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How do I get customers to pay?


you need to target customers who can pay

you need to target customers who can pay you otherwise you could be doing a lot

you otherwise you could be doing a lot

you otherwise you could be doing a lot of great work but you’re not going to be

of great work but you’re not going to be

of great work but you’re not going to be able to pay your bills and you’re gonna

able to pay your bills and you’re gonna

able to pay your bills and you’re gonna have to go back and get a job hi I’m

have to go back and get a job hi I’m

have to go back and get a job hi I’m Evan Carmichael I believe that hunger

Evan Carmichael I believe that hunger

Evan Carmichael I believe that hunger entrepreneur’s deserve help and today

entrepreneur’s deserve help and today

entrepreneur’s deserve help and today Manson question from a newsletter reader

Manson question from a newsletter reader

Manson question from a newsletter reader Edith who wrote in to say thank you so

Edith who wrote in to say thank you so

Edith who wrote in to say thank you so much for the advice you keep giving me

much for the advice you keep giving me

much for the advice you keep giving me it’s really been invaluable at some

it’s really been invaluable at some

it’s really been invaluable at some point you encouraged me to do something

point you encouraged me to do something

point you encouraged me to do something that I really liked so I started a

that I really liked so I started a

that I really liked so I started a daycare because my heart was so much

daycare because my heart was so much

daycare because my heart was so much into it so long email just kind of cut

into it so long email just kind of cut

into it so long email just kind of cut it short first time I had four kids this

it short first time I had four kids this

it short first time I had four kids this is the second time I 15 kids the only

is the second time I 15 kids the only

is the second time I 15 kids the only constraint is that the mothers are

constraint is that the mothers are

constraint is that the mothers are finding it hard to pay how do I overcome

finding it hard to pay how do I overcome

finding it hard to pay how do I overcome the challenge of non paying mothers

the challenge of non paying mothers

the challenge of non paying mothers their poor yet needy so thanks for the

their poor yet needy so thanks for the

their poor yet needy so thanks for the question ed and hey congrats I’m excited

question ed and hey congrats I’m excited

question ed and hey congrats I’m excited that my advice was able to help you

that my advice was able to help you

that my advice was able to help you launch a business do something you’re

launch a business do something you’re

launch a business do something you’re passionate about and build it from for

passionate about and build it from for

passionate about and build it from for students already up to 15 and hopefully

students already up to 15 and hopefully

students already up to 15 and hopefully a lot more beyond here’s the thing

a lot more beyond here’s the thing

a lot more beyond here’s the thing though here’s the truth you have to

though here’s the truth you have to

though here’s the truth you have to target people who can afford to pay you

target people who can afford to pay you

target people who can afford to pay you having four kids to 15 is great numbers

having four kids to 15 is great numbers

having four kids to 15 is great numbers is great growth hopeful it’s a lot

is great growth hopeful it’s a lot

is great growth hopeful it’s a lot bigger as you keep going but it doesn’t

bigger as you keep going but it doesn’t

bigger as you keep going but it doesn’t mean anything if the people aren’t

mean anything if the people aren’t

mean anything if the people aren’t paying that’s actually costing you money

paying that’s actually costing you money

paying that’s actually costing you money you’re losing money on these people

you’re losing money on these people

you’re losing money on these people because you have to feed them you don’t

because you have to feed them you don’t

because you have to feed them you don’t have staff have a location that all

have staff have a location that all

have staff have a location that all costs money you have to go after mothers

costs money you have to go after mothers

costs money you have to go after mothers who can afford your service and if they

who can afford your service and if they

who can afford your service and if they can’t it may be heartbreaking but you

can’t it may be heartbreaking but you

can’t it may be heartbreaking but you also have a business to run it’s

also have a business to run it’s

also have a business to run it’s important to be nice to people and to

important to be nice to people and to

important to be nice to people and to want to help I can feel that in your

want to help I can feel that in your

want to help I can feel that in your email it sounds like you really want to

email it sounds like you really want to

email it sounds like you really want to help these people and that’s great

help these people and that’s great

help these people and that’s great that’s the foundation of a successful

that’s the foundation of a successful

that’s the foundation of a successful business but if if you just give

business but if if you just give

business but if if you just give everything away you won’t be in business

everything away you won’t be in business

everything away you won’t be in business very long you won’t be able to help even

