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Elizabeth Holmes’s Top 10 Rules For Success (@eholmes2003)


when you have that passion you will get

when you have that passion you will get back up when you get knocked down all

back up when you get knocked down all

back up when you get knocked down all sorts of people say all sorts of things

sorts of people say all sorts of things

sorts of people say all sorts of things they are our perspective is to keep our

they are our perspective is to keep our

they are our perspective is to keep our heads down I feel like the luckiest

heads down I feel like the luckiest

heads down I feel like the luckiest person in the world every day because of

person in the world every day because of

person in the world every day because of what I get to do you know I think you

what I get to do you know I think you

what I get to do you know I think you have to believe in yourself I think that

have to believe in yourself I think that

have to believe in yourself I think that the minute that you have a back-up plan

the minute that you have a back-up plan

the minute that you have a back-up plan you’ve admitted that you’re not going to

you’ve admitted that you’re not going to

you’ve admitted that you’re not going to succeed my journey was one of jumping in

succeed my journey was one of jumping in

succeed my journey was one of jumping in feet first and there’s nothing like

feet first and there’s nothing like

feet first and there’s nothing like rolling your sleeves up and failing a

rolling your sleeves up and failing a

rolling your sleeves up and failing a bunch of times to figure out how to do

bunch of times to figure out how to do

bunch of times to figure out how to do it right I’ve always seen money as a

it right I’ve always seen money as a

it right I’ve always seen money as a tool right for being able to make a

tool right for being able to make a

tool right for being able to make a difference big waves come and they go

difference big waves come and they go

difference big waves come and they go but you’re there for a reason in this

but you’re there for a reason in this

but you’re there for a reason in this evening were lives piscine when you’re

evening were lives piscine when you’re

evening were lives piscine when you’re talking about someone that you love

talking about someone that you love

talking about someone that you love you’d do anything she’s an American

you’d do anything she’s an American

you’d do anything she’s an American businesswoman and entrepreneur she’s a

businesswoman and entrepreneur she’s a

businesswoman and entrepreneur she’s a CEO of a bloodfest company founded in

CEO of a bloodfest company founded in

CEO of a bloodfest company founded in 2003 as of January 2016 Forbes estimated

2003 as of January 2016 Forbes estimated

2003 as of January 2016 Forbes estimated her net worth to be three point six

her net worth to be three point six

her net worth to be three point six billion dollars

billion dollars

billion dollars she’s Elizabeth Holmes and here her top

she’s Elizabeth Holmes and here her top

she’s Elizabeth Holmes and here her top ten rules for success I would focus

ten rules for success I would focus

ten rules for success I would focus first on why you’re doing what you’re

first on why you’re doing what you’re

first on why you’re doing what you’re doing and really really understand

doing and really really understand

doing and really really understand what’s if you’re building a company

what’s if you’re building a company

what’s if you’re building a company what’s the reason that you’re building

what’s the reason that you’re building

what’s the reason that you’re building this company and what is the role that

this company and what is the role that

this company and what is the role that you want to have and and why are you

you want to have and and why are you

you want to have and and why are you there because once you understand it you

there because once you understand it you

there because once you understand it you understand your reason for it you’ll

understand your reason for it you’ll

understand your reason for it you’ll build the company differently yeah I

build the company differently yeah I

build the company differently yeah I would say to make sure that what you’re

would say to make sure that what you’re

would say to make sure that what you’re doing is something that you love and

doing is something that you love and

doing is something that you love and that you are so deeply and incredibly

that you are so deeply and incredibly

that you are so deeply and incredibly passionate about that if you got fired

passionate about that if you got fired

passionate about that if you got fired you would still want to do it and if you

you would still want to do it and if you

you would still want to do it and if you weren’t CEO you would still want to do

weren’t CEO you would still want to do

weren’t CEO you would still want to do it because when you have that passion

it because when you have that passion

it because when you have that passion you will get back up when you get

you will get back up when you get

you will get back up when you get knocked down and you will get knocked

knocked down and you will get knocked

knocked down and you will get knocked down over and over and over and over

down over and over and over and over

down over and over and over and over again and you win by getting back up and

again and you win by getting back up and

again and you win by getting back up and our journey has been nothing but that in

