continue to test everybody welcome to on the book video I’m going to be a little
the book video I’m going to be a little
the book video I’m going to be a little quieter today because I’m recording this
quieter today because I’m recording this
quieter today because I’m recording this on a Friday evening 1030 at night Hayden
on a Friday evening 1030 at night Hayden
on a Friday evening 1030 at night Hayden is in that room over there sleeping
is in that room over there sleeping
is in that room over there sleeping luckily he’s a deep sleeper and
luckily he’s a deep sleeper and
luckily he’s a deep sleeper and hopefully I don’t get too overexcited on
hopefully I don’t get too overexcited on
hopefully I don’t get too overexcited on this one I want to talk about testing
this one I want to talk about testing
this one I want to talk about testing and I’ve talked about before on the
and I’ve talked about before on the
and I’ve talked about before on the channel and I think entrepreneurs don’t
channel and I think entrepreneurs don’t
channel and I think entrepreneurs don’t do enough tests I think it’s important
do enough tests I think it’s important
do enough tests I think it’s important to test your assumptions you test the
to test your assumptions you test the
to test your assumptions you test the big ideas test the small ideas I think
big ideas test the small ideas I think
big ideas test the small ideas I think the difference between a lot of
the difference between a lot of
the difference between a lot of stressful entrepreneurs and ones that
stressful entrepreneurs and ones that
stressful entrepreneurs and ones that don’t quite make it our judge by the
don’t quite make it our judge by the
don’t quite make it our judge by the number of tests that you run and you
number of tests that you run and you
number of tests that you run and you want to be constantly running multiple
want to be constantly running multiple
want to be constantly running multiple tasks on your business to find the
tasks on your business to find the
tasks on your business to find the ultimate performance to help you create
ultimate performance to help you create
ultimate performance to help you create the product or service that you really
the product or service that you really
the product or service that you really will hit the market strong so how’s
will hit the market strong so how’s
will hit the market strong so how’s release in my book is I’m working on
release in my book is I’m working on
release in my book is I’m working on coming up with the subtitles and I came
coming up with the subtitles and I came
coming up with the subtitles and I came up with the subtitle for my book in my
up with the subtitle for my book in my
up with the subtitle for my book in my publisher and my agent didn’t like my
publisher and my agent didn’t like my
publisher and my agent didn’t like my subtitle so they both came up with a
subtitle so they both came up with a
subtitle so they both came up with a subtitle that they thought would be
subtitle that they thought would be
subtitle that they thought would be appropriate that I didn’t like sin I can
appropriate that I didn’t like sin I can
appropriate that I didn’t like sin I can about the variation and then I gave it
about the variation and then I gave it
about the variation and then I gave it to my team and they came up with two
to my team and they came up with two
to my team and they came up with two variations as well so now we have six
variations as well so now we have six
variations as well so now we have six variations of a potential sub title for
variations of a potential sub title for
variations of a potential sub title for the book and it may seem like a small
the book and it may seem like a small
the book and it may seem like a small thing like who cares it’s just a
thing like who cares it’s just a
thing like who cares it’s just a subtitle but attention to the details
subtitle but attention to the details
subtitle but attention to the details makes a difference and I am so all in on
makes a difference and I am so all in on
makes a difference and I am so all in on this book that I’m paying attention to
this book that I’m paying attention to
this book that I’m paying attention to all these little minor things because it
all these little minor things because it
all these little minor things because it means something to me and I want to pay
means something to me and I want to pay
means something to me and I want to pay attention to them and so we’ve got these
attention to them and so we’ve got these
attention to them and so we’ve got these six title options now and I convinced my
six title options now and I convinced my
six title options now and I convinced my publisher to let me share it with the 30
publisher to let me share it with the 30
publisher to let me share it with the 30 people who test rode the book and gave
people who test rode the book and gave
people who test rode the book and gave me feedback and we’re going to see who
me feedback and we’re going to see who
me feedback and we’re going to see who wins we’re going to see who has the best
wins we’re going to see who has the best
wins we’re going to see who has the best one we’re gonna see what the audience
one we’re gonna see what the audience
one we’re gonna see what the audience thinks right we’re going to see what the
thinks right we’re going to see what the
thinks right we’re going to see what the people will end up buying the book think
people will end up buying the book think
people will end up buying the book think and I’m pretty sure I’m pretty sure that
and I’m pretty sure I’m pretty sure that
and I’m pretty sure I’m pretty sure that my publisher one and my agent one are
my publisher one and my agent one are
my publisher one and my agent one are not going to win I just feel like
not going to win I just feel like
not going to win I just feel like they’re not going to win I like the ones
they’re not going to win I like the ones
they’re not going to win I like the ones at my team front with two and I like the
at my team front with two and I like the
at my team front with two and I like the ones that my both of my version so we’ll
ones that my both of my version so we’ll
ones that my both of my version so we’ll see how it goes and that will help guide
see how it goes and that will help guide
see how it goes and that will help guide the decision as to what the final
the decision as to what the final
the decision as to what the final subtitle works out to be and I think
subtitle works out to be and I think
subtitle works out to be and I think what’s really important to understand as
what’s really important to understand as
what’s really important to understand as entrepreneurs is
entrepreneurs is
entrepreneurs is you will be successful you will make
you will be successful you will make
you will be successful you will make money you will have an impact you will
money you will have an impact you will
money you will have an impact you will get reach when you can combine doing
get reach when you can combine doing
get reach when you can combine doing something that you love with something
something that you love with something
something that you love with something that adds a lot of value to people’s
that adds a lot of value to people’s
that adds a lot of value to people’s lives do what you love and be passionate
lives do what you love and be passionate
lives do what you love and be passionate about and stick to it and have your
about and stick to it and have your
about and stick to it and have your vision say you like this is where I want
vision say you like this is where I want
vision say you like this is where I want to go but not be so attached to the how
to go but not be so attached to the how
to go but not be so attached to the how right I want to write this book there’s
right I want to write this book there’s
right I want to write this book there’s a ton of great information in the book
a ton of great information in the book
a ton of great information in the book it’s going to help a lot of
it’s going to help a lot of
it’s going to help a lot of entrepreneurs I think is going to shake
entrepreneurs I think is going to shake
entrepreneurs I think is going to shake the foundation of a lot of entrepreneurs
the foundation of a lot of entrepreneurs
the foundation of a lot of entrepreneurs I’m really excited but the specifics of
I’m really excited but the specifics of
I’m really excited but the specifics of the subtitle you know I’m not so
the subtitle you know I’m not so
the subtitle you know I’m not so attached it has to be exactly this
attached it has to be exactly this
attached it has to be exactly this subtitle or it’s not going to work and
subtitle or it’s not going to work and
subtitle or it’s not going to work and so that’s where tweaks around what the
so that’s where tweaks around what the
so that’s where tweaks around what the market is interested in is helpful right
market is interested in is helpful right
market is interested in is helpful right so i can combine my big picture where i
so i can combine my big picture where i
so i can combine my big picture where i want to take this with the small picture
want to take this with the small picture
want to take this with the small picture tactical execution to make that happen
tactical execution to make that happen
tactical execution to make that happen based on market feedback is super
based on market feedback is super
based on market feedback is super important to have both if you want to
