well outside outside again it’s good yeah i’m outside this time hopefully you
yeah i’m outside this time hopefully you
yeah i’m outside this time hopefully you can hear me okay I haven’t met a star
can hear me okay I haven’t met a star
can hear me okay I haven’t met a star but it was kind of crowded inside so I
but it was kind of crowded inside so I
but it was kind of crowded inside so I thought it’d be better in here out here
thought it’d be better in here out here
thought it’d be better in here out here okay cool cool yeah i think last time
okay cool cool yeah i think last time
okay cool cool yeah i think last time was that side too mmm good okay so for
was that side too mmm good okay so for
was that side too mmm good okay so for those of you watching uh this is the
those of you watching uh this is the
those of you watching uh this is the fourth video with Jen we’re here to help
fourth video with Jen we’re here to help
fourth video with Jen we’re here to help her build her movement around her one
her build her movement around her one
her build her movement around her one word which is fantasy and it’s been a
word which is fantasy and it’s been a
word which is fantasy and it’s been a month since we last connected what’s up
month since we last connected what’s up
month since we last connected what’s up Jen what has been going on well just
Jen what has been going on well just
Jen what has been going on well just making progress on my book my YouTube
making progress on my book my YouTube
making progress on my book my YouTube and Twitter probably the two biggest
and Twitter probably the two biggest
and Twitter probably the two biggest places I’ve grown um i posted three
places I’ve grown um i posted three
places I’ve grown um i posted three videos since we talked last oh look a
videos since we talked last oh look a
videos since we talked last oh look a long one yeah I saw one of them was like
long one yeah I saw one of them was like
long one yeah I saw one of them was like more professionally produced part of the
more professionally produced part of the
more professionally produced part of the series of the sales page copy and then I
series of the sales page copy and then I
series of the sales page copy and then I did the one the day that you and I
did the one the day that you and I
did the one the day that you and I talked you challenged me to do it in the
talked you challenged me to do it in the
talked you challenged me to do it in the next 10 minutes so I did that yeah okay
next 10 minutes so I did that yeah okay
next 10 minutes so I did that yeah okay okay and then the red wine which was
okay and then the red wine which was
okay and then the red wine which was sorta you know it was just a fun one to
sorta you know it was just a fun one to
sorta you know it was just a fun one to kind of practice and keep me going on
kind of practice and keep me going on
kind of practice and keep me going on there so yeah okay cool yeah yeah so uh
there so yeah okay cool yeah yeah so uh
there so yeah okay cool yeah yeah so uh yeah I’m excited cuz I brainstorm some
yeah I’m excited cuz I brainstorm some
yeah I’m excited cuz I brainstorm some more ideas for posting fantasy videos
more ideas for posting fantasy videos
more ideas for posting fantasy videos about copyrighting continuing my sales
about copyrighting continuing my sales
about copyrighting continuing my sales page copywriting series and then also
page copywriting series and then also
page copywriting series and then also have the idea of doing one kind of a
have the idea of doing one kind of a
have the idea of doing one kind of a round around they mean a different
round around they mean a different
round around they mean a different elements of coffee kind of similar to
elements of coffee kind of similar to
elements of coffee kind of similar to how you’ve named your worksheets to be
how you’ve named your worksheets to be
how you’ve named your worksheets to be zucca um yeah something like that so I’m
zucca um yeah something like that so I’m
zucca um yeah something like that so I’m think I’m gonna do something like that
think I’m gonna do something like that
think I’m gonna do something like that with famously copyright so I’m excited
with famously copyright so I’m excited
with famously copyright so I’m excited about that ok cool yeah well this time
about that ok cool yeah well this time
about that ok cool yeah well this time we hope the main thing I wrote down was
we hope the main thing I wrote down was
we hope the main thing I wrote down was having the getting consistent with the
having the getting consistent with the
having the getting consistent with the schedule right right good you know I’m
schedule right right good you know I’m
schedule right right good you know I’m doing okay i have it on my calendar
doing okay i have it on my calendar
doing okay i have it on my calendar that’s good it’s like all my calendar to
that’s good it’s like all my calendar to
that’s good it’s like all my calendar to do every sunday which is a great day for
do every sunday which is a great day for
do every sunday which is a great day for me to do it um a few things have
me to do it um a few things have
me to do it um a few things have happened since we taught you know i went
happened since we taught you know i went
happened since we taught you know i went on vacation and i also got a major car
on vacation and i also got a major car
on vacation and i also got a major car accident so it sort of introduced
accident so it sort of introduced
accident so it sort of introduced something down a little bit but I still
something down a little bit but I still
something down a little bit but I still I still stay to my schedule I still
I still stay to my schedule I still
I still stay to my schedule I still worked on either a video or copy
worked on either a video or copy
worked on either a video or copy or I’m sorry our blog post onset every
or I’m sorry our blog post onset every
or I’m sorry our blog post onset every sunday that i had so i have been bad
sunday that i had so i have been bad
sunday that i had so i have been bad though I have to admit about posting
though I have to admit about posting
though I have to admit about posting another blog post i have one like ninety
another blog post i have one like ninety
another blog post i have one like ninety percent written i was so like i wanted
percent written i was so like i wanted
percent written i was so like i wanted to post before we talk but i didn’t I
to post before we talk but i didn’t I
to post before we talk but i didn’t I have to admit I didn’t finish it but I’m
have to admit I didn’t finish it but I’m
have to admit I didn’t finish it but I’m looking to post it today by the end of
looking to post it today by the end of
looking to post it today by the end of the day sorry how are you feeling after
the day sorry how are you feeling after
the day sorry how are you feeling after the accident I’m feeling much better
the accident I’m feeling much better
the accident I’m feeling much better thank you yeah yeah yeah I’m uh yeah
thank you yeah yeah yeah I’m uh yeah
thank you yeah yeah yeah I’m uh yeah it’s been in a way it’s been um Greg
it’s been in a way it’s been um Greg
it’s been in a way it’s been um Greg because I’ve had a little bit more time
because I’ve had a little bit more time
because I’ve had a little bit more time to write I kind of was stuck to my my
to write I kind of was stuck to my my
to write I kind of was stuck to my my bed or couch for a week but I’m feeling
bed or couch for a week but I’m feeling
bed or couch for a week but I’m feeling much better thank you I broke I broke
much better thank you I broke I broke
much better thank you I broke I broke four ribs and it’s miracle time around
four ribs and it’s miracle time around
four ribs and it’s miracle time around walking but yeah I can’t like move too
walking but yeah I can’t like move too
walking but yeah I can’t like move too much and what you on this side I’ve they
much and what you on this side I’ve they
much and what you on this side I’ve they all are on one side so and i can’t i’m a
all are on one side so and i can’t i’m a
all are on one side so and i can’t i’m a dancer and a runner and i can’t do that
dancer and a runner and i can’t do that
dancer and a runner and i can’t do that for a couple more weeks probably but I’m
for a couple more weeks probably but I’m
for a couple more weeks probably but I’m gonna we’ll see i have positive
gonna we’ll see i have positive
gonna we’ll see i have positive fantasies about doing about getting back
fantasies about doing about getting back
fantasies about doing about getting back in the swing of it i like it you know
in the swing of it i like it you know
in the swing of it i like it you know and this is an opportunity to unity it
and this is an opportunity to unity it
and this is an opportunity to unity it more comfortable with the video that
more comfortable with the video that
more comfortable with the video that could be that could be a good video like
could be that could be a good video like
could be that could be a good video like i am here at home i just got into a car
i am here at home i just got into a car
i am here at home i just got into a car accident I cannot move you know and I’m
accident I cannot move you know and I’m
accident I cannot move you know and I’m still having a positive attitude about
still having a positive attitude about
still having a positive attitude about it and tying in fantasy to say hey now
it and tying in fantasy to say hey now
it and tying in fantasy to say hey now it gives me more time to write and
it gives me more time to write and
it gives me more time to write and looking on the bright side and it’s not
looking on the bright side and it’s not
looking on the bright side and it’s not about the copywriting but it ties into
about the copywriting but it ties into
about the copywriting but it ties into what you’re doing and it makes it
what you’re doing and it makes it
what you’re doing and it makes it personal so the next time i watch your
personal so the next time i watch your
personal so the next time i watch your video I remember you a little bit more
video I remember you a little bit more
video I remember you a little bit more yeah okay that’s a good idea I did my
yeah okay that’s a good idea I did my
yeah okay that’s a good idea I did my blog post that I have I almost ready is
blog post that I have I almost ready is
blog post that I have I almost ready is about my accident okay so um but I like
about my accident okay so um but I like
about my accident okay so um but I like the idea of doing that video too that’s
