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How Libraries and Museums can stay RELEVANT – Madrid 2016 Full Presentation


huh you can hear me all right we got to

huh you can hear me all right we got to start with a selfie right of course

start with a selfie right of course

start with a selfie right of course let’s let’s get everybody heads up

let’s let’s get everybody heads up

let’s let’s get everybody heads up bouquets up like this hands up high yeah

bouquets up like this hands up high yeah

bouquets up like this hands up high yeah one two three nice thank you guys I love

one two three nice thank you guys I love

one two three nice thank you guys I love cool it’s an honor to be here with you

cool it’s an honor to be here with you

cool it’s an honor to be here with you guys today but a lot of people over the

guys today but a lot of people over the

guys today but a lot of people over the last couple days and i love your mission

last couple days and i love your mission

last couple days and i love your mission at eleven drove out today can talk about

at eleven drove out today can talk about

at eleven drove out today can talk about how to develop it to the selfie

how to develop it to the selfie

how to develop it to the selfie generation what I think about libraries

generation what I think about libraries

generation what I think about libraries and when I asked my friends about

and when I asked my friends about

and when I asked my friends about libraries a lot of times this is a

libraries a lot of times this is a

libraries a lot of times this is a reaction people people are bored people

reaction people people are bored people

reaction people people are bored people don’t think libraries are relevant

don’t think libraries are relevant

don’t think libraries are relevant libraries are not part of the daily

libraries are not part of the daily

libraries are not part of the daily fabric like they used to be I think

fabric like they used to be I think

fabric like they used to be I think that’s kind of sad I think that’s kind

that’s kind of sad I think that’s kind

that’s kind of sad I think that’s kind of sad considering how important

of sad considering how important

of sad considering how important historically libraries have been and how

historically libraries have been and how

historically libraries have been and how you guys have reached you know hundreds

you guys have reached you know hundreds

you guys have reached you know hundreds of millions of people ont my flickr that

of millions of people ont my flickr that

of millions of people ont my flickr that flag I want you to be great I was

flag I want you to be great I was

flag I want you to be great I was looking up famous libraries on Google

looking up famous libraries on Google

looking up famous libraries on Google when I was at home preparing this

when I was at home preparing this

when I was at home preparing this presentation and the one-line way that

presentation and the one-line way that

presentation and the one-line way that kept coming up over and over and over

kept coming up over and over and over

kept coming up over and over and over and over man was the Great Library of

and over man was the Great Library of

and over man was the Great Library of Alexandria and I agree it’s a great

Alexandria and I agree it’s a great

Alexandria and I agree it’s a great library I think could learn a lot from

library I think could learn a lot from

library I think could learn a lot from their success spell touching them alive

their success spell touching them alive

their success spell touching them alive in his presentation but everyone you

in his presentation but everyone you

in his presentation but everyone you guys to be great I found it kind of sad

guys to be great I found it kind of sad

guys to be great I found it kind of sad that there was no other library that was

that there was no other library that was

that there was no other library that was consistently referred to as a great

consistently referred to as a great

consistently referred to as a great library as a

library as a

library as a library and my goal for you guys is that

library and my goal for you guys is that

library and my goal for you guys is that in a thousand years people are still

in a thousand years people are still

in a thousand years people are still talking about how great a library you

talking about how great a library you

talking about how great a library you built I want your library to stand the

built I want your library to stand the

built I want your library to stand the test of time and then model for other

test of time and then model for other

test of time and then model for other libraries look up to and so hopefully

libraries look up to and so hopefully

libraries look up to and so hopefully I’ll give me some of the tools today do

I’ll give me some of the tools today do

I’ll give me some of the tools today do the help you do that but first one to

the help you do that but first one to

the help you do that but first one to tell you a story this is me when I was

tell you a story this is me when I was

tell you a story this is me when I was in grade school I had a lot more hair

in grade school I had a lot more hair

in grade school I had a lot more hair and this is my librarian mrs. Donnelly

and this is my librarian mrs. Donnelly

and this is my librarian mrs. Donnelly and any time I had a problem anytime I

and any time I had a problem anytime I

and any time I had a problem anytime I was researching a project i would go to

was researching a project i would go to

was researching a project i would go to mrs. Donnelly and she would give me the

mrs. Donnelly and she would give me the

mrs. Donnelly and she would give me the knowledge that I needed to finish my

knowledge that I needed to finish my

knowledge that I needed to finish my project right I would walk into this

project right I would walk into this

project right I would walk into this library and get thousands of books I

library and get thousands of books I

library and get thousands of books I didn’t know where to start and I’m

didn’t know where to start and I’m

didn’t know where to start and I’m talking mrs. darling she would guide me

talking mrs. darling she would guide me

talking mrs. darling she would guide me to the knowledge that I needed I was

to the knowledge that I needed I was

to the knowledge that I needed I was like on the High School in carter came

like on the High School in carter came

like on the High School in carter came around I’m carly was the big thing you

around I’m carly was the big thing you

around I’m carly was the big thing you guys remember micarta and when I first

guys remember micarta and when I first

guys remember micarta and when I first heard about a card about mrs. darling

heard about a card about mrs. darling

heard about a card about mrs. darling and I would go in with a problem mrs.

and I would go in with a problem mrs.

and I would go in with a problem mrs. darling load up in Carter help me find

darling load up in Carter help me find

darling load up in Carter help me find the knowledge that I needed when I

the knowledge that I needed when I

the knowledge that I needed when I graduated internet camera and then went

graduated internet camera and then went

graduated internet camera and then went to mrs. Donnelly she didn’t know how to

to mrs. Donnelly she didn’t know how to

to mrs. Donnelly she didn’t know how to use the internet and that was a problem

use the internet and that was a problem

use the internet and that was a problem because not my sources of knowledge

because not my sources of knowledge

because not my sources of knowledge expanded infinitely almost and I didn’t

expanded infinitely almost and I didn’t

expanded infinitely almost and I didn’t have a guy to help me so because it only

have a guy to help me so because it only

have a guy to help me so because it only didn’t know how to use the internet I

didn’t know how to use the internet I

didn’t know how to use the internet I had to figure it out for myself and this

had to figure it out for myself and this

had to figure it out for myself and this is where mrs. Donnelly the librarians

is where mrs. Donnelly the librarians

is where mrs. Donnelly the librarians role started to lose relevance and value

role started to lose relevance and value

role started to lose relevance and value these are sad sack you probably know but

these are sad sack you probably know but

these are sad sack you probably know but a lot of the knowledge search now starts

a lot of the knowledge search now starts

a lot of the knowledge search now starts with a search engine right eighty

with a search engine right eighty

with a search engine right eighty percent of new searches start from high

percent of new searches start from high

percent of new searches start from high school students are sorry for teenagers

school students are sorry for teenagers

school students are sorry for teenagers with a google search and less than 1%

with a google search and less than 1%

with a google search and less than 1% start on the library’s website and as a

start on the library’s website and as a

start on the library’s website and as a result libraries and any funding cuts

result libraries and any funding cuts

result libraries and any funding cuts nobody’s this is American data I’m

nobody’s this is American data I’m

nobody’s this is American data I’m assuming that the

assuming that the

assuming that the for you guys are at but 23 States

for you guys are at but 23 States

for you guys are at but 23 States recently cut budget in the United States

recently cut budget in the United States

recently cut budget in the United States and another forty percent are expecting

and another forty percent are expecting

and another forty percent are expecting more cuts and the challenge is as

more cuts and the challenge is as

more cuts and the challenge is as libraries have been so attached the

libraries have been so attached the

libraries have been so attached the books and how they haven’t kept up

books and how they haven’t kept up

books and how they haven’t kept up enough with the growth of knowledge they

enough with the growth of knowledge they

enough with the growth of knowledge they become less relevant and because you’re

become less relevant and because you’re

become less relevant and because you’re less relevant we’re not getting as much

less relevant we’re not getting as much

less relevant we’re not getting as much funding as we’re before and Michael I

funding as we’re before and Michael I

funding as we’re before and Michael I want to I want to change this is gone as

want to I want to change this is gone as

want to I want to change this is gone as far as some people expecting libraries

far as some people expecting libraries

far as some people expecting libraries to be extinct people are predicting that

to be extinct people are predicting that

to be extinct people are predicting that in 10 to 20 years it won’t be a library

in 10 to 20 years it won’t be a library

in 10 to 20 years it won’t be a library anymore and I think that’s really sad

anymore and I think that’s really sad

anymore and I think that’s really sad but I’m optimistic I think there’s a

but I’m optimistic I think there’s a

but I’m optimistic I think there’s a bright bright future for libraries we

bright bright future for libraries we

bright bright future for libraries we just have to figure out how to keep calm

just have to figure out how to keep calm

just have to figure out how to keep calm and stay relevant and I need the tools

and stay relevant and I need the tools

and stay relevant and I need the tools hoping today to help you do that for me

hoping today to help you do that for me

hoping today to help you do that for me it starts with thinking about what a

it starts with thinking about what a

it starts with thinking about what a library is and I also back to the origin

library is and I also back to the origin

library is and I also back to the origin because words to me are important and if

because words to me are important and if

because words to me are important and if you look at the definition of library it

you look at the definition of library it

you look at the definition of library it always comes back into the Blue Origin

always comes back into the Blue Origin

always comes back into the Blue Origin it always was back to books somehow in

it always was back to books somehow in

it always was back to books somehow in whatever language at least that I saw

whatever language at least that I saw

whatever language at least that I saw I’ve always relates the book somehow and

I’ve always relates the book somehow and

I’ve always relates the book somehow and that’s a problem because libraries not

that’s a problem because libraries not

that’s a problem because libraries not just about folks and an old on you get

just about folks and an old on you get

just about folks and an old on you get that and you’re making changes but the

that and you’re making changes but the

that and you’re making changes but the changes are happening fast enough to not

changes are happening fast enough to not

changes are happening fast enough to not radical enough and as long as we hitch

radical enough and as long as we hitch

radical enough and as long as we hitch our wagon to books then you may end up

our wagon to books then you may end up

our wagon to books then you may end up going extinct I would redefine it as a

going extinct I would redefine it as a

going extinct I would redefine it as a house of knowledge libraries are house

house of knowledge libraries are house

house of knowledge libraries are house involved and I would love for library we

involved and I would love for library we

involved and I would love for library we saw all this you can change their name

saw all this you can change their name

saw all this you can change their name recognizing that the word itself relates

recognizing that the word itself relates

recognizing that the word itself relates the books and we are not just about

the books and we are not just about

the books and we are not just about anymore we’re a house acknowledging in

anymore we’re a house acknowledging in

anymore we’re a house acknowledging in the past books were knowledge that’s how

the past books were knowledge that’s how

the past books were knowledge that’s how we got our knowledge and as we’ve

we got our knowledge and as we’ve

we got our knowledge and as we’ve evolved the longer you tie yourself just

evolved the longer you tie yourself just

evolved the longer you tie yourself just the books then the less problem that

the books then the less problem that

the books then the less problem that we’re going to be because our knowledge

we’re going to be because our knowledge

we’re going to be because our knowledge scape is increasing and books will

scape is increasing and books will

scape is increasing and books will always be a part of it there will always

always be a part of it there will always

always be a part of it there will always be a part of it but it’s not able to

be a part of it but it’s not able to

be a part of it but it’s not able to party tomorrow so I’m going to assume

party tomorrow so I’m going to assume

party tomorrow so I’m going to assume now that we’re on board with this

now that we’re on board with this

now that we’re on board with this mission of being a house of knowledge

mission of being a house of knowledge

mission of being a house of knowledge and that changes decisions that you make

and that changes decisions that you make

and that changes decisions that you make it changes how you opportunity I

it changes how you opportunity I

it changes how you opportunity I concentr teeny the changes strategy for

concentr teeny the changes strategy for

concentr teeny the changes strategy for your organization I gave you five ways

your organization I gave you five ways

your organization I gave you five ways to stay more relevant as a house of

to stay more relevant as a house of

to stay more relevant as a house of knowledge instead of a house of books so

knowledge instead of a house of books so

knowledge instead of a house of books so if I my house acknowledge what i want to

