longtime viewer we should cap TV do you guys have any wisdom principles about
guys have any wisdom principles about
guys have any wisdom principles about how to take the greatest risk and turn
how to take the greatest risk and turn
how to take the greatest risk and turn them into rewards yeah maybe I’ll go
them into rewards yeah maybe I’ll go
them into rewards yeah maybe I’ll go first Devon I think the greatest risk
first Devon I think the greatest risk
first Devon I think the greatest risk and this is sometimes actually in life
and this is sometimes actually in life
and this is sometimes actually in life you know I’ve been shocked when there’s
you know I’ve been shocked when there’s
you know I’ve been shocked when there’s either personal tragedy might I talked
either personal tragedy might I talked
either personal tragedy might I talked about my dad’s business before this is
about my dad’s business before this is
about my dad’s business before this is when I was growing up as a kid you know
when I was growing up as a kid you know
when I was growing up as a kid you know my dad got sick and the reality of that
my dad got sick and the reality of that
my dad got sick and the reality of that is he couldn’t run the business but
is he couldn’t run the business but
is he couldn’t run the business but because of that we never realized at the
because of that we never realized at the
because of that we never realized at the time but from that adversity that was a
time but from that adversity that was a
time but from that adversity that was a great opportunity for us as kids just go
great opportunity for us as kids just go
great opportunity for us as kids just go and get jobs and start businesses and
and get jobs and start businesses and
and get jobs and start businesses and and that was a catalyst for my
and that was a catalyst for my
and that was a catalyst for my entrepreneurial spirit and I know guys
entrepreneurial spirit and I know guys
entrepreneurial spirit and I know guys who have been fired and gals a bit fajr
who have been fired and gals a bit fajr
who have been fired and gals a bit fajr and that’s been the trigger point for
and that’s been the trigger point for
and that’s been the trigger point for them starting their own business and
them starting their own business and
them starting their own business and they’ve never looked back so I think you
they’ve never looked back so I think you
they’ve never looked back so I think you know Rishi in terms of the question
know Rishi in terms of the question
know Rishi in terms of the question you’ve got to really look at the biggest
you’ve got to really look at the biggest
you’ve got to really look at the biggest risk is you know ultimately if you get
risk is you know ultimately if you get
risk is you know ultimately if you get fired and if you’ve got no job no income
fired and if you’ve got no job no income
fired and if you’ve got no job no income you got more get you got a family that’s
you got more get you got a family that’s
you got more get you got a family that’s when you’re really exposed but it’s it’s
when you’re really exposed but it’s it’s
when you’re really exposed but it’s it’s the spirit of positivity and optimism to
the spirit of positivity and optimism to
the spirit of positivity and optimism to know that you you’ve got so much to give
know that you you’ve got so much to give
know that you you’ve got so much to give back and you’ve got so much energy and
back and you’ve got so much energy and
back and you’ve got so much energy and passion to think of a gap in the market
passion to think of a gap in the market
passion to think of a gap in the market I think of a product or service that’s
I think of a product or service that’s
I think of a product or service that’s going to be kind of a world beater and
going to be kind of a world beater and
going to be kind of a world beater and just go out there and create it I love
just go out there and create it I love
just go out there and create it I love it and I mean the thing can relate to
it and I mean the thing can relate to
it and I mean the thing can relate to the quotes that you started off as well
the quotes that you started off as well
the quotes that you started off as well the greatest risk is not betting on
the greatest risk is not betting on
the greatest risk is not betting on yourself like the greatest risk is you
yourself like the greatest risk is you
yourself like the greatest risk is you know putting your hands putting your
know putting your hands putting your
know putting your hands putting your future into somebody else’s hands and
future into somebody else’s hands and
future into somebody else’s hands and thinking you’re going to be at that same
thinking you’re going to be at that same
thinking you’re going to be at that same job for the next 40 years it’s you know
job for the next 40 years it’s you know
job for the next 40 years it’s you know it’s not going to happen anymore and so
it’s not going to happen anymore and so
it’s not going to happen anymore and so it’s not risky as much anymore to bet on
it’s not risky as much anymore to bet on
it’s not risky as much anymore to bet on yourself it’s never been easier to start
yourself it’s never been easier to start
yourself it’s never been easier to start a company and you don’t have to go in
a company and you don’t have to go in
a company and you don’t have to go in full time at the start they learn the
full time at the start they learn the
full time at the start they learn the market do it part time get your side
market do it part time get your side
market do it part time get your side hustle on you don’t have to cash in your
hustle on you don’t have to cash in your
hustle on you don’t have to cash in your tyerman savings and you know mortgage
tyerman savings and you know mortgage
tyerman savings and you know mortgage the house to the max because I’d also
the house to the max because I’d also
the house to the max because I’d also shortens your one way because then you
shortens your one way because then you