the idea of doing that video too that’s
the idea of doing that video too that’s a good idea bow both can work that’s
a good idea bow both can work that’s
a good idea bow both can work that’s great the videos are great when they’re
great the videos are great when they’re
great the videos are great when they’re in the moment so I decided to experiment
in the moment so I decided to experiment
in the moment so I decided to experiment with because you kind of did won the
with because you kind of did won the
with because you kind of did won the last two have been fun so you did the
last two have been fun so you did the
last two have been fun so you did the one I challenge you on the spot and you
one I challenge you on the spot and you
one I challenge you on the spot and you I think it was still advice related
I think it was still advice related
I think it was still advice related right right our impromptu and then the
right right our impromptu and then the
right right our impromptu and then the birthday one was more fun hey Here I am
birthday one was more fun hey Here I am
birthday one was more fun hey Here I am in was in Mexico yeah I was the next
in was in Mexico yeah I was the next
in was in Mexico yeah I was the next killer birthday right
killer birthday right
killer birthday right um and so having a mix is good between
um and so having a mix is good between
um and so having a mix is good between the professional advice the polished
the professional advice the polished
the professional advice the polished videos and then either an opinion or
videos and then either an opinion or
videos and then either an opinion or something personal happening no opinion
something personal happening no opinion
something personal happening no opinion ideally you’re in the moment like you
ideally you’re in the moment like you
ideally you’re in the moment like you know somebody somebody cuts you off on
know somebody somebody cuts you off on
know somebody somebody cuts you off on the way home and you’re upset about it
the way home and you’re upset about it
the way home and you’re upset about it and you have a you know strong opinion
and you have a you know strong opinion
and you have a you know strong opinion about it like that’s the time when you
about it like that’s the time when you
about it like that’s the time when you go home pick up your phone rah doesn’t
go home pick up your phone rah doesn’t
go home pick up your phone rah doesn’t have to be professionally waiting for
have to be professionally waiting for
have to be professionally waiting for the camera to set up and you know you
the camera to set up and you know you
the camera to set up and you know you daughter to help you or whatever right
daughter to help you or whatever right
daughter to help you or whatever right just make it on the positive side to
just make it on the positive side to
just make it on the positive side to like something great happening you’re
like something great happening you’re
like something great happening you’re really feeling that moment then in that
really feeling that moment then in that
really feeling that moment then in that time right away you start filming
time right away you start filming
time right away you start filming because your emotion will come out more
because your emotion will come out more
because your emotion will come out more on camera than if you’re doing it like
on camera than if you’re doing it like
on camera than if you’re doing it like the next Sunday ah you try to remember
the next Sunday ah you try to remember
the next Sunday ah you try to remember back to how you felt and it doesn’t come
back to how you felt and it doesn’t come
back to how you felt and it doesn’t come across as well right yes I totally agree
across as well right yes I totally agree
across as well right yes I totally agree that’s true sorry go ahead yeah if he
that’s true sorry go ahead yeah if he
that’s true sorry go ahead yeah if he does don’t have to be I know you like to
does don’t have to be I know you like to
does don’t have to be I know you like to think it out and plan it and you know
think it out and plan it and you know
think it out and plan it and you know prepare notes and everything it’s great
prepare notes and everything it’s great
prepare notes and everything it’s great but sometimes what that does is makes it
but sometimes what that does is makes it
but sometimes what that does is makes it such a big task that you don’t do it
such a big task that you don’t do it
such a big task that you don’t do it right which is the last time right the
right which is the last time right the
right which is the last time right the challenge last month was ok you have ten
challenge last month was ok you have ten
challenge last month was ok you have ten minutes make a video you can do
minutes make a video you can do
minutes make a video you can do something but still really good right
something but still really good right
something but still really good right now off the cuff right so you don’t have
now off the cuff right so you don’t have
now off the cuff right so you don’t have the time then you could still make
the time then you could still make
the time then you could still make something impromptu without of being
something impromptu without of being
something impromptu without of being perfect like you don’t need three hours
perfect like you don’t need three hours
perfect like you don’t need three hours to make this you can do it in ten
to make this you can do it in ten
to make this you can do it in ten minutes right now I thought that was a
minutes right now I thought that was a
minutes right now I thought that was a great challenge that you presented to me
great challenge that you presented to me
great challenge that you presented to me because it did sort of like open my eyes
because it did sort of like open my eyes
because it did sort of like open my eyes to its really Jen you can make a video
to its really Jen you can make a video
to its really Jen you can make a video in 10 minutes like you don’t have to you
in 10 minutes like you don’t have to you
in 10 minutes like you don’t have to you know you don’t have to like overthink it
know you don’t have to like overthink it
know you don’t have to like overthink it and and then when you said the same
and and then when you said the same
and and then when you said the same thing my birthday I was like okay I’ll
thing my birthday I was like okay I’ll
thing my birthday I was like okay I’ll do it again because I agreed i’d totally
do it again because I agreed i’d totally
do it again because I agreed i’d totally was like okay god did it and it was so
was like okay god did it and it was so
was like okay god did it and it was so funny because it was like literally just
funny because it was like literally just
funny because it was like literally just before the rain storm came in i don’t
before the rain storm came in i don’t
before the rain storm came in i don’t know if you saw that video it was just
know if you saw that video it was just
know if you saw that video it was just kind of funny i’m like okay i really
kind of funny i’m like okay i really
kind of funny i’m like okay i really gotta hurry cuz i see in the rain storm
gotta hurry cuz i see in the rain storm
gotta hurry cuz i see in the rain storm coming um but anyway it was just really
coming um but anyway it was just really
coming um but anyway it was just really good and so when I did my next video on
good and so when I did my next video on
good and so when I did my next video on the sales page I did one on headlines I
the sales page I did one on headlines I
the sales page I did one on headlines I don’t know if you saw that one oh yeah
don’t know if you saw that one oh yeah
don’t know if you saw that one oh yeah yeah so when I did that one I didn’t
yeah so when I did that one I didn’t
yeah so when I did that one I didn’t prepare as many notes like my other ones
prepare as many notes like my other ones
prepare as many notes like my other ones I like memorize everything word for word
I like memorize everything word for word
I like memorize everything word for word and I just feel like because I didn’t
and I just feel like because I didn’t
and I just feel like because I didn’t memorize everything I kind of went off
memorize everything I kind of went off
memorize everything I kind of went off the cuff a little bit i mean obviously
the cuff a little bit i mean obviously
the cuff a little bit i mean obviously was prepared but not not like i had been
was prepared but not not like i had been
was prepared but not not like i had been before like every single word and um I
before like every single word and um I
before like every single word and um I just feel like more of my personality
just feel like more of my personality
just feel like more of my personality came through because it was more me just
came through because it was more me just
came through because it was more me just talking from the heart rather than you
talking from the heart rather than you
talking from the heart rather than you know this memorized grip that I came up
know this memorized grip that I came up
know this memorized grip that I came up with so right yeah Jason is running in
with so right yeah Jason is running in
with so right yeah Jason is running in we want more spontaneous videos all in
we want more spontaneous videos all in
we want more spontaneous videos all in capitis awesome all right more
capitis awesome all right more
capitis awesome all right more spontaneous let’s get the mixed up
spontaneous let’s get the mixed up
spontaneous let’s get the mixed up obviously you know that the professional
obviously you know that the professional
obviously you know that the professional ones the advice ones are the ones that
ones the advice ones are the ones that
ones the advice ones are the ones that will help you generate more business but
will help you generate more business but
will help you generate more business but the person ones make it personal so I
the person ones make it personal so I
the person ones make it personal so I get connected to you more and the more I
get connected to you more and the more I
get connected to you more and the more I watch it the more mimic feel connected
watch it the more mimic feel connected
watch it the more mimic feel connected you and I’m gonna want to buy your your
you and I’m gonna want to buy your your
you and I’m gonna want to buy your your server right right absolutely okay I’ve
server right right absolutely okay I’ve
server right right absolutely okay I’ve been liking the twitter stuff you put up
been liking the twitter stuff you put up
