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Entrepreneur Ideas – Webinar – (6 of 10) Getting Past Survival – 12 Rules for Startup Success


let’s hit it off Evan you know thank you

let’s hit it off Evan you know thank you so much and I’m gonna hand it over to

so much and I’m gonna hand it over to

so much and I’m gonna hand it over to you all right well thanks everybody it’s

you all right well thanks everybody it’s

you all right well thanks everybody it’s always a pleasure to be able to connect

always a pleasure to be able to connect

always a pleasure to be able to connect with fans you guys are coming from the

with fans you guys are coming from the

with fans you guys are coming from the newsletter or Facebook or Twitter or

newsletter or Facebook or Twitter or

newsletter or Facebook or Twitter or wherever you’re coming from it’s great

wherever you’re coming from it’s great

wherever you’re coming from it’s great to be able to do these and hear your

to be able to do these and hear your

to be able to do these and hear your questions so last time we had an awesome

questions so last time we had an awesome

questions so last time we had an awesome presentation it’s great to get all your

presentation it’s great to get all your

presentation it’s great to get all your feedback so that we keep doing it so

feedback so that we keep doing it so

feedback so that we keep doing it so this one is the 12 steps or started

this one is the 12 steps or started

this one is the 12 steps or started success part 2 so recovering then going

success part 2 so recovering then going

success part 2 so recovering then going on to the next step from the last

on to the next step from the last

on to the next step from the last presentation a little bit quickly about

presentation a little bit quickly about

presentation a little bit quickly about me I know a lot of you guys really know

me I know a lot of you guys really know

me I know a lot of you guys really know most of this stuff so I had a background

most of this stuff so I had a background

most of this stuff so I had a background 19 built and sold the biotech software

19 built and sold the biotech software

19 built and sold the biotech software hooked up with the venture capital

hooked up with the venture capital

hooked up with the venture capital company raised expansion capital and my

company raised expansion capital and my

company raised expansion capital and my goals helping entrepreneurs to doing

goals helping entrepreneurs to doing

goals helping entrepreneurs to doing things like this I don’t bunch of

things like this I don’t bunch of

things like this I don’t bunch of miscellaneous box you guys can check out

miscellaneous box you guys can check out

miscellaneous box you guys can check out whenever you want but I want to get to

whenever you want but I want to get to

whenever you want but I want to get to the content so this is about survival

the content so this is about survival

the content so this is about survival and the biggest thing for entrepreneurs

and the biggest thing for entrepreneurs

and the biggest thing for entrepreneurs is you got to get to the survival state

is you got to get to the survival state

is you got to get to the survival state you’re just starting with the new

you’re just starting with the new

you’re just starting with the new business number one goal is to get to a

business number one goal is to get to a

business number one goal is to get to a place where you’re earning enough money

place where you’re earning enough money

place where you’re earning enough money to pay the bills right it’s awesome to

to pay the bills right it’s awesome to

to pay the bills right it’s awesome to have a great big vision it’s important

have a great big vision it’s important

have a great big vision it’s important to have that it keeps the more people to

to have that it keeps the more people to

to have that it keeps the more people to join but if you’re not paying enough if

join but if you’re not paying enough if

join but if you’re not paying enough if you’re not making up to pay your bills

you’re not making up to pay your bills

you’re not making up to pay your bills it’s going to be hard to stay in

it’s going to be hard to stay in

it’s going to be hard to stay in distance huge using my a lot of

distance huge using my a lot of

distance huge using my a lot of entrepreneurs have to close down because

entrepreneurs have to close down because

entrepreneurs have to close down because they are not make enough so these two

they are not make enough so these two

they are not make enough so these two workshops are about how do we get to the

workshops are about how do we get to the

workshops are about how do we get to the point where make enough money to survive

