hi I’m Evan Carmichael and welcome to a special video edition of ask Evan
special video edition of ask Evan
special video edition of ask Evan today’s post is brought to you by
today’s post is brought to you by
today’s post is brought to you by Express Canada they’ve just launched a
Express Canada they’ve just launched a
Express Canada they’ve just launched a new exciting contest under address or
new exciting contest under address or
new exciting contest under address or business Canada Facebook page where you
business Canada Facebook page where you
business Canada Facebook page where you can win ten thousand dollars and
can win ten thousand dollars and
can win ten thousand dollars and consultation with facebook but I’ll talk
consultation with facebook but I’ll talk
consultation with facebook but I’ll talk a little more about that at the end of
a little more about that at the end of
a little more about that at the end of the video today I’m going to answer
the video today I’m going to answer
the video today I’m going to answer questions from one of my readers Ahmed
questions from one of my readers Ahmed
questions from one of my readers Ahmed was asked me what my favorite book is
was asked me what my favorite book is
was asked me what my favorite book is for strategic vision
so I made specific question was Evan can
so I made specific question was Evan can you help by recommending books to me
you help by recommending books to me
you help by recommending books to me which talk about competitive
which talk about competitive
which talk about competitive intelligence or strategic vision Thanks
intelligence or strategic vision Thanks
intelligence or strategic vision Thanks your concern Ahmed so thanks for the
your concern Ahmed so thanks for the
your concern Ahmed so thanks for the question Ahmed if you haven’t already
question Ahmed if you haven’t already
question Ahmed if you haven’t already seen my page of my favorite books you
seen my page of my favorite books you
seen my page of my favorite books you should go check it out my favorite book
should go check it out my favorite book
should go check it out my favorite book for strategic vision would be radicals
for strategic vision would be radicals
for strategic vision would be radicals and visionaries by thadius Varro the
and visionaries by thadius Varro the
and visionaries by thadius Varro the book highlights the stories and advice
book highlights the stories and advice
book highlights the stories and advice from over 70 famous entrepreneurs I’m a
from over 70 famous entrepreneurs I’m a
from over 70 famous entrepreneurs I’m a strong believer in modeling success so
strong believer in modeling success so
strong believer in modeling success so whatever challenges you’re facing right
whatever challenges you’re facing right
whatever challenges you’re facing right now with your business there’s a good
now with your business there’s a good
now with your business there’s a good chance that at least one of these
chance that at least one of these
chance that at least one of these entrepreneurs had to overcome it as well
entrepreneurs had to overcome it as well
entrepreneurs had to overcome it as well here are three of my favorite profiles
here are three of my favorite profiles
here are three of my favorite profiles that I hope you can learn from number
that I hope you can learn from number
that I hope you can learn from number one Jeff Bezos from amazon com our
one Jeff Bezos from amazon com our
one Jeff Bezos from amazon com our vision is to be the world’s most
vision is to be the world’s most
vision is to be the world’s most consumer centric company where customers
consumer centric company where customers
consumer centric company where customers can come to find anything they want to
can come to find anything they want to
can come to find anything they want to buy online if you’re looking for a
buy online if you’re looking for a
buy online if you’re looking for a visionary and someone who disrupted his
visionary and someone who disrupted his
visionary and someone who disrupted his competition Jeff Bezos is a great person
competition Jeff Bezos is a great person
competition Jeff Bezos is a great person to model at age 30 Bezos was already
to model at age 30 Bezos was already
to model at age 30 Bezos was already senior vice president at a Wall Street
senior vice president at a Wall Street
senior vice president at a Wall Street investment bank he was making a
investment bank he was making a
investment bank he was making a six-figure salary and was on the fast
six-figure salary and was on the fast
six-figure salary and was on the fast track to corporate success in 1994 he
track to corporate success in 1994 he
track to corporate success in 1994 he saw that the internet was growing at two
saw that the internet was growing at two
saw that the internet was growing at two thousand three hundred percent per month
thousand three hundred percent per month
thousand three hundred percent per month and wanted to capitalize on it by
and wanted to capitalize on it by
and wanted to capitalize on it by launching his own business he made a
launching his own business he made a
launching his own business he made a list of 20 potential products to sell
list of 20 potential products to sell
list of 20 potential products to sell and settled on books he realized that
and settled on books he realized that
and settled on books he realized that physical books source could only carry a
physical books source could only carry a
physical books source could only carry a limited amount of titles given him a