shortens your one way because then you only have like two months to make this
only have like two months to make this
only have like two months to make this work and often it takes a lot longer
work and often it takes a lot longer
work and often it takes a lot longer where if you can
where if you can
where if you can still have whatever is making you money
still have whatever is making you money
still have whatever is making you money and then on the side start your business
and then on the side start your business
and then on the side start your business get it growing get some cash flow coming
get it growing get some cash flow coming
get it growing get some cash flow coming in and then once you have it to the
in and then once you have it to the
in and then once you have it to the point where you can quit you’re not
point where you can quit you’re not
point where you can quit you’re not making tons of money but you have enough
making tons of money but you have enough
making tons of money but you have enough to pay the internet and feed yourself
to pay the internet and feed yourself
to pay the internet and feed yourself and the family then now you know when
and the family then now you know when
and the family then now you know when you go full time on your business you’re
you go full time on your business you’re
you go full time on your business you’re able to spend a lot more time to
able to spend a lot more time to
able to spend a lot more time to obviously and continue to grow so I
obviously and continue to grow so I
obviously and continue to grow so I don’t know that you have to go out and
don’t know that you have to go out and
don’t know that you have to go out and take massive risks but the greatest risk
take massive risks but the greatest risk
take massive risks but the greatest risk of all is not not doing anything so like
of all is not not doing anything so like
of all is not not doing anything so like I have this idea and then you never act
I have this idea and then you never act
I have this idea and then you never act on it because you think it’s too scary
on it because you think it’s too scary
on it because you think it’s too scary and then you know you’re 90 looking back
and then you know you’re 90 looking back
and then you know you’re 90 looking back in your life and that’s the great risk
in your life and that’s the great risk
in your life and that’s the great risk of all because you regret that you
of all because you regret that you
of all because you regret that you didn’t take any action yeah but I think
didn’t take any action yeah but I think
didn’t take any action yeah but I think what do you say there it’s so true so
what do you say there it’s so true so
what do you say there it’s so true so you know if you’re going to start a new
you know if you’re going to start a new
you know if you’re going to start a new new biz Rishi then how do you do it in a
new biz Rishi then how do you do it in a
new biz Rishi then how do you do it in a way we’re not betting the whole of your
way we’re not betting the whole of your
way we’re not betting the whole of your life on it and you know we just done
life on it and you know we just done
life on it and you know we just done some research with Millennials to say
some research with Millennials to say
some research with Millennials to say there’s very different kind of segments
there’s very different kind of segments
there’s very different kind of segments of Millennials out there with different
of Millennials out there with different
of Millennials out there with different needs and there’s some very kind of
needs and there’s some very kind of
needs and there’s some very kind of different motivations around them but
different motivations around them but
different motivations around them but one common theme is that most of them
one common theme is that most of them
one common theme is that most of them expect to be run in and started more
expect to be run in and started more
expect to be run in and started more than one business through their life and
than one business through their life and
than one business through their life and actually in Nigeria to this over 16
actually in Nigeria to this over 16
actually in Nigeria to this over 16 countries in Nigeria to Mason they
countries in Nigeria to Mason they
countries in Nigeria to Mason they reckon they’ll be running five
reckon they’ll be running five
reckon they’ll be running five businesses and starting five new
businesses and starting five new
businesses and starting five new businesses in their life which is
businesses in their life which is
businesses in their life which is tremendous and then I kind of think it
tremendous and then I kind of think it
tremendous and then I kind of think it comes back to culture of them and I’ve
comes back to culture of them and I’ve
comes back to culture of them and I’ve always run companies where do words I
always run companies where do words I
always run companies where do words I use like treat the company’s money as if
use like treat the company’s money as if
use like treat the company’s money as if it’s your own and I loved your concept
it’s your own and I loved your concept
it’s your own and I loved your concept of bootstrap at a business I and I used
of bootstrap at a business I and I used
of bootstrap at a business I and I used to you know when I’ve started businesses
to you know when I’ve started businesses
to you know when I’ve started businesses or funder businesses I’d say it’s really
or funder businesses I’d say it’s really
or funder businesses I’d say it’s really great to almost run it on fumes for a
great to almost run it on fumes for a
great to almost run it on fumes for a while and then kind of build momentum
while and then kind of build momentum
while and then kind of build momentum test drive staff when you know stuff
test drive staff when you know stuff
test drive staff when you know stuff works for customers are the product or
works for customers are the product or
works for customers are the product or services then you scale out but you