point where make enough money to survive

point where make enough money to survive Carl quickly mentioned about the

Carl quickly mentioned about the

Carl quickly mentioned about the questions you know as they come up you

questions you know as they come up you

questions you know as they come up you can always type the main Carl’s going to

can always type the main Carl’s going to

can always type the main Carl’s going to be monitoring those questions as they

be monitoring those questions as they

be monitoring those questions as they come in there will be some time

come in there will be some time

come in there will be some time hopefully the end to drill that answer

hopefully the end to drill that answer

hopefully the end to drill that answer questions so as they come in make sure

questions so as they come in make sure

questions so as they come in make sure you’re writing the move in and we are

you’re writing the move in and we are

you’re writing the move in and we are gonna be giving away some prizes

gonna be giving away some prizes

gonna be giving away some prizes randomly based on the questions that

randomly based on the questions that

randomly based on the questions that come in one person I get a free half an

come in one person I get a free half an

come in one person I get a free half an hour call with me we’re going to talk

hour call with me we’re going to talk

hour call with me we’re going to talk about your business I had an awesome one

about your business I had an awesome one

about your business I had an awesome one last month so it’s great to do that and

last month so it’s great to do that and

last month so it’s great to do that and we’re also giving away free packs of our

we’re also giving away free packs of our

we’re also giving away free packs of our famous entrepreneur trading parts so

famous entrepreneur trading parts so

famous entrepreneur trading parts so hopefully you could be a lucky winner

hopefully you could be a lucky winner

hopefully you could be a lucky winner just a quick recap of what we did last

just a quick recap of what we did last

just a quick recap of what we did last month the first six rules follow your

month the first six rules follow your

month the first six rules follow your passion work to learn start part-time

passion work to learn start part-time

passion work to learn start part-time build around the customer the amount of

build around the customer the amount of

build around the customer the amount of money your income will make depend on

money your income will make depend on

money your income will make depend on how much value provide and mild success

how much value provide and mild success

how much value provide and mild success and I gave you guys a sample mentoring

and I gave you guys a sample mentoring

and I gave you guys a sample mentoring script that you can use there’s a lot of

script that you can use there’s a lot of

script that you can use there’s a lot of interest in that hopefully you guys have

interest in that hopefully you guys have

interest in that hopefully you guys have actually gone out and taking action on

actually gone out and taking action on

actually gone out and taking action on that I don’t want to spend too much time

that I don’t want to spend too much time

that I don’t want to spend too much time recapping from last workshop the video

recapping from last workshop the video

recapping from last workshop the video is going up on youtube if you’re on our

is going up on youtube if you’re on our

is going up on youtube if you’re on our Facebook page it’s already started going

Facebook page it’s already started going

Facebook page it’s already started going up I think on Tuesday so you can check

up I think on Tuesday so you can check

up I think on Tuesday so you can check those out we’re going to get to the next

those out we’re going to get to the next

those out we’re going to get to the next the next rules and I have a bonus one at

the next rules and I have a bonus one at

the next rules and I have a bonus one at the end so quickly it’s going to be

the end so quickly it’s going to be

the end so quickly it’s going to be different for you start with the service

different for you start with the service

different for you start with the service sell the business don’t spend until you

sell the business don’t spend until you

sell the business don’t spend until you earn don’t let this get you down give it

earn don’t let this get you down give it

earn don’t let this get you down give it your very best and the bonus one is

your very best and the bonus one is

your very best and the bonus one is going to be don’t quit and at the end

going to be don’t quit and at the end

going to be don’t quit and at the end since the mentoring script works so well

since the mentoring script works so well

since the mentoring script works so well i’m gonna give you guys two free bonuses