very long you won’t be able to help even

very long you won’t be able to help even more people you have to get paid and

more people you have to get paid and

more people you have to get paid and that comes from targeting customers who

that comes from targeting customers who

that comes from targeting customers who can afford to pay you if you give too

can afford to pay you if you give too

can afford to pay you if you give too much away to the wrong clients you’re

much away to the wrong clients you’re

much away to the wrong clients you’re not gonna be able to build your business

not gonna be able to build your business

not gonna be able to build your business you’re gonna have to close your doors

you’re gonna have to close your doors

you’re gonna have to close your doors you’re going to run out of money if you

you’re going to run out of money if you

you’re going to run out of money if you really want to support these needy

really want to support these needy

really want to support these needy families which is a great goal have a

families which is a great goal have a

families which is a great goal have a scholarship I have a bursary program

scholarship I have a bursary program

scholarship I have a bursary program will you give one or two spots away per

will you give one or two spots away per

will you give one or two spots away per semester

semester

semester that people can apply for where it’s

that people can apply for where it’s

that people can apply for where it’s free or at a really discounted rate and

free or at a really discounted rate and

free or at a really discounted rate and so you can see which which mother’s you

so you can see which which mother’s you

so you can see which which mother’s you really want to help out you can hear

really want to help out you can hear

really want to help out you can hear their stories and you can still feel

their stories and you can still feel

their stories and you can still feel like you’re helping people helping the

like you’re helping people helping the

like you’re helping people helping the needy people who can’t necessarily

needy people who can’t necessarily

needy people who can’t necessarily afford you but otherwise the rest of the

afford you but otherwise the rest of the

afford you but otherwise the rest of the people they have to pay if they don’t

people they have to pay if they don’t

people they have to pay if they don’t pay you don’t eat right like it’s

pay you don’t eat right like it’s

pay you don’t eat right like it’s critical they have to pay you for what

critical they have to pay you for what

critical they have to pay you for what you do it’ll help you build a bigger

you do it’ll help you build a bigger

you do it’ll help you build a bigger business and have a bigger impact and

business and have a bigger impact and

business and have a bigger impact and help more people it’s so common that

help more people it’s so common that

help more people it’s so common that entrepreneurs undercut their prices give

entrepreneurs undercut their prices give

entrepreneurs undercut their prices give things away for free do too much work

things away for free do too much work

things away for free do too much work for free because they love the work they

for free because they love the work they

for free because they love the work they feel guilty they love the clients but if

feel guilty they love the clients but if

feel guilty they love the clients but if you don’t get paid one you may have to

you don’t get paid one you may have to

you don’t get paid one you may have to close down your business go get a job

close down your business go get a job

close down your business go get a job and to you won’t be able to have a

and to you won’t be able to have a

and to you won’t be able to have a bigger impact it’s great to help three

bigger impact it’s great to help three

bigger impact it’s great to help three people or five people or 14 because

people or five people or 14 because

people or five people or 14 because you’re volunteering your time but if you

you’re volunteering your time but if you

you’re volunteering your time but if you want to help hundreds thousands millions

want to help hundreds thousands millions

want to help hundreds thousands millions you have to figure out how to get paid I

