so we’re talking about starting small starting part time making sure that you
starting part time making sure that you
starting part time making sure that you take steps every day to move that
take steps every day to move that
take steps every day to move that business forward it’s going to be
business forward it’s going to be
business forward it’s going to be extremely important you’re much more
extremely important you’re much more
extremely important you’re much more likely to keep with it if you know that
likely to keep with it if you know that
likely to keep with it if you know that you’re making a little bit of money and
you’re making a little bit of money and
you’re making a little bit of money and it’s more important to spend time every
it’s more important to spend time every
it’s more important to spend time every day doing a business then to spend you
day doing a business then to spend you
day doing a business then to spend you know a month full time on the business
know a month full time on the business
know a month full time on the business and then quit because you’re not making
and then quit because you’re not making
and then quit because you’re not making enough money to support yourself so you
enough money to support yourself so you
enough money to support yourself so you know you have to let time for mental to
know you have to let time for mental to
know you have to let time for mental to build and that’s going to come from
build and that’s going to come from
build and that’s going to come from spending time every day to me that
spending time every day to me that
spending time every day to me that visits for and again it should be
visits for and again it should be
visits for and again it should be something that you are excited and
something that you are excited and
something that you are excited and passionate about you should come home
passionate about you should come home
passionate about you should come home wanting to do it if you’re not excited
wanting to do it if you’re not excited
wanting to do it if you’re not excited about it and you feel like it’s work and
about it and you feel like it’s work and
about it and you feel like it’s work and it’s no boring especially at the
it’s no boring especially at the
it’s no boring especially at the beginning like if you don’t love it at
beginning like if you don’t love it at
beginning like if you don’t love it at the beginning you’re not going to love
the beginning you’re not going to love
the beginning you’re not going to love it it’s hard to grow into something like
it it’s hard to grow into something like
it it’s hard to grow into something like that you got to really love it right
that you got to really love it right
that you got to really love it right from the start as it goes on it may take
from the start as it goes on it may take
from the start as it goes on it may take its toll on you but you gotta love it
its toll on you but you gotta love it
its toll on you but you gotta love it especially at the beginning and if you
especially at the beginning and if you
especially at the beginning and if you don’t then go back to the exercise
don’t then go back to the exercise
don’t then go back to the exercise number one figure out a different
number one figure out a different
number one figure out a different business it’s not that you may not be
business it’s not that you may not be
business it’s not that you may not be the right fit for an entrepreneur you
the right fit for an entrepreneur you
the right fit for an entrepreneur you just may not have the right idea then
just may not have the right idea then
just may not have the right idea then you should want to come home and work on
you should want to come home and work on
you should want to come home and work on your business alright moving on another
your business alright moving on another
your business alright moving on another quick quote John Johnson have creator of
quick quote John Johnson have creator of
quick quote John Johnson have creator of the ebony magazine’s the secret of a big
the ebony magazine’s the secret of a big
the ebony magazine’s the secret of a big success is starting small and dreaming
success is starting small and dreaming
success is starting small and dreaming bigger and bigger dreams and this is
bigger and bigger dreams and this is
bigger and bigger dreams and this is important a lot of entrepreneurs have a
important a lot of entrepreneurs have a
important a lot of entrepreneurs have a huge vision for what they want to do and
huge vision for what they want to do and
huge vision for what they want to do and that’s great and it’s good to map out a
that’s great and it’s good to map out a
that’s great and it’s good to map out a lifestyle that you want if you want to
lifestyle that you want if you want to
lifestyle that you want if you want to you know work 20 hours a week or live
you know work 20 hours a week or live
you know work 20 hours a week or live from an island or whatever it is that
from an island or whatever it is that
from an island or whatever it is that you want that’s great but it’s important
you want that’s great but it’s important
you want that’s great but it’s important to realize that that big dream starts
to realize that that big dream starts
to realize that that big dream starts with small steps and doing those small
with small steps and doing those small
with small steps and doing those small steps every day so just because you’re
steps every day so just because you’re
steps every day so just because you’re doing something small it doesn’t mean
doing something small it doesn’t mean
doing something small it doesn’t mean that you’re not doing something
that you’re not doing something
that you’re not doing something important those small steps gather up
important those small steps gather up
important those small steps gather up and if you take action every day they
and if you take action every day they
and if you take action every day they become big important steps so start
become big important steps so start
become big important steps so start small and keep dreaming bigger and
small and keep dreaming bigger and
small and keep dreaming bigger and bigger dreams
bigger dreams
bigger dreams next thing is a quick launch plan so if
next thing is a quick launch plan so if
next thing is a quick launch plan so if you are just starting your business
you are just starting your business
you are just starting your business quick pass is create something that
quick pass is create something that