i’m gonna give you guys two free bonuses

i’m gonna give you guys two free bonuses at the end one is how to create your

at the end one is how to create your

at the end one is how to create your pitch and this is going to be whenever

pitch and this is going to be whenever

pitch and this is going to be whenever you’re talking to somebody introducing

you’re talking to somebody introducing

you’re talking to somebody introducing yourself you have to have a good pitch

yourself you have to have a good pitch

yourself you have to have a good pitch and I get bombarded with entrepreneurs

and I get bombarded with entrepreneurs

and I get bombarded with entrepreneurs selling me know what they do and their

selling me know what they do and their

selling me know what they do and their pitch is just terrible and if you have a

pitch is just terrible and if you have a

pitch is just terrible and if you have a good pitch you’re going to be able to

good pitch you’re going to be able to

good pitch you’re going to be able to get customers investors partners media

get customers investors partners media

get customers investors partners media and extolled you’re busy so I’m going to

and extolled you’re busy so I’m going to

and extolled you’re busy so I’m going to work with you guys on how to create

work with you guys on how to create

work with you guys on how to create perfect pitch and then also how to

perfect pitch and then also how to

perfect pitch and then also how to create a quick hundred word bio which

create a quick hundred word bio which

create a quick hundred word bio which can also help sell yourself and you can

can also help sell yourself and you can

can also help sell yourself and you can clue danali marketing material so that’s

clue danali marketing material so that’s

clue danali marketing material so that’s going to be at the very end hope we got

going to be at the very end hope we got

going to be at the very end hope we got time to work through that properly so

time to work through that properly so

time to work through that properly so let’s go so start up rule number seven

let’s go so start up rule number seven

let’s go so start up rule number seven so continue from the first six from last

so continue from the first six from last

so continue from the first six from last time be different than be you this is

time be different than be you this is

time be different than be you this is really important so if your appear

really important so if your appear

really important so if your appear starting any business as an entrepreneur

starting any business as an entrepreneur

starting any business as an entrepreneur you’ve got to do something different to

you’ve got to do something different to

you’ve got to do something different to stand out right you’re going up against

stand out right you’re going up against

stand out right you’re going up against competitors who have been in the

competitors who have been in the

competitors who have been in the business for X number of years and if

business for X number of years and if

business for X number of years and if you’re just doing the same thing that

you’re just doing the same thing that

you’re just doing the same thing that everybody else is doing you can’t expect

everybody else is doing you can’t expect

everybody else is doing you can’t expect great results right if you want great

great results right if you want great

great results right if you want great results you have to be doing something

results you have to be doing something

results you have to be doing something different so you have to find different

different so you have to find different

different so you have to find different way to stand you have to find something

way to stand you have to find something

way to stand you have to find something that’s unique about your business that

that’s unique about your business that

that’s unique about your business that can help you stand out from everybody

can help you stand out from everybody

can help you stand out from everybody else and maybe it’s a specific feature

else and maybe it’s a specific feature

else and maybe it’s a specific feature you have in your in your product or

you have in your in your product or

you have in your in your product or service you see the degree of service we

service you see the degree of service we

service you see the degree of service we provide maybe it’s going after us

provide maybe it’s going after us

provide maybe it’s going after us the niche where you can really

the niche where you can really

the niche where you can really understand your customers we have to do

understand your customers we have to do

understand your customers we have to do something different you don’t want to do

something different you don’t want to do

something different you don’t want to do the same thing everybody else is doing

the same thing everybody else is doing

the same thing everybody else is doing or you’re going to get same or worse

or you’re going to get same or worse

or you’re going to get same or worse results and the next thing is be you and

results and the next thing is be you and

results and the next thing is be you and this is really important people like to

this is really important people like to

this is really important people like to buy from people people like to connect

buy from people people like to connect

buy from people people like to connect with people so a great way to put some

with people so a great way to put some

with people so a great way to put some personality into your business is to

personality into your business is to

personality into your business is to show your story right and nobody else

show your story right and nobody else

show your story right and nobody else can be you so it’s a way that you can be

can be you so it’s a way that you can be

can be you so it’s a way that you can be different and leverage that when I first

different and leverage that when I first

different and leverage that when I first started Evan Carmichael calm it actually

