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Put yourself in THEIR shoes – Madeleine Albright (@madeleine) – #Entspresso


good morning believe nation today’s

good morning believe nation today’s message is put yourself in their shoes

message is put yourself in their shoes

message is put yourself in their shoes over to you Madeleine Albright awake

over to you Madeleine Albright awake

over to you Madeleine Albright awake mode nespresso GV go you often negotiate

mode nespresso GV go you often negotiate

mode nespresso GV go you often negotiate with people that you don’t like or you

with people that you don’t like or you

with people that you don’t like or you disagree with I do think no matter whom

disagree with I do think no matter whom

disagree with I do think no matter whom with whom you’re negotiating you do have

with whom you’re negotiating you do have

with whom you’re negotiating you do have to put yourself into their shoes and try

to put yourself into their shoes and try

to put yourself into their shoes and try to figure out what it is they want out

to figure out what it is they want out

to figure out what it is they want out of the meeting as much as what you want

of the meeting as much as what you want

of the meeting as much as what you want out of the meeting I think you have to

out of the meeting I think you have to

out of the meeting I think you have to establish a relationship and try to have

establish a relationship and try to have

establish a relationship and try to have just kind of normal conversation but

just kind of normal conversation but

just kind of normal conversation but ultimately you are there for a reason so

ultimately you are there for a reason so

ultimately you are there for a reason so you have to state what it is that you

you have to state what it is that you

you have to state what it is that you need out of the meeting I used to say I

need out of the meeting I used to say I

need out of the meeting I used to say I have come a long way so I must be frank

have come a long way so I must be frank

have come a long way so I must be frank but I do think that it’s that

but I do think that it’s that

but I do think that it’s that combination of trying to figure out what

combination of trying to figure out what

combination of trying to figure out what the other person needs and then being

the other person needs and then being

the other person needs and then being very clear about what you have to

very clear about what you have to

very clear about what you have to achieve in the meeting I often get asked

achieve in the meeting I often get asked

achieve in the meeting I often get asked by entrepreneurs how do i convince

by entrepreneurs how do i convince

by entrepreneurs how do i convince something to buy from me right how do I

something to buy from me right how do I

something to buy from me right how do I convince that prospect that I’m the best

convince that prospect that I’m the best

convince that prospect that I’m the best person to go with and the answer is you

person to go with and the answer is you

person to go with and the answer is you don’t try to convince them you use your

don’t try to convince them you use your

don’t try to convince them you use your ears to listen to them to understand

ears to listen to them to understand

ears to listen to them to understand what their challenges are to put

what their challenges are to put

what their challenges are to put yourself in their shoes and then see if

yourself in their shoes and then see if

yourself in their shoes and then see if you’re the best fit for them and I want

you’re the best fit for them and I want

you’re the best fit for them and I want to share a quick story I just came back

to share a quick story I just came back

to share a quick story I just came back from Microsoft not too long ago and so

from Microsoft not too long ago and so

from Microsoft not too long ago and so Microsoft is a client of mine now and I

Microsoft is a client of mine now and I

Microsoft is a client of mine now and I use a lot of Microsoft products I use

use a lot of Microsoft products I use

use a lot of Microsoft products I use the entire office suite you know I can’t

the entire office suite you know I can’t

the entire office suite you know I can’t live without word and excel and

live without word and excel and

live without word and excel and powerpoint and I you skype a lot every

powerpoint and I you skype a lot every

powerpoint and I you skype a lot every day i use skype and it’s my main phone

day i use skype and it’s my main phone

day i use skype and it’s my main phone line it’s a lot of office products that

line it’s a lot of office products that

line it’s a lot of office products that i don’t use I use a lot of office

i don’t use I use a lot of office

i don’t use I use a lot of office competitors you know I use Evernote

competitors you know I use Evernote

competitors you know I use Evernote instead of one note i use gmail instead

instead of one note i use gmail instead

instead of one note i use gmail instead of outlook I use Dropbox instead of one

of outlook I use Dropbox instead of one

of outlook I use Dropbox instead of one drive I use a lot of competing products

drive I use a lot of competing products

drive I use a lot of competing products so when I went to Microsoft to visit

so when I went to Microsoft to visit

so when I went to Microsoft to visit their head office I was really

their head office I was really

their head office I was really interested in intrigued to learn hmm

interested in intrigued to learn hmm

interested in intrigued to learn hmm maybe I should be using these other

maybe I should be using these other

maybe I should be using these other products as well does it fit my business