quick pass is create something that you’re going to do every day and at
you’re going to do every day and at
you’re going to do every day and at least 15 minutes I don’t want to make it
least 15 minutes I don’t want to make it
least 15 minutes I don’t want to make it you know too onerous and ideally you’re
you know too onerous and ideally you’re
you know too onerous and ideally you’re able to spend a couple hours on some of
able to spend a couple hours on some of
able to spend a couple hours on some of these days right you won’t get a lot
these days right you won’t get a lot
these days right you won’t get a lot done if you only do in 15 minutes a day
done if you only do in 15 minutes a day
done if you only do in 15 minutes a day but I want that to be a minimum but if
but I want that to be a minimum but if
but I want that to be a minimum but if you can’t spend 15 minutes a day
you can’t spend 15 minutes a day
you can’t spend 15 minutes a day especially in your first month launching
especially in your first month launching
especially in your first month launching your business it’s going to be hard to
your business it’s going to be hard to
your business it’s going to be hard to make that a success so what helps at
make that a success so what helps at
make that a success so what helps at least I found is if you sit down and
least I found is if you sit down and
least I found is if you sit down and plan out a list of things that you’re
plan out a list of things that you’re
plan out a list of things that you’re going to do every day so they want to do
going to do every day so they want to do
going to do every day so they want to do this to this and then you check it off
this to this and then you check it off
this to this and then you check it off as you get them done and just by having
as you get them done and just by having
as you get them done and just by having those checks going it gives you a mentum
those checks going it gives you a mentum
those checks going it gives you a mentum it feels like you’re doing something and
it feels like you’re doing something and
it feels like you’re doing something and and you have a little bit of power
and you have a little bit of power
and you have a little bit of power behind you some steam that’s building up
behind you some steam that’s building up
behind you some steam that’s building up so it’s important you don’t want to make
so it’s important you don’t want to make
so it’s important you don’t want to make it you want to miss a day really if you
it you want to miss a day really if you
it you want to miss a day really if you do the first ten days and it’s going
do the first ten days and it’s going
do the first ten days and it’s going really well you don’t want to miss that
really well you don’t want to miss that
really well you don’t want to miss that day 11 you want to get that 11 thing in
day 11 you want to get that 11 thing in
day 11 you want to get that 11 thing in and the 12th in the 13 thing so you’ll
and the 12th in the 13 thing so you’ll
and the 12th in the 13 thing so you’ll to task may vary depending on what
to task may vary depending on what
to task may vary depending on what business you’re in and we can get into
business you’re in and we can get into
business you’re in and we can get into some of the specifics later or with the
some of the specifics later or with the
some of the specifics later or with the questions but I think it’s really
questions but I think it’s really
questions but I think it’s really important to have something that you
important to have something that you
important to have something that you create and you can either have it on
create and you can either have it on
create and you can either have it on your desktop or print it off or put it
your desktop or print it off or put it
your desktop or print it off or put it on the wall and Mark off what you’re
on the wall and Mark off what you’re
on the wall and Mark off what you’re going to do every day and slowly start
going to do every day and slowly start
going to do every day and slowly start checking them off as you get them done
checking them off as you get them done
checking them off as you get them done and that’ll start boosting your plan and
and that’ll start boosting your plan and
and that’ll start boosting your plan and especially if you you know had a really
especially if you you know had a really
especially if you you know had a really hard day at work it comes home and you
hard day at work it comes home and you
hard day at work it comes home and you can see what you’ve done and you know
can see what you’ve done and you know
can see what you’ve done and you know you’re working towards this bigger dream
you’re working towards this bigger dream
you’re working towards this bigger dream and so I found that to be really helpful
and so I found that to be really helpful
and so I found that to be really helpful to keep keep you on track and keep you
to keep keep you on track and keep you
to keep keep you on track and keep you working every day
startup rule number four build around
startup rule number four build around the customer and this is another big
the customer and this is another big
the customer and this is another big mistake that a lot of entrepreneurs make
mistake that a lot of entrepreneurs make
mistake that a lot of entrepreneurs make they think that they have a great idea
they think that they have a great idea
they think that they have a great idea and so they start working in isolation
and so they start working in isolation
and so they start working in isolation of talking to the people who are going
of talking to the people who are going
of talking to the people who are going to end up buying whatever product or
to end up buying whatever product or
to end up buying whatever product or service that they have and the best way
service that they have and the best way
service that they have and the best way to build a business is to start talking
to build a business is to start talking
to build a business is to start talking to your customers before you actually
to your customers before you actually
to your customers before you actually launch your company you want to talk to
launch your company you want to talk to
launch your company you want to talk to the guys we’re going to pay you right so
the guys we’re going to pay you right so
the guys we’re going to pay you right so talk to the people find out what their
talk to the people find out what their