if I my house acknowledge what i want to

if I my house acknowledge what i want to do the first thing i want to do is

do the first thing i want to do is

do the first thing i want to do is provide access to the knowledge and

provide access to the knowledge and

provide access to the knowledge and library external it’d be great day they

library external it’d be great day they

library external it’d be great day they had both committed by baptist and

had both committed by baptist and

had both committed by baptist and knowledge now it all is on line one

knowledge now it all is on line one

knowledge now it all is on line one provide access online and most lenders

provide access online and most lenders

provide access online and most lenders have internet it gets pretty basic now

have internet it gets pretty basic now

have internet it gets pretty basic now is Wi-Fi but it’s not great Wi-Fi it’s

is Wi-Fi but it’s not great Wi-Fi it’s

is Wi-Fi but it’s not great Wi-Fi it’s not great internet you know if I had to

not great internet you know if I had to

not great internet you know if I had to come to a city and I really needed to

come to a city and I really needed to

come to a city and I really needed to get online for a presentation or to

get online for a presentation or to

get online for a presentation or to learn something my first choice wouldn’t

learn something my first choice wouldn’t

learn something my first choice wouldn’t be a library how good a starbucks i

be a library how good a starbucks i

be a library how good a starbucks i would go to mcdonalds at least from the

would go to mcdonalds at least from the

would go to mcdonalds at least from the library’s an eye pin to mcdonalds and

library’s an eye pin to mcdonalds and

library’s an eye pin to mcdonalds and starbucks have faster Wi-Fi mcdonalds

starbucks have faster Wi-Fi mcdonalds

starbucks have faster Wi-Fi mcdonalds and starbucks give me faster access to

and starbucks give me faster access to

and starbucks give me faster access to knowledge then the house of knowledge

knowledge then the house of knowledge

knowledge then the house of knowledge why can’t libraries have the fastest

why can’t libraries have the fastest

why can’t libraries have the fastest internet in the city if I was running a

internet in the city if I was running a

internet in the city if I was running a librarian helping one of my top

librarian helping one of my top

librarian helping one of my top priorities the fastest internet anywhere

priorities the fastest internet anywhere

priorities the fastest internet anywhere in the city is at a library come get

in the city is at a library come get

in the city is at a library come get rapid access to the knowledge that

rapid access to the knowledge that

rapid access to the knowledge that you’re looking for nexus guide them to

you’re looking for nexus guide them to

you’re looking for nexus guide them to know so we’re house of knowledge we need

know so we’re house of knowledge we need

know so we’re house of knowledge we need to guide and go to the knowledge just

to guide and go to the knowledge just

to guide and go to the knowledge just like mrs. Donnelly got any technology

like mrs. Donnelly got any technology

like mrs. Donnelly got any technology when I was in school and I think as our

when I was in school and I think as our

when I was in school and I think as our have expanded the need for a god has

have expanded the need for a god has

have expanded the need for a god has only grown more important right when I

only grown more important right when I

only grown more important right when I went into library there’s only a

went into library there’s only a

went into library there’s only a thousand books now there’s billions of

thousand books now there’s billions of

thousand books now there’s billions of pieces of information out there and the

pieces of information out there and the

pieces of information out there and the librarian helps provide the context so

librarian helps provide the context so

librarian helps provide the context so we need guides more than ever to all the

we need guides more than ever to all the

we need guides more than ever to all the library the library is only growing in

library the library is only growing in

library the library is only growing in importance because people have

importance because people have

importance because people have information overload we need knowledge

information overload we need knowledge

information overload we need knowledge means to help us guide us to the

means to help us guide us to the

means to help us guide us to the knowledge but you have to have the

knowledge but you have to have the

knowledge but you have to have the context you have to know that knowledge

context you have to know that knowledge

context you have to know that knowledge to really take me to the knowledge I

to really take me to the knowledge I

to really take me to the knowledge I think that’s part challenges a lot of

think that’s part challenges a lot of

think that’s part challenges a lot of librarians now don’t have the relevant

librarians now don’t have the relevant

librarians now don’t have the relevant knowledge anymore to keep me up to date

knowledge anymore to keep me up to date

knowledge anymore to keep me up to date it’s also expanded the definition of

it’s also expanded the definition of

it’s also expanded the definition of what knowledge is and what services we

what knowledge is and what services we

what knowledge is and what services we offer as libraries this is a picture

offer as libraries this is a picture

offer as libraries this is a picture from a trauma library where they

from a trauma library where they

from a trauma library where they installed a green screen room two people

installed a green screen room two people

installed a green screen room two people to come in and fill videos I know if you