important to have both if you want to
important to have both if you want to create a product or service that has a
create a product or service that has a
create a product or service that has a lot of reach and has a lot of potential
lot of reach and has a lot of potential
lot of reach and has a lot of potential so I encourage you to increase the
so I encourage you to increase the
so I encourage you to increase the number of tests that you do increase the
number of tests that you do increase the
number of tests that you do increase the number of experiments small experiments
number of experiments small experiments
number of experiments small experiments like be testing at least a new thing
like be testing at least a new thing
like be testing at least a new thing every week in some area of your business
every week in some area of your business
every week in some area of your business or some curiosity that you want to touch
or some curiosity that you want to touch
or some curiosity that you want to touch and explore and learn a little bit more
and explore and learn a little bit more
and explore and learn a little bit more about stop having i’ll get to that one
about stop having i’ll get to that one
about stop having i’ll get to that one day stop having bucket lists stop having
day stop having bucket lists stop having
day stop having bucket lists stop having plans for where you’re going to be in
plans for where you’re going to be in
plans for where you’re going to be in five years or ten years right start
five years or ten years right start
five years or ten years right start taking action on it right now and often
taking action on it right now and often
taking action on it right now and often you’ll find that those five ten year
you’ll find that those five ten year
you’ll find that those five ten year planes are either one like not what you
planes are either one like not what you
planes are either one like not what you want to do it all and so that’s great
want to do it all and so that’s great
want to do it all and so that’s great for you to find it out sooner and two
for you to find it out sooner and two
for you to find it out sooner and two they don’t have to be that far away like
they don’t have to be that far away like
they don’t have to be that far away like it doesn’t have to be something that
it doesn’t have to be something that
it doesn’t have to be something that takes you that long you can condense
takes you that long you can condense
takes you that long you can condense something from five years down to six
something from five years down to six
something from five years down to six months or three months sometimes or week
months or three months sometimes or week
months or three months sometimes or week sometimes just by getting out and doing
sometimes just by getting out and doing
sometimes just by getting out and doing it and taking action so increase the
it and taking action so increase the
it and taking action so increase the number of experiments increase the
number of experiments increase the
number of experiments increase the number of tests in your business and you
number of tests in your business and you
number of tests in your business and you will dramatically increase the success
will dramatically increase the success
will dramatically increase the success of your company all right let’s get to
of your company all right let’s get to
of your company all right let’s get to the questions super excited love the
the questions super excited love the
the questions super excited love the questions first one comes in jones
questions first one comes in jones
questions first one comes in jones crimson what tips do you have for
crimson what tips do you have for
crimson what tips do you have for avoiding theft my first book was what i
avoiding theft my first book was what i
avoiding theft my first book was what i thought would be my life’s work when I
thought would be my life’s work when I
thought would be my life’s work when I was young and I didn’t want to risk
was young and I didn’t want to risk
was young and I didn’t want to risk someone stealing our Magnus opus so to
someone stealing our Magnus opus so to
someone stealing our Magnus opus so to speak I don’t know what the fear is
speak I don’t know what the fear is
speak I don’t know what the fear is around theft I don’t know if you’re
around theft I don’t know if you’re
around theft I don’t know if you’re working with a publisher or you’re just
working with a publisher or you’re just
working with a publisher or you’re just trying to do it on your own I think when
trying to do it on your own I think when
trying to do it on your own I think when you’re working with the public
you’re working with the public
you’re working with the public sure you sign off the rights right so
sure you sign off the rights right so
sure you sign off the rights right so for me I don’t own the rights to my book
for me I don’t own the rights to my book
for me I don’t own the rights to my book I own the YouTube rights hang on a bunch
I own the YouTube rights hang on a bunch
I own the YouTube rights hang on a bunch of other rights but I don’t own the
of other rights but I don’t own the
of other rights but I don’t own the rights to the book so they will own the
rights to the book so they will own the
rights to the book so they will own the book and I get payment for it I got an
book and I get payment for it I got an
book and I get payment for it I got an upfront payment and they get royalty
upfront payment and they get royalty
upfront payment and they get royalty payments for it so when you deal with a
payments for it so when you deal with a
payments for it so when you deal with a publisher I don’t know what the big
publisher I don’t know what the big
publisher I don’t know what the big concern is because you’re gonna they’re
concern is because you’re gonna they’re
concern is because you’re gonna they’re going to own it at the end of the day if
going to own it at the end of the day if
going to own it at the end of the day if you’re doing self-publishing I don’t
you’re doing self-publishing I don’t
you’re doing self-publishing I don’t know I don’t know what the the laws are
know I don’t know what the the laws are
know I don’t know what the the laws are around that like if you publish a book
around that like if you publish a book
around that like if you publish a book and then somebody else comes and takes
and then somebody else comes and takes
and then somebody else comes and takes it word for word and publishes it
it word for word and publishes it
it word for word and publishes it themselves I’m assuming there’s some
themselves I’m assuming there’s some
themselves I’m assuming there’s some copyright laws around that but you want
copyright laws around that but you want
copyright laws around that but you want to talk to a lawyer about it the
to talk to a lawyer about it the
to talk to a lawyer about it the legalities around that are pretty new to
legalities around that are pretty new to
legalities around that are pretty new to me and I’m really only familiar with the
me and I’m really only familiar with the
me and I’m really only familiar with the with the published route from a legal
with the published route from a legal
with the published route from a legal point of view I don’t pretend to be a
point of view I don’t pretend to be a
point of view I don’t pretend to be a lawyer I don’t act like a lawyer on TV
lawyer I don’t act like a lawyer on TV
lawyer I don’t act like a lawyer on TV and I just speak of what I know so I
and I just speak of what I know so I
and I just speak of what I know so I mean end of the day if you really
mean end of the day if you really
mean end of the day if you really worried about it go talk to a lawyer go
worried about it go talk to a lawyer go
worried about it go talk to a lawyer go get their feedback see what they think
get their feedback see what they think
get their feedback see what they think and take it from there 10 more weeks
and take it from there 10 more weeks
and take it from there 10 more weeks superfan love you tame kind of rhyme
superfan love you tame kind of rhyme
superfan love you tame kind of rhyme superfan love you tame that was a fun
superfan love you tame that was a fun
superfan love you tame that was a fun video to watch love see Nina and Hayden
video to watch love see Nina and Hayden
video to watch love see Nina and Hayden you to always make me smile thank me
you to always make me smile thank me
you to always make me smile thank me smile too tame I like hearing how you
smile too tame I like hearing how you
smile too tame I like hearing how you hire people and how you explain working
hire people and how you explain working
hire people and how you explain working for a company to get experience and when
for a company to get experience and when
for a company to get experience and when they aren’t teaching you anything you go
they aren’t teaching you anything you go
they aren’t teaching you anything you go full time into your business so what
full time into your business so what
full time into your business so what happened with the logo on page 43 of
happened with the logo on page 43 of
happened with the logo on page 43 of your book okay a while ago I talked
your book okay a while ago I talked
your book okay a while ago I talked about the logos being cut out of a out
about the logos being cut out of a out
about the logos being cut out of a out of my book they didn’t want to have
of my book they didn’t want to have
