
hi I’m Evan Carmichael welcome to another edition of ask Evan in today’s
another edition of ask Evan in today’s
another edition of ask Evan in today’s video I’m going to answer question from
video I’m going to answer question from
video I’m going to answer question from one of our readers dedi who is a PR
one of our readers dedi who is a PR
one of our readers dedi who is a PR consultant at a hospital and he put
consultant at a hospital and he put
consultant at a hospital and he put together a plan to help market the
together a plan to help market the
together a plan to help market the hospital and get some media attention to
hospital and get some media attention to
hospital and get some media attention to get new customers coming in the plan was
get new customers coming in the plan was
get new customers coming in the plan was rejected and now months later it’s come
rejected and now months later it’s come
rejected and now months later it’s come back they said they want to implement it
back they said they want to implement it
back they said they want to implement it but didn’t have the time to do it and he
but didn’t have the time to do it and he
but didn’t have the time to do it and he wanted my advice on what he should do so
wanted my advice on what he should do so
wanted my advice on what he should do so daddy it sounds like the the company
daddy it sounds like the the company
daddy it sounds like the the company you’re working for isn’t really
you’re working for isn’t really
you’re working for isn’t really committed to the strategies and there
committed to the strategies and there
committed to the strategies and there they may be hoping for some really fast
they may be hoping for some really fast
they may be hoping for some really fast results and so you need to watch
results and so you need to watch
results and so you need to watch carefully that you can manage
carefully that you can manage
carefully that you can manage expectations so they’re not going to get
expectations so they’re not going to get
expectations so they’re not going to get immediate results and if they’re not
immediate results and if they’re not
immediate results and if they’re not committed to it they could have some
committed to it they could have some
committed to it they could have some problems and that could impact your job
problems and that could impact your job
problems and that could impact your job security as well because you didn’t
security as well because you didn’t
security as well because you didn’t deliver on what was supposed to be this
deliver on what was supposed to be this
deliver on what was supposed to be this big plan so in terms of managing
big plan so in terms of managing
big plan so in terms of managing expectations what i would do is lay out
expectations what i would do is lay out
expectations what i would do is lay out my plan for what they can expect over
my plan for what they can expect over
my plan for what they can expect over the next say six months and next year
the next say six months and next year
the next say six months and next year maybe three months six months in and
maybe three months six months in and
maybe three months six months in and year as you kind of roll out your
year as you kind of roll out your
year as you kind of roll out your strategy and let them know what they can
strategy and let them know what they can
strategy and let them know what they can expect and if they can you know do this
expect and if they can you know do this
expect and if they can you know do this for a year afterwards then here’s what
for a year afterwards then here’s what
for a year afterwards then here’s what we can expect so you can kind of manage
we can expect so you can kind of manage
we can expect so you can kind of manage what they think is going to happen so
what they think is going to happen so
what they think is going to happen so then when results come in they’re not
then when results come in they’re not
then when results come in they’re not terribly disappointed but it does sound
terribly disappointed but it does sound
terribly disappointed but it does sound like they’re not super committed to this
like they’re not super committed to this
like they’re not super committed to this and there may be some issues on going
and there may be some issues on going
and there may be some issues on going with them and something to think about
with them and something to think about
with them and something to think about for your own self as well if you’re not
for your own self as well if you’re not
for your own self as well if you’re not getting the support and your company
getting the support and your company
getting the support and your company they’re not recognizing your talents
they’re not recognizing your talents
they’re not recognizing your talents then maybe it’s time to look for either
then maybe it’s time to look for either
then maybe it’s time to look for either another job or start you’re bitten your
another job or start you’re bitten your
another job or start you’re bitten your own business as well and hopefully some
own business as well and hopefully some
own business as well and hopefully some of these videos might help you kind of
of these videos might help you kind of
of these videos might help you kind of get off the ground with that so I hope
get off the ground with that so I hope
get off the ground with that so I hope that was helpful daddy for everybody
that was helpful daddy for everybody
that was helpful daddy for everybody watching love to hear you have to say if
watching love to hear you have to say if
watching love to hear you have to say if you won’t leave a comment under the
you won’t leave a comment under the
you won’t leave a comment under the video and if you like the video please
video and if you like the video please
video and if you like the video please give it a thumbs up I always appreciate
give it a thumbs up I always appreciate
give it a thumbs up I always appreciate those makes me want to do more of these
those makes me want to do more of these
those makes me want to do more of these videos so thank you and see you on the
videos so thank you and see you on the
videos so thank you and see you on the next episode
”
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