started Evan Carmichael calm it actually

started Evan Carmichael calm it actually wasn’t about me you know it’s off my

wasn’t about me you know it’s off my

wasn’t about me you know it’s off my name it was about the famous

name it was about the famous

name it was about the famous entrepreneur is some of the success

entrepreneur is some of the success

entrepreneur is some of the success stories and people started writing

stories and people started writing

stories and people started writing insane we want to learn about you when

insane we want to learn about you when

insane we want to learn about you when you’re storing why you started this site

you’re storing why you started this site

you’re storing why you started this site and so it’s been shifting that pull a

and so it’s been shifting that pull a

and so it’s been shifting that pull a lot more about my story and if you think

lot more about my story and if you think

lot more about my story and if you think about it people don’t usually like to

about it people don’t usually like to

about it people don’t usually like to buy from big companies but they like to

buy from big companies but they like to

buy from big companies but they like to buy from entrepreneurs where they get to

buy from entrepreneurs where they get to

buy from entrepreneurs where they get to know the owner and see that their

know the owner and see that their

know the owner and see that their personal they have a really strong

personal they have a really strong

personal they have a really strong passion for their business our

passion for their business our

passion for their business our number-one rule from last month was do

number-one rule from last month was do

number-one rule from last month was do something around your passion so if you

something around your passion so if you

something around your passion so if you are super excited and passionate about

are super excited and passionate about

are super excited and passionate about your business want to share that story

your business want to share that story

your business want to share that story and let people know about it right so it

and let people know about it right so it

and let people know about it right so it could be just a written text of what why