of my book they didn’t want to have pictures at all in the book and I’m
pictures at all in the book and I’m
pictures at all in the book and I’m fighting for some of them at the end of
fighting for some of them at the end of
fighting for some of them at the end of the day I didn’t really care so much
the day I didn’t really care so much
the day I didn’t really care so much about the logos one page in the book
about the logos one page in the book
about the logos one page in the book talks about I’m giving a little bit of
talks about I’m giving a little bit of
talks about I’m giving a little bit of secret away one page in book comes and
secret away one page in book comes and
secret away one page in book comes and talks about helping you create a logo
talks about helping you create a logo
talks about helping you create a logo for your company and what I love doing
for your company and what I love doing
for your company and what I love doing is well in success and I talk about the
is well in success and I talk about the
is well in success and I talk about the stories behind some iconic logos and
stories behind some iconic logos and
stories behind some iconic logos and give you lessons on how you can learn
give you lessons on how you can learn
give you lessons on how you can learn from them to apply it to your business
from them to apply it to your business
from them to apply it to your business and your logo creation and having a logo
and your logo creation and having a logo
and your logo creation and having a logo that has something that’s powerful and
that has something that’s powerful and
that has something that’s powerful and meaning meaningful to you they didn’t
meaning meaningful to you they didn’t
meaning meaningful to you they didn’t want to have pictures in the book and
want to have pictures in the book and
want to have pictures in the book and they didn’t want to deal with the rights
they didn’t want to deal with the rights
they didn’t want to deal with the rights issues if you included logos from
issues if you included logos from
issues if you included logos from certain brands and for me it wasn’t it
certain brands and for me it wasn’t it
certain brands and for me it wasn’t it wasn’t a battle worth fighting you know
wasn’t a battle worth fighting you know
wasn’t a battle worth fighting you know there are three things that I am
there are three things that I am
there are three things that I am insanely adamant about that I am
insanely adamant about that I am
insanely adamant about that I am fighting
fighting
fighting every day on to make sure gets happy you
every day on to make sure gets happy you
every day on to make sure gets happy you know gets included in the book because
know gets included in the book because
know gets included in the book because it means a lot to me and you know logos
it means a lot to me and you know logos
it means a lot to me and you know logos on page 43 I don’t really care that much
on page 43 I don’t really care that much
on page 43 I don’t really care that much the solution is going to be I’m going to
the solution is going to be I’m going to
the solution is going to be I’m going to put it off on my website and we’ll put a
put it off on my website and we’ll put a
put it off on my website and we’ll put a link from the book to the website so the
link from the book to the website so the
link from the book to the website so the content still going to be there they
content still going to be there they
content still going to be there they actually wanted to cut the logo page
actually wanted to cut the logo page
actually wanted to cut the logo page from the book which was not cool because
from the book which was not cool because
from the book which was not cool because i love that page the test audience loved
i love that page the test audience loved
i love that page the test audience loved that page and back to the topic of
that page and back to the topic of
that page and back to the topic of testing because the test audience loved
testing because the test audience loved
testing because the test audience loved that page i had data to show the
that page i had data to show the
that page i had data to show the publishers like we cannot cut this page
publishers like we cannot cut this page
publishers like we cannot cut this page people love it there’s a lot of great
people love it there’s a lot of great
people love it there’s a lot of great value on here we got to keep it in and
value on here we got to keep it in and
value on here we got to keep it in and so the compromise was take out the
so the compromise was take out the
so the compromise was take out the pictures put it on your website but keep
pictures put it on your website but keep
pictures put it on your website but keep the written content which you know it’s
the written content which you know it’s
the written content which you know it’s a bit of a bummer but it’s not a huge
a bit of a bummer but it’s not a huge
a bit of a bummer but it’s not a huge deal I was just honestly when I was
deal I was just honestly when I was
deal I was just honestly when I was ranting about that just tired of the BS
ranting about that just tired of the BS
ranting about that just tired of the BS excuses right like that’s not the real
excuses right like that’s not the real
excuses right like that’s not the real reason why you don’t want to like
reason why you don’t want to like
reason why you don’t want to like nobody’s going to not buy the book
nobody’s going to not buy the book
nobody’s going to not buy the book because it’s a logo on page 43 right so
because it’s a logo on page 43 right so
because it’s a logo on page 43 right so that was why I upsets that because that
that was why I upsets that because that
that was why I upsets that because that was the excuse I was given and is always
was the excuse I was given and is always
was the excuse I was given and is always a real reason behind the excuse came
a real reason behind the excuse came
a real reason behind the excuse came jones can’t wait for your book man very
jones can’t wait for your book man very
jones can’t wait for your book man very excited think you came I’m excited too
excited think you came I’m excited too
excited think you came I’m excited too Amanda I think people sometimes hidden
Amanda I think people sometimes hidden
Amanda I think people sometimes hidden run because they don’t have a support
run because they don’t have a support
run because they don’t have a support system can you address how to
system can you address how to
system can you address how to self-motivate from within and how to
self-motivate from within and how to
self-motivate from within and how to finish what you started on your own
finish what you started on your own
finish what you started on your own belief Cheers that’s the super tough
belief Cheers that’s the super tough
belief Cheers that’s the super tough questions I think it’s hard to be
questions I think it’s hard to be
questions I think it’s hard to be motivated as an entrepreneur all the
motivated as an entrepreneur all the
motivated as an entrepreneur all the time I think we look at stories of
time I think we look at stories of
time I think we look at stories of successful entrepreneurs and we want to
successful entrepreneurs and we want to
successful entrepreneurs and we want to be like those people and we don’t
be like those people and we don’t
be like those people and we don’t realize how hard it really really really
realize how hard it really really really
realize how hard it really really really is until you actually get into starting
is until you actually get into starting
is until you actually get into starting the business I think most important is
the business I think most important is
the business I think most important is that you are insanely in love with what
that you are insanely in love with what
that you are insanely in love with what you do you know I do this because I love
you do you know I do this because I love
you do you know I do this because I love doing this is a Friday night 1030 you
doing this is a Friday night 1030 you
doing this is a Friday night 1030 you know what are you doing on 1030 and
know what are you doing on 1030 and
know what are you doing on 1030 and Friday night I’m making videos for my
Friday night I’m making videos for my
Friday night I’m making videos for my youtube channel you know like i love
youtube channel you know like i love
youtube channel you know like i love this i love the process not just the
this i love the process not just the
this i love the process not just the outcome I love helping people I love
outcome I love helping people I love
outcome I love helping people I love answering your questions and when you
answering your questions and when you
answering your questions and when you love what you do and you can get lost in
love what you do and you can get lost in
love what you do and you can get lost in it you know when your work can make you
it you know when your work can make you
it you know when your work can make you feel happy when when you’re depressed to
feel happy when when you’re depressed to
feel happy when when you’re depressed to things and you can bury yourself in your
things and you can bury yourself in your
things and you can bury yourself in your creations in your art and that makes you
creations in your art and that makes you
creations in your art and that makes you come alive that’s the power
come alive that’s the power
come alive that’s the power thing and and if you don’t love what you