limited amount of titles given him a
limited amount of titles given him a huge advantage online he launched
huge advantage online he launched
huge advantage online he launched amazoncom in 1995 with over 1 million
amazoncom in 1995 with over 1 million
amazoncom in 1995 with over 1 million titles and call it earth’s biggest
titles and call it earth’s biggest
titles and call it earth’s biggest bookstore today the company has over
bookstore today the company has over
bookstore today the company has over thirty four billion dollars in sales
thirty four billion dollars in sales
thirty four billion dollars in sales thanks in large part to bezos’s
thanks in large part to bezos’s
thanks in large part to bezos’s unrelenting vision to focus on customer
unrelenting vision to focus on customer
unrelenting vision to focus on customer satisfaction he’s constantly monitoring
satisfaction he’s constantly monitoring
satisfaction he’s constantly monitoring trends and following his customers into
trends and following his customers into
trends and following his customers into new markets which have fuelled the
new markets which have fuelled the
new markets which have fuelled the company’s growth
company’s growth
company’s growth number two ray kroc from mcdonalds the
number two ray kroc from mcdonalds the
number two ray kroc from mcdonalds the definition of salesmanship is the gentle
definition of salesmanship is the gentle
definition of salesmanship is the gentle art of letting the customer have it your
art of letting the customer have it your
art of letting the customer have it your way Ray Kroc was a milkshake machine
way Ray Kroc was a milkshake machine
way Ray Kroc was a milkshake machine salesman and as he approached his 50th
salesman and as he approached his 50th
salesman and as he approached his 50th birthday had a successful career in
birthday had a successful career in
birthday had a successful career in sales by paying personal attention to
sales by paying personal attention to
sales by paying personal attention to his clients when he met with the
his clients when he met with the
his clients when he met with the McDonald brothers who seldom has
McDonald brothers who seldom has
McDonald brothers who seldom has milkshake makers he was impressed with
milkshake makers he was impressed with
milkshake makers he was impressed with how they ran the restaurant he crafted a
how they ran the restaurant he crafted a
how they ran the restaurant he crafted a vision where they could go from a single
vision where they could go from a single
vision where they could go from a single location into a national chain when they
location into a national chain when they
location into a national chain when they told him that they weren’t interested in
told him that they weren’t interested in
told him that they weren’t interested in doing it themselves they sold their
doing it themselves they sold their
doing it themselves they sold their business to crock and let him run with
business to crock and let him run with
business to crock and let him run with it today McDonald’s is the world’s
it today McDonald’s is the world’s
it today McDonald’s is the world’s largest fast food company with sales of
largest fast food company with sales of
largest fast food company with sales of over twenty four billion dollars to
over twenty four billion dollars to
over twenty four billion dollars to think that it all began with a single
think that it all began with a single
think that it all began with a single restaurant location that wasn’t even his
restaurant location that wasn’t even his
restaurant location that wasn’t even his to start with is a testament to the
to start with is a testament to the
to start with is a testament to the visionary qualities that crock possessed
visionary qualities that crock possessed
visionary qualities that crock possessed number three william hewlett and david
number three william hewlett and david
number three william hewlett and david packard what i’m most proud of is the
packard what i’m most proud of is the
packard what i’m most proud of is the fact that we really create a way to work
fact that we really create a way to work
fact that we really create a way to work with employees let them share in the
with employees let them share in the
with employees let them share in the profits and still keep control of it
profits and still keep control of it
profits and still keep control of it bill and Dave started their business
bill and Dave started their business
bill and Dave started their business with five hundred and thirty-eight
with five hundred and thirty-eight
with five hundred and thirty-eight dollars in a small garage behind
dollars in a small garage behind
dollars in a small garage behind Packard’s house they flipped the coin
Packard’s house they flipped the coin
Packard’s house they flipped the coin whether the call to company
whether the call to company
whether the call to company hewlett-packard or pocket hewlett as the
hewlett-packard or pocket hewlett as the
hewlett-packard or pocket hewlett as the business grew they became known for the
business grew they became known for the
business grew they became known for the sensitivity they showed towards the
sensitivity they showed towards the
sensitivity they showed towards the people working for them HP became the
people working for them HP became the
people working for them HP became the first company to offer flexible hours
first company to offer flexible hours
first company to offer flexible hours and profit sharing they gave their staff