to come in and fill videos I know if you

to come in and fill videos I know if you guys like green screens or know some of

guys like green screens or know some of

guys like green screens or know some of your slowly changing and evolving some

your slowly changing and evolving some

your slowly changing and evolving some lockers after 3d printing and a part of

lockers after 3d printing and a part of

lockers after 3d printing and a part of the maker movement right some libraries

the maker movement right some libraries

the maker movement right some libraries allow you to take that musical

allow you to take that musical

allow you to take that musical instruments allow you to take out of

instruments allow you to take out of

instruments allow you to take out of technology to loan let’s expand our

technology to loan let’s expand our

technology to loan let’s expand our definition right now the right house of

definition right now the right house of

definition right now the right house of knowledge miles of books what is

knowledge miles of books what is

knowledge miles of books what is knowledge and system and how can we be a

knowledge and system and how can we be a

knowledge and system and how can we be a resource to the people in our community

resource to the people in our community

resource to the people in our community number three is you want to bring it

number three is you want to bring it

number three is you want to bring it with us when I go to a Starbucks what

with us when I go to a Starbucks what

with us when I go to a Starbucks what Starbucks life that I just finish this

Starbucks life that I just finish this

Starbucks life that I just finish this batteries you going to stomachs in any

batteries you going to stomachs in any

batteries you going to stomachs in any city what do you see I miss it this

city what do you see I miss it this

city what do you see I miss it this event is a starbucks just down the road

event is a starbucks just down the road

event is a starbucks just down the road here I grab the cappuccino what do you

here I grab the cappuccino what do you

here I grab the cappuccino what do you see you see people study right you see

see you see people study right you see

see you see people study right you see people starting you see people working

people starting you see people working

people starting you see people working you see people learning why are they not

you see people learning why are they not

you see people learning why are they not in a library why are they here and part

in a library why are they here and part

in a library why are they here and part of it is because suburbs creates a great

of it is because suburbs creates a great

of it is because suburbs creates a great environment right somebody says music

environment right somebody says music

environment right somebody says music starbucks sells you coffee sells you

starbucks sells you coffee sells you

starbucks sells you coffee sells you food gives you a place to work lets you

food gives you a place to work lets you

food gives you a place to work lets you plug in i think this is a missed

plug in i think this is a missed

plug in i think this is a missed opportunity for a lot of libraries

opportunity for a lot of libraries

opportunity for a lot of libraries because i know it’s just changing for a

because i know it’s just changing for a

because i know it’s just changing for a lot of libraries now but to slowly is

lot of libraries now but to slowly is

lot of libraries now but to slowly is still the perception that in the library

where does it say that to learn it has

where does it say that to learn it has to be quiet how much learnings do guys

to be quiet how much learnings do guys

to be quiet how much learnings do guys done here today talking to each other in

done here today talking to each other in

done here today talking to each other in rooms over dinner last night not much

rooms over dinner last night not much

rooms over dinner last night not much happens from connecting with people and

happens from connecting with people and

happens from connecting with people and yes there’s definitely in place for

yes there’s definitely in place for

yes there’s definitely in place for quiet independent study that will never

quiet independent study that will never

quiet independent study that will never go away but the opportunity to connect

go away but the opportunity to connect

go away but the opportunity to connect with others and the reason why people

with others and the reason why people

with others and the reason why people are going to starbucks is because they

are going to starbucks is because they

are going to starbucks is because they want that environment why can’t you play

want that environment why can’t you play

want that environment why can’t you play music in part of the library why can’t

music in part of the library why can’t

music in part of the library why can’t you sell food and some coffee and get

you sell food and some coffee and get

you sell food and some coffee and get people environment that they wanted

people environment that they wanted

people environment that they wanted working like starbucks is how do their

working like starbucks is how do their

working like starbucks is how do their business models created in my opinion

business models created in my opinion

business models created in my opinion because libraries couldn’t keep up this

because libraries couldn’t keep up this

because libraries couldn’t keep up this could be your business how much billions

could be your business how much billions

could be your business how much billions of dollars at starbucks make while

of dollars at starbucks make while

of dollars at starbucks make while you’re worried about funding cuts this

you’re worried about funding cuts this

you’re worried about funding cuts this could be an opportunity to revive the

could be an opportunity to revive the

could be an opportunity to revive the library and make it a home people want

library and make it a home people want

library and make it a home people want to come to TED Talks another example oh

to come to TED Talks another example oh

to come to TED Talks another example oh and just back sorry on my morning this

and just back sorry on my morning this

and just back sorry on my morning this fine the great variability Andrea used

fine the great variability Andrea used

fine the great variability Andrea used to have shared dining rooms because they

to have shared dining rooms because they

to have shared dining rooms because they understood that people learn when they

understood that people learn when they

understood that people learn when they connect with each other and they learn

connect with each other and they learn

connect with each other and they learn while they’re eating and somewhere along

while they’re eating and somewhere along

while they’re eating and somewhere along the lines we decided that that’s not

the lines we decided that that’s not

the lines we decided that that’s not cool that doesn’t take place in the

cool that doesn’t take place in the

cool that doesn’t take place in the library but the model is there just in

library but the model is there just in

library but the model is there just in love with the greatest library of all

love with the greatest library of all

love with the greatest library of all time tedtalks the letter Gonzaga are

time tedtalks the letter Gonzaga are

time tedtalks the letter Gonzaga are also used to have people come in and

also used to have people come in and

also used to have people come in and speak at the library and they would pay

speak at the library and they would pay

speak at the library and they would pay a stipend for this

a stipend for this

a stipend for this Karen’s family to come and educate the

Karen’s family to come and educate the

Karen’s family to come and educate the people who are attending at the library

people who are attending at the library

people who are attending at the library and that needs to exist but it’s no

and that needs to exist but it’s no

and that needs to exist but it’s no longer happening at libraries it’s

longer happening at libraries it’s

longer happening at libraries it’s happening at conferences like Ted why is

happening at conferences like Ted why is

happening at conferences like Ted why is Ted not happening at libraries why are

Ted not happening at libraries why are

Ted not happening at libraries why are you not partnering with Ted and have

you not partnering with Ted and have

you not partnering with Ted and have people come to your institution

people come to your institution

people come to your institution warehouses knowledge why are people

warehouses knowledge why are people

warehouses knowledge why are people going elsewhere to get their knowledge

going elsewhere to get their knowledge

going elsewhere to get their knowledge though gates comes up on Ted his talk

though gates comes up on Ted his talk

though gates comes up on Ted his talk was an education why is not in the

was an education why is not in the

was an education why is not in the library he’s talking about education so

library he’s talking about education so

library he’s talking about education so it’s another model where there is need

it’s another model where there is need

it’s another model where there is need right the need for knowledge is not

right the need for knowledge is not

right the need for knowledge is not going away but other businesses have

going away but other businesses have

going away but other businesses have been created because the libraries have

been created because the libraries have

been created because the libraries have kept up and and haven’t been the house

kept up and and haven’t been the house

kept up and and haven’t been the house of knowledge that we need other examples

of knowledge that we need other examples

of knowledge that we need other examples book tours people go on book tours when

book tours people go on book tours when

book tours people go on book tours when they’re launching the books big-name

they’re launching the books big-name

they’re launching the books big-name celebrities this is hillary clinton on

celebrities this is hillary clinton on

celebrities this is hillary clinton on her book tour again i don’t even make

her book tour again i don’t even make

her book tour again i don’t even make stops at libraries maybe some but for

stops at libraries maybe some but for

stops at libraries maybe some but for the most part it’s not my book source

the most part it’s not my book source

the most part it’s not my book source why can’t you stop off at libraries

why can’t you stop off at libraries

why can’t you stop off at libraries you’re gonna have her book and you

you’re gonna have her book and you

you’re gonna have her book and you receive all the bookstores they sell the

receive all the bookstores they sell the

receive all the bookstores they sell the books why can’t you sell books of

books why can’t you sell books of

books why can’t you sell books of libraries maybe that’s a radical

libraries maybe that’s a radical

libraries maybe that’s a radical business model maybe you’re not

business model maybe you’re not

business model maybe you’re not permitted for some reason but I

permitted for some reason but I

permitted for some reason but I understand people want to lend out the

understand people want to lend out the

understand people want to lend out the books but why can’t you also buy the

books but why can’t you also buy the

books but why can’t you also buy the books again it’s another business model

books again it’s another business model

books again it’s another business model that’s been created because the library

that’s been created because the library

that’s been created because the library is nothing have done so you look at

is nothing have done so you look at

is nothing have done so you look at internet cafes you look at starbucks you

internet cafes you look at starbucks you

internet cafes you look at starbucks you look at bookstores you look at Ted and

look at bookstores you look at Ted and

look at bookstores you look at Ted and conferences all of these multi-billion

conferences all of these multi-billion

conferences all of these multi-billion dollar businesses have been created

dollar businesses have been created

dollar businesses have been created around knowledge meanwhile libraries are

around knowledge meanwhile libraries are

around knowledge meanwhile libraries are being cut with budget and funding

being cut with budget and funding

being cut with budget and funding there’s a lot of opportunities and the

there’s a lot of opportunities and the

there’s a lot of opportunities and the need for knowledge is not going anywhere

need for knowledge is not going anywhere

need for knowledge is not going anywhere is if anything only more important the

is if anything only more important the

is if anything only more important the libraries have to play

libraries have to play

libraries have to play roll in last week’s pretty people to do

roll in last week’s pretty people to do

roll in last week’s pretty people to do around the vents I think disease if I do

around the vents I think disease if I do

around the vents I think disease if I do a better job than libraries of this

a better job than libraries of this

a better job than libraries of this where these events being hell do you

where these events being hell do you

where these events being hell do you want to bring people in right you want

want to bring people in right you want

want to bring people in right you want to show up your space even this like

to show up your space even this like

to show up your space even this like today we’re a bunch of librarians why is

today we’re a bunch of librarians why is

today we’re a bunch of librarians why is this not being held in the library right

this not being held in the library right

this not being held in the library right why I maybe libraries aren’t set up for

why I maybe libraries aren’t set up for

why I maybe libraries aren’t set up for this but why not why can’t we be set up

this but why not why can’t we be set up

this but why not why can’t we be set up for this right we are a host of

for this right we are a host of

for this right we are a host of knowledge we’re full of librarians here

knowledge we’re full of librarians here

knowledge we’re full of librarians here and we’re not learning in a library I

and we’re not learning in a library I

and we’re not learning in a library I want to have a space that I’m proud of

want to have a space that I’m proud of

want to have a space that I’m proud of hosting events bringing in thought

hosting events bringing in thought

hosting events bringing in thought leaders and being a house of knowledge

leaders and being a house of knowledge

leaders and being a house of knowledge so taking that shift from just being

so taking that shift from just being

so taking that shift from just being about books to radically change anything

about books to radically change anything

about books to radically change anything about knowledge impacts a lot of

about knowledge impacts a lot of

about knowledge impacts a lot of decisions that you make as an

decisions that you make as an

decisions that you make as an organization number fours go to them as

organization number fours go to them as

organization number fours go to them as a hosted knowledge miner who check and

a hosted knowledge miner who check and

a hosted knowledge miner who check and he part of the community so here’s an

he part of the community so here’s an

he part of the community so here’s an example with out of the UK with move out

example with out of the UK with move out

example with out of the UK with move out libraries and the knowing all of you or

libraries and the knowing all of you or

libraries and the knowing all of you or some of you already have some of these

some of you already have some of these

some of you already have some of these initiatives happening and it’s a great

initiatives happening and it’s a great

initiatives happening and it’s a great idea to reach out in the community this

idea to reach out in the community this

idea to reach out in the community this is a trench hanging off North America I

is a trench hanging off North America I

is a trench hanging off North America I don’t know if it’s happening here or

don’t know if it’s happening here or

don’t know if it’s happening here or maybe you guys started it but people are

maybe you guys started it but people are

maybe you guys started it but people are taking a poll and put it in the front

taking a poll and put it in the front

taking a poll and put it in the front lawn and building a box and inside

lawn and building a box and inside

lawn and building a box and inside they’re putting books you guys have this

they’re putting books you guys have this

they’re putting books you guys have this yes okay there’s a sign on it that says

yes okay there’s a sign on it that says

yes okay there’s a sign on it that says take a book legal book why is it not

take a book legal book why is it not

take a book legal book why is it not being led by libraries how many of you

being led by libraries how many of you

being led by libraries how many of you guys actually a part of this movement

guys actually a part of this movement

guys actually a part of this movement couple hands I love it why can’t I go to

couple hands I love it why can’t I go to

couple hands I love it why can’t I go to a lacquer effectively this is you know

a lacquer effectively this is you know

a lacquer effectively this is you know in my neighborhood our library has

in my neighborhood our library has

in my neighborhood our library has nothing to do with these and they should

nothing to do with these and they should

nothing to do with these and they should like teaching people how to build these

like teaching people how to build these

like teaching people how to build these things give them the map to that and

things give them the map to that and

things give them the map to that and then go to a local hardware store and

then go to a local hardware store and

then go to a local hardware store and buy the tools to make it on your website

buy the tools to make it on your website

buy the tools to make it on your website promote links to where people can go

promote links to where people can go

promote links to where people can go like give them a map of all the

like give them a map of all the

like give them a map of all the different places that have these things

different places that have these things

different places that have these things right this is the most Freddy knowledge

right this is the most Freddy knowledge

right this is the most Freddy knowledge you should love this this should be a

you should love this this should be a

you should love this this should be a part of your model the fact that people

part of your model the fact that people

part of your model the fact that people are doing things like this and that

are doing things like this and that

are doing things like this and that you’re not involved shows that there is

you’re not involved shows that there is

you’re not involved shows that there is is need and the trend is already started

is need and the trend is already started

is need and the trend is already started you don’t have to leave the trend just

you don’t have to leave the trend just

you don’t have to leave the trend just being part of them wherever people are

being part of them wherever people are

being part of them wherever people are that’s where you want to be wherever

that’s where you want to be wherever

that’s where you want to be wherever there’s a group of people that’s where

there’s a group of people that’s where

there’s a group of people that’s where you want to be providing knowledge this

you want to be providing knowledge this

you want to be providing knowledge this is a big rock concert happening you know

is a big rock concert happening you know

is a big rock concert happening you know Bruce Springsteen is coming to town why

Bruce Springsteen is coming to town why

Bruce Springsteen is coming to town why is there not a pop-up library they’re

is there not a pop-up library they’re

is there not a pop-up library they’re giving you knowledge about Bruce spring

giving you knowledge about Bruce spring

giving you knowledge about Bruce spring Springs me in the history of rock and

Springs me in the history of rock and

Springs me in the history of rock and roll there’s a big football match I

roll there’s a big football match I

roll there’s a big football match I didn’t say soccer there’s the same

didn’t say soccer there’s the same

didn’t say soccer there’s the same soccer it’s good big football match

soccer it’s good big football match

soccer it’s good big football match Madrid Barcelona is playing why is he

Madrid Barcelona is playing why is he

Madrid Barcelona is playing why is he going to pop up library at the stadium

going to pop up library at the stadium

going to pop up library at the stadium with the history of football and how

with the history of football and how

with the history of football and how real madrid came to be right where the

real madrid came to be right where the

real madrid came to be right where the people are that’s where you want to be

people are that’s where you want to be

people are that’s where you want to be as a library we’re talking about selfies

as a library we’re talking about selfies

as a library we’re talking about selfies cell degeneration you need to know about

cell degeneration you need to know about

cell degeneration you need to know about trending knowledge you want to be

trending knowledge you want to be

trending knowledge you want to be leading that front and providing

leading that front and providing

leading that front and providing resources people want to learn how to

resources people want to learn how to

resources people want to learn how to take selfies give them knowledge on how

take selfies give them knowledge on how

take selfies give them knowledge on how to take selfies teach people how to take

to take selfies teach people how to take

to take selfies teach people how to take a picture have resources around

a picture have resources around

a picture have resources around photography or link out to video people

photography or link out to video people

photography or link out to video people can learn Will Smith one of the defining

can learn Will Smith one of the defining

can learn Will Smith one of the defining actors of this generation loves reading

actors of this generation loves reading

actors of this generation loves reading when he won an award he went up on stage

when he won an award he went up on stage

when he won an award he went up on stage and said the keys of life two teenagers

and said the keys of life two teenagers

and said the keys of life two teenagers he’s the life are running and reading

he’s the life are running and reading

he’s the life are running and reading and reading because any poem that you

and reading because any poem that you

and reading because any poem that you have has already dissolved it’s in a

have has already dissolved it’s in a

have has already dissolved it’s in a book somewhere whatever problem you have

book somewhere whatever problem you have

book somewhere whatever problem you have even like somebody has figured it out

even like somebody has figured it out

even like somebody has figured it out and wrote a book about it so go read

and wrote a book about it so go read

and wrote a book about it so go read then he go to the oprah winfrey show and

then he go to the oprah winfrey show and

then he go to the oprah winfrey show and it brings his kids he’s talked about

it brings his kids he’s talked about

it brings his kids he’s talked about breeding and his finger work for his

breeding and his finger work for his

breeding and his finger work for his kids is rich dad poor that he could go

kids is rich dad poor that he could go

kids is rich dad poor that he could go on Oprah and talk about anything talk

on Oprah and talk about anything talk

on Oprah and talk about anything talk about his movie promote something that

about his movie promote something that

about his movie promote something that has coming up he chose to go on and talk

has coming up he chose to go on and talk

has coming up he chose to go on and talk about reading this is somebody that

about reading this is somebody that

about reading this is somebody that today’s generation looks up to how many

today’s generation looks up to how many

today’s generation looks up to how many libraries then create an exhibit around

libraries then create an exhibit around

libraries then create an exhibit around Will Smith where they’re sharing that

Will Smith where they’re sharing that

Will Smith where they’re sharing that video clip where I can walk in and see

video clip where I can walk in and see

video clip where I can walk in and see the rich dad poor dad series are you

the rich dad poor dad series are you

the rich dad poor dad series are you sharing in

sharing in

sharing in website on social media right we’ve got

website on social media right we’ve got

website on social media right we’ve got somebody who’s looked up to as an icon

somebody who’s looked up to as an icon

somebody who’s looked up to as an icon by this generation dr. jump on board to

by this generation dr. jump on board to

by this generation dr. jump on board to help you in your cause when new movies

help you in your cause when new movies

help you in your cause when new movies come out when the elections are

come out when the elections are

come out when the elections are happening when sports teams are facing

happening when sports teams are facing

happening when sports teams are facing off against each other you want to have

off against each other you want to have

off against each other you want to have relevant trending knowledge this is why

relevant trending knowledge this is why

relevant trending knowledge this is why people think libraries are boring

people think libraries are boring

people think libraries are boring because you’re not part of trending

because you’re not part of trending

because you’re not part of trending conversations so Star Wars comes up when

conversations so Star Wars comes up when

conversations so Star Wars comes up when I walk into your library do I see Star

I walk into your library do I see Star

I walk into your library do I see Star Wars display other other books in links

Wars display other other books in links

Wars display other other books in links to videos and resources about Star Wars

to videos and resources about Star Wars

to videos and resources about Star Wars and science fiction books in astronomy

and science fiction books in astronomy

and science fiction books in astronomy and astrology as some of you may be

and astrology as some of you may be

and astrology as some of you may be doing and that’s amazing all you should

doing and that’s amazing all you should

doing and that’s amazing all you should be doing it this is this is the basis of

be doing it this is this is the basis of

be doing it this is this is the basis of handed having trending knowledge so

handed having trending knowledge so

handed having trending knowledge so since is not with social media we have

since is not with social media we have

since is not with social media we have to again because social media is from

to again because social media is from

to again because social media is from use awareness the child should mean when

use awareness the child should mean when

use awareness the child should mean when they look at libraries is you everybody

they look at libraries is you everybody

they look at libraries is you everybody month on you first because you could

month on you first because you could

month on you first because you could have all the greatest Twitter strategies

have all the greatest Twitter strategies

have all the greatest Twitter strategies in the world but if you’re not providing