you have to figure out how to get paid I

you have to figure out how to get paid I face a similar challenges entrepreneurs

face a similar challenges entrepreneurs

face a similar challenges entrepreneurs I have a weak spot for entrepreneurs I

I have a weak spot for entrepreneurs I

I have a weak spot for entrepreneurs I love helping entrepreneurs I wake up

love helping entrepreneurs I wake up

love helping entrepreneurs I wake up every day and and I want to help

every day and and I want to help

every day and and I want to help entrepreneurs most of the time I don’t

entrepreneurs most of the time I don’t

entrepreneurs most of the time I don’t get paid because entrepreneurs can’t

get paid because entrepreneurs can’t

get paid because entrepreneurs can’t afford my services why am I making this

afford my services why am I making this

afford my services why am I making this video because Edith I want to help you

video because Edith I want to help you

video because Edith I want to help you and I want to help all the other people

and I want to help all the other people

and I want to help all the other people have the same problem as you as far as i

have the same problem as you as far as i

have the same problem as you as far as i know i’m not getting paid for this if

know i’m not getting paid for this if

know i’m not getting paid for this if there’s a check on the other end let me

there’s a check on the other end let me

there’s a check on the other end let me know but I do it because I love doing it

know but I do it because I love doing it

know but I do it because I love doing it but I still have to find a way to get

but I still have to find a way to get

but I still have to find a way to get paid I built up my business to the point

paid I built up my business to the point

paid I built up my business to the point where i can afford to give back on an

where i can afford to give back on an

where i can afford to give back on an ongoing repeated basis make videos like

ongoing repeated basis make videos like

ongoing repeated basis make videos like this help entrepreneurs one-on-one on

this help entrepreneurs one-on-one on

this help entrepreneurs one-on-one on videos online in person I do a lot of

videos online in person I do a lot of

videos online in person I do a lot of work helping entrepreneurs but they

work helping entrepreneurs but they

work helping entrepreneurs but they don’t have money I do it because I want

don’t have money I do it because I want

don’t have money I do it because I want to help them i do because it helps my

to help them i do because it helps my

to help them i do because it helps my brand i guess but mostly because i feel

brand i guess but mostly because i feel

brand i guess but mostly because i feel good doing it i get energy doing it i

good doing it i get energy doing it i

good doing it i get energy doing it i feel passionate doing it i would do this

feel passionate doing it i would do this

feel passionate doing it i would do this even if i wasn’t getting paid which is

even if i wasn’t getting paid which is

even if i wasn’t getting paid which is the case most of the time but you have

the case most of the time but you have

the case most of the time but you have to figure out a way to get paid if

to figure out a way to get paid if

to figure out a way to get paid if you’re doing this as a business you have

you’re doing this as a business you have

you’re doing this as a business you have to make money bottom line and maybe it’s

to make money bottom line and maybe it’s

to make money bottom line and maybe it’s a scholarship and bursary program for a

a scholarship and bursary program for a

a scholarship and bursary program for a few people who can apply and you still

few people who can apply and you still

few people who can apply and you still feel good about it

feel good about it

feel good about it the other people have to pay you and it

the other people have to pay you and it

the other people have to pay you and it may mean firing your clients and going

may mean firing your clients and going

may mean firing your clients and going after better ones and that’s the

after better ones and that’s the

after better ones and that’s the evolution a lot of entrepreneurs go

evolution a lot of entrepreneurs go

evolution a lot of entrepreneurs go through they start the business taking

through they start the business taking

through they start the business taking any any clients they can just to bring

any any clients they can just to bring

any any clients they can just to bring money in but as you grow you work with

money in but as you grow you work with

money in but as you grow you work with bigger clients when people can afford

bigger clients when people can afford

bigger clients when people can afford you more people who value your service

you more people who value your service

you more people who value your service more and will pay you for it and you

more and will pay you for it and you

more and will pay you for it and you often have to fire your other clients as

often have to fire your other clients as

often have to fire your other clients as a result the ones who aren’t paying

a result the ones who aren’t paying

a result the ones who aren’t paying doing who don’t respect you as much the

doing who don’t respect you as much the

doing who don’t respect you as much the ones who aren’t you know trusting the

ones who aren’t you know trusting the

ones who aren’t you know trusting the value that you’re bringing and are

value that you’re bringing and are

value that you’re bringing and are willing to pay you for it good luck go

willing to pay you for it good luck go

willing to pay you for it good luck go get paid go get the right clients those

get paid go get the right clients those

get paid go get the right clients those are you watching you liked the video

are you watching you liked the video

are you watching you liked the video please give it a thumbs up below makes

please give it a thumbs up below makes

please give it a thumbs up below makes me want to do more for you and I want to

me want to do more for you and I want to

me want to do more for you and I want to hear from you please leave a comment

hear from you please leave a comment

hear from you please leave a comment under the video about this video or

under the video about this video or

under the video about this video or something about your own business a

something about your own business a

something about your own business a question you have that I can answer for

question you have that I can answer for

question you have that I can answer for you I really read every comment that

you I really read every comment that

you I really read every comment that comes in trust me and I try to respond

comes in trust me and I try to respond

comes in trust me and I try to respond everybody personally so I look forward

everybody personally so I look forward

everybody personally so I look forward to hearing from you thank you guys and

to hearing from you thank you guys and

to hearing from you thank you guys and I’ll see you soon

”

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