talk to the people find out what their challenges are and build a solution
challenges are and build a solution
challenges are and build a solution around those challenges and a quick
around those challenges and a quick
around those challenges and a quick example from my first company and
example from my first company and
example from my first company and something what not to do help you guys
something what not to do help you guys
something what not to do help you guys can learn from that I had a biotech
can learn from that I had a biotech
can learn from that I had a biotech software company I was 19 years old and
software company I was 19 years old and
software company I was 19 years old and it was pretty complex tough are soft was
it was pretty complex tough are soft was
it was pretty complex tough are soft was being used by NASA and Johnson Johnson’s
being used by NASA and Johnson Johnson’s
being used by NASA and Johnson Johnson’s being used to try to find cures for
being used to try to find cures for
being used to try to find cures for cancer and of all the features that are
cancer and of all the features that are
cancer and of all the features that are in that software the most complicated
in that software the most complicated
in that software the most complicated one was the ability to do undo redo in
one was the ability to do undo redo in
one was the ability to do undo redo in unlimited time so if you make a mistake
unlimited time so if you make a mistake
unlimited time so if you make a mistake you can undo you can go back and in Word
you can undo you can go back and in Word
you can undo you can go back and in Word or Excel you can go back I don’t know
or Excel you can go back I don’t know
or Excel you can go back I don’t know maybe plenty steps in our software you
maybe plenty steps in our software you
maybe plenty steps in our software you can go back all the way to the beginning
can go back all the way to the beginning
can go back all the way to the beginning and we thought this is so great people
and we thought this is so great people
and we thought this is so great people going to love this feature it turns out
going to love this feature it turns out
going to love this feature it turns out nobody cared and we spent all this time
nobody cared and we spent all this time
nobody cared and we spent all this time developing this feature but nobody cared
developing this feature but nobody cared
developing this feature but nobody cared about because we did it in isolation
about because we did it in isolation
about because we did it in isolation without talking to our customers and so
without talking to our customers and so
without talking to our customers and so you really want to make sure you’re
you really want to make sure you’re
you really want to make sure you’re talking to your potential clients before
talking to your potential clients before
talking to your potential clients before you start building your product the
you start building your product the
you start building your product the service now luckily for us we had enough
service now luckily for us we had enough
service now luckily for us we had enough in our software that people still wanted
in our software that people still wanted
in our software that people still wanted to buy was still helpful and valuable
to buy was still helpful and valuable
to buy was still helpful and valuable for them so we were still a bit you know
for them so we were still a bit you know
for them so we were still a bit you know build successful company but we could
build successful company but we could
build successful company but we could have done a lot more if we didn’t make
have done a lot more if we didn’t make
have done a lot more if we didn’t make those mistakes early on so you guys are
those mistakes early on so you guys are
those mistakes early on so you guys are a great opportunity now here if you’re
a great opportunity now here if you’re
a great opportunity now here if you’re just starting your business or thinking
just starting your business or thinking
just starting your business or thinking about it before you start spending money
about it before you start spending money
about it before you start spending money because anybody can spend money right
because anybody can spend money right
because anybody can spend money right it’s not hard to spend money they give
it’s not hard to spend money they give
it’s not hard to spend money they give you a million dollars you can go spend a
you a million dollars you can go spend a
you a million dollars you can go spend a million dollars in million different
million dollars in million different
million dollars in million different ways I’m sure but not everybody can make
ways I’m sure but not everybody can make
ways I’m sure but not everybody can make one and the making money comes from
one and the making money comes from
one and the making money comes from helping your customers solve their
helping your customers solve their
helping your customers solve their challenges so start talking to your
challenges so start talking to your
challenges so start talking to your customers start talking to people who
customers start talking to people who
customers start talking to people who are facing problems and offer a
are facing problems and offer a
are facing problems and offer a potential solution to them I like
potential solution to them I like
potential solution to them I like starting with a service if you can
starting with a service if you can
starting with a service if you can product because there’s very low cost to
product because there’s very low cost to
product because there’s very low cost to start it up and it gets you really close
start it up and it gets you really close
start it up and it gets you really close to the customer so as much as you can
to the customer so as much as you can
to the customer so as much as you can and build around their specific problems
and build around their specific problems
and build around their specific problems and pain points and they will guide you
and pain points and they will guide you
and pain points and they will guide you and tell you what they want you just
and tell you what they want you just
and tell you what they want you just listen to them and hopefully be able to
listen to them and hopefully be able to
listen to them and hopefully be able to really explode your business so a couple
really explode your business so a couple
really explode your business so a couple of quick quotes Ray Kroc is from
