like dating right yeah please self
like dating right yeah please self
like dating right yeah please self eliminate this is a magazine and then
eliminate this is a magazine and then
eliminate this is a magazine and then you’ll get other people who look at that
you’ll get other people who look at that
you’ll get other people who look at that saying wow that’s awesome I mean wait to
saying wow that’s awesome I mean wait to
saying wow that’s awesome I mean wait to go work at that company and now I’m not
go work at that company and now I’m not
go work at that company and now I’m not just another website that’s hiring a
just another website that’s hiring a
just another website that’s hiring a programmer where there’s lots of options
programmer where there’s lots of options
programmer where there’s lots of options I’ve set myself apart which is which is
I’ve set myself apart which is which is
I’ve set myself apart which is which is good for some people and bad for others
good for some people and bad for others
good for some people and bad for others but allows them to differentiate easy
but allows them to differentiate easy
but allows them to differentiate easy and so you do the same thing in your
and so you do the same thing in your
and so you do the same thing in your marketing if you’re clear on what you
marketing if you’re clear on what you
marketing if you’re clear on what you staying for now you’re not just one
staying for now you’re not just one
staying for now you’re not just one provider of shoes or dresses or
provider of shoes or dresses or
provider of shoes or dresses or computers or whatever right ones get
computers or whatever right ones get
computers or whatever right ones get through this and so it makes it easier
through this and so it makes it easier
through this and so it makes it easier for me to make a decision either to go
for me to make a decision either to go
for me to make a decision either to go with you or not go with you but it’s a
with you or not go with you but it’s a
with you or not go with you but it’s a fantastic way to start attracting more
fantastic way to start attracting more
fantastic way to start attracting more ideal clients and on social more ideal
ideal clients and on social more ideal
ideal clients and on social more ideal community members who will help you
community members who will help you
community members who will help you spread your message for you right um
spread your message for you right um
spread your message for you right um yeah I like that a lot I mean it’s
yeah I like that a lot I mean it’s
yeah I like that a lot I mean it’s almost like in some ways it’s like when
almost like in some ways it’s like when
almost like in some ways it’s like when you’re hiring someone it’s almost like
you’re hiring someone it’s almost like
you’re hiring someone it’s almost like looking at soft skills versus hard
looking at soft skills versus hard
looking at soft skills versus hard skills you can teach people hard skills
skills you can teach people hard skills
skills you can teach people hard skills like if they don’t know what a code you
like if they don’t know what a code you
like if they don’t know what a code you can teach them to code but if they if
can teach them to code but if they if
can teach them to code but if they if they’re a jerk and they’re no fun to get
they’re a jerk and they’re no fun to get
they’re a jerk and they’re no fun to get along with you don’t want to work with
along with you don’t want to work with
along with you don’t want to work with that person do what I’m saying so in
that person do what I’m saying so in
that person do what I’m saying so in some ways it’s like you really want to
some ways it’s like you really want to
some ways it’s like you really want to work with people who share your values
work with people who share your values
work with people who share your values and who have that thing in common with
and who have that thing in common with
and who have that thing in common with you
you
you then the rest of the stuff can kind of
then the rest of the stuff can kind of
then the rest of the stuff can kind of follow yep it’s it’s your team it’s your
follow yep it’s it’s your team it’s your
follow yep it’s it’s your team it’s your social media followers it’s your
social media followers it’s your
social media followers it’s your customers you know I had customers big
customers you know I had customers big
customers you know I had customers big clients big brands who I won’t say their
clients big brands who I won’t say their
clients big brands who I won’t say their names but they want to do deals with me
names but they want to do deals with me
names but they want to do deals with me and they’re just all about the selling
and they’re just all about the selling
and they’re just all about the selling like evident you please sell our
like evident you please sell our
like evident you please sell our microphones to your senses that is not
microphones to your senses that is not
microphones to your senses that is not like if that’s what you’re coming to me
like if that’s what you’re coming to me
like if that’s what you’re coming to me for we’re not going to get along yeah
for we’re not going to get along yeah
for we’re not going to get along yeah and I made the mistake of trying to
and I made the mistake of trying to
and I made the mistake of trying to teach them and trying to change them and
teach them and trying to change them and
teach them and trying to change them and try to make it work and didn’t work it’s
try to make it work and didn’t work it’s
try to make it work and didn’t work it’s it’s like with any people right you
it’s like with any people right you
it’s like with any people right you can’t really change your husband or your
can’t really change your husband or your
can’t really change your husband or your wife or your boyfriend or girlfriend
wife or your boyfriend or girlfriend
wife or your boyfriend or girlfriend right accept them for who they are uh
right accept them for who they are uh
right accept them for who they are uh and so like that’s who those people are
and so like that’s who those people are
and so like that’s who those people are and that that’s not a fit for my
and that that’s not a fit for my
and that that’s not a fit for my business yeah and and until I had until
business yeah and and until I had until
business yeah and and until I had until I knew what I stood for right give me
I knew what I stood for right give me
I knew what I stood for right give me the clarity right as I see oh this is
the clarity right as I see oh this is
the clarity right as I see oh this is big deal on the table all their money
big deal on the table all their money
big deal on the table all their money right like there’s money and it’s so
right like there’s money and it’s so
right like there’s money and it’s so easy and money is a value and there’s
easy and money is a value and there’s
easy and money is a value and there’s nothing wrong with valuing money right
nothing wrong with valuing money right
nothing wrong with valuing money right like we all like to have a nice place to
like we all like to have a nice place to
like we all like to have a nice place to live and I have a thing for shoes you
live and I have a thing for shoes you
live and I have a thing for shoes you know so um we all need those things
know so um we all need those things
know so um we all need those things right but you know it’s also money as
right but you know it’s also money as
right but you know it’s also money as for me money is never enough like i
for me money is never enough like i
for me money is never enough like i can’t i have a really difficult time
can’t i have a really difficult time
can’t i have a really difficult time working for someone just for the money
working for someone just for the money
working for someone just for the money like I’m too old for that when I was
like I’m too old for that when I was
like I’m too old for that when I was younger I could do it now it’s like no
younger I could do it now it’s like no
younger I could do it now it’s like no there has to be more there has to be
there has to be more there has to be
there has to be more there has to be some kind of intrinsic value in it for
some kind of intrinsic value in it for
some kind of intrinsic value in it for me or else I don’t want to do it so
me or else I don’t want to do it so
me or else I don’t want to do it so money is a byproduct of value right the
money is a byproduct of value right the
money is a byproduct of value right the more value provides somebody the more
more value provides somebody the more
more value provides somebody the more money you’re gonna make right a lot of
money you’re gonna make right a lot of
money you’re gonna make right a lot of money can run a lot of value a lot of
money can run a lot of value a lot of
money can run a lot of value a lot of money quickly about a lot of value
money quickly about a lot of value
money quickly about a lot of value quickly that’s how you’re gonna make a
quickly that’s how you’re gonna make a
quickly that’s how you’re gonna make a lot of money and and then so then the
lot of money and and then so then the
lot of money and and then so then the question becomes how can I provide value
question becomes how can I provide value
question becomes how can I provide value because that’s going to give me money
because that’s going to give me money
because that’s going to give me money you’re going to be able to provide the
you’re going to be able to provide the
you’re going to be able to provide the most value when you’re doing something
most value when you’re doing something
most value when you’re doing something that makes you come alive when you’re
that makes you come alive when you’re
that makes you come alive when you’re passionate about right where if you
passionate about right where if you
passionate about right where if you might be skilled at something but if
might be skilled at something but if
might be skilled at something but if your heart’s not into it you’re gonna
your heart’s not into it you’re gonna
your heart’s not into it you’re gonna drag in your feet on it your value is
drag in your feet on it your value is
drag in your feet on it your value is not going to be off the charts you might
not going to be off the charts you might
not going to be off the charts you might make enough to get by and to do the job
make enough to get by and to do the job
make enough to get by and to do the job but it’s not going to be next level we
but it’s not going to be next level we
but it’s not going to be next level we can look at anybody who’s that success
can look at anybody who’s that success
can look at anybody who’s that success in any field not just entrepreneurs you
in any field not just entrepreneurs you
in any field not just entrepreneurs you look at the people the top of their game
look at the people the top of their game
look at the people the top of their game they love what they’re doing it makes
they love what they’re doing it makes
they love what they’re doing it makes them come alive and so they’re providing
them come alive and so they’re providing
them come alive and so they’re providing an insane value and when you do that
an insane value and when you do that
an insane value and when you do that you’re making a lot of money so that
you’re making a lot of money so that
you’re making a lot of money so that this is the path to make more money
this is the path to make more money
this is the path to make more money right even though it seems like you’re
right even though it seems like you’re
right even though it seems like you’re making money by turning down clients I
making money by turning down clients I
making money by turning down clients I don’t get it that client is never going
don’t get it that client is never going
don’t get it that client is never going to be an ideal client is it your timing
to be an ideal client is it your timing
to be an ideal client is it your timing it work for another client that then is
it work for another client that then is
it work for another client that then is right exactly no it frees up your time
right exactly no it frees up your time
right exactly no it frees up your time the coop durand work with more ideal
the coop durand work with more ideal
the coop durand work with more ideal clients and it’s just every time I’ve
clients and it’s just every time I’ve
clients and it’s just every time I’ve tried it it’s just an insane headache
tried it it’s just an insane headache
tried it it’s just an insane headache and nightmare and I wish I did not take
and nightmare and I wish I did not take
and nightmare and I wish I did not take on this deal more ulcers yay yay just
on this deal more ulcers yay yay just
on this deal more ulcers yay yay just what we need is entrepreneurism work for
what we need is entrepreneurism work for
what we need is entrepreneurism work for all sir um okay so let’s talk some like
all sir um okay so let’s talk some like
all sir um okay so let’s talk some like hardcore stuff now let’s talk about what
hardcore stuff now let’s talk about what
hardcore stuff now let’s talk about what so I get it that’s all the kind of
so I get it that’s all the kind of
so I get it that’s all the kind of theory stuff but how do you translate
theory stuff but how do you translate
theory stuff but how do you translate this into real life are you talking
this into real life are you talking
this into real life are you talking about like through a social media
about like through a social media
about like through a social media contacts here in social media yeah I
contacts here in social media yeah I
contacts here in social media yeah I think so first of all is understanding
think so first of all is understanding
think so first of all is understanding where your audience is in where can you
where your audience is in where can you
where your audience is in where can you provide the most value so when I when I
provide the most value so when I when I
