
good morning believe nation today’s message is make meaning over to you guy
message is make meaning over to you guy
message is make meaning over to you guy kawasaki the first thing i figured out
kawasaki the first thing i figured out
kawasaki the first thing i figured out and learns sometimes the hard way about
and learns sometimes the hard way about
and learns sometimes the hard way about entrepreneurship is that the core the
entrepreneurship is that the core the
entrepreneurship is that the core the essence of entrepreneurship is about
essence of entrepreneurship is about
essence of entrepreneurship is about making meaning many many people start
making meaning many many people start
making meaning many many people start companies to make money the quick flip
companies to make money the quick flip
companies to make money the quick flip the dot-com phenomena and I have noticed
the dot-com phenomena and I have noticed
the dot-com phenomena and I have noticed in both the companies that I’ve started
in both the companies that I’ve started
in both the companies that I’ve started and funded and been associated with that
and funded and been associated with that
and funded and been associated with that those companies that that are
those companies that that are
those companies that that are fundamentally founded to change the
fundamentally founded to change the
fundamentally founded to change the world to make the world a better place
world to make the world a better place
world to make the world a better place to make meaning are the companies that
to make meaning are the companies that
to make meaning are the companies that make a difference they are the companies
make a difference they are the companies
make a difference they are the companies to succeed my naive and romantic belief
to succeed my naive and romantic belief
to succeed my naive and romantic belief is that if you make meaning you’ll
is that if you make meaning you’ll
is that if you make meaning you’ll probably make money but if you set out
probably make money but if you set out
probably make money but if you set out to make money you will probably not make
to make money you will probably not make
to make money you will probably not make meaning and you won’t make money so my
meaning and you won’t make money so my
meaning and you won’t make money so my first thought is you need to make
first thought is you need to make
first thought is you need to make meaning that should be the core of why
meaning that should be the core of why
meaning that should be the core of why you start a company there are three ways
you start a company there are three ways
you start a company there are three ways to make meaning first is to increase the
to make meaning first is to increase the
to make meaning first is to increase the quality of life my background is a
quality of life my background is a
quality of life my background is a Macintosh division of Apple Computer and
Macintosh division of Apple Computer and
Macintosh division of Apple Computer and I can tell you with total certainty that
I can tell you with total certainty that
I can tell you with total certainty that we were not motivated by making money we
we were not motivated by making money we
we were not motivated by making money we were motivated by changing the world to
were motivated by changing the world to
were motivated by changing the world to make people more creative and more
make people more creative and more
make people more creative and more productive we were trying to increase
productive we were trying to increase
productive we were trying to increase the quality of life for the Macintosh
the quality of life for the Macintosh
the quality of life for the Macintosh user and that was a great motivation it
user and that was a great motivation it
user and that was a great motivation it kept us going through many many
kept us going through many many
kept us going through many many difficult periods we were waking up in
difficult periods we were waking up in
difficult periods we were waking up in the morning thinking how we could change
the morning thinking how we could change
the morning thinking how we could change people’s lives a second way to make
people’s lives a second way to make
people’s lives a second way to make meaning is to right or wrong you know
meaning is to right or wrong you know
meaning is to right or wrong you know that this fish is gonna die after
that this fish is gonna die after
that this fish is gonna die after jumping out but to write a raw or means
jumping out but to write a raw or means
jumping out but to write a raw or means that you find something that’s wrong in
that you find something that’s wrong in
that you find something that’s wrong in the world or you notice something that’s
the world or you notice something that’s
the world or you notice something that’s wrong around you want to fix that this
wrong around you want to fix that this
wrong around you want to fix that this might be particularly applicable to
might be particularly applicable to
might be particularly applicable to not-for-profits where you know there’s
not-for-profits where you know there’s
not-for-profits where you know there’s pollution or there’s crime or there’s
pollution or there’s crime or there’s
pollution or there’s crime or there’s abuse and they just their very core is
abuse and they just their very core is
abuse and they just their very core is to end that wrong and the third way to
to end that wrong and the third way to
to end that wrong and the third way to make meaning is to prevent the end of
make meaning is to prevent the end of
make meaning is to prevent the end of something good that you see something
something good that you see something
something good that you see something beautiful something wonderful and you
beautiful something wonderful and you
beautiful something wonderful and you just can’t stand the fact that it’s been
just can’t stand the fact that it’s been
just can’t stand the fact that it’s been eroded it’s being changed it’s being
eroded it’s being changed it’s being
eroded it’s being changed it’s being ruined so I ask you
ruined so I ask you
ruined so I ask you you start your company’s your
you start your company’s your
you start your company’s your not-for-profits your churches your
not-for-profits your churches your
not-for-profits your churches your schools whatever you’re starting please
schools whatever you’re starting please
schools whatever you’re starting please have one of those three motivations one
have one of those three motivations one
have one of those three motivations one or more of those motivations if you
or more of those motivations if you
or more of those motivations if you don’t have any of those motivations I
don’t have any of those motivations I
don’t have any of those motivations I suggest that you rethink what you’re
suggest that you rethink what you’re
suggest that you rethink what you’re doing so for those of you who’ve been on
doing so for those of you who’ve been on
doing so for those of you who’ve been on my channel for a while you know this is
my channel for a while you know this is
my channel for a while you know this is a message that’s core to me and I felt
a message that’s core to me and I felt
a message that’s core to me and I felt like I don’t want to tell the same story
like I don’t want to tell the same story
like I don’t want to tell the same story over and over and over and over again
over and over and over and over again