products as well does it fit my business

products as well does it fit my business or not because i’m not going to

or not because i’m not going to

or not because i’m not going to recommend to you guys to go use a

recommend to you guys to go use a

recommend to you guys to go use a product that i am not using and getting

product that i am not using and getting

product that i am not using and getting a lot of value from and that was one of

a lot of value from and that was one of

a lot of value from and that was one of my main

my main

my main wasn’t going there to understand can

wasn’t going there to understand can

wasn’t going there to understand can these other products help me in my

these other products help me in my

these other products help me in my business and can they potentially help

business and can they potentially help

business and can they potentially help you and your business because I’d love

you and your business because I’d love

you and your business because I’d love to share that so I want to tell the

to share that so I want to tell the

to share that so I want to tell the story of three different sales people

story of three different sales people

story of three different sales people that I met there the first person took

that I met there the first person took

that I met there the first person took the approach of I’m going to convince

the approach of I’m going to convince

the approach of I’m going to convince you that Microsoft is the best i have

you that Microsoft is the best i have

you that Microsoft is the best i have such passion for Microsoft and I’m

such passion for Microsoft and I’m

such passion for Microsoft and I’m convinced that we’re the best in

convinced that we’re the best in

convinced that we’re the best in everything and I’m going to convince you

everything and I’m going to convince you

everything and I’m going to convince you by the end of this conversation with you

by the end of this conversation with you

by the end of this conversation with you you’re going to be convinced that

you’re going to be convinced that

you’re going to be convinced that Microsoft is the best for everything and

Microsoft is the best for everything and

Microsoft is the best for everything and right away just think about that

right away just think about that

right away just think about that attitude right what’s your immediate

attitude right what’s your immediate

attitude right what’s your immediate reaction immediately you’re thinking

reaction immediately you’re thinking

reaction immediately you’re thinking well that’s BS you have your defense

well that’s BS you have your defense

well that’s BS you have your defense metrics up right now I’m now I’m worried

metrics up right now I’m now I’m worried

metrics up right now I’m now I’m worried about what’s gonna happen because I feel

about what’s gonna happen because I feel

about what’s gonna happen because I feel like this person doesn’t understand me

like this person doesn’t understand me

like this person doesn’t understand me and I still listen I still talk to her I

and I still listen I still talk to her I

and I still listen I still talk to her I was still trying to get information out

was still trying to get information out

was still trying to get information out but everything she said I took with a

but everything she said I took with a

but everything she said I took with a grain of salt because she made very

grain of salt because she made very

grain of salt because she made very clear where her intentions were up front

clear where her intentions were up front

clear where her intentions were up front and now I’m left if your goat for myself

and now I’m left if your goat for myself

and now I’m left if your goat for myself is this gonna be a good solution for me

is this gonna be a good solution for me

is this gonna be a good solution for me or not where the next two guys that I

or not where the next two guys that I

or not where the next two guys that I meant took an opposite approach one guy

meant took an opposite approach one guy

meant took an opposite approach one guy was focused on Hardware Microsoft phones

was focused on Hardware Microsoft phones

was focused on Hardware Microsoft phones and technology and the other guy was

and technology and the other guy was

and technology and the other guy was focused on their online tools and both

focused on their online tools and both

focused on their online tools and both of them started the conversation with

of them started the conversation with

of them started the conversation with listen I don’t know if Microsoft is

listen I don’t know if Microsoft is

listen I don’t know if Microsoft is going to be a fit for you but I love to

going to be a fit for you but I love to

going to be a fit for you but I love to learn a little bit more about your

learn a little bit more about your

learn a little bit more about your business and learn about the problems

business and learn about the problems

business and learn about the problems that you’re facing and see if we might

that you’re facing and see if we might

that you’re facing and see if we might be able to help right away I’m feeling a

be able to help right away I’m feeling a

be able to help right away I’m feeling a lot more safe and secure I’m feeling

lot more safe and secure I’m feeling

lot more safe and secure I’m feeling that my guards are let down more and

that my guards are let down more and

that my guards are let down more and that’s what I wanted I want an open

that’s what I wanted I want an open

that’s what I wanted I want an open conversation be able to explain what I’m

conversation be able to explain what I’m

conversation be able to explain what I’m going through what i’m using now and can