provide the most value so when I when I started in social I was all on linkedin
started in social I was all on linkedin
started in social I was all on linkedin linkedin was my thing then i moved to
linkedin was my thing then i moved to
linkedin was my thing then i moved to facebook that i moved the twitter and
facebook that i moved the twitter and
facebook that i moved the twitter and then i moved to youtube and i’m still in
then i moved to youtube and i’m still in
then i moved to youtube and i’m still in all the platforms but i’m most heavily
all the platforms but i’m most heavily
all the platforms but i’m most heavily involved on youtube one because my
involved on youtube one because my
involved on youtube one because my audience is there right entrepreneurs
audience is there right entrepreneurs
audience is there right entrepreneurs are there in two because my you know i
are there in two because my you know i
are there in two because my you know i love video i love video more than
love video i love video more than
love video i love video more than writing more than any of the platforms
writing more than any of the platforms
writing more than any of the platforms and so understanding where your audience
and so understanding where your audience
and so understanding where your audience is and where you can provide the most
is and where you can provide the most
is and where you can provide the most value if you don’t like being on video
value if you don’t like being on video
value if you don’t like being on video you’re better writer maybe you should be
you’re better writer maybe you should be
you’re better writer maybe you should be blogging may be sure Twitter you know if
blogging may be sure Twitter you know if
blogging may be sure Twitter you know if you’re a graphic design person or
you’re a graphic design person or
you’re a graphic design person or photographer maybe you should be on
photographer maybe you should be on
photographer maybe you should be on facebook and instagram if you like me on
facebook and instagram if you like me on
facebook and instagram if you like me on video then maybe you should be on
video then maybe you should be on
video then maybe you should be on youtube and so i think a lot of
youtube and so i think a lot of
youtube and so i think a lot of entrepreneurs try to over commit to
entrepreneurs try to over commit to
entrepreneurs try to over commit to doing everything and then just being
doing everything and then just being
doing everything and then just being mediocre or worse than mediocre
mediocre or worse than mediocre
mediocre or worse than mediocre basically like sucking at every platform
basically like sucking at every platform
basically like sucking at every platform because they’re trying to get everywhere
because they’re trying to get everywhere
because they’re trying to get everywhere yeah where i would really hone in and
yeah where i would really hone in and
yeah where i would really hone in and focus on again where my audience is and
focus on again where my audience is and
focus on again where my audience is and what I’m good at and makes me come alive
what I’m good at and makes me come alive
what I’m good at and makes me come alive then from there it’s creating the
then from there it’s creating the
then from there it’s creating the content schedule what kind of content
content schedule what kind of content
content schedule what kind of content with
with
with to be putting out what’s our Callen
to be putting out what’s our Callen
to be putting out what’s our Callen we’re going to look like you have your
we’re going to look like you have your
we’re going to look like you have your core value that now is being funneled
core value that now is being funneled
core value that now is being funneled through and I create content that makes
through and I create content that makes
through and I create content that makes me come alive and I feel like that is
me come alive and I feel like that is
me come alive and I feel like that is always the best indicator uh some of the
always the best indicator uh some of the
always the best indicator uh some of the best stuff that I post on my youtube
best stuff that I post on my youtube
best stuff that I post on my youtube channel I post because like I need it
channel I post because like I need it
channel I post because like I need it like I wish somebody else had created it
like I wish somebody else had created it
like I wish somebody else had created it and nobody did not to you and I I made
and nobody did not to you and I I made
and nobody did not to you and I I made that right like um for example I have a
that right like um for example I have a
that right like um for example I have a series on my youtube channel called an
series on my youtube channel called an
series on my youtube channel called an espresso and it’s a morning series and I
espresso and it’s a morning series and I
espresso and it’s a morning series and I always felt like man I wish I had
always felt like man I wish I had
always felt like man I wish I had something every morning to just like
something every morning to just like
something every morning to just like wake me up like punch me you know like
wake me up like punch me you know like
wake me up like punch me you know like get me thinking bigger get me think ID
get me thinking bigger get me think ID
get me thinking bigger get me think ID on my current environment cuz we can get
on my current environment cuz we can get
on my current environment cuz we can get to in our habits and our limiting self
to in our habits and our limiting self
to in our habits and our limiting self beliefs and I wanted something to make
beliefs and I wanted something to make
beliefs and I wanted something to make me think bigger and I couldn’t find it
me think bigger and I couldn’t find it
me think bigger and I couldn’t find it there was I kept I’ve kept looking and
there was I kept I’ve kept looking and
there was I kept I’ve kept looking and researching and there was nothing out
researching and there was nothing out
researching and there was nothing out there so i said i need to i’m gonna
there so i said i need to i’m gonna
there so i said i need to i’m gonna create this myself here my neck it is
create this myself here my neck it is
create this myself here my neck it is it’s true and so we did we created i
it’s true and so we did we created i
it’s true and so we did we created i created it for myself I was a selfish
created it for myself I was a selfish
created it for myself I was a selfish thing and I shared it with the world and
thing and I shared it with the world and
thing and I shared it with the world and people loved it and so everything that I
people loved it and so everything that I
people loved it and so everything that I post even if we’re not talking to
post even if we’re not talking to
post even if we’re not talking to YouTube world you’re talking Twitter or
YouTube world you’re talking Twitter or
YouTube world you’re talking Twitter or Facebook the stuff that I post I like
Facebook the stuff that I post I like
Facebook the stuff that I post I like like it makes me happy the quotes that
like it makes me happy the quotes that
like it makes me happy the quotes that I’m putting up resonate with me it’s not
I’m putting up resonate with me it’s not
I’m putting up resonate with me it’s not just going and searching top 10
just going and searching top 10
just going and searching top 10 entrepreneur quotes and doing a copy
entrepreneur quotes and doing a copy
entrepreneur quotes and doing a copy paste of what other people have done
paste of what other people have done
paste of what other people have done putting it up if i’m posting something
putting it up if i’m posting something
putting it up if i’m posting something from Oprah or you know Steve Jobs or
from Oprah or you know Steve Jobs or
from Oprah or you know Steve Jobs or whoever it is it’s because it resonated
whoever it is it’s because it resonated
whoever it is it’s because it resonated with me on some how some level made me a
with me on some how some level made me a
with me on some how some level made me a better entrepreneur made me think and so
better entrepreneur made me think and so
better entrepreneur made me think and so because it had that impact I’m sharing
because it had that impact I’m sharing
because it had that impact I’m sharing it out and I think a lot of people don’t
it out and I think a lot of people don’t
it out and I think a lot of people don’t do that and I get it like you’re
do that and I get it like you’re
do that and I get it like you’re stressed you’re overworked you’re you’re
stressed you’re overworked you’re you’re
stressed you’re overworked you’re you’re like I wanted I gotta put something on
like I wanted I gotta put something on
like I wanted I gotta put something on committer you’re worried about growing
committer you’re worried about growing
committer you’re worried about growing your business and for me now I have
your business and for me now I have
your business and for me now I have people help me do it but with all the
people help me do it but with all the
people help me do it but with all the research that’s done all the people that
research that’s done all the people that
research that’s done all the people that are on my team every piece of content
are on my team every piece of content
are on my team every piece of content gets filtered through me before it goes
gets filtered through me before it goes
gets filtered through me before it goes live it’s your name on
live it’s your name on
live it’s your name on it’s my name and I guess my reputation
it’s my name and I guess my reputation
it’s my name and I guess my reputation but more so like I want to create
but more so like I want to create
but more so like I want to create content that I care about and and if I’m
content that I care about and and if I’m
content that I care about and and if I’m if I love the content other people going
if I love the content other people going
if I love the content other people going to love it too if it means something to
to love it too if it means something to
to love it too if it means something to me is going to mean something to other
me is going to mean something to other
me is going to mean something to other people as well and so that’s the process
people as well and so that’s the process
people as well and so that’s the process right we pick a platform where customers
right we pick a platform where customers
right we pick a platform where customers are that that we can get involved in
are that that we can get involved in
are that that we can get involved in that suit our skills then it’s creating
that suit our skills then it’s creating
that suit our skills then it’s creating a Content schedule that is encompassing
a Content schedule that is encompassing
a Content schedule that is encompassing of your core value that you love and
of your core value that you love and
of your core value that you love and then it’s then creating individual
then it’s then creating individual
then it’s then creating individual pieces that you feel are missing that
pieces that you feel are missing that
pieces that you feel are missing that inspire you right they don’t inspire you
inspire you right they don’t inspire you
inspire you right they don’t inspire you they’re not likely going to inspire
they’re not likely going to inspire
they’re not likely going to inspire other people that’s awesome um let me
other people that’s awesome um let me
other people that’s awesome um let me ask you about branding your content so
ask you about branding your content so
ask you about branding your content so what I noticed that you have a lot on
what I noticed that you have a lot on
what I noticed that you have a lot on your feeds I see you know you have
your feeds I see you know you have
your feeds I see you know you have quotes and stuff like that but you all
quotes and stuff like that but you all
quotes and stuff like that but you all your stuff is branded do you think that
your stuff is branded do you think that
your stuff is branded do you think that that’s important or is that sort of like
that’s important or is that sort of like
that’s important or is that sort of like a level two thing is it more important
a level two thing is it more important
a level two thing is it more important to just get out there and start doing
to just get out there and start doing
to just get out there and start doing some of this stuff or is it something
some of this stuff or is it something
some of this stuff or is it something that you should sort of be doing from
that you should sort of be doing from
that you should sort of be doing from the very beginning uh it’s important but
the very beginning uh it’s important but
the very beginning uh it’s important but I would put it as a level two hey I
I would put it as a level two hey I
I would put it as a level two hey I think it definitely helps so I mean I
think it definitely helps so I mean I
think it definitely helps so I mean I have you know I’ve got my plane logo the
have you know I’ve got my plane logo the
have you know I’ve got my plane logo the name yeah oh the white yeah the plaque
name yeah oh the white yeah the plaque
name yeah oh the white yeah the plaque away but I mean my local was like this
away but I mean my local was like this
away but I mean my local was like this what used to be blue instead of black
what used to be blue instead of black
what used to be blue instead of black and some of my really stuff didn’t have
and some of my really stuff didn’t have
and some of my really stuff didn’t have anything out I think I think this is
anything out I think I think this is
anything out I think I think this is what’s important I think a lot of people
what’s important I think a lot of people
what’s important I think a lot of people make this checklist of all the things
make this checklist of all the things
make this checklist of all the things that they have to do before they launch
that they have to do before they launch