thing and and if you don’t love what you
thing and and if you don’t love what you do then you will quit you will give up
do then you will quit you will give up
do then you will quit you will give up once it gets hard you have to be crazy
once it gets hard you have to be crazy
once it gets hard you have to be crazy in love with what you’re doing to want
in love with what you’re doing to want
in love with what you’re doing to want to keep going I feel like I should be
to keep going I feel like I should be
to keep going I feel like I should be yelling my way through this but I’m
yelling my way through this but I’m
yelling my way through this but I’m concerned about Hayden waking up the
concerned about Hayden waking up the
concerned about Hayden waking up the second thing is having having some kind
second thing is having having some kind
second thing is having having some kind of support system and I really you know
of support system and I really you know
of support system and I really you know when you say support system I really
when you say support system I really
when you say support system I really lump that in their environment so it’s
lump that in their environment so it’s
lump that in their environment so it’s great to have friends who support you if
great to have friends who support you if
great to have friends who support you if not then go find a mastermind group what
not then go find a mastermind group what
not then go find a mastermind group what videos do you watch in the morning to
videos do you watch in the morning to
videos do you watch in the morning to give you ideas and keep you motivated I
give you ideas and keep you motivated I
give you ideas and keep you motivated I used to watch I used to read a page from
used to watch I used to read a page from
used to watch I used to read a page from a book every morning that had stories of
a book every morning that had stories of
a book every morning that had stories of famous entrepreneurs and and just
famous entrepreneurs and and just
famous entrepreneurs and and just reading their stories made me feel like
reading their stories made me feel like
reading their stories made me feel like you know these guys can do it so I can
you know these guys can do it so I can
you know these guys can do it so I can do it and it also gave me so give me the
do it and it also gave me so give me the
do it and it also gave me so give me the motivation but it also give me some
motivation but it also give me some
motivation but it also give me some strategies of what I could do to grow my
strategies of what I could do to grow my
strategies of what I could do to grow my company I wanted to make that video so
company I wanted to make that video so
company I wanted to make that video so that’s why I have the interests of
that’s why I have the interests of
that’s why I have the interests of series in a top 10 series and the the
series in a top 10 series and the the
series in a top 10 series and the the leaders that I’m training I’m part of
leaders that I’m training I’m part of
leaders that I’m training I’m part of the leadership training for them is you
the leadership training for them is you
the leadership training for them is you need to watch the top 10 videos every
need to watch the top 10 videos every
need to watch the top 10 videos every day like you need to surround yourself
day like you need to surround yourself
day like you need to surround yourself with greatness you need to be around
with greatness you need to be around
with greatness you need to be around these great people even if you’ve never
these great people even if you’ve never
these great people even if you’ve never meet them ever in your life you need to
meet them ever in your life you need to
meet them ever in your life you need to learn from them to help push you beyond
learn from them to help push you beyond
learn from them to help push you beyond your comfort zone and help keep you
your comfort zone and help keep you
your comfort zone and help keep you motivated to go off and do something
motivated to go off and do something
motivated to go off and do something great so I think those two things really
great so I think those two things really
great so I think those two things really help find something that you love so
help find something that you love so
help find something that you love so insanely much that you want to do it
insanely much that you want to do it
insanely much that you want to do it every day you would do it if you weren’t
every day you would do it if you weren’t
every day you would do it if you weren’t getting paid because you won’t get paid
getting paid because you won’t get paid
getting paid because you won’t get paid at the start for a while and to create
at the start for a while and to create
at the start for a while and to create that environment that fosters you to
that environment that fosters you to
that environment that fosters you to want to go out and do great things every
want to go out and do great things every
want to go out and do great things every day Alex I believe he’s inspired
day Alex I believe he’s inspired
day Alex I believe he’s inspired everyone in your orbit you’re destined
everyone in your orbit you’re destined
everyone in your orbit you’re destined for greatness I need you by my side for
for greatness I need you by my side for
for greatness I need you by my side for my 20-year dream thankfully mr. Zack I’m
my 20-year dream thankfully mr. Zack I’m
my 20-year dream thankfully mr. Zack I’m already here bro I’m already here I’m
already here bro I’m already here I’m
already here bro I’m already here I’m answering your questions I’m making
answering your questions I’m making
answering your questions I’m making videos I’m by your side let’s do it next
videos I’m by your side let’s do it next
videos I’m by your side let’s do it next 20 years Olaf is it only me each time
20 years Olaf is it only me each time
20 years Olaf is it only me each time you talk about your editor agency I get
you talk about your editor agency I get
you talk about your editor agency I get the impression you regret having chosen
the impression you regret having chosen
the impression you regret having chosen and for your big project that’s the
and for your big project that’s the
and for your big project that’s the interesting question thank you Olaf I
interesting question thank you Olaf I
interesting question thank you Olaf I think when I when I make these videos
think when I when I make these videos
think when I when I make these videos that it can often turn into a rant
that it can often turn into a rant
that it can often turn into a rant session there are definitely a lot of
session there are definitely a lot of
session there are definitely a lot of frustrating parts of dealing with a
frustrating parts of dealing with a
frustrating parts of dealing with a publisher and dealing with in in in
publisher and dealing with in in in
publisher and dealing with in in in agent
agent
agent an editor I’m facing most of that right
an editor I’m facing most of that right
an editor I’m facing most of that right now I don’t regret it though I don’t
now I don’t regret it though I don’t
now I don’t regret it though I don’t want to self publish this book I’m I
want to self publish this book I’m I
want to self publish this book I’m I believe that the publisher that I’m with
believe that the publisher that I’m with
believe that the publisher that I’m with the options that we had is the is the
the options that we had is the is the
the options that we had is the is the best one to go with I think like in any
best one to go with I think like in any
best one to go with I think like in any relationship there are times they get
relationship there are times they get
relationship there are times they get tough right if you have a partnership if
tough right if you have a partnership if
tough right if you have a partnership if you have you know a spouse or a
you have you know a spouse or a
you have you know a spouse or a girlfriend there’s going to be times
girlfriend there’s going to be times
girlfriend there’s going to be times where it gets really tough and I think
where it gets really tough and I think
where it gets really tough and I think when you come from different places it
when you come from different places it
when you come from different places it makes it even harder you know I want to
makes it even harder you know I want to
makes it even harder you know I want to create something that will be great I
create something that will be great I
create something that will be great I want to create something that will make
want to create something that will make
want to create something that will make history I want to create something that
history I want to create something that
history I want to create something that people will proudly put on their
people will proudly put on their
people will proudly put on their bookshelf will read every single year as
bookshelf will read every single year as
bookshelf will read every single year as a refresher will give to their parents
a refresher will give to their parents
a refresher will give to their parents because it had such an impact on them
because it had such an impact on them
because it had such an impact on them that’s what I want to create you know I
that’s what I want to create you know I
that’s what I want to create you know I get frustrated when I’m working with
get frustrated when I’m working with