could be just a written text of what why

could be just a written text of what why you started your business it could be a

you started your business it could be a

you started your business it could be a video of you on there telling people you

video of you on there telling people you

video of you on there telling people you know welcomed by my website whatever it

know welcomed by my website whatever it

know welcomed by my website whatever it is you want to inject personality and

is you want to inject personality and

is you want to inject personality and tell your story and if you can get that

tell your story and if you can get that

tell your story and if you can get that passion across people are going to want

passion across people are going to want

passion across people are going to want to work with your passion is contagious

to work with your passion is contagious

to work with your passion is contagious they’re going to want to be a part of

they’re going to want to be a part of

they’re going to want to be a part of what you’re doing and if it’s between

what you’re doing and if it’s between

what you’re doing and if it’s between buying from you who’s really excited and

buying from you who’s really excited and

buying from you who’s really excited and passionate and has a straight story and

passionate and has a straight story and

passionate and has a straight story and buying from your competitor who’s you

buying from your competitor who’s you

buying from your competitor who’s you know no name XYZ company within advice

know no name XYZ company within advice

know no name XYZ company within advice for you so you want to be able to

for you so you want to be able to

for you so you want to be able to leverage that story so be different be

leverage that story so be different be

leverage that story so be different be you just a couple quotes from Cynthia’s

you just a couple quotes from Cynthia’s

you just a couple quotes from Cynthia’s entrepreneurs this is from Annie erotic

entrepreneurs this is from Annie erotic

entrepreneurs this is from Annie erotic who has recently passed away but she’s

who has recently passed away but she’s

who has recently passed away but she’s from the body shop founder whatever you

from the body shop founder whatever you

from the body shop founder whatever you do be different that was the advice when

do be different that was the advice when

do be different that was the advice when mother gave me and I can’t think of her

mother gave me and I can’t think of her

mother gave me and I can’t think of her advice for an entrepreneur if you’re

advice for an entrepreneur if you’re

advice for an entrepreneur if you’re different will stand up

different will stand up

different will stand up another quick one from Lynn Lillian

another quick one from Lynn Lillian

another quick one from Lynn Lillian Vernon I want customers snow and relate

Vernon I want customers snow and relate

Vernon I want customers snow and relate to me as an individual and understand

to me as an individual and understand

to me as an individual and understand that my company is a reflection myself

that my company is a reflection myself

that my company is a reflection myself so think about your own business think

so think about your own business think

so think about your own business think about again how you can stand up do

about again how you can stand up do

about again how you can stand up do something slightly different and also

something slightly different and also

something slightly different and also how you can tell your story and let

how you can tell your story and let

how you can tell your story and let people know personal side of you next

people know personal side of you next

people know personal side of you next start with a service this one is little

start with a service this one is little

start with a service this one is little controversial but i always prefer if you

controversial but i always prefer if you

controversial but i always prefer if you can when you’re starting up the start

can when you’re starting up the start

can when you’re starting up the start around the service instead of a product

around the service instead of a product

around the service instead of a product it’s a couple reasons for first the

it’s a couple reasons for first the

it’s a couple reasons for first the service is a lot cheaper to set up a lot

service is a lot cheaper to set up a lot

service is a lot cheaper to set up a lot of times entrepreneurs fail and have to

of times entrepreneurs fail and have to

of times entrepreneurs fail and have to go out of business because they run out

go out of business because they run out

go out of business because they run out of money it’s hard to run out of money

of money it’s hard to run out of money

of money it’s hard to run out of money on a service-based business because the

on a service-based business because the

on a service-based business because the only costs really are your time so you

only costs really are your time so you

only costs really are your time so you can last a lot longer if you look at

can last a lot longer if you look at

can last a lot longer if you look at that success rates of different

that success rates of different

that success rates of different companies you’ll see the ones that have

companies you’ll see the ones that have

companies you’ll see the ones that have the highest success rates are the ones

the highest success rates are the ones

the highest success rates are the ones who provide services and the ones who

who provide services and the ones who

who provide services and the ones who fail the most are the ones that provide

fail the most are the ones that provide

fail the most are the ones that provide products or have a lot of a pro expenses

products or have a lot of a pro expenses

products or have a lot of a pro expenses so you want to start with the service

so you want to start with the service

so you want to start with the service because it will give you a better chance

because it will give you a better chance

because it will give you a better chance of success now it’s great to have a

of success now it’s great to have a

of success now it’s great to have a vision of having a product and the

vision of having a product and the

vision of having a product and the reason why I like a service is it also

reason why I like a service is it also

reason why I like a service is it also brings you closer to your customers so

brings you closer to your customers so

brings you closer to your customers so if you’re targeting a certain niche you

if you’re targeting a certain niche you

if you’re targeting a certain niche you start working with customers in that

start working with customers in that

start working with customers in that market you get to know them a little bit

market you get to know them a little bit

market you get to know them a little bit through the service you’re providing and

through the service you’re providing and

through the service you’re providing and then when you’re really close to them

then when you’re really close to them

then when you’re really close to them you can launch a product and the chances

you can launch a product and the chances

you can launch a product and the chances of that product being successful goes up

of that product being successful goes up

of that product being successful goes up dramatically because you’ve been in

dramatically because you’ve been in

dramatically because you’ve been in contact with these people you really

contact with these people you really

contact with these people you really understand what their pain points are

understand what their pain points are

understand what their pain points are and you’re likely to get some orders

and you’re likely to get some orders

and you’re likely to get some orders even if the product doesn’t make a lot

even if the product doesn’t make a lot

even if the product doesn’t make a lot of money right away you can still stay

of money right away you can still stay

of money right away you can still stay on that survival plane and still be able

on that survival plane and still be able

on that survival plane and still be able to run your business because you have

to run your business because you have

to run your business because you have cash flow coming in from the server

cash flow coming in from the server

cash flow coming in from the server science a lot of people don’t like a

science a lot of people don’t like a

science a lot of people don’t like a service business because you’re

service business because you’re

service business because you’re essentially trading your time for money

essentially trading your time for money

essentially trading your time for money and that’s true where product is easier

and that’s true where product is easier

and that’s true where product is easier to leverage and create the service but

to leverage and create the service but

to leverage and create the service but our focus here is I want to be able to

our focus here is I want to be able to

our focus here is I want to be able to make sure I can stay in business and not

make sure I can stay in business and not

make sure I can stay in business and not have to go get a job again so if you can