that they have to do before they launch something and that Nicholas grows and
something and that Nicholas grows and
something and that Nicholas grows and grows and grows and then you never
grows and grows and then you never
grows and grows and then you never actually do anything yeah so so they’ll
actually do anything yeah so so they’ll
actually do anything yeah so so they’ll say uh well I’m not going to put
say uh well I’m not going to put
say uh well I’m not going to put anything up because i don’t have the
anything up because i don’t have the
anything up because i don’t have the perfect yeah branded and so Evan said
perfect yeah branded and so Evan said
perfect yeah branded and so Evan said it’s got to be praying so I’m not going
it’s got to be praying so I’m not going
it’s got to be praying so I’m not going to put it out and that’s wrong right
to put it out and that’s wrong right
to put it out and that’s wrong right like get it out and then tweak and fix
like get it out and then tweak and fix
like get it out and then tweak and fix and add more because especially in the
and add more because especially in the
and add more because especially in the social world a lot of the stuff doesn’t
social world a lot of the stuff doesn’t
social world a lot of the stuff doesn’t live that long YouTube might be the
live that long YouTube might be the
live that long YouTube might be the exception and so people forget and the
exception and so people forget and the
exception and so people forget and the goal is not to be the goal you have
goal is not to be the goal you have
goal is not to be the goal you have to be better than yesterday it’s not to
to be better than yesterday it’s not to
to be better than yesterday it’s not to be perfect it’s me better than you were
be perfect it’s me better than you were
be perfect it’s me better than you were yesterday so start getting quotes up get
yesterday so start getting quotes up get
yesterday so start getting quotes up get better quotes up make it into a picture
better quotes up make it into a picture
better quotes up make it into a picture put your logo on it call it a series you
put your logo on it call it a series you
put your logo on it call it a series you know when i started the ents presso
know when i started the ents presso
know when i started the ents presso series it’s the combination of espresso
series it’s the combination of espresso
series it’s the combination of espresso and entrepreneurs and began copy yeah
and entrepreneurs and began copy yeah
and entrepreneurs and began copy yeah right people start the day with it so I
right people start the day with it so I
right people start the day with it so I want people to start the day with paints
want people to start the day with paints
want people to start the day with paints presto I didn’t have a game for it
presto I didn’t have a game for it
presto I didn’t have a game for it wasn’t named anything it was just a
wasn’t named anything it was just a
wasn’t named anything it was just a morning video that came up and then we
morning video that came up and then we
morning video that came up and then we created a logo for then we created the
created a logo for then we created the
created a logo for then we created the name for then we created intro for then
name for then we created intro for then
name for then we created intro for then we created a theme song for and it’s
we created a theme song for and it’s
we created a theme song for and it’s grown to this thing but if I waited
grown to this thing but if I waited
grown to this thing but if I waited until I had all of that if I would
until I had all of that if I would
until I had all of that if I would haven’t even launched it and so the key
haven’t even launched it and so the key
haven’t even launched it and so the key is to get it up and then improve and
is to get it up and then improve and
is to get it up and then improve and tweak and proven tweak yeah sometimes
tweak and proven tweak yeah sometimes
tweak and proven tweak yeah sometimes you just gotta jump off the cliff right
you just gotta jump off the cliff right
you just gotta jump off the cliff right and you know and see what happens you
and you know and see what happens you
and you know and see what happens you know and then the other thing is just
know and then the other thing is just
know and then the other thing is just learning from your mistakes hopefully
learning from your mistakes hopefully
learning from your mistakes hopefully right like I mean that’s to me whenever
right like I mean that’s to me whenever
right like I mean that’s to me whenever people ask me what you know how you
people ask me what you know how you
people ask me what you know how you defined being self-employed or being an
defined being self-employed or being an
defined being self-employed or being an entrepreneur it’s always about making
entrepreneur it’s always about making
entrepreneur it’s always about making mistakes and learning from them like
mistakes and learning from them like
mistakes and learning from them like that’s all it is really do any mean it’s
that’s all it is really do any mean it’s
that’s all it is really do any mean it’s like oh wow that was an expensive
like oh wow that was an expensive
like oh wow that was an expensive learning experience okay I’m not gonna
learning experience okay I’m not gonna
learning experience okay I’m not gonna do that either day mean like yeah I made
do that either day mean like yeah I made
do that either day mean like yeah I made this mistake early in my career my first
this mistake early in my career my first
this mistake early in my career my first business I was 19 and I i had a biopic
business I was 19 and I i had a biopic
business I was 19 and I i had a biopic software company and i spent an entire
software company and i spent an entire
software company and i spent an entire summer working on this business plan and
summer working on this business plan and
summer working on this business plan and it was the perfect business plan you
it was the perfect business plan you
it was the perfect business plan you like I gotta get every detail right
like I gotta get every detail right
like I gotta get every detail right everything’s gonna be perfect when I get
everything’s gonna be perfect when I get
everything’s gonna be perfect when I get it out like this is it we’re gonna kill
it out like this is it we’re gonna kill
it out like this is it we’re gonna kill it we’re gonna crush it and everything I
it we’re gonna crush it and everything I
it we’re gonna crush it and everything I done up to that point I had been mildly
done up to that point I had been mildly
done up to that point I had been mildly successful i right if I don’t if I
successful i right if I don’t if I
successful i right if I don’t if I worked harder I would get more results
worked harder I would get more results
worked harder I would get more results and then we launched it and all of our
and then we launched it and all of our
and then we launched it and all of our assumptions were wrong and just started
assumptions were wrong and just started
assumptions were wrong and just started failing hardcore and just like the
failing hardcore and just like the
failing hardcore and just like the lowest part in my life and feeling like
lowest part in my life and feeling like
lowest part in my life and feeling like there’s nothing worse and feeling like
there’s nothing worse and feeling like
there’s nothing worse and feeling like you are not valuable like the hard work
you are not valuable like the hard work
you are not valuable like the hard work and love that you’re put into something
and love that you’re put into something
and love that you’re put into something is not being depressed right now and we
is not being depressed right now and we
is not being depressed right now and we end up losing a 40 million dollar deal
end up losing a 40 million dollar deal
end up losing a 40 million dollar deal because we were too late because I spent
because we were too late because I spent
because we were too late because I spent too long working on my business plan
too long working on my business plan
too long working on my business plan uh which sucks 22 years old right except
uh which sucks 22 years old right except
uh which sucks 22 years old right except those yeah history of your heads up yeah
those yeah history of your heads up yeah
those yeah history of your heads up yeah yeah yeah I think it happens a lot of
yeah yeah I think it happens a lot of
yeah yeah I think it happens a lot of people into like that that that
people into like that that that
people into like that that that perfectionist nature in me I’m still I
perfectionist nature in me I’m still I
perfectionist nature in me I’m still I still like to be perfection and get like
still like to be perfection and get like
still like to be perfection and get like get things done a certain way but give
get things done a certain way but give
get things done a certain way but give up the perfect to go for the good and
up the perfect to go for the good and
up the perfect to go for the good and then tweak and make better and so I’ve
then tweak and make better and so I’ve
then tweak and make better and so I’ve always tried to do that now with all the
always tried to do that now with all the
always tried to do that now with all the new stuff after learning that super
new stuff after learning that super
new stuff after learning that super expensive mistake and hopefully for
expensive mistake and hopefully for
expensive mistake and hopefully for everybody watching don’t make that same
everybody watching don’t make that same
everybody watching don’t make that same mistake that I think that’s awesome well
mistake that I think that’s awesome well
mistake that I think that’s awesome well thank you so much Evan that up I I’m I
thank you so much Evan that up I I’m I
thank you so much Evan that up I I’m I thought that was great I I got a ton out
thought that was great I I got a ton out
thought that was great I I got a ton out of that I mean we’ve got a bunch of
of that I mean we’ve got a bunch of
of that I mean we’ve got a bunch of questions on the chat well uh first one
questions on the chat well uh first one
questions on the chat well uh first one is glamazon diva piercer nice hey I do
is glamazon diva piercer nice hey I do
is glamazon diva piercer nice hey I do body piercing I have low i get i get low
body piercing I have low i get i get low
body piercing I have low i get i get low followers what do you think would be a
followers what do you think would be a
followers what do you think would be a good idea that should i use instagram or
good idea that should i use instagram or
good idea that should i use instagram or facebook how do i get more likes on my
facebook how do i get more likes on my
facebook how do i get more likes on my page what do you think um I i think i
page what do you think um I i think i
page what do you think um I i think i might lean towards if it was me i think
might lean towards if it was me i think
might lean towards if it was me i think i might lean towards instagram um
i might lean towards instagram um
i might lean towards instagram um instagram is really super hot right now
instagram is really super hot right now
instagram is really super hot right now and you don’t have to deal with stuff
and you don’t have to deal with stuff
and you don’t have to deal with stuff like the algorithm and if you’re taking
like the algorithm and if you’re taking
like the algorithm and if you’re taking really pretty pictures and you’re using
really pretty pictures and you’re using
really pretty pictures and you’re using the right hash tags you probably would
the right hash tags you probably would
the right hash tags you probably would be able to develop a decent following on
be able to develop a decent following on
be able to develop a decent following on Instagram I know tattoos are really hot
Instagram I know tattoos are really hot
Instagram I know tattoos are really hot on Instagram right now tattoo artists I
on Instagram right now tattoo artists I
on Instagram right now tattoo artists I have a friend who’s a tattoo artist and
have a friend who’s a tattoo artist and
have a friend who’s a tattoo artist and he has like I don’t know like he has a
he has like I don’t know like he has a
he has like I don’t know like he has a lot of followers people follow him
lot of followers people follow him
lot of followers people follow him because they really like his artwork the
because they really like his artwork the
because they really like his artwork the challenge with instagram is that it’s
challenge with instagram is that it’s
challenge with instagram is that it’s not great for driving traffic to your
not great for driving traffic to your
not great for driving traffic to your website it’s great for developing your
website it’s great for developing your
website it’s great for developing your brand but in terms of actually getting
brand but in terms of actually getting
brand but in terms of actually getting traffic to your website out of it and
traffic to your website out of it and
traffic to your website out of it and not so great yeah i would be i would do
not so great yeah i would be i would do
not so great yeah i would be i would do two things i agree with the Instagram in
two things i agree with the Instagram in
two things i agree with the Instagram in terms of like the free awareness i take
terms of like the free awareness i take
terms of like the free awareness i take amazing pictures of what you’re doing I
amazing pictures of what you’re doing I
amazing pictures of what you’re doing I don’t know what’s so differ
don’t know what’s so differ
don’t know what’s so differ about your piercing compared to other
about your piercing compared to other
about your piercing compared to other people but if you have some great
people but if you have some great
people but if you have some great pictures it lends itself super well to
pictures it lends itself super well to
pictures it lends itself super well to Instagram maybe even Pinterest because