been liking the twitter stuff you put up okay you know I check in every day and
okay you know I check in every day and
okay you know I check in every day and see what new suck you put enough but if
see what new suck you put enough but if
see what new suck you put enough but if it’s a hope that somebody wrote or you
it’s a hope that somebody wrote or you
it’s a hope that somebody wrote or you know an opinion you have some of those
know an opinion you have some of those
know an opinion you have some of those it’s been pretty good um I would since
it’s been pretty good um I would since
it’s been pretty good um I would since this is your area biggest growth right
this is your area biggest growth right
this is your area biggest growth right you know if we look at our numbers to
you know if we look at our numbers to
you know if we look at our numbers to four months a month what I would suggest
four months a month what I would suggest
four months a month what I would suggest is with each begin that you put up make
is with each begin that you put up make
is with each begin that you put up make sure that it is something that you’re
sure that it is something that you’re
sure that it is something that you’re really really next to you right that
really really next to you right that
really really next to you right that you’re really proud of not just for a
you’re really proud of not just for a
you’re really proud of not just for a post but something that like yeah I’m
post but something that like yeah I’m
post but something that like yeah I’m really I’m really happy with that
really I’m really happy with that
really I’m really happy with that sometimes it’s a retweet that you put
sometimes it’s a retweet that you put
sometimes it’s a retweet that you put out from somebody else that’s okay but
out from somebody else that’s okay but
out from somebody else that’s okay but you should really feel really deeply
you should really feel really deeply
you should really feel really deeply proud of every tweet that that comes up
proud of every tweet that that comes up
proud of every tweet that that comes up right and they are pretty good like
right and they are pretty good like
right and they are pretty good like already there solid you you know I have
already there solid you you know I have
already there solid you you know I have to reread a couple of them sometimes
to reread a couple of them sometimes
to reread a couple of them sometimes just to absorb it which is which is okay
just to absorb it which is which is okay
just to absorb it which is which is okay um right right that’s good I like that I
um right right that’s good I like that I
um right right that’s good I like that I like they’re good they’re fun um that
like they’re good they’re fun um that
like they’re good they’re fun um that would be my only challenge to you some
would be my only challenge to you some
would be my only challenge to you some of them some of them I don’t get and
of them some of them I don’t get and
of them some of them I don’t get and that’s okay um as long as each one that
that’s okay um as long as each one that
that’s okay um as long as each one that you have
you have
you have you feel strongly connected to if you
you feel strongly connected to if you
you feel strongly connected to if you feel the world needs to know this
feel the world needs to know this
feel the world needs to know this information right um are you still doing
information right um are you still doing
information right um are you still doing I used to recognizing people the frantic
I used to recognizing people the frantic
I used to recognizing people the frantic leader of the day yes I am although
leader of the day yes I am although
leader of the day yes I am although captain I didn’t do it last week yeah
captain I didn’t do it last week yeah
captain I didn’t do it last week yeah but I every other week ups to the last
but I every other week ups to the last
but I every other week ups to the last week I’ve done it so okay the other week
week I’ve done it so okay the other week
week I’ve done it so okay the other week okay yeah okay um so then as you get
okay yeah okay um so then as you get
okay yeah okay um so then as you get more used to the video i agree you don’t
more used to the video i agree you don’t
more used to the video i agree you don’t want to be memorizing everything and I
want to be memorizing everything and I
want to be memorizing everything and I did that too it’s a comfort zone you
did that too it’s a comfort zone you
did that too it’s a comfort zone you know like you want to make sure
know like you want to make sure
know like you want to make sure everything is said you want a min um you
everything is said you want a min um you
everything is said you want a min um you know going off the cuff I mean you also
know going off the cuff I mean you also
know going off the cuff I mean you also want to think about in advance what
want to think about in advance what
want to think about in advance what you’re going to say maybe not all the
you’re going to say maybe not all the
you’re going to say maybe not all the specifics of it but what you’re going to
specifics of it but what you’re going to
specifics of it but what you’re going to say and what I would suggest is leading
say and what I would suggest is leading
say and what I would suggest is leading with a strong opinion okay so not you
with a strong opinion okay so not you
with a strong opinion okay so not you don’t have to lead with the hey I’m Jan
don’t have to lead with the hey I’m Jan
don’t have to lead with the hey I’m Jan I would frantisek operator and you know
I would frantisek operator and you know
I would frantisek operator and you know what let me pull up your video where is
what let me pull up your video where is
what let me pull up your video where is it let me pull it up let me go to my now
it let me pull it up let me go to my now
it let me pull it up let me go to my now that you’re going practicing this more
that you’re going practicing this more
that you’re going practicing this more and more it’s it’s good to sure yeah I
and more it’s it’s good to sure yeah I
and more it’s it’s good to sure yeah I love it yes like Ozzie yeah exactly i
love it yes like Ozzie yeah exactly i
love it yes like Ozzie yeah exactly i know i I noticed that the sneakers like
know i I noticed that the sneakers like
know i I noticed that the sneakers like kind of loud out here which is unusual
kind of loud out here which is unusual
kind of loud out here which is unusual for outside but look it’s gonna fun why
for outside but look it’s gonna fun why
for outside but look it’s gonna fun why not that’s okay okay can you see my
not that’s okay okay can you see my
not that’s okay okay can you see my screen yeah I can’t okay so there you
screen yeah I can’t okay so there you
screen yeah I can’t okay so there you are let’s load it up all right let’s do
are let’s load it up all right let’s do
are let’s load it up all right let’s do it I’m Jen copywriter egg you so much i
it I’m Jen copywriter egg you so much i
it I’m Jen copywriter egg you so much i miss fancy my copy my dreams I’m sure
miss fancy my copy my dreams I’m sure
miss fancy my copy my dreams I’m sure making their pieces together and I would
making their pieces together and I would
making their pieces together and I would Jordan Hall its true perspective be
Jordan Hall its true perspective be
Jordan Hall its true perspective be awful so I want to continue my date okay
awful so I want to continue my date okay
awful so I want to continue my date okay so have a 20-second intro which in two
so have a 20-second intro which in two
so have a 20-second intro which in two full terms are it’s really I kind of
full terms are it’s really I kind of
full terms are it’s really I kind of paused you on that right right that’s
paused you on that right right that’s
paused you on that right right that’s great that’s okay doesn’t matter look so
great that’s okay doesn’t matter look so
great that’s okay doesn’t matter look so 20 second intro is long all right
20 second intro is long all right
20 second intro is long all right okay so i would rather you come out and
okay so i would rather you come out and
okay so i would rather you come out and start with whatever opinion you have to
start with whatever opinion you have to
start with whatever opinion you have to share so if we’re talking about
share so if we’re talking about
share so if we’re talking about headlines then what is the one sentence
headlines then what is the one sentence
headlines then what is the one sentence version of this video of what so one
version of this video of what so one
version of this video of what so one message that I need to understand this
message that I need to understand this
message that I need to understand this video uh I would say that you need to
video uh I would say that you need to
video uh I would say that you need to get the attention of the people you’re
get the attention of the people you’re
get the attention of the people you’re trying to reach you need to reach out
trying to reach you need to reach out
trying to reach you need to reach out and grab them get their attention right
and grab them get their attention right
and grab them get their attention right away so that they don’t leave your page
away so that they don’t leave your page
away so that they don’t leave your page right so great so your headline has to
right so great so your headline has to
right so great so your headline has to be so exciting that it reaches out and
be so exciting that it reaches out and
be so exciting that it reaches out and grabs people and that raised the stakes
grabs people and that raised the stakes
grabs people and that raised the stakes so make it more important what happens
so make it more important what happens
so make it more important what happens if it’s not they’re going to leave your
if it’s not they’re going to leave your
if it’s not they’re going to leave your page right so they’re going to leave
page right so they’re going to leave
page right so they’re going to leave your page you’re not going to make any
your page you’re not going to make any
your page you’re not going to make any sales you’ve invested all this time and
sales you’ve invested all this time and
sales you’ve invested all this time and money into creating this great product
money into creating this great product
money into creating this great product or service and nobody’s going to know
or service and nobody’s going to know
or service and nobody’s going to know about it all because your headline sucks
about it all because your headline sucks
about it all because your headline sucks okay right he now you’re making me pay