get frustrated when I’m working with people who don’t share that same vision
people who don’t share that same vision
people who don’t share that same vision who wanted you know they’ll say they
who wanted you know they’ll say they
who wanted you know they’ll say they want to create something great but they
want to create something great but they
want to create something great but they don’t actually believe it and just the
don’t actually believe it and just the
don’t actually believe it and just the standards aren’t as high as my my
standards aren’t as high as my my
standards aren’t as high as my my standards I guess the video becomes a
standards I guess the video becomes a
standards I guess the video becomes a place to vent for me and I will vent you
place to vent for me and I will vent you
place to vent for me and I will vent you know internally also about entrepreneurs
know internally also about entrepreneurs
know internally also about entrepreneurs I’m working with our people on my team
I’m working with our people on my team
I’m working with our people on my team if they’re not getting to the place
if they’re not getting to the place
if they’re not getting to the place where I want them to be I you know I
where I want them to be I you know I
where I want them to be I you know I either need to ship their mindset or
either need to ship their mindset or
either need to ship their mindset or it’s on me to to make myself work harder
it’s on me to to make myself work harder
it’s on me to to make myself work harder to get them to where I know they can be
to get them to where I know they can be
to get them to where I know they can be you know there’s nothing more
you know there’s nothing more
you know there’s nothing more frustrating if you look at you know
frustrating if you look at you know
frustrating if you look at you know believe is my one word there’s nothing
believe is my one word there’s nothing
believe is my one word there’s nothing more frustrating than believing somebody
more frustrating than believing somebody
more frustrating than believing somebody can be somewhere and they don’t see it
can be somewhere and they don’t see it
can be somewhere and they don’t see it in themselves and they’re reluctant to
in themselves and they’re reluctant to
in themselves and they’re reluctant to want to take the steps to get there
want to take the steps to get there
want to take the steps to get there where it’s so clear for you or they
where it’s so clear for you or they
where it’s so clear for you or they could be but I don’t regret making
could be but I don’t regret making
could be but I don’t regret making decision at all a hundred percent no
decision at all a hundred percent no
decision at all a hundred percent no regret I think I made the right decision
regret I think I made the right decision
regret I think I made the right decision super excited and happy about it these
super excited and happy about it these
super excited and happy about it these are just some of the roadblocks that you
are just some of the roadblocks that you
are just some of the roadblocks that you face as you build the business and as
face as you build the business and as
face as you build the business and as you write a book and the idea of making
you write a book and the idea of making
you write a book and the idea of making this series was to show people kind of
this series was to show people kind of
this series was to show people kind of behind the scenes of what goes on from
behind the scenes of what goes on from
behind the scenes of what goes on from an author’s perspective maybe they if
an author’s perspective maybe they if
an author’s perspective maybe they if they made their own video to be like
they made their own video to be like
they made their own video to be like Ivan making us do these things he
Ivan making us do these things he
Ivan making us do these things he doesn’t understand the publishing
doesn’t understand the publishing
doesn’t understand the publishing industry you know maybe they I’m sure
industry you know maybe they I’m sure
industry you know maybe they I’m sure they have their own vents
they have their own vents
they have their own vents frustrations with me but I don’t think
frustrations with me but I don’t think
frustrations with me but I don’t think they regret making a decision to work
they regret making a decision to work
they regret making a decision to work with me either so yeah I thank you for
with me either so yeah I thank you for
with me either so yeah I thank you for allowing me to expand on that because
allowing me to expand on that because
allowing me to expand on that because it’s definitely something that I I am
it’s definitely something that I I am
it’s definitely something that I I am extremely grateful for and extremely
extremely grateful for and extremely
extremely grateful for and extremely excited about even though I event and I
excited about even though I event and I
excited about even though I event and I vent to try to encourage you guys right
vent to try to encourage you guys right
vent to try to encourage you guys right to when you’re faced with these things
to when you’re faced with these things
to when you’re faced with these things in your life when people give you BS
in your life when people give you BS
in your life when people give you BS answers or people don’t have high
answers or people don’t have high
answers or people don’t have high standards over people don’t see your
standards over people don’t see your
standards over people don’t see your vision to do something about it to stand
vision to do something about it to stand
vision to do something about it to stand up right I stand up I take a stand on
up right I stand up I take a stand on
up right I stand up I take a stand on things that I want to see happen and I
things that I want to see happen and I
things that I want to see happen and I will pull people kicking and screaming
will pull people kicking and screaming
will pull people kicking and screaming with me to go achieve my vision if need
with me to go achieve my vision if need
with me to go achieve my vision if need be or i’ll be an army of one and just
be or i’ll be an army of one and just
be or i’ll be an army of one and just make it happen and so that’s the point
make it happen and so that’s the point
make it happen and so that’s the point of kind of getting passionate excited
of kind of getting passionate excited
of kind of getting passionate excited because it’s not just a frustration I’m
because it’s not just a frustration I’m
because it’s not just a frustration I’m feeling I feel it on behalf of you guys
feeling I feel it on behalf of you guys
feeling I feel it on behalf of you guys and I feel like you’re going through
and I feel like you’re going through
and I feel like you’re going through some of these same things and you may
some of these same things and you may
some of these same things and you may not have anybody kind of helping you
not have anybody kind of helping you
not have anybody kind of helping you along on that path and I want to turn up
along on that path and I want to turn up
along on that path and I want to turn up to help you stand up for yourself so
to help you stand up for yourself so
to help you stand up for yourself so that’s where the the passion and
that’s where the the passion and
that’s where the the passion and excitement comes from because I want to
excitement comes from because I want to
excitement comes from because I want to see you guys build something special
see you guys build something special
see you guys build something special okay next visionary just a question that
okay next visionary just a question that
okay next visionary just a question that has been stuck in my mind should you
has been stuck in my mind should you
has been stuck in my mind should you pursue what you love to do or pursue
pursue what you love to do or pursue
pursue what you love to do or pursue something that helps people I guess what
something that helps people I guess what
something that helps people I guess what I’m saying is be you or be the hero I my
I’m saying is be you or be the hero I my
I’m saying is be you or be the hero I my answer there is easy be both like that’s
answer there is easy be both like that’s
answer there is easy be both like that’s where the geniuses embrace the end we
where the geniuses embrace the end we
where the geniuses embrace the end we have a whole series on the end the
have a whole series on the end the
have a whole series on the end the greatest opportunity for you and I
greatest opportunity for you and I
greatest opportunity for you and I talked about earlier or even on this
talked about earlier or even on this
talked about earlier or even on this episode is the intersection of what you
episode is the intersection of what you
episode is the intersection of what you love doing with what helps people often
love doing with what helps people often
love doing with what helps people often what you have to do is you know what you
what you have to do is you know what you
what you have to do is you know what you love doing is the big picture is the
love doing is the big picture is the
love doing is the big picture is the vision you know this is where you wanna
vision you know this is where you wanna
vision you know this is where you wanna the kind of company want to build is the
the kind of company want to build is the
the kind of company want to build is the impact you want to have and then how you
impact you want to have and then how you