Instagram maybe even Pinterest because
Instagram maybe even Pinterest because it’s more of a woman demographic and you
it’s more of a woman demographic and you
it’s more of a woman demographic and you you have diva in your name so I’m
you have diva in your name so I’m
you have diva in your name so I’m assuming that that might be a market for
assuming that that might be a market for
assuming that that might be a market for you uh facebook I would do the facebook
you uh facebook I would do the facebook
you uh facebook I would do the facebook game right now is paid advertising yeah
game right now is paid advertising yeah
game right now is paid advertising yeah totally if you want to get you want to
totally if you want to get you want to
totally if you want to get you want to get traffic you want to get attention to
get traffic you want to get attention to
get traffic you want to get attention to where is you have to pay and it works it
where is you have to pay and it works it
where is you have to pay and it works it does work and so I would look at if you
does work and so I would look at if you
does work and so I would look at if you can identify with the Facebook dark post
can identify with the Facebook dark post
can identify with the Facebook dark post who is your ideal client so if you’re
who is your ideal client so if you’re
who is your ideal client so if you’re looking at I target women between 15 and
looking at I target women between 15 and
looking at I target women between 15 and 30 who live in British Columbia and like
30 who live in British Columbia and like
30 who live in British Columbia and like you know these kinds of bands right here
you know these kinds of bands right here
you know these kinds of bands right here things you can rantoul facebook all that
things you can rantoul facebook all that
things you can rantoul facebook all that stuff right and so that’s it really it’s
stuff right and so that’s it really it’s
stuff right and so that’s it really it’s the it’s the cheapest way to go ahead
the it’s the cheapest way to go ahead
the it’s the cheapest way to go ahead and get your pictures and content in
and get your pictures and content in
and get your pictures and content in front of a targeted list like a hyper
front of a targeted list like a hyper
front of a targeted list like a hyper targeted list and so if you are just
targeted list and so if you are just
targeted list and so if you are just posted on your facebook page you’re not
posted on your facebook page you’re not
posted on your facebook page you’re not going to get a lot of lights but it’s
going to get a lot of lights but it’s
going to get a lot of lights but it’s not the game anymore the game is in the
not the game anymore the game is in the
not the game anymore the game is in the paid advertising and driving people into
paid advertising and driving people into
paid advertising and driving people into your shop so I’d be doing Instagram for
your shop so I’d be doing Instagram for
your shop so I’d be doing Instagram for the broad awareness and then I’d be
the broad awareness and then I’d be
the broad awareness and then I’d be doing small tests with Facebook dark out
doing small tests with Facebook dark out
doing small tests with Facebook dark out do the budget weird america Zuckerberg
do the budget weird america Zuckerberg
do the budget weird america Zuckerberg yeah small budgets and test to get
yeah small budgets and test to get
yeah small budgets and test to get people into your salon you know what
people into your salon you know what
people into your salon you know what though it like as much as people
though it like as much as people
though it like as much as people complain about it Facebook Ads really
complain about it Facebook Ads really
complain about it Facebook Ads really work like I’ve been doing a ton of dark
work like I’ve been doing a ton of dark
work like I’ve been doing a ton of dark posting lately and our CPC’s on those
posting lately and our CPC’s on those
posting lately and our CPC’s on those are like less than 50 Cent’s like it’s
are like less than 50 Cent’s like it’s
are like less than 50 Cent’s like it’s really like it’s good cheap advertising
really like it’s good cheap advertising
really like it’s good cheap advertising yeah I love it next Salvador I’m running
yeah I love it next Salvador I’m running
yeah I love it next Salvador I’m running a clothing brand and my sales are kind
a clothing brand and my sales are kind
a clothing brand and my sales are kind of low what should i do and how can i
of low what should i do and how can i
of low what should i do and how can i market myself i’m doing this online I
not to like I pop the whole Instagram
not to like I pop the whole Instagram thing I don’t know who your target
thing I don’t know who your target
thing I don’t know who your target market is or what kind of clothes you’re
market is or what kind of clothes you’re
market is or what kind of clothes you’re selling exactly but not to hype up the
selling exactly but not to hype up the
selling exactly but not to hype up the whole Instagram thing but there’s a ton
whole Instagram thing but there’s a ton
whole Instagram thing but there’s a ton of fashion stuff happening on its scrum
of fashion stuff happening on its scrum
of fashion stuff happening on its scrum right now it’s really really hot it also
right now it’s really really hot it also
right now it’s really really hot it also kind of depends on what your demographic
kind of depends on what your demographic
kind of depends on what your demographic is if you’re going for a younger
is if you’re going for a younger
is if you’re going for a younger demographic snapshot might be an
demographic snapshot might be an
demographic snapshot might be an interesting way to go
interesting way to go
interesting way to go um and Pinterest if your demographic is
um and Pinterest if your demographic is
um and Pinterest if your demographic is women because that’s definitely where
women because that’s definitely where
women because that’s definitely where they are yeah I’d also throw you tube
they are yeah I’d also throw you tube
they are yeah I’d also throw you tube into the mix and I would be looking to
into the mix and I would be looking to
into the mix and I would be looking to target youtubers who have an audience
target youtubers who have an audience
target youtubers who have an audience that you’re trying to reach influencers
that you’re trying to reach influencers
that you’re trying to reach influencers yeah you know I get a lot of deals
yeah you know I get a lot of deals
yeah you know I get a lot of deals working with big brands who want to
working with big brands who want to
working with big brands who want to target entrepreneurs because that’s my
target entrepreneurs because that’s my
target entrepreneurs because that’s my audience but um but also like how do you
audience but um but also like how do you
audience but um but also like how do you add value like instead of just taking a
add value like instead of just taking a
add value like instead of just taking a pit like a really pretty picture of
pit like a really pretty picture of
pit like a really pretty picture of something maybe show people like some
something maybe show people like some
something maybe show people like some fashion tips like here’s a jacket it
fashion tips like here’s a jacket it
fashion tips like here’s a jacket it like and show like three different ways
like and show like three different ways
like and show like three different ways of styling it or something like that do
of styling it or something like that do
of styling it or something like that do you own a mean like how can you add
you own a mean like how can you add
you own a mean like how can you add value to instead of just saying look
value to instead of just saying look
value to instead of just saying look here’s this really pretty jacket and
here’s this really pretty jacket and
here’s this really pretty jacket and it’s on sale or it’s not or whatever but
it’s on sale or it’s not or whatever but
it’s on sale or it’s not or whatever but like here’s this really pretty jacket
like here’s this really pretty jacket
like here’s this really pretty jacket like how do you you know it’s the first
like how do you you know it’s the first
like how do you you know it’s the first day of fall like what does the first day
day of fall like what does the first day
day of fall like what does the first day of fall look like with this jacket do
of fall look like with this jacket do
of fall look like with this jacket do you want I mean putting it in context
you want I mean putting it in context
you want I mean putting it in context and adding some value yeah I would try
and adding some value yeah I would try
and adding some value yeah I would try two outs out i mean honestly the
two outs out i mean honestly the
two outs out i mean honestly the gameplay is partnering up with
gameplay is partnering up with
gameplay is partnering up with influencers even the lower ones now who
influencers even the lower ones now who
influencers even the lower ones now who would just do it for free right yet you
would just do it for free right yet you
would just do it for free right yet you give them product the bigger ones you
give them product the bigger ones you
give them product the bigger ones you have to pay them to do it which is still
have to pay them to do it which is still
have to pay them to do it which is still the model but uh the smaller ones I
the model but uh the smaller ones I
the model but uh the smaller ones I don’t know what size you’d be looking at
don’t know what size you’d be looking at
don’t know what size you’d be looking at maybe 10,000 to 50,000 subscribers
maybe 10,000 to 50,000 subscribers
maybe 10,000 to 50,000 subscribers somewhere in that range yet look Holly
somewhere in that range yet look Holly
somewhere in that range yet look Holly do it for free just if you gave them
do it for free just if you gave them
do it for free just if you gave them product um you know every time I wear
product um you know every time I wear
product um you know every time I wear what am I not the even the belief shirts
what am I not the even the belief shirts
what am I not the even the belief shirts but we’re one of my the custom shirts
but we’re one of my the custom shirts
but we’re one of my the custom shirts that I make that was asked people want a
that I make that was asked people want a
that I make that was asked people want a hater right and I’m not a fashion
hater right and I’m not a fashion
hater right and I’m not a fashion channel so if you were targeting people
channel so if you were targeting people
channel so if you were targeting people who are doing haul videos and that kind
who are doing haul videos and that kind
who are doing haul videos and that kind of stuff it’s an easy way especially
of stuff it’s an easy way especially
of stuff it’s an easy way especially some kind of distinctive look or logo
some kind of distinctive look or logo
some kind of distinctive look or logo feel it’s more about finding out who is
feel it’s more about finding out who is
feel it’s more about finding out who is that person that could be a good fit for
that person that could be a good fit for
that person that could be a good fit for you and it’s a great is a great example
you and it’s a great is a great example
you and it’s a great is a great example for them use if they haven’t done any
for them use if they haven’t done any
for them use if they haven’t done any kind of partnerships before they could
kind of partnerships before they could
kind of partnerships before they could use that video to then go out and get
use that video to then go out and get
use that video to then go out and get more rights or content so you like a
more rights or content so you like a
more rights or content so you like a leap jumping-off point for them yeah i
leap jumping-off point for them yeah i
leap jumping-off point for them yeah i mean i’m on youtube I got my YouTube
mean i’m on youtube I got my YouTube
mean i’m on youtube I got my YouTube blinders on
blinders on
blinders on nothing you want bitter i’m all about
nothing you want bitter i’m all about
nothing you want bitter i’m all about twitter so yeah but like for this one I
twitter so yeah but like for this one I
twitter so yeah but like for this one I don’t it’s harder it’s harder to win on
don’t it’s harder it’s harder to win on
don’t it’s harder it’s harder to win on Twitter it’s doable but a clothing brand
Twitter it’s doable but a clothing brand
Twitter it’s doable but a clothing brand you have to be you have to be a lot more
you have to be you have to be a lot more
you have to be you have to be a lot more intelligent it’s a party the one I think
intelligent it’s a party the one I think
intelligent it’s a party the one I think then then a visual medium agreed like
then then a visual medium agreed like
then then a visual medium agreed like Instagram or YouTube parallel hi from
Instagram or YouTube parallel hi from
Instagram or YouTube parallel hi from Brazil hey Paolo keep up the good work
Brazil hey Paolo keep up the good work
Brazil hey Paolo keep up the good work awesome Rafael Evan I sell wholesale
awesome Rafael Evan I sell wholesale
awesome Rafael Evan I sell wholesale products how do I start using social
products how do I start using social
products how do I start using social media for my company I don’t think
media for my company I don’t think
media for my company I don’t think people will follow me what is your
people will follow me what is your
people will follow me what is your advice should I just try it Izzy b2b is
advice should I just try it Izzy b2b is
advice should I just try it Izzy b2b is that the issue uh I says wholesale so
that the issue uh I says wholesale so
that the issue uh I says wholesale so yeah yeah b2b is a challenge right um
yeah yeah b2b is a challenge right um
yeah yeah b2b is a challenge right um b2b is hard because you’re a business
b2b is hard because you’re a business