over and over and over and over again but I didn’t want to say one quick thing
but I didn’t want to say one quick thing
but I didn’t want to say one quick thing I was in the comments section today and
I was in the comments section today and
I was in the comments section today and a guy had left a comment on one of my
a guy had left a comment on one of my
a guy had left a comment on one of my videos talking about me mentioning how
videos talking about me mentioning how
videos talking about me mentioning how many subscribers I had in my channel and
many subscribers I had in my channel and
many subscribers I had in my channel and he said I should stop making videos just
he said I should stop making videos just
he said I should stop making videos just to get subscribers for the channel and
to get subscribers for the channel and
to get subscribers for the channel and if you know anything about my channel
if you know anything about my channel
if you know anything about my channel you know that I don’t do this just to
you know that I don’t do this just to
you know that I don’t do this just to get numbers there’s a lot of stuff that
get numbers there’s a lot of stuff that
get numbers there’s a lot of stuff that I could do a lot of cheap things I could
I could do a lot of cheap things I could
I could do a lot of cheap things I could do on my videos to just try to boost the
do on my videos to just try to boost the
do on my videos to just try to boost the subscriber count I want to feel proud
subscriber count I want to feel proud
subscriber count I want to feel proud about the work that I’m doing right
about the work that I’m doing right
about the work that I’m doing right everything that I make on this channel
everything that I make on this channel
everything that I make on this channel is a reflection of me what I’m
is a reflection of me what I’m
is a reflection of me what I’m interested in and if you guys with your
interested in and if you guys with your
interested in and if you guys with your requests and and I want to be able to
requests and and I want to be able to
requests and and I want to be able to look at the videos that I make and one
look at the videos that I make and one
look at the videos that I make and one be inspired myself and to give ideas and
be inspired myself and to give ideas and
be inspired myself and to give ideas and motivations and strategies to help other
motivations and strategies to help other
motivations and strategies to help other entrepreneurs make meaningful changes in
entrepreneurs make meaningful changes in
entrepreneurs make meaningful changes in their lives and I guess it bothered me
their lives and I guess it bothered me
their lives and I guess it bothered me because I think too many entrepreneurs
because I think too many entrepreneurs
because I think too many entrepreneurs are in it just for hitting numbers
are in it just for hitting numbers
are in it just for hitting numbers hitting revenue targets hitting
hitting revenue targets hitting
hitting revenue targets hitting subscriber numbers and do whatever it
subscriber numbers and do whatever it
subscriber numbers and do whatever it takes without building anything that’s
takes without building anything that’s
takes without building anything that’s meaningful and concrete it makes them
meaningful and concrete it makes them
meaningful and concrete it makes them feel good and it’s a hollow victory and
feel good and it’s a hollow victory and
feel good and it’s a hollow victory and you likely won’t even get there but I
you likely won’t even get there but I
you likely won’t even get there but I encourage you guys to do the things that
encourage you guys to do the things that
encourage you guys to do the things that make you come alive and the things that
make you come alive and the things that
make you come alive and the things that add meaning because it’s it’s so hard
add meaning because it’s it’s so hard
add meaning because it’s it’s so hard being an entrepreneur and for those of
being an entrepreneur and for those of
being an entrepreneur and for those of you who are already in it you know what
you who are already in it you know what
you who are already in it you know what I’m talking about it’s insanely
I’m talking about it’s insanely
I’m talking about it’s insanely difficult to be an entrepreneur and the
difficult to be an entrepreneur and the
difficult to be an entrepreneur and the only thing that gets you through to be
only thing that gets you through to be
only thing that gets you through to be put that disproportionate amount of time
put that disproportionate amount of time
put that disproportionate amount of time into what you’re creating to eventually
into what you’re creating to eventually
into what you’re creating to eventually see something do the thing that gets you
see something do the thing that gets you
see something do the thing that gets you through that is the love for what you’re
through that is the love for what you’re
through that is the love for what you’re doing is the meaning in the work right
doing is the meaning in the work right
doing is the meaning in the work right not just hopefully in the to hit this
not just hopefully in the to hit this
not just hopefully in the to hit this end goal because you’re going to quit
end goal because you’re going to quit
end goal because you’re going to quit because it’s too hard because you have
because it’s too hard because you have
because it’s too hard because you have to face so much crap to get to where you
to face so much crap to get to where you
to face so much crap to get to where you want to go the thing that gets you
want to go the thing that gets you
want to go the thing that gets you through is the meaning in the work and
through is the meaning in the work and
through is the meaning in the work and enjoying the process along so anybody
enjoying the process along so anybody
enjoying the process along so anybody who suggests that you’re in it just for
who suggests that you’re in it just for
who suggests that you’re in it just for the numbers at least for me
the numbers at least for me
the numbers at least for me you guys loyal audience no that’s not
you guys loyal audience no that’s not
you guys loyal audience no that’s not true and I really highly encourage you
true and I really highly encourage you
true and I really highly encourage you guys to find something meaningful in
guys to find something meaningful in
guys to find something meaningful in your work that makes you come alive so
your work that makes you come alive so
your work that makes you come alive so the question of the day today is what is
the question of the day today is what is
the question of the day today is what is the meaning in your work leaving the
the meaning in your work leaving the
the meaning in your work leaving the comments below I’m curious to find out
comments below I’m curious to find out
comments below I’m curious to find out I’m gonna join the discussion thank you
I’m gonna join the discussion thank you
I’m gonna join the discussion thank you so much for watching have an amazing day
so much for watching have an amazing day
so much for watching have an amazing day continue to believe and I’ll see you
continue to believe and I’ll see you
continue to believe and I’ll see you again tomorrow morning for another shot
again tomorrow morning for another shot
again tomorrow morning for another shot of interest
”
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