impact you want to have and then how you help people can can change and often
help people can can change and often
help people can can change and often needs to change often solving a problem
needs to change often solving a problem
needs to change often solving a problem for yourself there’s a lot of people who
for yourself there’s a lot of people who
for yourself there’s a lot of people who have the same problem and you can help
have the same problem and you can help
have the same problem and you can help them too but you may need to tweak it a
them too but you may need to tweak it a
them too but you may need to tweak it a little bit you may need to make some
little bit you may need to make some
little bit you may need to make some market adjustments but be yourself and
market adjustments but be yourself and
market adjustments but be yourself and be the hero right like those are not
be the hero right like those are not
be the hero right like those are not opposites in my mind you are the hero
opposites in my mind you are the hero
opposites in my mind you are the hero you are the best hero when you’re being
you are the best hero when you’re being
you are the best hero when you’re being yourself and you’re being true to what
yourself and you’re being true to what
yourself and you’re being true to what you’re passionate
you’re passionate
you’re passionate I don’t think you are really a hero if
I don’t think you are really a hero if
I don’t think you are really a hero if you’re doing things that you’re not
you’re doing things that you’re not
you’re doing things that you’re not excited about you can rise a little bit
excited about you can rise a little bit
excited about you can rise a little bit you can like chase an opportunity that
you can like chase an opportunity that
you can like chase an opportunity that will last for a little bit of time but
will last for a little bit of time but
will last for a little bit of time but if you want long lasting mega impactful
if you want long lasting mega impactful
if you want long lasting mega impactful success it’s going to come only when you
success it’s going to come only when you
success it’s going to come only when you absolutely love what you do and you’re
absolutely love what you do and you’re
absolutely love what you do and you’re providing value and when you figure that
providing value and when you figure that
providing value and when you figure that out that intersection that’s the big
out that intersection that’s the big
out that intersection that’s the big time baby next Youssef the audio is
time baby next Youssef the audio is
time baby next Youssef the audio is stuttering can you please kindly
stuttering can you please kindly
stuttering can you please kindly reuploaded yeah I hear you guys a lot of
reuploaded yeah I hear you guys a lot of
reuploaded yeah I hear you guys a lot of you I no use of thank you and Michael
you I no use of thank you and Michael
you I no use of thank you and Michael wrote in a couple of you guys wrote in
wrote in a couple of you guys wrote in
wrote in a couple of you guys wrote in about the audio I I usually record these
about the audio I I usually record these
about the audio I I usually record these with blab recently and lavish has been
with blab recently and lavish has been
with blab recently and lavish has been causing some issues I didn’t notice
causing some issues I didn’t notice
causing some issues I didn’t notice until i was already done there was a
until i was already done there was a
until i was already done there was a second timer recorded the first time it
second timer recorded the first time it
second timer recorded the first time it lost my recording completely Christina
lost my recording completely Christina
lost my recording completely Christina my video editor kindly asked me not to
my video editor kindly asked me not to
my video editor kindly asked me not to record on blab this week but to record
record on blab this week but to record
record on blab this week but to record use my camera so here we are Zeno you
use my camera so here we are Zeno you
use my camera so here we are Zeno you may not like it but at times I’d like to
may not like it but at times I’d like to
may not like it but at times I’d like to see you being upset that’s when you show
see you being upset that’s when you show
see you being upset that’s when you show your heart and passion even more than
your heart and passion even more than
your heart and passion even more than usually it’s interesting cuz I’m not
usually it’s interesting cuz I’m not
usually it’s interesting cuz I’m not really an upset guy that much I feel
really an upset guy that much I feel
really an upset guy that much I feel like I get upset on behalf of others
like I get upset on behalf of others
like I get upset on behalf of others more than I’ll get upset for myself and
more than I’ll get upset for myself and
more than I’ll get upset for myself and I think a lot of that is reflected in
I think a lot of that is reflected in
I think a lot of that is reflected in these videos when I when I turn up about
these videos when I when I turn up about
these videos when I when I turn up about something it’s because I don’t want to
something it’s because I don’t want to
something it’s because I don’t want to see the people watching you guys I don’t
see the people watching you guys I don’t
see the people watching you guys I don’t want to see you guys make mistakes a lot
want to see you guys make mistakes a lot
want to see you guys make mistakes a lot of what I talk about is from mistakes
of what I talk about is from mistakes
of what I talk about is from mistakes that I made and I don’t regret mistakes
that I made and I don’t regret mistakes
that I made and I don’t regret mistakes that I made because I feel like they got
that I made because I feel like they got
that I made because I feel like they got me to where I am now but if I can help
me to where I am now but if I can help
me to where I am now but if I can help you guys not make the same mistakes and
you guys not make the same mistakes and
you guys not make the same mistakes and learn from success and learn from
learn from success and learn from
learn from success and learn from failure and get there faster that’s
failure and get there faster that’s
failure and get there faster that’s awesome for me and quite often to do
awesome for me and quite often to do
awesome for me and quite often to do that you need to turn up at least for me
that you need to turn up at least for me
that you need to turn up at least for me my style is more to turn up than to like
my style is more to turn up than to like
my style is more to turn up than to like be calm and sedated I’m not necessarily
be calm and sedated I’m not necessarily
be calm and sedated I’m not necessarily like the Zen master quiet you know
like the Zen master quiet you know
like the Zen master quiet you know wisdom guy I like passion passion is my
wisdom guy I like passion passion is my
wisdom guy I like passion passion is my fire passion is my secret weapon and but
fire passion is my secret weapon and but
fire passion is my secret weapon and but i think really kind of digging deeper
i think really kind of digging deeper
i think really kind of digging deeper and understanding that is more for you
and understanding that is more for you
and understanding that is more for you guys you know I care a lot about you
guys you know I care a lot about you
guys you know I care a lot about you being successful and
being successful and
being successful and you making a change in your life and the
you making a change in your life and the
you making a change in your life and the best way that I male able to do that to
best way that I male able to do that to
best way that I male able to do that to express that is to is to turn up and in
express that is to is to turn up and in
express that is to is to turn up and in and get upset but this is a different
and get upset but this is a different
and get upset but this is a different vibe today because Hayden’s asleep and
vibe today because Hayden’s asleep and
vibe today because Hayden’s asleep and so we’re chillin together for me on a
so we’re chillin together for me on a
so we’re chillin together for me on a Friday night next question and make uh
Friday night next question and make uh
Friday night next question and make uh what would you say about a boss that
what would you say about a boss that
what would you say about a boss that that doesn’t give a damn about your best
that doesn’t give a damn about your best
that doesn’t give a damn about your best I say you need a new boss I say you need
I say you need a new boss I say you need
I say you need a new boss I say you need a new boss if you have a boss who
a new boss if you have a boss who
a new boss if you have a boss who doesn’t care about you who doesn’t care
doesn’t care about you who doesn’t care
doesn’t care about you who doesn’t care about your best isn’t care about your
about your best isn’t care about your
about your best isn’t care about your growth doesn’t care development doesn’t
growth doesn’t care development doesn’t
growth doesn’t care development doesn’t look for opportunities for you doesn’t
look for opportunities for you doesn’t
look for opportunities for you doesn’t set you up for success that’s a bad boss
set you up for success that’s a bad boss
set you up for success that’s a bad boss something that I’m going through helping
something that I’m going through helping