b2b is hard because you’re a business selling to a business as opposed to a
selling to a business as opposed to a
selling to a business as opposed to a business selling to a person it’s a lot
business selling to a person it’s a lot
business selling to a person it’s a lot easier to make a connection with a
easier to make a connection with a
easier to make a connection with a customer right then it is to make a
customer right then it is to make a
customer right then it is to make a connection with another business having
connection with another business having
connection with another business having said that behind the business is always
said that behind the business is always
said that behind the business is always a person right so how do you make those
a person right so how do you make those
a person right so how do you make those connections with people really you know
connections with people really you know
connections with people really you know I mean it’s like link people talk about
I mean it’s like link people talk about
I mean it’s like link people talk about b2b and b2c but everything really is
b2b and b2c but everything really is
b2b and b2c but everything really is person-to-person at some point at some
person-to-person at some point at some
person-to-person at some point at some point someone has to sign the contract
point someone has to sign the contract
point someone has to sign the contract and you have to sign the contract so
and you have to sign the contract so
and you have to sign the contract so who’s the person that needs to sign yoda
who’s the person that needs to sign yoda
who’s the person that needs to sign yoda mean and how do you connect with them
mean and how do you connect with them
mean and how do you connect with them yeah my two thoughts are any time it’s
yeah my two thoughts are any time it’s
yeah my two thoughts are any time it’s b2b I think linkedin yeah totally place
b2b I think linkedin yeah totally place
b2b I think linkedin yeah totally place would be to be you could join I don’t
would be to be you could join I don’t
would be to be you could join I don’t know what you’re selling just said
know what you’re selling just said
know what you’re selling just said products but yeah I’d be trying to join
products but yeah I’d be trying to join
products but yeah I’d be trying to join groups I’d be trying to reach out to
groups I’d be trying to reach out to
groups I’d be trying to reach out to influencers whether you’re doing an ad
influencers whether you’re doing an ad
influencers whether you’re doing an ad campaign targeting people who work at
campaign targeting people who work at
campaign targeting people who work at certain companies or you’re just trying
certain companies or you’re just trying
certain companies or you’re just trying to connect to them and make an email
to connect to them and make an email
to connect to them and make an email introduction on anything b2b that’s a
introduction on anything b2b that’s a
introduction on anything b2b that’s a platform that you want to be heavily
platform that you want to be heavily
platform that you want to be heavily engaged on if not investing money in 20
engaged on if not investing money in 20
engaged on if not investing money in 20 the other thing is that be I’d be trying
the other thing is that be I’d be trying
the other thing is that be I’d be trying to raise awareness around my products
to raise awareness around my products
to raise awareness around my products and so I don’t again I don’t know what
and so I don’t again I don’t know what
and so I don’t again I don’t know what you’re selling but if you had an
you’re selling but if you had an
you’re selling but if you had an Instagram following or Twitter following
Instagram following or Twitter following
Instagram following or Twitter following or YouTube following then it makes it
or YouTube following then it makes it
or YouTube following then it makes it easier for you to go and do your pitch
easier for you to go and do your pitch
easier for you to go and do your pitch yeah to the company right people might
yeah to the company right people might
yeah to the company right people might ask for it right like if I’m a customer
ask for it right like if I’m a customer
ask for it right like if I’m a customer and I know you I might go
and I know you I might go
and I know you I might go you’re selling to whole foods or you’re
you’re selling to whole foods or you’re
you’re selling to whole foods or you’re not selling to whole foods i might going
not selling to whole foods i might going
not selling to whole foods i might going to whole foods and say would you please
to whole foods and say would you please
to whole foods and say would you please stop this I want it right where can i
stop this I want it right where can i
stop this I want it right where can i buy this right I live in Nebraska what
buy this right I live in Nebraska what
buy this right I live in Nebraska what stores are selling it right then you can
stores are selling it right then you can
stores are selling it right then you can take that information to go to stores
take that information to go to stores
take that information to go to stores and Nebraska and say hey people are I
and Nebraska and say hey people are I
and Nebraska and say hey people are I can direct customers to your store yeah
can direct customers to your store yeah
can direct customers to your store yeah so there’s still I played both angles
so there’s still I played both angles
so there’s still I played both angles that use LinkedIn to get the
that use LinkedIn to get the
that use LinkedIn to get the introductions and then build the help
introductions and then build the help
introductions and then build the help help the retailer’s build awareness for
help the retailer’s build awareness for
help the retailer’s build awareness for the brand don’t just rely on them you
the brand don’t just rely on them you
the brand don’t just rely on them you want people asking about your product
want people asking about your product
want people asking about your product yeah maybe even to the point of like
yeah maybe even to the point of like
yeah maybe even to the point of like taking some really great photos of
taking some really great photos of
taking some really great photos of whatever it is that your product is and
whatever it is that your product is and
whatever it is that your product is and sending those photos to your sellers to
sending those photos to your sellers to
sending those photos to your sellers to help them with their social feeds like
help them with their social feeds like
help them with their social feeds like if you have some really great products
if you have some really great products
if you have some really great products you can send or picture story that you
you can send or picture story that you
you can send or picture story that you can send them and say you know here are
can send them and say you know here are
can send them and say you know here are some pictures that you can share an
some pictures that you can share an
some pictures that you can share an Instagram Facebook whatever help do
Instagram Facebook whatever help do
Instagram Facebook whatever help do their job for them I guess is what I’m
their job for them I guess is what I’m
their job for them I guess is what I’m saying yeah yeah I love it ah Vinnie I’m
saying yeah yeah I love it ah Vinnie I’m
saying yeah yeah I love it ah Vinnie I’m starting a business with my clients are
starting a business with my clients are
starting a business with my clients are only employers how can I use social
only employers how can I use social
only employers how can I use social media to target my clients without
media to target my clients without
media to target my clients without targeting the wrong people that are not
targeting the wrong people that are not
targeting the wrong people that are not potential buyers has sorry his targets
potential buyers has sorry his targets
potential buyers has sorry his targets are what employers input so should he be
are what employers input so should he be
are what employers input so should he be on linkedin yeah I mean I think it’s the
on linkedin yeah I mean I think it’s the
on linkedin yeah I mean I think it’s the same thing as the last one if you’re
same thing as the last one if you’re
same thing as the last one if you’re selling we linkedin is the platform that
selling we linkedin is the platform that
selling we linkedin is the platform that you want to be most important where
you want to be most important where
you want to be most important where people are looking for work and people
people are looking for work and people
people are looking for work and people are hiring that’s where it happens yeah
are hiring that’s where it happens yeah
are hiring that’s where it happens yeah I don’t know what you’re selling to
I don’t know what you’re selling to
I don’t know what you’re selling to these employers but I am a thought
these employers but I am a thought
these employers but I am a thought leader i’m reposting content on linkedin
leader i’m reposting content on linkedin
leader i’m reposting content on linkedin and being engaged in related groups
and being engaged in related groups
and being engaged in related groups you’re building yourself a car HR
you’re building yourself a car HR
you’re building yourself a car HR managers may be that kind of thing HR
managers may be that kind of thing HR
managers may be that kind of thing HR professionals yeah join the groups that
professionals yeah join the groups that
professionals yeah join the groups that are relevant to your industry to your
are relevant to your industry to your
are relevant to your industry to your product whatever product or service
product whatever product or service
product whatever product or service you’re selling those are groups you want
you’re selling those are groups you want
you’re selling those are groups you want to be part of um knife 23 VI how do i
to be part of um knife 23 VI how do i
to be part of um knife 23 VI how do i pick good promoters and they don’t take
pick good promoters and they don’t take
pick good promoters and they don’t take my money from me oh that is an excellent
my money from me oh that is an excellent
my money from me oh that is an excellent question so i just want to say for the
question so i just want to say for the
question so i just want to say for the record i love this industry but
record i love this industry but
record i love this industry but sometimes it’s hard to be in it because
sometimes it’s hard to be in it because
sometimes it’s hard to be in it because I hear a lot of stories of people who
I hear a lot of stories of people who
I hear a lot of stories of people who are taken advantage of and
are taken advantage of and
are taken advantage of and that’s not right so I would first of all
that’s not right so I would first of all
that’s not right so I would first of all um go to someone asked if you can get a
um go to someone asked if you can get a
um go to someone asked if you can get a referral to someone that they’ve worked
referral to someone that they’ve worked
referral to someone that they’ve worked with in the past and actually call them
with in the past and actually call them
with in the past and actually call them and do a reference the other piece is
and do a reference the other piece is
and do a reference the other piece is that what I’m finding is happening these
that what I’m finding is happening these
that what I’m finding is happening these days is a lot of people who will like do
days is a lot of people who will like do
days is a lot of people who will like do your social media or whatever for you or
your social media or whatever for you or
your social media or whatever for you or say they’ll do your social media for you
say they’ll do your social media for you
say they’ll do your social media for you they’ll do it but they don’t um
they’ll do it but they don’t um
they’ll do it but they don’t um necessarily report back to you so I
necessarily report back to you so I
necessarily report back to you so I would ask for something like say could
would ask for something like say could
would ask for something like say could you send me a ripple of a report that
you send me a ripple of a report that
you send me a ripple of a report that you’ve sent to when your clients in the
you’ve sent to when your clients in the
you’ve sent to when your clients in the past right what you want to see is
past right what you want to see is
past right what you want to see is really careful data analytics and
really careful data analytics and
really careful data analytics and reporting back from that person so that
reporting back from that person so that
reporting back from that person so that you can actually see that they’re doing
you can actually see that they’re doing
you can actually see that they’re doing their job like empirically that they are
their job like empirically that they are
their job like empirically that they are doing their job I think that’s really
doing their job I think that’s really
doing their job I think that’s really important yeah you know I don’t think he
important yeah you know I don’t think he
important yeah you know I don’t think he should I don’t think you can effectively
should I don’t think you can effectively
should I don’t think you can effectively outsourced your social media I haven’t
outsourced your social media I haven’t
outsourced your social media I haven’t seen a company do it really successfully
seen a company do it really successfully
seen a company do it really successfully even though look at the brains that I
even though look at the brains that I
even though look at the brains that I work with I work with some big brands
work with I work with some big brands
work with I work with some big brands all of them are using agency I’m gonna
all of them are using agency I’m gonna
all of them are using agency I’m gonna get in trouble no it’s good you’re not
get in trouble no it’s good you’re not