in the world but if you’re not providing

in the world but if you’re not providing value then the awareness isn’t helpful

value then the awareness isn’t helpful

value then the awareness isn’t helpful so the 90s I don’t want you to find

so the 90s I don’t want you to find

so the 90s I don’t want you to find access to knowledge guide them

access to knowledge guide them

access to knowledge guide them technology bring it all to them go to

technology bring it all to them go to

technology bring it all to them go to them so I bring people into you go to

them so I bring people into you go to

them so I bring people into you go to them and be a part of trending

them and be a part of trending

them and be a part of trending conversations now we can hit up

conversations now we can hit up

conversations now we can hit up awareness so where it is 101

awareness so where it is 101

awareness so where it is 101 introduction to awareness is wherever

introduction to awareness is wherever

introduction to awareness is wherever your clients are ever your market is

your clients are ever your market is

your clients are ever your market is that’s what you want to be so I was

that’s what you want to be so I was

that’s what you want to be so I was selling two redheaded women wherever

selling two redheaded women wherever

selling two redheaded women wherever this is I want to be right so if you’re

this is I want to be right so if you’re

this is I want to be right so if you’re selling to the 13 17 year olds or 17 and

selling to the 13 17 year olds or 17 and

selling to the 13 17 year olds or 17 and 35 year olds whatever you’re on

35 year olds whatever you’re on

35 year olds whatever you’re on whoever they are that’s where you need

whoever they are that’s where you need

whoever they are that’s where you need to be that’s marketing and awareness 101

to be that’s marketing and awareness 101

to be that’s marketing and awareness 101 so where is today’s generation 31 online

so where is today’s generation 31 online

so where is today’s generation 31 online you probably seen the figures this is

you probably seen the figures this is

you probably seen the figures this is the most recent one teenagers were

the most recent one teenagers were

the most recent one teenagers were spending 11.3 hours on YouTube per week

spending 11.3 hours on YouTube per week

spending 11.3 hours on YouTube per week versus 8.3 on TV youtube they feel good

versus 8.3 on TV youtube they feel good

versus 8.3 on TV youtube they feel good about watching the phils relevant to

about watching the phils relevant to

about watching the phils relevant to them and those numbers are only getting

them and those numbers are only getting

them and those numbers are only getting worse those numbers are always doing

worse those numbers are always doing

worse those numbers are always doing more and more and more online so as a

more and more and more online so as a

more and more and more online so as a library targets that generation that’s

library targets that generation that’s

library targets that generation that’s where you need to be as well here are

where you need to be as well here are

where you need to be as well here are five people I don’t know how many people

five people I don’t know how many people

five people I don’t know how many people all five of these people Smosh fine

all five of these people Smosh fine

all five of these people Smosh fine brothers cutie pie Ryan case I you know

brothers cutie pie Ryan case I you know

brothers cutie pie Ryan case I you know all five of these people tell me what

all five of these people tell me what

all five of these people tell me what they do have you seen them the names

they do have you seen them the names

they do have you seen them the names familiar no now this is American data so

familiar no now this is American data so

familiar no now this is American data so it’s a little skewed but the top five

it’s a little skewed but the top five

it’s a little skewed but the top five celebrities for teens are youtubers

celebrities for teens are youtubers

celebrities for teens are youtubers these five people are youtubers and the

these five people are youtubers and the

these five people are youtubers and the whole team is a group who the celebrity

whole team is a group who the celebrity

whole team is a group who the celebrity you like it was your favorite summary

you like it was your favorite summary

you like it was your favorite summary right now and the top five are youtubers

right now and the top five are youtubers

right now and the top five are youtubers they’re not singers the not musicians

they’re not singers the not musicians

they’re not singers the not musicians they’re not actors and our athletes

they’re not actors and our athletes

they’re not actors and our athletes there youtubers further down the list

there youtubers further down the list

there youtubers further down the list Paul Walker’s and actor Jennifer

Paul Walker’s and actor Jennifer

Paul Walker’s and actor Jennifer Lawrence under games actress Katy Perry

Lawrence under games actress Katy Perry

Lawrence under games actress Katy Perry international singer but the top five

international singer but the top five

international singer but the top five are all youtubers and the fact that you

are all youtubers and the fact that you

are all youtubers and the fact that you wouldn’t know who the youtubers our show

wouldn’t know who the youtubers our show

wouldn’t know who the youtubers our show is kind of a lack of knowledge right

is kind of a lack of knowledge right

is kind of a lack of knowledge right because these people can be great

because these people can be great

because these people can be great resources for you and this is where the

resources for you and this is where the

resources for you and this is where the lack of respect might come in towards

lack of respect might come in towards

lack of respect might come in towards librarians where somebody coming in and

librarians where somebody coming in and

librarians where somebody coming in and people that they look up to and you have

people that they look up to and you have

people that they look up to and you have no idea who they are that creates a

no idea who they are that creates a

no idea who they are that creates a problem there’s a disconnect they’re

problem there’s a disconnect they’re

problem there’s a disconnect they’re going to feel like well this person

going to feel like well this person

going to feel like well this person can’t help guide to the knowledge they

can’t help guide to the knowledge they

can’t help guide to the knowledge they don’t know what I’m talking about if

don’t know what I’m talking about if

don’t know what I’m talking about if we’re the business of knowledge and you

we’re the business of knowledge and you

we’re the business of knowledge and you need to market and get the attention of

need to market and get the attention of

need to market and get the attention of the youth they have to know what they

the youth they have to know what they

the youth they have to know what they care about and a great way to model that

care about and a great way to model that

care about and a great way to model that is look at other businesses right I love

is look at other businesses right I love

is look at other businesses right I love them all and success you know the

them all and success you know the

them all and success you know the answers are already there we talked

answers are already there we talked

answers are already there we talked about the bootlegger valid am your ally

about the bootlegger valid am your ally

about the bootlegger valid am your ally look at a company that does well

look at a company that does well

look at a company that does well marketing and connecting with you you

marketing and connecting with you you

marketing and connecting with you you look at a company like coca-cola there’s

look at a company like coca-cola there’s

look at a company like coca-cola there’s always trying to target the next young

always trying to target the next young

always trying to target the next young generation you talk to people at

generation you talk to people at

generation you talk to people at coca-cola they would know but these

coca-cola they would know but these

coca-cola they would know but these people are they will be China

people are they will be China

people are they will be China correlations with these people to get

correlations with these people to get

correlations with these people to get the awareness out and so that’s going to

the awareness out and so that’s going to

the awareness out and so that’s going to be your business if that’s the energy

be your business if that’s the energy

be your business if that’s the energy that your reign is connecting with young

that your reign is connecting with young

that your reign is connecting with young people then you have to know these

people then you have to know these

people then you have to know these people too and you have to know the

people too and you have to know the

people too and you have to know the things that your audience cares about

things that your audience cares about

things that your audience cares about because until you do they just see you

because until you do they just see you

because until you do they just see you as a history resource and that’s not

as a history resource and that’s not

as a history resource and that’s not relevant as much anymore only having a

relevant as much anymore only having a

relevant as much anymore only having a color the knowledge isn’t great for

color the knowledge isn’t great for

color the knowledge isn’t great for organization that’s supposed to be the

organization that’s supposed to be the

organization that’s supposed to be the house of knowledge you guys know who has

house of knowledge you guys know who has

house of knowledge you guys know who has a notices anybody knows into those

a notices anybody knows into those

a notices anybody knows into those anyway

Xena notice was the first head librarian

Xena notice was the first head librarian the Great Library on center and I

the Great Library on center and I

the Great Library on center and I struggled to find who are great

struggled to find who are great

struggled to find who are great libraries nobody came up you know our

libraries nobody came up you know our

libraries nobody came up you know our kids graduating high school and universe

kids graduating high school and universe

kids graduating high school and universe is saying i wanted to be a library I

is saying i wanted to be a library I

is saying i wanted to be a library I think they should be you need to give

think they should be you need to give

think they should be you need to give them a reason to me it’s staying at me

them a reason to me it’s staying at me

them a reason to me it’s staying at me crowd a good profession and this guy was

crowd a good profession and this guy was

crowd a good profession and this guy was the greatest librarian of all time and

the greatest librarian of all time and

the greatest librarian of all time and one thing understand about David Otis

one thing understand about David Otis

one thing understand about David Otis was that he wasn’t just a manager yes he

was that he wasn’t just a manager yes he

was that he wasn’t just a manager yes he meant a big ladder he was a thought

meant a big ladder he was a thought

meant a big ladder he was a thought leader he was an expert he was a writer

leader he was an expert he was a writer

leader he was an expert he was a writer he was a speaker he shared his powerful

he was a speaker he shared his powerful

he was a speaker he shared his powerful opinions he was the first editor of

opinions he was the first editor of

opinions he was the first editor of Homer and he was editor for a bunch of

Homer and he was editor for a bunch of

Homer and he was editor for a bunch of other epic poets when was the last time

other epic poets when was the last time

other epic poets when was the last time you saw a great book being in a written

you saw a great book being in a written

you saw a great book being in a written or edited by a librarian maybe they

or edited by a librarian maybe they

or edited by a librarian maybe they exist but I couldn’t find it I think

exist but I couldn’t find it I think

exist but I couldn’t find it I think that’s that I think for the directors in

that’s that I think for the directors in

that’s that I think for the directors in this room this is your job it’s not just