something that I’m going through helping and mentoring an entrepreneur close to
and mentoring an entrepreneur close to
and mentoring an entrepreneur close to me if you’re working for a leader that
me if you’re working for a leader that
me if you’re working for a leader that does not really see you as someone
does not really see you as someone
does not really see you as someone important that does not try to train you
important that does not try to train you
important that does not try to train you and educate you and make you the best
and educate you and make you the best
and educate you and make you the best version of yourself and try to see you
version of yourself and try to see you
version of yourself and try to see you as someone greater than yourself right
as someone greater than yourself right
as someone greater than yourself right like you have a limit of you we all have
like you have a limit of you we all have
like you have a limit of you we all have limit views of ourselves you want to be
limit views of ourselves you want to be
limit views of ourselves you want to be around people who push you who see more
around people who push you who see more
around people who push you who see more in you than you seen yourself who say I
in you than you seen yourself who say I
in you than you seen yourself who say I think you could deliver that speech at
think you could deliver that speech at
think you could deliver that speech at that event next month and you’re sitting
that event next month and you’re sitting
that event next month and you’re sitting there saying are you kidding me I don’t
there saying are you kidding me I don’t
there saying are you kidding me I don’t want to speak in front of people I’ve
want to speak in front of people I’ve
want to speak in front of people I’ve never done that you know all these fears
never done that you know all these fears
never done that you know all these fears that set in but the fact that somebody
that set in but the fact that somebody
that set in but the fact that somebody else believes in you and is pushing you
else believes in you and is pushing you
else believes in you and is pushing you to do that at least once at least a try
to do that at least once at least a try
to do that at least once at least a try is something that you need in your life
is something that you need in your life
is something that you need in your life like we need people to push us and if
like we need people to push us and if
like we need people to push us and if you have a boss that doesn’t care about
you have a boss that doesn’t care about
you have a boss that doesn’t care about you and is not pushing you then go find
you and is not pushing you then go find
you and is not pushing you then go find a new boss or be your own boss like
a new boss or be your own boss like
a new boss or be your own boss like there’s tons of bosses the reason to
there’s tons of bosses the reason to
there’s tons of bosses the reason to take a job is to learn the reason to
take a job is to learn the reason to
take a job is to learn the reason to have a boss is to learn so if you’re not
have a boss is to learn so if you’re not
have a boss is to learn so if you’re not learning go find a new boss immediately
learning go find a new boss immediately
learning go find a new boss immediately because you don’t need to wake up and
because you don’t need to wake up and
because you don’t need to wake up and drive to another job that you hate for
drive to another job that you hate for
drive to another job that you hate for another day go find a job where you’re
another day go find a job where you’re
another day go find a job where you’re going to learn something eat cookie hey
going to learn something eat cookie hey
going to learn something eat cookie hey Evan I’m as motivated internally as I am
Evan I’m as motivated internally as I am
Evan I’m as motivated internally as I am externally but I’m having a hard time
externally but I’m having a hard time
externally but I’m having a hard time keeping my work at the consistent could
keeping my work at the consistent could
keeping my work at the consistent could you help me with some advice on how not
you help me with some advice on how not
you help me with some advice on how not to slip back into the dark side that’s
to slip back into the dark side that’s
to slip back into the dark side that’s an interesting one for me I divide my
an interesting one for me I divide my
an interesting one for me I divide my work in the kind of two chunks I think
work in the kind of two chunks I think
work in the kind of two chunks I think one is super important to have a
one is super important to have a
one is super important to have a schedule and have days to do different
schedule and have days to do different
schedule and have days to do different things so for me I record most of my
things so for me I record most of my
things so for me I record most of my videos on a Wednesday as an example on
videos on a Wednesday as an example on
videos on a Wednesday as an example on thursdays until my public
thursdays until my public
thursdays until my public facing days to do my hanging out to do
facing days to do my hanging out to do
facing days to do my hanging out to do my calls into my meetings on tuesday i
my calls into my meetings on tuesday i
my calls into my meetings on tuesday i doing book related stuff you know every
doing book related stuff you know every
doing book related stuff you know every day of the week has its own thing and
day of the week has its own thing and
day of the week has its own thing and its own time slot and so it helps keep
its own time slot and so it helps keep
its own time slot and so it helps keep me productive and make sure that i’m
me productive and make sure that i’m
me productive and make sure that i’m doing the things that i need to do that
doing the things that i need to do that
doing the things that i need to do that being said so like the schedule super
being said so like the schedule super
being said so like the schedule super important but that being said you can
important but that being said you can
important but that being said you can only force yourself to do something that
only force yourself to do something that
only force yourself to do something that you don’t enjoy for so long you know you
you don’t enjoy for so long you know you
you don’t enjoy for so long you know you can only force yourself to stick to a
can only force yourself to stick to a
can only force yourself to stick to a diet that you know you don’t really like
diet that you know you don’t really like
diet that you know you don’t really like for so long you know you can only drink
for so long you know you can only drink
for so long you know you can only drink water and tea for so long right like you
water and tea for so long right like you
water and tea for so long right like you can only do work that you hate and force
can only do work that you hate and force
can only do work that you hate and force yourself for so long before you’ll break
yourself for so long before you’ll break
yourself for so long before you’ll break it and want to go do something else and
it and want to go do something else and
it and want to go do something else and so if you’re constantly struggling with
so if you’re constantly struggling with
so if you’re constantly struggling with this yes the schedule may help and this
this yes the schedule may help and this
this yes the schedule may help and this is what people’s people do the default
is what people’s people do the default
is what people’s people do the default to schedule the default the tools like
to schedule the default the tools like
to schedule the default the tools like what tools can I use to keep me more you
what tools can I use to keep me more you
what tools can I use to keep me more you know efficient you know or keep me back
know efficient you know or keep me back
know efficient you know or keep me back on track and they download a thousand
on track and they download a thousand
on track and they download a thousand different apps and to-do list kind of
different apps and to-do list kind of
different apps and to-do list kind of tools and I tried outlook and gmail and
tools and I tried outlook and gmail and
tools and I tried outlook and gmail and my calendar and all these different
my calendar and all these different
my calendar and all these different things in Evernote and CRMs and like
things in Evernote and CRMs and like
things in Evernote and CRMs and like nothing’s working and they want the next
nothing’s working and they want the next
nothing’s working and they want the next tool and really the reality for those
tool and really the reality for those
tool and really the reality for those people if that’s you is that the tool
people if that’s you is that the tool
people if that’s you is that the tool will not save you it’s that your work is
will not save you it’s that your work is
will not save you it’s that your work is boring the stuff you’re doing is just
boring the stuff you’re doing is just
boring the stuff you’re doing is just not exciting to you you know there are
not exciting to you you know there are
not exciting to you you know there are days when you are working something that
days when you are working something that
days when you are working something that you’re excited that you can just get
you’re excited that you can just get
you’re excited that you can just get lost in right like you start you wake up
lost in right like you start you wake up