okay right he now you’re making me pay
okay right he now you’re making me pay attention to it normal right okay right
attention to it normal right okay right
attention to it normal right okay right and you can even have your gin the
and you can even have your gin the
and you can even have your gin the little white text showed up here and you
little white text showed up here and you
little white text showed up here and you so much that’s fine you can have that at
so much that’s fine you can have that at
so much that’s fine you can have that at the page at the start and you can have
the page at the start and you can have
the page at the start and you can have it you can end with what you do and
it you can end with what you do and
it you can end with what you do and fantasy copper I mean the idea is people
fantasy copper I mean the idea is people
fantasy copper I mean the idea is people are going to be watching eagles a series
are going to be watching eagles a series
are going to be watching eagles a series and you’ll be because learning from them
and you’ll be because learning from them
and you’ll be because learning from them and eventually hire you so you don’t
and eventually hire you so you don’t
and eventually hire you so you don’t have to go through the whole intro time
have to go through the whole intro time
have to go through the whole intro time oh my that make sense the other thing I
oh my that make sense the other thing I
oh my that make sense the other thing I would watch for here is when you are
would watch for here is when you are
would watch for here is when you are making a statement and this week this
making a statement and this week this
making a statement and this week this may be a reflection of you being off the
may be a reflection of you being off the
may be a reflection of you being off the cuff but when you’re making a statement
cuff but when you’re making a statement
cuff but when you’re making a statement hoping that you believe in uh-huh in the
hoping that you believe in uh-huh in the
hoping that you believe in uh-huh in the in your information to go up right okay
in your information to go up right okay
in your information to go up right okay words make it real right okay like a
words make it real right okay like a
words make it real right okay like a question and share a definitive
question and share a definitive
question and share a definitive statement gotcha right let’s see if I
statement gotcha right let’s see if I
statement gotcha right let’s see if I listen nah I just kind of made that up
listen nah I just kind of made that up
listen nah I just kind of made that up that sentence but let’s see if it if you
that sentence but let’s see if it if you
that sentence but let’s see if it if you actually said own dancing your reach
actually said own dancing your reach
actually said own dancing your reach it’s right because we’re taking we all
it’s right because we’re taking we all
it’s right because we’re taking we all right yeah I do that you’re right
right yeah I do that you’re right
right yeah I do that you’re right yeah Rhea right I was that the right and
yeah Rhea right I was that the right and
yeah Rhea right I was that the right and you said it so much that it may not have
you said it so much that it may not have
you said it so much that it may not have as much meaning because he stayed all
as much meaning because he stayed all
as much meaning because he stayed all the time but you need to each time you
the time but you need to each time you
the time but you need to each time you said you gotta make it important because
said you gotta make it important because
said you gotta make it important because you’re trying to convince me right
you’re trying to convince me right
you’re trying to convince me right you’re showing me that words make the
you’re showing me that words make the
you’re showing me that words make the road trying to explain how important
road trying to explain how important
road trying to explain how important this is and i’ll i’ll believe it more if
this is and i’ll i’ll believe it more if
this is and i’ll i’ll believe it more if you are passionate about it and you are
you are passionate about it and you are
you are passionate about it and you are definitive about it and not right right
definitive about it and not right right
definitive about it and not right right okay yeah um and it’ll come with
okay yeah um and it’ll come with
okay yeah um and it’ll come with practice right you’ve only done like
practice right you’ve only done like
practice right you’ve only done like four videos or something that’s it’s
four videos or something that’s it’s
four videos or something that’s it’s yeah gossip he’s way ahead of where I
yeah gossip he’s way ahead of where I
yeah gossip he’s way ahead of where I was so I would just watch that across
was so I would just watch that across
was so I would just watch that across all of all of what you’re saying when
all of all of what you’re saying when
all of all of what you’re saying when you’re trying to get a point across your
you’re trying to get a point across your
you’re trying to get a point across your kind of make it definitive to the Lord
kind of make it definitive to the Lord
kind of make it definitive to the Lord is partly feeling definitive right
is partly feeling definitive right
is partly feeling definitive right definitive you’ll have to watch it oh
definitive you’ll have to watch it oh
definitive you’ll have to watch it oh did I go up then I take a walk on that
did I go up then I take a walk on that
did I go up then I take a walk on that if you are feeling definitive about it
if you are feeling definitive about it
if you are feeling definitive about it and yes you need to know this and yes
and yes you need to know this and yes
and yes you need to know this and yes this will save your business you will
this will save your business you will
this will save your business you will not go yes this will save your business
not go yes this will save your business
not go yes this will save your business right you will you and your action about
right you will you and your action about
right you will you and your action about it then your students will be definitive
it then your students will be definitive
it then your students will be definitive and they won’t go up so that’s that yes
and they won’t go up so that’s that yes
and they won’t go up so that’s that yes okay I totally makes sense right yeah
okay I totally makes sense right yeah
okay I totally makes sense right yeah okay let’s watch a little bit more okay
okay let’s watch a little bit more okay
okay let’s watch a little bit more okay my video series of how do you see you
my video series of how do you see you
my video series of how do you see you here could you hear it over the music
here could you hear it over the music
here could you hear it over the music there yeah yeah okay um so because this
there yeah yeah okay um so because this
there yeah yeah okay um so because this is now we’re so for eliminating the
is now we’re so for eliminating the
is now we’re so for eliminating the first 20 seconds this is the next what
first 20 seconds this is the next what
first 20 seconds this is the next what 13 seconds this is what we’re strong
13 seconds this is what we’re strong
13 seconds this is what we’re strong opinion to be oh you don’t we don’t need
opinion to be oh you don’t we don’t need
opinion to be oh you don’t we don’t need with continuing our series about sales
with continuing our series about sales
with continuing our series about sales copy pages because you’ve got an
copy pages because you’ve got an
copy pages because you’ve got an important headline because people want
important headline because people want
important headline because people want to buy from you it’s different it’s
to buy from you it’s different it’s
to buy from you it’s different it’s telling what you do which is great it’s
telling what you do which is great it’s
telling what you do which is great it’s just not a new know this from your
just not a new know this from your
just not a new know this from your coffee it’s not hitting me
coffee it’s not hitting me
coffee it’s not hitting me right yes you wouldn’t lead a sales
right yes you wouldn’t lead a sales
right yes you wouldn’t lead a sales letter saying though I’m continuing my
letter saying though I’m continuing my
letter saying though I’m continuing my series about it you’re right I wouldn’t
series about it you’re right I wouldn’t
series about it you’re right I wouldn’t that’s ready okay right so yeah and at
that’s ready okay right so yeah and at
that’s ready okay right so yeah and at the same time I don’t want you to be so
the same time I don’t want you to be so
the same time I don’t want you to be so scripted that you’re memorizing
scripted that you’re memorizing
scripted that you’re memorizing something and you’re not excited and
something and you’re not excited and
something and you’re not excited and feeling it right so this is the balance
feeling it right so this is the balance
feeling it right so this is the balance and this is why you need to practice you
and this is why you need to practice you
and this is why you need to practice you know keep going out keep making these
know keep going out keep making these
know keep going out keep making these videos because each time you do it
videos because each time you do it
videos because each time you do it you’ll get better okay right but Watson
you’ll get better okay right but Watson
you’ll get better okay right but Watson so absent of you the answer they always
so absent of you the answer they always
so absent of you the answer they always include on a website so face Adams your
include on a website so face Adams your
include on a website so face Adams your headline customer focus message I love
headline customer focus message I love
headline customer focus message I love that unless I acted ology you call it
that unless I acted ology you call it
that unless I acted ology you call it something what do you have here just
something what do you have here just
something what do you have here just like elements for a website sales page
like elements for a website sales page
like elements for a website sales page copy elements from inside sales page so
copy elements from inside sales page so
copy elements from inside sales page so good you’ll be the copywriter right that
good you’ll be the copywriter right that
good you’ll be the copywriter right that headline could be more right yeah that’s
headline could be more right yeah that’s
headline could be more right yeah that’s what I was talking about the beginning