have to go get a job again so if you can

have to go get a job again so if you can start a service get close to your

start a service get close to your

start a service get close to your customers overwhelm them with value get

customers overwhelm them with value get

customers overwhelm them with value get some money coming in so you can ensure

some money coming in so you can ensure

some money coming in so you can ensure that you’re able to keep your business

that you’re able to keep your business

that you’re able to keep your business going and then as you get feedback from

going and then as you get feedback from

going and then as you get feedback from your customers you’re able to launch a

your customers you’re able to launch a

your customers you’re able to launch a product from that that could be your big

product from that that could be your big

product from that that could be your big vision big goal but you’re making sure

vision big goal but you’re making sure

vision big goal but you’re making sure that you’re still in business because

that you’re still in business because

that you’re still in business because you have that successful service going

you have that successful service going

you have that successful service going on let’s start with the service if you

on let’s start with the service if you

on let’s start with the service if you can this is tony hsieh from zappos sold

can this is tony hsieh from zappos sold

can this is tony hsieh from zappos sold to Amazon where a service company that

to Amazon where a service company that

to Amazon where a service company that just happens to sell shoes so they sell

just happens to sell shoes so they sell

just happens to sell shoes so they sell shoes online but they really value the

shoes online but they really value the

shoes online but they really value the service side of things and then Martha

service side of things and then Martha

service side of things and then Martha Stewart to be a really successful

Stewart to be a really successful

Stewart to be a really successful entrepreneur must constantly strive

entrepreneur must constantly strive

entrepreneur must constantly strive understand your customers but also

understand your customers but also

understand your customers but also appreciate them and care about their

appreciate them and care about their

appreciate them and care about their happiness and I think you get that a lot

happiness and I think you get that a lot

happiness and I think you get that a lot more associate the beginning by doing a

more associate the beginning by doing a

more associate the beginning by doing a service because you’re wiring such close

service because you’re wiring such close

service because you’re wiring such close contact with them and you really build

contact with them and you really build

contact with them and you really build around their specific problems and pain

around their specific problems and pain

around their specific problems and pain points compared to what I don’t want to

points compared to what I don’t want to

points compared to what I don’t want to discourage you from doing a product

discourage you from doing a product

discourage you from doing a product business I think it’s awesome it is a

business I think it’s awesome it is a

business I think it’s awesome it is a great way to get more leverage from what

great way to get more leverage from what

great way to get more leverage from what you’re doing but it’s a lot harder to

you’re doing but it’s a lot harder to

you’re doing but it’s a lot harder to get to that survival point selling a

get to that survival point selling a

get to that survival point selling a product her to selling the service so I

product her to selling the service so I

product her to selling the service so I want to make sure that you guys are

want to make sure that you guys are

want to make sure that you guys are still around you know like year later

still around you know like year later

still around you know like year later you’re still in business you’re doing

you’re still in business you’re doing

you’re still in business you’re doing well you got some paschal coming in and

well you got some paschal coming in and

well you got some paschal coming in and you’re ready to really explode number

you’re ready to really explode number

you’re ready to really explode number nine sell the business it possible i

nine sell the business it possible i

nine sell the business it possible i always recommend trying to do b2b sales

always recommend trying to do b2b sales

always recommend trying to do b2b sales to start instead of be two seeds we to

to start instead of be two seeds we to

to start instead of be two seeds we to be selling the business and b2c selling

be selling the business and b2c selling

be selling the business and b2c selling the consumers the main reason is if

the consumers the main reason is if

the consumers the main reason is if you’re selling the business owners and

you’re selling the business owners and

you’re selling the business owners and you’re finding that you can be a really

you’re finding that you can be a really

you’re finding that you can be a really valuable part of their business they’re

valuable part of their business they’re

valuable part of their business they’re going to spend more money with you