get in trouble no it’s good you’re not getting with me you might get in trouble
getting with me you might get in trouble
getting with me you might get in trouble with my bosses I don’t think you should
with my bosses I don’t think you should
with my bosses I don’t think you should have a service your solution media um
have a service your solution media um
have a service your solution media um most is because they can’t get the voice
most is because they can’t get the voice
most is because they can’t get the voice right like it should be your voice
right like it should be your voice
right like it should be your voice coming through as an entrepreneur this
coming through as an entrepreneur this
coming through as an entrepreneur this is how you compete against the big guys
is how you compete against the big guys
is how you compete against the big guys we have the established brand you don’t
we have the established brand you don’t
we have the established brand you don’t have a big marketing budget what you
have a big marketing budget what you
have a big marketing budget what you have is your voice right your passion
have is your voice right your passion
have is your voice right your passion why did you start this thing right why
why did you start this thing right why
why did you start this thing right why is it what does it mean so much to you
is it what does it mean so much to you
is it what does it mean so much to you that’s what you need to be pushing out
that’s what you need to be pushing out
that’s what you need to be pushing out because otherwise you’re competing
because otherwise you’re competing
because otherwise you’re competing against guys who can execute you in
against guys who can execute you in
against guys who can execute you in every other category and so giving it to
every other category and so giving it to
every other category and so giving it to some agency to do where they’re not
some agency to do where they’re not
some agency to do where they’re not working at your business but they don’t
working at your business but they don’t
working at your business but they don’t have your voice I think if you’re going
have your voice I think if you’re going
have your voice I think if you’re going to delegate it it should be somebody
to delegate it it should be somebody
to delegate it it should be somebody that you hire in your company I like
that you hire in your company I like
that you hire in your company I like your marketing person or whatever who’s
your marketing person or whatever who’s
your marketing person or whatever who’s gone through the process who understands
gone through the process who understands
gone through the process who understands your core value right who’s
your core value right who’s
your core value right who’s because of believe or whatever you stand
because of believe or whatever you stand
because of believe or whatever you stand for who gets it who lives and breathes
for who gets it who lives and breathes
for who gets it who lives and breathes your business not some outside
your business not some outside
your business not some outside consultant and I know that might upset a
consultant and I know that might upset a
consultant and I know that might upset a lot of social media consultants but um I
lot of social media consultants but um I
lot of social media consultants but um I don’t think it’s so important I don’t
don’t think it’s so important I don’t
don’t think it’s so important I don’t think you can you can outsource it
think you can you can outsource it
think you can you can outsource it effectively and I haven’t seen people do
effectively and I haven’t seen people do
effectively and I haven’t seen people do it right the other thing that I say to
it right the other thing that I say to
it right the other thing that I say to people is if you’re going to hire
people is if you’re going to hire
people is if you’re going to hire someone to do your social media you need
someone to do your social media you need
someone to do your social media you need to know enough about social media to
to know enough about social media to
to know enough about social media to know whether or not that person is doing
know whether or not that person is doing
know whether or not that person is doing a good job right it’s like hiring an
a good job right it’s like hiring an
a good job right it’s like hiring an accountant great hire an accountant but
accountant great hire an accountant but
accountant great hire an accountant but you also need to know enough about
you also need to know enough about
you also need to know enough about accounting to know whether or not your
accounting to know whether or not your
accounting to know whether or not your accountant is doing a good job do you
accountant is doing a good job do you
accountant is doing a good job do you want to meet you yeah uh Damien is next
want to meet you yeah uh Damien is next
want to meet you yeah uh Damien is next do business cards still work well I
do business cards still work well I
do business cards still work well I don’t know like I have a stack of them
don’t know like I have a stack of them
don’t know like I have a stack of them right I was at a conference last weekend
right I was at a conference last weekend
right I was at a conference last weekend and I have a stack of them right here
and I have a stack of them right here
and I have a stack of them right here you know my plan is to go through each
you know my plan is to go through each
you know my plan is to go through each one of them an email each one of these
one of them an email each one of these
one of them an email each one of these people and follow up with them and say
people and follow up with them and say
people and follow up with them and say hi I don’t know though like Evan do you
hi I don’t know though like Evan do you
hi I don’t know though like Evan do you like I make primarily gonna make my
like I make primarily gonna make my
like I make primarily gonna make my contacts with people online these days
contacts with people online these days
contacts with people online these days to be I’m like when I meet someone I’m
to be I’m like when I meet someone I’m
to be I’m like when I meet someone I’m like follow me on Twitter you know and
like follow me on Twitter you know and
like follow me on Twitter you know and then we’ll be connected I don’t know
then we’ll be connected I don’t know
then we’ll be connected I don’t know what do you think I haven’t used a
what do you think I haven’t used a
what do you think I haven’t used a business card and I want to say seven
business card and I want to say seven
business card and I want to say seven years all right then I wonder if I have
years all right then I wonder if I have
years all right then I wonder if I have like an old ones in one sitting right
like an old ones in one sitting right
like an old ones in one sitting right here of yours I’m buying up I got them
here of yours I’m buying up I got them
here of yours I’m buying up I got them from mu and they have my instagrams on
from mu and they have my instagrams on
from mu and they have my instagrams on the front and then on the back they just
the front and then on the back they just
the front and then on the back they just like have my name and phone number and
like have my name and phone number and
like have my name and phone number and email yeah I can’t find mine my I a so
email yeah I can’t find mine my I a so
email yeah I can’t find mine my I a so old I’ve got like a year with blond tips
old I’ve got like a year with blond tips
old I’ve got like a year with blond tips on it’s like wow that’s an old pic it’s
on it’s like wow that’s an old pic it’s
on it’s like wow that’s an old pic it’s been a long time uh yeah I use business
been a long time uh yeah I use business
been a long time uh yeah I use business cards and in I mean we were at the sage
cards and in I mean we were at the sage
cards and in I mean we were at the sage conference together a lot of people give
conference together a lot of people give
conference together a lot of people give me their cards that I’ll collect them i
me their cards that I’ll collect them i
me their cards that I’ll collect them i guess but yeah i don’t use them I don’t
guess but yeah i don’t use them I don’t
guess but yeah i don’t use them I don’t like when people give it to me and much
like when people give it to me and much
like when people give it to me and much rather they send me an email and I
rather they send me an email and I
rather they send me an email and I happen in my gmail um I think if you’re
happen in my gmail um I think if you’re
happen in my gmail um I think if you’re going to use them it should be something
going to use them it should be something
going to use them it should be something that stands out my business card out
that stands out my business card out
that stands out my business card out you’re pretty cool it stands out you
you’re pretty cool it stands out you
you’re pretty cool it stands out you notice it look I should have it
notice it look I should have it
notice it look I should have it somewhere
swallow this is very similar but that’s
swallow this is very similar but that’s that’s how like not important it is fun
that’s how like not important it is fun
that’s how like not important it is fun like business card anywhere I don’t know
like business card anywhere I don’t know
like business card anywhere I don’t know depends on also what industry you’re in
depends on also what industry you’re in
depends on also what industry you’re in I don’t know we’re in a very tech heavy
I don’t know we’re in a very tech heavy
I don’t know we’re in a very tech heavy industry where literally it’s like Oh
industry where literally it’s like Oh
industry where literally it’s like Oh follow me on Twitter and then we’re
follow me on Twitter and then we’re
follow me on Twitter and then we’re connected gionee mean like I would
connected gionee mean like I would
connected gionee mean like I would rather connect with someone a linkedin
rather connect with someone a linkedin
rather connect with someone a linkedin or twitter then like have their business
or twitter then like have their business
or twitter then like have their business card which I’m probably just gonna throw
card which I’m probably just gonna throw
card which I’m probably just gonna throw away right yeah I think or more though
away right yeah I think or more though
away right yeah I think or more though it’s a becoming less less relevant yeah
it’s a becoming less less relevant yeah
it’s a becoming less less relevant yeah um next Zeno Zeno is a loyal YouTube
um next Zeno Zeno is a loyal YouTube
um next Zeno Zeno is a loyal YouTube viewer Evan you’re not a fashion
viewer Evan you’re not a fashion
viewer Evan you’re not a fashion champion what are you talking about no
champion what are you talking about no
champion what are you talking about no I’m not a fashion champion haha you’re
I’m not a fashion champion haha you’re
I’m not a fashion champion haha you’re again what’s the best way to stand out
again what’s the best way to stand out
again what’s the best way to stand out with social media there’s so many people
with social media there’s so many people
with social media there’s so many people with the same interests and sometimes
with the same interests and sometimes
with the same interests and sometimes better than you are yeah um I know it’s
better than you are yeah um I know it’s
better than you are yeah um I know it’s tough it’s tough out there I mean I you
tough it’s tough out there I mean I you
tough it’s tough out there I mean I you know I think you gotta figure out what
know I think you gotta figure out what
know I think you gotta figure out what it is that makes you unique and like
it is that makes you unique and like
it is that makes you unique and like that’s kind of what we’ve been talking
that’s kind of what we’ve been talking
that’s kind of what we’ve been talking about all morning right like what’s your
about all morning right like what’s your
about all morning right like what’s your values like what is it that makes you
values like what is it that makes you
values like what is it that makes you unique and different and for me I think
unique and different and for me I think
unique and different and for me I think it often comes down to voice like how is
it often comes down to voice like how is
it often comes down to voice like how is your voice even if you’re talking about
your voice even if you’re talking about
your voice even if you’re talking about the same things as other people how is
the same things as other people how is
the same things as other people how is your voice different in that way like
your voice different in that way like
your voice different in that way like how do you talk about it what is it that
how do you talk about it what is it that
how do you talk about it what is it that makes you you know different right yeah
makes you you know different right yeah
makes you you know different right yeah I think I think nobody can be a better
I think I think nobody can be a better
I think I think nobody can be a better you than you yeah in that so like you
you than you yeah in that so like you
you than you yeah in that so like you said they’re not not you Rebecca but
said they’re not not you Rebecca but
said they’re not not you Rebecca but you’re gonna saying yes because they’re
you’re gonna saying yes because they’re
you’re gonna saying yes because they’re better than you are right so they are
better than you are right so they are
better than you are right so they are better than you want some things but
better than you want some things but
better than you want some things but you’re a better you than they could ever
you’re a better you than they could ever
you’re a better you than they could ever be and so it’s understanding who are you
be and so it’s understanding who are you
be and so it’s understanding who are you right where are the unique skills and
right where are the unique skills and