this room this is your job it’s not just

this room this is your job it’s not just about managing an organization you need

about managing an organization you need

about managing an organization you need to be a thought leader you have

to be a thought leader you have

to be a thought leader you have knowledge and opinions that can guide

knowledge and opinions that can guide

knowledge and opinions that can guide people that can make changes to the city

people that can make changes to the city

people that can make changes to the city that you’re in and that’s your

that you’re in and that’s your

that you’re in and that’s your responsibility to stand up and let your

responsibility to stand up and let your

responsibility to stand up and let your voice be heard and if we could find what

voice be heard and if we could find what

voice be heard and if we could find what a library basically and also

a library basically and also

a library basically and also acknowledged in the house of knowledge

acknowledged in the house of knowledge

acknowledged in the house of knowledge needs a leader needs to leave to a

needs a leader needs to leave to a

needs a leader needs to leave to a contar con College and share that

contar con College and share that

contar con College and share that knowledge and inspire others at the

knowledge and inspire others at the

knowledge and inspire others at the Great Library of Alexandria the other

Great Library of Alexandria the other

Great Library of Alexandria the other people who worked at the library besides

people who worked at the library besides

people who worked at the library besides Xena notice they were in charge of

Xena notice they were in charge of

Xena notice they were in charge of transcribing all the scrolls right a

transcribing all the scrolls right a

transcribing all the scrolls right a scroll came in and they need to make a

scroll came in and they need to make a

scroll came in and they need to make a thousand copies of it they were

thousand copies of it they were

thousand copies of it they were providing them access to more people

providing them access to more people

providing them access to more people that was a job with the people work with

that was a job with the people work with

that was a job with the people work with the library and

the library and

the library and relevant today what you need to do is

relevant today what you need to do is

relevant today what you need to do is provide access in a way that today’s

provide access in a way that today’s

provide access in a way that today’s generation understand because they’re

generation understand because they’re

generation understand because they’re not going in and reading 500 pages of a

not going in and reading 500 pages of a

not going in and reading 500 pages of a book so your job is to translate the tax

book so your job is to translate the tax

book so your job is to translate the tax into things that they can understand

into things that they can understand

into things that they can understand transy to the Facebook and Twitter and

transy to the Facebook and Twitter and

transy to the Facebook and Twitter and YouTube Instagram and snapchat and if

YouTube Instagram and snapchat and if

YouTube Instagram and snapchat and if something new comes up you two you’re

something new comes up you two you’re

something new comes up you two you’re putting on this YouTube to that should

putting on this YouTube to that should

putting on this YouTube to that should be the job of the house of knowledge so

be the job of the house of knowledge so

be the job of the house of knowledge so here’s somebody to do it you can got

here’s somebody to do it you can got

here’s somebody to do it you can got gambling you’re looking to put it on

gambling you’re looking to put it on

gambling you’re looking to put it on Facebook so on facebook we would have a

Facebook so on facebook we would have a

Facebook so on facebook we would have a picture and then we wouldn’t have you’ll

picture and then we wouldn’t have you’ll

picture and then we wouldn’t have you’ll make it relevant so tiny to current

make it relevant so tiny to current

make it relevant so tiny to current events maybe there’s something from

events maybe there’s something from

events maybe there’s something from hamline that can be relevant to the US

hamline that can be relevant to the US

hamline that can be relevant to the US presidential election right now Tigers

presidential election right now Tigers

presidential election right now Tigers toys together give me a long-form

toys together give me a long-form

toys together give me a long-form content give me five points of what

content give me five points of what

content give me five points of what lessons Donald Trump could learn from

lessons Donald Trump could learn from

lessons Donald Trump could learn from handling and share now we’re posting

handling and share now we’re posting

handling and share now we’re posting valuable content does most people what

valuable content does most people what

valuable content does most people what they quoted on Facebook is that putting

they quoted on Facebook is that putting

they quoted on Facebook is that putting their hours of operation or they’ll put

their hours of operation or they’ll put

their hours of operation or they’ll put in work clothes tomorrow right social

in work clothes tomorrow right social

in work clothes tomorrow right social conversations are about conversations

conversations are about conversations

conversations are about conversations it’s about something that people would

it’s about something that people would

it’s about something that people would want to share as anybody going to share

want to share as anybody going to share

want to share as anybody going to share that your library is closed tomorrow is

that your library is closed tomorrow is

that your library is closed tomorrow is anybody going to go talk to the friend

anybody going to go talk to the friend

anybody going to go talk to the friend it’s not going to happen but lessons

it’s not going to happen but lessons

it’s not going to happen but lessons that Donald Trump could learn to handle

that Donald Trump could learn to handle

that Donald Trump could learn to handle it now your sparkling conversation so

it now your sparkling conversation so

it now your sparkling conversation so the stuff that you post on social you

the stuff that you post on social you

the stuff that you post on social you want it to spark conversation it’s just

want it to spark conversation it’s just

want it to spark conversation it’s just in micro formats twitter is even shorter

in micro formats twitter is even shorter

in micro formats twitter is even shorter Twitter give a limited number of

Twitter give a limited number of

Twitter give a limited number of characters it’s usually has some kind of

characters it’s usually has some kind of

characters it’s usually has some kind of link that you

link that you

link that you flu so quick headline and a link off to

flu so quick headline and a link off to

flu so quick headline and a link off to somewhere else youtube for making videos

somewhere else youtube for making videos

somewhere else youtube for making videos so i would love to see you guys as

so i would love to see you guys as

so i would love to see you guys as directors coming up to share your

directors coming up to share your

directors coming up to share your opinions on the election tell me

opinions on the election tell me

opinions on the election tell me something that I can learn from you are

something that I can learn from you are

something that I can learn from you are a thought leader you’re shaping the

a thought leader you’re shaping the

a thought leader you’re shaping the fabric of this city for decades to come

fabric of this city for decades to come

fabric of this city for decades to come embrace that and give me your thoughts

embrace that and give me your thoughts

embrace that and give me your thoughts or you have students come on and share

or you have students come on and share

or you have students come on and share their opinions by now Harold is relevant

their opinions by now Harold is relevant

their opinions by now Harold is relevant to their daily lives right content that

to their daily lives right content that

to their daily lives right content that makes me think that’s what you want to

makes me think that’s what you want to

makes me think that’s what you want to post Instagram we’re going to hear a lot

post Instagram we’re going to hear a lot

post Instagram we’re going to hear a lot more from Felipe in one somewhere we’re

more from Felipe in one somewhere we’re

more from Felipe in one somewhere we’re going out more from some came on

going out more from some came on

going out more from some came on Instagram picture based so you have a

Instagram picture based so you have a

Instagram picture based so you have a picture with you could put a headline on

picture with you could put a headline on

picture with you could put a headline on the picture and you use a bunch of hash

the picture and you use a bunch of hash

the picture and you use a bunch of hash back to help give it exposure but I want

back to help give it exposure but I want

back to help give it exposure but I want the picture that made me think and

the picture that made me think and

the picture that made me think and snapchat the the latest darling and the

snapchat the the latest darling and the

snapchat the the latest darling and the listening to come out is all about super

listening to come out is all about super

listening to come out is all about super short videos five to ten second videos

short videos five to ten second videos

short videos five to ten second videos really wrong cellphone stop recording

really wrong cellphone stop recording

really wrong cellphone stop recording some videos and again you give your 10

some videos and again you give your 10

some videos and again you give your 10 second opinion on how Hamlin is relevant

second opinion on how Hamlin is relevant

second opinion on how Hamlin is relevant to something happening in society right

to something happening in society right

to something happening in society right now that’s your job so I’m going to give

now that’s your job so I’m going to give

now that’s your job so I’m going to give you five examples using real libraries

you five examples using real libraries

you five examples using real libraries and what they’re doing so first thing

and what they’re doing so first thing

and what they’re doing so first thing you want to express yourself on this is

you want to express yourself on this is

you want to express yourself on this is back to the zenith notice idea you want

back to the zenith notice idea you want

back to the zenith notice idea you want to share your expertise you want to

to share your expertise you want to

to share your expertise you want to share your opinions but doesn’t only

share your opinions but doesn’t only

share your opinions but doesn’t only have to be the librarian head it could

have to be the librarian head it could

have to be the librarian head it could also be the people work at the library

also be the people work at the library

also be the people work at the library people charges so from unicamp ain’t so

people charges so from unicamp ain’t so

people charges so from unicamp ain’t so list from the Toronto Public Library

list from the Toronto Public Library

list from the Toronto Public Library that’s where I’m from Toronto Canada and

that’s where I’m from Toronto Canada and

that’s where I’m from Toronto Canada and they put a photo Sigmund Freud and they

they put a photo Sigmund Freud and they

they put a photo Sigmund Freud and they say not everything Sigmund Freud hashtag

say not everything Sigmund Freud hashtag

say not everything Sigmund Freud hashtag said still holds true today but he was

said still holds true today but he was

said still holds true today but he was ready to go cats in time tonight with

ready to go cats in time tonight with

ready to go cats in time tonight with cats is never wasted and a picture of a

cats is never wasted and a picture of a

cats is never wasted and a picture of a cat who’s got 24 retweets and 21 likes

cat who’s got 24 retweets and 21 likes

cat who’s got 24 retweets and 21 likes and it’s fun it doesn’t always have to

and it’s fun it doesn’t always have to

and it’s fun it doesn’t always have to be serious but that’s the image a lot of

be serious but that’s the image a lot of

be serious but that’s the image a lot of like libraries that is super serious

like libraries that is super serious

like libraries that is super serious boring it can be fun have some fun with

boring it can be fun have some fun with

boring it can be fun have some fun with it you guys have personalities express

it you guys have personalities express

it you guys have personalities express it let it get up there this is my life I

it let it get up there this is my life I

it let it get up there this is my life I yahoo

yahoo

yahoo from the American Library Association

from the American Library Association

from the American Library Association they created a youtube series on power

they created a youtube series on power

they created a youtube series on power numbers hoists and this should be you

numbers hoists and this should be you

numbers hoists and this should be you right this is the leader this is a todos

right this is the leader this is a todos

right this is the leader this is a todos getting on camera sharing her opinions

getting on camera sharing her opinions

getting on camera sharing her opinions bring you learn experts doing interviews

bring you learn experts doing interviews

bring you learn experts doing interviews trying to impact change try to see

trying to impact change try to see

trying to impact change try to see something meaningful and she has guests

something meaningful and she has guests

something meaningful and she has guests coming on I’m talking about how to

coming on I’m talking about how to

coming on I’m talking about how to empower diverse voices I love the seen

empower diverse voices I love the seen

empower diverse voices I love the seen this kind of content coming out of

this kind of content coming out of

this kind of content coming out of libraries this is my degree of Congress

libraries this is my degree of Congress

libraries this is my degree of Congress they made a lesson plan for to kill a

they made a lesson plan for to kill a

they made a lesson plan for to kill a mockingbird so he can get serious right

mockingbird so he can get serious right

mockingbird so he can get serious right they take a picture they have a link to

they take a picture they have a link to

they take a picture they have a link to the lesson plan so people can learn

the lesson plan so people can learn

the lesson plan so people can learn about how to teach to kill a mockingbird

about how to teach to kill a mockingbird

about how to teach to kill a mockingbird 41-point weeks 30 through life we

41-point weeks 30 through life we

41-point weeks 30 through life we provide value so let’s express yourself

provide value so let’s express yourself

provide value so let’s express yourself to answer their questions and this is

to answer their questions and this is

to answer their questions and this is something i think that librarians aren’t

something i think that librarians aren’t

something i think that librarians aren’t actually good at right like people come

actually good at right like people come

actually good at right like people come in and they ask you a question you

in and they ask you a question you

in and they ask you a question you answer it that’s what my murders are

answer it that’s what my murders are

answer it that’s what my murders are fantastic at here’s an example from

fantastic at here’s an example from

fantastic at here’s an example from Santa Barbara City College Library we’re

Santa Barbara City College Library we’re

Santa Barbara City College Library we’re saying hey if you need help with finding

saying hey if you need help with finding

saying hey if you need help with finding the proper citation or social system

the proper citation or social system

the proper citation or social system research come check out our mobile

research come check out our mobile

research come check out our mobile librarian and I tried to search and

librarian and I tried to search and

librarian and I tried to search and serve to search for other examples I

serve to search for other examples I

serve to search for other examples I couldn’t find them this is sad because

couldn’t find them this is sad because

couldn’t find them this is sad because the people who are visiting the library

the people who are visiting the library

the people who are visiting the library are searching for knowledge they have

are searching for knowledge they have

are searching for knowledge they have questions and they need answers to and

questions and they need answers to and

questions and they need answers to and you as the guy are not providing a way

you as the guy are not providing a way

you as the guy are not providing a way for the men ask questions apart from

for the men ask questions apart from

for the men ask questions apart from coming into the library and the Q&A

coming into the library and the Q&A

coming into the library and the Q&A doesn’t only have to be around how to do

doesn’t only have to be around how to do

doesn’t only have to be around how to do a citation how to find references right

a citation how to find references right

a citation how to find references right if you’re attached to university you

if you’re attached to university you

if you’re attached to university you have students coming in and they’re

have students coming in and they’re

have students coming in and they’re ordinary how do i pick my nature my

ordinary how do i pick my nature my

ordinary how do i pick my nature my parents want me to the county but i want

parents want me to the county but i want

parents want me to the county but i want to go into psychology how do i think you