our journey has been nothing but that in

our journey has been nothing but that in the context of falling in love with this

the context of falling in love with this

the context of falling in love with this mission and feeling like the luckiest

mission and feeling like the luckiest

mission and feeling like the luckiest people on the planet to be able to do it

people on the planet to be able to do it

people on the planet to be able to do it every single day and and fighting for it

every single day and and fighting for it

every single day and and fighting for it because we love it so much and

because we love it so much and

because we love it so much and and I’ve always been a great believer in

and I’ve always been a great believer in

and I’ve always been a great believer in the concept of the 10,000 hour rule when

the concept of the 10,000 hour rule when

the concept of the 10,000 hour rule when you go so deep in something you can

you go so deep in something you can

you go so deep in something you can become an expert in it and when you love

become an expert in it and when you love

become an expert in it and when you love it that much you don’t let it go and and

it that much you don’t let it go and and

it that much you don’t let it go and and I think I think that’s what winning is

I think I think that’s what winning is

I think I think that’s what winning is about having people all sorts of people

about having people all sorts of people

about having people all sorts of people say all sorts of things yeah I have our

say all sorts of things yeah I have our

say all sorts of things yeah I have our our perspective is to keep our heads

our perspective is to keep our heads

our perspective is to keep our heads down and we have a very clear mission

down and we have a very clear mission

down and we have a very clear mission yeah we know why we’re doing this we see

yeah we know why we’re doing this we see

yeah we know why we’re doing this we see every day what this means to people in

every day what this means to people in

every day what this means to people in the context of the ability to afford

the context of the ability to afford

the context of the ability to afford care or not go through and what I equate

care or not go through and what I equate

care or not go through and what I equate to torture in the context of traditional