what I was talking about the beginning
what I was talking about the beginning like maybe rename all those and just
like maybe rename all those and just
like maybe rename all those and just something much more exciting yeah even
something much more exciting yeah even
something much more exciting yeah even the first one like that headline copy
the first one like that headline copy
the first one like that headline copy elements website sales page could be a
elements website sales page could be a
elements website sales page could be a lot more interesting a lot more fantasy
lot more interesting a lot more fantasy
lot more interesting a lot more fantasy yeah more and even if you keep the rest
yeah more and even if you keep the rest
yeah more and even if you keep the rest the same yeah hold lying around last
the same yeah hold lying around last
the same yeah hold lying around last time you talked about flow i think on
time you talked about flow i think on
time you talked about flow i think on there right yep i dad yeah we talked
there right yep i dad yeah we talked
there right yep i dad yeah we talked about small okay we haven’t done okay
about small okay we haven’t done okay
about small okay we haven’t done okay yeah perfect um I look different i mean
yeah perfect um I look different i mean
yeah perfect um I look different i mean it’s a minor thing the audio is a little
it’s a minor thing the audio is a little
it’s a minor thing the audio is a little bit different than a video of your video
bit different than a video of your video
bit different than a video of your video right holdin it for my different video
right holdin it for my different video
right holdin it for my different video right right yeah okay yeah you know if
right right yeah okay yeah you know if
right right yeah okay yeah you know if you’re gonna do this ongoing may be
you’re gonna do this ongoing may be
you’re gonna do this ongoing may be worth reporting this part again with
worth reporting this part again with
worth reporting this part again with your new with whatever microphone you’re
your new with whatever microphone you’re
your new with whatever microphone you’re using now for your videos report and
using now for your videos report and
using now for your videos report and with a little more energy okay it’s like
with a little more energy okay it’s like
with a little more energy okay it’s like if you’re going to be using this slide
if you’re going to be using this slide
if you’re going to be using this slide and talking about all those you know how
and talking about all those you know how
and talking about all those you know how many
many
many point seven points or whatever it is
point seven points or whatever it is
point seven points or whatever it is mm-hmm having a video then this becomes
mm-hmm having a video then this becomes
mm-hmm having a video then this becomes super important so like if you listen to
super important so like if you listen to
super important so like if you listen to your voice in how you present this so
your voice in how you present this so
your voice in how you present this so it’s okay just kind of reading it right
it’s okay just kind of reading it right
it’s okay just kind of reading it right yeah yeah so that one’s worth in
yeah yeah so that one’s worth in
yeah yeah so that one’s worth in festival but more time and to really
festival but more time and to really
festival but more time and to really mean it and then reporting the audio
mean it and then reporting the audio
mean it and then reporting the audio again and maybe even rebranding that
again and maybe even rebranding that
again and maybe even rebranding that page a little bit to have your your your
page a little bit to have your your your
page a little bit to have your your your logo and information I don’t like you
logo and information I don’t like you
logo and information I don’t like you there Rodia yeah Jason wrightson make up
there Rodia yeah Jason wrightson make up
there Rodia yeah Jason wrightson make up a name he wants a name okay the people
a name he wants a name okay the people
a name he wants a name okay the people want a name yeah your pink you have to
want a name yeah your pink you have to
want a name yeah your pink you have to paint colors here but the way you’ve
paint colors here but the way you’ve
paint colors here but the way you’ve done your facebook pictures with the
done your facebook pictures with the
done your facebook pictures with the your font and their logo on there this
your font and their logo on there this
your font and their logo on there this is something you want people ideally
is something you want people ideally
is something you want people ideally this could be something even
this could be something even
this could be something even downloadable right the people will then
downloadable right the people will then
downloadable right the people will then care and refer to and you are the expert
care and refer to and you are the expert
care and refer to and you are the expert you’ve created this methodology and
you’ve created this methodology and
you’ve created this methodology and super important so the page feel that
super important so the page feel that
super important so the page feel that important okay I’m like the action 60
important okay I’m like the action 60
important okay I’m like the action 60 I’m going to talk about headlines and
I’m going to talk about headlines and
I’m going to talk about headlines and how mines are obviously super important
how mines are obviously super important
how mines are obviously super important because it’s the first thing your
because it’s the first thing your
because it’s the first thing your customer is going to leave when they
customer is going to leave when they
customer is going to leave when they land on your page and so that definitely
land on your page and so that definitely
land on your page and so that definitely needs to reach out and grab them it
needs to reach out and grab them it
needs to reach out and grab them it needs to tell them that they are in the
needs to tell them that they are in the
needs to tell them that they are in the right place that they are understood and
right place that they are understood and
right place that they are understood and it really speaks to their desires some
it really speaks to their desires some
it really speaks to their desires some of the things we want and the other
of the things we want and the other
of the things we want and the other thing about her lines is if there’s sort
thing about her lines is if there’s sort
thing about her lines is if there’s sort of a pose in there there’s a promise
of a pose in there there’s a promise
of a pose in there there’s a promise that it’s gonna give them something
that it’s gonna give them something
that it’s gonna give them something that’s gonna solve the problem of theirs
that’s gonna solve the problem of theirs
that’s gonna solve the problem of theirs and make up things become true um and
and make up things become true um and
and make up things become true um and then of course the other thing about
then of course the other thing about
then of course the other thing about headlines is obviously you really want
headlines is obviously you really want
headlines is obviously you really want them to continue being down the page so
them to continue being down the page so
them to continue being down the page so that it happen has to be compelling
that it happen has to be compelling
that it happen has to be compelling enough to get them victim reading so
enough to get them victim reading so
enough to get them victim reading so your main goal for headline is just to
your main goal for headline is just to
your main goal for headline is just to get them to rig the very next line
get them to rig the very next line
get them to rig the very next line straight so that was good hey you know
straight so that was good hey you know
straight so that was good hey you know it could be condensed a little bit more
it could be condensed a little bit more
it could be condensed a little bit more okay when I would add to it is
okay when I would add to it is
okay when I would add to it is who raised the stakes hunt so make it
who raised the stakes hunt so make it
who raised the stakes hunt so make it more important okay like what is if you
more important okay like what is if you
more important okay like what is if you have a bad headline right people leave
have a bad headline right people leave
have a bad headline right people leave your page and you don’t want to leave
your page and you don’t want to leave
your page and you don’t want to leave your page yeah right and efforts and
your page yeah right and efforts and
your page yeah right and efforts and pizza empathize with them where it’s not
pizza empathize with them where it’s not
pizza empathize with them where it’s not just people leaving your page it’s you
just people leaving your page it’s you
just people leaving your page it’s you know you spent all this time creating
know you spent all this time creating
know you spent all this time creating this amazing product and service that
this amazing product and service that
this amazing product and service that you trying to benefit the world and
you trying to benefit the world and
you trying to benefit the world and people are ignoring you because you have
people are ignoring you because you have
people are ignoring you because you have bad copy on your website okay right so
bad copy on your website okay right so
bad copy on your website okay right so it’s not just yet make it bigger it’s
it’s not just yet make it bigger it’s
it’s not just yet make it bigger it’s not just people will leave your page
not just people will leave your page
not just people will leave your page like okay well so what you tie it into a
like okay well so what you tie it into a
like okay well so what you tie it into a bigger thing well that means no sales
bigger thing well that means no sales
bigger thing well that means no sales and that means you know you’re not
and that means you know you’re not
and that means you know you’re not achieving your goals as a business owner
achieving your goals as a business owner
achieving your goals as a business owner you don’t have any impact so you’re
you don’t have any impact so you’re
you don’t have any impact so you’re making it more important because the
making it more important because the
making it more important because the more important it is the more likely
more important it is the more likely
more important it is the more likely going to take action and want to pay
going to take action and want to pay