of quick quotes Ray Kroc is from
of quick quotes Ray Kroc is from mcdonald’s of you if you work just for
mcdonald’s of you if you work just for
mcdonald’s of you if you work just for money you’ll never make it but if you
money you’ll never make it but if you
money you’ll never make it but if you love what you’re doing and you always
love what you’re doing and you always
love what you’re doing and you always put the customer first success will be
put the customer first success will be
put the customer first success will be yours so this also ties to that first
yours so this also ties to that first
yours so this also ties to that first point of a passion you know again if you
point of a passion you know again if you
point of a passion you know again if you just doing it for the money you’re never
just doing it for the money you’re never
just doing it for the money you’re never going to make it when the Ray Kroc but
going to make it when the Ray Kroc but
going to make it when the Ray Kroc but you exported to love what you’re doing
you exported to love what you’re doing
you exported to love what you’re doing and the second part there is always put
and the second part there is always put
and the second part there is always put the customer first so you’re learning
the customer first so you’re learning
the customer first so you’re learning about your customer figuring out what
about your customer figuring out what
about your customer figuring out what their problems are and building an
their problems are and building an
their problems are and building an experience or a product service
experience or a product service
experience or a product service specifically designed to help them solve
specifically designed to help them solve
specifically designed to help them solve whatever challenges that they’re facing
next one Mark Cuban owner of the Dallas
next one Mark Cuban owner of the Dallas Mavericks now and successful
Mavericks now and successful
Mavericks now and successful entrepreneur with broadcast calm it got
entrepreneur with broadcast calm it got
entrepreneur with broadcast calm it got acquired by yahoo for billions of
acquired by yahoo for billions of
acquired by yahoo for billions of dollars i just tried to learn the
dollars i just tried to learn the
dollars i just tried to learn the technology better than anyone else and
technology better than anyone else and
technology better than anyone else and find the best way to help my customers
find the best way to help my customers
find the best way to help my customers so he was going in against big
so he was going in against big
so he was going in against big competitors and this is an opportunity
competitors and this is an opportunity
competitors and this is an opportunity for any entrepreneur you know what we
for any entrepreneur you know what we
for any entrepreneur you know what we don’t have in money and resources we
don’t have in money and resources we
don’t have in money and resources we have an ability to be flexible interview
have an ability to be flexible interview
have an ability to be flexible interview to service our customers if you look at
to service our customers if you look at
to service our customers if you look at any big company the service usually
any big company the service usually
any big company the service usually sucks right you call in and you’re put
sucks right you call in and you’re put
sucks right you call in and you’re put on hold and you can’t get through to
on hold and you can’t get through to
on hold and you can’t get through to somebody and they’re really slow and the
somebody and they’re really slow and the
somebody and they’re really slow and the approximate services are are delayed and
approximate services are are delayed and
approximate services are are delayed and nobody really has a lot of good things
nobody really has a lot of good things
nobody really has a lot of good things to say about most big companies and
to say about most big companies and
to say about most big companies and that’s where you as an entrepreneur have
that’s where you as an entrepreneur have
that’s where you as an entrepreneur have an opportunity you can go up against
an opportunity you can go up against
an opportunity you can go up against these big guys by better listening to
these big guys by better listening to
these big guys by better listening to the customer and creating the solution
the customer and creating the solution
the customer and creating the solution is exactly tailored to what they need
is exactly tailored to what they need
is exactly tailored to what they need and then also providing awesome service
and then also providing awesome service
and then also providing awesome service right if people can call up and talk to
right if people can call up and talk to
right if people can call up and talk to a person or email and get a response
a person or email and get a response
a person or email and get a response really quickly and know that somebody is
really quickly and know that somebody is
really quickly and know that somebody is there listening to them and helping them
there listening to them and helping them
there listening to them and helping them then they’re more likely to buy more
then they’re more likely to buy more
then they’re more likely to buy more tell their friends you know towel helps
tell their friends you know towel helps
tell their friends you know towel helps potential partners spread the word and
potential partners spread the word and
potential partners spread the word and that’s your goal as an entrepreneur the
that’s your goal as an entrepreneur the
that’s your goal as an entrepreneur the more you can get people to talk about
more you can get people to talk about
more you can get people to talk about you it saves you a lot of time
you it saves you a lot of time
you it saves you a lot of time on sales and marketing a lot of expenses
on sales and marketing a lot of expenses
on sales and marketing a lot of expenses as well so as much as you can you know
as well so as much as you can you know
as well so as much as you can you know your business and then try to build a
your business and then try to build a
your business and then try to build a product or service it really Taylor’s to
product or service it really Taylor’s to
product or service it really Taylor’s to your customers and the problems at their
your customers and the problems at their
your customers and the problems at their face
”
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