going through what i’m using now and can

going through what i’m using now and can you help me can you be the solution for

you help me can you be the solution for

you help me can you be the solution for me and so I think too many entrepreneurs

me and so I think too many entrepreneurs

me and so I think too many entrepreneurs take that first approach the approach of

take that first approach the approach of

take that first approach the approach of that first that first lady were like I

that first that first lady were like I

that first that first lady were like I am so convinced that you need to buy my

am so convinced that you need to buy my

am so convinced that you need to buy my product without ever even listening to

product without ever even listening to

product without ever even listening to your customers to understand what their

your customers to understand what their

your customers to understand what their needs are and if you can be like the

needs are and if you can be like the

needs are and if you can be like the other two guys the people who are using

other two guys the people who are using

other two guys the people who are using their ears who are trying to understand

their ears who are trying to understand

their ears who are trying to understand your challenges who might be willing to

your challenges who might be willing to

your challenges who might be willing to say listen I don’t think Microsoft is a

say listen I don’t think Microsoft is a

say listen I don’t think Microsoft is a fit for you this time around the next

fit for you this time around the next

fit for you this time around the next time I have a problem the next time I

time I have a problem the next time I

time I have a problem the next time I have a question about a Microsoft

have a question about a Microsoft

have a question about a Microsoft product something that I think hey maybe

product something that I think hey maybe

product something that I think hey maybe this will fit for my business who do you

this will fit for my business who do you

this will fit for my business who do you think I’m going to go back to the answer

think I’m going to go back to the answer

think I’m going to go back to the answer is obvious it’s going to be one of the

is obvious it’s going to be one of the

is obvious it’s going to be one of the two guys who I feel like actually

two guys who I feel like actually

two guys who I feel like actually listened and cared about my business not

listened and cared about my business not

listened and cared about my business not the one who’s just trying to sell me

the one who’s just trying to sell me

the one who’s just trying to sell me stuff so any time you want somebody to

stuff so any time you want somebody to

stuff so any time you want somebody to take an action whether it’s your

take an action whether it’s your

take an action whether it’s your business partner whether it’s a customer

business partner whether it’s a customer

business partner whether it’s a customer whether it’s an investor whether it’s

whether it’s an investor whether it’s

whether it’s an investor whether it’s the media try first to put yourself in

the media try first to put yourself in

the media try first to put yourself in their shoes have some empathy have some

their shoes have some empathy have some

their shoes have some empathy have some understanding because the more you can

understanding because the more you can

understanding because the more you can do that the more you can understand what

do that the more you can understand what

do that the more you can understand what they’re after the better you can

they’re after the better you can

they’re after the better you can position your product your company your

position your product your company your

position your product your company your servers and the better you can help them

servers and the better you can help them

servers and the better you can help them get the objective thereafter so the

get the objective thereafter so the

get the objective thereafter so the question of the day today is I’d love to

question of the day today is I’d love to

question of the day today is I’d love to know when the last time you put yourself

know when the last time you put yourself

know when the last time you put yourself in somebody else’s shoes was tell me the

in somebody else’s shoes was tell me the

in somebody else’s shoes was tell me the story leave in the comments below I’m

story leave in the comments below I’m

story leave in the comments below I’m really curious to find out thank you so

really curious to find out thank you so

really curious to find out thank you so much for watching have an amazing day

much for watching have an amazing day

much for watching have an amazing day continue to believe and i’ll see you

continue to believe and i’ll see you

continue to believe and i’ll see you again tomorrow morning for another shot

again tomorrow morning for another shot

again tomorrow morning for another shot events wrestling this race okie beagle

”

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