going to take action and want to pay attention to it yes I might you want to
attention to it yes I might you want to
attention to it yes I might you want to make it important yeah absolutely okay
make it important yeah absolutely okay
make it important yeah absolutely okay let’s get going headlines to you today
let’s get going headlines to you today
let’s get going headlines to you today by showing you some coffee that I wrote
by showing you some coffee that I wrote
by showing you some coffee that I wrote for a website sales pitch for HOSA
for a website sales pitch for HOSA
for a website sales pitch for HOSA volcom Ojin and oh so bold is this
volcom Ojin and oh so bold is this
volcom Ojin and oh so bold is this really neat website launched a little
really neat website launched a little
really neat website launched a little bit hard to read their over your face
bit hard to read their over your face
bit hard to read their over your face just a minor thing okay you use that
just a minor thing okay you use that
just a minor thing okay you use that same like font from the beginning where
same like font from the beginning where
same like font from the beginning where your name is on the right are on the
your name is on the right are on the
your name is on the right are on the left right a little bit easier to read
left right a little bit easier to read
left right a little bit easier to read okay it’s a community building site for
okay it’s a community building site for
okay it’s a community building site for women who are looking to increase the
women who are looking to increase the
women who are looking to increase the courage of life they’re really looking
courage of life they’re really looking
courage of life they’re really looking for more fun and more passion and they
for more fun and more passion and they
for more fun and more passion and they really want to connect with other women
really want to connect with other women
really want to connect with other women who can support them and give them
who can support them and give them
who can support them and give them advice and you’re basically just like
advice and you’re basically just like
advice and you’re basically just like minded women were looking at making bull
minded women were looking at making bull
minded women were looking at making bull change my wife and so the first step
change my wife and so the first step
change my wife and so the first step that I always do when I’m writing copy
that I always do when I’m writing copy
that I always do when I’m writing copy is really you think about the target
is really you think about the target
is really you think about the target customer think about how are you need to
customer think about how are you need to
customer think about how are you need to know them so well all the way down to
know them so well all the way down to
know them so well all the way down to what they eat for breakfast what they
what they eat for breakfast what they
what they eat for breakfast what they like to do on their free time and so
like to do on their free time and so
like to do on their free time and so with oh so bold they’re really a busy
with oh so bold they’re really a busy
with oh so bold they’re really a busy entrepreneur mom who doesn’t make time
entrepreneur mom who doesn’t make time
entrepreneur mom who doesn’t make time for themselves who loves to read it
for themselves who loves to read it
for themselves who loves to read it loves to travel really wants more
loves to travel really wants more
loves to travel really wants more freedom in their life wants to have more
freedom in their life wants to have more
freedom in their life wants to have more fun wants to dance what’s good museum
fun wants to dance what’s good museum
fun wants to dance what’s good museum and
and
and to cook so those are the things that are
to cook so those are the things that are
to cook so those are the things that are really important to just really can’t
really important to just really can’t
really important to just really can’t wait little details like that you’re
wait little details like that you’re
wait little details like that you’re talking to somebody on your website the
talking to somebody on your website the
talking to somebody on your website the sick so okay so it’s good and I love
sick so okay so it’s good and I love
sick so okay so it’s good and I love that you know you have the point showing
that you know you have the point showing
that you know you have the point showing up there on the page um tru thoughts
up there on the page um tru thoughts
up there on the page um tru thoughts here the first you can you have room for
here the first you can you have room for
here the first you can you have room for personal aside uh-huh the the the mexico
personal aside uh-huh the the the mexico
personal aside uh-huh the the the mexico trip video is is great like it’s all
trip video is is great like it’s all
trip video is is great like it’s all personal and then this is all
personal and then this is all
personal and then this is all professional but you could there’s room
professional but you could there’s room
professional but you could there’s room for a five-second personal touch here we
for a five-second personal touch here we
for a five-second personal touch here we can say it’s a website for moms who want
can say it’s a website for moms who want
can say it’s a website for moms who want to be we want to take bold action in
to be we want to take bold action in
to be we want to take bold action in their lives and you know they may be
their lives and you know they may be
their lives and you know they may be busy moms and entrepreneurs inks and
busy moms and entrepreneurs inks and
busy moms and entrepreneurs inks and this is something i could totally relate
this is something i could totally relate
this is something i could totally relate to being a mom entrepreneur myself so
to being a mom entrepreneur myself so
to being a mom entrepreneur myself so work with them right like five seconds
work with them right like five seconds
work with them right like five seconds but you make it a little more personal
but you make it a little more personal
but you make it a little more personal you add just a little bit extra touch to
you add just a little bit extra touch to
you add just a little bit extra touch to it hopefully get you uh getting you a
it hopefully get you uh getting you a
it hopefully get you uh getting you a little more amped up for the video as
little more amped up for the video as
little more amped up for the video as well and more into it right well and i
well and more into it right well and i
well and more into it right well and i love that idea because that’d be like
love that idea because that’d be like
love that idea because that’d be like you said it would have taken like not
you said it would have taken like not
you said it would have taken like not even five seconds to say that and then
even five seconds to say that and then
even five seconds to say that and then anyone help there was it not to premier
anyone help there was it not to premier
anyone help there was it not to premier mom it’s like oh cool she’s like me yes
mom it’s like oh cool she’s like me yes
mom it’s like oh cool she’s like me yes exactly then the girly yeah we’re free
exactly then the girly yeah we’re free
exactly then the girly yeah we’re free we have a comment from iron grader who
we have a comment from iron grader who
we have a comment from iron grader who wrote in to say keep all the links you
wrote in to say keep all the links you
wrote in to say keep all the links you talked about in the description of your
talked about in the description of your
talked about in the description of your videos keep all the way all the links so
videos keep all the way all the links so
videos keep all the way all the links so you’re talking about oh so bold you
you’re talking about oh so bold you
you’re talking about oh so bold you could put that in the description he
could put that in the description he
could put that in the description he wants us to other link great idea okay
wants us to other link great idea okay
wants us to other link great idea okay thank you i am greater that’s awesome
thank you i am greater that’s awesome
thank you i am greater that’s awesome yeah okay so let’s see so it’s all okay
yeah okay so let’s see so it’s all okay
yeah okay so let’s see so it’s all okay then my second thought there was it’s a
then my second thought there was it’s a
then my second thought there was it’s a deep you have I just add a little more
deep you have I just add a little more
deep you have I just add a little more clarity to this so people can follow
clarity to this so people can follow
clarity to this so people can follow along a little more easily so the point
along a little more easily so the point
along a little more easily so the point was what was the point no your customers
was what was the point no your customers
was what was the point no your customers right exactly and in small detail yeah
right exactly and in small detail yeah
right exactly and in small detail yeah well new customers are so you start of
well new customers are so you start of
well new customers are so you start of with one point like it’s important to
with one point like it’s important to
with one point like it’s important to know your customers and write that in
know your customers and write that in
know your customers and write that in the headline because right why you
the headline because right why you
the headline because right why you target the wrong audience you’re not
target the wrong audience you’re not
target the wrong audience you’re not going to get results whatever it is i
going to get results whatever it is i
going to get results whatever it is i think i’m going to model it so for
think i’m going to model it so for
think i’m going to model it so for example
example
example you know the oh so bold typical client
you know the oh so bold typical client
you know the oh so bold typical client is this kind of person okay say why all
is this kind of person okay say why all
is this kind of person okay say why all right that makes sense because I kind of
right that makes sense because I kind of
right that makes sense because I kind of say it later but it might we might get
say it later but it might we might get
say it later but it might we might get lost in translation it jumps right make
lost in translation it jumps right make
lost in translation it jumps right make sense in your mind and it’s how you work
sense in your mind and it’s how you work
sense in your mind and it’s how you work which is great watching along and kind