right where are the unique skills and opinions and mindsets that you have you
opinions and mindsets that you have you
opinions and mindsets that you have you know me I’m an entrepreneur I’m
know me I’m an entrepreneur I’m
know me I’m an entrepreneur I’m believing other entrepreneurs I’m a Blue
believing other entrepreneurs I’m a Blue
believing other entrepreneurs I’m a Blue Jays fan I love salsa dancing oh wait
Jays fan I love salsa dancing oh wait
Jays fan I love salsa dancing oh wait hey YouTube were like so hey I see the
hey YouTube were like so hey I see the
hey YouTube were like so hey I see the world through a lens that nobody else in
world through a lens that nobody else in
world through a lens that nobody else in the world sees the world through and so
the world sees the world through and so
the world sees the world through and so that’s what you need to do and
that’s what you need to do and
that’s what you need to do and understand that that’s valuable I think
understand that that’s valuable I think
understand that that’s valuable I think a lot of people think well that’s not
a lot of people think well that’s not
a lot of people think well that’s not who cares about that well people will
who cares about that well people will
who cares about that well people will care like what
care like what
care like what what’s the powerful as you care right
what’s the powerful as you care right
what’s the powerful as you care right like what do you care about what’s your
like what do you care about what’s your
like what do you care about what’s your powerful message how do you want to make
powerful message how do you want to make
powerful message how do you want to make the world a better place that’s what you
the world a better place that’s what you
the world a better place that’s what you need to be pushing out through social
need to be pushing out through social
need to be pushing out through social and see it through your eyes and if it’s
and see it through your eyes and if it’s
and see it through your eyes and if it’s something that makes you come alive when
something that makes you come alive when
something that makes you come alive when you’re excited about that’ll make other
you’re excited about that’ll make other
you’re excited about that’ll make other people come alive as well holy Tobias
people come alive as well holy Tobias
people come alive as well holy Tobias Tobias loves cap locks the bias rights
Tobias loves cap locks the bias rights
Tobias loves cap locks the bias rights guys this is awesome everywhere I am so
guys this is awesome everywhere I am so
guys this is awesome everywhere I am so inspired caps yes Thank You Tobias
inspired caps yes Thank You Tobias
inspired caps yes Thank You Tobias myself all caps I know you couldn’t tell
myself all caps I know you couldn’t tell
myself all caps I know you couldn’t tell i totally said that at all i was
i totally said that at all i was
i totally said that at all i was speaking about that uh Rudy how to reach
speaking about that uh Rudy how to reach
speaking about that uh Rudy how to reach an audience for custom designer items
an audience for custom designer items
an audience for custom designer items like wooden clocks the stuff I make is
like wooden clocks the stuff I make is
like wooden clocks the stuff I make is unique and often expensive to produce
unique and often expensive to produce
unique and often expensive to produce cool and well I mean one thing that I
cool and well I mean one thing that I
cool and well I mean one thing that I well one thing that I find have helps a
well one thing that I find have helps a
well one thing that I find have helps a lot if you have a unique item or and
lot if you have a unique item or and
lot if you have a unique item or and something that’s a bit more expensive is
something that’s a bit more expensive is
something that’s a bit more expensive is to do some education with your potential
to do some education with your potential
to do some education with your potential clients around why it’s so expensive
clients around why it’s so expensive
clients around why it’s so expensive like I think people would be like oh my
like I think people would be like oh my
like I think people would be like oh my god that clock cost five thousand
god that clock cost five thousand
god that clock cost five thousand dollars or whatever I’ll be like holy
dollars or whatever I’ll be like holy
dollars or whatever I’ll be like holy crab you know what’s it you know what I
crab you know what’s it you know what I
crab you know what’s it you know what I mean kind of thing but if you work with
mean kind of thing but if you work with
mean kind of thing but if you work with the client a little bit and share with
the client a little bit and share with
the client a little bit and share with them your process and talk about what
them your process and talk about what
them your process and talk about what goes into it and you kind of educate
goes into it and you kind of educate
goes into it and you kind of educate them in that way I think that’s a really
them in that way I think that’s a really
them in that way I think that’s a really powerful way of creating those
powerful way of creating those
powerful way of creating those relationships because they’re like oh
relationships because they’re like oh
relationships because they’re like oh okay well that’s really cool it is worth
okay well that’s really cool it is worth
okay well that’s really cool it is worth five thousand dollars do you know what
five thousand dollars do you know what
five thousand dollars do you know what I’m saying I think there’s a strong
I’m saying I think there’s a strong
I’m saying I think there’s a strong power of association when I was in one
power of association when I was in one
power of association when I was in one of my first businesses I was young and I
of my first businesses I was young and I
of my first businesses I was young and I felt like people didn’t take me
felt like people didn’t take me
felt like people didn’t take me seriously and so I created a what I
seriously and so I created a what I
seriously and so I created a what I called a guide to professional success
called a guide to professional success
called a guide to professional success ready connected with 20 other leading
ready connected with 20 other leading
ready connected with 20 other leading thinkers at the time 20 robbins brian
thinkers at the time 20 robbins brian
thinkers at the time 20 robbins brian tracy huge names and i had them all
tracy huge names and i had them all
tracy huge names and i had them all contribute an article to this free book
contribute an article to this free book
contribute an article to this free book that i was putting out and then i can
that i was putting out and then i can
that i was putting out and then i can chief did an article as well so now i
chief did an article as well so now i
chief did an article as well so now i was a part of this yeah you’re wearing
was a part of this yeah you’re wearing
was a part of this yeah you’re wearing these other guys and so by the power of
these other guys and so by the power of
these other guys and so by the power of association i was leveraging their
association i was leveraging their
association i was leveraging their brands to then put some of that on me to
brands to then put some of that on me to
brands to then put some of that on me to give myself more cred
give myself more cred
give myself more cred and so if you worry about the cost what
and so if you worry about the cost what
and so if you worry about the cost what I would try to do is think about who’s
I would try to do is think about who’s
I would try to do is think about who’s the kind of person that’s buying this
the kind of person that’s buying this
the kind of person that’s buying this who’s gonna spend I don’t know which is
who’s gonna spend I don’t know which is
who’s gonna spend I don’t know which is this who’s going to spend you know ten
this who’s going to spend you know ten
this who’s going to spend you know ten thousand dollars on this wooden clock
thousand dollars on this wooden clock
thousand dollars on this wooden clock yeah and then what else are they buying
yeah and then what else are they buying
yeah and then what else are they buying and in all my pictures I would make sure
and in all my pictures I would make sure
and in all my pictures I would make sure that it’s set up so that I could see
that it’s set up so that I could see
that it’s set up so that I could see some of these other elements as well you
some of these other elements as well you
some of these other elements as well you associate the value from them so um I’m
associate the value from them so um I’m
associate the value from them so um I’m thinking like a Porsche or expensive car
thinking like a Porsche or expensive car
thinking like a Porsche or expensive car and I don’t know how the claw kinda fits
and I don’t know how the claw kinda fits
and I don’t know how the claw kinda fits into that theme or if it’s in a living
into that theme or if it’s in a living
into that theme or if it’s in a living room somewhere where I can see some
room somewhere where I can see some
room somewhere where I can see some brand names and get the sense of oh it’s
brand names and get the sense of oh it’s
brand names and get the sense of oh it’s it’s in that category and somebody who’s
it’s in that category and somebody who’s
it’s in that category and somebody who’s buying a Porsche is also buying one of
buying a Porsche is also buying one of
buying a Porsche is also buying one of these clocks and so I would take amazing
these clocks and so I would take amazing
these clocks and so I would take amazing pictures but take amazing pictures
pictures but take amazing pictures
pictures but take amazing pictures leverage other brands don’t just have
leverage other brands don’t just have
leverage other brands don’t just have only your clock have these other brands
only your clock have these other brands
only your clock have these other brands in there that have the association and
in there that have the association and
in there that have the association and then i would put them up on on the
then i would put them up on on the
then i would put them up on on the different social media sites yeah you’re
different social media sites yeah you’re
different social media sites yeah you’re probably your biggest lift up Instagram
probably your biggest lift up Instagram
probably your biggest lift up Instagram but I’m like an specialty size feel like
but I’m like an specialty size feel like
but I’m like an specialty size feel like house for example could be a really
house for example could be a really
house for example could be a really great place to go as well because
great place to go as well because
great place to go as well because there’s a lot of designers that go on
there’s a lot of designers that go on
there’s a lot of designers that go on there and they’re looking for things
there and they’re looking for things
there and they’re looking for things that are new and interesting and if you
that are new and interesting and if you
that are new and interesting and if you can start to work with some designers
can start to work with some designers
can start to work with some designers that could be a real great boost your
that could be a real great boost your
that could be a real great boost your business cool yeah Facebook dark posts
business cool yeah Facebook dark posts
business cool yeah Facebook dark posts might be another interesting one if
might be another interesting one if
might be another interesting one if you’re going after targeting designers
you’re going after targeting designers
you’re going after targeting designers may be marketed designers all unhelpful
may be marketed designers all unhelpful
may be marketed designers all unhelpful customers if you know they’re in trick
customers if you know they’re in trick
customers if you know they’re in trick is if you know people who buy from you
is if you know people who buy from you
is if you know people who buy from you also by coach bag or by prada shoes or
also by coach bag or by prada shoes or
also by coach bag or by prada shoes or whatever then you could target those
whatever then you could target those
whatever then you could target those people who like those brands yeah yeah I
people who like those brands yeah yeah I
people who like those brands yeah yeah I showed them your information um Kamal
showed them your information um Kamal
showed them your information um Kamal how do I get my business idea heard when
how do I get my business idea heard when
how do I get my business idea heard when I’m only 14 years old yes you know what
I’m only 14 years old yes you know what
I’m only 14 years old yes you know what I know a lot of work I not a lot but I
I know a lot of work I not a lot but I
I know a lot of work I not a lot but I think that there are a lot of teenage
think that there are a lot of teenage
think that there are a lot of teenage entrepreneurs out there and you know
entrepreneurs out there and you know
entrepreneurs out there and you know what more power to you because you guys
what more power to you because you guys
what more power to you because you guys are gonna rule the world I’m telling you
are gonna rule the world I’m telling you
are gonna rule the world I’m telling you you are gonna rule the world and you
you are gonna rule the world and you
you are gonna rule the world and you might as well start now right um you
might as well start now right um you
might as well start now right um you know I s I mean one question to you
know I s I mean one question to you
know I s I mean one question to you might be um you know can you sell your
might be um you know can you sell your
might be um you know can you sell your story to your local community newspaper
story to your local community newspaper
story to your local community newspaper or your local community radio station or
or your local community radio station or
or your local community radio station or your local community cable show you know