to torture in the context of traditional

to torture in the context of traditional phlebotomy and and that’s what we focus

phlebotomy and and that’s what we focus

phlebotomy and and that’s what we focus on and that’s all that we focus on

on and that’s all that we focus on

on and that’s all that we focus on because if we can keep doing that person

because if we can keep doing that person

because if we can keep doing that person by person we will realize this mission

by person we will realize this mission

by person we will realize this mission what keeps Elizabeth up at night if you

what keeps Elizabeth up at night if you

what keeps Elizabeth up at night if you sleep and how do you go about tackling

sleep and how do you go about tackling

sleep and how do you go about tackling that I don’t sleep very much how many

that I don’t sleep very much how many

that I don’t sleep very much how many hours do you get a night on average I

hours do you get a night on average I

hours do you get a night on average I sleep about four hours yeah yeah um you

sleep about four hours yeah yeah um you

sleep about four hours yeah yeah um you know I I feel like the luckiest person

know I I feel like the luckiest person

know I I feel like the luckiest person in the world every day because of what I

in the world every day because of what I

in the world every day because of what I get to do and right now building this

get to do and right now building this

get to do and right now building this company is about building people and

company is about building people and

company is about building people and really investing in building the people

really investing in building the people

really investing in building the people from within our company so um I spend as

from within our company so um I spend as

from within our company so um I spend as much of my time as humanly possible

much of my time as humanly possible

much of my time as humanly possible focusing on getting and building the

focusing on getting and building the

focusing on getting and building the right people because that’s how we

right people because that’s how we

right people because that’s how we realize this mission and how we realize

realize this mission and how we realize

realize this mission and how we realize this dream so hey I don’t think I could

this dream so hey I don’t think I could

this dream so hey I don’t think I could be possibly kept up more than I already

be possibly kept up more than I already

be possibly kept up more than I already am on that one I mean the first time

am on that one I mean the first time

am on that one I mean the first time that that I went through the process of

that that I went through the process of

that that I went through the process of raising money I assumed that I was going

raising money I assumed that I was going

raising money I assumed that I was going to have to talk to at least 200 people

to have to talk to at least 200 people

to have to talk to at least 200 people before I found one who was going to

before I found one who was going to

before I found one who was going to believe in me so I didn’t really care if

believe in me so I didn’t really care if

believe in me so I didn’t really care if people returning me down because I knew

people returning me down because I knew

people returning me down because I knew I would find someone who did

I would find someone who did

I would find someone who did I’m how do you how do you make people

I’m how do you how do you make people

I’m how do you how do you make people believe in you I’m you know I think you

believe in you I’m you know I think you

believe in you I’m you know I think you have to believe in yourself and I think

have to believe in yourself and I think

have to believe in yourself and I think you have to have the conviction in

you have to have the conviction in

you have to have the conviction in yourself to be able to make something

yourself to be able to make something

yourself to be able to make something happened because ultimately it’s up to

happened because ultimately it’s up to

happened because ultimately it’s up to you and um when you have that level of

you and um when you have that level of

you and um when you have that level of conviction you’ll find the people or the

conviction you’ll find the people or the

conviction you’ll find the people or the resources or the tools that you need to

resources or the tools that you need to

resources or the tools that you need to make it happen it it may take a lot

make it happen it it may take a lot

make it happen it it may take a lot longer than you think but it’s about

longer than you think but it’s about

longer than you think but it’s about keeping that conviction in yourself so

keeping that conviction in yourself so

keeping that conviction in yourself so did you have a back-up plan I mean you

did you have a back-up plan I mean you

did you have a back-up plan I mean you know what if this didn’t work out you

know what if this didn’t work out you

know what if this didn’t work out you know

know

know what was what was your alternative did

what was what was your alternative did

what was what was your alternative did you did you have one no and I think that

you did you have one no and I think that

you did you have one no and I think that I think the minute that you have a

I think the minute that you have a

I think the minute that you have a back-up plan you’ve admitted that you’re

back-up plan you’ve admitted that you’re

back-up plan you’ve admitted that you’re not going to succeed and so we are not

not going to succeed and so we are not

not going to succeed and so we are not big on backup plans my journey was one

big on backup plans my journey was one

big on backup plans my journey was one of jumping in feet first and so and I

of jumping in feet first and so and I

of jumping in feet first and so and I think if you know why you’re doing

think if you know why you’re doing

think if you know why you’re doing something and what it is that you’re

something and what it is that you’re

something and what it is that you’re trying to get then it’s a question of

trying to get then it’s a question of

trying to get then it’s a question of being very very open to failure and I’m

being very very open to failure and I’m

being very very open to failure and I’m and just you know trying again and again

and just you know trying again and again

and just you know trying again and again and again until you get it right

and again until you get it right

and again until you get it right and so we codenamed our product what

and so we codenamed our product what

and so we codenamed our product what started as that patch the Edison because

started as that patch the Edison because

started as that patch the Edison because our premise was we will fail over a

our premise was we will fail over a

our premise was we will fail over a thousand times until we get this thing

thousand times until we get this thing

thousand times until we get this thing to work but we will get it on mm and

to work but we will get it on mm and

to work but we will get it on mm and first time and I’m and I think I think

first time and I’m and I think I think

first time and I’m and I think I think that mindset has really guided so much

that mindset has really guided so much

that mindset has really guided so much of what we’ve done because there’s a

of what we’ve done because there’s a

of what we’ve done because there’s a determination to make it work no matter

determination to make it work no matter

determination to make it work no matter what but you’re not you’re not worried

what but you’re not you’re not worried

what but you’re not you’re not worried about whether many of those attempts

about whether many of those attempts

about whether many of those attempts fail you’re embracing it almost how have

fail you’re embracing it almost how have

fail you’re embracing it almost how have you managed you know those are different