going to spend more money with you

going to spend more money with you they’re going to hire you on an ongoing

they’re going to hire you on an ongoing

they’re going to hire you on an ongoing basis and you’re going to get a lot more

basis and you’re going to get a lot more

basis and you’re going to get a lot more paschal appointment through business

paschal appointment through business

paschal appointment through business it’s really hard to establish cash flow

it’s really hard to establish cash flow

it’s really hard to establish cash flow this is a challenge for new startup

this is a challenge for new startup

this is a challenge for new startup entrepreneurs how do I get the cash that

entrepreneurs how do I get the cash that

entrepreneurs how do I get the cash that I need on a regular consistent basis or

I need on a regular consistent basis or

I need on a regular consistent basis or can pay my bills and staying in business

can pay my bills and staying in business

can pay my bills and staying in business and if you’re selling to a business you

and if you’re selling to a business you

and if you’re selling to a business you heard the cell into an individual

heard the cell into an individual

heard the cell into an individual consumer they might spend 100 a thousand

consumer they might spend 100 a thousand

consumer they might spend 100 a thousand times more with you than any one

times more with you than any one

times more with you than any one individual consumer

individual consumer

individual consumer so that’s a good opportunity to make a

so that’s a good opportunity to make a

so that’s a good opportunity to make a lot more money coming in consistently

lot more money coming in consistently

lot more money coming in consistently regularly and if you over deliver like

regularly and if you over deliver like

regularly and if you over deliver like crazy and they see you as a valuable

crazy and they see you as a valuable

crazy and they see you as a valuable part of their company in what they do

part of their company in what they do

part of their company in what they do then they’re going to want to keep you

then they’re going to want to keep you

then they’re going to want to keep you on board right there’s no reason for

on board right there’s no reason for

on board right there’s no reason for them to check you up where consumers can

them to check you up where consumers can

them to check you up where consumers can be a lot more fickle now they may buy

be a lot more fickle now they may buy

be a lot more fickle now they may buy from you only once and then your your

from you only once and then your your

from you only once and then your your constant challenge and struggle is to go

constant challenge and struggle is to go

constant challenge and struggle is to go and find more and more and more of these

and find more and more and more of these

and find more and more and more of these consumers so that’s harder to establish

consumers so that’s harder to establish

consumers so that’s harder to establish a lot more expensive and take a lot more

a lot more expensive and take a lot more

a lot more expensive and take a lot more time to get to start up now it’s our

time to get to start up now it’s our

time to get to start up now it’s our survival mode compared to if you are

survival mode compared to if you are

survival mode compared to if you are selling the business so again your

selling the business so again your

selling the business so again your longer-term goal may be to sell to

longer-term goal may be to sell to

longer-term goal may be to sell to consumers but i try to reject my

consumers but i try to reject my

consumers but i try to reject my business more a little bit at the

business more a little bit at the

business more a little bit at the beginning to try to sell the businesses

beginning to try to sell the businesses

beginning to try to sell the businesses try to get that recurring cash flow

try to get that recurring cash flow

try to get that recurring cash flow coming in and then you can expand out

coming in and then you can expand out

coming in and then you can expand out your model from there so it’s not the

your model from there so it’s not the

your model from there so it’s not the usual model I guess but if possible

usual model I guess but if possible

usual model I guess but if possible you’ll find that you’ll get more money

you’ll find that you’ll get more money

you’ll find that you’ll get more money coming in on an ongoing basis and you’re

coming in on an ongoing basis and you’re

coming in on an ongoing basis and you’re going to get no referrals from them you

going to get no referrals from them you

going to get no referrals from them you might will do more business internally

might will do more business internally

might will do more business internally through other departments at that

through other departments at that

through other departments at that company so it’s a great way to be able

company so it’s a great way to be able

company so it’s a great way to be able to establish yourself if you can and get

to establish yourself if you can and get

to establish yourself if you can and get to that survival point that we’re all

to that survival point that we’re all

to that survival point that we’re all looking for

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