your local community cable show you know
your local community cable show you know can you get like some traditional PR in
can you get like some traditional PR in
can you get like some traditional PR in there and get like a bigger audience
there and get like a bigger audience
there and get like a bigger audience otherwise you know like just not to
otherwise you know like just not to
otherwise you know like just not to bring up the Biebs or anything but like
bring up the Biebs or anything but like
bring up the Biebs or anything but like Justin Bieber was 14 years old and he
Justin Bieber was 14 years old and he
Justin Bieber was 14 years old and he made YouTube videos and now look where
made YouTube videos and now look where
made YouTube videos and now look where he is do you know what I’m saying like
he is do you know what I’m saying like
he is do you know what I’m saying like you can do it you have the power and
you can do it you have the power and
you can do it you have the power and your hands you have these amazing social
your hands you have these amazing social
your hands you have these amazing social media tools that allow us and give us so
media tools that allow us and give us so
media tools that allow us and give us so much power and give us these huge
much power and give us these huge
much power and give us these huge audiences like you just gotta do it no
audiences like you just gotta do it no
audiences like you just gotta do it no not to sound like Nike but it’s a
not to sound like Nike but it’s a
not to sound like Nike but it’s a powerful message um I love all the young
powerful message um I love all the young
powerful message um I love all the young entrepreneurs on the channel it’s cool i
entrepreneurs on the channel it’s cool i
entrepreneurs on the channel it’s cool i love it yeah i think the key is just
love it yeah i think the key is just
love it yeah i think the key is just starting uh you know recognize that you
starting uh you know recognize that you
starting uh you know recognize that you will suck at the start just like
will suck at the start just like
will suck at the start just like anything else you’re gonna be lots when
anything else you’re gonna be lots when
anything else you’re gonna be lots when you learn a language when you try to
you learn a language when you try to
you learn a language when you try to ride a bike when you pick up so bored
ride a bike when you pick up so bored
ride a bike when you pick up so bored and you’re gonna fail and a stock and
and you’re gonna fail and a stock and
and you’re gonna fail and a stock and the advantage you have is that you have
the advantage you have is that you have
the advantage you have is that you have time on your side where you can get
time on your side where you can get
time on your side where you can get better and everything you put out again
better and everything you put out again
better and everything you put out again figure out what is what’s what is your
figure out what is what’s what is your
figure out what is what’s what is your message what’s the idea that you have
message what’s the idea that you have
message what’s the idea that you have that’s going to change the world instead
that’s going to change the world instead
that’s going to change the world instead of putting out content relevant to it
of putting out content relevant to it
of putting out content relevant to it and it’ll just be okay at the start and
and it’ll just be okay at the start and
and it’ll just be okay at the start and you may hate it but every time make it
you may hate it but every time make it
you may hate it but every time make it better than it was yesterday and you’ll
better than it was yesterday and you’ll
better than it was yesterday and you’ll build audience um whore gay and maybe
build audience um whore gay and maybe
build audience um whore gay and maybe maybe last question for you wrap up and
maybe last question for you wrap up and
maybe last question for you wrap up and we’re going long but we are going long
we’re going long but we are going long
we’re going long but we are going long lots questions very good how should I
lots questions very good how should I
lots questions very good how should I manage my accounts if I’d be breaking
manage my accounts if I’d be breaking
manage my accounts if I’d be breaking content into two languages should i
content into two languages should i
content into two languages should i create two versions for each social
create two versions for each social
create two versions for each social media account yeah that’s a tough one
media account yeah that’s a tough one
media account yeah that’s a tough one that’s a tough question I mean with
that’s a tough question I mean with
that’s a tough question I mean with Facebook you can actually say that you
Facebook you can actually say that you
Facebook you can actually say that you want your posts to be seen specifically
want your posts to be seen specifically
want your posts to be seen specifically only by people that speak that language
only by people that speak that language
only by people that speak that language so you can actually do that on facebook
so you can actually do that on facebook
so you can actually do that on facebook you can have
you can have
you can have page but you can target each post
page but you can target each post
page but you can target each post towards different languages um I don’t
towards different languages um I don’t
towards different languages um I don’t know with Twitter ah you know with
know with Twitter ah you know with
know with Twitter ah you know with Twitter you could just do two separate
Twitter you could just do two separate
Twitter you could just do two separate tweets1 in Spanish and one in English uh
tweets1 in Spanish and one in English uh
tweets1 in Spanish and one in English uh I don’t know again it depends to how
I don’t know again it depends to how
I don’t know again it depends to how much time you have like do you have
much time you have like do you have
much time you have like do you have enough time to manage two accounts on
enough time to manage two accounts on
enough time to manage two accounts on out like on one two accounts on Twitter
out like on one two accounts on Twitter
out like on one two accounts on Twitter two accounts on facebook to you don’t I
two accounts on facebook to you don’t I
two accounts on facebook to you don’t I mean like that’s a lot of work like how
mean like that’s a lot of work like how
mean like that’s a lot of work like how you know you also have to get through
you know you also have to get through
you know you also have to get through your day right yeah i would say it
your day right yeah i would say it
your day right yeah i would say it depends on your audience if you my first
depends on your audience if you my first
depends on your audience if you my first reaction is to have two separate
reaction is to have two separate
reaction is to have two separate accounts because you know i think of my
accounts because you know i think of my
accounts because you know i think of my experience if you’re targeting someone
experience if you’re targeting someone
experience if you’re targeting someone like me I don’t want to see Spanish
like me I don’t want to see Spanish
like me I don’t want to see Spanish language content because if I spinach I
language content because if I spinach I
language content because if I spinach I don’t want to see I’m thinking of the
don’t want to see I’m thinking of the
don’t want to see I’m thinking of the there’s a bank called the bdc here in
there’s a bank called the bdc here in
there’s a bank called the bdc here in Canada and they post everything they
Canada and they post everything they
Canada and they post everything they have in English and French because
have in English and French because
have in English and French because French is our natural very special
French is our natural very special
French is our natural very special second language and it’s super annoying
second language and it’s super annoying
second language and it’s super annoying like it’s the same tweet that goes out
like it’s the same tweet that goes out
like it’s the same tweet that goes out in English and then in French I don’t
in English and then in French I don’t
in English and then in French I don’t want to read the French one yeah and so
want to read the French one yeah and so
want to read the French one yeah and so why don’t you create a bdc France one
why don’t you create a bdc France one
why don’t you create a bdc France one right and then if I’m French I’ll
right and then if I’m French I’ll
right and then if I’m French I’ll subscribe to that one it just makes
subscribe to that one it just makes
subscribe to that one it just makes sense the only the only option or the
sense the only the only option or the
sense the only the only option or the the only caveat to that is if you’re
the only caveat to that is if you’re
the only caveat to that is if you’re targeting people who are who are like
targeting people who are who are like
targeting people who are who are like who speak both who like like the
who speak both who like like the
who speak both who like like the spanglish you know I was in LA recently
spanglish you know I was in LA recently
spanglish you know I was in LA recently and there’s a radio station and salsa
and there’s a radio station and salsa
and there’s a radio station and salsa music as I love salsa and it announcers
music as I love salsa and it announcers
music as I love salsa and it announcers we’re talking in half Spanish half
we’re talking in half Spanish half
we’re talking in half Spanish half English going back and forth on their
English going back and forth on their
English going back and forth on their sentences all of them everybody in the
sentences all of them everybody in the
sentences all of them everybody in the station like no matter what time i did
station like no matter what time i did
station like no matter what time i did you listen to it I was just listening to
you listen to it I was just listening to
you listen to it I was just listening to for the salsa music as that’s what I
for the salsa music as that’s what I
for the salsa music as that’s what I love ya and I couldn’t understand half
love ya and I couldn’t understand half
love ya and I couldn’t understand half of what he was saying but the audience
of what he was saying but the audience
of what he was saying but the audience are people who speak that same way half
are people who speak that same way half
are people who speak that same way half in Spanish half in English maybe they’re
in Spanish half in English maybe they’re
in Spanish half in English maybe they’re speaking English with their friends and
speaking English with their friends and
speaking English with their friends and spanish at home or whatever so that’s
spanish at home or whatever so that’s
spanish at home or whatever so that’s your audience then it’s a smaller
your audience then it’s a smaller
your audience then it’s a smaller audience and I would create content that
audience and I would create content that
audience and I would create content that is a mix
is a mix
is a mix maybe how the sentences English and half
maybe how the sentences English and half
maybe how the sentences English and half the sentence in spanish that’s a really
the sentence in spanish that’s a really
the sentence in spanish that’s a really direct niche market like you’re trying
direct niche market like you’re trying
direct niche market like you’re trying to go bigger i would say have two
to go bigger i would say have two
to go bigger i would say have two different accounts maybe even two
different accounts maybe even two
different accounts maybe even two different types of content like does a
different types of content like does a
different types of content like does a Oprah Winfrey quote play as well to a
Oprah Winfrey quote play as well to a
Oprah Winfrey quote play as well to a Spanish audience can bank carlos slim
Spanish audience can bank carlos slim
Spanish audience can bank carlos slim helu who we may not know who he is and
helu who we may not know who he is and
helu who we may not know who he is and for most of America and Canada so um you
for most of America and Canada so um you
for most of America and Canada so um you might want to play up the content to
might want to play up the content to
might want to play up the content to meet the different audience cool well
meet the different audience cool well
meet the different audience cool well there’s still more questions coming in
there’s still more questions coming in
there’s still more questions coming in but god I respect Rebecca’s time Thank
but god I respect Rebecca’s time Thank
but god I respect Rebecca’s time Thank You Rebecca so much for joining thank
You Rebecca so much for joining thank
You Rebecca so much for joining thank you man I was really awesome thank you
you man I was really awesome thank you
you man I was really awesome thank you so much and thank you guys for watching
so much and thank you guys for watching
so much and thank you guys for watching Rebecca for people to learn more about
Rebecca for people to learn more about
Rebecca for people to learn more about you where can they go um I met Rebecca
you where can they go um I met Rebecca
you where can they go um I met Rebecca Coleman dot C eggs i’m in canada Rebecca
Coleman dot C eggs i’m in canada Rebecca
Coleman dot C eggs i’m in canada Rebecca Cohen Darcey a is my site and I’m if you
Cohen Darcey a is my site and I’m if you
Cohen Darcey a is my site and I’m if you need to get ahold of me just hit me up
need to get ahold of me just hit me up
need to get ahold of me just hit me up on twitter i’m at rebecca coleman on
on twitter i’m at rebecca coleman on
on twitter i’m at rebecca coleman on twitter awesome well thank you guys
twitter awesome well thank you guys
twitter awesome well thank you guys continue you and we’ll see you soon
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