to go into psychology how do i think you

to go into psychology how do i think you are the guide the knowledge what

are the guide the knowledge what

are the guide the knowledge what resources can you give them what text

resources can you give them what text

resources can you give them what text can be pulled from what videos have you

can be pulled from what videos have you

can be pulled from what videos have you seen our stories can you tell them to

seen our stories can you tell them to

seen our stories can you tell them to help them make that really important

help them make that really important

help them make that really important decision I see that as your goal as a

decision I see that as your goal as a

decision I see that as your goal as a librarian as the god so here’s a couple

librarian as the god so here’s a couple

librarian as the god so here’s a couple for the business world Gary Vaynerchuk

for the business world Gary Vaynerchuk

for the business world Gary Vaynerchuk he’s got to show a spare be enriching

he’s got to show a spare be enriching

he’s got to show a spare be enriching the social media he’s a good guy and

the social media he’s a good guy and

the social media he’s a good guy and look back follow he does a show wants to

look back follow he does a show wants to

look back follow he does a show wants to a couple times a week called the

a couple times a week called the

a couple times a week called the askgaryvee show and he just sits at his

askgaryvee show and he just sits at his

askgaryvee show and he just sits at his desk in extras five questions the

desk in extras five questions the

desk in extras five questions the business and he gets thirty to seventy

business and he gets thirty to seventy

business and he gets thirty to seventy thousand views on each video just came

thousand views on each video just came

thousand views on each video just came to sit down next and she questions for

to sit down next and she questions for

to sit down next and she questions for people who need help this could be i’d

people who need help this could be i’d

people who need help this could be i’d love to see an ask a librarian series we

love to see an ask a librarian series we

love to see an ask a librarian series we are giving them life knowledge to help

are giving them life knowledge to help

are giving them life knowledge to help them along their path nexus involved the

them along their path nexus involved the

them along their path nexus involved the crowd you have talented people around

crowd you have talented people around

crowd you have talented people around who are part of the culture in the

who are part of the culture in the

who are part of the culture in the faculty of your library that you could

faculty of your library that you could

faculty of your library that you could pull inspiration from so here’s a

pull inspiration from so here’s a

pull inspiration from so here’s a netbook the museum where they did a

netbook the museum where they did a

netbook the museum where they did a crowd cheering exhibition where if we’re

crowd cheering exhibition where if we’re

crowd cheering exhibition where if we’re saying hey we’re going to put trending

saying hey we’re going to put trending

saying hey we’re going to put trending stock up front we’re going to do Will

stock up front we’re going to do Will

stock up front we’re going to do Will Smith we’re going to do star wars with

Smith we’re going to do star wars with

Smith we’re going to do star wars with something else put out a poll on social

something else put out a poll on social

something else put out a poll on social media ask them what they want to see

media ask them what they want to see

media ask them what they want to see next right put on Twitter or Facebook

next right put on Twitter or Facebook

next right put on Twitter or Facebook polar making YouTube video and ask them

polar making YouTube video and ask them

polar making YouTube video and ask them in comments below get them involved and

in comments below get them involved and

in comments below get them involved and what her the winner is you living a wire

what her the winner is you living a wire

what her the winner is you living a wire going look at what you did with it right

going look at what you did with it right

going look at what you did with it right they could star wars are going to come

they could star wars are going to come

they could star wars are going to come in

in

in library and see what you created so you

library and see what you created so you

library and see what you created so you want to use your audience to help you

want to use your audience to help you

want to use your audience to help you build something amazing I was talking

build something amazing I was talking

build something amazing I was talking with a few nurse I’d Christian I she’s

with a few nurse I’d Christian I she’s

with a few nurse I’d Christian I she’s somewhere here I should share an example

somewhere here I should share an example

somewhere here I should share an example of this museum that she follows on

of this museum that she follows on

of this museum that she follows on twitter and they were looking for people

twitter and they were looking for people

twitter and they were looking for people were seniors to share their story before

were seniors to share their story before

were seniors to share their story before they passed on how this archive and she

they passed on how this archive and she

they passed on how this archive and she volunteered her i want to say

volunteered her i want to say

volunteered her i want to say grandfather grandfather and he didn’t

grandfather grandfather and he didn’t

grandfather grandfather and he didn’t interview what he felt honored and

interview what he felt honored and

interview what he felt honored and treasured and he passed away last year

treasured and he passed away last year

treasured and he passed away last year and now there’s this living memory that

and now there’s this living memory that

and now there’s this living memory that anytime she wants to hear her father her

anytime she wants to hear her father her

anytime she wants to hear her father her grandfather start she can go to the

grandfather start she can go to the

grandfather start she can go to the museum and listen to him that came

museum and listen to him that came

museum and listen to him that came because of a Twitter post right and

because of a Twitter post right and

because of a Twitter post right and she’s following that museum because

she’s following that museum because

she’s following that museum because they’re not just posting our hours of

they’re not just posting our hours of

they’re not just posting our hours of operation and promotional stuff they’re

operation and promotional stuff they’re

operation and promotional stuff they’re trying to involve the audience of things

trying to involve the audience of things

trying to involve the audience of things so that that led to a powerful moment

so that that led to a powerful moment

so that that led to a powerful moment between Fiona her grandfather in the

between Fiona her grandfather in the

between Fiona her grandfather in the museum and she can take her kids their

museum and she can take her kids their

museum and she can take her kids their grandkids they say hey this is this is

grandkids they say hey this is this is

grandkids they say hey this is this is your family member and you want people

your family member and you want people

your family member and you want people to have that emotional connection to

to have that emotional connection to

to have that emotional connection to your library so get them involved in

your library so get them involved in

your library so get them involved in things that that’s deeply emotional

things that that’s deeply emotional

things that that’s deeply emotional personal you can also have a fine with

personal you can also have a fine with

personal you can also have a fine with it like picking what exams do you have

it like picking what exams do you have

it like picking what exams do you have tuna the other benefit you have is a lot

tuna the other benefit you have is a lot

tuna the other benefit you have is a lot of the people connected to your

of the people connected to your

of the people connected to your libraries are really savvy with the

libraries are really savvy with the

libraries are really savvy with the technology so here’s an example from the

technology so here’s an example from the

technology so here’s an example from the J withered mary library where they

J withered mary library where they

J withered mary library where they create a makerspace and they involve the

create a makerspace and they involve the

create a makerspace and they involve the students in making the videos so your

students in making the videos so your

students in making the videos so your students come in filling it students who

students come in filling it students who

students come in filling it students who are in the videos and for those of you

are in the videos and for those of you

are in the videos and for those of you who are saying hey you know I don’t

who are saying hey you know I don’t

who are saying hey you know I don’t videos are

videos are

videos are to do it you have you have the resources

to do it you have you have the resources

to do it you have you have the resources you have the students get them involved

you have the students get them involved

you have the students get them involved right rather got students in Camille at

right rather got students in Camille at

right rather got students in Camille at the university would love to be able to

the university would love to be able to

the university would love to be able to help make the project have your audience

help make the project have your audience

help make the project have your audience help you make the content number four is

help you make the content number four is

help you make the content number four is get personal I didn’t know much about

get personal I didn’t know much about

get personal I didn’t know much about mrs. Donnelly and it’s kind of sad and

mrs. Donnelly and it’s kind of sad and

mrs. Donnelly and it’s kind of sad and if you want to ask you why I accepted to

if you want to ask you why I accepted to

if you want to ask you why I accepted to come here because I’ve been turning down

come here because I’ve been turning down

come here because I’ve been turning down most speaking engagements and it was

most speaking engagements and it was

most speaking engagements and it was mostly because of mrs. Donald because

mostly because of mrs. Donald because

mostly because of mrs. Donald because she had a huge impact on my life and she

she had a huge impact on my life and she

she had a huge impact on my life and she passed away last year and I didn’t

passed away last year and I didn’t

passed away last year and I didn’t really get to know her that well and she

really get to know her that well and she

really get to know her that well and she never told me why should we came a

never told me why should we came a

never told me why should we came a librarian and what I meant that her and

librarian and what I meant that her and

librarian and what I meant that her and what her favorite books are in her story

what her favorite books are in her story

what her favorite books are in her story and that’s interesting and as a

and that’s interesting and as a

and that’s interesting and as a libraries library want to tell your

libraries library want to tell your

libraries library want to tell your story you want people to make an

story you want people to make an

story you want people to make an emotional connection to you I love to

emotional connection to you I love to

emotional connection to you I love to see you share what your favorite sources

see you share what your favorite sources

see you share what your favorite sources of knowledge are and why you like them a

of knowledge are and why you like them a

of knowledge are and why you like them a lot of people think that it’s not about

lot of people think that it’s not about

lot of people think that it’s not about me i want your mind it’s not about me

me i want your mind it’s not about me

me i want your mind it’s not about me it’s about the people’s for the library

it’s about the people’s for the library

it’s about the people’s for the library what’s what’s the value on my story and

what’s what’s the value on my story and

what’s what’s the value on my story and that’s a big fallacy it’s a big flaw and

that’s a big fallacy it’s a big flaw and

that’s a big fallacy it’s a big flaw and Vicki because when you can make things

Vicki because when you can make things

Vicki because when you can make things personal you get people to care if you

personal you get people to care if you

personal you get people to care if you go to a more in library website and

go to a more in library website and

go to a more in library website and click on the about us and there’s born

click on the about us and there’s born

click on the about us and there’s born pictured and a boring bio of everybody

pictured and a boring bio of everybody

pictured and a boring bio of everybody nobody cares that’s why people like the

nobody cares that’s why people like the

nobody cares that’s why people like the YouTube stars because they’re personal

YouTube stars because they’re personal

YouTube stars because they’re personal now you don’t have to be silly and

now you don’t have to be silly and

now you don’t have to be silly and stupid but tell me a little deeper

stupid but tell me a little deeper

stupid but tell me a little deeper something that it’s not so incredibly

something that it’s not so incredibly

something that it’s not so incredibly boring I was talking to skip last night

boring I was talking to skip last night

boring I was talking to skip last night open is minus

open is minus

open is minus story isn’t one who say we’ll see I dare

story isn’t one who say we’ll see I dare

story isn’t one who say we’ll see I dare and he was telling me that he gets

and he was telling me that he gets

and he was telling me that he gets invited to the speaking engagements and

invited to the speaking engagements and

invited to the speaking engagements and he’ll donate the speaking for you that

he’ll donate the speaking for you that

he’ll donate the speaking for you that he gets to a local family in need not a

he gets to a local family in need not a

he gets to a local family in need not a charity just a local trainability wants

charity just a local trainability wants

charity just a local trainability wants to cop out this isn’t tell me what he

to cop out this isn’t tell me what he

to cop out this isn’t tell me what he bought it doesn’t tell me organizations

bought it doesn’t tell me organizations

bought it doesn’t tell me organizations and he doesn’t broadcast it he just

and he doesn’t broadcast it he just

and he doesn’t broadcast it he just doesn’t because it feels it’s the right

doesn’t because it feels it’s the right

doesn’t because it feels it’s the right thing to do hope you don’t mind tell the

thing to do hope you don’t mind tell the

thing to do hope you don’t mind tell the story I told you got a talent you got to