services then you scale out but you
services then you scale out but you shouldn’t kind of hate this concept I
shouldn’t kind of hate this concept I
shouldn’t kind of hate this concept I really honestly hate this concept where
really honestly hate this concept where
really honestly hate this concept where you go raise loads of money have /
you go raise loads of money have /
you go raise loads of money have / offices go flying around the world in
offices go flying around the world in
offices go flying around the world in business class and just waste money and
business class and just waste money and
business class and just waste money and lose the essence of waste on the
lose the essence of waste on the
lose the essence of waste on the business or connection with the
business or connection with the
business or connection with the customers
customers
customers whereas it’s much better to have that
whereas it’s much better to have that
whereas it’s much better to have that culture where you’re a street fighter
culture where you’re a street fighter
culture where you’re a street fighter you’re out there you’re grappling and
you’re out there you’re grappling and
you’re out there you’re grappling and scrap it and you you really focused on
scrap it and you you really focused on
scrap it and you you really focused on delivering Thea customers and really
delivering Thea customers and really
delivering Thea customers and really making a difference but to Evans point
making a difference but to Evans point
making a difference but to Evans point you’re not you know every step of the
you’re not you know every step of the
you’re not you know every step of the journey you’re kind of just thinking
journey you’re kind of just thinking
journey you’re kind of just thinking about what’s the next risk what’s the
about what’s the next risk what’s the
about what’s the next risk what’s the next it’s had away how do I reduce that
next it’s had away how do I reduce that
next it’s had away how do I reduce that risk how do I reduce my exposure but you
risk how do I reduce my exposure but you
risk how do I reduce my exposure but you still keep that essence of you know a
still keep that essence of you know a
still keep that essence of you know a bootstrap business and even as you grow
bootstrap business and even as you grow
bootstrap business and even as you grow your business I’m you know I got a
your business I’m you know I got a
your business I’m you know I got a little case that a really good dumb
little case that a really good dumb
little case that a really good dumb coming out in Vancouver actually
coming out in Vancouver actually
coming out in Vancouver actually peekaboo beans started by Tracy Kosta
peekaboo beans started by Tracy Kosta
peekaboo beans started by Tracy Kosta back in i’m in 2006 and she was her
back in i’m in 2006 and she was her
back in i’m in 2006 and she was her passion was actually just amazing play
passion was actually just amazing play
passion was actually just amazing play way for kids and clothes and she stunned
way for kids and clothes and she stunned
way for kids and clothes and she stunned the brand sold it direct and then she
the brand sold it direct and then she
the brand sold it direct and then she saw the you know cataclysmic change in
saw the you know cataclysmic change in
saw the you know cataclysmic change in terms of buying habits between Main
terms of buying habits between Main
terms of buying habits between Main Street and the web and she kind of moved
Street and the web and she kind of moved
Street and the web and she kind of moved our whole business took a big business
our whole business took a big business
our whole business took a big business bet so changed the whole distribution
bet so changed the whole distribution
bet so changed the whole distribution channel of all her clothing boutiques in
channel of all her clothing boutiques in
channel of all her clothing boutiques in Vancouver and went direct but while
Vancouver and went direct but while
Vancouver and went direct but while she’s never looked back and what seventy
she’s never looked back and what seventy
she’s never looked back and what seventy percent year-on-year growth I think she
percent year-on-year growth I think she
percent year-on-year growth I think she employs over 700 am salespeople scalable
employs over 700 am salespeople scalable
employs over 700 am salespeople scalable model in and they’ve got 25 employees up
model in and they’ve got 25 employees up
model in and they’ve got 25 employees up in Richmond I the headquarters but more
in Richmond I the headquarters but more
in Richmond I the headquarters but more importantly she’s kept the ethos of
importantly she’s kept the ethos of
importantly she’s kept the ethos of treat the company’s money as if it’s
treat the company’s money as if it’s
treat the company’s money as if it’s your own remember those kind of really
your own remember those kind of really
your own remember those kind of really exciting days where we started the
exciting days where we started the
exciting days where we started the business bring that energy into your
business bring that energy into your
business bring that energy into your business that you had on day one when
business that you had on day one when
business that you had on day one when you used to take people down the bar on
you used to take people down the bar on
you used to take people down the bar on a Friday night or you got our keg of
a Friday night or you got our keg of
a Friday night or you got our keg of beer into the parking lot and stuff like
beer into the parking lot and stuff like
beer into the parking lot and stuff like that these those are the things that
that these those are the things that
that these those are the things that first of all people remember and
first of all people remember and
first of all people remember and secondly it keeps you true to your
secondly it keeps you true to your
secondly it keeps you true to your original values
”
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