and profit sharing they gave their staff
and profit sharing they gave their staff more autonomy and created open offices
more autonomy and created open offices
more autonomy and created open offices to break down barriers between
to break down barriers between
to break down barriers between management and employees their
management and employees their
management and employees their philosophies became known as the HP way
philosophies became known as the HP way
philosophies became known as the HP way and have been used as a model for
and have been used as a model for
and have been used as a model for generations of company since today
generations of company since today
generations of company since today hewlett-packard has revenues of over a
hewlett-packard has revenues of over a
hewlett-packard has revenues of over a hundred and twenty six billion dollars
hundred and twenty six billion dollars
hundred and twenty six billion dollars and Hewlett and Packard are considered
and Hewlett and Packard are considered
and Hewlett and Packard are considered two of the most respected businessman in
two of the most respected businessman in
two of the most respected businessman in the country it all started with five
the country it all started with five
the country it all started with five hundred thirty-eight dollars a garage a
hundred thirty-eight dollars a garage a
hundred thirty-eight dollars a garage a passion for tinkering with electronics
passion for tinkering with electronics
passion for tinkering with electronics and a desire to build a company where
and a desire to build a company where
and a desire to build a company where everyone could take pride in what they
everyone could take pride in what they
everyone could take pride in what they were doing
were doing
were doing so I hope that helps amen here’s what
so I hope that helps amen here’s what
so I hope that helps amen here’s what the book looks like if you want to go
the book looks like if you want to go
the book looks like if you want to go check it out and find it in the book
check it out and find it in the book
check it out and find it in the book store my thumb’s a little bit dinged up
store my thumb’s a little bit dinged up
store my thumb’s a little bit dinged up because I’ve read it so many times but
because I’ve read it so many times but
because I’ve read it so many times but you’ll find that those are just three of
you’ll find that those are just three of
you’ll find that those are just three of the stories out of over 70 profiles of
the stories out of over 70 profiles of
the stories out of over 70 profiles of famous entrepreneur they have in there
famous entrepreneur they have in there
famous entrepreneur they have in there and you’re bound to find a store in
and you’re bound to find a store in
and you’re bound to find a store in there that will motivate you give you
there that will motivate you give you
there that will motivate you give you ideas to grow your business and help you
ideas to grow your business and help you
ideas to grow your business and help you get to that next step so I definitely
get to that next step so I definitely
get to that next step so I definitely recommend going to pick it up now just a
recommend going to pick it up now just a
recommend going to pick it up now just a minor this post is brought to you by
minor this post is brought to you by
minor this post is brought to you by America’s best canada i mention you as a
America’s best canada i mention you as a
America’s best canada i mention you as a contest at the beginning of this video
contest at the beginning of this video
contest at the beginning of this video they’ve launched new contents on their
they’ve launched new contents on their
they’ve launched new contents on their amex for business canada facebook page
amex for business canada facebook page
amex for business canada facebook page and i’ll include the link below it’s
and i’ll include the link below it’s
and i’ll include the link below it’s called take off with american express
called take off with american express
called take off with american express and they’re looking for canadian company
and they’re looking for canadian company
and they’re looking for canadian company to give ten thousand dollars in cash to
to give ten thousand dollars in cash to
to give ten thousand dollars in cash to and a one-on-one personal consultation
and a one-on-one personal consultation
and a one-on-one personal consultation with facebook so all you do is visit
with facebook so all you do is visit
with facebook so all you do is visit their facebook page and let them know
their facebook page and let them know
their facebook page and let them know where you’d like to take your business
where you’d like to take your business
where you’d like to take your business and that enters you into the contest so
and that enters you into the contest so
and that enters you into the contest so good luck if you guys liked the video
good luck if you guys liked the video
good luck if you guys liked the video please give it a thumbs up below I’d
please give it a thumbs up below I’d
please give it a thumbs up below I’d also love to hear your thoughts and
also love to hear your thoughts and
also love to hear your thoughts and feedback if you want to leave a comment
feedback if you want to leave a comment
feedback if you want to leave a comment under the video and stay tuned for the
under the video and stay tuned for the
under the video and stay tuned for the next episode
”
Be First to Comment