you managed you know those are different

you managed you know those are different skill sets founding and running a

skill sets founding and running a

skill sets founding and running a company how have you developed each of

company how have you developed each of

company how have you developed each of those skill sets and how have you

those skill sets and how have you

those skill sets and how have you managed to you know lead this company

managed to you know lead this company

managed to you know lead this company from a small organization to a big you

from a small organization to a big you

from a small organization to a big you know big

know big

know big startup still that startup today yeah

startup still that startup today yeah

startup still that startup today yeah hopefully will always be a start-up yeah

hopefully will always be a start-up yeah

hopefully will always be a start-up yeah and we we’ve had the privilege of and I

and we we’ve had the privilege of and I

and we we’ve had the privilege of and I have had the privilege of surrounding

have had the privilege of surrounding

have had the privilege of surrounding ourselves with and myself I have

ourselves with and myself I have

ourselves with and myself I have incredibly smart people and I’m that

incredibly smart people and I’m that

incredibly smart people and I’m that combined with

combined with

combined with jumping in and doing it and I’m and

jumping in and doing it and I’m and

jumping in and doing it and I’m and teaching myself I’m is the way that that

teaching myself I’m is the way that that

teaching myself I’m is the way that that I’ve approached everything that I’ve

I’ve approached everything that I’ve

I’ve approached everything that I’ve done and done and there’s nothing like

done and done and there’s nothing like

done and done and there’s nothing like rolling your sleeves up and failing a

rolling your sleeves up and failing a

rolling your sleeves up and failing a bunch of times to figure out how to do

bunch of times to figure out how to do

bunch of times to figure out how to do it right I’ve always seen money as a

it right I’ve always seen money as a

it right I’ve always seen money as a tool right for being able to make a

tool right for being able to make a

tool right for being able to make a difference and for us we reinvest

difference and for us we reinvest

difference and for us we reinvest everything that we make back into our

everything that we make back into our

everything that we make back into our company and we always will because it’s

company and we always will because it’s

company and we always will because it’s about being able to create better and

about being able to create better and

about being able to create better and better products to realize this vision

better products to realize this vision

better products to realize this vision and so I’m so I never would have built

and so I’m so I never would have built

and so I’m so I never would have built the company this way if it was about

the company this way if it was about

the company this way if it was about making money

making money

making money it’s it’s about creating value and and

it’s it’s about creating value and and

it’s it’s about creating value and and money becomes a byproduct of being

money becomes a byproduct of being

money becomes a byproduct of being successful in creating that value and

successful in creating that value and

successful in creating that value and then and then it’s a tool to reinvest in

then and then it’s a tool to reinvest in

then and then it’s a tool to reinvest in being able to continue doing that right

being able to continue doing that right

being able to continue doing that right and that’s that’s how we think about it

and that’s that’s how we think about it

and that’s that’s how we think about it I’ve been knocked down a lot and I

I’ve been knocked down a lot and I

I’ve been knocked down a lot and I became really clear that this was what I

became really clear that this was what I

became really clear that this was what I wanted to do and that I would start this

wanted to do and that I would start this

wanted to do and that I would start this company over ten thousand times if I had

company over ten thousand times if I had

company over ten thousand times if I had to and I’m you know there’s there’s been

to and I’m you know there’s there’s been

to and I’m you know there’s there’s been times where we’ve invested in people who

times where we’ve invested in people who

times where we’ve invested in people who you build something like this and I’m

you build something like this and I’m

you build something like this and I’m and I mean to me the people in our

and I mean to me the people in our

and I mean to me the people in our company has always been like my family

company has always been like my family

company has always been like my family and you make mistakes and you hire the

and you make mistakes and you hire the

and you make mistakes and you hire the wrong people and sometimes that can be

wrong people and sometimes that can be

wrong people and sometimes that can be incredibly painful because the damage

incredibly painful because the damage

incredibly painful because the damage that they can do to the company yeah is

that they can do to the company yeah is

that they can do to the company yeah is really significant I’m now you know

really significant I’m now you know

really significant I’m now you know we’re under a real attack from the lab

we’re under a real attack from the lab

we’re under a real attack from the lab industry who you know is is seeding all

industry who you know is is seeding all

industry who you know is is seeding all sorts of bad stuff about us into the

sorts of bad stuff about us into the

sorts of bad stuff about us into the press or false statements about us and

press or false statements about us and

press or false statements about us and we’ve had to i’m we’ve had to keep our

we’ve had to i’m we’ve had to keep our

we’ve had to i’m we’ve had to keep our heads down and focus on what we’re doing

heads down and focus on what we’re doing

heads down and focus on what we’re doing and the belief that i’m person by person