lost in right like you start you wake up you’re so excited like maybe you wake up
you’re so excited like maybe you wake up
you’re so excited like maybe you wake up early because you were so excited
early because you were so excited
early because you were so excited thinking about it and then you’re
thinking about it and then you’re
thinking about it and then you’re working the whole day and you look up
working the whole day and you look up
working the whole day and you look up but it’s like six o’clock at night like
but it’s like six o’clock at night like
but it’s like six o’clock at night like what happened where did the day go and
what happened where did the day go and
what happened where did the day go and you just want to keep on working where
you just want to keep on working where
you just want to keep on working where you can just get lost not because you’re
you can just get lost not because you’re
you can just get lost not because you’re being forced to do it by a deadline or
being forced to do it by a deadline or
being forced to do it by a deadline or customer or something but like you just
customer or something but like you just
customer or something but like you just love what you’re doing you love the
love what you’re doing you love the
love what you’re doing you love the creation of what you’re doing you want
creation of what you’re doing you want
creation of what you’re doing you want to try to do that as much as possible
to try to do that as much as possible
to try to do that as much as possible and I’m not every day is going to be
and I’m not every day is going to be
and I’m not every day is going to be amazing and not every day you’re going
amazing and not every day you’re going
amazing and not every day you’re going to get lost in your work and I get that
to get lost in your work and I get that
to get lost in your work and I get that but if you’re doing work that you hate
but if you’re doing work that you hate
but if you’re doing work that you hate and you need to constantly motivate
and you need to constantly motivate
and you need to constantly motivate yourself to do then chances are you’re
yourself to do then chances are you’re
yourself to do then chances are you’re not doing a lot of the work that you
not doing a lot of the work that you
not doing a lot of the work that you should be doing your work is just too
should be doing your work is just too
should be doing your work is just too boring and so if that’s you every day
boring and so if that’s you every day
boring and so if that’s you every day you could try the tools but stop blaming
you could try the tools but stop blaming
you could try the tools but stop blaming the tools if this is constantly
the tools if this is constantly
the tools if this is constantly happening to you you
happening to you you
happening to you you just doing stuff that you’re not excited
just doing stuff that you’re not excited
just doing stuff that you’re not excited by so change it immediately last
by so change it immediately last
by so change it immediately last question from Doug really looking
question from Doug really looking
question from Doug really looking forward to this when are you going to
forward to this when are you going to
forward to this when are you going to reveal the name of the book if you
reveal the name of the book if you
reveal the name of the book if you haven’t already I haven’t yet I have to
haven’t already I haven’t yet I have to
haven’t already I haven’t yet I have to talk to my publisher to see what did
talk to my publisher to see what did
talk to my publisher to see what did what the deal is about that most authors
what the deal is about that most authors
what the deal is about that most authors when they’re creating a book don’t do
when they’re creating a book don’t do
when they’re creating a book don’t do this behind-the-scenes kind of stuff and
this behind-the-scenes kind of stuff and
this behind-the-scenes kind of stuff and share a lot before it comes out so we’re
share a lot before it comes out so we’re
share a lot before it comes out so we’re looking at a December 6 release i
looking at a December 6 release i
looking at a December 6 release i believe and so I don’t know when I’m
believe and so I don’t know when I’m
believe and so I don’t know when I’m supposed to when I’m able to be able to
supposed to when I’m able to be able to
supposed to when I’m able to be able to tell the book and do some pre marketing
tell the book and do some pre marketing
tell the book and do some pre marketing my head is almost in the marketing side
my head is almost in the marketing side
my head is almost in the marketing side right now we’re just finishing up as i
right now we’re just finishing up as i
right now we’re just finishing up as i said the the test in the titles people
said the the test in the titles people
said the the test in the titles people signing off on everything the
signing off on everything the
signing off on everything the proofreading editing all of that stuff
proofreading editing all of that stuff
proofreading editing all of that stuff that i’m not super excited about the
that i’m not super excited about the
that i’m not super excited about the kind of boring stuff for me but it has
kind of boring stuff for me but it has
kind of boring stuff for me but it has to get done and then once that’s down
to get done and then once that’s down
to get done and then once that’s down going into marketing mode and so i’ll be
going into marketing mode and so i’ll be
going into marketing mode and so i’ll be able to answer all your marketing
able to answer all your marketing
able to answer all your marketing questions and release the book title and
questions and release the book title and
questions and release the book title and what it’s all about and I’m so itchy to
what it’s all about and I’m so itchy to
what it’s all about and I’m so itchy to get into that phase right now so itchy
get into that phase right now so itchy
get into that phase right now so itchy so as soon as as soon as kind of we’ve
so as soon as as soon as kind of we’ve
so as soon as as soon as kind of we’ve signed off on that I’m gonna have a
signed off on that I’m gonna have a
signed off on that I’m gonna have a conversation with publisher let them
conversation with publisher let them
conversation with publisher let them know hey the people want to know the
know hey the people want to know the
know hey the people want to know the people want to know what this books
people want to know what this books
people want to know what this books about we’re like how many how many weeks
about we’re like how many how many weeks
about we’re like how many how many weeks in 40-something weeks in a video and we
in 40-something weeks in a video and we
in 40-something weeks in a video and we still don’t know what the title is or
still don’t know what the title is or
still don’t know what the title is or the topic of the book so thank you guys
the topic of the book so thank you guys
the topic of the book so thank you guys your patience it’s coming soon I promise
your patience it’s coming soon I promise
your patience it’s coming soon I promise and as soon as I’m able to i will let
and as soon as I’m able to i will let
and as soon as I’m able to i will let you know so it’s awesome thank you guys
you know so it’s awesome thank you guys
you know so it’s awesome thank you guys for all the questions i’d love to know
for all the questions i’d love to know
for all the questions i’d love to know your thoughts on the topic at the top
your thoughts on the topic at the top
your thoughts on the topic at the top which was about testing are you running
which was about testing are you running
which was about testing are you running enough tests what are the tests you’re
enough tests what are the tests you’re
enough tests what are the tests you’re running right now how can you run a new
running right now how can you run a new
running right now how can you run a new test every single week for your business
test every single week for your business
test every single week for your business if you need help come with the test
if you need help come with the test
if you need help come with the test ideas leave in the comments and believe
ideas leave in the comments and believe
ideas leave in the comments and believe nation will step up and give you some
nation will step up and give you some
nation will step up and give you some ideas i’d also if you have questions
ideas i’d also if you have questions
ideas i’d also if you have questions about my book the book writing process
about my book the book writing process
about my book the book writing process anything book-related leave it below and
anything book-related leave it below and
anything book-related leave it below and i’ll answer next week’s video thank you
i’ll answer next week’s video thank you
i’ll answer next week’s video thank you guys so much for watching I know it’s
guys so much for watching I know it’s
guys so much for watching I know it’s coming on Monday but for me it’s Friday
coming on Monday but for me it’s Friday
coming on Monday but for me it’s Friday so I hope you have had a great weekend
so I hope you have had a great weekend
so I hope you have had a great weekend then and have a great week ahead
then and have a great week ahead
then and have a great week ahead continue to believe and I’ll see you
continue to believe and I’ll see you
continue to believe and I’ll see you soon
”
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