which is great watching along and kind
which is great watching along and kind of jumps and we’re having to tie the
of jumps and we’re having to tie the
of jumps and we’re having to tie the pieces together a little bit so if you
pieces together a little bit so if you
pieces together a little bit so if you make it easier for people to follow
make it easier for people to follow
make it easier for people to follow along then they’ll follow a lot right
along then they’ll follow a lot right
along then they’ll follow a lot right that much better I got it okay what do
that much better I got it okay what do
that much better I got it okay what do they want it step is to figure out what
they want it step is to figure out what
they want it step is to figure out what they really want what their desires are
they really want what their desires are
they really want what their desires are and what it is that you’re offering it’s
and what it is that you’re offering it’s
and what it is that you’re offering it’s going to help make their fantasy a
going to help make their fantasy a
going to help make their fantasy a reality and so in the case of oh so cool
reality and so in the case of oh so cool
reality and so in the case of oh so cool calm but they’re really looking for is
calm but they’re really looking for is
calm but they’re really looking for is more time for themselves more time to
more time for themselves more time to
more time for themselves more time to have some more fun and more time to make
have some more fun and more time to make
have some more fun and more time to make bold changes in their lives so that
bold changes in their lives so that
bold changes in their lives so that could be a personal aside right more
could be a personal aside right more
could be a personal aside right more time to have buy more time for their
time to have buy more time for their
time to have buy more time for their family more time right like you don’t to
family more time right like you don’t to
family more time right like you don’t to do a personal side every single point
do a personal side every single point
do a personal side every single point but if you have one or two in a video
but if you have one or two in a video
but if you have one or two in a video then you just throw it in there yeah
then you just throw it in there yeah
then you just throw it in there yeah okay as a little human touch to it and
okay as a little human touch to it and
okay as a little human touch to it and were to help them do that and then the
were to help them do that and then the
were to help them do that and then the third step is to figure out how they
third step is to figure out how they
third step is to figure out how they want to feel this is super important
want to feel this is super important
want to feel this is super important what is it that your customer really
what is it that your customer really
what is it that your customer really wants to feel and in a case of oso
wants to feel and in a case of oso
wants to feel and in a case of oso volcom she really wants to feel good
volcom she really wants to feel good
volcom she really wants to feel good about the changes that she’s making in
about the changes that she’s making in
about the changes that she’s making in her life she wants to feel guilt free
her life she wants to feel guilt free
her life she wants to feel guilt free about spending time on herself about
about spending time on herself about
about spending time on herself about making huge changes in her life and get
making huge changes in her life and get
making huge changes in her life and get support how the friend who’s there for
support how the friend who’s there for
support how the friend who’s there for her as she’s doing that maybe someone
her as she’s doing that maybe someone
her as she’s doing that maybe someone who understands he’s been there and can
who understands he’s been there and can
who understands he’s been there and can help her give her advice along the way
help her give her advice along the way
help her give her advice along the way so I put those three things together and
so I put those three things together and
so I put those three things together and came up with this headline are you ready
came up with this headline are you ready
came up with this headline are you ready to bring your bold well then girl turn
to bring your bold well then girl turn
to bring your bold well then girl turn up got 90s R&B and let’s hip hop to it
up got 90s R&B and let’s hip hop to it
up got 90s R&B and let’s hip hop to it right so there’s a few things but it’s
right so there’s a few things but it’s
right so there’s a few things but it’s how long that I wanted to talk about
how long that I wanted to talk about
how long that I wanted to talk about because every word is very carefully
because every word is very carefully
because every word is very carefully chosen so the first part are you ready
chosen so the first part are you ready
chosen so the first part are you ready to bring your bolt right away you’re
to bring your bolt right away you’re
to bring your bolt right away you’re talking to somebody who’s ready to bring
talking to somebody who’s ready to bring
talking to somebody who’s ready to bring some fold changes into their life and
some fold changes into their life and
some fold changes into their life and then we’re also addressing the girls so
then we’re also addressing the girls so
then we’re also addressing the girls so if the girl answer that page they are
if the girl answer that page they are
if the girl answer that page they are like feel
like feel
like feel gum that they’re in the right place
gum that they’re in the right place
gum that they’re in the right place where’s a guy is gonna know they’re not
where’s a guy is gonna know they’re not
where’s a guy is gonna know they’re not right the last part there turn up that
right the last part there turn up that
right the last part there turn up that 90’s R&B and let’s hip hop to it if you
90’s R&B and let’s hip hop to it if you
90’s R&B and let’s hip hop to it if you remember our customer loves to dance she
remember our customer loves to dance she
remember our customer loves to dance she loves nineties rmb she loves hip-hop and
loves nineties rmb she loves hip-hop and
loves nineties rmb she loves hip-hop and she really wants to bring more fun into
she really wants to bring more fun into
she really wants to bring more fun into her life so that does all of that right
her life so that does all of that right
her life so that does all of that right there another reason why it’s super
there another reason why it’s super
there another reason why it’s super important to know details about your
important to know details about your
important to know details about your customers and then the final thing i
customers and then the final thing i
customers and then the final thing i want to point out is it worth less the
want to point out is it worth less the
want to point out is it worth less the word let’s is the promise it’s the
word let’s is the promise it’s the
word let’s is the promise it’s the promise that says hey you’re not going
promise that says hey you’re not going
promise that says hey you’re not going to do this alone I’m going to help you
to do this alone I’m going to help you
to do this alone I’m going to help you and show you how and give you support
and show you how and give you support
and show you how and give you support and friendship that you need ok so again
and friendship that you need ok so again
and friendship that you need ok so again so it’s taking a lot that’s a great
so it’s taking a lot that’s a great
so it’s taking a lot that’s a great point evens things about the let’s it’s
point evens things about the let’s it’s
point evens things about the let’s it’s taking all the stuff that you know and
taking all the stuff that you know and
taking all the stuff that you know and and you breathe in your copy and bring
and you breathe in your copy and bring
and you breathe in your copy and bring it in your videos because it’s the same
it in your videos because it’s the same
it in your videos because it’s the same thing we’re communicating to people we
thing we’re communicating to people we
thing we’re communicating to people we want them to take an action so if the if
want them to take an action so if the if
want them to take an action so if the if the lats was it so blacks is out does
the lats was it so blacks is out does
the lats was it so blacks is out does that what was super important that makes
that what was super important that makes
that what was super important that makes me feel like you understand me right
me feel like you understand me right
me feel like you understand me right yeah so that could be what you use when
yeah so that could be what you use when
yeah so that could be what you use when you’re explaining the concept so if
you’re explaining the concept so if
you’re explaining the concept so if you’re saying number three point is know
you’re saying number three point is know
you’re saying number three point is know your customers or no other desires it’s
your customers or no other desires it’s
your customers or no other desires it’s really good explain it right you have to
really good explain it right you have to
really good explain it right you have to know desires why it’s important explain
know desires why it’s important explain
know desires why it’s important explain the why and then so let’s look at right
the why and then so let’s look at right
the why and then so let’s look at right you can use your so let’s yeah
you can use your so let’s yeah
you can use your so let’s yeah explanation afterwards right if that’s
explanation afterwards right if that’s
explanation afterwards right if that’s important in your philosophy of
important in your philosophy of
important in your philosophy of copywriting bring those elements into
copywriting bring those elements into
copywriting bring those elements into your video as well that totally makes
your video as well that totally makes
your video as well that totally makes sense repeated the steps you want to go
sense repeated the steps you want to go
sense repeated the steps you want to go through when you’re crafting a headline
through when you’re crafting a headline
through when you’re crafting a headline is number one know who your target
is number one know who your target
is number one know who your target customer is down who’s much detail as
customer is down who’s much detail as
customer is down who’s much detail as possible number two what are their
possible number two what are their
possible number two what are their fantasies what are their desires and how