and the belief that i’m person by person

and the belief that i’m person by person we will demonstrate the integrity of

we will demonstrate the integrity of

we will demonstrate the integrity of what we do yeah but but I think that

what we do yeah but but I think that

what we do yeah but but I think that clarity of purpose in terms of why we do

clarity of purpose in terms of why we do

clarity of purpose in terms of why we do it and makes you capable of weathering

it and makes you capable of weathering

it and makes you capable of weathering it’s kind of like an ocean you know

it’s kind of like an ocean you know

it’s kind of like an ocean you know has come and they go but you’re there

has come and they go but you’re there

has come and they go but you’re there for a reason I have I’ve always believed

for a reason I have I’ve always believed

for a reason I have I’ve always believed that you were we’re here on this earth

that you were we’re here on this earth

that you were we’re here on this earth to try to make a difference in the world

to try to make a difference in the world

to try to make a difference in the world and so and so when I I found what I felt

and so and so when I I found what I felt

and so and so when I I found what I felt like I was born to do which was to try

like I was born to do which was to try

like I was born to do which was to try to help contribute to solving a problem

to help contribute to solving a problem

to help contribute to solving a problem that that I believe you know at a human

that that I believe you know at a human

that that I believe you know at a human level there’s not a lot that matters max

level there’s not a lot that matters max

level there’s not a lot that matters max as Modell’s save more lives yeah and the

as Modell’s save more lives yeah and the

as Modell’s save more lives yeah and the saving more lives piecing when you’re

saving more lives piecing when you’re

saving more lives piecing when you’re talking about someone that you love

talking about someone that you love

talking about someone that you love you’d do anything right and and to be

you’d do anything right and and to be

you’d do anything right and and to be able to to solve that problem to me that

able to to solve that problem to me that

able to to solve that problem to me that was the greatest contribution I could

was the greatest contribution I could

was the greatest contribution I could make with my life thank you guys so much

make with my life thank you guys so much

make with my life thank you guys so much for watching I made this video because

for watching I made this video because

for watching I made this video because one of you guys asked me to so there’s a

one of you guys asked me to so there’s a

one of you guys asked me to so there’s a famous entrepreneur that you want me to

famous entrepreneur that you want me to

famous entrepreneur that you want me to profile next leave in the comments below

profile next leave in the comments below

profile next leave in the comments below and I’ll see what I can do I’d also love

and I’ll see what I can do I’d also love

and I’ll see what I can do I’d also love to know which of Elizabeth Holmes is top

to know which of Elizabeth Holmes is top

to know which of Elizabeth Holmes is top ten rules is hip to the harness of the

ten rules is hip to the harness of the

ten rules is hip to the harness of the biggest impact leave it in the comments

biggest impact leave it in the comments

biggest impact leave it in the comments and we’ll join the discussion and one

and we’ll join the discussion and one

and we’ll join the discussion and one last thing my goal with the channel is

last thing my goal with the channel is

last thing my goal with the channel is to get it to 1 million subscribers as

to get it to 1 million subscribers as

to get it to 1 million subscribers as the next goal so anything you can do the

the next goal so anything you can do the

the next goal so anything you can do the think of to share the video tell friends

think of to share the video tell friends

think of to share the video tell friends about it tweet it out of the playlist

about it tweet it out of the playlist

about it tweet it out of the playlist spread the message a little bit I really

spread the message a little bit I really

spread the message a little bit I really really really appreciate it thank you

really really appreciate it thank you

really really appreciate it thank you guys so much for watching

guys so much for watching

guys so much for watching continue to believe and I’ll see you

continue to believe and I’ll see you

continue to believe and I’ll see you soon

”

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