story I told you got a talent you got to

story I told you got a talent you got to tell people and it’s not about I’m skip

tell people and it’s not about I’m skip

tell people and it’s not about I’m skip and I’m the greatest guy and when I get

and I’m the greatest guy and when I get

and I’m the greatest guy and when I get money way who robbed look at me it’s

money way who robbed look at me it’s

money way who robbed look at me it’s about inspiring other people if he made

about inspiring other people if he made

about inspiring other people if he made a video that shared that story and a

a video that shared that story and a

a video that shared that story and a thousand people watch that video and 100

thousand people watch that video and 100

thousand people watch that video and 100 people ten percent decide know what

people ten percent decide know what

people ten percent decide know what that’s a really google idea I want to do

that’s a really google idea I want to do

that’s a really google idea I want to do something like that to the next time I /

something like that to the next time I /

something like that to the next time I / speaking gig or the next computerized

speaking gig or the next computerized

speaking gig or the next computerized sat on the next paycheck that I made I’m

sat on the next paycheck that I made I’m

sat on the next paycheck that I made I’m going to give it to a local family in

going to give it to a local family in

going to give it to a local family in need that can inspire 100 people and

need that can inspire 100 people and

need that can inspire 100 people and instead of skip just helping one family

instead of skip just helping one family

instead of skip just helping one family that was helping 100 families just by

that was helping 100 families just by

that was helping 100 families just by telling that story we need inspiration I

telling that story we need inspiration I

telling that story we need inspiration I need to tell the guys from egotistical

need to tell the guys from egotistical

need to tell the guys from egotistical right you can tell the guys who are all

right you can tell the guys who are all

right you can tell the guys who are all about themselves right Donald Trump will

about themselves right Donald Trump will

about themselves right Donald Trump will get up in the stage and tell us all

get up in the stage and tell us all

get up in the stage and tell us all about Donald chump but you can also tell

about Donald chump but you can also tell

about Donald chump but you can also tell your story in a way that’s cumple in a

your story in a way that’s cumple in a

your story in a way that’s cumple in a way that is inspiring in a way that is

way that is inspiring in a way that is

way that is inspiring in a way that is educating others and part of being a

educating others and part of being a

educating others and part of being a leader is leading by example how are you

leader is leading by example how are you

leader is leading by example how are you thinking by example if I can’t see what

thinking by example if I can’t see what

thinking by example if I can’t see what you’re doing so time I want to know your

you’re doing so time I want to know your

you’re doing so time I want to know your stories easing YGOTAS lead by example

stories easing YGOTAS lead by example

stories easing YGOTAS lead by example tell me your story so here’s an example

tell me your story so here’s an example

tell me your story so here’s an example from the American Library Association

from the American Library Association

from the American Library Association you know berwyn magbanua works there in

you know berwyn magbanua works there in

you know berwyn magbanua works there in charge of programming obviously is a big

charge of programming obviously is a big

charge of programming obviously is a big star Wars fan you know I know something

star Wars fan you know I know something

star Wars fan you know I know something no this is not a boring picture on a

no this is not a boring picture on a

no this is not a boring picture on a website where everyone is just smiling

website where everyone is just smiling

website where everyone is just smiling that with the boats behind him you know

that with the boats behind him you know

that with the boats behind him you know this is something personal and different

this is something personal and different

this is something personal and different in Canada our largest bookstore in

in Canada our largest bookstore in

in Canada our largest bookstore in chapters indigo was won by Heather

chapters indigo was won by Heather

chapters indigo was won by Heather Reisman and when you walk in the first

Reisman and when you walk in the first

Reisman and when you walk in the first thing you see our heather’s picks and

thing you see our heather’s picks and

thing you see our heather’s picks and she has her favorite books that I

she has her favorite books that I

she has her favorite books that I recommended by her you don’t like them

recommended by her you don’t like them

recommended by her you don’t like them you get a refund read through it you

you get a refund read through it you

you get a refund read through it you don’t like a full refund you I would

don’t like a full refund you I would

don’t like a full refund you I would love this unit lager you know give me

love this unit lager you know give me

love this unit lager you know give me the director the library scraper kicks

the director the library scraper kicks

the director the library scraper kicks give me people who work at the library

give me people who work at the library

give me people who work at the library what if your favorite pics what are you

what if your favorite pics what are you

what if your favorite pics what are you reading right now skipper it’s a book at

reading right now skipper it’s a book at

reading right now skipper it’s a book at night who told me imagine having the

night who told me imagine having the

night who told me imagine having the last 30 books that skip is read as I

last 30 books that skip is read as I

last 30 books that skip is read as I walk in and I get to know skip even

walk in and I get to know skip even

walk in and I get to know skip even though I’ve never mentioned before as a

though I’ve never mentioned before as a

though I’ve never mentioned before as a student coming in right I’ve never been

student coming in right I’ve never been

student coming in right I’ve never been here before the head librarian or

here before the head librarian or

here before the head librarian or director but I feel a little bit of a

director but I feel a little bit of a

director but I feel a little bit of a personal connection share that it ties

personal connection share that it ties

personal connection share that it ties to continue become much more than just a

to continue become much more than just a

to continue become much more than just a citation a good point he was trending

citation a good point he was trending

citation a good point he was trending conversations being a part of what’s

conversations being a part of what’s

conversations being a part of what’s happening right now type of technology

happening right now type of technology

happening right now type of technology this is the application so this is the

this is the application so this is the

this is the application so this is the texas libraries around martin luther

texas libraries around martin luther

texas libraries around martin luther king day and holiday in the u.s. they

king day and holiday in the u.s. they

king day and holiday in the u.s. they posted content related to martin luther

posted content related to martin luther

posted content related to martin luther king when fair use was a big thing

king when fair use was a big thing

king when fair use was a big thing happening the US all you see on a pole

happening the US all you see on a pole

happening the US all you see on a pole went to Twitter and post it and exhibit

went to Twitter and post it and exhibit

went to Twitter and post it and exhibit it’s not a amazing exhibit but they’re

it’s not a amazing exhibit but they’re

it’s not a amazing exhibit but they’re doing something they printed up fires

doing something they printed up fires

doing something they printed up fires they have some books and resources

they have some books and resources

they have some books and resources around fairies week this one is my

around fairies week this one is my

around fairies week this one is my favorite not just because it’s from any

favorite not just because it’s from any

favorite not just because it’s from any space mountain my favorite sport

space mountain my favorite sport

space mountain my favorite sport i think is born when a live baseball the

i think is born when a live baseball the

i think is born when a live baseball the Blue Jays have tried Blue Jays were in

Blue Jays have tried Blue Jays were in

Blue Jays have tried Blue Jays were in the playoffs last year first time on 20

the playoffs last year first time on 20

the playoffs last year first time on 20 years as a huge deal for us and we’re up

years as a huge deal for us and we’re up

years as a huge deal for us and we’re up against the Kansas City Royals and

against the Kansas City Royals and

against the Kansas City Royals and normally a custom in North America is

normally a custom in North America is

normally a custom in North America is when two teams are fighting against each

when two teams are fighting against each

when two teams are fighting against each other in the playoffs the mayors of the

other in the playoffs the mayors of the

other in the playoffs the mayors of the two cities would bet each other my

two cities would bet each other my

two cities would bet each other my team’s gonna win no my kinsman Elaine

team’s gonna win no my kinsman Elaine

team’s gonna win no my kinsman Elaine and whoever loses has to learn the

and whoever loses has to learn the

and whoever loses has to learn the Jersey the shirt of the other team and

Jersey the shirt of the other team and

Jersey the shirt of the other team and happens every year and it’s kind of

happens every year and it’s kind of

happens every year and it’s kind of boring not a part of the tradition now

boring not a part of the tradition now

boring not a part of the tradition now what was interesting is that last year

what was interesting is that last year

what was interesting is that last year during the playoffs the organization

during the playoffs the organization

during the playoffs the organization that stole the show the organization

that stole the show the organization

that stole the show the organization everybody was talking about was the

everybody was talking about was the

everybody was talking about was the library hi what libraries are cool

library hi what libraries are cool

library hi what libraries are cool what’s happening in the Kansas City

what’s happening in the Kansas City

what’s happening in the Kansas City Library went up against a Toronto

Library went up against a Toronto

Library went up against a Toronto library and they had a boat battle on

library and they had a boat battle on

library and they had a boat battle on Twitter and then we sent messages to

Twitter and then we sent messages to

Twitter and then we sent messages to each other using books so this is after

each other using books so this is after

each other using books so this is after trauma one kissing won the first two

trauma one kissing won the first two

trauma one kissing won the first two games Toronto by the third game after

games Toronto by the third game after

games Toronto by the third game after the third game between two this out

the third game between two this out

the third game between two this out amazing John Blue Jays that brings us

amazing John Blue Jays that brings us

amazing John Blue Jays that brings us around to look folks fine poetry and

around to look folks fine poetry and

around to look folks fine poetry and they wrote the comeback bouquets blow up

they wrote the comeback bouquets blow up

they wrote the comeback bouquets blow up the Royals come together and come

the Royals come together and come

the Royals come together and come together was a hashtag that people are

together was a hashtag that people are

together was a hashtag that people are using and look at 49 degree tweets 954

using and look at 49 degree tweets 954

using and look at 49 degree tweets 954 lights they were leaning like I’m not

lights they were leaning like I’m not

lights they were leaning like I’m not just a part of the conversation leading

just a part of the conversation leading

just a part of the conversation leading the conversation from a library it was

the conversation from a library it was

the conversation from a library it was awesome and it got people to care again

awesome and it got people to care again

awesome and it got people to care again about the toronto library when these

about the toronto library when these

about the toronto library when these relevant things are happening everybody

relevant things are happening everybody

relevant things are happening everybody is talking about in your city you want

is talking about in your city you want

is talking about in your city you want to be at least a part of the

to be at least a part of the

to be at least a part of the conversation i would love you to do

conversation i would love you to do

conversation i would love you to do something creative and leave the

something creative and leave the

something creative and leave the conversation but at least be a part of

conversation but at least be a part of

conversation but at least be a part of the conversation so this happened in

the conversation so this happened in

the conversation so this happened in october and this because written article

october and this because written article

october and this because written article in our local paper about the big five

in our local paper about the big five

in our local paper about the big five biggest fights that you’re on

biggest fights that you’re on

biggest fights that you’re on meeting with other cities in our history

meeting with other cities in our history

meeting with other cities in our history and in the top five was this as a fact

and in the top five was this as a fact

and in the top five was this as a fact of the library started it’s still being

of the library started it’s still being

of the library started it’s still being talked about and it’s a library that led

talked about and it’s a library that led

talked about and it’s a library that led the way and i love the scene that vision