fantasies what are their desires and how
fantasies what are their desires and how are you going to make them a reality and
are you going to make them a reality and
are you going to make them a reality and number three is how do they want to feel
number three is how do they want to feel
number three is how do they want to feel how are you going to convey that with
how are you going to convey that with
how are you going to convey that with that headline and then you want to tie
that headline and then you want to tie
that headline and then you want to tie all those three together and really make
all those three together and really make
all those three together and really make a promise and make it really compelling
a promise and make it really compelling
a promise and make it really compelling and really get that customer to read the
and really get that customer to read the
and really get that customer to read the next one okay and as you’re doing this
next one okay and as you’re doing this
next one okay and as you’re doing this really take some time to think about
really take some time to think about
really take some time to think about your customers fantasies
your customers fantasies
your customers fantasies they struggling which is a really deeply
they struggling which is a really deeply
they struggling which is a really deeply desire and who’s able to become and how
desire and who’s able to become and how
desire and who’s able to become and how can you do that and I hope you continue
can you do that and I hope you continue
can you do that and I hope you continue to think about how to make your
to think about how to make your
to think about how to make your customers fantasy a reality if you want
customers fantasy a reality if you want
customers fantasy a reality if you want to know more about me and my fantasy
to know more about me and my fantasy
to know more about me and my fantasy copywriting you can find me online at
copywriting you can find me online at
copywriting you can find me online at you so much calm and don’t forget to
you so much calm and don’t forget to
you so much calm and don’t forget to write down your own fantasies because
write down your own fantasies because
write down your own fantasies because words make it real I did that again well
words make it real I did that again well
words make it real I did that again well you know it was better that one had more
you know it was better that one had more
you know it was better that one had more let me flip back through camera here
let me flip back through camera here
let me flip back through camera here that one had more passion behind it
that one had more passion behind it
that one had more passion behind it that’s what I that’s what I want when
that’s what I that’s what I want when
that’s what I that’s what I want when you’re saying something like fantasy or
you’re saying something like fantasy or
you’re saying something like fantasy or when you’re saying words make it real
when you’re saying words make it real
when you’re saying words make it real you want to have energy behind it so the
you want to have energy behind it so the
you want to have energy behind it so the video that’s okay it was better than
video that’s okay it was better than
video that’s okay it was better than what you did it to start I like you know
what you did it to start I like you know
what you did it to start I like you know you had your call to action the only
you had your call to action the only
you had your call to action the only thing I might add is for people watching
thing I might add is for people watching
thing I might add is for people watching if they have questions they leave it in
if they have questions they leave it in
if they have questions they leave it in the comments below okay that’s a great
the comments below okay that’s a great
the comments below okay that’s a great idea yeah that we type obviously I do
idea yeah that we type obviously I do
idea yeah that we type obviously I do that every day I get you get used to it
that every day I get you get used to it
that every day I get you get used to it I didn’t the start yeah but if you had
I didn’t the start yeah but if you had
I didn’t the start yeah but if you had that at the at the end and it would
that at the at the end and it would
that at the at the end and it would encourage people to ask you questions
encourage people to ask you questions
encourage people to ask you questions and then that would give you ideas for
and then that would give you ideas for
and then that would give you ideas for what kinds of new videos to write as
what kinds of new videos to write as
what kinds of new videos to write as well and then when you start those
well and then when you start those
well and then when you start those videos you can say hey I’m answering a
videos you can say hey I’m answering a
videos you can say hey I’m answering a question from right Lisa what I’m
question from right Lisa what I’m
question from right Lisa what I’m graders right and again he said you
graders right and again he said you
graders right and again he said you should also have custom thumbnails on
should also have custom thumbnails on
should also have custom thumbnails on your videos okay you can add some
your videos okay you can add some
your videos okay you can add some thumbnails that YouTube automatically
thumbnails that YouTube automatically
thumbnails that YouTube automatically selects three for you you need to be a
selects three for you you need to be a
selects three for you you need to be a partner though I’m pretty sure maybe I’m
partner though I’m pretty sure maybe I’m
partner though I’m pretty sure maybe I’m greater can can correct me on this but
greater can can correct me on this but
greater can can correct me on this but I’m pretty sure you need to be a youtube
I’m pretty sure you need to be a youtube
I’m pretty sure you need to be a youtube partner upload your own custom
partner upload your own custom
partner upload your own custom thumbnails but at least look at the
thumbnails but at least look at the
thumbnails but at least look at the three that they provide for you with
three that they provide for you with
three that they provide for you with every YouTube video you put up you could
every YouTube video you put up you could
every YouTube video you put up you could pick from one of three and then make
pick from one of three and then make
pick from one of three and then make that your thumb because sometimes the
that your thumb because sometimes the
that your thumb because sometimes the ones that they pick for you aren’t great
ones that they pick for you aren’t great
ones that they pick for you aren’t great right yeah i know this last one I think
right yeah i know this last one I think
right yeah i know this last one I think I didn’t like any of them but I had to
I didn’t like any of them but I had to
I didn’t like any of them but I had to choose one I remember that oh yeah log
choose one I remember that oh yeah log
choose one I remember that oh yeah log into account you can lot you can look at
into account you can lot you can look at
into account you can lot you can look at that thumbnail section and see if
that thumbnail section and see if
that thumbnail section and see if there’s an option to upload your own
there’s an option to upload your own
there’s an option to upload your own yeah yeah want to put your face on it
yeah yeah want to put your face on it
yeah yeah want to put your face on it and you can put the words
and you can put the words
and you can put the words of what the video is gonna be about I’m
of what the video is gonna be about I’m
of what the video is gonna be about I’m here though you have to be a partner and
here though you have to be a partner and
here though you have to be a partner and that will come like you’ll get that
that will come like you’ll get that
that will come like you’ll get that offer as you grow your channel and get
offer as you grow your channel and get
offer as you grow your channel and get more views more subscribers so so cool
more views more subscribers so so cool
more views more subscribers so so cool yeah I’m great or dishing out some
yeah I’m great or dishing out some
yeah I’m great or dishing out some advice thank you very much i love it
advice thank you very much i love it
advice thank you very much i love it thank you cool so what’s we’re a little
thank you cool so what’s we’re a little
thank you cool so what’s we’re a little bit over but that’s okay we are gonna
bit over but that’s okay we are gonna
bit over but that’s okay we are gonna keep on track you’re gonna keep doing
keep on track you’re gonna keep doing
keep on track you’re gonna keep doing the videos keep doing the blog post
the videos keep doing the blog post
the videos keep doing the blog post sunday sunday what time morning sunday
sunday sunday what time morning sunday
sunday sunday what time morning sunday afternoon i have his afternoons yeah yep
afternoon i have his afternoons yeah yep
afternoon i have his afternoons yeah yep and if everybody watching they can find
and if everybody watching they can find
and if everybody watching they can find you what you so much um yeah you so much
you what you so much um yeah you so much
you what you so much um yeah you so much com I put on YouTube and Twitter yeah on
com I put on YouTube and Twitter yeah on
com I put on YouTube and Twitter yeah on Twitter it’s this as much and on YouTube
Twitter it’s this as much and on YouTube
Twitter it’s this as much and on YouTube I think it’s so much video I’d have to
I think it’s so much video I’d have to
I think it’s so much video I’d have to go into my youtube and look at that was
go into my youtube and look at that was
go into my youtube and look at that was wrong comlink from you so much calm
wrong comlink from you so much calm
wrong comlink from you so much calm right yeah if you go on you so much calm
right yeah if you go on you so much calm
right yeah if you go on you so much calm at the bottom of the page there’s a link
at the bottom of the page there’s a link
at the bottom of the page there’s a link to my um my video and my I’m sorry my
to my um my video and my I’m sorry my
to my um my video and my I’m sorry my youtube and my facebook page and my
youtube and my facebook page and my
youtube and my facebook page and my Twitter awesome yeah leveraging have a
Twitter awesome yeah leveraging have a
Twitter awesome yeah leveraging have a great thank you so much again thank you
great thank you so much again thank you
great thank you so much again thank you i do okay
”
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