the way and i love the scene that vision

the way and i love the scene that vision coming from you guys as wealth of your

coming from you guys as wealth of your

coming from you guys as wealth of your library in the mountain or city here’s

library in the mountain or city here’s

library in the mountain or city here’s an example from on wears on on areas i

an example from on wears on on areas i

an example from on wears on on areas i spoke with our my youtube channel he has

spoke with our my youtube channel he has

spoke with our my youtube channel he has a mobile bus that goes around this is

a mobile bus that goes around this is

a mobile bus that goes around this is what it looks like and inside the boss

what it looks like and inside the boss

what it looks like and inside the boss is not books on estate in the future

thank you no problem there’s a box

thank you no problem there’s a box inside the bus and some that books are

inside the bus and some that books are

inside the bus and some that books are the enemy books are part of knowledge

the enemy books are part of knowledge

the enemy books are part of knowledge we’re not trying to write an e-book so

we’re not trying to write an e-book so

we’re not trying to write an e-book so just part of the solution so teaches

just part of the solution so teaches

just part of the solution so teaches kids how to make things and then go to

kids how to make things and then go to

kids how to make things and then go to different events trying to help provide

different events trying to help provide

different events trying to help provide access to knowledge so when they when

access to knowledge so when they when

access to knowledge so when they when there’s a concert happening go show up

there’s a concert happening go show up

there’s a concert happening go show up with the concert and I’m 3d printed

with the concert and I’m 3d printed

with the concert and I’m 3d printed wouldn’t see knees with music from the

wouldn’t see knees with music from the

wouldn’t see knees with music from the mains are playing a concert on it when

mains are playing a concert on it when

mains are playing a concert on it when does the street festival they’ll show up

does the street festival they’ll show up

does the street festival they’ll show up to the street festival right where the

to the street festival right where the

to the street festival right where the people are that’s where you want to be

people are that’s where you want to be

people are that’s where you want to be as a library so that’s the awareness

as a library so that’s the awareness

as a library so that’s the awareness sign express yourself answer the

sign express yourself answer the

sign express yourself answer the questions involve the crowd get personal

questions involve the crowd get personal

questions involve the crowd get personal and being part of turning conversations

and being part of turning conversations

and being part of turning conversations you mix both of those together you put

you mix both of those together you put

you mix both of those together you put taking pictures I think you’re gonna get

taking pictures I think you’re gonna get

taking pictures I think you’re gonna get the slides appreciated in a new to this

the slides appreciated in a new to this

the slides appreciated in a new to this lens we are using these lines but it’s

lens we are using these lines but it’s

lens we are using these lines but it’s little bit slide mix that together and

little bit slide mix that together and

little bit slide mix that together and you have a recipe for a library that I

you have a recipe for a library that I

you have a recipe for a library that I hope people will talk about for

hope people will talk about for

hope people will talk about for thousands of years one last point I want

thousands of years one last point I want

thousands of years one last point I want to make on this is that you don’t always

to make on this is that you don’t always

to make on this is that you don’t always have to create your own audience I know

have to create your own audience I know

have to create your own audience I know a lot of these folks and how can we

a lot of these folks and how can we

a lot of these folks and how can we build

build

build we need the other Facebook falling can

we need the other Facebook falling can

we need the other Facebook falling can we get were wearing you can partner up

we get were wearing you can partner up

we get were wearing you can partner up with others as well since a round which

with others as well since a round which

with others as well since a round which had a exhibition partner of the Lady

had a exhibition partner of the Lady

had a exhibition partner of the Lady Gaga Lady Gaga was a fan they made a

Gaga Lady Gaga was a fan they made a

Gaga Lady Gaga was a fan they made a video together they’re starting together

video together they’re starting together

video together they’re starting together the guy who’s growing on her social

the guy who’s growing on her social

the guy who’s growing on her social channels Leah guidance Aquino social

channels Leah guidance Aquino social

channels Leah guidance Aquino social media and tons of followers and that

media and tons of followers and that

media and tons of followers and that gave a lot of attention awareness to

gave a lot of attention awareness to

gave a lot of attention awareness to what the artist was doing you guys can

what the artist was doing you guys can

what the artist was doing you guys can do the same there are people in your

do the same there are people in your

do the same there are people in your community there are already people in

community there are already people in

community there are already people in the student population if you’re

the student population if you’re

the student population if you’re connected to the University who are

connected to the University who are

connected to the University who are already doing big things on social

already doing big things on social

already doing big things on social munich mean I’ve even heard of that are

munich mean I’ve even heard of that are

munich mean I’ve even heard of that are already big on each even earning are big

already big on each even earning are big

already big on each even earning are big on vine and Instagram that they would

on vine and Instagram that they would

on vine and Instagram that they would love the opportunity to give back to

love the opportunity to give back to

love the opportunity to give back to their community their people who have

their community their people who have

their community their people who have graduated from having gone to your

graduated from having gone to your

graduated from having gone to your library right mrs. Donnelly asked me to

library right mrs. Donnelly asked me to

library right mrs. Donnelly asked me to do something I would have done in the

do something I would have done in the

do something I would have done in the heartbeat if that school came back and

heartbeat if that school came back and

heartbeat if that school came back and asked me to be part of something they

asked me to be part of something they

asked me to be part of something they were doing I would have gladly shared it

were doing I would have gladly shared it

were doing I would have gladly shared it there are people who live in your city

there are people who live in your city

there are people who live in your city who would be happy to part up with you

who would be happy to part up with you

who would be happy to part up with you you know where your Madrid whoever’s

you know where your Madrid whoever’s

you know where your Madrid whoever’s from the library Madrid needs to find

from the library Madrid needs to find

from the library Madrid needs to find Leo Messi and asking what is take the

Leo Messi and asking what is take the

Leo Messi and asking what is take the book start what his favorite videos are

book start what his favorite videos are

book start what his favorite videos are dissipated knowledge sources are and

dissipated knowledge sources are and

dissipated knowledge sources are and then clearly exhibit around them and

then clearly exhibit around them and

then clearly exhibit around them and have them share it on social you have

have them share it on social you have

have them share it on social you have people connected to you who want to help

people connected to you who want to help

people connected to you who want to help you just have to reach out so yes we

you just have to reach out so yes we

you just have to reach out so yes we want to build their own networks up for

want to build their own networks up for

want to build their own networks up for sure but you can also align yourself

sure but you can also align yourself

sure but you can also align yourself with people who really have networks or

with people who really have networks or

with people who really have networks or connected to you and feel warmly towards

connected to you and feel warmly towards

connected to you and feel warmly towards you you would want to share the last

you you would want to share the last

you you would want to share the last point quickly 10 min is that a lot of

point quickly 10 min is that a lot of

point quickly 10 min is that a lot of people might be thinking well I love all

people might be thinking well I love all

people might be thinking well I love all these ideas Evan those are great but we

these ideas Evan those are great but we

these ideas Evan those are great but we don’t have a budget to do that right we

don’t have a budget to do that right we

don’t have a budget to do that right we can’t afford to

can’t afford to

can’t afford to sings I which is being cut by slide

sings I which is being cut by slide

sings I which is being cut by slide saying I’m focused of being cut now he

saying I’m focused of being cut now he

saying I’m focused of being cut now he wants to make all these investments do

wants to make all these investments do

wants to make all these investments do they say I think it’s an important

they say I think it’s an important

they say I think it’s an important mindset shift in any leadership

mindset shift in any leadership

mindset shift in any leadership situation is that you accept

situation is that you accept

situation is that you accept responsibility that you never make

responsibility that you never make

responsibility that you never make progress if you’re just blaming with

progress if you’re just blaming with

progress if you’re just blaming with other people right you blame the

other people right you blame the

other people right you blame the government have enough fun you blame

government have enough fun you blame

government have enough fun you blame Payton to not have enough funding for

Payton to not have enough funding for

Payton to not have enough funding for you as long as you place the blame on

you as long as you place the blame on

you as long as you place the blame on anybody else but yourself being i’m

anybody else but yourself being i’m

anybody else but yourself being i’m going to make progress you blame your

going to make progress you blame your

going to make progress you blame your director but who doesn’t give you the

director but who doesn’t give you the

director but who doesn’t give you the resources are the time to be able to do

resources are the time to be able to do

resources are the time to be able to do it when i started in social media 0 I

it when i started in social media 0 I

it when i started in social media 0 I had zero dollars I zero investment the

had zero dollars I zero investment the

had zero dollars I zero investment the bank’s didn’t give me money the

bank’s didn’t give me money the

bank’s didn’t give me money the government can give me money no biggie

government can give me money no biggie

government can give me money no biggie any money i just started and you look at

any money i just started and you look at

any money i just started and you look at the people who are being on social media

the people who are being on social media

the people who are being on social media look at how they started it wasn’t with

look at how they started it wasn’t with

look at how they started it wasn’t with a bunch of funding it was from a

a bunch of funding it was from a

a bunch of funding it was from a passionate person who wanted to get

passionate person who wanted to get

passionate person who wanted to get started and when i launched a project i

started and when i launched a project i

started and when i launched a project i try to involve latina my try to get

try to involve latina my try to get

try to involve latina my try to get people interested in it and if i can’t

people interested in it and if i can’t

people interested in it and if i can’t get them i’ll just start it i’ll be the

get them i’ll just start it i’ll be the

get them i’ll just start it i’ll be the army of one i will create it because i

army of one i will create it because i

army of one i will create it because i want to create and it will be come into

want to create and it will be come into

want to create and it will be come into existence and that’s what you need to do

existence and that’s what you need to do

existence and that’s what you need to do and i get that the resources are limited

and i get that the resources are limited

and i get that the resources are limited and i get if you want to be up here

and i get if you want to be up here

and i get if you want to be up here right here this vision vision for you

right here this vision vision for you

right here this vision vision for you want to go and write god you’re here and

want to go and write god you’re here and

want to go and write god you’re here and you can’t get here without the resources

you can’t get here without the resources

you can’t get here without the resources and I get that and it’s frustrating you

and I get that and it’s frustrating you

and I get that and it’s frustrating you can get here you can do this on their

can get here you can do this on their

can get here you can do this on their own you can go from here to here and

own you can go from here to here and

own you can go from here to here and prove that it works and get some

prove that it works and get some

prove that it works and get some momentum and then get more people behind

momentum and then get more people behind

momentum and then get more people behind you to help you slowly rise up so JC

you to help you slowly rise up so JC

you to help you slowly rise up so JC griffey is on here because he was recent

griffey is on here because he was recent

griffey is on here because he was recent boated as the number

boated as the number

boated as the number marian follow on twitter and he’s a

marian follow on twitter and he’s a

marian follow on twitter and he’s a librarian he has his own Twitter account

librarian he has his own Twitter account

librarian he has his own Twitter account is not tweeting through the library soon

is not tweeting through the library soon

is not tweeting through the library soon as own account and so if you’re

as own account and so if you’re

as own account and so if you’re frustrated stop blaming other people

frustrated stop blaming other people

frustrated stop blaming other people start accepting responsibility and start

start accepting responsibility and start

start accepting responsibility and start doing something failure is ok but try

doing something failure is ok but try

doing something failure is ok but try and try and try and try again and once

and try and try and try again and once

and try and try and try again and once you accept that responsibility you’re

you accept that responsibility you’re

you accept that responsibility you’re much more likely to succeed I don’t know

much more likely to succeed I don’t know

much more likely to succeed I don’t know people to be seeing libraries boring I

people to be seeing libraries boring I

people to be seeing libraries boring I want my berries to be forgotten I don’t

want my berries to be forgotten I don’t

want my berries to be forgotten I don’t want my braces to go extinct I feel like

want my braces to go extinct I feel like

want my braces to go extinct I feel like mrs. Donnelly who helped me so much when

mrs. Donnelly who helped me so much when

mrs. Donnelly who helped me so much when I was younger and trying to figure out

I was younger and trying to figure out

I was younger and trying to figure out what I wanted to do and solve my

what I wanted to do and solve my

what I wanted to do and solve my problems who was so helpful to me when I

problems who was so helpful to me when I

problems who was so helpful to me when I was younger could still be just as

was younger could still be just as

was younger could still be just as helpful if not more helpful in today’s

helpful if not more helpful in today’s

helpful if not more helpful in today’s information overload society I want

information overload society I want

information overload society I want libraries to be great again I want kids

libraries to be great again I want kids

libraries to be great again I want kids to grow up and say I want to be library

to grow up and say I want to be library

to grow up and say I want to be library I want your libraries to be remembered

I want your libraries to be remembered

I want your libraries to be remembered for thousands of years because the

for thousands of years because the

for thousands of years because the leadership and the vision that you

leadership and the vision that you

leadership and the vision that you created may be here tonight or maybe

created may be here tonight or maybe

created may be here tonight or maybe what’s going to happen then next year I

what’s going to happen then next year I

what’s going to happen then next year I want that for you I wanted to search

want that for you I wanted to search

want that for you I wanted to search great libraries and your name shows up

great libraries and your name shows up

great libraries and your name shows up consistently and you follow the recipes

consistently and you follow the recipes

consistently and you follow the recipes that I changing those ten points you’ll

that I changing those ten points you’ll

that I changing those ten points you’ll get back I believe

”

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